

B. Candles











Ella













When we poured the first batch of Ella B. Candles in 2011, we named each scent after a neighborhood in our hometown, Charlotte, NC. As we grew beyond city limits, we invited retailers across the country to create their own Neighborhood collections.
Now it's your turn! Create a one-of-a-kind line of boxed candles that are custom-tailored for your neck of the woods! It's as easy as 1, 2, 3...

OUR FIRST CANDLE!







1. SCENT

Get a whiff of what we have to offer, then choose your starting lineup: pages 6 - 7



2. NAME
Give your scents shelf appeal with personalized candle names: pages 8 - 9



3. BOW
Our signature bow is the finishing touch! Choose your hues: pages 10 - 11



Your personalized Neighborhood candles come boxed, bowed, and ready to steal the show! Before we head off to the races, let's cover the basics:
SIZE MATTERS
Our candles are available in two sizes: the classic OG, and the mini-but-mighty Sidekick



BABY GOT BACK
GO BIG OR GO HOME
Start your collection with our full-sized OG (you can add the little guys later!)

Fragrance notes and burn time can be found on the back of every box.

Our original boxed candle puts the "class" in classic. the og

A full dose of fragrance in a snack-sized package. the sidekick

show & smell

GLASS LABEL WILL MATCH YOUR OG!



Give your customers a whiff of what's new with testers.


11OZ BOXED CANDLE
You choose the glass label
60+ hour burn time





TO BEE, OR NOT TO BEE?
Dress up your glass with our silver bee emblem (available for OG only), or a personalized paper label. PAPER





$68 CASEPACK OF 4 MSRP: $34




3OZ BOXED VOTIVE
Paper label on glass
20+ hour burn time


TRY THIS ON FOR SIZE
Our mini-me makes a great impulse buy, stocking stuffer, or add-on for gift baskets!











11OZ UNBOXED TESTER
Glass label will match your OG
60+ hour burn time


LOVE AT FIRST SMELL
Leave your testers unlit for hands-on shoppers, or burn out of reach to scent your retail space!







$84
CASEPACK OF 12 MSRP: $14




$10 SINGLE TESTER Made to smell, not to sell!




start with scent

We know a thing or two about great scents. There are 29 flavors on our menu, all formulated to fly off your shelves (and keep customers coming back for more!)
STARTING LINEUP
Pick any 6 scents to start your collection. Where you grow from there is up to you!



We suggest starting your collection with our




BREATHE EASY
Our candles are hand-poured in the USA using only the finest: · 100% pure soy wax · phthalate-free fragrance · a clean-burning cotton wick
JUST SOY YOU KNOW
Soy candles melt low and slow. That means less heat and more burn for your buck!















NO 8
Amber, Musk & Sage

NO 15
Grapefruit, Citrus & Evergreen

NO 26
Sandalwood & Cashmere

NO 35
White Flower, Citron & Bergamot


NO 6
Currant, Cassis & Rose


NO 16
Tuberose, Musk & Patchouli


NO 45
Rose de Mai, White Cedar & Musk

NO 7
Bamboo, Teak & Black Currant

NO 17
Tarragon, Basil & Patchouli

NO 60
Provence Lavender & Cotton

NO 10
Sea Mist & Jasmine

NO 20
Lemongrass & Ylang Ylang

NO 67
Mango, Peach Nectar & Clementine

NO 11
Lemon Zest & Vanilla

NO 23
Spearmint, Peppermint & Eucalyptus

NO 91
Midnight Musk, Indigo & Eau de Vie




NO 21
Cranberry, Mandarin & Clove

NO 25
Pumpkin, Ginger & Clove

NO 56
Candy Apple, Cardamom & Clove





Get creative and give each scent in your collection its own unique name! Your personalized candle names will be printed front and center on our packaging.
HI, MY NAME IS..
Keep candle names short and sweet: shoot for 36 characters or less (including spaces).


SEASONAL SWAG







THE BOTTOM LINE
Printed below the candle name. Choose from three options:
· city + state (ex: Waukee, IA)
· just state (ex: Iowa)
· leave it blank
Make Christmas candle names even more merry by adding optional swag to the label!


or










LIFESTYLE what's the vibe?

LINGO what's the word?

LANDSCAPE what's the view?

LEGACY what's the story?

WEDDING bride or bridesmaid

SPOOKY SZN halloween

HOST host gifts or guest favors

GIVE THANKS thanksgiving

CELEBRATE milestones big or small

LIGHT IT UP hanukkah

GOOD VIBES words of affirmation









HO HO HO christmas



finish with a bow
All Neighborhood candles come dressed to impress in gift-ready packaging, featuring a Kraft box tied with our signature Black grosgrain bow.
BLACK TIE OPTIONAL
Swap our signature Black bow for any solid or striped ribbon, free of charge!


NO SHADE, BUT..

solids















DOUBLE FEATURE
Why stop at one? Double the fun by stacking any two solids (available for OG only).*
*Adds $4 / casepack
Ribbon availability is subject to change. Scan the QR code to see our most recent rainbow!







































































enough about us.. let's talk about you!

Home is where the heart is — and home is at the heart of every Neighborhood candle collection! What parts of home do you want to capture in candle form? Grab a pen and use the prompts below to name-drop your town's best features:




NATURAL ASSETS:














A DAY IN THE LIFE:

TOWN
MOTTO
YEAR EST. KNOWN FOR..
SPORTS TEAM(S)
SCHOOL COLORS




FAVORITE THINGS:




THINK BEYOND CITY LIMITS
Drawing a blank? That's ok! Local isn't limited to street names or neighborhoods; it's also a state of mind! Over the next few pages, we showcase ten creative candle collections from across the country that prove you can keep it local — no matter where you are on the map!













These fun fruity fragrances are reminiscent of tanning oil, cotton beach towels, and good ol' vitamin sea:




&
This spectrum of vibrant Pacific blues is balanced by the warm fuzzy hues of a West Coast sunset:









Provence Lavender & Cotton
Coconut, Wood Bark
Amber
beach boardwalk OCEAN CITY, MD
From salty ocean waves to sweet boardwalk treats, these scents tell the story of beach days on the Atlantic:





NO 5 Gardenia & Lily of the Valley
NO 10 Sea Mist & Jasmine
Nautical blues anchor this coastal collection, while sunfaded pastels and seaside stripes add a sense of nostalgia: NO 13 Pear & Redwood





















From wildflower bouquets to freshly-baked pound cake, these are the scents that make a farmhouse smell like home:




NO 11
This welcoming color palette is inspired by dirt roads, rolling acres, and old red barns: NO 35 White Flower, Citron & Bergamot NO 27










Cilantro, Orange & Myrrh
Lemon Zest & Vanilla

lake effect LAKE ST. CLAIR, MI
These earthy green scents smell like fresh air, freshwater, and fun in the sun:

NO 7
Bamboo, Teak & Black Currant

NO 17
Tarragon, Basil & Patchouli

NO 20 Lemongrass & Ylang Ylang

Pops of bright bold color pay homage to buoys, bikinis, and boat wraps:



































the cajun coast NEW
ORLEANS, LA
Channeling hot beignets and frozen daiquiris, these scents cater to the sweeter side of New Orleans:




Peachy pastels join bold gold and bayou green to create a palette just as colorful as the city it's inspired by:

























In true Pacific Northwest fashion, these brilliant evergreens wouldn't be complete without a flannel cameo:












winter wonderland ASPEN, CO
Inspired by fresh snow, fuzzy sweaters, and fireside hot toddies, these scents cover all the bases — from lift to lodge:



26

Straight off the slopes, these shades capture blue skies, sunlight, and fresh powder:



















coastal christmas SARASOTA, FL




Whether it's a White Christmas — or a White Sand Christmas — these festive favorites bring holiday cheer anywhere:

Cranberry, Mandarin & Clove NO 14 Birchwood & Evergreen Bark NO 2 Cinnamon & Nutmeg

Pairing whimsical pastels with classic red and green makes for a palette that's both Merry and Bright: NO 21









autumn calling APPLETON, WI
With a dash of sugar, spice, and everything nice, these scents set the mood for snuggle season:





NO 4 Leather, Tea & Pomegranate
NO 25 Pumpkin, Ginger & Clove
NO 56 Candy Apple, Cardamom & Clove
Taking a cue from Fall foliage, these rusty hues capture all the shades of change:


























take the guesswork out of great gifting!
Not sure how to start your collection? Our bestseller bundle combines our topselling scents with our topselling sentiments to take the guesswork out of stocking great grab-and-go gifts that are sure to fly off your shelves.

NO 8
Amber, Musk & Sage + CLOUDBERRY
GG Bow

NO 15
Grapefruit, Citrus & Evergreen + COTTON CANDY
GG Bow

NO 35
White Flower, Citron & Bergamot + COSMOS
GG Bow

NO 26
Sandalwood & Cashmere + CACTUS
GG Bow

NO 11
Lemon Zest & Vanilla + BUBBLEGUM
GG Bow

NO 1
Mandarin Orange & Vanilla + HONEY POT
GG Bow

Includes 2 OG casepacks + 1 tester per SKU $876



create your collection
Our Opening Order worksheet makes creating your personalized candle collection a piece of cake! Before you get to work, here's a quick recap:

COLLECTION THE


GLASS LABEL: BEE PAPER STATE: CITY:



1. SCENT
Start your collection with any 6 scents (flip to pages 6 - 7 for our full menu)


2. NAME
Give each scent its own unique name and add an optional local bottom line


3. BOW
Top off each creation with a bow! (You can peruse our hues on pages 10 - 11)

#1


#2


NAME: SCENT: No
BOTTOM LINE: CITY, ST STATE LEAVE IT BLANK
NAME: SCENT: No
BOTTOM LINE: CITY, ST STATE LEAVE IT BLANK
BOW COLOR:
TEXTURE:
GROSGRAIN SATIN

TEXTURE:

#3


#4

NAME: SCENT: No
BOTTOM LINE:
CITY, ST STATE LEAVE IT BLANK
NAME: SCENT: No
BOTTOM LINE:
CITY, ST STATE LEAVE IT BLANK
BOW COLOR:
TEXTURE:
GROSGRAIN
SATIN


#5
BOW COLOR:
TEXTURE:
GROSGRAIN
SATIN

#6

NAME: SCENT: No
BOW COLOR:
TEXTURE: BOTTOM LINE: CITY, ST STATE LEAVE IT BLANK
GROSGRAIN
SATIN

NAME: SCENT: No
BOTTOM LINE:
CITY, ST STATE LEAVE IT BLANK
BOW COLOR:
TEXTURE:
GROSGRAIN
SATIN

Ella B. Candles by
Definition is a collection of gift-ready candles designed to share shelf space with your Neighborhood line.
Available year-round in three sizes and twelve everyday designs (pre-personalized, so no changes!) All paired with the same exclusive fragrance: DEFINITION

Coconut Sugar & Sandalwood












friend (noun)
1. one who listens and doesn’t judge.
2. one who makes everything all right.
3. you
everyday designs
AVAILABLE YEAR-ROUND
mom
(noun)
1. one who is cherished, admired and deeply loved.
2. a woman who is absolutely never wrong about anything. Ever.
3. you
bride
(noun)
1. one who has found the forever one.
2. person who is sometimes crazy, but always right.
3. you
soulmate (noun)
1. one who makes you want to be a better person.
2. someone you spend half your life looking for, and the other half never letting go.
bridesmaid (noun)
1. one who has stood by you and now stands with you.
2. person willing to wear a dress she’ll never wear again.
3. you
survivor
teacher
(noun)
1. one who makes a positive difference in the lives of many.
2. multi-tasking chaos coordinator.
3. you
sister
(noun)
1. one who is a best friend for life.
2. the only person able to love, protect, and annoy you at the same time.
3. you
graduate
(noun)
1. one who has put significant time and effort into learning.
2. a person who is headed for new adventure.
3. you
nurse (noun)
1. one who puts their heart into healing others.
2. a superhero who wears scrubs and a stethoscope.
3. you
3. you (noun)
(noun)
1. one who beat the odds and inspires others to do the same.
2. the personification of courage and perseverance.
3. you
boss
(noun)
1. one who uses her power to empower.
2. a strong, independent woman.
3. you
dad
1. one who loves, protects, and inspires.
2. mower of lawns, teller of jokes, and fixer of all things broken.
3. you
for the holidays
Introduce two new seasonal scents to your collection with Naughty and Nice! Each features a festive fragrance available exclusively during the holiday months:





THE FINE PRINT:


THE FIRST 48
Start your collection with 6 personalized Neighborhood candles, and order 2 OG casepacks of each. That's a total of 48 candles!
You're welcome to add Definition products to your Opening Order, but keep in mind that, even if you order multiple designs, Definition will only count as 1 of the 6 candles required to start your collection (and you must order a minimum of 2 OG casepacks).
READY, SET, GROW!
Your Opening Order is just the beginning! The Neighborhood line was designed to be grown into, and you can expand your collection anytime with additional names, scents and sizes.
We make it easy to keep your shelves stocked: active retail partners enjoy super quick turnaround and no re-order minimum!
ONLINE ORDERING PORTAL


As an active Neighborhood retailer, you'll get access to your own dedicated online ordering Portal This gives you 24/7 access to your personalized product catalogue and order history, as well as the ability to place re-orders and create new products with just a couple of clicks!
WE'VE GOT YOUR BACK
Supporting small businesses is a big deal to us. That's why we don't sell online. Instead, our website's Store Finder tool directs business straight back to you! We also territory protect (so as long as you're an active retail partner, you don't need to worry about us selling to the store next door!)
KEEP THE FIRE BURNING





We've used the term active retail partner a few times now. What does that mean, exactly? Let's break it down: first, to qualify as a Neighborhood wholesale customer, applicant must be a licensed reseller with a permanent brick-and-mortar storefront that is open to the public year-round (eligibility subject to territory review).
Multi-location retailers must submit all intended selling locations for pre-approval, and will be required to place a separate Opening Order for each location.
Neighborhood retail partners retain active status with a minimum annual spend of $2,400 per location. Perks (like Portal access and territory protection) are reserved for active partners.
LOCATION, LOCATION, LOCATION
If you're relocating to a new retail space, planning a pop-up, or opening any additional locations, keep us in the loop! All intended selling locations must be pre-approved by Ella B. Candles
DOLLARS & SCENTS
All orders are subject to approval by Ella B. Candles and must be pre-paid with a major credit card or ACH. No unauthorized returns will be accepted. All Ella B. Candles products must be sold at or above the manufacturer's suggested retail price (MSRP), with the exception of promotional discounts or end-ofseason clearance. Products purchased at wholesale cannot be gifted or given away.
LIKE A GOOD NEIGHBOR..
We're here to help you sell! As a wholesale customer, you'll get need-to-know information delivered directly to your inbox. Don't miss out: add hello@ellabcandles.com to your approved sender list!









WE'RE IN THIS TOGETHER
ELLA B. CANDLES IS A FAMILY-RUN BUSINESS. WE BELIEVE IN KEEPING IT LOCAL AND SUPPORTING THE SMALL BUSINESS COMMUNITY. WE'LL ALWAYS HAVE YOUR BACK. WE DO WHAT WE DO FOR YOU!




















