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Selling with Zack de Jersey

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YOUR TRUSTED PROPERTY ADVISORS

Meet Zack de Jersey.

Zack de Jersey is a true Sunshine Coast local, embodying the essence of Caloundra living.

As the Director of De Jersey Estate Co, Zack combines his deep-rooted local knowledge with a passion for delivering exceptional results. Known for his strong marketing skills, he crafts targeted campaigns that make each property stand out, maximizing its exposure and appeal.

Zack is a natural problem solver, approaching each challenge with a practical mindset and a commitment to finding solutions that work for his clients. His dedication to detail and his creative, strategic approach to marketing ensure that every property receives the attention it deserves.

Zack is not just a real estate agent; he’s a record-setter. He has a proven track record of achieving multiple street and building records, a testament to his dedication to delivering the best possible results for his sellers.

His emphasis on surpassing seller expectations is at the core of his approach, striving to consistently achieve outcomes that go above and beyond what his clients anticipate.

One of Zack’s standout qualities is his energy and unwavering commitment to not just meeting his clients expectation but exceeding them.

Zack understands that each property and client is unique. That’s why he meticulously tailors marketing campaigns to suit individual properties and their sellers’ requirements. This personalisation ensures that every property receives the attention it deserves and reaches its full potential in the market.

With his youthful enthusiasm, relentless dedication, and unwavering commitment to exceeding expectations, Zack is the ideal choice for your real estate needs.

Contact Zack 7 days a week on 0466 280 632.

Zack de Jersey

0466 280 632 | zack@dejerseyestateco.com.au

Who we are.

We’re here to make your real estate experience not only successful but genuinely enjoyable.

Our approach combines expert advice, dedication, and a commitment to being with you every step of the way, ensuring we achieve the best possible results. Led by Director Zack de Jersey, our team focuses on building strong relationships and tailoring each experience to meet your unique needs.

Not limited by size, De Jersey Estate Co’s core vision for the business is not just to meet our clients’ expectations but to exceed them. We are committed to providing a personalised service that puts our clients first.

At De Jersey Estate Co, we understand that your property journey is one of the most important decisions you’ll make, and we’re here to make it a successful and seamless experience. Our team is dedicated to guiding you through every stage of the process, from initial consultation to settlement and beyond.

With a deep knowledge of the local market and a focus on transparency, we provide insights that empower you to make informed decisions.

Marketing.

Marketing a property is like a fishing game. The more marketing you do, the more buyers you reach. The bigger the net, the more fish you bring in. It is also vital that the marketing budget is spent efficiently. While any agent can just put a property up online in this market, I believe it is important to list with an agent who markets via multiple streams to ensure all different types of buyers see the property.

We ensure the marketing strategy is developed and tailored to meet your needs. This will combine a selection of activities to market your property to its maximum potential.

We closely monitor the effectiveness of all our marketing options so we can select the

Types of Buyers.

Immediate buyer:

This type of buyer is highly engaged in the property market, frequently browsing online listings, attending open houses, and actively seeking new opportunities. They are constantly on the lookout for potential properties and are ready to make a move when they find something that meets their criteria.

right mix of tools that will generate the most enquiries and maximise sales potential with more qualified buyers.

Greater exposure to a wider buying public means more buyers through your property. More competition means a higher price can be achieved.

Our job is to create the absolute most amount of competition to result in the highest possible price.

Property marketing is an indispensable investment that can make a huge difference in a good price and an outstanding price.

Passive buyer:

This buyer is not actively searching for a property and may not be regularly involved in the market. Instead, they are more likely to act if they come across a property that unexpectedly captures their interest or seems particularly appealing. Their buying decision is often driven by the discovery of a property that stands out, rather than a proactive search.

WE ENSURE WE EXPOSE THE PROPERTY TO BOTH TYPES OF BUYERS.

Marketing Example 1.

Obsessed with achieving the best possible price for our clients’ assets, we partner with industryleading professionals in photography and videography.

We know first impressions are lasting and ensure your property is presented in its best light to attract every potential buyer in the marketplace.

Marketing Example 2.

There’s a significant difference between professional photos and outstanding professional photos. Anyone with a camera can call themselves a photographer, but true expertise makes all the difference.

The photography of your property is one of the most critical elements when selling. Poor-quality images can result in thousands of dollars lost on your final sale price.

701/31 Maltman Street, Kings Beach

Digital De Clutter + Virtual Staging.

We understand that tenanted properties may not always be presented in their best form. That’s why we leave no stone unturned when marketing them, doing everything possible to showcase them in the best light and attract the maximum number of buyers.

For vacant properties, which may be empty for various reasons, we utilise cutting-edge technology and the latest staging techniques to create photo-realistic images. Shadowing and micro-textures are seamlessly blended, producing finished images that look as if the property were traditionally staged.

Virtual Furniture

604/31 Maltman Street

Digital Declutter

404/111 Bulcock Street

Digital Furniture Removal

7 Tanna Street

ZACK ENSURES THAT HE IS PRESENT AT EVERY PHOTOSHOOT, WORKING CLOSELY WITH THE PHOTOGRAPHER TO ENSURE THE PROPERTY IS CAPTURED IN THE BEST POSSIBLE LIGHT AND RECEIVES THE ATTENTION IT DESERVES.

Tips.

What to be careful for when selling your home

Selecting an agent based on price not process

A common mistake when selecting an agent is listing with an agent based on the highest appraisal price. Some agents will often provide sellers with an inflated appraisal price to win business initially, they then deliver low price feedback a few weeks later to bring sellers down in price. It is very important to remember that the first 2-3 weeks of having your property on the market is the most crucial and when you will receive the highest amount of interest.

It is the agent that offers the best process that will get you the highest possible price the market will pay.

Selecting an agent based on commission

The best agent and the cheapest agent is not the same thing. The best agent is the one that puts the most dollars in your bank account

The few thousand you may think you save on commission could cost you tens of thousands on your final sale price.

Free marketing campaign

Some agents may offer you a completely free marketing campaign for your property. This is commonly free to agents and means you are displayed at the very bottom of internet search results, which leads to very limited exposure to buyers.

An effective advertising campaign can add tens of thousands of dollars to your sale price and help you reach a sale faster.

Some agents will not have their potential clients’ best interests at heart when they offer a free marketing campaign – their sole intention is to ‘win’ your business.

Unenthusiastic agent

Some agents may become complacent and less enthusiastic about selling property after working in the industry for an extended period. This often leads to agents taking days off during the week, teaming up with another agent in the office, or even hiring an assistant to conduct buyer inspections.

Tips.

The cheapest agent and the best agent are not the same thing.

Many owners make the mistake of thinking they’re saving money by selecting an agent with free & poor marketing or selecting a discount commission cutting agent. However, this decision can actually end up costing them thousands in terms of their sale price.

Work with an agent who maximises your sale price - not minimises it.

Our Marketing Strategies.

Direct Mail

We send targeted mail to neighboring property owners. As neighbouring owners often know someone - such as a family member or friendwho is looking to buy in the street or building, or might be considering purchasing another property themselves.

Social Media

We leverage the power of social media, targeting the 2.5 hours a day the average person spends on these platforms to engage passive buyers effectively.

Real Estate Websites

Realestate.com.au: Australia’s largest real estate website, ensuring broad visibility.

Domain.com: A major website in NSW & VIC for interstate exposure.

De Jersey Estate Co: Localised exposure to attract regional buyers. Over 1,400 monthly website visits.

Photography

Photos are a key part of selling property, but it’s all about quality.

We ensure we use drone photography for every single property to capture stunning aerial views and provide detailed floor plans to give buyers a clear perspective of the space.

Text Message Marketing

Strategically timed text messages inform our database of buyers about your property, ensuring immediate and targeted communication.

Email Marketing

Our database marketing targets potential buyers through personalised email campaigns. We monitor who views these emails and interacts with your property, and follow up directly with those who haven’t yet made an enquiry. Research shows buyers typically need to see a property three times before they enquire. We proactively engage to speed up this process and self-generate inspections.

Email and Text Reminders

We send follow-up reminders to buyers of open home times who have shown interest in your property. They are advised of every upcoming inspection time until they have inspected.

Prominent For Sale Sign

We use large, eye-catching signs that ensure 24/7 visibility. In high-traffic areas, these signs can even be lit up for maximum exposure.

Copywriting

Great photos are important, but so is the copywriting. We don’t just rely on images; we believe the words we use are equally crucial. Our aim is to excite buyers even before they see the property in person. We discuss the lifestyle and what it’s like to own the property, highlighting the advantages of the area. We want potential buyers to be excited to enquire and inspect.

Buyers Agent

We collaborate with a network of buyers’ agents and personally notify them about your property, inviting them to inspect it. This proactive approach ensures that as soon as they have a new client, your property is top of mind.

Points of Difference.

The major difference between Zack compared to other agents is that Zack is your first and only point of contact throughout the entire process. But importantly he is the one that conducts all buyer enquiries, all buyer inspections, all negotiations.

What this allows Zack to do is understand buyer behaviour, which is one of the core foundations of his business model. He finds it important to build relationships with these buyers, knowing what they have bid on and what they have made offers on in the past. He understands what is important to the buyer. This gives him a clear advantage in a negotiation.

This is what differentiates Zack from his competitors and gets his clients the best outcome.

When you place your property on the market with Zack, he is available 100% of the time. If you try and contact or email any of Zack’s properties that are for sale, he is the only point of contact. You call his phone number, you deal with him – not an assistant or associate. You go to any of Zack’s open homes, he is the agent conducting the inspection.

Zack prides himself on the fact that when you list your property with him, he can promise his

clients that he will be the agent representing the sale of their largest asset.

Zack lives and breathes real estate. He could never see himself in another industry. Whether it is meeting a photographer at 4:30am to photograph a property at dawn or meeting a buyer at 10pm at night to sign a contract, Zack is available 100% of the time.

Zack spends his days and nights solely dealing with his vendors and qualifying/showing buyers through property.

Zack defines a new era in the local real estate industry. Zack embraces technology, utilising it each and every day by refining processes to improve efficiency and productivity, which gives him the ability to consistently deliver results to his sellers. He also understands that there is a generation that prefers old-fashioned style service, and he ensures he offers a perfect mix of service to all his clients.

Case Study.

6/5 Princess Lane, Kings Beach

The Stats:

Days on Market: 28 Days

Marketing Investment: $2,980

Numbers of Enquiries: 73

Number of Buyer Inspections: 81

Registered Bidders: 14

Offers Prior to Auction: $830,000 - $880,000 - $920,000

Reserve Price: $920,000

Final Sale Price: $1,081,000

BIDDER

SOURCE

Brett S. Letter Box Drop

Raymond M Realestate.com

Glenn & Kerrilee P Realestate.com

Xanthe & Graeme S. Domain.com

David & Gail P. Database

David & Paula N Buyers Agent

Stacey V Social Media

Graham L Database

Michael D For Sale Sign

Darryl C Realestate.com

Anthony W For Sale Sign

Helen G My Weekly Preview

Anthony C Realestate.com

Daniel P Domain.com

Why Zack - My Promise.

No agent should promise what price they can achieve for you. However, there are multiple things that Zack can promise you:

1. 110% commitment through the entire process

2. Provide you accurate and honest feedback from all buyers who view your home

3. Constant communication from Day 1 through to settlement date

4. To act in your best interests and provide you honest recommendations

5. To expose your property to as many prospective purchasers as possible

6. To always be available in person or over the phone 7 days a week

7. To ensure we achieve the highest possible price the market is willing to pay

What happens next....

The following checklist is a guide to getting your property successfully sold. Each week, you’ll be kept fully informed of the progress, which will include a written report. This plan is your blueprint for what will happen next should you appoint us to represent you.

1. Signing the agreement will trigger the commencement of our service

2. We assist you in the preparation of the property, including any work that needs to be done

3. We sign off on the marketing plan and timeline to ensure the campaign runs smoothly

4. A photographer/videographer will be booked to take photos at the best time of the day

5. We will prepare all documentation and required legal paperwork

6. We will get keys cut, which will be securely registered and coded

7. A compelling marketing text will be written, showcasing all the outstanding features – proof will be sent to you

8. We will send bulk messages and emails to our database letting them know we have an exciting new property coming shortly

9. A signboard will be erected at the front of the property

10. We will letterbox drop to local residents to try and find an emotional local buyer

11. Once all marketing has been approved, we will upload the property online to all websites

Testimonials.

Zack helped us sell two properties in Kings Beach in the span of a few months. Right from the start, Zack and his team were diligent, quick, and targeted with their marketing and communication. Moreover, Zack was very honest and reassuring throughout the process, with a keen knowledge of the market. In the end, Zack got us two great prices for our properties, both of which went to settlement without any issues. If you’re selling in King’s Beach, Zack should be your first and only call. Best RE agent around!

Z & H Gordon

Zack’s communication and work ethic are top shelf. He was always a phone call away if we had any queries. He also kept us updated about interested parties, etc., regarding the sale of the property. Would highly recommend.

J Foster & J Stevens

Zack was outstanding! We had the pleasure of buying and selling with Zack, and I highly recommend him to anyone looking for a genuine, caring, and very knowledgeable property agent. Zack’s knowledge of the property market is second to none. He expertly guided us through the whole process, was very responsive, and nothing was too much trouble for him. Zack went above and beyond for us, and we cannot thank him enough. Now we are living in our dream home.

M & E Todorovich

Zack is an impeccable communicator. He has the perfect balance of professionalism and being personable, and he listens carefully to his clients and delivers excellent results due to his ability to match their goals with his knowledge of the market.

Before we chose to work with Zack, we spoke with a number of local agents and considered our options. Zack was the one who was authentic in his approach. He was punctual, reliable, and a true man of his word. Thanks for a great experience, Zack!

Zack is an impeccable communicator. He has the perfect balance of professionalism and being personable, and he listens carefully to his clients and delivers excellent results due to his ability to match their goals with his knowledge of the market.

Before we chose to work with Zack, we spoke with a number of local agents and considered our options. Zack was the one who was authentic in his approach. He was punctual, reliable, and a true man of his word. Thanks for a great experience, Zack!

I couldn’t have sold the unit without Zack’s advice and third-party tradies. He got me a great sale price, which was more than I could have achieved without his professionalism and knowledge. Zack kept me informed all the time, and I can’t recommend him highly enough. Please contact him for your real estate needs.

My wife and I had the good fortune to have Zack de Jersey from The Professionals – Kings Beach, Qld as our selling agent. Zack is very personable, listened to our requirements, quickly identified a potential buyer from his extensive database, and negotiated a price that exceeded our expectations. He then managed the sale closely until the property settled. We are very happy with the experience and Zack’s efforts for us and have no hesitation recommending him and his agency.

A & N Slattery

Zack was exceptional with his communication, provided honest feedback after every single inspection and was excellent in negotiating the final end price. Zack recommended a structured planned and he delivered well beyond my expectations. I highly recommend Zack to anyone who is looking to sell.

A Kee

Zack did a fantastic job in getting our house sold. From appraisal to settlement, Zack kept in contact regularly with updates, provided honest feedback from prospective purchasers, and was generally excellent to deal with. Zack provided timely advice and support when needed and ensured the selling process went smoothly from start to finish. Zack is the ultimate professional. We highly recommend Zack and would engage his services again in the future!

N & J McCarthy

Zack’s professional and work ethic was outstanding from start to finish. His knowledge of the market was on point and we were very impressed with his communication before and after open home and the in between private viewings. I would highly recommend Zack to anyone who wants an honest, knowledgeable and and amazing negotiating skills.

A & K Deegan

We recently sold a unit with Zack, which settled in August this year (2023). I have bought and sold many properties over the last 8 years, and my experience with Zack has been by far the best. He is very genuine, trustworthy, prompt to respond, and organised. Zack’s knowledge of the market was fantastic, and he has a very unique ability to communicate with potential buyers in a way that enables them to negotiate but still put their best offers forward. It was an absolute pleasure working with Zack!

S Spring

Dealing with Zack as a buyer and seller was a great experience all round, not only does he have a great insight into the market, he is a great bloke, helpful, knowledgeable, level headed. Treats the buyer and seller with great care and respect. Highly recommended from both sides of the process. Got me a great price on my apartment, higher than I ever expected!

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