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Upgraded Color Touch

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ALWAYS LOVED NOW BETTER THAN EVER

NEW BUILT-IN METAL PURIFIER

Ammonia-free*, silicones-free and mineral oil-free.

Up to 85% naturally derived ingredients**

100% recyclable pack

NEW BRONZE COLLECTION

90+ shades in portfolio

Up to 70% grey coverage***

NEW

MODERN PACK DESIGN

Harmonized navigation & NEW 500ml Emulsion

1:2 mixing ratio

NEW NOW VEGAN

100% recyclable pack

Introducing

NEW COLOR TOUCH SHADES

A new collection of shades with a hint of natural mahogany. Perfectly balanced with warm and cool tones to suit all skin & hair types.

BENEFIT TO THE HAIRDRESSER

BENEFIT TO THE CLIENT

100% PERSONALIZED VIBRANT COLOR.

EXPERT TIP

To reveal a more tonal color result, apply these shades onto freshly pre-lightened hair.

Customized 3-5 tonalities seamlessly melted to enhance your clients’ unique features for ultra-personalized vibrancy with soft dimensions. Only by upgraded Color Touch.

Personalized Color Palette that will Inspire a client to be more confident and playful with different colors in their hair, by diagnosing a collection of shades which are perfectly suited to their hair type, skin tone and color preferences.

VIBRANCY & SHINE