The Hidden Impact of Design on Industrial Success by George Gemeinhardt
Industrial design is often seen as a creative afterthought, a component of the product development process that adds aesthetic appeal rather than tangible value. However, the impact of design on industrial success goes far beyond just making products look attractive. As George Gemeinhardt defines, design can be a critical factor in determining how efficiently a product is produced, how it performs, and even how well it is received in the market.