JEFFREY WANG
OVERVIEW
Forest Hill is one of San Francisco’s most serene and architecturally distinguished neighborhoods, tucked into the city’s west side between Inner Sunset and West Portal. Developed in 1912 as one of San Francisco’s original master-planned “residence parks,” it was designed by landscape architect Mark Daniels to combine suburban tranquility with urban convenience The neighborhood’s winding streets, lush greenery, and generous lot sizes were intentionally planned to create a peaceful retreat, while renowned architects like Bernard Maybeck and Harold G. Stoner contributed to its distinctive Arts and Crafts and Storybook-style homes.
Known for its tree-lined avenues, well-kept gardens, and sweeping views of the Pacific Ocean, Golden Gate Bridge, and downtown skyline, Forest Hill offers a quiet, close-knit community feel that sets it apart from denser parts of the city. Its wide boulevards, originally built for horse-drawn carriages, and the iconic Forest Hill Clubhouse give it a timeless, old-San Francisco charm. The neighborhood is predominantly residential, with a reputation for safety, affluence, and a slower pace of life, attracting families and longterm residents who value privacy and stability
Despite its peaceful setting, Forest Hill is well connected to the rest of the city via the historic Forest Hill Muni Metro station, the oldest subway station west of Chicago. Its location offers quick access to downtown, while nearby West Portal provides shopping, dining, and everyday conveniences. With its combination of history, architecture, greenery, and accessibility, Forest Hill remains one of San Francisco’s most desirable and enduringly elegant neighborhoods.
BUYER PROFILES
Reaching the right audience for your property at the right time, and with the perfect messaging
01 04 02 03
Established Families: Typically aged 35-55, often with school-aged children, working in professional fields such as law, medicine, tech leadership, or finance. Interests: Value the neighborhood’s quiet, tree-lined streets, larger lot sizes, and proximity to reputable private and public schools. Appreciate Forest Hill’s strong sense of community, safety, and architectural character, along with easy access to West Portal’s family-friendly shops, restaurants, and services. Enjoy weekend hikes on nearby Mount Sutro trails, gardening in their own yards, and hosting gatherings in spacious, character-rich homes.
Empty Nesters & Retirees: Generally aged 55+, often long-time San Francisco residents or Bay Area professionals transitioning from larger suburban properties. Interests: Seek a peaceful, low-density environment with beautiful landscaping and a strong neighborhood association. Enjoy the area ’ s historic homes, elegant clubhouse, and scenic walking routes. Appreciate the convenience of the Forest Hill Muni station for easy trips downtown without the need to drive, and the proximity to cultural events, golf courses, and fine dining while maintaining a relaxed residential atmosphere.
High-Income Professionals: Typically aged 30-50, working in executive, entrepreneurial, or specialized professional roles. Interests: Drawn to Forest Hill’s prestige, privacy, and architectural diversity, with an eye for distinctive Arts and Crafts or Storybook-style homes. Value the short commute to downtown via Muni, coupled with quick access to SFO for business travel. Prefer quiet evenings and entertaining at home over the bustle of nightlife, and appreciate the ability to retreat from the city’s faster pace without sacrificing convenience
Architecture & Design Enthusiasts: Often aged 30-60, working in creative industries such as architecture, design, or the arts, or simply passionate about historic homes. Interests: Attracted to the neighborhood’s legacy as one of San Francisco’s original master-planned residence parks and its blend of Maybeck and Stoner designs. Seek properties with original detailing, generous floor plans, and opportunities for sensitive restoration Appreciate the natural landscaping, sweeping views, and community pride that preserve Forest Hill’s character, and enjoy being part of a neighborhood where architectural integrity is valued.
Forest Hill appeals to a range of buyers, from established families and high-income professionals to retirees and architecture lovers. With its quiet, tree-lined streets, historic homes, and convenient Muni access, it offers a rare blend of privacy, prestige, and proximity to the city’s amenities
ABOUT OUR TEAM
The Oldham Group is a Collective of talented agents, staff, and support, led by Andrew and Jennifer Oldham - Founding Agents for Compass. Having closed over $1 Billion in sales volume during their career, Andrew and Jennifer lead a team that has substantially increased its business year over year while covering the expansive Silicon Valley, San Francisco Peninsula, Monterey Peninsula, and East Bay real estate markets. Because their agents have been selected based on their hyper-local expertise, they confidently represent a vast coverage area with in-depth knowledge across several counties. With over 85 years of combined real estate expertise in marketing, law, title, design, and escrow, they provide their clients talents and expertise unparalleled in the California market. Combining their knowledge and experience with their love and passion for residential real estate, local expertise, exceptional marketing, personal service and the backing of the nation’s best luxury brokerage, Compass, they will prove to you the Oldham Group difference.
$290 M+
Closed Volume in 2024
Over 200 #37
Transactions in 2024
Teams in the Nation
#11 #14
Teams in California
Top 100 producing agents or teams in the SF Bay Area.
NICK SALVADORE
SF PENINSULA SPECIALIST
REALTOR® | DRE 01895863
415.649.2330
NICK.SALVADORE@COMPASS.COM
Dog lover and lifelong learner, Nick brings his A game to team OG and is constantly learning more about real estate to better serve his clients. He loves building strong relationships with his clients, and happily puts in the extra time to make them feel at ease Empathetic and community oriented, Nick volunteers with the Big Brother program in San Francisco and is passionate about Bay Area sports (just ask him!). This hardworking and dedicated realtor is an asset to his clients and a valuable member of the Oldham Group.
AREAS SERVICED
San Francisco
Learn more by visiting https://oldhamgroupluxury.com/team
JENNIFER OLDHAM
TEAM LEADER
REALTOR® | DRE 01325650
415.707.5498
JENNIFER@COMPASS.COM
Jennifer is a high-performing real estate professional, who is not only an experienced realtor and loan officer, and but also a skilled negotiator and a real estate paralegal. What sets Jennifer apart is her ability to listen to her clients’ needs and use her in-depth knowledge of the real estate market to negotiate the best deal to exceed the clients’ expectations. With more than two decades of experience working for residential real estate, title, escrow, and specializing in high net worth clients. Jennifer knows exactly what it takes to buy or sell a home. This is one of the reasons why she has been an award-winning Realtor since 2000. When working with clients, Jennifer first learns about what the client wants, then clearly explains the process, sets goals, and works hard to accomplish the best result.
Jennifer has built the team on three simple principles: 1. Be Kind, 2. Be Professional, 3. Be an Expert. Jennifer ensures each one of the Oldham Group Team members exemplifies this mantra without exception.
Jennifer started in real estate 20 plus years ago in the Bay Area, and never quit. She loves
Learn more by visiting https://oldhamgroupluxury.com/team
seeing great families find the right home, and wonderful agents expand their real estate acumen and experience. An adrenaline junkie, Jennifer has sought out and excelled at every possible extreme sport, from racing dirt bikes to competitive boxing, ice skating to skydiving, she has done it all. Her motto “Don’t eff it up!” pretty much sums up Jenn’s leadership style. Funny and full of love, this bad ass hugger makes long lasting connections with her clients and team members alike.
ANDREW OLDHAM
TEAM LEADER | ATTORNEY
REALTOR® | DRE 01207289
650.640.3098
ANDREW.OLDHAM@COMPASS.COM
Originally a real estate lawyer, Andrew’s 40 years of real estate experience makes him uniquely able to tackle any real estate problem. From legal expertise, to escrow and title specifics, to brokerage, Andrew has done it all and he loves doing it, for his clients and his team.
Before starting the Oldham Group, Andrew had a long career as a real estate litigator, and real estate entrepreneur. After passing the bar, his real estate law career took off and he spent years in escrow litigation as a freelancer and salaried lawyer. In the nineties, Andrew founded a real estate company called eHome. eHome took advantage of burgeoning internet technology, and found a home for real estate there. They raised 30 million in capital and were the first to make the MLS searchable for clients, not just agents, and expanded to three states. When he’s not assisting clients and agents, or working with Compass to help them improve their tools and resources, Andrew loves walking Asilomar beach with his wife and business
Learn more by visiting https://oldhamgroupluxury.com/team
partner, Jennifer and their adorable Boston Terriers Abby and Quincy. Andrew prides himself on being a kind, and loving person first and foremost, and second (but just barely) an excellent real estate professional.
CLIENT TESTIMONIALS
Jennifer & Andrew have been great to work with - personally and professionallyin both the sale of our old house and purchase of our new one. Without getting into detail, our situation was quite complex on the purchase side - so much so that my wife and I agreed that it required more expertise than could be fairly expected of any typical realtor or broker. The Oldhams provided that expertise for us, and we've already referred another couple to them. 5 stars!
BUYER AND SELLER
Jennifer and Andrew were wonderful to work with, starting with pricing and sales strategy right up to negotiations and closing. Highly recommended. They both are seasoned professionals able to manage the entire sales process, and having a lawyer on the team provides additional clarity for occasional complexities.
SELLER
Jen and Andrew have beyond exceeded our expectations. They were patient with us through a long search process, provided a consultative approach along the way, set realistic expectations without letting us overpay and we're never just here to sell us any house. When it came time to sell our home the team of people they work with to prep, the marketing support and the frequency of updates keeping us in the loop has once again been over the top. We could not be happier to be working with them, will 100% be referring our friends and colleagues and will without question use them again in the future.
BUYER AND SELLER
OLDHAM
Jennifer Oldham
DRE #: 01325650 408 835 4119 jennifer@compass.com
Andrew Oldham
DRE #: 01207289 408 393 0773 andrew.oldham@compass.com
Laura Iseman
650.695.2750 laura iseman@compass com
Caitlin Yates
DRE# 02137957 650 207 8102 caitlin yates@compass com
San Francisco, CA 94127
LISTING DESCRIPTION
This lovely 3 Bedroom & 2 Bathroom home has been remodeled all throughout with bright open floor plan. 1 Bedroom & 1 bathroom located in the lower level with private entrance to the outside. Hardwood flooring throughout living room & dining room. Mediterranean tile in the kitchen & breakfast room. View of Mt. Davidson. Kitchen Granite counter top. Detailed cabinet. Wood burning Fireplace Wine cellar 2 Car parking Cute Garden & Deck Marble bath room with custom shower
Listed Date Sep 16, 2002 Contract Date Oct 15, 2002 Sold Date Nov 01, 2002
327 Ulloa St
ADDRESS SUBJECT
327 Ulloa St, San Francisco, CA 94127
225 Juanita Way, San Francisco, CA 94127
117 Vasquez Ave, San Francisco, CA 94127
245 Fowler Ave, San Francisco, CA 94127
ADDRESS SUBJECT
327 Ulloa St, San Francisco, CA 94127
225 Juanita Way, San Francisco, CA 94127
117 Vasquez Ave, San Francisco, CA 94127
245 Fowler Ave, San Francisco, CA 94127
CONTRACT DATE Oct 15, 2002 Apr 07, 2025 - May 07, 2025
ADDRESS SUBJECT
327 Ulloa St, San Francisco, CA 94127
457 Molimo Dr, San Francisco, CA 94127
252 Dalewood Way, San Francisco, CA 94127
Sep 16, 2002 Mar 13, 2025 Mar 21, 2025
ADDRESS SUBJECT
327 Ulloa St, San Francisco, CA 94127
457 Molimo Dr, San Francisco, CA 94127 COMP #5
252 Dalewood Way, San Francisco, CA 94127
CONTRACT DATE Oct 15, 2002 Mar 17, 2025 Apr 09, 2025
SOLD DATE Nov 01, 2002 Mar 31, 2025 May 06, 2025
Comparable property #1
San Francisco, CA 94127 225 Juanita Way
Listing description
Classic Spanish Mediterranean, totally detached with 3 bedrooms, 2 bathrooms This charming home blends classic period details with modern updates, offering a spacious layout perfect for both relaxed living and entertaining Step inside the light-filled living room, with vaulted ceilings, a wood-burning fireplace, and original hardwood floors that create a warm and inviting atmosphere Formal dining room with wainscot panels and mouldings. Bright kitchen with separate breakfast room. The split-level floor plan offers 2 large bedrooms, period tile bathroom with separate tub and shower. The one bedroom has direct access to the patio, terraced garden and deck with a view. Off the kitchen there is a large third bedroom (flex space room) with a full bathroom. Super convenient location within walking distance to West Portal Village, West Portal and Forest Hill MUNI stations, quick 101/280 freeway access, Mt. Davidson hiking trails, Twin Peaks, Glen Park Canyon Noe Valley, parks, public transit. Ample offerings of desirable schools nearby in the coveted Miraloma Park neighborhood With its
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$1,850,000
Listed Date Mar 31, 2025 Contract Date Apr 07, 2025 Sold Date Apr 24, 2025
Comparable property #1
San Francisco, CA 94127
225 Juanita Way
Listing description (continued)
prime location, you'll enjoy easy access to the Miraloma Shopping Center and so much more TRANSACTION INFORMATION
Original Listing Price
$1,495,000 Last Asking Price $1,495,000 Closing Price $1,850,000 PPSF $1,005
Listed Date Mar 31, 2025
Contract Date Apr 07, 2025
Sold Date Apr 24, 2025 DOM - Days on Market
Comparable property #1
225 Juanita Way
Comparable property #2
San Francisco, CA 94127 117 Vasquez Ave
Listing description
Charming Home in Forest Hill Extension – A Rare Find on an Extra-Wide Lot! Step into this beautifully maintained 1917 home, loved by the same family for over 35 years Situated on a rare 50x100 extra-wide lot, the home offers extraordinary outdoor space, including two side yards and a spacious backyard With 1,752 sq ft of interior living space, the home features a bright living room with a cozy fireplace, a dining room perfect for family meals, and a welcoming eat-in kitchen with white cabinetry and a butcher block island. Natural light pours in through the window, illuminating the space and providing a beautiful view of the surrounding greenery and gardens The sunroom opens to the backyard, creating a peaceful retreat. The primary en suite bedroom features ample closet space and a private bath. There’s an additional en suite bedroom with its own bath as well. The lower level includes a laundry room and utility space, with direct access to the garage. Outside, the backyard and side yards are bursting with vibrant flowers, creating the perfect space to relax or entertain It's a
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Comparable property #2
San Francisco, CA 94127
117 Vasquez Ave
Listing description (continued)
total nature lover's dream, attracting hummingbirds and butterflies for that extra touch of magic
TRANSACTION INFORMATION
Original Listing PriceLast Asking Price $1,695,000 Closing Price $1,750,000 PPSF $999 Listed DateContract DateSold Date Jun 10, 2025 DOM - Days on Market -
Comparable property #2
117 Vasquez Ave
Comparable property #3
San Francisco, CA 94127 245 Fowler Ave
Listing description
Rare 3BR/3BA split-lvl home on one of Miraloma's most scenic streets
Sitting on an XL flat lot, this detached on-3-sides home blends classic charm w/ modern updates incl remodeled kitchen/baths, updated electrical, dual-pane windows, and 4-car pkg (2 SxS in garage + 2 in drive) Curb appeal shines w/ drought-resistant landscaping, French-blue front door, and wide frontage Inside, a all rooms boast HW flrs, recessed lights & mullioned windows. The oversized DR and all living areas are flooded w/ natural light thanks to 3-sided exposure. The chef's kitchen features 2-tone cabs, quartz counters, Grohe fixtures, Thor induction range & counter-depth fridge plus direct access to a sunny deck and massive backyard oasis w/ mature greenery, raised planter beds (asparagus, berries, artichokes), crushed granite patio, and play zone. Upstairs are large BRs incl. a primary ste w/ bay window, dual closets (incl. custom WIC), and spa-like ensuite. Downstairs, a 3rd BR suite w/ garden access works great as guest/office/au pair quarters. Extras: multiple linen closets, laundry, forced-air heat,
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TRANSACTION INFORMATION
Original Listing Price $1,795,000
Last Asking Price $1,795,000 Closing Price $2,525,000 PPSF $1,378
Listed Date Apr 24, 2025
Contract Date May 07, 2025
Sold Date May 29, 2025 DOM
Comparable property #3
San Francisco, CA 94127
245 Fowler Ave
Listing description (continued)
newer WH, and huge 2-car garage A rare combo of space, sun, and serenitycome see why this is one of SF's best-kept secrets
Listing Price $1,795,000
Asking Price $1,795,000 Closing Price $2,525,000 PPSF $1,378
Listed Date Apr 24, 2025
Contract Date May 07, 2025
Sold Date May 29, 2025
-
Comparable property #3
Comparable property #4
San Francisco, CA 94127 457 Molimo Dr
$1,650,000
Listing description
Calling all Nature Loving, Urban Dwellers! A beautifully crafted singlefamily home nestled in the heart of SF Backing up to open space w/direct access to Mt Davidson Park w/hiking trails, & breathtaking Bay views, both serenity & city life are possible! This charming residence offers approx 1,777 sq ft of thoughtfully redesigned living space Enter through the brick paved tunnel entry, to the main level w/newly refinished hardwood floors, where you will find a spacious living room w/cozy fireplace, formal dining room, renovated kitchen & family room. Additional features on this level include laundry area, direct access to the backyard & full bath. Upstairs, the home boasts three inviting bedrooms & elegantly renovated & expanded spa like bathroom. The 2 front bedrooms both offer expansive Bay Views & ample closet space, the back bedroom has direct access to the amazing backyard. The heart of this home is its refreshed kitchen, featuring a designer's touch, new flooring, lighting, quartz counters, painted cabinets, all new hardware, breakfast bar & SS appliances. Step outside to
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$1,925,000 PPSF $1,083
Listed Date Mar 13, 2025
Contract Date Mar 17, 2025 Sold Date Mar 31, 2025
Comparable property #4
San Francisco, CA 94127
457 Molimo Dr
Listing description (continued)
the delightful tiered backyard perfect for entertaining, complete w/2 additional levels for playing or gardening Last but not least: 2 car SS garage w/power for EV, storage & room for tinkering TRANSACTION
$1,650,000 Last Asking Price $1,650,000 Closing Price $1,925,000 PPSF $1,083
Listed Date Mar 13, 2025
Contract Date Mar 17, 2025
Sold Date Mar 31, 2025 DOM
Comparable property #4
457 Molimo Dr
Comparable property #5
San Francisco, CA 94127
252 Dalewood Way
CLOSED 5/6/25 SOLD 3.0% ABOVE ASKING
Listing description
This fully detached mid-century home, located in the highly sought-after Sherwood Forest neighborhood, is just minutes from the vibrant West Portal shops, and up the street are Mt Davidson nature trails Completely remodeled to the studs, this home perfectly blends modern luxury with mid-century charm The main level features a spacious living room with wide plank-engineered flooring, which flows through a large sliding door to an expansive ipe deckideal for seamless indoor-outdoor living. The formal dining room offers stunning ocean views and a tranquil outlook of Mount Davidson's natural beauty. The chef's grade kitchen is a true masterpiece, complete with Thermador panel-ready appliances, luxury countertops with an island, and custom European cabinetry. A stylish guest bathroom rounds out the main floor. You'll find three spacious bedrooms and two modern bathrooms on the second floor. The master suite is a true sanctuary, featuring a huge custom walk-in closet and a spa-like bathroom designed for ultimate comfort and relaxation. The family room, equipped with a wet bar, offers an
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$2,388,000
Asking
$2,388,000
Price $2,458,880 PPSF $1,180
Listed Date Mar 21, 2025
Contract Date Apr 09, 2025
Sold Date May 06, 2025 DOM - Days on Market 19
San Francisco, CA 94127
252 Dalewood Way
Listing description (continued)
ideal space for relaxation and entertainment The home has been fully upgraded with all-new roofing, massive windows, electrical, and copper plumbing, and features radiant heating TRANSACTION INFORMATION Original Listing Price $2,388,000 Last Asking Price $2,388,000 Closing Price $2,458,880 PPSF $1,180
Listed Date Mar 21, 2025
Contract Date Apr 09, 2025
Sold Date May 06, 2025
Comparable property #5
252 Dalewood Way
2 2 5 J u a n i t a W a y 3 2 1 , 8 4 1 3 0 9 7 $ 1 , 4 9 5 , 0 0 0 $ 1 , 4 9 5 , 0 0 0 $ 1 , 8 5 ,0 0 0 0 $ 1 , 0 0 5M a r 3 1 , 2 0 2 5 A p r 0 ,7 2 0 2 5 A p r 2 4 , 2 0 2 5 7 1 1 7 V a s q u e z A v e n u e 2 2 1 ,7 5 2 4 9 2 1$ 1 , 6 9 5 , 0 0 0 $ 1 , 7 5 ,0 0 0 0 $ 9 9 9-J u n 1 ,0 2 0 2 52 4 5 F
D O
Price estimate for 327 Ulloa Street
Price to be Determined
Sold listing average (5)
$2,101,776
$1,132 Per Sq Ft 9 Days on Market
* This represents an estimated sale price for this property. It's not the same as opinion of value in appraisal developed by a licensed appraiser under the Uniform Standards of Professional Appraisal practice. The information contained herein is derived from the local MLS and does not purport to be complete nor, necessarily, accurate and should be independently verified; nor does it represent or constitute a legal analysis or financial advice. Changes in price, condition, sale, or withdrawal may be made without notice. All measurements and square footage are approximate. Equal Housing Opportunity. Compass and its agents disclaim any and all liability for representations and warranties, express or implied, contained in, or for omissions from, the information contained herein or any other written or oral communication transmitted or made available to the recipient. This is not intended to solicit property already listed. Compass is a real estate broker licensed by the State of California operating under multiple entities. License Numbers 01991628, 1527235, 1527365, 1356742, 1443761, 1997075, 1935359, 1961027, 1842987, 1869607, 1866771, 1527205, 1079009, 1272467.
Wow prospective buyers with a Zillow Showcase Listing.
Only a few listings each month receive the opportunity to be a Zillow Showcase Listing, let’s make one of them your home!
Your home will gain prioritized exposure by potential buyers when they search for properties on Zillow with over 226 million average monthly unique users.
Your listing will receive dedicated, branded "new property alert emails" sent to interested buyers.
With a limited number of listings per city, Showcase helps your home stand out with best-in-class media like high-resolution photography, interactive floor plans, room-by-room photo organization and virtual tours to impress potential buyers.
More page views on Zillow
More shares on Zillow
More saves on Zillow
One Unified Dashboard to Streamline Your Sale
Assess
Using Collections and Comparative Market Analysis, we can start by tracking market trends, pricing, and available inventory for homes that are similar to yours.
Strategize
By launching your listing not once, but three times with our 3-Phased Marketing Strategy, you can test your pricing strategy, generate early demand, and attract the strongest offers.
Analyze
With Insights, gain a more complete picture of traffic and engagement with your listing. Plus, the Reverse Prospecting tool lets us track how often your listing is liked or shared by clients working with Compass buyer agents, helping us focus on the most serious buyers.
Sell
With a validated pricing strategy and maximum reach to discerning buyers, we can secure the best possible sale outcome And when the sale is complete, I’ll be here to guide you through any future real estate needs.
Maximize your home’s value with the Compass 3-Phased Marketing Strategy
PHASE 1 / LAUNCH AS A COMPASS PRIVATE EXCLUSIVE
Validate Pricing
Unlike traditional brokerages that immediately launch your listing to the public exposing it to negative metrics like days on market and price drop history Compass gives you a strategic head start We showcase your home to a private audience first, allowing us to gather honest feedback on pricing with time to make adjustments before going public
PHASE 2 / LAUNCH AS A COMPASS COMING SOON
Generate Early Demand
Publicly launch your property as a Compass Coming Soon exclusively on Compass.com. This allows you to build buyer anticipation and interest, while staying protected from days on market and price drop history
Showcase your home to our nationwide network of top agents and their serious clients.
Begin to generate buyer interest without risking public days on market or price drops that impact your home's value
You may secure a buyer willing to pay a premium for certainty and a less stressful transaction
PHASE 3 / LAUNCH ON ALL PUBLIC WEBSITES
Sell Better
Go live on all public websites with the right price and maximum demand gained by pre-marketing
Receive key engagement insights on how agents and their buyers are interacting with your listing – data that is lost once it goes live on other public websites.
Ensure all inquiries come directly to me rather than other agents who may prioritize their own listings and are unfamiliar with your home Plus, listing as a Coming Soon on our website can help boost your ranking on Google
During this phase, you have greater control over your data, as photos of your home and personal information do not stay on the Internet
Backed by a validated pricing strategy and early buyer demand, your home is positioned for an efficient, lucrative sale delivering the best possible outcome when it goes live on all public websites
Pre-marketing drives results
Compass
Pre-Market Your Home as a Compass
Private Exclusive
Soft-Launch to an Exclusive Audience
Make your listing available to a network of thousands of top agents and their millions of clients.
Showcase Before Being Market-Ready
Pre-market your home to buyers before investing time or effort into preparing it for the public.
Test Your Price & Gain Insights
Know how buyers are engaging with your listing. These insights, available only before your home goes live on other sites, help you make adjustments to your pricing.
Attract Competitive Offers
You can get competitive offers from buyers who are willing to pay a premium for certainty and reduced stress
Generate Early Demand
Create early buyer anticipation and interest without accumulating days on market or damaging public price drops
Maintain Your Privacy
Your privacy is valuable. Photos and floorplans of your home are only visible to Compass agents and their serious clients
Guiding you home with the Compass Advantage
Investing Billions in Tech to Sell Your Home
At Compass, the technology of the future is already shaping real estate today. We’ve invested over $1 billion in our technology platform to help agents make buying or selling a home easier for you. This includes Compass One, an all-in-one client dashboard that enhances transparency and keeps you connected with your agent at every step of your journey
A Marketing Strategy for Every Home
As part of Compass, I have access to a dedicated in-house marketing and design agency of over 300 experts nationwide, making it more effective than ever before to reach your buyer how, when, and where it counts most.
A 33K+ Network of Top Agents Nationwide3
A network that arms us with privileged access to the homes you ’ ve been waiting to find and the prospects ready to buy
#1 Residential Real Estate Brokerage in the United States1
$216.8B 2024 Gross Transaction Value 2
Your Buyer Follows Compass
Digital Impressions
Leveraging our expansive digital footprint effectively attracts potential buyers to your listing.
Media Reach
Our in-house media team works with top publications to share compelling narratives about your home with your target buyer.
Website Visitors2
643B Impressions
1 123K+ Articles 1 in 2024
Outpreforming the competition in the San Francisco Bay Area
Captivating California
Since arriving in the Golden State, Compass has established itself as the top brokerage in the region.
Markets We Excel In
Lake Tahoe
Reno
Wine Country
San Francisco
Peninsula
Silicon Valley
Carmel/Monterey
Central Coast
Santa Barbara/Montecito
Los Angeles
Palm Springs
Orange County
San Diego
Brokerage in LA and SF by Sales Volume* #1
Number of employees 600+
Number of agents 7.9K+ 110+
Offices throughout California
A letter from Compass CEO Robert Reffkin
Thank you for considering Compass to guide you through your home sale. At Compass, we ’ ve built the #1 real estate brokerage by sales volume in the United States and within 10-years of launching our first sale on Compass com, our agents have achieved over $1 trillion in sales volume We’ve accomplished this by helping homeowners like you protect and maximize the value of your most important asset – your home.
Compass has developed a 3-Phased Marketing Strategy, drawing on best practices from real estate developers, professional home builders, and luxury marketers to create demand, build momentum, and ensure your home is best-positioned for success.
This phased marketing strategy can be far more effective than a single public launch. In the same way that Hollywood launches multiple trailers to build anticipation for a movie premiere, the Compass 3-Phased Marketing Strategy allows your agent to launch your listing multiple times, building similar excitement and demand
Your Compass agent will guide you through every step of the strategy to help you choose what works best for your home and help ensure it receives the attention, interest, and the offers it deserves
Thank you,
Robert Reffkin Founder & CEO
Pre-Market
Home Preparation
Photography
Pricing
Pre-List Marketing
Leveraging Our Exclusive
Agent Network
On-Market
Media Plan
Open Houses
Assessing Our Strategy and Monitoring the Market
Our Step-by-Step Plan
What to Expect
As your trusted advisor, I’ll be there to guide you throughout the home selling process to ensure that your experience is as seamless and stress-free as possible.
PRE-MARKET
1 Complete listing paperwork
2 Prepare your property for market
3
4
Pre-market and promote your property to Compass agents* Develop and execute our marketing strategy and media plan
ON-MARKET
5
6
7
8 List property online Show property and follow-up with leads
CLOSING
9
10 Schedule closing and work through contract terms Close on the property and assist with post-closing questions
Monitor the market, provide updates and assess strategy Review offers and negotiate the optimal contract
The Power of Photography
Beautiful photography is one of the most powerful tools for selling your home. Compass uses bestin-class photographers to show your home in its best light, make a positive first impression, and attract more buyers.
Pricing Your Property to Maximize Buyer Activity
Timing of Buyer Activity
A property receives the most traffic within the first few weeks of hitting the market. It is important to get the price right in order to gain the attention of interested buyers and maximize your home's position in the market.
Attracting Buyers Using Competitive Pricing
Using competitive analysis, market research, and Compass’ suite of AI-powered tools, we recommend a price for your property to generate the most activity and offers early on before buyers move on to newer listings.
Compass Off-Markets Lead the Way
Exclusive Access to California’s Hidden High-End Real Estate
By definition, the promotion of off-market listings is restricted to distribution within the listing’s brokerage.* Compass offers a unique advantage to our agents through Compass Private Exclusives. This special feature grants them access to off-market listings and enables them to share them with a network of 7,900+ California agents. This broadens the accessibility of luxury Private Exclusives to a larger pool of clients compared to other brokerages that are limited in size and regional breadth.
San Mateo & Santa Clara Counties: The Luxury Market Share Standard
Compass dominates the luxury market in San Mateo and Santa Clara Counties, outpacing the competition by a significant margin in the sale of homes priced above $5M.**
Reach more prospective buyers with intelligent digital advertising.
By leveraging Compass’ digital advertising tools and partnerships across social media and advertising throughout your listing process, we can generate demand to sell your home faster, and we meet potential buyers where they are, online.
Proprietary Targeting Optimized Performance
Compass helps generate buyer interest by using proprietary data to serve ads to Facebook and Instagram users.
Compass tracks and measures the results of every campaign which allows for continued optimization.
INSTAGRAM IMAGE AD
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Engaging Open Houses
Whether it be in-person or a dynamic virtual tour, open houses are one of the most important ways buyers connect with your home.
Of homebuyers attend an open house while searching for a home to buy*
Assessing Our Strategy and Monitoring the Market
Using proprietary tools such as Collections and Insights, we keep you informed of market conditions and traffic to your property.
Insights Collections
Collections allows us to have a collaborative conversation on your home selling process with instant updates on comparable listings and access to insider knowledge previously only available to the agent community.
Insights is a detailed, custom dashboard that allows us to assess the impact of our online marketing campaigns in real time. By capturing this data, we are able to further target our ads to buyers most interested in your home.
Our Immediate Next Steps
Complete listing paperwork.
The listing agreement is a contract that explains our relationship and the high level of service that we will provide to you.
Begin to prepare your home for the market.
Let’s determine next steps together.
Continue to monitor the market and assess our strategy.
Launch your property.
