FEDER I CA G AR OF ALO Digital Marketing&Brand Communication
EXPERTISE Microsoft Office 365 Adobe Creative Suite Wordpress Copywriting Revinate Chat GTP / AI support Storytelling Brand reputation Sustainability
DIGITAL MARKETING SKILLS Instagram Meta Business Suite LinkedIn Canva Pallyy Google Business MailChimp Facebook
WHO I AM Life lover, writer, creative, curious. Eclectic, dynamic, assertive, passionate about sustainable&active lifestyles and out of the box thinking. I live to experience adventures and meet inspiring people. I love seeing the world with new eyes every day. I graduated in architecture with honorable mention however I do not consider myself just an architect. I do not believe in categories but in soft skills, abilities, empathy, and willpower. I always look through, not just front or back. My favourite colour is green in all shades. My dream home is a tree house. My favourite architect is Nature. I love psychology and having to do with people. I work to guarantee to guests the highest experience, from the first contact to the post stay. I like to work in a respectful and friendly work environment, where sharing constructive thoughts is a daily hab it.
EXPERIENCE Aethos H otel s | No v em ber 2 02 3 - O NG OI NG Bra nd M a rk et i ng co o rdina t o r _ 1 00% rem o t e As Brand Marketing coordinator for Aethos Hotels, I am the right hand of the Marketing VP, working as communication strategist and responsible for the brand image and marketing, through six hotels. From social media and marketing operations through adv, google campaigns, social media exposure on every channel, delivery of creative collaterals and campaigns. I am responsible of the monthly brand newsletter and collaborate in the brand magazine project. I oversee the guest journey strategy and gift/e-vouchers delivery. I take care of optimizing communication with guests through every communication channel. I update websites when needed. I make sure that teams on site are aligned with brand standards. Aethos H otel s| No v em ber 2 02 2 – No v em ber 2 02 3 M a rket ing co o rdina t o r A et ho s M o nt ero s a _ 80% r em o t e As marketing coordinator for Monterosa I worked to push the destination at local, national and international level through digital adv, influencer marketing, events and dedicated campaigns. I coordinated strategies and operations with an international team on daily basis. ca mpZ er o Acti ve Lux ur y Resor t _ C ha mpol u c | M a y 20 1 8 - Oct o b er 20 22 Fro nt Of f ic e a g ent ; Gro ups res erva t io n m a na g er; m a rk et ing co o rdina t o r Reception and front office duties to guarantee guests the top experience, from pre to post stay. Overseeing OTAs, booking engine and website maintenance. In charge of hotel photo/video shooting and social media posting. Referent person for press and communication agencies, supervising reports and marketing campaigns. Ri fugi o Q ui nti no S el l a al F el i k | S um m er S ea s o n s 2 01 6 a nd 20 17 Fro nt Of f ic e Ag e nt – G ues t r ela t io ns a nd s u ppo rt – M a i n H ut D ut i es One of the best and life changing experiences of my life! This mountain hut is sited at 3565m on the Monterosa Glacier. I learned what it takes to run a hut sited “off the grid”, to take reservations, welcome guests and make them to feel comfortable in a cold/hostile environment, and doing all sort of necessary hut duties. I learned to work in team, empathize with colleagues by taking on different roles in different situations and to optimize resources at best.