Emily Hovis of Georgia

Emily Evans Hovis is a marketing director based in Atlanta, Georgia, with experience in real estate, creative services, and brand strategy. For the past 10 years, she has developed robust campaigns that connect both the analytical side of marketing, such as performance, and the creative side, including trust, messaging, and design. Her work reflects a balanced understanding of both results and resonance. Her approach to everything she does is practical. She quickly identifies what’s at stake, whether it’s meeting an objective for a marketing project or understanding the broader role the position plays within a company’s or business strategy. This ability to assess situations and act accordingly, supported by a combination of big-picture thinking and a hands-on work ethic, has allowed her to succeed in roles that demand both pace and precision. Emily Hovis is a native Georgian and a graduate of the University of Georgia, Athens. Since graduation, she has remained in Atlanta, choosing to build her career in the same city. Her familiarity with the local market, both professionally and personally, gives her a distinct advantage. She understands what matters to people in her hometown and uses that insight to craft campaigns and strategies that feel human and relevant. Emily Hovis of Georgia began her marketing career in residential real estate. At JEH Homes, where she served as a Marketing Assistant, she supported the company during its acquisition by Taylor Morrison. She handled campaign coordination, signage, internal communications, and the development of digital and print materials for agents and builders. This role taught her to navigate tight deadlines and maintain high-quality output in a fast-paced and complex organization. She then worked at Piedmont Residential as a Market Analyst, focusing on data tied to specific locations. Her research on school zones, resale trends, and demographic targeting helped the company improve pricing strategies, promotions, and expansion plans.