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Laker Locker opens
Village gives updates on antisemitic incidents By kate Hill Staff Writer
High School debuts free thrift store By kate Hill Staff Writer On April 20, Cazenovia High School (CHS) debuted its new student thrift store, the Laker Locker, with a small ribbon-cutting
ceremony. Located in room 260 on the high school’s second floor, the “thrift store” does not operate as a store in the traditional sense, as all items, includLocker l Page 13
Submitted photos
On April 20, Cazenovia High School opened Laker Locker, a new free thrift store for students.
Advertising students team up with local businesses By kate Hill Staff Writer
This spring semester, students in Cazenovia College’s advertising class were challenged to develop real-world ad campaigns for local businesses. Eight students and eight downtown businesses teamed up to complete what Adjunct Instructor Kevin Mann titled “The Project.” According to Mann, he selected the participating businesses, and each student picked their client out of a hat. Otis + Matilda New York was paired with Noah Weaver, H. Grey Supply Co. with Taryn Kleaka, J.S. Hight & Sons Fine Wines & Spirits with Samuel Goldman, Matthew’s Salon Spa with Savanna Elliott, 20|EAST with Isabella Seidenfuss, Lavender Blue with Cyan Seibel, The Brewster Inn with Andrew Hansen, and Eye Love Optical Boutique with Kaitlyn White. Apart from serving as a student learning experience, The Project was aimed at helping each participating business to showcase its unique story and expand its reach within the local community and beyond. The students’ ideas were intended to inspire their clients and provide a foundation for future marketing tactics ranging from social media activity and website updates, to print media, brochures, posters, and catalogs of products and services. The project kicked off on March 28 with a two-hour input and briefing session, during which the students met the local business owners, familiarized themselves with the brands, and began brainstorming ideas. The students dedicated the next couple of weeks both in and outside of class to crafting their advertising concepts. According to Mann, the students were encouraged to visit their assigned businesses on their own time to speak with the owner(s), get to know their offerings and potential marketing challenges, and take photos. Each student developed a client profile, a campaign theme, and multiple advertising concepts. The students delivered their final presentations to their clients on April 13 in Cazenovia College’s Reisman Hall. The first to present was Weaver, who revealed his designs for Otis + Matilda New York, a men’s and women’s footwear, accessories, and home boutique. In two of his ads, Weaver borrowed the “+” from the business’s name to combine images of different products that might be purchased together. “You can get a nice pair of shoes, why not get a nice handbag to go with it?” Weaver said. Using the same idea, he also used the “+” to tie together Students l Page 14
Submitted photos
On April 13, Cazenovia College students in Adjunct Instructor Kevin Mann’s advertising class presented their real-world ad campaigns for local businesses. Eight students and eight downtown businesses teamed up to complete what Mann titled “The Project.”
During the May 1 Village of Cazenovia Board of Trustees meeting, Mayor Kurt Wheeler and Chief of Police Michael Hayes provided information regarding the ongoing New York State Police investigation into the recent wave of antisemitic incidents within Cazenovia and several other Madison and Onondaga county communities. On the night of Friday, April 21, Nazi and white supremacist recruitment propaganda with antisemitic and racist messages and symbols were distributed onto about 75 properties within the Village of Cazenovia. The messages, which were distributed in plastic bags with cat litter, were taken from the website of a far-right, Neo-Nazi, white supremacist organization based in the US. According to Hayes, similar recruitment propaganda was discovered on properties in Chittenango, Canastota, Fenner, Nelson and Tully. Because the incidents occurred in both Madison and Onondaga counties, the New York State Police is acting as the lead agency on the investigation. The April 21 incidents occurred following a limited number of similar events earlier that month. During the week of April 10, reports were made of antisemitic propaganda being tossed onto about three private properties in Cazenovia. The incidents, which all occurred outside of the village, were not within the Cazenovia Police Department’s jurisdiction to investigate. The village board and Cazenovia Town Board condemned the acts of hate and intolerance in an April 13 joint letter to the editor of the Cazenovia Republican. During his May 1 update, Wheeler said the village police are continuing to collaborate with the state police and the other impacted communities. He also encouraged the public to dial 911 if they witness a hate incident. “When you have a situation like that, if you see something that looks wrong, looks out of place, please call 911,” he said. “People, I think, are afraid to call 911 unless there is something on fire or [something like that], but if it looks wrong, call 911. The dispatcher can make a decision about how to deploy those resources, but the ability to get witnesses and gather evidence is sometimes very fleeting, so if you see something, say something. That will be really helpful to us. As we and the town indicated, this is absolutely contrary to our community values, and we do not want these kinds of things happening here, and we would like to put a stop to it, but we need the public’s help to do that.” Hayes reported that there was a total of approximately 220 incidents in Madison and Onondaga Counties on April 21. The majority were reported in Madison County. “It seems to sort of be random,” said Wheeler. “It doesn’t seem to be a pattern. It doesn’t seem to be targeting Jewish residents. . . It was kind of a shotgun pattern around different communities around Central New York. . . It’s just not anything that anyone wants to wake up and find on their front lawn or in their driveway.” Hayes also remarked that he believes that although the distributed messages advocate for a specific group, the recent antisemitic incidents were the work of an individual, not an organization. “Investigators have contacted the individual that was named in that flyer,” Hayes said. “He, himself, has put out that this is unsanctioned activity [and that the organization does] not support this individual and they do not support his activities.” Wheeler added that the evidence does not seem to suggest that the incidents are part of a broader effort to establish that kind of an organization locally. “This seems to be a lone wolf-type activity using materials from a group that, I think, is headquartered in Indiana,” he said. “. . . Being very clear about what our community standards are and what is acceptable and what is not acceptable is good because that helps [keep Cazenovia from being] fertile ground for those kinds of ideas to take root.” Wheeler concluded the discussion by stating that these types of hate incidents are not unique to Madison and Onondaga Counties or to Central New York. “It’s, unfortunately, a nationwide phenomenon,” he said. “It’s a tiny minority of people, but even a tiny minority is too many with this kind of message.” Following the meeting, Hayes stated that the New York State Police have identified a person of interest in the case and are interviewing that individual.
Post-Cazenovia College planning
Wheeler provided a brief update on the community’s ongoVillage l Page 11
Volume 214, Number 18 The Cazenovia Republican is published weekly by Eagle News. Office of Publication: 35 Albany St., Second Floor, Cazenovia, NY 13035. Periodical Postage Paid at Cazenovia, NY 13035, USPS 095-260. POSTMASTER: Send change of address to Cazenovia Republican, 2501 James St., Suite 100, Syracuse, NY 13206.
SPORTS NEWS: Cazenovia softball earns big wins.
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opinion: The more things change...
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Calendar ������������������ 11 Editorial ��������������������� 4 HISTORY ������������������������ 2 LETTERS ������������������������ 5
Obituaries ������������������ 2 PennySaver ���������������� 6 Sports ������������������ 11-12