This book sets out to define fashion spaces as an emerging area of research within architectural writing.
Social media has brought a new type of space into the world of fashion retail. When architecture and fashion meet in the creation of ephemeral spaces for the immediate presentation of new collections, for example, these temporary but real spaces are brought into the realm of the everlasting digital space as they are shared and re-shared on platforms like Instagram. Fashion spaces can best be defined, then, as co-created, ever changing and prevailing metaspaces where the dialogue amongst designers, consumers and industry leaders continues well after the real space has vanished.
