Revivals Reimagined
Two desert creatives prove secondhand style — from pre-loved books to re-loved jewelry — can be first-rate, and they found it all at Revivals stores.
It all began with a brief chat at a party last year. DAP Health Chief Marketing Officer Steven Henke and floral artist Lucie Doughty were at a mutual friend’s house. “We had just a short conversation, but it was positive,” recalls Henke. “I could tell she was a really creative person, and she had really positive energy. I really connected with her. A month or two later, she reached out and explained to me that she had this vision, that she loved shopping at Revivals and wanted to work on a project with us.”
Doughty, along with photographer Anna Grace Lynch, envisioned a series of photographs that reimagined items found in Revivals stores, placing them in unexpected settings and using them in entirely new ways.
The images “would all be themed, and they would be in collaboration with Revivals in the sense of being able to use their resources — such as their clothing or accessories or furniture or glassware or art or
books — to showcase what Revivals offers,” says Lynch.
Together, Doughty and Lynch created whimsical vignettes that offered a fresh and imaginative take on the store’s familiar image. “We aimed to create something fun,” says Doughty. “We wanted a quirky, unexpected piece that would catch people’s attention and inspire them to take a closer look, evoking a fresh and playful vibe.”
Photos by Anna Grace Lynch • Creative direction by Lucie Doughty • Words by Ellen Bluestein
“I love it that you can be original — a little more bespoke. You can find these treasures that not everybody else has. You create a new memory with it.”
need all sizes and colors of books
choose furniture that fits the landscape
They also chose to take the photos outdoors rather than in a traditional studio, using the natural desert landscape and light to enhance the images’ unexpected quality.
The initial photo shoot took place in Ruth Hardy Park and showcased a selection from Revivals’ extensive collection of books. “We arranged the books in stacks and considered how people typically enjoy reading — often lounging on a couch,” explains Doughty. “Our goal was to create a sense of familiarity while also introducing an element of surprise. In several shots, the model is captured upside down on the couch, bringing an unexpected twist to the outdoor setting.”
Doughty, who served as creative director for the project, incorporated her unique floral designs and other imaginative touches into the photos. In one, a model wears a delicate flower crown. In another, a closer look at a frosted, cactus-shaped cake reveals it’s decorated with vintage brooches found at the store.
Both Doughty and Lynch are avid thrift shoppers who consider Revivals their favorite. “It’s the hunt for me,” says Doughty. “I love finding the little treasures. I’m very much into vintage.”
Sustainability is also a factor. “It feels better to pick up things that have been loved by someone else and give them a second life and reimagine how you can wear them,” continues Doughty. “I love it that you can be original — a little more bespoke. You can find these treasures that not everybody else has. You create a new memory with it.”
Lynch, who began thrifting as a teenager, agrees. “It’s really affordable. It’s a way to save money,” she says. “It would be fun to go and find things that were either vintage or retro or from years ago that felt like little treasures, like little time capsules and unique too. As I grew older … I became educated on the sustainability aspect that not only is this, of course, more affordable, it’s also helping the environment.”
Equally strong as their passion for thrifting is Doughty and Lynch’s commitment to supporting the health care nonprofit that’s behind Revivals.
For the rare reader who may be uninitiated, Revivals is much more than just a treasure trove for inveterate thrifters like Doughty and Lynch — it’s a vital force powering DAP Health’s mission to expand access to health care. Every purchase made at one of its locations (in Palm Springs, Cathedral City, Palm Desert, and Indio) helps fund comprehensive medical and mental health care for more than 88,000 individuals, many of whom face barriers due to income, identity, and/or geography. From primary care to housing support, the dollars spent at Revivals ripple outward, creating a healthier, more inclusive community.
Those inspired by the store’s purpose are encouraged to not just shop, but to donate gently loved furniture, fashion, books, or home décor. It’s an easy way to give back and be part of something bigger — because at Revivals, style and sustainability go hand in hand with community care.
“I’m just gobsmacked by their creativity.”
“Working with Revivals is important to us because of how they [fund] DAP Health, which both of us agree is really important because they support the community,” says Lynch. “And it’s not just any community, but marginalized communities, such as the LGBTQ+ community, the trans community, and people who don’t necessarily have access to the best health care.”
“They just wanted to do it as kind of a way to volunteer and to apply their creative energy to something they thought was not just interesting but worthy,” says Henke, whose next step is to partner with the dynamic duo to create a printed lookbook — to be made available in all Revivals stores — that will showcase their creative journey and inspire shoppers to explore and expand their own personal style.
Henke is thrilled with the new partnership, and looks forward to future collaborations. “I’m just gobsmacked by their creativity,” he says. “The photographer, the creative director — they’ve worked so beautifully together to get these images and to pull together all these willing participants in their madcap adventure.”
choose monochromatic clothing
Lucie Doughty and Anna Grace Lynch, photo by Anthony Garcia-Muñoz.
“We aimed to create something fun,” says Doughty. “We wanted a quirky, unexpected piece that would catch people’s attention and inspire them to take a closer look, evoking a fresh and playful vibe.”
Creative Director @luciedoughty
Photographer @annagracelynch
Floral Designs @thehouseofflorals
Cake & Food Stylist @conamorninayleon
Hair @kathleenatkins
Makeup @johnstapleton
Wardrobe Stylist @ihavepatrick_ Tablescape @lawrence_salazar
Photo Assistant @investor_fella
Clothing, glassware, tea sets, books, and furniture provided by @revivalsstores
Wedding Models @jasonbacke @tedgibson @gomesjustin @trendguy @erikabardere @thesukhalife @gregorydylanbeauty & Matt
Tea Party Models @sirisimran @imkarlyy @stallionizm @ihavepatrick_ @bjp123
Book Models @anastasiaantoinette @rerod2
RE-LOVE THE PRE-LOVED™
