RHODA JOHNSON
Collaboration for Your Video Presence RHODA JOHNSON
C
ollaboration is key to elevate your business in 2020. In the last few months of 2019, I have been strategic in connecting with brilliant entrepreneurs who want to play bigger. I am excited that I was asked to create a guest lesson in Mari Geasair’s online course on using video to market your business or your cause!
Confidence & charisma on camera are vital to accelerating your success.
But it does not need to be that way. Mari Geasair's Easy Video Impact course bundle is a fun, authentic and practical journey through the process of making video marketing doable for the average busy professional. Through the course, you can learn how to use online talking-head video to convert more browsers into buyers and establish more credibility with potential clients, referral partners, and members of the press. Gift yourself access to an on-demand video training in how to use video to take your business to the next level in 2020.
This course will include: According to research by Cisco.com: Video will drive 79% of all Global Internet Traffic by 2020. Are you ready? If you are an ambitious business owner, freelancer or thought leader you may be feeling the "pain" of video. It can seem overwhelming, make us feel nervous and awkward and lack professionalism and impact.
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• A comprehensive training in video presence through the flagship course Video Confidence and Charisma • Tips and Tricks for Makeup, Wardrobe and more in the special course bonus Looking Great on Video by Rhoda Design Group (yours truly) • Tips on how to make creating your own video cheaper and easier in the course bonus: Super Simple Tech for Talking Head Video and • Access to Mari Geasair’s private a Facebook Group The Video Rehearsal Studio
RHODA JOHNSON
Celebrate the beginning of a new decade and your own hard work in building your brand and your business by getting ready to crush your business goals using video. OR- if you would like more details about the course you can go here: https://www.more-clientsless-stress.com/faq-easy-video-impact or just keep reading. :-)
Stop letting your fear of video hold you back!
If you have a talent or message to share, video can be your friend it doesn't need to be your enemy. Even if you are an introvert, think you look funny, hate your own voice, or look and feel stiff and awkward on video! Whether you want to convert more website viewers into clients, take advantage of virtual public speaking opportunities, reach more potential clients through social media platforms or create an incomeproducing online course of your own, confidence and charisma on camera are vital to accelerating your success. But many people hold themselves back from opportunity because they mistakenly believe that they have to be a natural performer, or 'one of the beautiful people" to make video work for them. Nothing could be further from the case!
• Find the right lighting, environment and camera angles to bring out your best look on camera. • Develop your voice so that you sound more compelling without feeling fake • Organize your thoughts so that you can captivate others with your message • Strategically plan your videos and get more impact for less work This course bundle will walk you through a systematic process for tapping into your best self when you are on camera. And, best of all, it will help you do so authentically and without feeling fake or self-conscious. So let's dive in. Here's the link: https://www.more-clients-less-stress.com/a/19819/7zkwzyNH I hope to see you soon, either in the course, on social media or in real life. To Your Success! Rhoda Johnson Image Brand Strategist, Rhoda Design Group www.rhodadesigngroup.com
The truth is shining on camera is a SKILL you can learn. And Mari Geasair can help you master it. The Easy Video Impact course bundle is here and through it, you can learn to: • Conquer nerves and find genuine pleasure in connecting through video Click to watch video
• Get rid of awkward mannerisms and look more relaxed and confident Photo by KAL VISUALS on Unsplash
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ESSYNCE MOORE
NEW INNOVATIVE TRENDS & PRODUCTS
The
Fashionista Essynce Moore started designing clothes at the tender age of 6 with just for fun doodles in her school binder and notepads. Her passion was and still is, to find her own style and to share her creative UPSCALE clothing ideas and styles with youth around the world. Essynce is a “TEEN” that has turned her passion into a business for 2013, with the launch of her official clothing line branded Essynce Couture, LLC with the motto “a child’s passion for fashion.” Essynce Couture also has a natural body product line for children, tweens, and teens labeled “Wynk” by Essynce Couture. In 2015 Essynce launched Essynce Couture Spa and Boutique EXCLUSIVELY for Children, Tweens, and Teens to give the youth a place of their own to visit and be pampered, inspired, and educated.
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ESSYNCE MOORE
Essynce is an entrepreneur, child’s fashion designer/ stylist, author, actress, celebrity, motivational speaker, perfume ambassador, and fashionista that brings a positive vibe to her peers and others. She’s been in numerous fashion shows, pageants, karate tournaments and has spoken at numerous conferences and/or workshops. In 2016-17 Essynce is in the following movies: Best of 2 Evils, King of Newark, Custody, Darker than Blue – Colin Warner Project, and Maggie’s Plan. She has SHOWCASED at both NY Fashion Weeks and Atlanta Kids Fashion Week while also ripping the runway. She’s released her first book 6th Grade Middle School Chronicles in 2015 and her 2nd book 7th Grade Middle School Chronicles in 2016. She has been featured on BET, Verizon Fios News, BlackNews.com, MadameNoire, The Record newspaper, The Epoch Times newspaper, and a host of other news and media outlets. Essynce has also been awarded 2016 Teenpreneur of the Year by Black Enterprise, as well as, awarded by the City of Passaic with a Proclamation, and awarded by the State of New Jersey – Senate and General Assembly upon the auspicious occasion of the Grand Opening of her business Essynce Couture Spa and Boutique, LLC in 2015 in the City of Passaic. In 2014 she was interviewed and featured on NBC (Channel 4 News), Jeff Foxx of WBLS FM, BuzzFeed, Yahoo, Verizon Fios Channel 1 News, NBC Channel 4 News, she was awarded “2014 Young Emerging Leader” by Alpha Kappa Alpha, she’s
been featured in the 2013 TIME for Kids Magazine, Honored 2013 Entrepreneur of the Year by the Vashti School for Future Leaders, she’s been seen on the Uncle Majic Commercial (BET, VH1, Channel 11, etc), HBO (Bored to Death), and has involved herself with a host of other events and projects.
Essynce is also a member of the New York Youth Chamber of Commerce (NYYCC). This young “phenomenon” is BUZZING and she can’t wait to see children being pampered, as well as, wearing her Essynce Couture brand all around the world. Continued on page 22
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TERRY KING HUNT Continued from page 30
and in July of 2014, she presented 40 garments at the Little Rock Fashion Week and won the “Little Rock Fashion Week Line of The Year 2014”. Cupani Fashion LLC, gets its name from Lathyrus Cupani, an abundantly scented flower that was first cultivated by Father Francis Cupani in Sicily, Italy, in 1695. Dr. Cupani organized her first own fashion show and named it “Cupidon is inviting You!” Cupidon (a.k.a. Cupid) the Roman God who assists people to fall in love without passing judgement. Dr. Cupani felt that the envious and jealous UALR/ UA-S “Good Old Boys” she had to deal with at her former workplace really needed more love, and so does Arkansas and the rest of this tumultuous World. “Happy people will never cause arson, vandalize cars, intimidate, or ruin someone else's tenure position, life, and dreams. Happy people will do their best to make their environment a better place to live and promote dreams of others.” By creating her own company and her design pieces, Dr. Cupani hoped to convey more love to her community, as well as around the globe. Cupani Fashion's mission is to help people look stunning and amazing, to help them feel distinguished through outstanding garments and/or exquisite fragrances, and to promote and assist people who wish to advance themselves through the fashion and entertainment industry. When asked what makes her brand better than her competitors, she responds “I don’t have to compete anymore! I create pieces of art and offer Cupani Fashion’s services at the highest level possible. I encourage people to conduct business, not on a barbaric 32 | ENTREPRENEUR PLATFORM MAGAZINE | January/February 2020
level, but on an elevated level. My focus is on love and art that will and should improve the people and their communities. As mentioned, Cupani Fashion's goal is to make people look and feel distinguished.” Dr. Cupani's focus on harmony and love has brought her a great sense of personal peace, but it has also been the key to a successful business model for her company. Over the last 6 years, Cupani’s collections have been exhibited at The AtlantaMart Apparel; “Cupidon Is Inviting You!” Fashion Show; “Viva Mothers!” Fashion Show; an International Contest and Fashion Show in Asia; Model of The Year; CMG New York City Fashion Week, and The CMG Paris Fashion Week (Producer: Lacie Cupani with The CMG); AIMS2K16 Autoimmune Metro Style Fashion Weekend, Myrtle Beach, NC (Producer: Sabre Sabre); EMB and VIP Exclusive Fashion Gala in Carmel, IN (Producers: Laylonna L Hurley and Terrance Shaw); PLITZ New York City Fashion Week (Producer: Wayne Shields); Little Rock Fashion Week and OneofKind Baton Rouge Fashion Week (Producer: Brandon D. Campbell); The Champagne & Chocolate Reception, Fairhope, AL (Producer: Faye Phillips); Boots&Bowties Fashion Show; Welcome to The Next Level Fashion and Filming Industry Educational Workshop in Killeen, TX (Producer: Renor Nori); Beach and Beauty Fashion Event (Producer: Robert Owen); FDC Young Designer Awards and the Collections Showcase in London, UK (Producer: Joanna Marcella); VIP Exclusive Fashion Show, Tampa, FL (Producer: Terrance Shaw). Dr. Cupani also designed a dress for Lady Susan Hutchinson, the spouse of Arkansas Governor, Asa Hutchinson, for
TERRY KING HUNT
his inauguration in January of 2015. Celebrities and Prominent Figures including but not limited to Opera Singer Ruth’e Korelitz were dressed by Dr. Cupani. Bruno Mars and Usher are also happy recipients of little crocheted gifts by Cupani Fashion LLC. Cupani’s “Freedom” tunic made it to the scene and was worn by Ms. Cindy Grosz one of the journalists during President Trump Swearing In Ceremony, Washington DC. Many of Dr. Cupani’s designs have a delicate and ornate detailed look which begs the question, how many hours does she work on each design? She says that “it depends on the moment; there are times when I can spend a few hours a week designing a piece, or I can work 4 to 5 days in a row. The desire to create a new design is usually sparked when I run into a bulky, unattractive item displayed in a brick n’ mortar store.”
Fashion is not just a business for Dr. Cupani, she believes that fashion can have a life changing effect on society. She says that by wearing oneof-a-kind garments, people feel and look more confident and special. It is her belief that if we could all dress in this way, we’d be surrounded by more satisfied people on a daily basis, and as a result, we would face less jealousy and envy. Dr. Cupani says, “Dressing well would indirectly contribute to a better society overall.” Cupani Fashion is distributed both locally and internationally. In order to generate brand awareness, Dr. Cupani maintains a constant online presence on Instagram and Facebook. She organizes fashion shows where she showcases her latest creations and invites other designers to show their own collections. She also publishes Continued on page 45
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