ALWAYS LOVED NOW BETTER THAN EVER
NEW BUILT-IN METAL PURIFIER
Ammonia-free*, silicones-free and mineral oil-free.
Up to 85% naturally derived ingredients**
100% recyclable pack
NEW BRONZE COLLECTION
90+ shades in portfolio
Up to 70% grey coverage***
NEW
MODERN PACK DESIGN
Harmonized navigation & NEW 500ml Emulsion
1:2 mixing ratio
NEW NOW VEGAN
100% recyclable pack
NEW COLOR TOUCH SHADES
A new collection of shades with a hint of natural mahogany. Perfectly balanced with warm and cool tones to suit all skin & hair types.
BENEFIT TO THE HAIRDRESSER
BENEFIT TO THE CLIENT
100% PERSONALIZED VIBRANT COLOR.
EXPERT TIP
To reveal a more tonal color result, apply these shades onto freshly pre-lightened hair.
Customized 3-5 tonalities seamlessly melted to enhance your clients’ unique features for ultra-personalized vibrancy with soft dimensions. Only by upgraded Color Touch.
Personalized Color Palette that will Inspire a client to be more confident and playful with different colors in their hair, by diagnosing a collection of shades which are perfectly suited to their hair type, skin tone and color preferences.
VIBRANCY & SHINE