CREATING SAFER YOUNG DRIVERS CREATING SAFER YOUNG DRIVERS DRIVERS DRIVERS
WELCOME FROM OUR HEADLINE SPONSOR
Gill Starkie
Trustee
GEM Road Safety Charity
On behalf of the entire GEM Motoring Assist team, I am pleased to welcome you to Young Driver Focus 2026.
For us, this event has become a true highlight in the calendar, providing a valuable forum for learning, discussion and sharing in such a wonderful venue. I know we will all make the most of the opportunity to connect and exchange ideas, and I am delighted that GEM is once again the proud headline sponsor.
The Government’s Road Safety Strategy rightly identifies young drivers as one of the highest-risk groups on our roads. It sets out ambitious priorities for improving outcomes, but we know that real progress depends on turning that ambition into practical, evidence-led action. We must maintain momentum to ensure young and novice drivers are properly supported and
Organised by
Supported by
protected as they develop the skills and attitudes that will keep them, and others safe. I am sure this will be central to today’s discussions.
As both a motoring and road safety organisation, GEM continues to work with trusted partners to promote safer driving for everyone. Since its founding in 1985, the GEM Road Safety Charity has supported a wide range of projects. Our latest funding awards include support for South Yorkshire Fire and Rescue’s innovative young driver engagement programme, and for the Older Drivers Forum, whose work promotes continued mobility and safety for drivers of all ages.
Thank you for joining us. We hope you have a valuable and enjoyable day, and please do enjoy your complimentary copy of Good Motoring, GEM’s quarterly magazine.
Jacqui
11.30 -11.50
AGENDA
SCREAMING INTO THE GEN Z VOID: ARE YOU ACTUALLY ENGAGING YOUNG DRIVERS WITH YOUR SOCIAL CONTENT?
Sophie Tucker
Research and Data Specialist
Maze Media
Eve Miller PR and Outreach Executive
Maze Media
TREAD CAREFULLY: THE HIDDEN DANGERS PUTTING YOUNG DRIVERS AT RISK
Emma Burley Communications Lead
Tyre Safe
DRIVING CULTURE FROM DAY ONE: HOW EMPLOYERS SHAPE YOUNG DRIVERS’ FUTURES
Simon Turner Engagement Manager Driving for Better Business
12.30 -12.50
DRIVER2020 – A REAL-WORLD TRIAL OF FIVE INTERVENTIONS TO IMPROVE SAFETY FOR YOUNG NOVICE DRIVERS IN THEIR FIRST YEAR OF DRIVING
Dr Shaun Helman Chief Scientist
TRL
Jill Weekley Principal Evaluation Consultant
TRL
Dan Campsall Chairman Agilysis Dr Özgün Özkan Senior Consultant Agilysis
Cheryl Evans Senior Road Safety Officer West Berkshire Council
Kate Garrigan Watch Manager Community Safety Leicestershire Fire & Rescue
Matt Hyland Prevention Manager Bedfordshire Fire & Rescue
Dr Elizabeth Box Director ECM Research Solutions
Neale Kinnear Director & Chief Behavioural Scientist My Learner Driver
Francis Eliot Whyte Anastasiia Huchok
A note of thanks from the organisers
FirstCar and Road Safety GB are very grateful to our headline sponsor GEM Motoring Assist for its continued support and to Westcotec for sponsoring our pre-drinks reception last night as well as being our silver sponsor today. Also, for the continued support from the RAC Foundation in helping organise and hosting us in such a magnificent venue.
WELCOME
James Evans – today's host
Founder FirstCar
Welcome to Young Driver Focus 2026
It’s great to have you with us. Whether this is your eleventh year with us or your first, you’re in the right place.
This event has always been about sharing ideas, experiences and research, and finding opportunities to collaborate as we work towards zero road deaths and serious injuries.
Today, there’s one focus: making journeys safer for one of the most at-risk groups on our roads — young drivers and their passengers.
This year’s programme brings together voices from government, academia, policing, industry and
Gill Starkie Trustee GEM Road Safety Charity
Gill has worked within road safety for many years and is now a trustee at the GEM Road Safety Charity. They champion road safety initiatives and are committed to improving safety on our roads and for our young drivers and their passengers.
the young driver community itself. It’s a broad mix, and I hope you’ll leave energised by the range of perspectives on show.
A huge thank you to our headline sponsor, GEM Motoring Assist, whose continued commitment to safer roads helps make this possible.
And if you joined us at last night’s networking event, kindly supported by our Silver sponsor, Westcotec, I hope you had a great evening.
There’s brilliant work happening across the country. Today is about learning from each other and working together towards Vision Zero.
Have a fantastic, productive day.
Steve Gooding Director RAC Foundation
Steve is Director of the RAC Foundation, the independent motoring research charity exploring all aspects of motoring and roads policy. Before taking over the Foundation in 2015 Steve was Director General for Roads, Traffic & Local Transport at the DfT.
How DVSA is helping to improve young driver safety
Jacqui Griffiths
Head of Driver Policy DVSA
Biography
Jacqui joined DVSA in September last year. She previously held senior policy roles in the Solicitors Regulation Authority and HM Revenue and Customs, overseeing significant reforms for the benefit of consumers and in the public interest.
Session description
An overview of the work DVSA is doing to support young driver safety. This will include the work we are doing to change learner driver attitudes and behaviours through the Ready to Pass? campaign and how we are working better with the industry to improve road safety.
How THINK! is reaching young drivers in 2026
Anna Hastie
Max Malagoni Head of Marketing Department for Transport Marketing Team Lead Department
Biography
Anna Hastie is Interim Head of Marketing within DfT’s Communications Directorate, leading behaviour change campaigns on road safety and EV transition. Max Malagoni is Marketing Team Lead at the Department for Transport, responsible for the long-running THINK! road safety campaign. Together they bring extensive experience delivering insight-led, multi-channel campaigns that influence behaviour.
Session description
THINK! is the Government’s flagship road safety campaign, focused on influencing behaviours linked to the biggest causes of casualties, including speed, drink and drug driving.
for Transport
With young male drivers four times more likely to be killed or seriously injured than other age groups, this session will share THINK!’s plans for 2026 and the latest insight shaping its approach to behaviour change.
Key take-outs:
How THINK! uses Capability, Opportunity and Motivation (COM-B) to influence behaviour. Why communicating consequences helps drive safer choices. How innovative media channels are helping reach young audiences. Lessons from recent Drug Driving campaigns in cutting through the noise.
How stakeholders can use THINK! resources to amplify messages locally.
10.30 -10.40
The year in review
Ruby Martin
Data Analyst
RAC Foundation
Biography
Ruby Martin is a Data Analyst at the RAC Foundation. With a background in Mathematics and Economics (BSc, University of Liverpool), she joined the Foundation 18 months ago and has developed expertise in road safety and transport research, contributing insights that inform national policy and practice.
Session description
This session will reflect on the past year in road safety, highlighting key policy developments, emerging data trends, and insights shaping the national agenda. It will explore shifts in collision and casualty data, alongside new evidence into young
driver safety. Bringing together policy, data and public perspectives, the session will provide an overview of how the landscape has evolved and what it means for the year ahead.
Key take-outs:
Key policy developments shaping road safety priorities. Emerging data trends and changing collision patterns. New insights into young driver safety from recent research. Public and stakeholder perspectives on challenges and opportunities. Implications for the year ahead and where collaboration can deliver impact.
Government policy update
Minister
Lilian Greenwood
Parliamentary Under-Secretary of State (Minister for Local Transport) Department for Transport
Biography
Lilian Greenwood is Parliamentary Under-Secretary of State in the Department for Transport and a Government Whip. She was previously Minister for the Future of Roads.
The MP for Nottingham South since 2010, Lilian chaired the Transport Select Committee from 2017-2020 and was a Shadow Transport Minister 2011-2016.
What is the ICE Hub?
The Immersive Community Education (ICE) Hub is a platform for sharing virtual reality experiences and 360 film for the benefit of road and community safety. Founded by FirstCar and Leicestershire Fire & Rescue Service following their production of the very first road safety VR film in 2015, the ICE Hub has now grown to contain almost two dozen films with a combined total production value of over £750,000.
Virtual reality lends itself perfectly to many safety awareness and education messages, by immersing viewers in a lifelike environment and presenting hazards,
risks and insight that would be too costly, impractical or dangerous to engineer in a live setting. Not only is VR a great media to get messages across, because the technology is relatively new, people are keen to engage with it and enjoy participating using either a headset or handheld device.
ICE Hub members have perpetual access to the whole library of film as it grows. To obtain membership you can either work with us to produce a VR film and contribute it to the Hub or make a financial contribution towards the cost of an existing VR production.
Over 50 members, including:
Mature driver education
Working alongside the Older Driver Forum, this collaboratively funded film was designed to provide members with an intervention for mature drivers. Focusing on issues such as reduced physical mobility, impaired vision, hazard perception and the ability to judge speed, virtual reality provided the perfect medium to prompt discussion. Independent evaluation has since shown statistically significant results against all the objectives, proving that VR shouldn’t just be considered a medium for the young.
Cycling UK Too Close for Comfort
This short film was produced for cyclists and drivers, to demonstrate both unsafe and safe overtaking manoeuvres. Shot from a combination of cyclist and driver perspectives, we can feel the vulnerability of the cyclist and understand from the in-car view, what a safe overtake looks like. This film carries the theme of sharing the road and is narrated with actionable tips by both the driver and cyclist. It is non-preachy and to the point.
FirstCar Awards 2019Partnership Scheme Winner
Screaming into the Gen Z void: Are you actually engaging young drivers with your social content?
Sophie Tucker
Research and Data Specialist
Maze Media
Biography
Sophie has three years’ experience in research and data, while Eve brings five years in content writing and PR. Both work at Maze Media, an award-winning agency based in King’s Lynn and London, leading campaigns across the client portfolio, with a strong focus on insurance brand Adrian Flux.
Session description
This session explores how social media can be used to engage and educate Gen Z learner drivers. It will look at the platforms young audiences use most, including the growing role of social channels as search engines. The session will also
Eve Miller
PR and Outreach Executive
Maze Media
examine how to create effective learner driver content on TikTok and YouTube, using content styles, algorithms, analytics and influencer partnerships to increase reach, relevance and authenticity.
Key take-outs:
Why Gen Z increasingly uses social media as a search engine. Why TikTok and YouTube are key platforms for learner driver content. How to create engaging, relatable content that resonates. When influencer partnerships can help extend reach and trust. Practical tips for using platform insights and trends to improve performance.
Tread carefully: The hidden dangers putting young drivers at risk
Emma Burley
Communications Lead
Tyre Safe
Biography
Emma Burley has worked closely with TyreSafe for several years, leading communications that support the charity’s mission to drive awareness and behaviour change. Working with stakeholders, trustees and partners, she helps ensure tyre safety remains a national conversation.
Session description
Tyre safety remains one of the most overlooked aspects of driver education, despite its critical role in keeping young drivers safe. In this session, Emma shares new research into the risks young drivers face, highlighting how poor tyre maintenance contributes to preventable incidents, breakdowns and penalties. Drawing on TyreSafe’s
latest campaign and real-world data, she makes the case for stronger education and engagement. Through partnerships with instructors, parents, colleges and digital campaigns, the session explores how we can better reach this at-risk group and promote the ACT message — Air pressure, Condition and Tread.
Key take-outs:
Why tyre safety is a hidden risk for young drivers. The legal and licence consequences of poor tyre maintenance. New evidence highlighting knowledge gaps and risk. How education partnerships can embed lasting safety habits. Using ACT as a simple, practical safety tool.
Driving culture from day one: How employers shape young drivers’ futures
Simon Turner
Engagement Manager
Driving for Better Business
Biography
Simon has championed workrelated road safety for 20 years, including the last decade as Engagement Manager for National Highways’ Driving for Better Business programme. He is a Trustee of ARRM, involved with Project EDWARD and a judge for the Prince Michael International Road Safety Awards.
Session description
Young drivers are often viewed simply as learners, but employers play a vital role in shaping behaviour, particularly among apprentices and graduates. Simon will share how employers in the Driving for Better Business community have identified
increased risks for young drivers at work and developed training to improve attitudes to road risk. He will also unveil a new resource to help employers support young and novice drivers, with practical steps to build safer habits and a stronger road safety culture.
Key take-outs:
Why inexperience and work pressures amplify risk. Employers’ legal duty to protect young drivers. How workplace culture can influence driving behaviours. Why traditional fleet training needs adapting for younger drivers. How engaging young staff improves safety, trust and compliance.
Driver2020 – a real-world trial of five interventions to improve safety for young novice drivers in their first year of driving
Dr Shaun Helman
Chief Scientist TRL
Biography
Shaun Helman is TRL’s Chief Scientist for Behavioural Science, with nearly 30 years’ experience researching high-risk road users, including young drivers. Jill Weekley is a Principal Evaluation Consultant at TRL, specialising in driver behaviour and road safety interventions. She led Driver2020, a nationwide trial involving 28,000 young and novice drivers.
Session description
Driver2020 evaluated five interventions to improve safety in the first year post-test for drivers aged 17–24. Using a randomised controlled trial, the project explored
Jill Weekley
Principal Evaluation Consultant TRL
what works to reduce risk. While voluntary engagement limited collision impact, two interventions showed promise and offer valuable lessons for future policy.
Key take-outs:
Why young novice drivers remain a high-risk group. Why voluntary measures alone are unlikely to be enough. How training and technology can support stronger licensing measures. What Driver2020 revealed about risk, engagement and COVID impacts.
Why Graduated Licensing remains the strongest evidence-based approach.
FirstCar is celebrating over two decades working to reduce death and serious injury on our roads. Here are just some of the ways we’re helping road safety professionals, like you.
The ICE HUB & ICE Live
Young Driver Focus
Hosted for over a decade at the Royal Automobile Club, this is the annual young driver event for road safety professionals.
The Honest Truth
Helping over 1,000 driving instructors deliver coaching around the most prevalent young driver risks, all within normal driving lessons.
FirstCar Theory & Practical Editions
Sharing £750,000 of road safety virtual reality film and a network of practitioners sharing knowledge and best practice.
Award winning
Collaborative TikTok
This young driver channel under the @firstcaruk handle is funded and managed by a collaboration of over 20 road safety teams.
Handed out with theory and driving test results, these magazines reach every new driver at a key moment.
Please get in touch to explore ways we can help support your work.
DriveOn
Young Driver’s & Parent’s guide
The aim of this magazine is to help mature road users drive safely for longer, but also know when it’s time to hang up their keys.
FirstBike
First published 20 years ago, this 132 page award winning magazine guides new drivers from prelearner to post-test and beyond. Since 2026, this title incorporates the Parent’s Guide, helping parents are carers give new drivers the best support to stay safe on the roads, including private practice and buying a first car.
Aimed at first time riders on PTWs, this magazine o ers advice about PPE,
prelearner to post-test post-CBT training, road positioning and other new drivers the best
Whether commuting, riding for work or for leisure, this magazine is aimed at older riders on more powerful bikes.
Information and advice for riders of any age and experience, although very much aimed at the nonenthusiast.
Young drivers and the safe system workshop
Dan Campsall
Chairman Agilysis
Biography
Dan Campsall is a pioneering transport professional, founder and chair of Agilysis, and chair of PACTS. He leads UK and international projects integrating Safe System practice. Dr Özgün Özkan is a behavioural and traffic psychology researcher, supporting organisations including Transport Scotland, TfL and National Highways on human factors and speed management.
Session description
This interactive workshop explores how Safe System measures can work together to improve young driver safety. Drawing on international practice and UK experience, Dan and Özgün will
Dr Özgün Özkan
Senior Consultant Agilysis
examine key young driver risk factors and consider how layered interventions across the system can help eliminate harm. Participants will be encouraged to think critically about applying a Safe System lens to their own work and identifying practical improvements for their area.
Key
take-outs:
Understanding young driver risks through a Safe System perspective. Lessons from international practice and local application. How system elements can interact to enhance safety. Using behavioural diagnosis to inform intervention design. Practical ideas and planning tools to support improvements in your area.
GoDrive: The road ahead
Cheryl Evans
Senior Road Safety Officer
West Berkshire Council
Biography
After many years of delivering the SDSA programme with key stakeholders, Cheryl has played a key part in supporting the transition into the next generation of young driver training. Through her contribution, GoDrive is emerging as a leading national intervention for young driver education.
Session description
The GoDrive family continues to grow, building on the strong foundations of the pilot programme. This session explores how maintaining content control ensures quality, consistency, and credibility as GoDrive achieves increasing reach nationally. It will highlight how the programme continues to evolve — staying relevant, inclusive, and responsive to the needs of today’s young drivers. GoDrive’s progress reflects a commitment to innovation and collaboration, ensuring it remains dynamic and continually driving forward.
“5 in 5” A new virtual reality film for young drivers
Kate Garrigan
Watch Manager
Community Safety
Leicestershire Fire & Rescue
Biography
Kate Garrigan is Watch Manager in Community Safety at Leicestershire Fire & Rescue and has led on road safety for over 3 years, including pioneering VR interventions. Matt Hyland has served in the Fire Service for 20 years and now leads road safety prevention work at Bedfordshire Fire & Rescue, focusing on educating young road users.
Session description
This session explores a new VR intervention developed by Leicestershire and Bedfordshire Fire & Rescue Services with FirstCar. Building on earlier immersive road safety films, the new “5 risks in 5 minutes” approach reflects updated
Matt Hyland
Prevention Manager
Bedfordshire Fire & Rescue
research on engaging young drivers, moving away from fear-led messaging towards practical coping strategies. Focusing on speeding, distraction, fatigue, mobile phones and seatbelt use, the project also highlights the positive influence peers can have in shaping safer choices.
Key take-outs:
Why road safety interventions are moving beyond fear-led approaches. The value of VR in engaging young drivers. Why evaluation matters in designing interventions. Understanding audience needs and behavioural influences. How partnerships can strengthen innovation and impact.
DriveFit 2.0: Scaling pre-driver education
Dr Elizabeth Box
Director
ECM Research Solutions
Biography
Dr Elizabeth Box is Director of ECM Research Solutions and a behavioural science consultant specialising in road safety and transport psychology. With over 20 years’ experience, she designs and evaluates evidence-based interventions that turn research into practical solutions for government, industry and education.
Session description
DriveFit 2.0 is a redesigned pre-driver education programme delivered in schools and colleges. Building on the original DriveFit trial, it uses three lessons focused on hazard perception, vehicle safety, fatigue and speed. Supported by Surrey Fire and
Rescue Service and funded by the Road Safety Trust, evaluation findings highlight strong feasibility, student engagement and potential to reach harder-to-engage groups, including young men. This session shares key findings and explores scalability and impact.
Key take-outs:
How teacher-led pre-driver education can be embedded in PSHE. Why students found the programme credible and engaging. Positive findings on reaching young men as a higher-risk group. What the trial revealed about perceptions of road risk. The trade-off between scalable delivery and intervention impact.
A new approach to building skills in learner drivers
Kate Monk CEO Neale Kinnear
Director & Chief Driven To Improve Ltd (My Learner Driver)
Biography
Kate and Neil are road safety specialists and co-creators of My Learner Driver, bringing together expertise in driver training, coaching and behaviour change. Through their work supporting learner drivers and families, they have developed practical tools to help parents play a positive role in building safer, more confident drivers. My Learner Driver’s online course provides structured guidance and action planning to support families on the journey to safe, independent driving.
Session description
This session explores how driving can be broken down into component skills that build competent new drivers. While professional lessons often focus on vehicle control and traffic skills, My Learner Driver helps families develop higher-level skills
from the passenger seat, including observation, hazard prediction and planning. The session will also examine increasing exposure to varied driving situations, building experience, and how awareness of young driver risks can help families create their own “homemade” graduated driving licence approach.
Key take-outs:
Understanding the component skills needed to build a safer learner driver. Why hazard prediction and increased exposure to practice matter.
How parents’ own behaviours shape safer driving habits. Ways families can support skill development before formal lessons. How to create a homemade graduated driving licence approach together.
Young driver panel discussion
Keanan Lloyd-Adams
Biographies
Keanan Lloyd-Adams creates road safety content for FirstCar’s young driver TikTok channel alongside acting and presenting work.
Ria Francis is a presenter and event planner whose own learner journey shaped her passion for driver confidence.
Eliot Whyte is completing a Vehicle Technician apprenticeship with Stellantis and is committed to engaging young drivers through road safety initiatives.
Anastasiia Huchok is a Ukrainian actress and learner driver currently preparing for her practical test in London.
Session description
Bringing together the perspectives of young drivers, learners and content creators, this session explores how to engage young audiences in road safety in ways that feel relevant, authentic and impactful. Through lived experience and digital storytelling, the panel will discuss how young people consume messages, what resonates with them, and how road safety communication can better connect with this audience.
Key take-outs:
What authentic engagement with young drivers looks like. How digital platforms can support safer driving messages. Why lived experience matters in shaping communications. What young audiences respond to — and what they ignore. Practical ideas for improving youth engagement in road safety.
Ria Francis
Eliot Whyte Anastasiia Huchok
HEADLINE SPONSOR EXHIBITOR SHOWCASE
Driving for Better Business is a free National Highways programme that helps organisations put driver safety and wellbeing central to their culture. With benchmarking, gap analysis, policy builders, toolkits, case studies and our monthly Fleet Focus series, we give employers practical ways to protect and support young people on the road.
Contact: Laura Foxon
T: 0759 6340 333
E: laura.foxon@nationalhighways. co.uk
W: drivingforbetterbusiness.com
GEM Motoring Assist is a UK motoring and road safety organisation with a mission, established in 1932, to help keep everyone safe on the roads. That founding purpose remains at the heart of everything we do today.
As a trusted independent breakdown recovery provider for more than 40 years, GEM continues to champion road safety, supporting projects across the UK focused on protecting road users. GEM is also a leading partner of Blue Light Aware, a resource of short videos and animations produced on behalf of the emergency services. It helps road users better understand how to respond safely when emergency vehicles are on a blue light journey. By engaging with Blue Light Aware, drivers can better understand the needs of emergency responders, reduce risk, contribute to a safer road environment — and potentially help save lives.
Contact: James Luckhurst T: 07770 608 153
E: press@motoringassist.com
W: motoringassist.com
MIB (Motor Insurers’ Bureau) is a not-for-profit organisation that exists to protect people from the devastation of uninsured and hit-and-run drivers. We make roads safer by getting uninsured and hit-and-run drivers off our roads. And until that’s accomplished, we’re here to compensate victims quickly, fairly and compassionately.
Contact: Josie Spencer
T: 01908 754 748
E: jspencer@mib.org.uk
W: mib.org.uk
Slater and Gordon is a trusted and reputable law firm. We are more than lawyers; we are your support network in navigating the legal system. With a team of highly skilled and experienced lawyers, paralegals, medical experts, and support staff, we provide comprehensive legal services across a range of practice areas.
Contact: Jamie McDonnell
T: 0330 995 5337
E: jamie.mcdonnell@slatergordon.uk
W: slatergordon.co.uk
SystemActive is a UK-based leading edge IT solutions provider helping organisations stay ahead of change through practical expertise, trusted partnerships, and genuinely proactive support. From everyday IT infrastructure to highperformance workstations, immersive XR environments, and emerging AI platforms, we help turn technology decisions into real business outcomes.
Contact: Dominic Champion
T: 0755 5305 031
E: Dominic.champion@ systemactive.com
W: systemactive.co.uk
The Under 17 Car Club and The Pathfinder Initiative are concerned with the development of thinking young drivers. Participants in the schemes are provided with a structured grounding and monitored advancement of their driving skills and behavioral and attitudinal development to enable them to make safe decisions.
Contact: Dr. John Beckford
T: 07785 360 249
E: john@under17driver.co.uk
W: under17-carclub.co.uk under17driver.co.uk
Westcotecandthe FutureofSpeedWatch
AutomaticSpeedWatchCamera (ASWC)specificallydesignedforthe automationoftraditionalSpeedWatch sessionscarriedoutbyvolunteerswithin thecommunity.
TheASWCdesignedandmanufactured byWestcotecinNorfolk,isaMadein Britainaccreditedunitthatisportable batterypoweredandtripodmountedto allowforrapiddeploymentand relocation.
Thedeviceitselfincludinglicensefree softwarewasdesignedincollaboration withPoliceforcesacrosstheUKto ensureitsusabilityandsuitability.
Oncedeployed,asimplesetupprocessusingaWindows laptopallowsforfastrecordingofoverspeedvehicles registrationdetails,togetherwithdate×tamp, speed,andbyusingaDVLAplugin,themake,modeland colouroftheoffendingvehicle.
WestcotecarepleasedtobeworkingalongsidePolice Forces,SpeedWatchGroupsandParishCouncilstosupply thisequipmentwiththeaimtoreducevehiclespeedsand ultimatelythechanceoffatalitiesduetospeedingonthe roadnetwork.
TMS provides practical solutions to improve road safety by offering road safety audits, training courses and a variety of other road safety services. Our key driving principle is to deliver services that make roads safer for everyone and we are proud of our reputation as experts in our field.
Contact: Richard Cook / Jess Waldron
T: 024 7669 0900
E: info@tmsconsultancy.co.uk
W: tmsconsultancy.co.uk
SILVER SPONSOR
For more than two decades, Westcotec has grown to become one of the industry leaders in vehicle activated signs and other related technologies. Within the last few years Westcotec has transitioned into being an employee-owned company. Westcotec are fully UK based with their factory and support functions all at their Norfolk home. Westcotec deliver a high level of post-sale support that has led to the development of long-term relationships with both public and private sector customers.
Contact: Olly Samways
T: 01362 853 124
E: sales@westcotec.co.uk
W: westcotec.co.uk
Aiken Joshua TSO
ATTENDEES
Alford-Longley Marcus Warwickshire CC
Allen Joy Durham Police & Crime Commissioner’s Office
Armstrong James Veygo
Barnard Nancy Maze Media
Beckford John The Under 17 Car Club
Bennett Andy Devon & Cornwall Police
Boddington AJ Cambridgeshire Constabulary
Born Mark The AA
Box Elizabeth ECM Research Solutions
Bray Nicola Maze Media
Brooks Michael Suffolk County Council
Burley Emma Tyre Safe
Campsall Dan Agilysis
Caruana Joanna Hertfordshire Fire & Rescue Service
Champion Dominic System Active
Codd Andy Liverpool City Council
Coulthard Mark Safer Roads Humber
Davies Ben TTC
Delaney Karen Safer Roads Greater Manchester
Doyle Kerry Surrey Fire & Rescue Service
Evans Cheryl West Berkshire Council
Evans James FirstCar
Fitzgerald Christine Good Egg
Floyed Sophia Veygo
Folland Vicky Vicky’s Driving Tuition
Ford Andy Oxfordshire Fire & Rescue Service
Fosu Annabelle Harrow Council
Foxon Laura Driving for Better Business
Francis Ria Young Driver Panelist
Garrigan Kate Leicestershire Fire & Rescue
Gibson James RSGB
Golder Maddison Norfolk County Council
Gooding Steve RAC Foundation
Green Katie TSO
Greenwood Lilian Department for Transport
Griffiths Jacqui DVSA
Gunn Dan Lancashire Constabulary
Hall Deborah Lancashire County Council
Hankinson Alison Lancashire County Council
Hardman Steve Slater and Gordon
Harris Nicky The Driving Academy
Hayllar Lauren Cambridgeshire County Council
Helman Shaun TRL
Hill Amelia TMS Consultancy
Hiscox Alan British Horse Society
Hornby Amanda
National Highways
Howarth Andrew Durham Constabulary
Huchok Anastasiia Young Driver Panelist
Hughes Philippa West Midlands Fire Service
Hussain Kasim
Hyland Matt
Jacobs Holly
Lancashire Constabulary
Leicestershire Fire & Rescue
Suffolk County Council
Johnson Liz Buckinghamshire Council
Johnson Ben GEM Motoring Assist
Jones Russell ADI
Jones Hannah Surrey Roadsafe
Jones Simon FirstCar
Jowett Lee
Knowledgeablee Instructor Training
Kinnear Neale My Learner Driver
Kyriacou Eleni
Safer Essex Roads Partnership
Leeds Rhiannon Safer Roads Greater Manchester
Lewis Chris Warwickshire Police and Crime Commissioner
Lloyd-Adams Keanan FirstCar
Love Andrew DRIVE Driving School
Luckhurst James GEM Motoring Assist
Luton Rebecca The AA
Martin Ruby RAC Foundation
McDonnell Jamie Slater and Gordon
Miller Eve Maze Media
Miller Eve Maze Media
Monk Kate Driven To Improve
Moore Stacey Bedfordshire Fire & Rescue Service
Morris Rachel Motor Insurers' Bureau
Omar Usman
London Borough of Hounslow
Owen Michelle UKROEd
Özkan Özgün Agilysis
Palmer Malcome GEM Motoring Assist
Pantall Mandy
Partridge Laura
Payne Des
Dorset & Wiltshire Fire & Rescue Service
Norfolk County Council
British Horse Society
Porter William IAM RoadSmart
Porter Helen
Potter Susan
Lancashire Constabulary
Liverpool City Council
Price Emma Hereford and Worcester Fire & Rescue Service
Qadir Tannya Road Safety Trust
Robins Allan
Hull City Council
Rogers Renee ONO
ATTENDEES
Roughton Charlie Maze Media
Samways Olly Westcotec
Saunders Neil FirstCar
Schofield Sarah Tyne & Wear Fire Service
Scott Insp Steve Lancashire Constabulary
Shearman Claire Hertfordshire Fire & Rescue Service
Silverwood Paul The Under 17 Car Club
Skelhorn Lindsey Derbyshire County Council
Smalley Michael Somerset Council
Smith Lorna Kent County Council
Spencer Josie Motor Insurers' Bureau
Spinks Chris Westcotec
Starkie Gill GEM Motoring Assist
Stewart Colin DVSA
Stoner Claire Kent County Council
Storrs Gina FirstCar
Storrs Richard FirstCar
Suttenwood Glen TTC
Tate Peter Durham Constabulary
Tayler Olly The Honest Truth
Teague Toriah System Active
Thomas Steve Tyne & Wear Fire Service
Tidswell Kelly
Dorset & Wiltshire Fire & Rescue Service
Topping Katrina Lancashire Constabulary
Tracey Emma Kent County Council
Tucker Sophie Maze Media
Tucker Sophie Maze Media
Tugwell-Smith Emma Sussex Police Road Safety Team
Turner Simon Driving for Better Business
Tyler Angela The ELY Memorial Fund
Waldron Jess TMS Consultancy
Walsh Tim Devon & Cornwall Police
Ward Dan Acorn Insurance
Watson Iain Suffolk County Council
Weekley Jill TRL
Whyte Eliot Young Driver Panelist
Wilbourne Venezia GEM Motoring Assist
Williams Raymond Slater and Gordon
Wood Diana The ELY Memorial Fund
Woodley Viv The AA
Wright Lisa
Wurdemann Helge
Wye Kim
Staffordshire County Council
The Under 17 Car Club
Surrey Roadsafe
