AUGUST 2024
Global Food
Food Export’s 2024 Global Pet Food Buyers Mission Retail Tour, Orlando, Florida, March 18, 2024
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HORECA: What It Is, How to Break In, and Why You Don’t Want to Sleep on It The HORECA sector encompasses the Hospitality,
and experience of hospitality services. The sector spans
Restaurant, and Catering industries. This industry plays
across multiple areas, from luxury hotels and fine dining
a pivotal role in the global economy, incorporating hotels,
restaurants to casual eateries and catering services. This
dining establishments, and catering services, all requiring
diversity allows businesses to explore various niches and
a diverse range of products and services.
tailor their offerings to specific segments, increasing their chances of success. Each segment has its unique require-
The HORECA sector consistently needs high-quality,
ments and opportunities, allowing for a broad range of
desirable food and beverage products. Consistent
products and services to be introduced.
demand provides vast opportunities for exporters to introduce new commodities that can enhance the quality AUGUST 2024
Engaging with the HORECA industry offers businesses 1
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