ESG REPORT
A MESSAGE FROM HEATHER
As a global supplier in the branded merchandise industry, we recognise the significant role we play in the environment, our communities, and the way we conduct our business. That’s why we’re focused on making meaningful, measurable changes that pave the way for a brighter and better future.
Our 2025 ESG Report showcases the real progress we’ve made in reducing waste, enhancing our products, and strengthening ethical partnerships across our supply chain.
From our Made Better™ collection and FSC®certified materials to our goal of reducing combined Scope 1, 2, and 3 emissions by 38% by FY30, we’re always looking for ways to do better and push the boundaries of what’s possible.
But this mindset is not just about the planet; it’s about people. From the partnerships we nurture to the internal inclusivity initiatives we’re building, we’re committed to ethical sourcing, fair labour practices, and creating an environment where everyone—our team members and partners alike—can truly thrive.
As we move forward, our commitment to transparency, accountability, and continuous improvement remains stronger than ever. We’re excited to have you join us on this journey because together, we can truly make a difference.
Global Head, Goldstar®
Heather Smartt
ABOUT
MAKING BRANDED MERCHANDISE SIMPLE & BETTER
Goldstar® is on a mission to redefine the branded gift and promotional merchandising experience. Through our partners, we’re helping brands make simpler and smarter buying decisions, create more meaningful connections, and deliver exceptional value every step of the way.
We’re continuously working on being better at everything we do, embracing a desire for ongoing transparency, innovation, and growing our focus on sustainable development. We’re committed to helping shape a better, brighter future together.
OUR PROMISE
Everything we do is driven by a foundation of core values that guide and inspire us.
We Keep It Simple
We are all about making things simpler and better, helping brands make smarter choices every day.
We Focus On What’s Better
Our team is dedicated to doing our part to build a better future for our planet and partners where meaningful choices and ESG practices are the standard.
We Build Meaningful Connections
Our focus is on enhancing our offerings, streamlining processes and building a stronger future together.
We Strive For Innovation And Excellence
Our team is deeply committed to delivering outstanding products, exceptional service and transparency across the business.
We Believe Together We Are Better
Our people power our business and form the foundation for building stronger partnerships.
MISSION
Inspiring positive change through conscious products and effortless simplicity
Driving innovation in promotional products for a simpler, better future VISION
Simplicity
Sustainability Partnership
Innovation Teamwork VALUES
OUR GLOBAL FOOTPRINT
Goldstar®’s remote-first team operates across 5 continents, reflecting our dedication to meeting the unique needs of global clients while fostering strong local connections. By combining our international presence with tailored support, we deliver exceptional products and seamless service, building a community where shared growth and success thrive.
Pluma, Mexico
Pilsen, Czech Republic
Tunis, Tunisia Mumbai, India
Sydney, Australia
OUR AWARDS & RECOGNITION
While we recognise there is always room to grow, we are proud to be a seven-time recipient of PPAI’s Greatest Companies to Work For. This recognition reflects the strength of our teams and culture, and it continues to motivate us to take on the more complex work that drives meaningful progress. We believe real improvement requires consistency, accountability, and a willingness to do the hard work—not just for ourselves, but for our partners and the communities we support. Creating a supportive, inclusive, and engaging workplace remains a core priority for us.
Across the industry, our efforts have also been recognised through multiple rankings and awards. We were named #16 on the 2025 PPAI Top 100 Suppliers list and #40 on the ASI Top 40, reinforcing our position as a trusted and competitive supplier within the promotional products space. In Europe, Goldstar® was honoured with BPMA Gold and Platinum Awards in 2024, followed by continued recognition in 2025 as a Supplier Marketing Campaign of the Year finalist and a Silver Award winner for Bag of the Year, highlighting our focus on thoughtful design and product innovation.
Our commitment to responsible business practices is further validated through third-party programmes and certifications. Goldstar® Europe successfully renewed its BPMA StepForward Pledge (Year 2 Certified) for 2026, demonstrating measurable progress across 13 industry-specific sustainability benchmarks covering Products, People, and Planet. This annual certification ensures that our ESG claims are supported by transparent reporting and ongoing accountability. We were also recognised as iPromoteU Supplier of the Year, underscoring our continued focus on partnership, service, and industry leadership.
#16 ON THE PPAI TOP 100 SUPPLIERS LIST
RECOGNISED AS PPAI GREATEST COMPANY TO WORK FOR
BPMA STEPFORWARD PLEDGE (YEAR 2 CERTIFIED) FOR 2026
IPROMOTEU SUPPLIER OF THE YEAR 2025
OUR COMMITMENT TO DISTRIBUTOR PARTNERSHIPS
STRONGER TOGETHER
We understand that our distributor partners are the backbone of our business. That’s why we are committed to helping you grow, while making sustainability simple and accessible.
Our sustainability approach is designed to support our distributors with:
• Alternative Product Choices: The Made Better™ collection features FSC®certified, recycled, and responsibly sourced materials — offering carefully selected options.
• Supply Chain Transparency: From Prop 65 to REACH and RoHS, to the latest EU GPSR (General Product Safety Regulation) and EPR (Extended Producer Responsibility) laws, we ensure compliance so our partners can sell with confidence.
• Seamless Global Solutions: Our SimplyGlobal purchase order solution ensures consistency in decoration, materials, and compliance across all regions. This streamlined system allows distributors to place a single purchase order for products that need to be produced, decorated, and shipped to multiple markets. It simplifies logistics and ensures consistent branding, standardised products, and compliance worldwide.
• Branding That Makes An Impact: With innovative decoration techniques, minimised plastic packaging, and a commitment to reducing emissions through low-carbon shipping partners and minimal air freight, sustainability and great design go hand in hand.
We believe that making a choice that takes into account sustainability should feel like an opportunity, not a challenge. By working together, we’re making it easier than ever to offer thoughtfully designed and competitively priced promotional solutions.
HIGHLIGHTING OUR COMMUNITY EFFORTS
We believe in the power of community and strive to outwardly express the care, generosity, and support we feel for our team members and partners. From board memberships to volunteer programmes, our people are actively working to help shape the future of the promotional products industry and encourage collaboration for positive change.
IN 2025, WE DISTRIBUTED 154 PALLETS 154
(approximately 701,900 individual items) across eight countries in Europe and Africa.
HERE’S HOW WE’RE MAKING AN EFFORT
Board Memberships. Our leaders contribute their expertise to industry boards, helping to shape policies that drive meaningful change.
Speaking Engagements. We actively share our knowledge at industry conferences, promoting innovation and the values that matter most.
Volunteer Programmes & Partnerships. Through partnerships with organisations like Coastal Threads™, GROSCHE®, Ocean Bottle© and Dock & Bay, we support initiatives that prioritise environmental responsibility.
• The Coastal Threads™ Collection features products made with Repreve® Our Ocean™ Recycled Plastic, repurposing ocean-bound plastics to help reduce waste.
• Ocean Bottle’s “1 for 1,000” initiative funds the collection of 1,000 plastic bottles from coastal areas for every bottle sold, working to reduce plastic pollution.
• Every GROSCHE® product sold funds 50+ days of safe drinking water for people in need through the installation of BioSand water filters.
• Dock & Bay products are crafted from 100% recycled postconsumer plastics, transforming waste into high-performance, quick-dry textiles.
Community Contributions. Our Simply Better philosophy drives us to transform misprinted but functionally perfect items into valuable community resources—reducing production waste while supporting those in need.
Global Partnerships. Since 2012, our partnership with Spring Global Delivery Solutions has helped divert surplus products from landfills to global charities. In 2025, we distributed 154 pallets (approximately 701,900 individual items) across eight countries in Europe and Africa, continuing to provide meaningful support to communities in need.
2024–2025 Impact Highlights.
• Our Pilsen team donated desktop computers through Počítače dětem, supporting 20 local schools.
• We continued supporting schools and youth football initiatives in The Gambia and delivered a major donation to a Ukrainian orphanage.
• New partnerships with Heeren Loo (Netherlands) and Stichting SANAD (Morocco) provided essential supplies for people with disabilities and local communities.
OUR SUSTAINABILITY STRATEGY
We’re committed to making things easier and better for the future of our partners, people, and planet. At the heart of our ESG strategy is the “Simply Better” philosophy, which guides our efforts to build a stronger future that shapes both the products we design and the partnerships we cultivate.
PEOPLE
Our team is at the heart of everything we do. We strive to foster a positive culture of collaboration and transparency, empowering our people to drive meaningful change and create a positive impact.
In 2023, we introduced the Made Better™ commitment to creating products crafted with a portion of recycled, renewable, reclaimed, or certified materials. This initiative reflects our commitment to delivering simple and impactful solutions that truly make a difference.
PLANET
We are steadily doing our part to protect the future for our planet and industry through simple choices. By adopting more responsible practices, we are setting for ourselves new standards of accountability for the environmental impact we leave behind for future generations.
INTERNAL GOVERNANCE
Ethical and transparent communication is essential to our efforts. Clear, honest, and verifiable information ensures that statements about materials, environmental impact, and business practices remain accurate and free from ambiguity or exaggeration. Our goal is to provide clarity and accountability, fostering trust through facts rather than overstatements or misleading claims.
KEY PRINCIPLES
Honesty & Accuracy
We are committed to being truthful about our products and services. All claims are grounded in facts, and we avoid any statements that could mislead or confuse our customers.
Fairness & Transparency
We prioritise open and fair communication with customers, suppliers, and stakeholders. Our messaging is clear, straightforward, and free from hidden agendas.
Greenwashing Prevention
We actively work to avoid misleading or exaggerated claims regarding environmental impact. Rather than relying on vague or unverified language, we provide clear details about material composition, sourcing practices, and the specific environmental benefits of our products.
By following these principles, we uphold the integrity of our business and strengthen trust with our customers, suppliers, and the wider community. At Goldstar®, authenticity is central to everything we do. This commitment goes beyond words—it’s about action, transparency, and accountability.
OUR LATEST ACHIEVEMENTS
130 of our plastic products are reusable or recyclable
68
Eliminated problem plastics like PVC and PS from our plastic packaging
53
reduced plastic packaging from FY24 to FY25
ACHIEVED FSC® CERTIFICATION, ensuring our products come from responsibly managed forests
Continued LIFE CYCLE ASSESSMENT TESTING Dedicated GREEN TEAM leads environmental impact Made Better TM IN 2025
Maintained and refined GREENWASHING guidelines
OUR SUSTAINABILITY GOALS
While we are proud of how far we have come, we recognise there is still much to do. As we continue our journey towards a better future, we remain committed to strengthening our efforts and embracing new opportunities to drive meaningful change.
Expanding our range of MADE BETTER™ product options
Increase of post-consumer RECYCLED CONTENT
Maintaining 99% FSC®-CERTIFIED PACKAGING and working toward 100%
30% bio-based or recycled content in PLASTIC PACKAGING - FY28
38% reduction in combined Scope 1, 2, and 3 CARBON EMISSIONS – FY30*
100% RENEWABLE ENERGY use in US, EU, and Australia - FY30
*Part of a Cimpress-wide target; National Pen contribution may vary.
OUR GOALS & VISION FOR PRODUCT DEVELOPMENT
INNOVATIVE & RESPONSIBLE DESIGN MATERIALS
Product development is an opportunity to merge innovation, responsible sourcing, and lasting value. The focus is on creating thoughtfully designed products while meeting customer needs.
Whenever possible, certified materials are prioritised. Efforts are ongoing to expand the use of these materials across the product portfolio.
FUTURE-FORWARD APPROACH COMMITMENT TO PROGRESS
Aligning with circular economy principles is a key focus, aiming to reduce waste, reuse resources, and lower carbon footprints. Research and innovation are ongoing to integrate these principles into future product development.
Every decision considers not just the product itself, but its full lifecycle— how it’s made, what it contains, and its long-term impact. While progress has been made, the journey of continuous improvement remains at the core of this vision.
OUR COMMITMENT TO TRANSPARENCY
We strive to make transparency a key part of our approach to sourcing and product development. By implementing tools like Aware™ Fibre Tracers
Product Passports (DPP), we are providing clear and verifiable information about the materials we use.
As of 2025, we have verified the type and sources of 85% of our textile materials.
This significant progress puts us ahead of schedule for our 2027 Digital Product Passport goals. These DPP insights into the origin and journey of each product, helping customers make informed, confident choices.
As of 2025, we have verified the type and sources of 85% of our textile materials. This significant progress puts us ahead of schedule for our 2027 Digital Product Passport goals.
DIGITAL PRODUCT PASSPORT
TRANSPARENCY & TRACEABILITY
GOLDSTAR® TAKING STRIDES
Goldstar® is prepared for upcoming regulations in the European market, where all textiles will be required to include a Digital Product Passport by 2027. For other product categories, regulations are expected to follow, and we’re committed to staying ahead of these changes.
ADDITIONAL EFFORTS IN RESPONSIBLE SOURCING
• FSC® Certification: A key milestone in our journey, FSC® certification ensures that our materials are sourced from forests meeting rigorous environmental, social, and economic standards. By prioritising FSC®-certified materials, we’re supporting biodiversity and reducing our impact on the planet.
• Supplier Collaboration: We work closely with our partners to implement easy-to-follow tracking systems, making it simpler than ever to verify our materials and maintain accountability.
LOOKING AHEAD
Our tracking and tracing programmes are designed to grow with us, expanding to more products over time. This commitment to transparency and traceability reflects our belief in accountability and continuous improvement, because better products lead to a better future.
FSC ® CERTIFICATION
The Forest Stewardship Council® (FSC®) is a global leader in responsible forest management, ensuring that materials are sourced in ways that protect forests, wildlife, and communities.
WE ARE PROUD TO WHY FSC®?
PURCHASE 99% OF OUR PAPER-BASED PACKAGING FROM FSC® -CERTIFIED SOURCES
SOURCE PAPER, WOOD, AND BAMBOO FROM VERIFIED FORESTS
ENSURES ENVIRONMENTALLY RESPONSIBLE PRACTICES
PROTECTS BIODIVERSITY AND ENDANGERED SPECIES
USE FSC® -CERTIFIED MATERIALS IN OUR MADE BETTER™ COLLECTION
SUPPORTS FAIR WAGES AND ETHICAL WORKING CONDITIONS
REDUCES THE RISK OF DEFORESTATION AND HABITAT DESTRUCTION
By prioritising FSC®-certified materials, we are contributing to responsible sourcing practices without compromising design.
SUSTAINABLE PARTNERSHIPS
We take pride in partnering with brands that share our commitment to progress. We’ve joined forces with GROSCHE®, Coastal Threads®, and Dock & Bay, collaborating to create thoughtful products crafted from responsibly sourced and recycled materials.
Through these partnerships, we’re delivering solutions that align with our mission to build a brighter and better future for our partners and the planet we share—one that prioritises innovation, responsibility, and meaningful impact. Together, we’re shaping a better tomorrow.
SUSTAINABLE PARTNERSHIPS
Our exclusive Coastal Threads™ Collection is designed in Europe and meticulously crafted using certified REPREVE® Our Ocean™ recycled ocean-bound plastic fibres.
Collected by hand from coastlines worldwide, plastic bottles are transformed into a durable, 300D waterresistant rPET (recycled polyethylene terephthalate) fabric, thoughtfully designed with smart features for the everyday traveler.
SUSTAINABLE PARTNERSHIPS
We have expanded our textile category through a strategic partnership with Dock & Bay, a brand that shares our commitment to circularity and waste reduction. These highperformance, quick-dry towels are crafted from 100% recycled post-consumer plastics, transforming waste into high-value, functional products that dry three times faster than traditional cotton.
By integrating these retail-favourite, sand-free towels into our offering, we are providing our customers with alternatives that reduce environmental impact without sacrificing performance or style.
SUSTAINABLE PARTNERSHIPS
Through our partnership with GROSCHE®, we are proud to offer premium drinkware that directly supports global social responsibility. Every GROSCHE® purchase helps fund our partner’s Safe Water Project, which provides sustainable BioSand water filtration systems to communities in need.
For every product sold, this initiative delivers more than 50 days of safe drinking water to families worldwide. By featuring elevated pieces like the Yukon Tumbler and Milano Espresso Maker in Goldstar®’s portfolio collection, we enable our clients to choose retail-quality gifts that provide a measurable, lifechanging impact on global water accessibility.
MATERIALS AND RESOURCING
CHOOSING BETTER MATERIALS FOR A BETTER FUTURE
Top value products start with responsible materials. At Goldstar®, we carefully select materials to help reduce waste, minimise environmental impact, and support a circular economy.
OUR KEY MATERIAL COMMITMENTS
Recycled Plastics & rPET:
Transforming post-consumer plastic waste into high-quality pens, bottles, and bags.
FSC®-Certified Wood & Paper:
Ensuring responsible forestry for cardboard, bamboo, cork, all the wood fibre materials across our global operations.
BPA FREE
BPA-Free & Non-Toxic Materials: Eliminating harmful chemicals and “problem plastics” like PFAS, PVC, and PS from our product lines.
By choosing the right materials, we are creating products that not only look good but do less harm to the planet, our customers, and future generations.
Recycled Metals:
Utilising recycled aluminium and stainless steel as durable, infinite-lifecycle alternatives to single-use plastics.
Recycled Cotton:
Reducing textile waste by repurposing pre- and postconsumer cotton into our Made Better™ collection.
Future Innovations:
• Transitioning to alternative energy sources to decrease our carbon footprint.
• Exploring next-generation alternatives for future packaging solutions.
• Exploring plant-based and compostable alternatives for next-generation product housing and components.
GOALS & VISION FOR PACKAGING
We envision a future where all packaging is efficient and free of unnecessary waste.
Our efforts focus on reducing packaging materials, such as shipping in bulk without a gift box, and exploring innovative solutions that align with our Made Better™ philosophy.
These changes ensure our packaging supports both environmental and operational goals.
PACKAGING PROGRESS & TARGETS
In a push to constantly improve our packaging, our commitment to responsible packaging means we’re not just reducing waste—we’re also creating better, more effective solutions for our distributors and customers.
FSC® PLASTIC CONTENT
99%
100% 72%
Maintain 99% FSC® -certified materials across our global packaging. Eliminate 100% of problematic plastics such as PVC and PS from our packaging. Increase post-consumer recycled content in packaging beyond 72%.
KEY PACKAGING IMPROVEMENTS
We continue to enhance our packaging to deliver better solutions for our customers while reducing our environmental footprint.
Materials: A growing amount of our packaging is made from recycled or certified materials.
Streamlined Designs: Packaging designs have been optimised to minimise unnecessary materials, reduce waste, and improve efficiency.
Tapeless Packaging Solutions:
• Fast Assembly & Shipping: Tapeless, easy-to-close boxes enhance efficiency at both production and shipping lines.
• Cost Savings: Eliminates the need for tape and tape machines, reducing both material and labour costs.
• Improved Work Environment: Less manual work simplifies operations for our team members.
• Optimised Transport Costs: We’re always looking for ways to make packaging more efficient, both inbound (from factory to production floor) and outbound (from production floor to customer). For inbound packaging, this includes shipping items in bulk without gift boxes and reducing plastic polybags. On the outbound side, we’re working closely with our production teams to ensure we’re balancing durability with cost-effective shipping solutions.
By investing in these improvements, we’re not only reducing waste but also creating packaging solutions that are efficient, cost-effective, and aligned with our commitment to operational excellence.
GOALS & VISION FOR A BETTER ENVIRONMENT
Discover our mission to not only improve how we operate, but also inspire meaningful progress in the promotional products industry. We believe that real change starts with understanding, which is why we’ve introduced Lifecycle Assessments (LCA). These assessments help us measure our environmental impact, giving us the clarity we need to set impactful goals and take purposeful action.
Our vision is simple but powerful: reduce waste, make better use of resources, and explore innovative ideas that benefit both people and the planet. By working smarter and setting a higher standard, we’re paving the way for a future that’s both responsible and inspiring.
And we’re not doing this alone. We’re inviting our customers and partners to join us on this journey. Together, we can create a brighter, more balanced future, one thoughtful step at a time.
CARBON EMISSIONS GOALS
Reducing Scope 1, 2, and 3 carbon emissions is at the heart of our brand’s commitments, and we are actively investing in new technologies and smarter processes to drive measurable reductions in our carbon footprint. We are committed to tackling emissions head-on by integrating carbon-reduction concepts directly into our product design and operational decisions, including fuel utilisation, electricity consumption, and the carbon impact of the raw materials and products we purchase. By addressing transportation emissions and natural gas usage across our supply chain, these actions reflect our responsibility to combat climate change and lead by example in our industry. These efforts support broader decarbonisation goals.
ACTIONS TO REDUCE CO2 EMISSIONS
KEY ACTIONS TO DRIVE CHANGE
OPTIMISED PRODUCTION PROCESSES
We are committed to making intentional choices that reduce our carbon footprint and contribute to a greener future. Using Lifecycle Assessments (LCA) —a method to evaluate the environmental impact of a product—we’ve established a solid baseline to guide our efforts and ensure continuous, meaningful progress.
We have relocated key production facilities to the Czech Republic to streamline processes and significantly reduce transportation emissions within the European market. Additionally, on the North American side, we are implementing efficiency improvements in our Mexico facility and scaling production in Tennessee. These locations are benefiting from investments in advanced machinery and technology designed to minimise energy consumption and enhance operational efficiency.
STREAMLINED LOGISTICS
By optimising shipping methods and consolidating deliveries, we’re working to minimise transportation emissions.
MATERIAL SELECTION
We prioritise responsibly sourced materials, to help reduce emissions linked to extraction and production.
ENERGY EFFICIENCY UPGRADES
Significant upgrades to our facilities and systems have been put in place to improve energy efficiency across our operations.
PRODUCT SAFETY
Product safety isn’t just a checkbox—it’s a core part of how we build trust with you and your customers. We’re committed to staying ahead of the curve, ensuring that every product we deliver meets high standards. It’s all about giving you peace of mind and making sure the products you rely on are safe and responsible.
HOW WE ENSURE SAFETY
Ensuring product safety is a top priority, and rigorous testing is conducted to identify and eliminate high-risk materials, including restricted substances. Compliance with international safety regulations —such as REACH (Registration, Evaluation, Authorisation, and Restriction of Chemicals) and RoHS (Restriction of Hazardous Substances) in the EU, as well as California Proposition 65 and the applicable US CFR provisions in North America—ensures products meet strict regulatory requirements.
By proactively adhering to these globally recognised safety measures, products can provide confidence to customers and end users across all markets.
PRODUCT SAFETY
OUR PRODUCTS ARE INCREASINGLY PFAS AND PVC FREE AND COMPLY WITH KEY GLOBAL REGULATIONS, INCLUDING
• Prop 65 (California, USA): Ensuring compliance regarding the use of harmful chemicals, including lead, cadmium, BPA, and phthalates.
• REACH and POPs Regulations (EU): Regulating the use of hazardous substances to protect human health and the environment.
• RoHS (EU): Restricting hazardous materials in electrical products.
• Triman & Other Recycling Labelling (EU): Supporting responsible waste sorting and recycling practices.
• GPSR & Green Claims (EU/NA): Adhering to the General Product Safety Regulation and the EU Empowering Consumers Directive and ensuring all environmental claims are verifiable and transparent.
• Electrical & Battery Safety Regulations (USA & EU): Ensuring compliance with safety standards for electrical and battery-operated products, including the 2025 EU Battery Regulation updates.
• Food Contact Safety Regulations (USA & EU): Meeting stringent safety standards for materials intended for food contact.
• Packaging Safety Regulations: Ensuring all packaging materials comply with safety requirements.
PRODUCT SAFETY
We keep a close eye on changes to these regulations so we can adapt quickly and maintain compliance everywhere we do business.
OUR PROMISE
We’re not just focused on meeting today’s standards; we’re always looking ahead. By continuously improving our safety measures and staying transparent about our processes, we give you the confidence to trust and recommend our products. At Goldstar®, product safety is about more than compliance—it’s about creating products you can stand behind with pride.
PRODUCT SAFETY
WORKING WITH SUPPLIERS
We only work with suppliers who share our commitment to safety and integrity. Every supplier we partner with must:
• Pass independent third-party audits: Our top 40 suppliers follow frameworks including SMETA Best Practice Version 6.1, BSCI, and SA8000, ensuring compliance with European (EU) and American laws.
• Undergo assessments: Covering key ethical and social responsibility principles, as outlined in the Cimpress Supplier Business Conduct Guidelines. These include prohibitions on child and forced labour, fair working hours, workplace safety, environmental responsibility, living wages, anti-discrimination policies, and ethical business practices.
• Provide test reports: Chemical and physical safety test reports for all products and components we purchase.
• Share full material disclosures: Ensuring complete transparency about product contents. As of 2025, we have achieved 85% transparency for our textile material sources through Digital Product Passports.
• Ensure supply chain regulation: Especially for regulated materials and emerging requirements such as the EU Deforestation Regulation.
• Provide certifications: For recycled content, ensuring claims are supported by evidence.
• Sign our Supplier Code of Conduct: Built on the Social Accountability Standard 8000 (SA8000), agreeing to uphold ethical labour practices, environmental responsibility, and safety standards.
STAYING AHEAD OF COMPLIANCE CHALLENGES
Regulations change, and we continuously update our processes to remain compliant. Here’s how we’re tackling new challenges:
NAVIGATING NEW RULES
• Addressing EU GPSR, PFAS reporting, bans and restrictions, the EU Battery Regulation, the EU Packaging Regulation, and the EU Deforestation Regulation.
• Updating product labels and improving traceability to meet the latest standards.
IMPROVING OUR PROCESSES
• Digitising compliance documentation to make compliance faster, easier, and more reliable.
• Maintaining a new consolidated Product Information Management (PIM) system to stay organised and proactive.
• Supporting Digital Product Passport (DPP) transparency initiatives, achieving 85% visibility on textile types and material sources.
ETHICAL SOURCING AND HUMAN RIGHTS
Ethics and integrity are at the core of how we source our products. We work hard to ensure every part of our supply chain reflects our values.
SUPPORTING HUMAN RIGHTS
We require regular third-party audits of our top 40 suppliers to confirm compliance with social and human rights standards, following SMETA Best Practice Version 6.1, BSCI, and SA8000.
Our Supplier Code of Conduct, based on the Social Accountability Standard 8000 (SA8000), reinforces our commitment to legal, ethical, and responsible business practices. Audits and assessments cover critical principles, including child and forced labour prohibitions, fair working hours, health and safety, environmental responsibility, living wages, anti-discrimination policies, and ethical business practices.
We act immediately to resolve any issues identified.
RESPONSIBLE SOURCING
The Supplier Code of Conduct gives us the right to audit suppliers. We achieve transparency by completing these audits and verifying material disclosures, including recycled content. Suppliers provide complete material disclosures and certifications for recycled content, ensuring claims are verifiable.
Our ongoing commitment includes Digital Product Passports for textiles, achieving 85% transparency of material type and origin as part of the EU Ecodesign for Sustainable Products Regulation (DPP) milestone.
By holding ourselves and our suppliers to these rigorous standards, we provide responsibly sourced products you can trust.
BUILDING AWARENESS THROUGH TRAINING & COLLABORATION
We believe compliance isn’t just a process—it’s part of our culture. That’s why we focus on training and collaboration.
TRAINING OUR TEAMS
• Team members get regular training to understand our compliance goals and ethical standards.
• It’s how we connect everyone to the bigger picture.
PARTNERING WITH SUPPLIERS
We work closely with our suppliers to ensure transparency in areas such as ink safety certifications and composition disclosures.
Product safety is our top priority—for every product, every time. We follow a risk-based approach to third-party testing, evaluating chemical composition, electrical safety (where applicable), and other critical factors in accordance with European, North American, and Australian regulations and standards.
Our testing process is further supported by supplier-provided documentation, including self-declarations confirming the presence or absence of regulated substances. This ensures compliance and accountability at every stage.
Beyond safety, we take meaningful steps to ensure that our products are responsibly sourced and manufactured in alignment with our ethical and sustainability commitments.
Through ongoing collaboration and training with our suppliers, we reinforce responsible practices across our supply chain—so you can trust that every Goldstar® product is made with integrity.
WHY PRODUCT SAFETY MATTERS
OUR COMMITMENT
We’re working to eliminate chemicals targeted for future bans and restrictions and to maintain detailed records for every product.
This proactive approach helps us stay ahead of regulations and build long-term trust.
At the end of the day, it’s all about trust. By prioritising safety and compliance at every step, we ensure the products we deliver are reliable, safe, and meet your expectations.
RECYCLING & WASTE REDUCTION
We strive to design products that prioritise recycled materials and reusability. Our focus is on extending the lifecycle of materials and reducing what ends up in landfill. These efforts are part of our broader goal to build a culture of responsibility.
OUR CODE OF CONDUCT
We are committed to acting with integrity, accountability, and respect in every aspect of our business. We’re committed to creating a workplace where our people can thrive and partner with manufacturers who care about the planet and its people as much as we do. Our Code of Conduct helps guide us all, whether you’re a new team member, a senior leader, or a supplier— so we can all stay true to the values of integrity and respect in everything we do.
FOR OUR SUPPLIERS
We hold our suppliers to high standards, holding them accountable to:
• Follow all legal, ethical, and environmental standards
• Provide a safe, harassment-free workplace
• Eliminate forced and child labour, bribery, and corruption
• Keep accurate records and make timely payments
• Pay legally compliant wages and maintain transparency
When our suppliers align with these standards, they help us build strong, lasting relationships. If these standards aren’t met, it could lead to ending the partnership.
OUR CODE OF CONDUCT
LEADERSHIP
BY EXAMPLE
Our managers play a crucial role in bringing our values to life. They lead with integrity, create a supportive environment, and make sure everyone feels safe to speak up and share their thoughts. This shared commitment strengthens the ethical foundation of Goldstar®.
SPEAK UP!
PROGRAMME
If something doesn’t feel right, we’ve got your back. Our confidential “Speak Up!” programme offers our team the chance to report concerns anonymously—whether through a toll-free number or online.
ENVIRONMENTAL RESPONSIBILITY
We care about our planet and expect our suppliers to do the same. That means following environmental laws, managing emissions, and ensuring that the materials we use are responsibly sourced.
OUR CODE OF CONDUCT
OUR COMMITMENT TO ETHICAL SOURCING
Every part of our business reflects our values, and that includes our supply chain. Suppliers are asked to provide:
• Third-party social audits
• Chemical safety test reports
• Compliance declarations
• Material disclosures
• Certificates for recycled materials
These steps help ensure that everything we do meets the highest standards of responsibility.
TRAINING & ACCOUNTABILITY
Ethical behaviour starts with training. We ensure that everyone at Goldstar® understands our Code of Conduct and knows how to apply it in their day-to-day work. Suppliers are also expected to report any violations or concerns immediately, so we can address them together.
RESPONSIBLE SOURCING
We take pride in sourcing products responsibly. That means suppliers must disclose details about their supply chains, especially when it comes to raw materials with restrictions, ensuring that our products are made with integrity every step of the way.
We’re all in this together, working to create a business that’s good for people, partners, and the planet. By living up to our Code of Conduct, we’re building a brighter, more ethical future.
DATA SECURITY
KEEPING YOUR DATA SECURE AND PRIVATE
At Goldstar®, protecting personal information—whether it’s for our team members or customers—is a 24/7 effort. Safeguarding this data isn’t just about meeting legal requirements; it’s about earning and keeping your trust.
Our Security and Privacy teams work to ensure data protection through strict compliance with privacy laws, awareness campaigns to address risks like phishing, and global Information Security and Acceptable Use Policies. We also train our team annually to treat colleagues’ data with the same care as their own, only sharing it when it’s absolutely necessary for legal or operational reasons.
To uphold these standards, we’ve implemented comprehensive policies, regular training, and alignment with global data protection frameworks. We are PCI-DSS v4.0.1 compliant (utilising SAQ A 4.0.1 for verification), follow the NIST Cybersecurity Framework (CSF) 2.0, and adhere to a privacy practices baseline. Our Enterprise Information Security Policy guides teams in safeguarding data and addressing any gaps, with exceptions strictly overseen by leadership.
Before accessing our network, all team members, interns, and contractors go through a thorough pre-hire screening process.
Our commitment to security also extends to payment data. We hold a Certificate of PCI-DSS Merchant Compliance from SecurityMetrics, confirming that we meet the highest standards for preventing credit card theft and fraud. This certification is maintained through annual selfassessments and quarterly vulnerability scans that are run and reviewed every three months.
By staying proactive and vigilant, we’re dedicated to protecting what matters most-your privacy and trust .
INCLUSIVITY PHILOSOPHY
We’re committed to maintaining an inclusive workplace where everyone feels valued, supported, and empowered to succeed. Inclusivity isn’t just a goal; it’s part of how we operate every day.
In June 2023, we rolled out our Inclusivity Policy to further promote a welcoming and discrimination-free workplace. To ensure accountability, we’re actively tracking metrics such as global gender comparisons, age distributions, and global tenure. Within Goldstar®, we are proud that our workforce is 66% female, 33% male, and nearly 1% identifying outside the binary. We have made a conscious effort to balance our leadership, with female professionals making up over 55% of our management team.
We’re proud of the strides we’ve made, demonstrating real, measurable results. We are also committed to promoting diversity across our organisation and creating jobs and positive working conditions for people around the world. By prioritising inclusivity and equity, we ensure that our workforce reflects the global communities we serve.
Looking ahead, we’re strengthening our people-focused initiatives. We aim to conduct our next Global Engagement Survey, building on previous years of team feedback to shape our goals and reflect the evolving needs of our team. We see inclusivity as a strength and are committed to making meaningful, trackable efforts to sustain it. Inclusiveness is more than a philosophy; it’s woven into the fabric of who we are.
COMPANY CULTURE
Our inclusive culture is at the heart of everything we do. Our team, speaking dozens of languages and representing a range of perspectives, collaborates daily to drive success and innovation.
Our team is as unique as the backgrounds they come from. From entrylevel talent bringing fresh ideas and viewpoints to the industry, to seasoned professionals shaping the history and legacy of Goldstar®, each person contributes to an environment that thrives on growth and shared experiences.
Being global and having a remote, flexible structure in some applicable sectors and departments, has opened the door to a global talent pool, allowing us to attract the very best without geographical limits. This flexibility doesn’t just benefit our operations—it creates more adaptable working conditions for those who need it most. Whether its parents balancing work and family, individuals from rural areas, or persons with disabilities, we’re proud to offer a workplace where everyone can thrive.
Our culture isn’t something we merely talk about; it’s something we build every day with every choice. It reflects how we treat not only our team members but also our business partners, customers, and the broader community.
TEAM OVERVIEW & STATISTICS
Goldstar® is a global company powered by a team of 225 employees across 13 countries and five continents. We have a global presence with key offices in Tunisia, Jamaica, San Diego (USA), Ireland, and other strategic locations worldwide. Our inclusive culture shines through our multilingual workforce and collaborative spirit.
We are proud to be part of a collaborative network that demonstrates measurable progress:
• 66% of team members are women, with 56% in management roles, showcasing real, impactful outcomes.
• In key locations such as Montego Bay, San Diego, and Tunis, women represent an average of 59% of our managers.
We’re actively tracking and analysing workforce metrics, including gender distribution by location and function, age demographics, and tenure
• 30% of our workforce is remote-first, emphasising flexibility and accessibility.
Our team’s diversity and dedication are key drivers of our success. Together, we’re building a company where collaboration and inclusivity lead the way.
