
Choose Your Place in Burgundy’s Legacy
For nearly six centuries, each barrel sold at the Hospices de Beaune auction has represented more than wine; it has symbolized generosity, craftsmanship, and connection. Now, for the first time, Domaine Serene invites you to join this living tradition. Whether through a single share or an entire barrel, you’ll hold a piece of Burgundy’s history and become part of the story that continues to shape it.
Négociant Share
(Collaborative allocation, ~10 bottles, $1,900)
For those wishing to experience Burgundy’s most storied auction through a shared opportunity, the Négociant Share offers a cooperative path into the Hospices de Beaune tradition. Participants will be thoughtfully paired with other members to collectively represent at least one-quarter barrel (approximately 60 bottles) acquired at auction.
Your deposit reserves your place in this collaborative group. Once the full allocation is confirmed, you’ll be included in the purchase and receive your case from the group’s shared barrel. If a suitable pairing cannot be made this year, your deposit will be returned in full.
This tier provides an accessible and engaging way to take part in the centuries-old story of generosity and craftsmanship that defines the Hospices de Beaune.
Each Négociant Share Includes:
• Welcome letter signed by Winemaker Pablo Bosch-Alvarez
• Day-of updates from Beaune during the November 15th auction
• Photographic updates from barrel to bottle
• Double Member Rewards Points on this purchase
• Private Hospices de Beaune vertical tasting for 4 guests at The Clubhouse
Heritage Share
(1/4 barrel, ~60 bottles, $11,000)
A deeper expression of Burgundy’s enduring legacy. The Heritage Share extends your experience beyond the cellar, offering the rare opportunity to celebrate your wine’s journey in the heart of Burgundy where this centuries-old story first began.
Includes all Négociant Share benefits, plus:
• Private Hospices de Beaune vertical tasting at The Clubhouse expanded to include 6 guests
• Invitation for 2 to the 2027 release experience in Burgundy
• Every bottle bears a personalized label honoring your role in the 2025 Hospices de Beaune vintage
Grand Benefactor Share
(1/2 barrel, ~120 bottles, $21,000)
For those whose passion for wine is matched by a commitment to tradition. The Grand Benefactor Share is a modern expression of the same generosity that has sustained the Hospices de Beaune since 1443 a legacy you now help carry forward.
Includes all Heritage Share benefits, plus:
• Complimentary two-night stay in a room at Château de la Crée*
o *Blackout dates apply
• Private Hospices de Beaune vertical tasting at The Clubhouse expanded to include 8 guests
• Invitation to the 2027 release experience in Burgundy expanded to include 4 guests
Founder’s Barrel
(Full barrel, ~240 bottles, $40,000)
The pinnacle of the Hospices de Beaune experience. The Founder’s Barrel is reserved for those who wish to leave a lasting mark on this tradition, honoring the visionary spirit of Nicolas Rolin and Guigone de Salins, whose act of generosity began it all.
Includes all Grand Benefactor Share benefits, plus:
• Your barrel head mounted and delivered as a keepsake
• Invitation to the 2027 release experience in Burgundy expanded to include 6 guests
• Complimentary two-night stay at Château de la Crée expanded to a full buy-out*
o *Blackout dates apply
• Invitation for 2 to the 2026 Hospices de Beaune pre-auction barrel tasting
Joining The HospicesdeBeaune Barrel Share Program
Participation begins with a deposit equal to half of the estimated share value, which secures your place within this year’s Hospices de Beaune auction. Once the final barrel has been successfully acquired, the remaining balance will be adjusted not only to reflect the hammer price achieved at auction, but also to include every stage of the artisanal process that follows.
This final payment encompasses every stage of your wine’s journey, including bottling, and cellar aging under the care of our French winemaking team at Château de la Crée. It also includes preparation for international transport, customs coordination, and shipment of your finished wine to the United States, ensuring a seamless experience from the auction to your cellar
While the final total may be less than the estimated share price, it will never exceed the listed amount. This structure allows us to extend both transparency and value, while preserving the exceptional quality and provenance that define the Domaine Serene and Hospices de Beaune partnership.