The development of this strategy began in early 2024 with the goal of creating placemaking recommendations for the Fairfield Town Center. The recommendations are intended to provide guidance on incorporating brand identity into the built environment. The name and general boundaries of the Town Center are not widely recognized or used by community members, with some referring to the area as Village Green or Downtown, or using no name at all.
The recommendations cover signage, placemaking amenities, and considerations such as walkability, infill development, and public space improvements. The strategy culminates in priority project recommendations for the Town Center.