FIRST T EA M ® X B ROWN HA RRIS ST E VE NS PA RT NE RSHIP
Frequently Asked Questions This strategic marketing partnership between FirstTeam® and Brown Harris Stevens focuses on cross-marketing, advertising, public relations, referral opportunities and shared insights and initiatives.
HOW DOE S THIS B E NE FIT ME AS AN AGE NT ? •
Increased exposure for listings
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More referral pipelines (West Coast
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Enhanced marketing channels and tools
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Access to a broader network of high-quality agents
East Coast)
WILL THIS CHANGE MY DAY-TO-DAY BUSINE S S? No—This partnership is about adding opportunities, not altering how you currently operate.
WILL I B E AB LE TO CONNECT DIRECTLY WITH AGE NTS? Yes—Over time, there will be structured opportunities for networking, referrals, and collaboration. More details will be shared as programs roll out.
I S T HIS A M E RG E R OR ACQUISITI O N? No—Both companies remain fully independent with their own leadership, branding, and operations.
A RE T HE RE NE W MA RK E T I NG TOO L S O R P L AT FO RM S C O M I NG? Yes—Part of this partnership includes new collaborative marketing initiatives, which will be introduced in phases.
DO E S T HI S AFFECT OUR B R AND? No—This partnership strengthens our reach, but our brand identities will remain separate.
HOW IS THIS DIFFE RE NT FROM O THE R B ROKE R AGE PARTNE RSHIP S? Most competitors are growing through acquisition and consolidation. We’re taking a different approach:
Aligning Top Independent Brokerages • Preserving Culture and Autonomy • Expanding Bi-Coastal Marketing Opportunities