Meet Your Team

Global CEO​

Brian
 LEsser

My Role for adidas

My focus is on the future and ensuring adidas is at the forefront of it. I steer our global teams and tech to invent what's next, creating new capabilities and smarter ways of working that will drive your growth.

Favorite adidas Product

The Adizero Evo SL – they're sleek, fast, and just feels easy to run in.

Chief Client Officer

Angela
 SteeLE

My Role for adidas

My commitment is to ensure adidas gets the absolute best of our agency, marshaling our top talent to deliver exceptional work, undeniable results, and real growth for your business.

Favorite adidas Product

It has to be the Samba Jane. They're timeless, comfy, and just the right amount of edgy.

Chief Operations Officer

JI
 KIM

My Role for adidas I drive our performance. I ensure our teams, tech, and processes work together seamlessly to deliver on our promises to adidas with speed and precision.

Favorite adidas Product I love the Soft Lux line - it’s comfortable, stylish, and easy to wear every day.

Account Lead ​

JAKE
 MEYER

My Role for adidas

I’m here to help adidas win. As the NAM account lead, my job is to steer our day-to-day partnership and drive the transformation needed to take the top spot in North America, by focusing on the communities-led work that will get us there.

Favorite adidas Product

The adidas/Palace collab is my favorite; It hits the sweet spot of craft and attitude.

Planning & Operations

Nicole
 Stout

My Role for adidas

My job is to lead our planning and operations, taking our most ambitious strategies and making them a reality. I'm focused on ensuring our great ideas are matched by equally great execution.

Favorite adidas Product

I practically live in my adidas Sambas. They're the ultimate trifecta: versatile, comfortable, and utterly classic!

Analytics

Ikechi 
 Okoronkwo

My Role for adidas

I lead the development of analytics and data science strategies that help us predict and optimize the business impact of our media investments. My role is to provide the datadriven recommendations that generate measurable, predictable growth.

Favorite adidas Product

The Dropset is the perfect gym shoe for me –makes my choice of working out or sleeping an easy one.

Strategy

Ed 
 Tsue

My Role for adidas

My job is to bring the best of WPP to adidas. That means ensuring we apply our most advanced thinking to your business, like the strategic rigor and frontier AI work my team does for Google, to make adidas unmissable.

Favorite adidas Product

My Adizero’s help me keep up with my kids and enjoy my hot girl walks with my wife.

Audience

Terence 
 Scroope

My Role for adidas

My job is to answer one of the most important questions we have: Who are we talking to? I lead our audience strategy team, using data and insights to build a deep understanding of the consumer, so every decision we make starts with them.

Favorite adidas Product

I’m all about the Spezial. It has that easygoing feel that makes it stand out while still complimenting every outfit.

Omnichannel

ED
 KIM

My Role for adidas

I bring together data, technology, and activation to help adidas unlock the full power of media investment. I work closely with adidas teams and partners to build smarter programmatic strategies, turn insight into action, and drive bold performance and growth across every channel.

Favorite adidas Product

I love the Firebird Track Top because it’s timeless and versatile. The kind of classic that always feels relevant.

Activation

Malia 
 Hanagami

My Role for adidas

For the last eight years, I've been dedicated to driving adidas' digital performance. My role is to oversee the strategic initiatives in eCommerce and social channels that deliver measurable growth and help the brand win in a competitive market.

Favorite adidas Product

You'll (almost) always find me in a pair of Gazelles. They’re the perfect punctuation to any outfit.

Analytics

Jaclyn 
 Griffin

My Role for adidas

I’m here to answer the ’why.' My team and I dig into the data to understand not just what is happening with our media, but why it's happening. This understanding is the key to making smarter decisions and ensuring every dollar we spend works harder for adidas.

Favorite adidas Product

My Ultraboosts have seen me through countless miles and will always be a staple for my runs.

Investment

Kari 
 Ogden

My Role for adidas

I make sure adidas shows up where it matters most. I oversee adidas market activation, translating our investment plans into an impactful and unmissable presence for adidas across all our media channels.

Favorite adidas Product

A classic pair of Stan Smiths is my go-to. They’re a timeless investment that always delivers, no matter the season or the campaign.

Commerce

Leo 
 Martinez

My Role for adidas

I focus on driving the end-to-end commerce journey. I manage our retail media and performance marketing strategies to convert consumer interest into sales and optimize for growth from awareness straight through to purchase.

Favorite adidas Product

The classic Superstar. It’s a shoe that fits in every culture and context.

Chris
 Paganelli

My Role for adidas

I help shape how AI and emerging technologies are integrated into our media strategy. My role is to explore the intersection of technology and human behavior to find smarter ways for the brand to innovate and grow.

Favorite adidas Product

I love anything that combines performance with incredible design - the Adistar is without a doubt a top 2 for me.