Welcome to PR%F the Magazine July issue featuring Siempre Tequila introducing Chido, its new Brand Ambassador and official Siempre mixologist.
Ready to cool off? Stephanie Blitz writes about cool boozy treats heating up the trends with spirit-infused frozen goodies.
Athletes continue to enter the beverage industry. Read Jena Domingue's interview with baseball great Greg Vaughn and check out NBA stars Josh Hart and JJ Redick investment in the wine cellaring platform InVintory.
PR%F Awards is the opportunity of getting your brand in front of our judges, all beverage buyers from across the US.
Details on how to submit can be found at www.proofawards.com
