TheHome SellingProcess
TheSellingProcess
I N I T I A L CON SULTAT I ON
Discuss Listing Timeline
Documents and Disclosures
Pricing and Valuation
PREPA RE YOUR H OM E
Decluttering and Cleaning
Repairs and Updates
Staging
M A RK ET I N G YOUR H OM E
Professional Photography and Floor Plans
Print and Digital Marketing
Showings and Open Houses
M A N AGI N G OFFERS
Review
Negotiate
Accept
M A N AGI N G T H E SA L E
Purchase and Sale
Financing/Appraisal
Mortgage Approval
M A N AGI N G T H E CLOSI N G
Documents and Certificates
Final Utility Readings
Coordinate Closing
TipstoPrepare YourHome
01 | DECLUTTERING
The first step in the process of preparing your home for sale is decluttering While going through old items in your home, a good rule of thumb to remember is that if you haven? t used the item in over a year,you probably won? t use it or need it again.
If you do decide to discard items that are still in decent shape, you can always donate them to a charity or nonprofit organization within your community For items that need to be thrown away,some towns will pick up used goods and recycle them in a beneficial way
For any items you decide to keep,store them away in boxes and closets so they are not visible,which will make your home look neater
02 | ORGANIZING
As potential buyers are touring your home, they might be interested in storage space, such as in closets or in the garage It is important to organize these areas before open houses to make sure there is a nice aesthetic.
To keep your kitchen cabinets organized maybe you alphabetize spice jars and neatly stack dishes. In bedrooms, you can keep the closets organized by making sure shirts aren? t falling off hangers and lining up shoes neatly In the living room, fold blankets, fluff pillows and neatly stack up any books or magazines that might be visible
03 | DEEP CLEANING
Whether you hire a professional cleaning company or you clean the house on your own, it is essential to make sure everything is spotless Not only should you clean all rooms and surfaces in your home by dusting, mopping, polishing, etc , but you should also focus on the exterior of your home such as cleaning the outside of windows and power washing.
Clean and air out any musty areas by opening the windows or lighting a candle. The night before a showing,be sure to avoid cooking with odorous foods such as fish or garlic Instead you can make the house smell welcoming with a fresh batch of baked goods!
04 | MAINTENANCE
In order to get the most money for your home, be sure to make any necessary repairs These could include replacing cracked floor or counter tiles, patching any holes in the walls, and fixing leaky faucets. You also want to check that all doors close properly and kitchen drawers don? t jam If there are any burned-out light bulbs in your house,make sure to replace those as well.
05 | STAGING
You want potential buyers to have a great first impression when touring your home, so this final step is very important Although hiring a professional stager is definitely an option, you can easily make a few updates to a room to make it feel new
The whole house doesn? t need to be staged, but instead focus on the main rooms such as the kitchen, living room and the primary bedroom In the kitchen, you can place a bowl of fresh fruit on the counter top or add some fresh flowers to the dining room table In the living room, add a decorative blanket and some throw pillows to the sofa
06 | MAXIMIZE CURB APPEAL
Don? t forget to create curb appeal by staging the exterior of your house, as this is the true first impression Keep your yard tidy by mowing the grass and trimming bushes and shrubs. You can also add color by planting flowers in your front yard. In the winter, add seasonal touches like a wreath or holiday lights to make your home more festive.
TheMarketingProcess
PRE-MLS LAUNCH
- Property Preparation
- Professional Photography
- Property Video and/or 3D Matterport Virtual Tour
- Professional Floor Plans
- Install ?For Sale?Signage on Property
- Create and Finalize Print Collateral (i e brochures,inserts,etc )
WEEK OF LAUNCH IN MLS
- Submit property to MLS to reach the brokerage community
- Feature property on sothebysrealty com and gibsonsothebysrealty com
- Property will be distributed to our global property marketing partners,comprised of the most authoritative news,lifestyle and financial voices such as Realtor com,Zillow, WSJ com,etc
- Listing agent to share the property via email and calls to personal sphere of influence
- Announce the listing to GSIR?s agent network and the local brokerage community via email blast
- Send a direct-mail postcard to a targeted list of potential buyers,introducing the property
- Launch a paid social media campaign targeting consumers within a 15-mile radius of the property
POST MLS LAUNCH
- Feature property in office window displays to capture optimal foot traffic
- Showcase the property across Gibson Sotheby?s International Realty?s social media channels ? Facebook,Instagram,and LinkedIn with a combined reach of 15K followers
- Continue to feature property in various email campaigns
- Consider placing a print and/or digital advertisement to increase exposure
HomewardBound Group
Sean Tynan and Aleks Bytnerowicz
Serving Massachusetts and New Hampshire
978 618 6736
HomewardBoundGroup@GibsonSIR.com
homewardboundgrp com
68 Main Street,Suite 5,Andover,MA 01810
Sean:
Knowledge, insight, and attention-to-detail are just a few of the qualities that make Sean Tynan a trusted partner in the homebuying and selling process. Raised and educated in Andover, Sean worked in the construction field for 20 years before becoming a Realtor in 2013 His clients benefit from his experience in construction, real estate, and project management, combined with a strong work ethic and a client-first mindset
Home sellers appreciate Sean?s pricing expertise and his spot-on recommendations regarding improvements and repairs that will maximize return on investment. He makes the preparation and selling process seamless with his network of contractors and professionals, and he puts clients at ease by advocating on their behalf and managing every last detail
Home buyers gain insight from Sean?s construction experience as he shares his observations and candid feedback in helping them evaluate the pros, cons, and potential of each house they view. An expert on the Andovers and the greater Merrimack Valley, Sean takes the time to understand what prospective homeowners are looking for He has experience with all types of real estate including single family homes,condominiums,multi-families,and new construction
Sean?s clients enthusiastically recommend him to their friends and neighbors, and as a result his business continues to grow each year. He has consistently been recognized with top producer awards by his company and local Realtor association In 2022, Sean?s wife Aleks joined him as a full-time partner, managing the team?s operations and marketing so that Sean can focus all his attention on his clients
Aleks:
When it comes to turning real estate dreams into reality, Aleks is the Realtor you want by your side. Bringing a wealth of project management experience to the real estate business, she is a consummate professional with impeccable attention to detail and great communication skills Aleks sees challenges as opportunities and excels at finding innovative solutions for any problem that comes up along the way
Aleks understands that real estate transactions are not just about properties; they?re about people.She listens carefully to understand her clients?goals and breaks down complex information to make it easily understandable Her calm and thoughtful demeanor puts people at ease Working together with her husband Sean as the ?Homeward Bound Group? , Aleks keeps clients informed every step of the way, ensuring a seamless and successful experience for buyers,sellers,builders,and investors
OurApproachto SellingYourHome
We believe that exceptional properties deserve exceptional marketing To maximize property exposure, we work with an in-house team of marketing experts to form strategic marketing plans to showcase your property through a local,national and global lens.
Our services include professional photography, custom brochures, targeted social media advertising and email campaigns, as well as unrivaled digital exposure through our global media partners In addition, to ensure that our campaigns are reaching the right audience of prospective buyers, we measure each campaign with a variety of analytics and reporting tools to define a marketing campaign?s impact and determine the next steps
Client Testimonials
"We wanted to take a moment to express our sincere gratitude for your outstanding assistance throughout the sale of our house Your dedication, professionalism, and expertise truly made the entire process smooth and efficient. From our initial consultation to the final closing, you went above and beyond to ensure that everything was taken care of seamlessly. Your proactive approach, attention to detail, and willingness to provide guidance beyond your role were immensely appreciated Thanks to your hard work and dedication, the commitment to excellence is evident, and we feel fortunate to have had the opportunity to work with you "
"Sean and Aleks renewed our faith in the residential real estate profession! We hired them to sell our condo in Peterborough, New Hampshire From the very beginning, they were quite knowledgeable and maintained the highest standard of professionalism Our condo was empty and they staged it with furniture and artwork just beautifully! When it came to offers and negotiating the final sale price, they got us exactly what we wanted We feel that they made the entire selling process easy on us, which we thoroughly appreciated They minimized our stress whenever possible They were always pleasant and enjoyable to interact with as well We highly recommend them to anyone thinking to buy or sell their home,you will not be disappointed "
"We sold our home in Tewksbury,MA with the Homeward Bound Group,and both Sean and Aleks were great to work with. They had helped us with the purchase of the home years ago and now helped us with the sale as well We live out-of-state and they completely took care of everything that was needed to make the sale, to the extent that we didn't have to even go to Boston once We couldn't be happier with their services I highly recommend Homeward Bound Group to anyone who is looking for a trusted,easy to work with and a professional realtor!"
"I recently worked with Sean Tynan and his amazing team on a new construction project, where Sean represented me on both the purchase of my home and the sale of the new build. My partners and I were thoroughly impressed with the level of professionalism and attention to detail throughout the process Every aspect of the marketing, from the high-quality photos and videos to the beautifully designed print materials,showcased our work in the best possible light "
Milford, NH 80 Boynton Hill Road
Methuen
Tewksbury
Hooksett, NH