Destination Marketing Portfolio

TURNING VISION INTO VALUE

Helping builders & developers brand, market, & sell master-planned communities and more.

The Industry’s Leading Experts in ON-SITE SALES & MARKETING

DESTINATION SALES & MARKETING

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At Destination Marketing, we specialize in on-site sales and marketing for builders and developers but what sets us apart is how deeply we invest in every community we take on With a hands-on approach and a proven track record, we help bring each project to life and guide it through to full sellout. From brand creation to boots on the ground, our team works alongside yours every step of the way, delivering results that go beyond the standard.

W H AT W E D O

Build Momentum That Sells Communities

At Destination Marketing, we don’t just market neighborhoods we help build them, brand them, and sell them out. Our mission is to partner with builders and developers to create communities that connect with people and perform in the market With a hands-on, full-service approach, we provide the structure, strategy, and sales power needed to take each project from raw land to thriving neighborhood Every step is intentional. Every detail is driven by results. Because what we do isn’t just marketing it’s momentum.

MARKETING THAT MOVES COMMUNITIES FORWARD

Full-Service Marketing for Forward-Thinking Developers

At Destination Marketing, we specialize in turning communities into sought-after destinations. Whether you're launching a brand-new development or revitalizing an existing one, our services are built to support every step of the journey From building your brand identity and crafting stunning websites to managing social media, planning events, and designing custom print materials we do it all We also build and manage experienced on-site sales teams that convert interest into results With a deep understanding of what drives buyers and what sells homes, we’re here to help you bring your community to life and get it sold out.

BRING YOUR COMMUNITY TO LIFE—BEFORE IT’S BUILT

Turn Interest into Action with Immersive Visuals

Renderings

Interactive Site Maps

Our renderings turn ideas into immersive visuals, giving buyers a realistic glimpse of what your community will look like before construction begins. These high-quality images help generate excitement, build trust, and bring your vision to life in a way that words and floorplans simply can't It is the best way to truly see your ideas and visions come to life

Our interactive site map is a dynamic tool that keeps your community information up to date and accessible Buyers can explore each homesite, view details, and see what’s available, sold, or coming soon all with a simple click It’s an engaging, user-friendly experience that supports transparency and drives informed decisions

YOUR STORY STARTS HERE

Crafting Identities That Sell More Than Just Homes

Every successful community starts with a strong brand. At Destination Marketing, we help developers and builders define a clear identity that resonates with buyers and sets their project apart From naming and logo design to messaging, color palettes, and marketing visuals, we manage the entire branding process from concept to completion Our goal is simple: create a cohesive brand that tells your community’s story and supports real sales results.

SELLING STARTS ONLINE

Custom Websites That Showcase, Capture, and Convert

Your community’s online presence matters. We manage the creation of beautiful, userfriendly websites that tell your story, generate leads, and support the entire sales journey. From interactive site maps and virtual tours to branded visuals and lead capture tools, every feature is built with purpose Whether you're launching a new project or refreshing an existing one, we ensure your website reflects the quality and vision of your development

DIGITAL PRESENCE & PERFORMANCE

Social Media Strategy, Lead Generation, Buyer Engagement

Social Media Management

We create and manage your community’s social media presence with consistent, branded content that builds awareness and drives engagement From planning and design to posting and interaction, we turn your project’s personality into a scroll-stopping digital experience that keeps buyers interested and informed.

Lead Generation

Through targeted ad campaigns on platforms like Facebook and Instagram, we generate high-quality leads that convert into real sales. With databacked strategies, custom landing pages, and ongoing optimization, we help fill your funnel with buyers who are actively looking and ready to act.

A VIEW THAT SELLS

Capturing the Big Picture, Framing the Details

We use professional drone photography and cinematic video to showcase your community from every angle highlighting layout, location, and lifestyle in one compelling visual story

From sweeping aerial flyovers to crisp, branded footage edited for reels, web, or promotional campaigns, we manage the full process from capture to final cut. The result is content that not only looks stunning, but also tells the right story designed to elevate your brand, engage your audience, and drive results.

DESIGNED TO BE DESIRED

More than a brochure, our Homesbooks & Dreambooks are curated magazines that blend beautiful design with powerful storytelling to highlight your community, its story, and inspire buyers.

Our Homes Books are more than just printed materials they're powerful marketing tools designed to capture the heart of your community Each one is thoughtfully curated to highlight available homes, community features, and the lifestyle your development offers With high-end design, cohesive branding, and custom content, these books give potential buyers something tangible to connect with something they can flip through, take home, and share.

View All Homesbooks

DESIGNED TO BE SEEN

Print Pieces, Signs, & Displays that Drive Attention—and Action

From large-format signage that captures drive-by interest to the smallest printed handout at a launch event, every piece of marketing collateral plays a role in telling your community’s story. We design and coordinate everything from branded road signs, entry displays, and wayfinding to flyers, brochures, event collateral, and more.

Whether it's on the property or in a buyer’s hand, we make sure every touchpoint is strategic, on-brand, and built to support your sales goals.

BUZZ AND ACTION

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BUILT TO SELL

Real People. Real Relationships. Real Results.

Your community deserves more than a sign in the ground it needs people who know how to close. We build and manage dedicated on-site sales teams that are immersed in your project, fully trained on your brand, and driven to sell from day one. From building buyer trust to managing follow-ups and guiding every conversation, our teams turn interest into momentum and momentum into sold-out communities.

FUEL FOR THE FUNNEL

Smart Strategies to Attract the Right Buyer

Great sales start with great leads We create and manage targeted ad campaigns that drive real traffic focusing on quality over quantity to attract buyers who are ready to act. Through social media, digital platforms, and performance data, we generate leads that matter, then pass them on to the sales team for fast follow-up and conversion. It’s not just about filling the pipeline it’s about fueling real results.

SUCCESS STORIES

Proven Process. Proven Results.

Our envisioning process is just the beginning of a full-scale branding and sales strategy. From positioning and identity to lead generation and on-site sales, we’ve helped bring some of the region’s most successful communities to life

Here’s a look at how we’ve helped developers turn vision into reality:

SUMMERHOUSE ON EVERETT BAY

Challenge:Awaterfrontcommunitywithover1,000homesites but fewerthan15homesbuilt.

OurApproach:On-sitesalesandmarketingpoweredbystorytelling, events,andtargetedleadgeneration.

Outcome:Over800homesitessoldandmorethan600homesbuilt establishingSummerhouseasoneofthemostsuccessfulmasterplannedcommunitiesinCoastalNorthCarolina.

SALTERS HAVEN AT LEA MARINA

Challenge:SaltersHaven’slaunchinacompetitivemarketrequired agilityandadaptationastheCOVID-19pandemicreshapedour strategy.

OurApproach:Weledtheenvisioningfromthegroundup messaging,strategy,andafulllifestyle-drivenmarketingcampaign.

Outcome:Generatedover500+leadsatlaunchandsold75 homesitesinthefirst90days.

KINGBIRD

Challenge:Auniquelandopportunitywithlittleplanoridentity

OurApproach:Createdaflexible,aspirationalbrandthatcelebrates landownershipandindividualityThroughstrategicmessaging, visuals,andearlysalessupport,wehelpeddefineitspositioning.

Outcome:Abuzzworthyconceptattractingbothdevelopersand end-buyerswitha“YourLand,YourWay”philosophy launchinga brand-newcommunitymodelinEasternNC.

YOUR DREAM, OUR TEAM

Real people. Deep experience. All in.

Behind every successful project is a team that knows how to make it happen. At Destination Marketing, we’re a tight-knit group of strategists, creatives, and sales professionals who are fully invested in the communities we represent. We collaborate closely with builders, developers, and each other bringing big ideas, smart solutions, and a whole lot of hustle to every project we take on

THE MARKETING TEAM

Storytellers. Strategists. Community Builders.

AMANDA SALERNO

MARKETING DIRECTOR

Amanda leads the charge as our Marketing Director, overseeing every aspect of marketing with a sharp eye and steady hand. From creative direction to campaign logistics, she brings strategy, leadership, and versatility to every project keeping everything moving and onbrand from start to finish

SOPHIA HLAVENKA

MARKETING COORDINATOR

Sophia is our go-to for logistics, data, and lead generation strategy She works behind the scenes to make sure our campaigns are optimized, our numbers are tracked, and our efforts are turning into results always bringing clarity and structure to our marketing flow.

BROOKE IVANCEVIC

MARKETING COORDINATOR

Brooke brings ideas to life through beautiful design and thoughtful digital experiences. From websites and social media to print collateral and branding, she ensures every detail tells the right story while also leading the charge in growing the Destination brand and attracting new clients

DIFFERENCE DESTINATION

OUR “5-D” PROCESS

DISCOVER

Gaining a deep understanding of the project’s scope through collaborative meetings and on-side assessments.

DEFINE

Sharpening the project’s brand identity by engaging with stakeholders and conducting in-depth research.

DESIGN

Appointing a sales teal leader, organizing a sales and marketing strategy session, and identifying key product segments and potential buyers.

DIRECT

Recruiting and training on-site sales team to excel in lead generation and sales execution.

DEPLOY

Launching the product with a structured release plan, marketing materials, and setting clear ROI goals along with a tracking system.