Circularity is a concept challenging the fashion industry’s linear practices of take-make-dispose, into business models and consumer behaviours of reusing and repurposing. While circularity can limit the fashion industry’s resource use and exploitation of virgin resources, circularity cannot remain in parallel to today’s overproduction and overconsumption mindset.
This toolkit from Copenhagen Fashion Week stresses the fact that a true circular transition should curate a minimalist mindset. It asks if a minimalist mindset can challenge the constant chase of economic growth embedded in the fashion industry and go beyond volume-driven measures of success, to explore concepts like degrowth, post growth, green growth and earth logic.
