The experience of Platto Animal Nutrition, founded in 1963, led to the creation of the DoggyeBag Pet Food Division in 2011. We have always been committed to bringing joy to our four-legged friends and their pet parents by carefully crafting delicious, wholesome snacks, cakes, and biscuits with passion and artisanal expertise, while paying the utmost attention to detail.
We invest significant resources in Research and Development, collaborating with experts in food technology and nutritionists specialized in canine diets. Our goal is to ensure that the quality, freshness, and taste of our products are always at the highest level, with the health and well-being of our four-legged friends as our top priority.
In 2017, we embarked on an ambitious entrepreneurial project by opening Italy’s first artisanal dog bakery. This challenge led to tangible success, transforming us into a highly specialized company in the production of premium complementary pet foods. In 2021, to meet the rapid growth in demand for our products, we built a modern Industry 4.0 facility, combining artisanal craftsmanship with cutting-edge production systems, featuring state-of-the-art machinery and techniques. Thanks to this strategic investment, we have significantly increased our production capacity, while preserving the high-quality standards that have always set us apart. This milestone drives us to keep innovating, by introducing new ideas and products that continually raise the bar.
Natural Ingredients
We use only the highest quality ingredients, carefully selected to ensure freshness and flavor. Our recipes feature fresh meat, fish, vegetables, and fruits, and are made without added sugar, salt, or artificial preservatives.
Artisanal Production
Through our artisanal production methods, we carefully oversee every stage of the process, ensuring authentic Made in Italy quality. The skilled hands of our chefs and pastry chefs create unique and refined treats. To guarantee perfect uniformity in baking, crunchiness, and aroma, all products are baked in ventilated ovens. In addition, some of our product lines are entirely handmade, including packaging and decoration.
100% Made in Italy
Our products are the result of authentic Italian craftsmanship. To ensure the full quality of true Made in Italy, every stage of production and packaging takes place exclusively at our facility, with a supply chain that is primarily locally sourced.
Dog Well-Being
We care deeply about the well-being of our four-legged friends and the peace of mind of their pet parents. That’s why we create high-quality, wholesome products in collaboration with canine nutrition experts. We carefully develop recipes and textures tailored to their needs and provide clear, comprehensive nutritional information
"BRCGS (Global Standard for Food Safety) is a certification awarded only to top-performing food companies and remains a rarity in the sector of dog snacks. It certifies that DoggyeBag products are manufactured in compliance with high food safety standards throughout the entire production and supply chain.
A controlled, high-quality supply chain is a key strength for DoggyeBag. Full oversight of every stage—from ingredient sourcing to production—ensures that pet parents can purchase safe, reliable products with confidence."
Virtual Tour of Our Production Facility
SNACKS & BISCUITS
DoggyeBag snacks and biscuits are designed to meet everything our four-legged friends look for in a treat. They come in six specific lines designed for the di erent moments in the relationship with your dog. DoggyeBreak o ers gourmet delights, Morbidosi features soft, tasty rewards also ideal for training, while Happy Routine is designed to support specific functional needs. CuorTenero is dedicated to moments of a ection and bonding, while the Dogolatier line, made with Freecoa the NON-chocolate treat as GOOD as chocolate - is created for sharing one of life’s pleasures with our four-legged friends. Completing the range, the Love Collection celebrates, every day, the special bond you share.
THE SNACK CRAFTED TO PERFECTION
Gourmet baked treats, grain-free and with a soft filling.
Formulated with natural, wholesome ingredients and refined flavours, these gourmet snacks are the result of an extensive R&D process, delivering excellent consistency, palatability, and quality. These are not just simple grain-free snacks, but true “Gourmet Snacks”.
Mini Mini
with PORK and BERRIES
with PEARS, CHEESE and HONEY
with SALMON, PUMPKIN and CARROTS
THE PERFECT TREAT TO SHOW YOUR DOG HOW MUCH YOU CARE
Oven-baked biscuits with a tasty, soft centre. Thanks to an exclusive recipe and slow baking ventilated ovens, CuorTenero have a more distinctive texture compared to traditional biscuits and are suitable for dogs of all sizes and ages.
Low in grain and with no added salt, they are made only with high-quality ingredients. Packed in a practical jar with a transparent, resealable lid, they are the perfect choice to show your dog how much you love him.
This packaging is eco-friendly. Recyclable with paper.
Pack Size
Net weight: 150 g
Diameter: 11.5 cm - H: 8 cm Pack Dim.
with COCONUT with SALMON
with BERRIES and VANILLA
with CAROB, CHEESE and HONEY
with APPLE, BANANA and PEANUT BUTTER with HAM
THE PRODUCT
CUORICINI
CANESTRELLI
OSSICINI
FUNCTIONAL SNACKS
MORNING ENERGY FRESH BREATH
SWEET DREAMS
Happy Routine (Morning Energy, Fresh Breath, and Sweet Dreams) is a range of functional snacks with a soft texture and an irresistible taste. They are designed to address the specific needs of our four-legged friends. Made with certified functional ingredients and enriched with superfoods, they are the result of extensive R&D work. Prepared only with high-quality ingredients, they are gluten-free, low in grains, and contain no added salt. They are packed in a practical jar with a transparent, resealable lid.
This packaging is eco-friendly. Recyclable with paper.
Pack Size
Net weight: 150 g
Diameter: 10 cm - H: 8.5 cm Pack Dim.
Low Grain Gluten-free recipe
WITH GINSENG, GINKGO BILOBA AND TAURINE. Morning Energy is a functional snack designed to give dogs an extra boost when they need it most.
Thanks to the nutritional properties of maltodextrins and coconut oil, it provides a rapid release of readily available energy. Perfect for early mornings or any moment when your dog needs an immediate lift, it is enriched with ginseng, a superfood known for its energising properties.
FOR AN IMMEDIATE ENERGY BOOST
FRESH BREATH
WITH MENTHOL, PARSLEY AND SAGE.
Fresh Breath is a functional snack designed to help maintain pleasant breath in dogs. It contains menthol, which helps reduce bad breath and freshens the mouth. The addition of parsley, sage, and mallow—aromatic herbs with soothing properties—supports everyday oral hygiene. It is enriched with ginger, a superfood known for its anti-inflammatory and refreshing properties.
Low Grain Gluten-free recipe
Low Grain Gluten-free recipe
SWEET DREAMS
FOR FRESH BREATH
WITH CHAMOMILE, GRIFFONIA AND ECHINACEA.
Sweet Dreams is a functional snack designed to support a restful night’s sleep, thanks to the inclusion of griffonia, a natural precursor of serotonin that helps promote sleep. In addition, a natural blend of chamomile, lemon balm, and echinacea helps reduce agitation during stressful moments for your dog. It is enriched with goji berries, a superfood known for its strong antioxidant properties.
THE SNACK FOR SWEET DREAMS, IDEAL FOR REDUCING STRESS IN ANXIOUS MOMENTS
SOFT, TASTY AND DI-VI-SI-BLE SNACKS
Morbidosi are delicious, soft treats that are easy to break into pieces. Perfect as rewards, they are also ideal for training, as they can be easily portioned into di erent sizes.
The practical pocket-size pack with a freshness-preserving resealable closure makes them convenient even when you’re on the go. Made using artisanal methods and carefully selected natural ingredients, they are low in grains and formulated with a single source of animal protein. The recipe is also gluten-free and contains no added sugars, helping to support a healthier, more balanced diet.
Packaging from renewable resources.
RABBIT
PORK BEEF
LAMB
DUCK SALMON
BEEF LAMB
WITH FREECOA, THE NON-CHOCOLATE AS GOOD AS CHOCOLATE
COOK IES
with DROPS
BISCOTTI
with ROLLED OATS and
FROLLINI
with FILLING
A truly revolutionary innovation, that creates an entirely new category in the world of dog treats. Dogolatier is an exclusive line of cookies, shortbread biscuits and treats made with FREECOA “the NON-chocolate as GOOD as chocolate”—specially designed for our four-legged friends. FREECOA is crafted from natural, sustainable ingredients, based on Italian carob pulp. It is completely free from cocoa, ca eine, preservatives, and added sugars, ensuring maximum safety without compromising on taste.
Thanks to two innovative patented processes—fermentation and roasting of carob— FREECOA remarkably recreates the flavor profile of chocolate, clearly setting itself apart from traditional chocolate-like alternatives currently available in the pet food market.
The Dogolatier line debuts with three refined creations: cookies with FREECOA chips, biscuits with oat flakes and FREECOA, and shortbread treats with a smooth FREECOA filling.
Three distinct recipes united by a safe and balanced nutritional profile: no cocoa, no ca eine, no preservatives, and no artificial colors.
Learn more about , the NON-chocolate as GOOD as chocolate
THE PRODUCT COOK IES
Cocoa-Free
Delightful cookies with FREECOA chips — the NON-chocolate as GOOD as chocolate
Natural Ingredients
No artificial colorants and preservatives.
Cocoa-Free
FROLLINI
Delicious shortbread biscuits filled with FREECOA.
Natural Ingredients
No artificial colorants and preservatives.
Cocoa-Free
Tasty biscuits with oat flakes and FREECOA. BISCOTTI
Natural Ingredients
No artificial colorants and preservatives.
THE LINE OF DOG TREATS DESIGNED TO CELEBRATE UNCONDITIONAL LOVE BETWEEN PETS AND PET PARENTS ALL YEAR ROUND
LoveBone
A line designed to return the unconditional love that our four-legged friends give us every day. These snacks are handcrafted in the DoggyeBag pastry workshop, using only safe, high-quality ingredients originally intended for human consumption. The range includes three products—Amorosi, Love Bone, and Love Biscuit—each carefully crafted with passion and attention to detail, turning every moment shared with your dog into a special gesture of a ection. Wholesome, tasty, and 100% Made in Italy, they are presented in elegant yet playful packaging, perfect for gifting and featuring a practical hanging option.
THE PRODUCT
Soft, heart-shaped treats with an irresistibly appetizing taste. Grain-free indulgent delights made with a single source of animal protein. Crafted using artisanal methods, they are presented in an elegant, hanging-ready box.
High-quality, natural and wholesome ingredients
production
Fragrant bone-shaped biscuit, a sweet way to say “I love you” to your loyal companion. Made with shortcrust pastry and topped with a delicate yogurt glaze, it is fully handcrafted—from preparation and decoration to packaging. Presented in an elegant, hanging-ready box.
High-quality, natural and wholesome ingredients
Perfect for writing a special dedication to your four-legged friend. A delicious heart-shaped shortcrust biscuit filled with a delicious FREECOA cream—the NON-chocolate as GOOD as chocolate. Entirely handcrafted and hand-packaged, it is presented in an elegant, hanging-ready box.
It can be decorated as desired, thanks to the convenient FREECOA® cream piping bag included in the packaging.
production
High-quality, natural and wholesome ingredients
CANPLEANNO®
HAPPY DOG B-DAY
DoggyeBag has innovated the Italian dog snack segment with the creation of iconic "Dog B-Day" cakes, dedicated to our four-legged friends: true pastry creations, hand-crafted using natural ingredients, carefully selected to ensure special taste and dogs’ well-being. So visually appealing, they capture attention (and wagging tails) at first sight. The attention to detail, the selection of premium ingredients, and the craftsmanship of our master decorators make each cake unique and original. Glazed cakes and delicious biscuits, hand-glazed and hand-decorated, complete the collection. A special gift designed to turn your dog’s birthday into an unforgettable moment.
TO TURN YOUR DOG’S BIRTHDAY INTO AN UNFORGETTABLE MOMENT
Doggye cake Doggye bone
INNOVATIVE OCTAGONAL PACKAGING WITH HOT-FOIL GOLD
DETAILING
This Line is designed to turn a special moment into a cherished memory. The exquisite shortcrust pastry cakes with yogurt glaze are made with natural ingredients, created to combine well-being and pleasure in an authentic gesture of love. Available in two colors, pink and light-blue, and in a classic round shape and the iconic bone shape, these creations captivate at first sight.
What truly makes them unique is the packaging: an elegant, original, and distinctive octagonal box, enhanced with refined hot-foil gold detailing, designed to surprise and leave a lasting impression even before tasting. Each pack includes a candle to celebrate your dog's most important day in style. A precious gift to turn their birthday into an emotional experience filled with care, beauty, and a ection.
Doggye cake
Doggye bone
THE PRODUCT
Doggye cake
Candle included
Handmade and hand-decorated
Doggye bone
Natural Ingredients Slow-baked in ventilated ovens
Attractive, fully recyclable packaging
Handmade and hand-decorated
Natural Ingredients Slow-baked in ventilated ovens
Attractive, fully recyclable packaging
PASTRY
Don’t be fooled by the appearance of our exquisite biscuits and pastries: they may look like real desserts, but they are specially designed for our four-legged friends. Each creation is unique and original, handcrafted, decorated, and packaged with the utmost care and attention to detail. Both the shortcrust pastry and sponge cake are free from sugar and salt, ensuring safety and well-being. The glaze used for decoration is yogurt-based and completely free from added sugars, o ering a tasty yet wholesome experience.
THE PRODUCT PASTRY
Bone-shaped shortcrust pastry, handmade and decorated with a piping bag by DoggyeBag master pastry chefs, using only sugar-free yogurt icing. Each cookie is unique: an irresistible treat for every occasion.
A tasty, playful doughnut, handcrafted and decorated with a yogurt glaze. Its texture is specifically designed to support dogs’ natural chewing needs. Available in two colours: yellow and green.
Paw Color
Two paw-shaped biscuits, handmade and decorated with a piping bag by DoggyeBag’s master pastry chefs, using only sugar-free yogurt glaze. Each pack contains two biscuits. They are available in four colors: pink, light blue, green, and yellow.
The most famous biscuits from traditional pastry in the DoggyeBag version. Made with whole almonds and hand-packaged.
Doggye Macarons are handcrafted and filled with a delicate yogurt glaze, Alongside the product itself, the packaging takes centre stage, designed to delight at the very first glance: a refined box with an artistic design, enhanced by a window that reveals the creations inside and luminous hot-foil gold detailing. A distinctive packaging solution created not only to protect the product, but to elevate the experience, turning every purchase into a gesture of love for your pet. Perfect for sharing a moment of sweetness with your four-legged friend, in full respect of their well-being, Doggye Macarons are also a thoughtful and original gift idea, combining care, beauty, and emotion in a single precious creation.
CELEBRATIONS
Delicacies designed to celebrate special occasions with our four-legged friends and to share every meaningful moment together.
Carefully crafted in every detail and presented in premium packaging, they are also perfect for those who do not have a dog but wish to o er a thoughtful gift to family or friends.
Tasty and wholesome, they are handcrafted in the DoggyeBag pastry workshop, following strict hygiene and safety standards equivalent to those used in human food production. Discover all available products for each celebration in the dedicated catalogue.
THEMED DELICACIES DESIGNED TO SHARE WITH OUR FOUR-LEGGED FRIENDS IN THE JOY OF EVERY FESTIVE OCCASION
Valentine s Day Easter
Halloween Christmas
Ensuring the well-being of our four-legged friends has always been our priority.
When our work becomes an art—and the artwork is a dog treat —then growing means expanding the number of skilled hands working in the company: our chefs and pastry chefs. Our mission is to ensure that our products excel in taste, authenticity, and consistency. We aim to convey to our collaborators not only the techniques to create them, but also the passion and enthusiasm to craft delicacies every day, always respecting the quality and well-being of our four-legged friends. Thanks to the e ciency of our new production facility, we are able to bring joy to many Pet Lovers every day and, above all, to their beloved furry companions.
