FOREST & BIRD ADVERTISING MEDIA KIT 2026 WHY ADVERTISE? Forest & Bird magazine is the flagship publication of the Royal Forest and Bird Protection Society and is distributed quarterly to supporters, corporate partners, media, and MPs. It is a much loved and trusted 100-year-old publication, the only magazine in the country that focuses solely on nature and conservation. Printed issues are posted directly to our supporters’ homes and businesses. Forest & Bird is a registered charity (CC26943) and by advertising with us you are directly supporting our vital conservation work protecting New Zealand’s natural landscapes and native species. In 2023, Forest & Bird celebrated 100 years of being a leading voice for nature in Aotearoa. You can help us advocate for a healthy climate and thriving natural world by advertising in our magazine.
REACH YOUR AUDIENCE Your message will go directly to New Zealanders who love nature, the outdoors, travelling, gardening, photography, books, conservation, science, and volunteering. Our readers care deeply about the world. They are interested in sustainable, safe products and experiences that help leave Aotearoa and the world a better place for future generations. They come from predominately higher socioeconomic categories with good levels of education and disposable income. They are active in their communities as volunteers and have great networks. Forest & Bird welcomes advertising that aligns with our mission and values. Our supporters trust the information we publish. This means they will trust your product too. Read a sample issue here https://issuu.com/forestandbird/docs/forest_bird_ magazine_397_spring_2025
FREQUENCY Quarterly – March, June,
September, December. AUDIENCE New Zealanders who are
passionate about nature, conservation, the outdoors, travelling, gardening, pest control, birds, history, arts, photography, books, philanthropy, and a wide range of environmental, social justice, and climate issues. CIRCULATION Printed copies sent directly
to Forest & BIrd members, subscribers, and supporters, also major media outlets, libraries, and MPs. Digital version is emailed to subscribers. PRINT RUN 50,000 per annum (12,500 per
quarter). READERSHIP 50,000 per issue (based on a
multiple of four)
BACK ISSUES are available at
ADVERTISING BOOKINGS Contact our advertising manager for more information – we offer great rates for repeat bookings!
www.issuu.com/forestandbird.
Karen Condon karen.condon@xtra.co.nz 0275 420 338 1