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Positive Impact Of Social Networking Today, it seems that al

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Positive Impact Of Social Networking Today, it seems that almost

Positive Impact Of Social Networking Today, it seems that almost Today, it seems that almost everybody with access to the internet plays an active role in social networking sites. There are many different types of social networking through which people involve themselves. Among these common forms of social networking is Facebook. Since its formation in 2004, Facebook has been the mainstream networking site for many people across the world, including both young and old. Since its creation, Facebook has been termed as a ‘social networking site that allows the users to interact with friends, co-workers, and others who might be sharing a similar interest or those with common backgrounds’ (Noor and John 78).

Ideally, this is just a simple concept and the big question on why such a site is favored so much by the world’s population. Issa, Pedro, and Piet (37) mention that between the 18-25 age bracket is the most active group on social networking sites. The compelling popularity of Facebook can only be explained via a range of exciting features that the website offers. To understand the exact impact social networking sites have on the population, I interviewed two people asking each eight questions. For the interview, I chose a teenage girl, Jane, and an adult, Ken, to get a clear picture of the topic across different age brackets.

From the interview, I conclude that social networking sites indeed have a positive impact on the population as a whole, although some negatives are reported. Firstly, I asked whether using social sites benefits them in any way. Jane, aged 18, responded that social networking sites, particularly Facebook, allow her to upload photos, share memorable moments with family and friends, and even display her memorabilia easily. She noted that this feature also helps save the environment by reducing the need for printing photographs, aligning with the green initiatives that promote environmental conservation. Ken, a 45-year-old man, responded similarly, emphasizing that he uses social networking platforms such as Google for research, which enhances his productivity. His use of social media illustrates a functional benefit, highlighting that such platforms can serve as valuable tools for information gathering and professional purposes. These responses indicate that social networking can be influential in both personal and professional contexts.

I then asked whether social networking wastes their time. Jane admitted that it sometimes does, but also acknowledged that it helps her research school topics. Conversely, Ken stated that it does not waste his time because he controls when to access social media, using it when necessary. These responses suggest

that social media usage, when managed properly, can have a positive influence on efficiency and knowledge acquisition.

Next, I inquired about their perceptions of safety when sharing information on social sites. Jane explained that Facebook allows her to maintain contact with her proximity friends, mostly acquaintances she interacts with regularly. Ken mentioned that social sites are generally safe tools for following his business pursuits and maintaining informal connections, emphasizing the convenience and contact preservation offered by such platforms.

Regarding addiction, Jane felt that she might be addicted, citing her habit of updating statuses and commenting, sometimes late into the night. Ken, however, believed social sites are not addictive because he uses them selectively when needed. Despite Jane’s concerns, her positive experiences and benefits of social media usage tend to outweigh the negatives.

I further explored their reasons for using social networks. Jane primarily uses these platforms for fun and connecting socially, while Ken mostly uses them for business purposes. Jane spends approximately six hours daily on social media, which can impact her focus and productivity, both academically and socially. Ken, however, spends over seven hours mainly to manage his business activities, stating that it does not affect his work efficiency because he uses social media deliberately for work.

Finally, I asked about the rapid growth of social sites. Ken highlighted that social media provides opportunities for interaction and employment, while Jane emphasized its effectiveness in instantly disseminating information to a broad audience. She also noted that social media’s accessibility from anywhere makes it a positive force in daily life.

In conclusion, although social networking sites are increasingly popular among younger demographics, they also benefit older generations. The data shows rapid growth across age groups, with a significant increase in users aged 34-55, growing by 267% in 2009 (Issa, Pedro, and Piet 43). These platforms’ compelling features—such as instant communication, information sharing, and professional networking—have contributed significantly to their popularity. The future likely holds continued growth, given the convenience and vast opportunities social networking platforms provide, influencing both personal and professional spheres distinctly.

References

Issa, Tomayess, Pedro Isaias, and Piet A. M.. Kommers.

Social Networking and Education: Global Perspectives

. 2016. Internet resource.

Noor, Al-Deen H. S., and John A. Hendricks.

Social Media: Usage and Impact

. Lexington Books, 2012.

Boyd, D. M., & Ellison, N. B. (2007). Social network sites: Definition, history, and scholarship.

Journal of Computer-Mediated Communication, 13 (1), 210-230.

Kietzmann, J. H., Hermkens, K., McCarthy, I. P., & Silvestre, B. S. (2011). Social media? Get serious! Understanding the functional building blocks of social media.

Business Horizons, 54 (3), 241-251.

Kaplan, A. M., & Haenlein, M. (2010). Users of the world, unite! The challenges and opportunities of social media.

Business Horizons, 53 (1), 59-68.

Ellison, N. B., Steinfield, C., & Lampe, C. (2007). The benefits of Facebook “friends”: Social capital and college students’ use of online social network sites.

Journal of Computer-Mediated Communication, 12 (4), 1143-1168.

Kumar, A., Bezawada, R., Rishika, R., Janakiraman, R., & Kannan, P. K. (2016). From social to sale: The effects of firm-generated content in social media on customer behavior.

Journal of Marketing, 80

Qualman, E. (2010). Socialnomics: How social media transforms the way we live and do business. Wiley. Carr, N. (2011). The Shallows: What the internet is doing to our brains. W. W. Norton & Company.

Marwick, A. E. (2013). Status update: Celebrity, publicity, and branding in the social media age. Yale University Press.

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