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The Pour Trade Deals Summer 2026

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We are the trusted first choice for people passionate about great wine and spirits

THE GENERAL WINE & LIQUOR CO. IS A WELL-ESTABLISHED AND RESPECTED SUPPLIER OF WINES AND SPIRITS, RECOGNISED FOR ITS WIDE SELECTION AND DEDICATION TO QUALITY.

We are the trusted first choice for people passionate about great wine and spirits.

The General Wine Company brings together excellent quality wines with an impressively broad selection, offering everything from well-known favourites to exciting new discoveries

Their pricing is competitive and transparent, providing excellent value without compromising on quality. What truly sets them apart is their customer service - knowledgeable, responsive, and genuinely helpful. A reliable and trusted partner for anyone serious about wine.

Food and Beverage Manager

Royal Winchester Golf Club

WINE MENUS

We go beyond simply supplying wines we also help our customers elevate their presentation through expertly crafted wine menus. As part of our service, we work closely with our customers to create tailored menu designs that showcase your offering in a clear, stylish, and enticing way.

Wine menus, in particular, are a powerful marketing tool, helping to guide customer choices and enhance the overall experience. Our professional design and print team is on hand to deliver high-quality, visually appealing menus and cards that reflect your brand and make a lasting impression on your guests.

Ask your sales manager for further details

CHAMPAGNE & SPARKLING OFFERS

CHAMPAGNE & SPARKLING OFFERS

‘SIGNATURE OF CHILE’

VIÑACASABLANCACÉFIRO CARMÉNÈRE

Carménère,a Chilean speciality,is practicallynon-existent in the rest ofthe world.

Viña Casablanca's comes from Pichidegua,87 miles south ofSantiago in the Rapel Valley.

The grapes are handpicked and then undergo a double selection process - once for bunches and anotherforindividual berries. Afterfermentation,the wine is aged in first and second use French oak barrels for12 months before bottling.

VIÑACASABLANCA

CHILE

Region: CasablancaValley

Grape: Sauvignon Blanc

Style: Light-bodied,crisp white

Flavours: Citrus,green apple,grass

Food: Seafood,goat’s cheese,salads

£6.99

VIÑACASABLANCA

Region: CasablancaValley

Grape: Chardonnay

Style: Light - medium bodied white

Flavours:Apple,citrus, tropical fruit

Food: Seafood,salads, chicken £6.99

Region: CasablancaValley

Grape: Merlot

Style: Medium bodied red

Flavours: Plum,cherry, soft spice

Food: Roast meats,pasta

VIÑACASABLANCA

Region: CasablancaValley

Grape: Pinot Noir

Style: Light-bodied red

Flavours: Red berries, cherry,earthynotes

Food: Chicken,salmon, mushrooms

LADOLCEVITA

Dal w hinnie 1 5 YO
Highland Malt
Glengo y ne 1 2 YO
Highland Malt
Tamdh u 1 2 YO
Spe y side Malt

Prices shown include discount

OUR DELIVERIES

Standard Deliveries

We deliver to our customers Monday to Friday each week to a routine delivery schedule.

We offer Day 1 for Day 2 delivery for all orders received by 4pm, Monday to Thursday. If in the event that we do not deliver to your area every day as standard, you will be notified directly of your routine delivery days

Any order received after 4pm on Day 1 will be delivered on Day 3 (or your next scheduled delivery day) unless the delivery day falls on a weekend or Bank Holiday in which case the delivery will be on the next working day

Our minimum order value is £100 (ex VAT) to qualify for free standard delivery Any order received which is less than £100 (ex VAT) in value will incur a delivery charge of £25 (ex VAT) unless collection from our warehouse is agreed

Saturday Deliveries

We offer Saturday delivery for any orders received by 4pm on Friday. If in the event that we are unable to deliver to your area on Saturday, you will be notified directly of the next available delivery day.

Our minimum order value is £250 (ex VAT) to qualify for free Saturday delivery. Any order received which is less than £250 (ex VAT) in value will incur a surcharge of £50 (ex VAT)

Emergency Deliveries

For any order placed after 4pm that require next day delivery, a £50 (ex VAT) surcharge will be applied Acceptance of these orders are subject to availability of our own transport or available courier services.

4 1 Upondelivery oftheProducts, itistheCustomer’sobligationimmediately toexaminethe

conditionoftheProductsandtoconfirm whetherthequantity anddescriptionmatchesthe numberonthedelivery note Incaseofany differencesinquantity ordescriptionofProducts, missingProductsorphysically damagedProducts, theCompany willnotbeliabletothe Customer unlesstheCustomerhasnotedany andallsuchdifferences, missingProductsor damageonthedelivery noteorrecordedtheminspecificdetailinanemailtotheCompany within 48 hoursofdelivery Any andallphysically damagedProductsmustberetainedby the Customerforinspection within 4-weeksby theCompany

4 2 TheCompany warrantsthattheProducts willbeofsatisfactory quality atthedateofdelivery andshallcomply inallmaterialrespects withany writtenspecificationsuppliedby the

Company Saveassetoutinthisclause 4 2, allother warranties (whetherexpressorimplied) areexcludedtothefullestextentpermissibleby law

4 3 WheretheCompany issatisfiedthataclaimrelatingtothematterssetoutatclauses 4 1 and 4 2 iscorrect, theCompany shall (atitssoleoption) eitherreplacetheProductsinquestionor refundany sumspaidby theCustomerinrespectoftheProductsinquestionbuttheCompany shall, subjecttoclause 4 4, havenofurtherliability (whetherincontract, tort, negligenceor otherwise) totheCustomerinrespectofthesame

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