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DearReaders,
Inanagecharacterizedbyconstantchangeandincreasingcomplexity,theabilitytobothanticipatethefuture andactivelyshapeitmarkstheessenceoftrueleadership.Welcometo“TopVisionaryLeaderstoWatchin 2025,”aneditiondedicatedtohighlightingextraordinaryindividualswhoseforesight,innovation,and dedicationarecreatingnewpathwaysacrossvariousindustries.Theseleaderslookbeyondthehorizon, challengeconventionalwisdom,andinspiretransformativeadvancementsthatwillshapethebusiness landscapeandbeyondforyearstocome.Theyremindusthataboldvisioncombinedwithdecisiveactionisthe mostpotentcatalystforprogress.
Thisissue’scoverproudlyfeaturesDr.PierreSarradon,Co-founderofNexStepMedicalandavascularand endovascularsurgeonwhosepioneeringspiritisrevolutionizingpatientcare.PracticinginToulonandMonaco, Dr.Sarradonhasdedicatedhiscareertodevelopingminimallyinvasivetechniquesthatfundamentallyadvance themanagementofvasculardiseases.HeistheinventivemindbehindthePercutaneousBypass,a groundbreakingincision-freeprocedurewithpromisingapplicationsintreatmentsforlowerlimb,aortic,and hemodialysisaccessissues.
Furthercementinghisstatusasaninnovator,Dr.SarradondevelopedtheAll-inCathdevice,anext-generation angioplastycatheter,andtheSARRADONclampforvenousproblems.ThroughNexStepMedical,these innovationsarebeingintegratedintoleadingmedicalpractices.Hiscommitmenttoadvancinghealthcare extendsgloballyasheregularlyconductsinternationaltrainingsessions,sharinghisexpertisewhile emphasizingahumanistic,patient-centeredapproachthatincorporatesacarefulpsychologicaldimensioninto care.Dr.Sarradon’sworkembodiestheessenceofvisionaryleadership:improvinglivesthroughrelentless innovationandacommitmenttoexcellence.
AlongsideDr.Sarradon,werecognizeotherremarkableindividualswhoseforesightandleadershiparemaking asignificantimpact.ThiseditionalsocelebratestheachievementsofDr.YasserAljehani,CorporateChief MedicalOfficerofAlSalamandAlAhsaHospitals;KileyFloyd,CEOofNemahaValleyCommunityHospital; JoanneJervis,ManagingDirectoratDaiichiSankyoItalia;andLaurynM.Toby,VicePresidentof PsychologicalServicesatLittleStarABATherapy.
Theleadersfeaturedinthiseditionoffermorethanjustsuccessstories;theyprovideablueprintforvisionary thinkingandimpactfulaction.Wehopetheirjourneyswillinspireandinformaswecollectivelynavigatethe dynamiccurrentsof2025.
HappyReading!

Pankaj Gholap Project Editor
GLOBAL HEALTHCARE MAGAZINE SERVES AS AN ENLIGHTENING DIGITAL PLATFORM, SPARKING DISCUSSIONS ABOUT ACCOMPLISHED HEALTHCARE LEADERS WHO ARE REVOLUTIONIZING THE FIELD WITH AN UNPARALLELED APPROACH.






Inmodernmedicine,whereeverybreakthroughcan changethecourseofalife,thereexistsaworldthat fewtrulyunderstand—aworldwhereprecision, focus,andinnovationconvergeintheoperatingroom. Imaginethetensionofanoperatingtheater,wherethe onlysoundsarethesteadyhumofmachinesandthequiet determinationofasurgicalteam.Itisinsuchakingdom, amidsttheinterplayofsilenceandspotlight,thatone's destinyisoftenrevealed.Formany,thejourneyto becomingasurgeonisfilledwithuncertaintyand challenges.
Yetinthiscomplicatedenvironment,ararecombination ofpassionandperseverancecantransformobstaclesinto opportunities.ThisistheworldinwhichDr.Pierre SarradonapioneeringvascularsurgeonandthecofounderofNexStepMedical,hasmadehismark—a placewhereeverydecisioncarriestheweightoflifeand everyinnovationcanredefinestandards.Hisstoryisnot merelyaboutmasteringasurgicalspecialty;itisabouta relentlesspursuittopushboundariesandimprovepatient outcomesthroughconstantevolutionandcreative problem-solving.
Dr.Sarradon sjourneybeganduringhisearlymedical ’ studies,atimewheneveryexperiencefeltchargedwith possibility
“Duringmymedicalstudies,aneventmarkedme:my firstexperienceintheoperatingroom,”Dr.Sarradon recounts.“Theatmospherehadsomethingmagical:the silence,thespotlights,theextremeconcentration,the precision...IknewthenthatIwantedtobeasurgeon.”
Thisformativeexperience,filledwithanalmosttangible senseofdestiny,sethimonapathwhereprecisionand calmdeterminationbecamethehallmarksofhiswork.As headvancedthroughmedicalschool,hisinterestevolved further.
Hefoundhimselfincreasinglydrawntothefieldof vascularsurgery—aspecialtyknownforitshightechnical demandsandthecritical,strategicdecisionsitrequires. Asheexplains,“Later,Iwasdrawntovascular specializationforitshightechnicaldemandsand strategicdecisions.”Theintricatenatureoftreating diseasesofthebloodvessels,combinedwiththe opportunitytosignificantlyimpactpatients'lives, captivatedhim.
Motivatedbythedesiretoachievethehigheststandards, hepushedhimselfrelentlessly.Hisexceptional performanceduringhisinternshipconcludedbyaGold Medal,openedthedoorforadvancedtraininginthe UnitedStatesatworld-renownedcenters.ForDr Sarradon,“Theperspectiveofachievingthehighest levelhasneverleftme,”becomingaguidingforce throughouthiscareer.
Vascularsurgeryisnotwithoutitsformidablechallenges. Oneofthemostdevastatingconditionsfacedbymillions worldwideisarteriosclerosis,adiseasethataffects approximately200millionpeople.Dr.Sarradon recognizedearlyonthatwhiletremendousprogresshas beenmadeinfightingthiscondition,muchworkremains tobedone.Everydayinhispractice,hewitnessesthe profoundimpactofvasculardiseasesandtheurgentneed forimprovedtreatmentmethods.Thisrealizationignited inhimaconstantdrivetorefinehistechniquesandto innovate.
Heisnotcontentwithmerelyperformingestablished procedures;heiscompelledtooptimizethem,toimagine newsolutionswhereproblemsremainunsolvedoronly partiallyaddressed.“Inmydailypractice,Iconstantly seektoimprovemyactions,mytechnique,andmy understanding,whichdrivesmetooptimize techniquesoreventoimaginenewones,”hestates.
Heoftenexplains,“Theevolutionofatechnique requirestheevolutionofthetoolsanddevicesthat enableit;thetwoarelinked.”Thisspiritofinnovation hasdrivenhimtoexplorenewapproachesthatcanoffer betteroutcomeswithlesstraumatothepatient.
“There is something exciting about tackling problems that are not yet or poorly solved to find the right solutions.”
OneofDr.Sarradon smostnotablecontributionsto ’ vascularsurgeryishisinventionofapercutaneous bypasstechnique.Traditionally,bypasssurgeryinvolves replacingadiseasedvesselwithanewconduit—a processthatrequiresasurgicalopeningandadelicate suturetoconnectthenewvesseltothepatient'sown. Thismethod,whileeffective,hasinherentdrawbacks. Theneedforasurgicalincisionandthecreationofa


vascularanastomosisoftenresultin complications,particularlyinpatients burdenedwithmultiplehealthissues.
Dr.Sarradonenvisionedanalternative—a techniquethatwouldcombinethelow invasivenessofendovascularmethodswith therobust,long-termresultsofabypass.
“Everywhere,theevolutionofsurgeryis movingtowardreducingaggression towardthehumanbodyandtowards ‘minimallyinvasive’procedures,”he observes.
Hispercutaneousbypasstechniqueachieves exactlythatbyeliminatingtheneedfora surgicalopeningandbypassingthe vulnerablestepofvascularanastomosis.He explainstheadvantage:“Thepercutaneous bypasstechniqueallowsforatruebypass tobeperformedwithoutsurgicalopening andwithoutvascularanastomosis.This way,webenefitfromthelowinvasiveness ofendovasculartechniquesandthegood long-termresultsofbypasses.Thebestof bothworlds?”
Theresultisaprocedurethatminimizes trauma,reducescomplications,anddelivers thelastingbenefitsofatraditionalbypass.
Thequestforimprovementdidnotstopat surgicaltechniques.Dr.Sarradonrecognized thatforvascularsurgerytocontinue evolving,thedevicesusedinendovascular proceduresalsoneededtoadvance.
“Endovascularsurgery,orinterventional radiology,isafieldofincredible dynamism;itisanareawherethereisstill muchtocreateorimprove,”henotes.
Withthisinmind,heco-foundedNexStep Medical,astartupdedicatedtodeveloping productsforpercutaneoustransluminal angioplasty(PTA).Angioplasty,which involvesdilatingnarrowedbloodvessels usingaballooncatheter,isafundamental procedureinendovascularsurgery




Alwaysstrivetoimprove. Thisisthegoaltopursue insurgery.Andinlife.
Yet,theconventionalapproachrequiresusingseparate cathetersfordifferentphases:contrastinjection,balloon dilation,andsubsequentcontrolinjections.Thissegmented processleadstomultiplecatheterchanges,increasing proceduretime,radiationexposure,andrisksforthe patient.
Dr.Sarradonsetouttosimplifyandimprovethisprocedure. “Angioplasty,whichmeansdilatingvesselswitha ballooncatheter,isthecommondenominatorofthevast majorityofendovascularprocedures.Amodificationof thedesignofthisballooncatheter,relativelysimpleand evenobvious,allowsforaverysignificantimprovement initsfunction,”herealized.TheresultwastheAll-inCath device—anext-generationangioplastycatheterthat integratesallnecessaryfunctionsintoasingleunit.
Bycombiningthephasesintoonecontinuousprocess,the All-inCathsignificantlyreducesthedurationofthe procedure,lowersthedoseofradiationfromX-rays,and minimizestheamountofcontrastagentrequired,whichis particularlyimportantforkidneysafety
Ashesummarizes,“TheAll-inCathincorporatesall functionsintothesamecatheter,allowingtheentire proceduretobecompletedinonephasewithout redundantmanipulation.Theprocedureisthusmuch simpler,faster,andsafer,leadingtoareductionin radiationdosesfromX-raysaswellastheamountof contrastagent...andtherisksassociatedwith intravascularnavigation.Insummary,weachievea fasterandsaferprocedure.It’sasimpleidea,but incrediblyeffectiveanduseful.”
Thissimpleyetrevolutionaryideahastransformedtheway endovascularproceduresareperformed,makingthem faster,safer,andmoreefficient.
NexStepMedical’sinnovationsextendbeyondtheAllinCathdevice.Dr.Sarradonandhisteamhavedevelopeda comprehensiverangeofproductsthatallowthemtotreata widevarietyofvascularlesions.Hehighlightstheir manufacturingadvantage:“Wealsohavea

manufacturingprocessthatdoesnotinducesignificantadditional costscomparedtoexistingproducts,despitethebenefitsprovided.” WithFDAclearancesecured,theAll-inCathisnowbeginningitsrollout intheUnitedStates.Theinitialresponsehasbeenenthusiastic.
“Theenthusiasmfromtheearlyusersiswonderfultohear;it’sa veryexcitingtimefortheentireNexStepteam,whohaveworked hardforthisresult!”Dr.Sarradonshares.Thispositivefeedback reflectsnotonlythequalityofthedevicebutalsothededicationofthe entireNexStepteam,whohaveworkedtirelesslytobringthese innovationstofruition.
InadditiontotheAll-inCath,Dr.Sarradonhasalsomadesignificant stridesintheareaofvenoussurgery.Recognizingtheaestheticconcerns thatoftenaccompanyvaricoseveinsurgery—especiallyamongyoung women—hedevelopedaspecializedsurgicalclampthatbearshisname.
“Varicoseveinsurgery,whichoftentargetsyoungwomen,must avoidaestheticsequelae,”heemphasizes.“Thisclampisdesignedto allowtheremovalofsuperficialvaricoseveinsoveralargelength, throughasinglemillimetricincision,whichisalmostinvisibleafter healing.”
Thisinnovationisparticularly importantinthecontextoftheMuller techniqueforphlebectomy,where minimizingvisiblescarringiscrucial. Byimprovingtheaestheticoutcomes ofvaricoseveinsurgery,Dr.Sarradon hasenhancedboththephysicaland psychologicalwell-beingofhis patients.
Thepathtoinnovationisnevereasy, andDr.Sarradon'sjourneyismarked bybothformidablechallengesand significantachievements.Developinga newsurgicaltechniquerequiresan extraordinarylevelofprecisionand foresight.Dr.Sarradonexplainsthe demands:“Imagininganddeveloping anewtechniqueisexciting. However,itrequiresanticipating,in minutedetail,theproblemsthat mayariseateachstepofthe procedure:insurgery,onecannot operatethroughfailures;thepatient isatstake.Thecommitmentis, therefore,incrediblydemanding.”
Hiscommitmenttoperfectionand patientsafetywasrecognized internationallywhen,in2024,his percutaneousbypasstechniquewas awardedatthe“InnovationAwards inVascularSurgery”byanesteemed internationaljury
ThedevelopmentoftheAll-inCath devicehasbeenanequallyarduous adventure.“Thedevelopmentofthe All-inCathhasbeenatrue adventure.Creatingamedical deviceiscomplexandfraughtwith pitfalls,requiringyearsand significantfunding,whichis particularlydifficulttoobtaininthe earlyphasesofaproject.Ithasnot beenasmoothjourney,but perseveranceisthekeytosuccess!” hereflects.



Dr.Sarradonencounterednumerousobstacles alongtheway,fromtechnicalsetbackstothe complexitiesoftheregulatoryenvironment.Yet, hisperseveranceandinnovativespiritturnedeach setbackintoanopportunitytolearnandimprove. Forhim,thetruerewardliesintheeveryday successstories—thesmootherprocedures,the reductioninpatientcomplications,andthe overallenhancementinpatientcare.
However,heshares,“Beyondthesevaried contributionstotheevolutionofvascular surgery,mygreatestpride,however,comes fromthesatisfactionofmypatientsinmy dailymedicalpractice.”Theirimprovedquality oflifeistheultimatemeasureofhiswork.
Astheworldofsurgerycontinuestoevolve,Dr Sarradonremainsattheforefrontoftechnological advancement.Whileheisclearthat“Idon’t believearobotcanreplaceasurgeonanytime soon,”heseesavitalroleforartificial intelligenceinaugmentingsurgicalprecision, “However,AIcanprovidesignificant assistance,particularlyinintraoperative imagingprocesses.Forexample,Ibelieve digitaltwinswillallownavigationwithinthe humanbodyandperformpreciseactions, avoidinganysurgicalopening.”
Suchadvancementshavethepotentialtofurther reducerisksandimprovepatientoutcomes, ensuringthatvascularsurgeryremainsoneofthe mostinnovativeandevolvingfieldsofmodern medicine.
Lookingahead,Dr.Sarradon’sambitionsareas boldastheyareinspiring.Withtheproofof conceptforthepercutaneousbypasstechnique firmlyestablished,hisnextstepsinvolve disseminatingthisinnovationonaglobalscale. Heiscurrentlyorganizingmulticenterstudiesin Franceandinternationally,withthegoalof trainingmoresurgeonsinthisrevolutionary technique.
Moreover,hisworkisnotlimitedtobypasseson thefemoralarteries—hehassuccessfullyextended theproceduretotheaortaandtohemodialysis accesspoints,demonstratingthevastpotentialof hisapproach.TheAll-inCathdevice,too,is envisionedasaversatileplatformthatcanbe adaptedintovarioussub-products,suchasdrugcoatedballoons,stents,coronaryballoons,and evenTAVIdevices.
Morerecently,Dr.Sarradonhasturnedhis attentiontopelviccongestionsyndrome,a conditionthataffectsmanywomen.Heis developinganinnovativesolutionforNutcracker syndromethroughthe“Td-Stenttechnique,” whichhepresentedattheNewYorkCongresslast November.Thepotentialapplicationsofhiswork arenumerousandrepresentanewfrontierin vascularsurgery
Despitetherelentlesspaceandhighdemandsof hisprofessionalcareer,Dr.Sarradonhasmanaged tomaintainafulfillingpersonallife.Familyis centraltohim.“Ihavefourwonderfulchildren: that'salotoflovetogive-andtoreceive!Ido mybesteverydaytogivethemalltheaffection theydeserveandtoearntheirs,”heshares.
Hispassionforsailinghasbeenalifelongpursuit; thethrillofcompetitionandthejoyofcruisingthe Mediterraneanprovidehimwithmomentsofpure happiness.“Ihaveapassionforsailing,whichI havepracticedsinceayoungage.Ienjoyedthe competition…Thetoo-raremomentsof cruisingintheMediterraneanarenow momentsofpurehappiness…”Hecherishesthe timespentonhisbelovedboat.

Offering social skills training and groups
Supplying community-based training
Supplying prevocational training at an early age
Providing parents and family members with training, too




Dr. Yasser Aljehani (MD, SSC-Surg, MBA)
Corporate Chief Medical Officer
Al Salam and Al Ahsa Hospitals


SaudiArabiaisboldlyreinventing itselfwithambitiousvisionsand groundbreakinginitiatives.Atthe forefrontofthisnationaltransformationis itshealthcaresystem,astoryof determinedprogressanddedication.Dr. YasserAljehani,MD,SSC-Surg,MBA, isconsideredoneoftheleadersinthis transformationwhoseinnovativespirit mirrorsthecountry’sdrive.
AsCorporateChiefMedicalOfficerof AlSalamandAlAhsaHospitals,Dr Aljehanidoesn’tsimplymanage—he inspires.Hisleadershipisatestamentto collaborationandtransformativeaction. Thisdedicationbeganlongbeforetitles andaccolades,anditcontinuestoimpact patientsandhealthcareprofessionals throughoutregionsinSaudiArabia.For Dr.Aljehani,thefutureofhealthcareisa dailycommitmenttopushingthe boundariesofwhat’spossible.
Dr.Aljehani sPathtoHealthcare ’ Leadership
Dr Aljehani spathtobecomingoneof ’ themostrespectedfiguresinSaudi healthcarebeganwithasolidacademic foundation.ASaudinational,heearned hismedicaldegreefromtheArabianGulf UniversityinBahrain.Drivenbya passionforthoracicsurgery,hepursued GeneralandThoracicSurgeryBoard,and thenadvancedtrainingatKingFaisal SpecialistHospitalandResearchCenter inRiyadhandDalhousieUniversityin Canada.Theseformativeyearsnotonly

honedhissurgicalexpertisebutalso instilledinhimabroadervisionof healthcareasadynamicand collaborativefield.
Subsequently,Dr.Aljehaniseamlessly movedintoleadershippositions.He servedastheChiefoftheSurgery DepartmentatKFHUandasthe MedicalDirectoratthisacademic universityhospital.Followingthat,he heldthepositionofVicePresidentof HealthcareandHealthcareStrategies, aswellasCEOofKingSalmanbin AbdulazizMedicalCity.Additionally, heleadsAlsalamandAlahsa Hospitals,whichareregardedas someoftheleadinghospitalsinthe MadinahRegion.
Ineachrole,heconsistently demonstratedhisabilitytotackle complexchallenges.Hisexpertisein healthcaretransformationandcrisis managementprovedinvaluable duringtheCOVID-19pandemicand afterward.Specifically,hisleadership wascrucialinexpandingICU capacityandmanagingvitalresources byimplementingtheconceptof servicelines.
AlSalamandAlAhsaHospitals: SettingaNewStandardforCare
Today,Dr AljehanileadsAlSalam andAlAhsaHospitals,morethan SaudiArabia sleadingprivate ’ healthcareprovidersintheeastern
region.Thesefacilities,covering 100,000squaremeters,serveas crucialhealthcareintheEastern Province.Withanaverageof 250clinicsofferingawiderange ofspecialtiesandaround-theclockemergencyservices,Al SalamandAlAhsaaredeeply committedtotheirpatients.
Thehospital smission—to ’ provideworld-classcarewith compassionandexceptional service—stronglyalignswith Dr.Aljehani svalues.Underhis ’ leadership,thismissionisa dailypractice.Everypatient receivesthesamelevelofcare thestaffwouldwantfortheir ownfamilies.Thisguiding principle,alongwithclear standardsofexcellenceapplied throughoutthehospital,has madeAlSalamandAlAhsa Hospitalsleadersinhealthcare delivery
AshealthcareintheMiddleEast changes,AlSalamandAlAhsa Hospitalsareleadingthechange, workinginlinewithinitiatives alignedwithSaudiVision2030. Dr Aljehani sworkinintegrated ’ healthsystemsservesasaprime exampleofholistic,patientfocusedcare.

Underhisguidance,thehospitalhas developedandadoptedinnovative approaches,includingAccountable CareOrganizations(ACOs)and populationhealthmanagement. Thesemethodsimproveefficiency whilealsoemphasizingpreventive careandlong-termwell-being.Dr. Aljehanibelievesintegrated healthcaremeansmorethanjust treatingsickness;itmeansbuildinga systemthatanticipatesandaddresses thevariedneedsofthecommunity
AComprehensiveApproachto PatientCare
AlSalamandAlAhsaHospital’s reputationforadvancedhealthcare comesfromitsspecializedcenters andwiderangeofservices.With manydepartmentscoveringalmost everymedicalspecialty,thehospital canhandlemanydifferentmedical needs.Specializedservicesfocuson areassuchascomprehensivestroke services,women swellness,child ’ well-being,diabetescenter,heart services,andIVF,ensuringpatients receivepersonalizedandeffective careaddressingtheneedsofthe catchmentpopulationservices.
Dr.Aljehani sstrategicleadership ’ hasbeenkeytobringingthese departmentsandcenterstogether intoasmooth,unifiedsystem.By usingthelatesttechnologyand encouragingteamworkacross specialties,hehasmadethehospitals atrustedhealthcaredestinationinthe region.
AsCorporateCMO,Dr.Aljehanihas manyresponsibilities.Hemanages clinicalquality,ensuressmooth operations,andleadsstrategic projectstoimprovehealthcare.He
If you want to go fast, go alone. If you want to go far, go together...
leadsbyworkingcloselywith others,makingdecisionsbased ondata,andalwayslookingfor waystoimprovemedical,allied, andrevisingcareunderhis leadership.
Akeypartofhisjobismaking surethehospital sdailywork ’ supportsitslong-termgoals. Thisoftenmeansusingnew technologiestosimplify processes.Regularteam meetingsandtrainingprograms showhisfocusonbuildinga cultureofresponsibilityand excellence.Dr Aljehani believesleadershipisn tabout ’ givingorders;it sabout ’ inspiringteamstoworktogether towardacommongoal.This approachhasbeenessentialin creatinghigh-performingteams dedicatedtoproviding outstandingpatientcare.
Thenumberstellastrongstory aboutAlSalamandAlAhsa Hospital’sprogressunderDr Aljehani.Injustoneyear,the hospitalhassignificantly expandeditsservices:

● Emergencyroomvisitsnow exceed100%growthinless thanayear.
● Morethan100%growthin patientsareadmittedtothe hospitaleachquarter
● Outpatientvisitshave increasedbyover80percent.
● ICUactivityhasmorethan 100%growthincreasein capacitytomeetthedemand.
Thesefiguresshowhoweffective Dr Aljehani’sstrategieshave been,fromusingresourceswisely toimprovingpatientexperiences. Hispastsuccesses,suchas cuttingsurgicalwaitinglistsin halfwithinsixmonths,and increasingaccesstocareinOPD, ER,andinpatientservices,further demonstratehisabilitytocreate realchange.
Likeallleaders,Dr.Aljehanihas facedhisshareofchallenges.One ofhistoughesttaskswasmerging threehospitalswithdifferent workcultureswhilehewasCEO ofKingSalmanbinAbdulaziz MedicalCity.

“I focused on building teamwork and getting everyone to work toward the same goals,” heexplains.By stressingunityandusingeach organization’sstrengths,he successfullymanagedthechange.
Now,atAlSalamandAlAhsa Hospitals,hecontinuestotackle challengeslikemanagingdiverse teamsandadaptingtothespecific needsofprivatehealthcare.His abilitytoturnproblemsinto opportunitiesisakeypartofhis leadership.
Dr Aljehaniisalwayslookingfor waystoimprovehealthcare.He’s especiallyinterestedinusingartificial intelligence(AI)inmedicalpractice
andtrainingandcreatingnewways tocareforpatients.Hesees technologynotjustasatool,butasa waytoprovidebettercare.Byusing AIandotheradvancedtechnologies, heplanstomakethehospitalrun moresmoothlyandimprovepatient outcomes,keepingAlSalam Hospitalattheforefrontofmedical progress.
Evenwithademandingcareer,Dr. Aljehaniknowsit’simportantto havebalanceinhislife.Outsideof work,heenjoysphotographyand gardening—activitiesthathelphim relaxandstaygrounded.
“These hobbies give me a creative and peaceful escape,” hesays.They

showhisbeliefthatpersonalsatisfaction iskeytoprofessionalsuccess, somethingheencouragesotherstofind aswell.
ForDr Aljehani,healthcareismorethan justajob—it’samissiontoserveand findnewwaystohelppeople.His guidingprinciple, “Efficiency through teamwork,” showshowimportantitisto worktogethertoachievelastingsuccess.
Heencourageshealthcareworkersto embracechange,focusonpatientcare, anduseinnovationtosolveproblems.
“Being able to adapt and work together are essential for dealing with the challenges of today’s healthcare,” he says.

Letmebestraightwithyou.
Mostpeoplewantcomfort.Theywant “balance.”Theywantthetrophywithoutthe blood.Buttherealgame?Itdoesn’treward wishes.Itrewardsthosewhoearntheiredge.
MandisaMndelaearnedhers.Notinthe boardroom.Notinsomeworkshop.Butinthe trenches—throughloss,sickness,and betrayal.
Shedidn’twritebookstosoundsmart.She builtStandYourTruthbecauseherlife forced herto.Everypageofherstoryisaraw strategymanualinsurvival,transformation, anddominanceovercircumstances.
Andifyou’renotpayingattention,you're leavingimpact,income,andinfluenceonthe table.
Thesearethe7brutallessonsshelearned. Readthemlikeyourlegacydependsonit.
Mandisadidn’t“findherpassion.”She bled forit.
Herbreakthroughstartedonahospitalbed. Organsfailing.Lifeonpause.Notitle.No team.Nodeals.
Andinthatsilence,sherealized—money can’tfixwhatclarityshould’veprevented. Shetookthatmomentandturneditintoher movement:StandYourTruth.Notacute slogan.Asystembornfromsurvival.A methodtoconverttraumaintotransformation.
“You can ignore your pain. Or you can leverage it.”
Yourcall.

Mandisawasalreadyasuccessfulpropertydeveloper.Butguesswhat?
Successdidn’tprotectherfromcollapse.
Mostpeopleclingtowhatworked before—andwonderwhythey’re stuck.
Mandisaletgo.Sheburnedtheoldmap.Pickedupthepen.Andrewroteherpurpose.
Shejournaledduringrecovery Thatbecameabook.Thebookbecamea brand.Thebrandbecameamovement.
“That’s how you pivot. Not when it’s convenient. When it’s necessary.”
Peopleresonatewiththetruth.Butmostofthemaretooscaredtotellit. Mandisatoldhers—uncut.
Teenagepregnancy.Nomother.Nosafetynet.Justraw resilience.
Andthat’swhatbuiltheraudience.Notfilters.Not hype.
Authenticity isn’t a buzzword. It’s leverage.
“If you can tell your story without shame, you own it. And when you own it, no one can weaponize it against you.”
Lesson4:Legacy>Luxury
Mandisahadtoaskherselfthequestionthatstopsmost peoplecold:
WhatifIdiewithallthismoney,butnoneofmy impactlivesbeyondme?
Thatonequestionflippedherpriorities.
Shedidn’twanttopassdownpropertyalone.She wantedtopassdown principles.
Soshebuilt Stand Your Truth asanoperatingsystem.A life-skillspowerhouseforyoungpeopletobuildreal self-worth,notjustrésumélines.
Herwealthnowmultipliesacrossgenerations—not throughinheritance,butthrough internal assets
“What are you leaving behind? Cash or capacity?”
Lesson5:EmotionsAreNottheEnemy.IgnoranceIs
Don’tconfusethis:Emotionalintelligenceisnotabout “feelinggood.”
It’saboutlearningtomakedecisionswhenyourbrain’s onfireandyourlife'sinfreefall.
Mandisacreatedacurriculumthatschools should be teachingbutwon’t.Emotionalprocessing.Conflict navigation.Self-reflection.Self-command.
Youwanthigh-performingyoungpeople?Teachthem howtomanagethemselves,notjustmanage spreadsheets.
“Because when pressure hits, EQ eats IQ for breakfast.”
Lesson6:PurposeIsNotEnough.VisionWins
Purposegetsyoumoving.Visionkeepsyoumoving forward.
Duringherrecovery,Mandisahadtimetoreflect.What didshesee?Agapbetweenwhatshe was doing and whoshe was becoming
Shedidn’tjustask,“WhyamIhere?”
Sheasked,“Whatdoesmylife look likeifIlivethisoutfully?”
Thenshereverse-engineeredit.Stepby step.Daybyday.Obsessively.
“That’s vision. Without it, you’re busy. But not built.”
Lesson7:TheSystemDoesn'tCare. BuildYourOwn
NoonehandedMandisaanything.
Shedidn’thavementorship.Shedidn't havecapital.Shehad problems.
Butshebuiltamovementanyway.
Shedidn’twaitforapproval.She built her own lane.Onethat’snowchanging communitiesthroughyouth empowerment,lifeskillsdevelopment, andemotionalmastery.
What’syourexcuse?
“Waiting for validation is the slowest way to die broke and invisible.”
FinalWord:Don’tJustSurvive. WeaponizeYourStruggle
MandisaMndeladidn’tcometoplay small.Neithershouldyou.
Sheturnedherbreakdownintoa blueprint.Herpainintoaplatform.Her struggleintostrategy
Andnowsheteachesotherstodothe same.Throughherbooks.Throughher programs.ThroughtheStandYour Truthcurriculum.
Ifyou’restilltreatinglifelikeadress rehearsal,herstoryshouldwakeyou up.
Youcan’tleadifyou’reafraidofscars. Youcan’timpactifyou’readdictedto applause.
Youcan’twinifyouplaynottolose. Sostandyourtruth.Ruthlessly. Unapologetically Now
“Because the world doesn’t wait for the healed. It moves for the ready.”
Transforming
Inanindustrywhereinnovationcanredefinelives, JoanneJervisstandsoutasaleaderwithan unshakeablefocusonpatientoutcomesand healthcaretransformation.AsManagingDirectorandHead oftheSpecialtyBusinessDivisionatDaiichiSankyoItalia, acompanyrootedin120yearsofpharmaceuticalexpertise, Joannehasnotonlyembracedthechallengesofadvancing modernmedicinebuthaschampionedaculturethatplaces patientsandemployeesatthecoreofeverythingthe companydoes.
Joanne’scareerpathdidn’tfollowaconventionalroute. HailingfromScotlandandtrainedinitiallyinpodiatric medicine,shebeganherjourneyasaclinicalpodiatrist.Her earlyyearsinpatientcareleftalastingmark,shapingher approachandinstillingadeepempathythatcontinuesto

guideherworkinpharmaceuticals. Transitioningfromclinicalpracticetothe corporatesideofhealthcare,shebrought withherasenseofpurpose:toputpatientsat theheartofhealthcareinnovation.Overthe past25years,she’sworkedintheUK, Ireland,andacrossEurope,andineachrole, she’scarriedthispatient-firstcommitment forward.
Now,atDaiichiSankyo,sheleadsaspecialty divisionfocusedonbringinginnovative treatmentstotheItalianmarket.Buther missionisbiggerthanproductdelivery;it’s aboutfosteringaculturewhereeveryteam memberfeelsempoweredtodrivechange.


Joanne’sleadershipstylereflectsherbeliefthatpeople,not products,arethebedrockofprogress.Shebuildsona simplebutpowerfulprinciple:empowerpeople,andthey willachieveremarkablethings.AtDaiichiSankyo,Joanne isknownforherfocusontrust,transparency,andintegrity Thesevaluesaren’tjustwordsinacorporatehandbook; they’rewovenintohowshemanagesteams,nurturestalent, anddrivesresults.
Insteadofatop-downapproach,shefosterscollaboration. Joanneencouragesherteamtobringideasforward, challengeassumptions,andtakerisks.Shevaluesevery perspectiveandbelievesthateachpersoninher organizationhasaroleinpushingboundaries.
“It’snotenoughtohavetherightproducts,” Joannesays.“Weneedtherightpeople,inthe rightenvironment,makingdecisionsthatputthe patientfirst.”
Herfocusoncollaborationisn’tlimitedto internalteams.Joanne’seffortsextendto buildingpartnershipswithstakeholdersacross thehealthcarespectrum,fromcliniciansto policymakers.Thisinterconnectedapproach helpsDaiichiSankyodeveloptreatmentsthat notonlyaddresspatientneedsbutalsoalign withthedemandsandconstraintsofhealthcare systems.ForJoanne,theultimategoalisto createaccessibleandeffectivesolutionsfor everyone.

JoannejoinedDaiichiSankyodrawnbythecompany’s entrepreneurialspirit.Whilemanycompaniestalkabout innovation,JoannesawinDaiichiSankyoacommitmentto action.Thisphilosophyresonatedwithherownbeliefthat innovationshouldbewovenintoeverypartofthe business—notonlyinthelabsbutalsoinday-to-day operationsandrelationshipswithcustomers.
Thecompany’spipeline,particularlyinoncology,isanarea whereJoanneseesimmensepotentialtoimpactpatient lives.She’sexcitedaboutnewtreatmentoptionsthatbring hopetopatientsbattlingcomplexdiseases.Yet,sheviews innovationasmorethanlaunchingnewdrugs.Toher,it’s abouthowtheyreachpatients,addressrealneeds,and integrateintohealthcaresystems.
Shealsostressesthatinnovationshouldalignwithsocial responsibility.Joannehasbeeninstrumentalinadvancing DaiichiSankyo’sinitiativesinenvironmentalsustainability, corporateresponsibility,andsupportinglocalcommunities.
Herrolegoesbeyondhealthcare,embodyingabroader mission:tobuildacompanythatdoeswellbydoinggood.
Inanindustrywhereaccessoftendeterminesimpact, Joanneandherteamunderstandthateventhemost groundbreakingtreatmentholdslittlevalueifpatients can’taccessit.ThisrealizationhasshapedDaiichi Sankyo’sstrategyunderherleadership.Ratherthansimply introducingnewproducts,shechampionsamodelwhere thecompanycollaboratescloselywithpayors,healthcare providers,andpolicymakers.
ThesepartnershipsallowDaiichiSankyotodevelop treatmentsthatarenotonlyinnovativebutalso sustainable.Joanne’sapproachreflectsanawarenessthat systemicissues,likehealthcarecostsandinfrastructure limitations,canhinderaccesstomedicine.Byworking togetherwithstakeholders,herteamaimstomake treatmentsavailabletoallpatients,notjustthosewiththe bestaccess.
Thisstrategicapproach—balancinginnovationwith access—ensuresthatDaiichiSankyo’streatments providemaximumvaluetohealthcaresystemsand patientsalike.InJoanne’sview,it’snotjustabout launchingaproduct;it’saboutmakingsureit reachesthepeoplewhoneeditmost.
Joanne’scommitmenttointegrityrunsthrough everyaspectofherwork.Shebelievesthat transparency,honesty,andempathyareessentialto buildingacultureoftrustwithintheorganization. Thisisn’tasimple“corporatevalue”;forJoanne, it’samindsetshepracticesdaily
Shepromotesanopenenvironmentwhereteam membersfeelsafetospeakup,takecalculated risks,andlearnfromtheirmistakes.She’s convincedthatwithoutpsychologicalsafety, innovationstalls.Aworkculturethatvalues integrityandinclusivityisonewhereemployees feelempoweredtoexplorenewideas,ask challengingquestions,andcontributetothe company’smission.
IntegrityalsoinformsJoanne’sapproachto inclusivity.Sheisastrongadvocatefordiversity,

believingthatdifferentperspectivesmakethecompany stronger.Inherview,aninclusivecultureismorethana policy—it’sastrategicadvantagethatenablesthe companytoadapt,evolve,andstayresilientinarapidly changingworld.
Foraleaderwithsuchastrongsenseofpurpose,Joanne isalsopragmaticaboutthechallengesofmaintaining balance.Sheacknowledgesthathealthcare,withitshigh stakesandconstantpressure,caneasilyleadtoburnout. Butshe’slearnedthatsustainableperformancerequires balance.
Joanneleadsbyexample,encouragingherteamto prioritizeself-care,findtimeforfamily,andpursue interestsoutsidework.Shebelievesthatawell-rounded lifefuelscreativity,resilience,andlong-termsuccess.Her approachunderscoresasimpletruth:ifyoudon’ttake careofyourself,youcan’ttakecareofothers.
ThisbalancedperspectiveiswhathelpsJoannekeepher teammotivated,focused,andenergized.Sheknowsthat herteam’swell-beingiscentraltoDaiichiSankyo’s missionandthatachievingbalanceisn’tjustabout productivity—it’saboutsustainingameaningfulcareer
AsJoannecontinuestoleadDaiichiSankyoItalia,her visionforthefutureisclear.Sheseesahealthcare industrywherecollaborationandinnovationaren’tjust aspirationsbutdailypractices.Herfocusremainson advancingpatient-centeredsolutions,fosteringan inclusiveworkenvironment,andcreatingvalueforthe broaderhealthcareecosystem.
ForJoanne,everychallengeisanopportunitytopush boundaries.Herleadershipreflectsthebeliefthattrue progresscomeswhenpeopleareempoweredtothink differently,workcollaboratively,andactwithintegrity. Ashealthcarefacesaneraofunprecedentedchange, JoanneJervisispoisedtoleadDaiichiSankyointoa futurethat’snotjustinnovativebutalsoinclusive, responsible,andsustainable.



Letmeaskyouaquestion:
Ifyou’reahealthcareexecutiveandyour operatingmarginsareshrinking,wheredoyou lookfirst?
Laborcosts?Patientflow?
Wrong.You’remissingthesilentkiller—nonlaborcosts.
Let’stalkaboutJessicaCombs,thekindof operatorCEOsdreamaboutbutrarelyfind.She doesn’tjusttrimfat—shedissects,analyzes,and surgicallyremoveshiddeninefficienciesmost leadersdon'tevenknowexist.
Inthispost,I’llbreakdown7ruthlesstruths sheusestohelphealthcaresystemsclawback millions—withouttouchingpatientcare.
You’llwalkawaywiththesamemindsetthat’s madeherCOOofValify,acompanythat'sbuilt itsempireononething:turningcostchaosinto clarity.
Let’sdivein.
Mosthospitalexecutivesthinkthatoncea contractissigned,thejob'sdone.
Jessicaknowsbetter.
Justbecauseyou negotiated itdoesn’tmeanit’s stillworkingforyou.Timepasses.Volumes change.Vendorperformancedips.
Combsteachesherteamandclientsonehardrule: Everycontractmustbere-validated,rebenchmarked,andre-alignedtoyourcurrentreality.
Valify’stechidentifieswheredealsarestale—andwhere suppliersarecashinginonyourcomplacency
Bottomline:Ifyou’renotanalyzingyourspend continuously,yourvendorsarewinning.You'renot.
2.“PurchasedServicesEat50%ofBudgets. Nobody’sWatchingThem.”
Thisone’swild.
Halfofyourspending?Notonnurses,noton equipment—butonoutsourcedservices.
Cleaning.Maintenance.ITsupport.Food.Security
Combsexposestheblindspot:Mostorgstrack physicianperformanceobsessively—buttheylet servicecontractsrunwild.
Sheflipsthat.
WithValify’splatform,healthcareleaderscanfinally seewhothey’repaying,forwhat,andwhetherit’sworth it.
Ifyoudon’tknowhowmuchyou’respendingon landscapingvs.labservices,you’reburningcash.
3.“TechWithoutInsightisJustExpensiveNoise.”
Combsdoesn’tworshipdata.
Sheweaponizesit.
There’sahugedifferencebetweenhavingdata—and knowingwhattodowithit.That’swhatValifydelivers: actionableintelligence,notjustdashboards.
Sheleadswithquestions:
· Whatservicelinesarebleedingmoney?
· Whereareduplicatevendorsdrainingresources?
· Whichfacilitiesconsistentlyoverpay?
Everyinsightistiedtoadecision.Everydecisionistied toadollar
That’sthekindofoperatingclarityCEOswillpayany pricefor.Luckily,Combschargeslessthanchaos.
4.“Cost-CuttingisaPeopleProblemDisguisedasa MathProblem.”
Thisonewillsting.
Cuttingcosts?It’snotjustaboutnumbers.It’sabout culture.
Jessicalearnedthismanaging300+consultantsat HCA.Nospreadsheetcanfixasiloedteam.No analyticstoolcanoverrideterritorialleaders.
Soshebuiltasystemthatdoestwothings:
1.Getseveryonelookingatthesametruth.
2.Getseveryonealignedonfixingit—fast.
Costsavingsdon’thappeninthespreadsheet.They happeninthehallwayconversations.Thecrossfunctionalmeetings.Theuncomfortablecallswith vendors.
Combsdoesn’tdodgethose.Shedrivesthem.
5.“SpeedWins.PrecisionKeepsIt.”
Healthcareisnotoriousformovingslow Combsdoesn’thavepatienceforthat.
She’sruthlessaboutspeedofexecution.Butshe’sjust asruthlessaboutaccuracy
It’snotenoughtoidentifya$2Msavingsopportunity Youhavetoknow:
· Howfastcanyoucaptureit?
· Who’saccountable?
· What’stheriskofdisruption?
AtValify,Jessica’steambuildsroadmapsthataren’t justsmart—they’reexecutablenextweek,notnext year
Theydon’tchaseperfection.Theychaseprecisionat speed.
That’showyoubuildoperationaladvantage.
6.“ServantLeadershipScalesWherePowerPlaysFail.”
Let’stalkleadership.
Jessica’srisethroughtherankswasn’tpoweredbytitlesor ego.Shemadehermarkbyaskingonequestionoverand overagain:
“Whatdoyouneedtowin?”
That'sservantleadership.Notinthefluffy,poster-on-thewallway—butinthehard,executionalway
Shelistens.Shediagnoses.Thenshedelivers.
Herstyle?Confident.Humble.Present.Alwaysintheweeds whenitmatters.
Shedidn’tstumbleintotheCOOroleatValify.Sheearned itbyconsistentlymakingteamsfaster,sharper,more aligned.
Thisisaleadershipstylethatcreatesforcemultipliers Andinhealthcare,wherewastecankillprogress,that'sgold.
7.“TrueInfluenceHappensQuietly—IntheBoardroom, NottheBallroom.”
Here’sthefinaltruth:
JessicaCombsdoesn’tneedthespotlight.Sheengineers resultsbehindcloseddoors,whererealdecisionshappen.
It’snoaccidentthatValifybecametheonlycompany laser-focusedonpurchasedservices.That’sthecorner nobodywaswatching.Andthat'swhereJessicathrives.
Nonoise.Justoutcomes.
Valifydidn’tjustlandinCIOReview’sCompanyofthe Yearslotbecausetheyhadgoodbranding.Theygotthere becausetheysavedhealthcaresystemsmillions—quietly, precisely,andatscale.
That’sinfluence.Andit’sthekindyoucan’tfake.
FinalThoughts:WhatYouCanStealfromJessica Combs—Today
Youdon’tneeda27-yearcareerinhealthcareITtostart thinkinglikeJessica.

Youjustneedtodothreethings:
1.Getobsessedwithoperationaltransparency.If youdon’tknowwherethemoney’sgoing,you’renot leading.You’reguessing.
2.Focusontheoverlooked.Thebiggestsavingsdon’t comefromobviousplaces.They’reburiedinvendor contracts,supportservices,andoutdatedassumptions.
3.Leadlikeastrategist.Executelikeasoldier. Strategywithoutexecutionisdaydreaming. Executionwithoutstrategyiswaste.Jessicalivesin themiddle—andthat’swheretransformation happens.
Sothenexttimeyouhearsomeonesay,“We’vealready optimizedourcosts,”asktoseetheirpurchased servicesdata.
Iftheycan’tshowit?
Sendthemthisarticle.
They’llthankyoulater.
QuotetoRemember:
“Every line item tells a story. My job is to make sure it’s not a horror story.” –JessicaCombs
WouldyouliketobuildyourownversionofJessica’s modelinsideyourhealthcareorganization?
Thenstoptinkeringwithlaborcosts.Startcutting wherenooneelseislooking.
That’swherethemoneyis.That’showyouscale. That’showyouwin.

AsCEOofNemahaValleyCommunity
Hospital,KileyFloydexemplifieswhatit meanstoleadwithpurposeand adaptabilityinhealthcare.Shedoesn’tsettlefor“this isthewaywe’vealwaysdoneit.”Instead,she’sa strategicleaderpushingforinnovationthatmeetsthe evolvingneedsofherruralKansascommunity.Under herguidance,thehospitalhasgrowninservices, technology,andpatientreach,despitetheunique challengesfacedbyruralhealthcareproviders.
Kiley’scareerinhealthcarewasn’tplanned,butshe foundhercallingearly.Startingwithastaffingfirm, shewasintroducedtotheKansasCityAreaHospital Association.Thisexperiencerevealedhernatural aptitudeforhealthcareadministration.Aftermore thanadecadeinthatrole,shetransitionedtobecome theadministratorofherhometownhospital—aleapof faiththatsetthecourseforhercareer.Inthisposition, Kileybuiltherreputationfordrivingchange,tackling healthcare’sbiggestchallengeswithdedication,and inspiringthosearoundhertothinkbeyondthestatus quo.
Kiley’svisionforNemahaValleyCommunity Hospitalfocusesonadaptability,acorevalueshe instillsinherteam.“Patientsandtheirneedsare constantlychanging,”sheasserts.“Wemustbe preparedtoadapt,evenifthatmeansreassessing approachesthatseemtobeworkingfine.”Her leadershipstyleisrootedinchallengingassumptions, emphasizingthatefficiencydoesn’thaveto compromisepatientcare.
NemahaValleyCommunityHospitalservesarural, agriculturallyrichareainnortheastKansas,wherethe demandforaccessiblehealthcarehasonlygrown.For
Kiley,balancingfinancialsustainabilitywithhighqualitycareisparamount.Inasectorwhererural hospitalsoftenstruggle,she’sfoundwaystoimprove servicedeliverythroughcollaborationandresourcesharing,evenwithnearbycompetitors.This approachhasenabledNemahaValleytoretain autonomywhileprovidingcomprehensivecaretothe community.
Innovation,forKiley,meansfindingpractical solutionsthatrespectlocalneedsandvalues.Whenit comestostaffingandresourcemanagement,her approachishands-on.Astheprimaryrecruiterfor medicalstaff,she’sdeeplyinvolvedinbuildinga teamalignedwiththehospital’smission.She understandsthevalueofconnectingpersonallywith patients,oftenfindingherbestinsightsfromdirect conversationswiththem.
Inruralhealthcare,regulationsandcompliancecan besignificanthurdles,andKileymeetsthemheadon.Fromstateandfederalsurveystostrictadherence topolicies,sheensuresNemahaValleyremains compliantwhilefocusingonpatient-centeredcare.
Recruitingandretainingtalentinruralareaspresents anotherchallenge,butKileyseesthisasan opportunitytomakeameaningfulimpact.She recruitsstaffwhosharehercommitmenttorural healthcare,oftentakingthetimetomentorand developherteampersonally.
ForKiley,theroleofaCEOisnotjustabout strategicoversight—it’saboutaccountability.She routinelychecksinwitheachdepartment,offering supportwhereneededandhandlinganydifficult conversationsherself.Bydoingso,sheshieldsher stafffromunnecessarystressandempowersthemto focusondeliveringqualitycare.
Throughouthercareer,Kileyhas learnedtheimportanceofleadership throughexperienceandobservation. She’sseenthetypeofleaderpeople respondto—andthetypetheydon’t. Herapproachemphasizeslistening andactingonfeedback,creatingan environmentwherestafffeelvalued andheard.ForKiley,leadershipis aboutmorethanachievingmetrics; it'saboutfosteringasenseof accomplishmentwithinherteamand helpingthemreachtheirfull potential.
HerselectionforLeadershipKansas in2018standsoutasacareer highlight,offeringherabroader perspectiveonKansas’healthcare landscapeandthechanceto strengthenhercommitmenttothe peopleofherstate.
Kiley’smissionforNemahaValley CommunityHospitalisclear:it shouldremainafinanciallystable, patient-focusedinstitutionatthe heartofnortheastKansas.She envisionsafuturewherethehospital leadsinhealthcareinnovationwhile preservingitsruralvalues.To achievethis,sheprioritizesopen communicationwithherstaffand continuousimprovement.Kileyis committedtoensuringthatthe hospital’slegacyofcareenduresand evolvestomeetfuturechallenges.
Inherownwords,“Ourcommunity deservesthebestcarewecanoffer, andit’sourjobtomakesurewe’re readyforwhatevercomesnext.”As aleader,KileyFloydbringspurpose andresiliencetoruralhealthcare, settingastandardofexcellenceand adaptabilityforherorganizationand forthecommunitysheserves.


Ifyou’reinbusiness,healthcare,orleadership—pay attention.
BecausewhatI’mabouttoshowyouisn’tjustanotherstory aboutawomandoinggood.Thisisamasterclassin influence.
Acasestudyinhowtobuildamovement...whenthe systemisstackedagainstyou.
Anditstartswithasinglequestion:
Whathappenswhenyourlovedoneentersabroken system—andyourealizenoone’scomingtofixit?
ThatwasthemomentKloeKorbystoppedwaiting.
Move#1:Don’tFixtheSystem.ReplaceIt.
Kloedidn’tenterseniorcarebecauseitwasprofitable.She enteredbecauseitwaspersonal.
Hermother’shealthwasdeteriorating.Thenursinghome shewasin?Understaffed.Outdatedprotocols.Zero innovation.
Kloecould’vefiledcomplaints.Calledadministrators. Whinedonline.
Instead,shebuiltthe —an UnitedSeniorAssociation(USA) organizationdesignedtodowhatthesystemrefused:
· Deliverproactivecare,notreactiveexcuses
· Integratetechforbettermonitoringandaccess
· Protectfamiliesfromfinancialandemotionalcollapse
Shedidn’ttweakthemachine.Shewalkedout,builther own,anddaredpeopletofollow.
That’sinfluence.CEOsdoit.Politiciansdoit.Luxurybrands doit.
Theydon’twaitforpermission.Theycreatenewstandards.
Move#2:
Kloe’ssisterbattledmentalhealthchallenges.Hermother facednearamputation.Bothsituationsrevealedonething:
Thehealthcaresystemisn’tbroken.It'sworkingexactly howitwasdesigned—inefficiently.
SoKloeturnedherpersonalcrisisintoaplatformof advocacy.
Insteadofhidingthepain,sheexposedit. Insteadoffightingforjustherfamily,shefoughtforyours too.
Sheuseditto:
· Launchapodcast, Recovered Reflections,tellinguntold storiesoftheelderly
· Mobilizevolunteersthrough“OurHealthMatters”
· Designcarehubsthatdon'tjusttreatillness—butpreventit
EveryCEOI’vetrainedwhobuildsrealinfluencehasonething incommon:
Theymaketheirpainpublicservice.
Move#3:ControltheNarrativeBeforeSomeoneElseDoes
Here’salittle-knowntricktopstrategistsuse:
Hewhoframesthestorywins.
KloeKorbydoesn’tletpoliticiansorhealthcarecorporations definewhatseniorcareshouldbe.
Shedefinesit.Loudly.Clearly Withherownvoice.
Shedoesn’tjustoperateclinics.Sheproducesmedia.

· Throughstorytelling,shehumanizesseniors
· Throughpodcasting,shemultipliesreachwithoutbuying adspace
· Throughconsistentbranding,shecontrolsperception
Askyourself:Areyoushapingthenarrativeinyour market—orjustreactingtoit?
Move#4:DesignwithIntention.NotJustInnovation.
Innovationwithoutexecutionisjustadream.
Kloe’sexecution?Brutalinprecision.
She’sbuildingmodular,solar-powered,ADA-compliant, ground-levelmedicalhubs.
Let’sbreakthatdown:
· Modular: Fasterdeployment.Lowercost.Easier replication.
· Solar-powered: Future-proof.Sustainable.Political leverage.
· ADA-compliant: Inclusivebydesign,notasan afterthought.
· Ground-level: Accessibilityiskinginseniorcare.
MostCEOsthrowtechatproblems.Kloedesignsaroundthe enduser.
Shemakesthesolutionfitthepeople,nottheotherway around.
Move#5:UseSmartTechforRealProblems(NotVanity Metrics)
There’sadifferencebetweentechnologyand transformation.
Kloeonlyusestechthatsolvesrealproblems:
· Telemedicineforpeoplewhocan’tmakeittotheclinic
· Biometrictrackingforearlydetectionofchronicissues
· Securerecorddatabasesforfrictionlessdoctor-patient coordination
· Microchip-enabledinterfacessoseniorscancarrytheir entiremedicalhistorywiththem
Shedoesn’tchasetrends.Shechasesresults.
Askyourself:Isyourtechactuallysavingtime,money,or lives?
Ifnot—ditchit.
Move#6:RootYourMissioninLegacy. ThenMakeItInevitable.
KloeKorbydidn’tbuildthismovementina vacuum.
Shecamefrom:
· AfatherwhoturnedaBronxbusinessinto oneofNYC’slargestschoolsupply distributors
· Amotherwhoredefinedpost-surgery nutritionatMountSinai
· Agrandfatherwholeftamusiccareerforhis family,thencrushedtheluxurysuitbusiness
Thatlegacyofgrit?It’sinherDNA.Butshe’s notsentimentalaboutit.
Shetreatslegacylikestrategy.
Yourfamilystorybecomesa weapon—whenyouknowhowtouseit. Yourvaluesbecomemarket differentiators—whenyouknowhowto communicatethem.
Kloedoesn’tjusthonorherpast.She weaponizesittobuildthefuture.
Move#7:BeEverywhere—Without SpreadingYourselfThin
Wanttoknowtherealflex?
Diversifyyourpresencewithoutdiluting yourpower.
Kloedoesn’tjustrunonebusiness.Shebuilt:
· WoofWoofBox(eCommerceforpetlovers)
· NYCLifestyleInfluencer(promoting sustainabletech)
· SafeServiceSolutions(PPEandpublic healthconsulting)
· UnitedSeniorAssociation(herflagship advocacyarm)
Totheuntrainedeye,itlookschaotic.Butthis issurgical.
Everybrandfeedsthenext.Everyplatform strengthensthenarrative.
It’showluxurybrandsoperate:
· Rolexsponsorstennis,notNASCAR
· Chanelbacksartmuseums,notfood trucks
Yourbrandisn’twhatyousell—it’s whereyoushowup.
Kloeshowsupwherecredibility compounds.
FinalThought:YouDon'tNeedaTitle toLeadaMovement
Let’sgetonethingstraight. KloeKorbyisn'tadoctor. She’snotatechbro. Shedidn’tinheritahospitalempire.
Shebuiltherempirefromlived experience,relentlessexecution,andsmart influence.
Andthat’swhatmakesherdangerous.
WhileotherswriteLinkedInthinkpieces, she’sbuildingprefabclinics. Whileotherscomplainaboutthehealthcare system,she'sdesigninganewone.
Ifyouwanttoleadin2025andbeyond, learnfromwhatKloe'sdoing:
· Findyourpain.Turnitintoaproduct.
· Controlyourstory.Distributeitlikea mediacompany.
· Solverealproblems.Scalethrough systems.
· Showuplikeastrategist.Operatelike atactician.
Youdon’tneedadegree,permission,ora bigteam.
Youneedclarity,conviction,anda reasontogotowar
KloeKorbyfoundhers.
What'syours?





LaurynM.Toby,Ph.D.,BCBA,HSPP,is adedicatedleaderintheworldofautism care,servingasVicePresidentof PsychologicalServicesatLittleStarABA Therapy Withoveradecadeofexperience workingwithchildrenwhohave neurodevelopmentaldisabilities,shehasmadea significantimpactinthisfield.Dr.Toby’sacademic journeybeganattheUniversityofIllinoisUrbanaChampaign,wheresheearnedherbachelor’s degreeinpsychology.Furthermore,shecompleted herPh.D.inClinicalPsychologywitha specializationinSchoolPsychologyatIllinoisState University
Dr.Toby’sclinicalexpertisecomesfrom prestigiousinstitutionsliketheKennedyKrieger Institute,whereshecompletedherpostdoctoral fellowship.SheworkedattheNeurobehavioral Unit-OutpatientClinicatJohnsHopkinsSchoolof Medicine,whereshefocusedonautismspectrum disordersusingAppliedBehaviorAnalysis(ABA) techniques.Thisfoundationhasenabledherto contributetothefieldinwaysthatextendbeyond clinicalcare.Herworkasanadjunctprofessorat DrakeUniversity,teachingABAandethicscourses, showshercommitmenttosharingknowledgeand shapingthefutureofautismcareprofessionals.
SincejoiningLittleStarABATherapyin2019,Dr TobyhasclimbedtheranksfromDirectorof PsychologicalServicestoVicePresident, showcasingherleadershipabilitiesanddeep understandingofautismtreatment.Shebringsa data-drivenapproachtoherwork,ensuringevery therapyistailoredtotheuniqueneedsofeach child.Herpassionforimprovingthelivesof individualswithautismandtheirfamiliesisevident throughherpublishedresearchinjournalslikethe Journal of Applied Behavior Analysis andher contributionstobooksonneurodevelopmental disabilities.
Dr Toby'sleadershipatLittleStargoesbeyond providingclinicalcare.Shefostersacollaborative environment,empoweringherteamoftherapists andclinicianstoachievethebestpossibleoutcomes fortheirpatients.Herholisticapproachensuresthat thetherapiesnotonlyaddressbehavioralchallenges butalsoenhancetheoverallqualityoflifefor childrenwithautism.
LittleStarABATherapy:TransformingLivesThrough AppliedBehaviorAnalysis
LittleStarABATherapyisaleadingorganizationdedicated toprovidingtailoredcareforindividualswithautism.Witha missiontomakeameaningfuldifferenceinthelivesof childrenandtheirfamilies,LittleStarusesAppliedBehavior Analysis(ABA)therapytoofferspecializedsupportto individualsofallages.Foundedonthebeliefthateverychild canreachtheirfullpotential,LittleStarprovidesasensoryfriendly,structuredenvironmentwherechildrencanthrive.
OneofLittleStar’sstrengthsliesinitscommitmentto personalizedcare.Theirservicescatertodifferentage groups,fromearlylearners(18monthsto5years)toschoolagedchildren(5to12years)andeventeensandadults.This comprehensiveapproachensuresthatnomatterthestageof development,individualswithautismcanaccesstheright therapytohelpthembuildlanguage,socialskills,and independence.
LittleStaralsogoesbeyondABAtherapywithadditional serviceslikespeechtherapyanddiagnosticevaluations. Theirspeech-languagepathologistsworktoenhanceboth verbalandnon-verbalcommunicationskills,whichareoften challengingforindividualswithautism.Theirdiagnostic serviceshelpfamiliesnavigatethecomplexworldofautism diagnosis,offeringguidanceandsupportfromthevery beginning.
WhattrulysetsLittleStarapartisitsfocusonfamily involvement.Recognizingthatfamiliesplayacrucialrolein achild’sprogress,LittleStarofferstrainingtoparents, empoweringthemtocontinuereinforcingtheirchild’s learningathome.Thisfamily-centeredapproachensuresthat therapyisn’tconfinedtotheclinicbutisintegratedinto everydaylife.
Bycombiningcutting-edgeresearch,personalizedcare,and acommitmenttoadvocacy,LittleStarABATherapyis shapingthefutureofautismcare.Undertheleadershipof expertslikeLaurynM.Toby,LittleStarcontinuestoprovide hopeandsupporttothousandsoffamilies,helpingthem navigatethechallengesofautismandbuildbrighterfutures fortheirchildren.




