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Chiller Box Brand Guidelines

Page 1

Chiller Box Brand Guidelines Primary logo

Secondary logo

Clear space It is essential to leave some clear space around the logo in order to make it stand out from other logos and be clear of text and other graphic devices. The minimum space to be left around the logo is indicated by the white area around the logos to the left. It is equivalent to 1.5 x the height of the ‘C’ in Chiller (see left).

Typography The Chiller Box typefeace is Brandon Text.

Brand colours

Chiller Box D Blue

Chiller Box L Blue

Chiller Box Aqua

Chiller Box Yellow

Chiller Box L Grey

CMYK: C87 M67 Y44 k31

CMYK: C60 M1 Y7 K4

CMYK: C76 M5 Y11 K50

CMYK: C0 M5 Y100 K10

CMYK: C24 M14 Y14 K0

RGB: R48 G68 B91

RGB: R92 G189 B223

RGB: R0 G108 B132

RGB: R240 G212 B0

RGB: R204 G210 B214

Hex: #30445b

Hex: #5cbddf

Hex: #006c84

Hex: #f0d400

Hex: #ccd2d6

Aa Aa Aa Aa

ABCDEFHGIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890!@£$%^&*() ABCDEFHGIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890!@£$%^&*() ABCDEFHGIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890!@£$%^&*() ABCDEFHGIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890!@£$%^&*()


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Chiller Box Brand Guidelines by Datum Creative Media - Issuu