Devin McCrossan
Having sold, developed, and managed nearly half a billion dollars in real estate, Devin is consistently recognized as one of the most accomplished brokers serving New York and Connecticut. Over the course of his career, he has successfully represented buyers and sellers across a wide range of price points, with particular strength in the luxury and upper‑tier residential markets. His results‑driven approach and market expertise have earned him a reputation for excellence among clients and industry peers alike.
Earlier in his career, Devin founded and led a top‑producing real estate team ranked among the Top Five in Westchester, a distinction that reflects both his leadership and his ability to perform at the highest level in competitive markets. That experience continues to inform his hands‑on, strategic approach to every transaction, whether advising on pricing, positioning, or negotiation.
Devin McCrossan
With extensive experience in new construction, development projects, and luxury homes, Devin offers clients a perspective that goes beyond traditional brokerage. He understands the nuances of architectural quality, construction standards, and market trends, allowing him to guide clients with clarity and confidence at every stage of the process. His ability to identify value—both current and future—has made him a trusted advisor for discerning buyers, builders, and sellers alike.
Devin’s success is grounded in a thoughtful, client‑first philosophy. By combining innovative marketing strategies, intimate local knowledge, and a strong commitment to discretion, he delivers a highly personalized experience tailored to each client’s goals. Known for his professionalism, responsiveness, and integrity, Devin ensures that every transaction is handled with precision, care, and a relentless focus on achieving exceptional results.
"What Clients are Saying About Devin
"He was so diligent about our search, he actually spotted a house that went on the market the very morning it was listed, and got us in to see it before anyone else. He also handled our negotiations expertly.”
— M.R., GREENWICH CT
"We never felt like we were one of many clients and Devin always made sure to give us the time and information we needed on a timely basis. We don't think we are in our current home without Devin's help and we've recommended him to family and friends based on our work with him.”
— M.G., RIDGEFIELD CT
"Devin went above and beyond for me in my home search. When I didn't understand something he was quick to explain, and he is an expert negotiator. Nothing short of excellent.”
— R.R., Riverside CT
"We couldn’t be happier with Devin’s services, would recommend him to anybody else in a heartbeat and would most definitely give him a call should we buy or sell again in the future.”
— M.K., Katonah
We
are global leaders in remarkable properties.
WITH A LEGACY BUILT ON A PROVEN TRACK RECORD OF OUTSTANDING SERVICE & UNMATCHED SUCCESS. WE ARE THE ULTIMATE CHOICE FOR LUXURY REAL ESTATE.
115 OFFICES IN KEY MARKETS
6,000 EXCEPTIONAL ADVISORS
$39.8B IN SALES APPROXIMATELY $1.9M
AVERAGE SALES PRICE, LEADING THE
Strategically located in premier markets, we have the reach and resources to promote your property from coast to coast.
Our market acumen is the industry standard.
Providing in-depth analysis, we lead the conversation on affluence globally through our exclusive Market and Research Reports, equipping your property with the intelligence to be positioned strategically, marketed effectively, and presented to the most relevant buyers.
RESIDENTIAL
BROKERAGE
DEVELOPMENT MARKETING
COMMERCIAL RELOCATION
PROPERTY MANAGEMENT
SPORTS & ENTERTAINMENT
FARM AND RANCH
ESTATE, TRUST AND PROBATE ELLIMAN YACHTS
Residential Brokerage
Whether you’re in the market to buy, rent, or sell a home, our skilled real estate advisors will guide you throughout the entire process— from first consultation to the final transaction.
Sports & Entertainment
A first-of-its-kind offering that provides an unparalleled level of service for clients within the sports and entertainment industries.
Estate, Trust and Probate
Our specialized team guides institutional sellers, legal professionals and families through trust, conservatorship and probate real estate transactions with expertise, compliance and care— maximizing value while navigating complex transitions.
Elliman Yachts
Providing seamless access to yacht brokerage, advisory and global charter experiences.
Our personalized service lasts long after the transaction.
DRIVEN BY RELENTLESS PASSION AND A DEEP COMMITMENT TO THEIR CLIENTS, OUR ADVISORS’ UNIQUE SERVICE OFFERING IS SIMPLY SECOND-TO-NONE.
We connect you to our unparalleled network.
Between our growing footprint in key wealth pockets nationwide and around the world, our advisors curate a wealth of possibilities, ensuring your property is introduced to the right audiences, in the right markets, with a strategy tailored to your goals.
We believe our greatest impact is made together.
We care deeply about our friends and neighbors and the issues impacting our communities. Our philanthropic program, Elliman Cares, is committed to helping wherever there is a need in the places we call home.
124B IN TOTAL ARTICLE REACH
$1.14B IN TOTAL AD VALUE EQUIVALENT
29.7K+ IN TOTAL ARTICLE MENTIONS
From editorial features to social media campaigns and curated events, our approach for delivering optimal exposure for your property is strategically targeted.
#1 In Public Relations In Westchester and Fairfield Counties.
According to Meltwater Douglas Elliman is the leading name in real estat news. By Article Volume Douglas Elliman was mentioned over 3x compared to it’s closest competitor.
5.5B+
TOTAL REACH OF ARTICLE MENTIONS* THE
Visually stunning, with more than 4.97 million visitors and 27 million page views per year, elliman.com is designed to connect your property with a coveted audience of ultra-high-net-worth buyers. Our digital home is dedicated to showcasing your property.
Elliman Global
At Douglas Elliman, we set the global standard in ultra-luxury real estate—built on rarefied properties, skilled advisors and a reputation that attracts attention in the world’s most desirable markets.
Our network doesn’t just reach high-net-worth buyers—it draws them in. Elliman Global extends that reach even further, through syndication partnerships—
placing your home where serious buyers are actively searching—and making decisions.
Behind every property is our in-house team of marketing and PR experts, crafting strategic, intelligent campaigns that generate attention and drive results. With Elliman Global, your property doesn’t just enter the market—it commands it.
Elliman Global Marketing
elliman.com
OUR NEWLY ENHANCED DIGITAL PLATFORM IS MORE POWERFUL THAN EVER, DELIVERING UNMATCHED VISIBILITY, REACH, AND PRECISION
• Premium property placements that command attention
• Advanced SEO and cutting edge AI driven optimization
• A massive audience of over 12M monthly visitors
Global Property Feeds
STRATEGIC SYNDICATION TO PREMIER GLOBAL CHANNELS, REACHING ULTRA-HIGH-NET-WORTH BUYERS
• The Wall Street Journal – 27.5M quarterly reach | 65+ countries
• JamesEdition – 1.5M monthly reach | 140+ countries
• Mansion Global – 3.1M quarterly reach | 60+ countries
• Barron's 3.1M quarterly reach in 60+ countries
• PropGOLuxury 20K total audience monthly combined with Nikkei
Global Advertising
TAILORED, FULL-FUNNEL PAID MEDIA CAMPAIGNS BUILT FOR GLOBAL IMPACT
• Holistic go to market strategy in partnership with global luxury brands
• Designed to reach the right audience with an emphasis on engagement, traffic, and conversions
• Support that spans every stage from pre launch to post launch campaigns
Marketing Collateral
CUSTOM MATERIALS THAT ELEVATE YOUR PROPERTY
• Print and digital formats, brochures, postcards, e blasts, and more
• Premium design and copywriting services
Elliman Global Public Relations
Global Media Relations
THE MOST INFLUENTIAL BRAND IN LUXURY REAL ESTATE
• Potential annual reach exceeding 124B impressions
• Over $1.14B in equivalent advertising value annually
• More than 29.7K media articles annually
Global Social Media Strategy
A MULTI-PLATFORM APPROACH TAILORED FOR GLOBAL INFLUENCE AND REACH
• Instagram, Facebook, LinkedIn, X, TikTok, YouTube, Pinterest, and Rednote
• A combined following of 754K across all platforms, delivering over 443M impressions
Influencer Partnerships
TARGETED COLLABORATIONS WITH TRUSTED VOICES IN LUXURY LIFESTYLE SECTORS
• Partnerships spanning hospitality, fashion, design, and architecture sectors
Elliman Insider Content
HIGH-IMPACT EDITORIAL CREATING ENGAGEMENT
• Features on exclusive global properties and premier destinations aligned with key markets
• Biweekly newsletters reaching over 30K engaged global readers
Industry-leading technology equips our advisors with the tools and resources they need to stay ahead of the market.
AMPLIFIES THE VISIBILITY OF YOUR PROPERTY ON LEADING PROPERTY WEBSITES *
PROMOTES YOUR PROPERTY ON FACEBOOK AND INSTAGRAM
AI-POWERED PLATFORM THAT ELEVATES YOUR HOME-SELLING EXPERIENCE THROUGH TAILORED INSIGHTS AND EFFORTLESS COLLABORATION WITH YOUR ADVISOR
Elliman Productions
ALLOWS YOUR ADVISOR TO CREATE STUNNING VIDEOS & PHOTOS OF YOUR PROPERTY—ALL FROM THEIR SMARTPHONE
PRE LAUNCH
Maximizing potential with a winning valuation.
EQUIPPED WITH REAL-TIME REGIONAL DATA AND MARKET INSIGHTS, TOGETHER WE IDENTIFY THE OPTIMAL VALUE FOR YOUR PROPERTY.
Introductory Marketing
The Visuals
Professional Photography
Aerial Photography**
Floorplans
Property Brochure | Print & Digital
Listing Video**
Organic Social Media Posts/Reels
Virtual Staging if needed
E-Blast
Direct Mail
New
Public
Broker
Targeting the Brokerage Community Digital Syndication
Captivating with compelling videos.
From beautiful animations to 360° property angles and drone footage, we can develop a range of video content to complement your property web page and social feeds, enhancing how buyers engage with your property— leveraging video, which has been shown to generate significantly higher inquiry and interaction—while offering a more immersive first impression.
Spotlighting your home with bespoke visuals.
Our world-class creative team develops a custom suite of stunning visuals, which could include photography, floor plans, staging, drone footage and renderings, ensuring your property is presented with clarity, impact and a level of detail that allows buyers to fully understand and appreciate its value.
PERCENTAGE OF BUYERS WHO WILL VIEW PROPERTY
Asking Price in Relationship to Fair Market Value
Percentage of Prospective Purchasers Who Will Look at Property
Pricing your property.
With access to real-time regional data and internal insights across the Elliman network, your advisor will conduct a thorough market analysis and work with you to determine the optimal price and positioning for your property.
WHY THIS STRATEGY WORKS
1 2 3 4
• Properties priced at market levels indicate proper appraising, assisting in the buyer’s ability to secure a loan.
• More buyers are attracted, and more serious offers are received.
• Marketing time is shortened, with immediate activity from the moment the property becomes available.
• Increased activity on the property can often cause it to sell at or above asking price.
The Power of choice.
Elliman Private Listings is a discreet, invitation-only marketplace that connects your property to our elite advisors and their qualified buyers before it ever reaches the broader market. With unmatched control, privacy and strategic flexibility, it ensures your home is seen only by the right eyes while leveraging Elliman’s renowned reach and reputation. For discerning sellers, it offers a sophisticated, purposeful way to explore the market on your terms—confidently, privately and with the guidance of one of the most respected names in luxury real estate.
LAUNCH
Marketing Plan
YOUR PROPERTY WILL BE PROMOTED IN A SELECTION OF THE FOLLOWING DIGITAL AND PRINT PLACEMENTS
FACEBOOK BOOSTED POST/AD | CLOSE TO LAUNCH
INSTAGRAM STORY/POST | CLOSE TO LAUNCH
NEW CANAAN ADVERTISER OR SENTINEL *
NEW YORK POST | DISPLAY AD
CT MAGAZINE | DISPLAY AD
WSJ.COM | FEATURED PROPERTY FOR A MONTH
* ADPRO | CAMPAIGN | FB & INSTAGRAM
GREENWICH TIME | SOON AFTER LAUNCH
BEDFORD & NEW CANAAN MAGAZINE | DISPLAY AD
NY TIMES | DISPLAY AD
GREENWICH MAGAZINE | DISPLAY AD
WESTCHESTER MAGAZINE | DISPLAY AD
ALL ADVERTISING SPREAD ACROSS THE LENGTH OF THE LISTING. ALL ADVERTISING SUBJECT TO CHANGE DUE TO AVAILABILITY OR DEADLINE RESTRICTIONS. EQUAL SUBSTITUTION WILL APPLY. * AGENT RESPONSIBLE FOR PLACEMENT AND COST.
Magnifying visibility with powerful press.
With an integrated public relations plan that blends traditional media outreach and digital engagement, our in-house PR team generates exposure for our properties.
Driving engagement with social media.
Leveraging our dynamic social media platforms, we generate leads through visual storytelling that puts your property in front of the right audience.
460.5K FOLLOWERS 7.8M ENGAGEMENT 189.9M IMPRESSIONS
119.2K FOLLOWERS 10.5M ENGAGEMENT 203.8M IMPRESSIONS
100.6K FOLLOWERS 464.2K ENGAGEMENT 7.2M IMPRESSIONS
X
21.8K FOLLOWERS 67.7K ENGAGEMENT 10.6M IMPRESSIONS
TikTok
43.4K FOLLOWERS 706.3K ENGAGEMENT 23.4M IMPRESSIONS
1.0K FOLLOWERS 2.5K ENGAGEMENT 60.1K IMPRESSIONS
YouTube
7.0K FOLLOWERS 28.5K ENGAGEMENT 8.5M IMPRESSIONS
POST LAUNCH
Generating leads with paid media.
LEVERAGING LONGSTANDING PARTNERSHIPS, WE CREATE A HIGHLY TARGETED PLAN THAT PLACES YOUR PROPERTY IN NATIONAL AND INTERNATIONAL PUBLICATIONS, ON DIGITAL DESTINATIONS AND ON SOPHISTICATED AI-LED SOCIAL PLATFORMS.
Gaining an edge with effective marketing.
Meticulously crafted to captivate buyers, we create targeted print, digital and social campaigns designed to elevate your property above the rest.
