Revolutionizing Recruitment:Chris
LawsonTalksTechsOn 'GainTraction'Podcast
ThepodcastshowcasesLawson'sautomotiverepairrecruitingjourney andlessonslearnedonthewaytodevelopingthesuccessfulstrategies heandhisteamnowemployforattractingthebesttalentfaster.
Lawson,adigitalmarketingstrategistwho foundedAstuteSocialMediain2012, sharesthestoryabouthowachance presentationfor10automotiverepairshop ownersinlate2017changedthetrajectory ofhisdigitalmarketingbusiness.
Duringtheepisode,Lawsonopenedupabouthisinitialstruggles:"Fastforwardto2017,Iwasaskedtodoapresentationforaroomfullofauto repairshopownersonsocialmedia.
Withinthenextsixmonths,I hadnineofthe10shopowners asclients.
WhatIlearnedfromthisexperiencewasthatshopsreallyneededhelpfindingtechnicians." TechnicianFind,launchedin2017afterthatfatefulpresentation,primarilyassists independentrepairshopsinusingcreativeads,powerfulsocialmediamarketingstrategies anddirectoutreachtofind
Theconversationon"GainTraction" shedlightonvariousaspects:The transformationofLawson'scareer fromfinancialplanningtodigital marketingtotechnicianrecruitment.
Theessentialskillsetsforrecruitingtechnicians.
Lawson'sinnovativestrategies,as highlightedinthisepisode,area beaconforrepairshopsstrugglingto findtherighttalentinanevercompetitivemarket.
ForthoseinterestedinlearningmoreaboutLawson'stransformativeapproachtotechnician recruitmentorwishingtodelveintotheinsightssharedonthe"GainTraction"podcastby visitingthislink:Attract,Don'tChase:HowtoHireaMechanicwithaFishingvsHunting Approach[PODCAST].
TechnicianFindprovides
technicianrecruitmentservices forautoandtruckrepairshops nationwide.
ServicesprovidedbyTechnicianFind.comincludeadcopywriting,ondemandtechnicianrecruitmentcoursesandcoaching,geotargetedad placement,andmuchmore.
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