FRANCHISES SERVING INTERNATIONAL FARE
COFFEE & BAKED GOODS FRANCHISE OPPORTUNITIES
THE INS AND OUTS OF FOOD FRANCHISING
INSIDE! FREE PASS TO
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A Canadian Franchise Association Publication / FranchiseCanada.Online
AWARD-WINNING FRANCHISES LITTLE KICKERS AND SYMPOSIUM CAFE CONTINUE TO WIN CANADA’S TOP PRIZE FOR FRANCHISING
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SEPTEMBER | OCTOBER 2018
Display in business until Oct. 31, 2018
Your franchise doesn’t come with financial advice. We do. You need the right support, right from the beginning. Whether it’s helping you make sound business decisions around your first franchise purchase or helping you expand into multiple franchises, you’ll get the full benefit of a one-on-one relationship with a franchise specialist. They will take the time to get to know you, so they can provide relevant, industry-specific advice. And, they will make sure you always have the right products and services in place to assist you throughout the growth of your franchise.
Get started today by calling 1-855-418-5307 or visiting www.rbc.com/franchise
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NEW NAME. NEW FOOD. NEW LOOK. Exciting franchise opportunities now available coast to coast M&M Food Market is looking for entrepreneurial-spirited food enthusiasts to partner with a growing market leader celebrating over 35 years of proven success, with close to 350 locations coast to coast!
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NEW NAME. NEW FOOD. NEW LOOK.
Exciting franchise opportunities now available coast to coast
We offer our Franchise Partners:
M&M Food Market is looking for entrepreneurial-spirited food enthusiasts to partner
• The exciting opportunity to be part a recently reinvented with a growing market leader celebrating over 35of years of proven success, with close to 350 locations coast to coast! brand which reaches a broad base of consumers. We offer our Franchise Partners:
• The exciting opportunity part of with a recently reinvented brand which reaches a • A diverse product lineto be made the finest ingredients broad base of consumers. so you can feel good about selling to your loyal customers. • A diverse product line made with the finest ingredients so you can feel good about
selling to your loyal customers. • A comprehensive training program and ongoing operational support. • A comprehensive training program and ongoing operational support.
• Innovative and creative creative marketing programs. programs. • Innovative and marketing For further information on how to become our newest partner,
For on how to1-800-461-0171. become our newest partner, visit our website visitfurther our websiteinformation www.mmfoodmarket.com or call www.mmfoodmarket.com or call 1-800-461-0171.
now rebranded Over 100 stores 100 stores now rebranded
AN OPPORTUNITY SO GOOD THAT YOU CAN TASTE IT!
CONTENTS
SEPTEMBER/OCTOBER 2018
23 COVER STORY
68
Excellence in Franchising Little Kickers and Symposium Cafe franchise systems add to their CFA award collection
20
23
FEATURES
30
Morning Brew Coffee and baked goods franchises across Canada
• 40-45 NEW Canadian locations in 2018 •Over 350 stores in four countries • Premium locations available • Industry-leading sales growth • Own one or multiple stores • Full turn-key buildout • Comprehensive training
Be a part of the Booster Juice Team! E-mail for franchise information: franchise@boosterjuice.com Or visit us online at:
boosterjuice.com
4 Canadian Franchise Association
40
The CFA Guide to Food Service Franchise Models We break down the subtle, but important differences between quick service, fast casual, casual, and full-service restaurants
Everybody’s Gotta Eat What prospective franchisees need to consider before investing in a food service franchise PROMOTED STORY A Positively “Twisted” Opportunity: Joining the Twisted Indian Wraps Family Twisted Indian Wraps is serving authentic Indian fare prepared for the fast-paced world
SPECIAL FRANCHISE FOCUS
47
Global Franchise Flavours
52
Intro to the Ultimate Guide to Buying a Franchise Franchising 101: An Introduction to Franchising
www.cfa.ca | www.FranchiseCanada.Online
55
Kids & Education Franchises
Franchise Canada is published by the Canadian Franchise Association www.cfa.ca | www.FranchiseCanada.Online
DEPARTMENTS
73
HOME-GROWN & LOCALLY-OWNED 100% Canadian Franchise Systems
77
MILLENNIALS IN FRANCHISING Fresh Obsessed Young business owner Stephanie Tieu embraces dynamic freshness with her Pumpernickel’s franchise in Toronto
80
THE FIRST YEAR Success On The St. Lawrence For Alain Simard, weathering the first-year storm was all about confidence in himself and being close to the natural beauty of Gaspé Peninsula in Matane, Quebec
83
A DAY IN THE LIFE Side Order of Poutine Franchisee strikes a personal and professional win with Smoke’s Poutinerie
86
LEADERSHIP PROFILE Industry Disruptors A simple ‘For Sale’ sign on a lawn of a Moncton, New Brunswick home in 1998 put PropertyGuys.com CEO, Ken Leblanc, on the road towards franchising success.
89
ICONIC BRAND Refreshing the Brand M&M Food Market creates a fresh take on frozen food
FRANCHISE OPPORTUNITIES AVAILABLE NATIONWIDE!
92
SHOW ME THE MONEY 4 Franchises for $150K - $250K
94
FRANCHISE FUN Plumbing the Depths Bobbi Sullivan’s passion and “sauciness” has helped her achieve success as a Franchise Consultant with Mr. Rooter.
99
FRANCHISE TUTORIAL Tutorials 15 & 16 This issue: • Term of Agreement and Renewals • Renewal Fees and Redesign Costs
COLUMNS
10
CFA CODE OF ETHICS
12
INDUSTRY NEWS
96
ASK THE EXPERTS
103
MARKETPL ACE
117
ADVERTISERS’ INDEX
118
GIVING BACK Visit www.FranchiseCanada.Online/LearnMore to find further information about the franchises featured in this September/October issue.
Franchise Canada
“Booster Juice is a company that screams Canadian pride and we are proud to be a part of the vision.” Jason Tsang Booster Juice Franchise Partner 1 Location
September | October 2018 5
PUBLISHER’S MESSAGE
E
FRANCHISES FEED HUNGRY CANADIANS
very lunch hour throughout the country, thousands of hungry Canadians wrack their brains over what to eat. Chances are, they will make their way to one of Canada’s more than 75,000 food service franchise units. It’s a fact: Canadians love to dine with the franchise model, which accounts for 38 per cent of the Canadian Franchise Association’s (CFA) membership base. More CFA members are involved in the food service industry than any other sector, and with good reason. The food services sector makes up a significant portion of the franchise industry’s total growth, and continues to thrive. Take a bite out of the Franchise Canada Food Issue, as we dive deep into everything you need to know about franchising in the food industry. Our cover story on page 23 features Symposium Cafe, the Ontario-based restaurant brand that took home the CFA Award of Excellence Grand Prize for Traditional Franchises. Also featured is Little Kickers, which has become a regular at the CFA’s annual awards gala. Winning their fourth grand prize as a Non-Traditional Franchise (2014, 2015, 2016, and 2018), Little Kickers is keeping kids active with their system of soccer programs for pre-schoolers. Are you interested in a food franchise, but are having trouble distinguishing between quick service, fast casual, and full service restaurant franchise models? No problem. We break down what makes each model unique, profitable, and attractive to prospective franchisees on page 40. We also provide valuable insight into what prospective franchisees need to know before investing in a food service franchise. From hiring qualified staff to procuring the right equipment, we speak to industry experts in staffing, location, training, and other vital areas in our in-depth Food Franchise Guide over on page 68. On page 30, we go coast to coast to explore franchises that serve a Canadian favourite – coffee and baked goods - in our
6 Canadian Franchise Association
Across Canada feature before taking a look at franchises that are cooking up dishes from all over the world on page 47. When it comes to franchises that have been feeding Canadians for generations, M&M Food Market continues to find their products on kitchen tables across the country. We catch up with this iconic franchise, which recently underwent an extensive rebrand, over on page 89. We’ll also meet an A&W franchisee who is happily adjusting to life in rural Quebec in our First Year feature. As always, the Millennials in Franchise article tells the story of a franchisee who got her start with Pumpernickel’s as a General Manager, and now has a Pumpernickel’s franchise of her very own. We hope that this issue whets your appetite for food franchising! When it comes to franchising in the food industry, there is a multitude of options out there. Navigating the waters of one of the most popular franchise sectors can be a little overwhelming, but we hope this issue of Franchise Canada can equip you with the information you need to make your franchising dreams become reality.
John DeHart Chair Canadian Franchise Association
www.cfa.ca | www.FranchiseCanada.Online
CHAUFFEUR SERVICES
wi t h a fr a nc h is e f o r u n d e r $ 40 k J o i n o ne o f C an ad a’ s f as t e s t gro w in g f r anc h is es D ri v e r s e at is a b u s in e s s w it h p u rp o se H o me b as e d - s c ale w it h o u t t h e c ap it al req u ire m e n t s o f b r ic k s an d mo r t ar W in n e r o f C FA Aw ard o f Ex c e lle n c e W i nne r o f Ch am b e r o f C o mm e rc e I n n o v at io n Award Talk t o u s ab o u t y o u r m ar k e t t o d ay . driverseatinc.com/franchise
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