Great Tasting, Better for You Products
Dawn Balance® Portfolio
• Meets growing consumer demand and drives sales
• Reliable, consistent performance
• Easy-to-use products that deliver exceptional flavor
Great Tasting and Better for You Products
Now more than ever, bakery customers are seeking better for you items. From gluten free to vegan and clean label products, Dawn makes it easy with a full portfolio of better for you products, and the inspiration and technical expertise to help your business grow.
62%
of consumers said they are interested in sweet baked goods that are better for them.*
NO Artificial Ingredients!
59%
of consumers love ‘No Artificial Ingredients’†
58% of the market is actively seeking Cleaner Label baked goods. This is even higher among younger consumers.* ean Label! Cl
Dawn’s definition of “cleaner label”
No Artificial Flavors
No Colors from Artificial Sources
• No Titanium Dioxide
• No FD&C Dyes
• No Colors from Synthetic Sources
• No Caramel Colors (Class II-IV)
No Artificial Sweeteners
No High Fructose Corn Syrup
Utilizes Mass Balance Palm Oil Ingredients
Dawn Balance ® donut mixes, glazes, cake and creme cake mixes and bases, icings, and fillings deliver the dietary options today’s consumers expect Cleaner Label, Gluten Free, and Vegan without ever compromising on taste.
Cleaner Ingredients
Today’s consumers want baked goods made with real, recognizable ingredients but without sacrificing the delicious taste and texture they love. Our Dawn Balance® Cleaner Ingredients give you the best of both: an easy way to meet consumer expectations while delivering high-quality, craveable products your customers will feel good about.
Formulated without artificial flavors, colors, sweeteners, or other unnecessary ingredients, our cleaner ingredient solutions maintain the exceptional taste and performance you expect from Dawn. It’s a simple, reliable way to elevate your offerings and differentiate your bakery with cleaner, more transparent products.
Vegan foods contain no animal products, including milk, eggs, honey and gelatin. Vegan is becoming more popular as nearly 4 in 10 consumers have tried it.*
Donut
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Gluten Free
For some consumers, eating gluten free is a lifestyle choice to improve wellbeing. For others, it’s a medical necessity. Regardless of what is driving people toward gluten-free products, it’s a trend that smart bakers are embracing.
Our gluten free bases are expertly crafted to deliver the same rich taste and consistent performance as your favorite traditional desserts. With Gluten Free products featured on 75% of menus and projected to grow by 4.2% in the coming years, Dawn Foods helps you stay ahead of consumer demand with confidence.**