2017 WORLD DAIRY EXPO • ALLIANT ENERGY CENTER • MADISON, WISCONSIN, USA • WWW.WORLDDAIRYEXPO.COM • 95.7 FM
Expo Daily Edition SAturday, October 7, 2017
ATTENDEE INFORMATION Friday's ATTENDANCE: 14,657 total attendees International attendees: 2,554 from 94 countries
In This Issue: Champion Spotlight of Int'l Junior Guernsey Show page 5
OneOn-One with Lisa Behnke page 8
A tireless advocate for dairy page 12
The Word On The Street page 14
Champion Spotlight of Int'l Junior Red & White Show page 16
Today's highlights: 5 p.m. Parade of Champions & Selection of the 2017 Supreme Champion held in the Coliseum 6 p.m. World Dairy Expo 2017 Closes
Find today's full list of events in the Official Program or daily schedule available at information booths around the grounds.
SHOWRING RESULTS Text WDERESULTS to 727-4-WDEXPO for Showring results
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Creating the world’s finest dairy show Expo board of directors pioneering strategic plan BY BRITTANY OLSON Staff writer
In the wake of a successful 50th World Dairy Expo and the grand celebration commemorating the milestone event, Expo’s staff and board of directors are now looking to the next 50 years of the show – five years at a time. An event the size and scale of World Dairy Expo takes an astonishing amount of time to plan and coordinate. Even though the show is open for just five days, it takes 20 months to plan. For example, the theme for the 2018 World Dairy Expo was already determined this spring, which allows the graphics to be unveiled at the end of today. “The vast majority of the planning for World Dairy Expo, held each October, occurs from December through June. After that we are in the execution and delivery phase,” said Scott Bentley, General Manager of World Dairy Expo. “The staff uses the current year’s Expo as a platform to improve the following year’s offering. So, we will take the best of the 2017 Expo and ensure that we incorporate these elements into the 2018 show.” That train of thought aligns with what did not work at the current year’s show, as well. “Once the show is complete, we send out surveys to commercial exhibitors and Dairy Cattle Show exhibitors and review sur-
KRISTA KUZMA/DAIRY STAR
Dave Lee purchases an item from the Purple Cow Gift Shop with help from World Dairy Expo volunteers – (from left) Carol McKinley, Donna Georgeson and Rhonda Meinholz. Volunteers are an essential part of making World Dairy Expo run successfully. veys from attendees to see what went well,” said World Dairy Expo Board President Al Deming. Bentley agreed. “Status quo is not an option. As the saying goes, ‘If you are not moving forward and gaining ground you are actually losing ground,” Bentley said. In December, the Commercial Exhibitor Committee and Dairy Cattle Exhibitor Committee meet, and contracts for commercial exhibitors are mailed out in January. A month later, the annual budget is finalized, which is then reviewed by
the Finance Committee and approved by the Executive Committee and Board of Directors. It takes a lot of orchestration from both Expo staff and officers to make the show the grand event that it is, and also from stakeholders and volunteers. “We are very fortunate to have a large army of World Dairy Expo volunteers and stakeholders that have a great deal of experience in helping to plan and manage the week of Expo. They do much of the heavy lifting associated with this world-class event,” Bentley said. According to Bentley, all
forward-thinking organizations must have plans and strategies in place to ensure a successful future; and Expo is no exception. “World Dairy Expo created a five-year strategic plan in 2011, which was adopted by the board of directors in December 2011, Bentley said. “With the completion of the 2012-2016 five-year plan, and the celebration of the first 50 years of World Dairy Expo, it was [natural] for the Turn to PLANNING EXPO | Page 3
Youth Showmanship Contest has record-breaking participation BY DANIELLE NAUMAN Staff writer
The World Dairy Expo Youth Showmanship Contest enjoyed record-breaking participation with 424 youth donning white pants on the colored shavings Thursday evening. Youth from 25 U.S. states, three Canadian provinces and Australia competed in the three age divisions. Brianna Meyer of Chilton, Wis., rose to the top of the Junior Divisions, which featured participants aged 9 through 12. Judge Laura Phoenix of Woodville, Ontario, Canada, sorted through the youngest division of the contest. Meyer is the 12-year-old daughter of Larry and Jennifer Meyer. She is a seventh grader at Chilton Middle School. This is Meyer’s fourth year walking on the colored shavings, and the third year she has participated in the Youth Showmanship Contest. “I’ve never placed in the top 10 before, so winning this year was really cool,” said Meyer, who enjoys participating in
WORLD DAIRY EXPO
Judge Norm McNaughton (back, left) selected Taylor Vander Meulen of Brighton, Ont., Canada, (back, second from left) as the top showman in the Intermediate Division of the Youth Showmanship Contest, from a field of 192 participants. showmanship contests at many shows she attends. The first time she grabbed a hold of a leadstrap and headed to the showring at a local fair, she was about two years old. “My mom has taught me a lot about
showing and showmanship,” Meyer said. “Every year we go over the rules and watch showmanship videos. We spend a Turn to SHOWMANSHIP | Page 4
Page 2 • Expo Daily Edition • Saturday, October 7, 2017
DAIRY ST R
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Expo Daily Edition • Saturday, October 7, 2017 • Page 3
Continued from PLANNING EXPO | Page 1 organization to establish a new long-range plan to guide us from 2017 to 2022.” A steering committee was
“My dream for 2022 is that we remain the world's finest dairy trade show and the world's finest dairy cattle show...” – SCOTT BENTLEY
formed from World Dairy Expo officers, staff and dairy industry leaders in November 2016 to help guide the new long-range strategic plan. While the mission
statement of World Dairy Expo: “World Dairy Expo serves as a forum for dairy producers, companies, organizations and other dairy enthusiasts to come together to compete, and to exchange ideas, knowledge, technology and commerce,” was left unchanged, the vision statement had one small tweak. “The word ‘global’ was inserted into World Dairy Expo’s vision statement to reflect the brand’s worldwide impact. The vision statement now reads as, ‘World Dairy Expo is the must attend event for everyone in the global dairy industry,’” Bentley said. The 2017-2022 World Dairy Expo strategic plan will focus on five main strategic pillars – approved in June of this year by the World Dairy Expo Board of Directors. The strategic pillars for the next five years are to: develop a
long-range plan to address facility and financial needs; invest in research to better understand target audiences and create a customized attendee experience; develop and expand educational offerings to provide a tailored learning experience for all; create an outstanding World Dairy Expo experience for everyone; and build and retain an outstanding organizational team. In 2022, when it is time to create a new five-year strategic plan, Bentley dreams that Expo will continue to be the place where the global dairy industry meets. “My dream for 2022 is that we remain the world’s finest dairy trade show and the world’s finest dairy cattle show, and we retain the amazing energy and excitement felt by attendees,” Bentley said. Deming’s vision for Expo is that its grandiose, yet accessible KRISTA KUZMA/DAIRY STAR
Kristin Olson interviews Connor Willems on the set of WXPO News on Expo360. Every year, World Dairy Expo staff come up with new ideas to improve the Expo experience.
DAVE SIMPKINS/DAIRY STAR
Jeslyn Andrews, Wisconsin Teen Miss United States Agriculture, gives a tour to school-aged children of the New Holland Pavilions on Wednesday afternoon. Educating the public about the dairy industry and all of agriculture is one of World Dairy Expo's missions.
nature will remain in the years to come. “In the World Dairy Expo Dairy Cattle Show, I dream of an environment elaborate enough to support the sale and showing of the world’s top cattle, yet affordable enough for the family farm to exhibit their cattle. For Trade Show exhibitors, a trade show complex to attract producers who milk 40 cows to 40,000 cows,” Deming said. “The next area is expanding youth programs and encouraging dairy youth, and expanding into maybe even management competitions as things go on. They are the future of our industry, and it’s important to keep them involved in World Dairy Expo. Overall, we want to maintain
the social and fall celebration aspects of Expo that are founded on and keep the tradition of Expo, while updating it to keep up with the changing times.” Bentley firmly believes that, if the newly adopted strategic plan is executed, Expo will remain the best that the global dairy industry has to offer. “I am confident that if we execute our newly adopted strategic plan, which was created by literally hundreds of dedicated and enthusiastic World Dairy Expo stakeholders, we will realize the dream of remaining the must-attend event for everyone in the global dairy industry,” Bentley said. “And, at that time, we will be hard at work in creating our 2027 strategic plan.”
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Page 4 • Expo Daily Edition • Saturday, October 7, 2017
lot of time working with our calves.” The constant practice paid off for Meyer. “The judge said my heifer worked really smoothly with me and she set up quickly,” Meyer said. Meyer’s big win capped off a pretty good day for the Meyer family. The Brown Swiss calf that she used in the showmanship contest is a daughter of their cow Top-Acres Garbro S Wish, the winner of the Brown Swiss Four-YearOld Cow Class earlier that day. “I would tell kids that they should learn the rules and find out how to do it correctly,” said Meyer of the advice she would give other juniors. “It’s really important to watch both the calf and the judge.” The Intermediate Division of the contest placed youth aged 13-16 in competition with each other in front of judge Norm McNaughton of London, Ontario, Canada. At the end of the many heats and final round, Taylor Vander Meulen wore the blue neck medallion. Vander Meulen is the 16-year-old daughter of Andrew and Jennifer Vander Meulen of Brighton, Ontario, Canada. She is in 11th grade at East Northum-
berland Secondary School, where she plays volleyball. In the future, Vander Meulen has plans to attend the University of Guelph to obtain a degree that will help her procure a job within the dairy industry. Vander Meulen caught the showing bug from both her parents who grew up actively involved in the Showring. Vander Meulen made her Showring debut at the age of 3. “The first calf I showed that I really had a connection with was a calf named Miley,” Vander Meulen said. “I was 7 or 8 years old. I had another 4-H calf who was her full sister, and that one is my favorite cow now.” Vander Meulen has an affinity for showmanship contests and is developing an impressive resume of successes. In addition to Thursday evening’s victory, she placed third in last year’s contest, which was her first trip to World Dairy Expo. She has also experienced success at the 4-H Classic show held at the Royal Agricultural Winter Fair, and has recently been notified of qualifying for another berth to compete on her area’s team at that show later this fall. “It was really exciting, it’s a good
WORLD DAIRY EXPO
Judge David Crack (left) selected Mikayla Endres of Lodi, Wis. (back row, second from left) as the top showman in the Senior Division of the Youth Showmanship Contest, from a field of 101 participants.
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Judge Laura Phoenix (back, left) selected Brianna Meyer of Chilton, Wis. (back, second from left) as the top showman in the Junior Division of the Youth Showmanship Contest, from a field of 131 participants. feeling to win such a large contest. There is just something I really love about showmanship,” Vander Meulen said. “I can’t really explain it. I just love to compete.” Vander Meulen would encourage younger members to take advantage of the opportunity to participate in showmanship classes. “You need to take advice from a lot of different people and really keep an open mind,” Vander Meulen said. “So many people have different perspectives, and you can combine all their ideas to come up with your own style.” Mikayla Endres, of Lodi, Wis., claimed the top honors in the Senior Division, ages 17-20, judged by David Crack of Richmond, Quebec, Canada. Endres is the 18-year-old daughter of Kevin and Heidi Endres and is a student at Madison College, working on completing her general education requirements before transferring to UW-Madison to study dairy science. Endres first entered the showring at the age of 4, showing at a local fair. She has competed in the Expo Youth Showmanship Contest several times before, but has never made the finals. Thursday night she went to the ring with her family’s Milking Shorthorn heifer, KNH Endres Zeus Legendary, who had claimed Junior Champion honors in both the open and junior divisions of Tuesday’s International Milking Shorthorn Heifer Show. “I’m lucky to have a lot of good people that are always willing to help me when it comes to showing and doing showmanship," Endres said. She encourages young showing enthusiasts not give up on competing in showmanship. “You just need to keep doing it, that’s how you’ll get better,” Endres said. “Read up on the new rules and really understand them. Don’t give up, you can’t always start on top but you can always keep trying.” Juniors (Ages 9-12): 1. Brianna Meyer, Chilton, Wis. 2. Kolton Crack, Richmond, Qué. 3. Ava Booth, Plymouth, Wis. 4. Mason Ziemba, Durhamville, N.Y.
Ind.
5. Garrett Ulness, Valders, Wis. 6. Amelia Stone, New Palestine,
7. Sara Dorshorst, Marshfield, Wis. 8. Lilian Finke, London, Ohio 9. Brianne Vandoske, Cleveland, Wis. 10. Abigail Ard, Pulaski, Wis. 11. Ava Hebgen, Deforest, Wis. 12. Morgan Stone, New Palestine, Ind. 13. Wyatt Dorshorst, Marshfield, Wis. 14. Landree Fraley, Muncy, Pa. 15. Emma Paulson, Columbus, Wis. Intermediate (Ages 13-16): 1. Taylor Vander Meulen, Brighton, Ont. 2. Savannah Crack, Richmond, Qué. 3. Adele Biasini, Morrisville, Vt. 4. Connor Erbsen, Lanark, Ill. 5. Julien-Charles Rousseau, Québec, Qué. 6. Zachary Paul, Worden, Ill. 7. Hailey Raymond, New Glarus, Wis. 8. Ashley Smith, Woodstock, Ont. 9. Brilee Tucker, Edmonton, Ky. 10. Cally Finley, Woodville, Ont. 11. Joseph Real, Georgia, Vt. 12. Kylie Nickels, Watertown, Wis. 13. Jared Abraham, Plymouth, Wis. 14. Sierra Omlin, Modesto, Calif. 15. Grace Howe, Waukon, Iowa Senior (Ages 17-20): 1. Mikayla Endres, Lodi, Wis. 2. Ashley Harvey, Stayner, Ont. 3. Rebecca Doble, Cannington, Ont. 4. Mike Podschadly, Armstrong, B.C. 5. Bruce De Ruysscher, Fredrick, Md. 6. Katie Anderson, Victoria, Australia 7. Kristen Broege, Janesville, Wis. 8. Emily Mikel, Stafford, N.Y. 9. Summer Henschel, Chilton, Wis. 10. Caitlin Small, Huntington, Mass. 11. Alli Walker, Wisconsin Dells, Wis. 12. Elizabeth Acel, Glen Rock, Pa. 13. T.J. Wingert, Kent, Ill. 14. Sandra Krone, Fountainville, Pa. 15. Lydia Williams, Waterville, N.Y.
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Expo Daily Edition • Saturday, October 7, 2017 • Page 5
Nuttleman ends Junior career with a championship bang BY DANIELLE NAUMAN Staff writer
Alyssa Nuttleman of Bangor, Wis., woke up Friday morning faced with walking the colored shavings as a junior member for the last time. Her dance partner for the day, Adams Creek AP Bianca-ETV, took care of making it a memorable one. Following a win in the Junior Two-Year-Old Cow Class, this young junior bred and owned cow secured Intermediate Champion banners in both the open and junior shows, as well as being named the Grand Champion of the International Junior Guernsey Show by lead judge Chris Lahmers and associate judge Bernie Heisner. Bianca returned to the colored shavings this year after bringing home the Junior Champion banners in both the open and junior shows at last year’s Expo. Following behind Bianca as the Reserve Grand Champion was the winning Four-Year-Old Cow, who was named Senior Champion, H Broke Showtime Taytor, owned by Dana Sickles, Maregno, Iowa. The Reserve Senior Champion was the second place Four-Year-Old Cow, Knapps Best Buy Tarina exhibited by Alexis and Frederick Williams, Mable, Minn. The Reserve Intermediate Champion was Prairie Moon L Abriella-ET, the winning Senior Two-Year-Old Cow owned by Landon and Leslie Sivesind of Waukon, Iowa. Junior Champion went to Nicleys HP GG Cordell Anne-EVT, the firstplace Fall Heifer Calf, leased by Logan Harbaugh and owned by Hillpoint, D Basse and M Miller of Marion, Wis. Knapps Kringle Tappy-ET, the firstplace Winter Yearling Heifer, exhibited by Landree Fraley of Muncy, Pa., took home Reserve Junior Champion honors. Sixty-four head of junior-owned Guernseys were exhibited. Adams Creek AP Bianca-ETV Alyssa Nuttleman Tell us about yourself. I’m 21 years old and a senior majoring in dairy science at the University of WisconsinMadison. At school, I’m a member of the Babcock House, Badger Dairy Club and a CALS Ambassador. This is my last year showing as a junior. Tell us about your animal. Bianca is bred and owned. She just recently scored VG-89, the maximum score for a first lactation cow in the US Guernsey Association. She is special because she has a great combination of dairy strength and extreme width all the way through. Her mammary system is awesome, and she has a very wide rear udder. Her mentality makes her unique. She acts like a show cow, she loves go-
THE BULLVINE
Adams Creek AP Bianca-ETV was named the Intermediate and Grand Champion of the International Junior Guernsey Show by judge Chris Lahmers and associate judge Bernie Hiesner following her win in the Junior Two-Year-Old Cow Class. H Broke Showtime Taytor garnered Senior and Reserve Grand Champion banners for Dana Sickles of Maregno, Iowa, after winning the Aged Cow Class. ing to the ring and handles it so easily. She is very relaxed. What was your reaction when you were named Grand Champion of the International Junior Guernsey Show? I was very excited. I thought she looked amazing, but she is a very young Junior Two-Year-Old Cow. I hoped for the best, but I tried to remain realistic, knowing that an older cow could win on maturity. I’ve had Junior Champions and Intermediate Champions, but I have never had the Grand Champion here. I am looking very forward to being in the Parade of Champions. It will be a great way to end my junior career. How did you get involved in dairy cattle showing, and why? I started showing when I was really young. Both sides of my family have enjoyed showing for many years, so it’s a multigenerational thing in our family and something we’ve always done. I take a lot of pride in doing it and promoting our herd. What do you enjoy most about showing? I love the reaction other people have to my animals. It’s very humbling to hear people say, “Wow! That’s a great cow!” You hope she is, but to have others confirm it with their opinions is wonderful. I also enjoy the pageantry of it all and it is a lot of fun. We have great people to work with and we meet new people every year. Who has helped you the most in your showing career? And how have they helped you prepare for today’s show? My family has always helped
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the Reserve Grand Champion at the Iowa State Fair this summer. She got her name because her dam’s name is Taylor. My sister couldn’t say Taylor, it always came out “tay-tor.” Taytor’s daughter was the Unanimous AllAmerican Spring Calf last year.
What is your favorite memory of showing dairy cattle? Today is definitely a big one. Another favorite would be when Bianca was Junior Champion of both the open and junior shows last year here at Expo. Also, in 2012, I had the Supreme Junior Champion heifer at the North American International Livestock Exposition (NAILE). Competing with and coming out on top of all the over breeds was very cool.
What was your reaction when you were named Reserve Grand Champion of the International Junior Guernsey Show? I was very excited and nervous. It was really just very overwhelming.
What do you enjoy most about being at World Dairy Expo? In previous years, before I was in college, it was seeing all the people who we only see once a year. Since I’ve been in college, I’ve enjoyed working with the Badger Dairy Club here. It’s fun to work with the people you go to school with. This is an amazing place to network and build relationships.
What do you enjoy most about showing? I like meeting new people. I also like watching the animals succeed because of all the work we put into it.
H Broke Showtime Taytor Dana Sickles Tell us about yourself. I’m 15 years old and am a 10th grader at Williamsburg, Iowa. In school I am in FFA, track and play the saxophone in the band. My parents are Chad and Stacy Sickles. Tell us about your animal. My grandparents gave me her dam, and I bred Taytor. This is the third time I’ve shown her here. I’ve also shown her at Louisville in the past, and she was
How did you get involved in dairy cattle showing, and why? My parents grew up showing in 4-H and they passed that on to me.
Who has helped you the most in your showing career? And how have they helped you prepare for today’s show? My dad gives me pointers all the time so I can get better at showing. He calms me down when I’m nervous or scared. What is your favorite memory of showing dairy cattle? I love going to shows to have fun. I have some great memories of being at NAILE and having fun with friends. What do you enjoy most about being at World Dairy Expo? The atmosphere is really good and everyone is very friendly.
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Page 6 • Expo Daily Edition • Saturday, October 7, 2017
Guernsey Show gets Jazzy BY DANIELLE NAUMAN Staff writer
Springhill Mentor Jazzy-ET, a fourtime World Dairy Expo class winner, was named the Senior and Grand Champion of the International Guernsey Show by lead judge Chris Lahmers and associate judge Bernie Heisner after winning the Four-YearOld Cow Class. Jazzy is bred and owned by Springhill Farm of Big Prairie, Ohio. Reserve Senior and Reserve Grand Champion honors went to the winning Aged Cow, Lantz Farm Preppy Indy, owned by Melinda Rushing of Yukon, Okla. Adams Creek AP Bianca took home the Intermediate Champion banner following her win in the Junior Two-YearOld Cow class for owner Alyssa Nuttleman of Bangor, Wis. Reserve Intermediate Champion was the winning Senior TwoYear-Old Millborne HP Kringle Tara owned by P. Morey Miller, Hillpoint Partners and Peter Vail of Granby, Conn. In Thursday’s heifer show Nicleys HP GG Cordell Anne-ETV, the winning Fall Heifer Calf, was named Junior Champion for leasee Logan Harbaugh and owners Hillpoint, Dan Basse and Morey Miller, Marion, Wis. Reserve Champion honors went to the winning Fall Yearling Heifer, GR-Dix Lee Royce Starskittles, owned by Justin and Daniel Chupp, Inola, Okla. Premier Breeder and Exhibitor banners went to Knapps Guernseys of Epworth, Iowa, while Indian Acres Indian Pie-ET was named the Premier Sire of the show. There were 200 animals in the show. Springhill Mentor Jazzy-ET Chris Lang Tell us about Jazzy. This was Jazzy’s fourth win at Madison. She was named Intermediate Champion last year and also won as a Fall Calf and Fall Yearling. She is scored EX-92 as a Three-Year-Old Cow. She is in her third lactation. Her brother, Springhill J Lonestar, was named Premier Sire of the heifer show. Her dam was an All-American in milking form and was Grand Champion at Louisville. She is scored EX-93. What was your reaction when you were named Grand Champion of the International Guernsey Show? What can you say? I was speechless. It is an amazing feeling. I am so glad my parents could be here to see her win. The guys at home could watch on the live feed provided by World Dairy Expo. They were as excited as we were here. We have had Junior and Intermediate Champions here, but never a Senior Champion or a Grand Champion.
*5,//(' &+((6(
What does receiving this title mean to you? Winning with a bred and owned cow is always a special feeling. Our farm had Guernseys for over a hundred years, but for a while we did not have them. We wanted to re-establish our Guernsey herd about 10 years ago. Jazzy’s mother, Joke, was the first Guernsey cow we bought then.
THE BULLVINE
Springhill Mentor Jazzy-ET, owned by Springhill Farm of Big Prairie, Ohio was named the Senior and Grand Champion of the International Guernsey Show by judge Chris Lahmers and associate judge Bernie Hiesner following her win in the FourYear-Old Cow Class. Lantz Farm Preppy Indy garnered Reserve Senior and Reserve Grand Champion banners for Melinda Rushing of Yukon, Okla. after winning the Aged Cow Class. She was a three-year-old selling in the National Convention Sale. We wanted a cow that combined it all, and Joke was it. In 10 short years, we’ve gone from just re-establishing the Guernsey herd to having bred the World Dairy Expo Grand Champion. How did you prepare for the show and who helped you? Most of the preparation takes place at home. We have two guys – Danny Pszenitzki and Marshall Overholt – who work full-time with our family and do a great job. What trait do you like most about Jazzy? Jazzy is a very spirited cow. She has a great personality; she is one of those cows with a great natural showring presence and just attracts attention. She has calved regularly, every 11 to 12 months. She has great production records, too, and she transmits. She has a daughter who was the Reserve All-American Spring Calf last year. How many total head do you have at Expo and where can Jazzy be found on grounds? We have 11 head, including two animals we showed and sold in the sale. We are located in Pavilion 2, Aisle 3 North. What are three reasons you show at World Dairy Expo? World Dairy Expo is a great marketing and merchandising opportunity. It is also great to socialize with other breeders, regardless of what breed they are involved with. It is a great place to promote your breeding and create a brand to foster future sales.
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Lantz Farm Preppy Indy Melinda Rushing, Abe Cobb, Katrina Watson Tell us about Indy. Indy does the whole thing on her own. She is a super easy cow to take care of. You know she is happy when she spends two to three hours each day playing with her tongue. She is scored EX-94 and works hard. She has made over 30,000 pounds of milk. She came to Red Dirt to be housed when she was a threeyear-old. She hit the ground running and has never looked back. When we scored after she first got here, Jennifer Clark asked if we were taking her to Madison. We had not planned on it, but she seemed to think she was good enough to go. Indy wasn’t even broke to lead, so we had to take care of that first. She goes back to Lily Lane breeding. She won here at Madison last year and was the Honorable Mention Senior Champion, as well as being Reserve Grand Champion at the Kentucky State Fair. This year she was the Grand Champion at the Kentucky State Fair in addition to winning here. She has been nominated All-American twice. What was your reaction when you were named Reserve Grand Champion of the International Guernsey Show? Our whole crew was completely ecstatic. She has gone from what seemed to just be an ordinary cow when she first came to us to being the Reserve Grand Champion cow at World Dairy Expo. What does receiving this title mean to you? Her winning is a tribute to this cow’s personality and strength. In December we had to do emergency surgery on her for a twisted secum and colon. The vet gave us a 10 percent chance she would pull through.
It is amazing. She is just a cow. With a little love and special care, we turned her into something special. She is loved by so many who work with her and has a great fan club as well. Even people who have competed against her appreciate her. How did you prepare for the show and who helped you?We started preparing for this day the first day she stepped on our farm. We work every single day to get these cows into shape to show at this level. June, July and August are so hot and humid in Oklahoma that we rinse them four times a day and wash once each day just to keep them cool, comfortable, eating and making milk. Here at the show, our crew works tirelessly. Expo is not easy. Mike Berry does such a great job leading Indy, we are so grateful for that. We can’t forget to thank Abe’s parents, Abe Sr. and Trish, and our herdsman, George, for taking care of things so terrifically so we can be here with these cows. What trait do you like most about Indy? Indy milks and she does not need to be pushed to do it. She just does it on her own. She’s super sweet and loves attention. She likes being worked with and that makes it easier to get her ready. How many total head do you have at Expo and where can Indy be found on grounds? We have eight head here. We are located in Pavilion 1, Aisle 7 North. What are three reasons you show at World Dairy Expo? It is the granddaddy of it all. If you don’t come here, you don’t really want to be successful in this business. Days like this with Indy, they make all the work worth every minute.
Visit us at Booth Stand TM714
Expo Daily Edition • Saturday, October 7, 2017 • Page 7
Wisconsin Holstein Association Royalty Courtney Moser, Westby, Wis. Kelsey Cramer, Juda, Wis. What are your main responsibilities as the Wisconsin Holstein Princess? Our roles are very similar in the work we do together to promote registered Holsteins. Local county groups can request for one of us to attend their events, such as breakfasts on the farm, county fair futurities and things of that nature. We also do classroom visits. How does your role change while attending World Dairy Expo? During the rest of the year, we attend more local and state show and events. This week, we will take on the added responsibility of representing the Holstein breed and the Wisconsin Holstein Association (WHA) on a global scale. Courtney, what do you enjoy most about representing the Holstein breed? Meeting so many people and making connections. I love seeing little kids experiencing their first show and teaching children with nonfarm backgrounds about where their food comes from. I also enjoy meeting with and working with our many junior and adult members. Kelsey, what has been your favorite experience serving as the Wisconsin Holstein Princess? The Wisconsin Holstein Futurity held at the Wisconsin State Fair. People from all over Wisconsin were there to witness such a unique and beautiful showcase of the best cows we have to offer. The formal atmosphere of our futurity makes it a stand-out event in not only our association, but for non-farm fair attendees, as well. Courtney, how has your involvement in the dairy industry prepared you for this role? Growing up on my family’s Dream Prairie Holsteins farm has given me first-hand experience in living and working on a farm. It’s the basis of how I’ve been raised, propelling me and preparing me for this role and for future career paths I might chose. I’ve also been able to experience many shows and events as a WHA Junior Member. These have given me insight on promoting the association. Tell us about yourself. (Courtney) I’m the 19-year-old daughter of Cary and Joy Moser. I’m a freshman attending Wartburg College in Waverly, Iowa, majoring in journalism and communications. (Kelsey) I’m 20 years old and the daughter of Bob and Nikki Cramer. I attend the University of Wisconsin-Eau Claire, where I am a sophomore majoring in communication sciences and disorders with a certificate in American Sign Language.
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Page 8 • Expo Daily Edition • Saturday, October 7, 2017
One-on-One
with Lisa Behnke, Showring Announcer Lisa Behnke New Glarus, Wis. How long have you been a Showring announcer at Expo? I co-hosted the 25th Anniversary Show’s Supreme Champion ceremony with Art Nesbitt. He and I continued in that role for 16 years. That man looked sharp in a tuxedo and had a rich voice on the microphone. It was an honor to share the podium with him. We shared a table before that, announcing the class results and Supreme Champions from the announcer’s table, which in the early days was located right on the rail. Talk about the best seat in the house, that is why management made the decision to move the announcer’s stand upstairs. That accomplished two things – it allowed the crowd to see the show without obstruction and the announcers were now closer to the dairy cattle office if questions arose. It did create some challenges gaining clarification about class placings and relaying lineups for champion classes, but these problems were remedied with binoculars, radios, sophisticated computer programs and hand held scanners, We still make really good use of the big PVC pipe you see near the flag. That big pipe and gravity still play an occasional role at the show. How did you become involved in the task and why? Like many people who volunteer at Expo, I was invited to help out, and it was so fun, I continued to do it each year after. Continued below
Tell us about your schedule throughout the week of World Dairy Expo. When I was a Badger Dairy Club Member at UW-Madison, I remember being really grateful to the ag campus professors who cut us some slack on the quiz and exam schedule before, during and after Expo, and being terrified of those courses that expected the world to go on business as usual during that same time. I’ve found the same to be true in my adult life. I’ve been fortunate to work for companies that are fully invested in World Dairy Expo and that makes the week and volunteering really enjoyable. I work for AgSource, a subsidiary of Cooperative Resources International, and while our whole staff is really busy this week with multiple booths on the grounds and many meetings and activities related to the show, my company not only allows, but encourages us to find some way to help out. How do you prepare for the upcoming Dairy Cattle Shows? Laurie Breuch and the Expo staff make things really easy for us. We get a sneak peek at the Cattle Log before it goes to print. We review the animals’ and exhibitors’ names and towns to make sure we know how to pronounce things. I also enjoy checking out the show results from the shows that precede World Dairy Expo. Winners from across the country and Canada converge in Madison, Wis., the first week of October. It’s fun to see the best of the best assembled on the colored shavings and each deserves to hear the names pronounced correctly if they are fortunate enough to stand among the top of these elite classes. I work with the International Brown Swiss Show, and
Dave Bollig, our overall and breed superintendent, and co-announcer Kelsi Mayer and Nancy Eisele, along with a stellar group of ring assistants on the floor, make the show flow seamlessly. We jokingly call ourselves “Team Swiss,” but it really is a team working in perfect sync with our judges and exhibitors that makes the show really fun to both watch and participate in, regardless of your role. What do you do for a living, and how do you balance that with the being a Showring announcer during the week of the show? I’m the Marketing and Communications Director at AgSource, and grew up just 30 minutes from the show. The week of Expo is one I’ve looked forward to each year since I can remember. As a kid, it meant a family trip to the show; in high school it was the FFA trip and judging contest; in college, it was a week of helping with all the behind-the-scenes aspects of the show as a Badger Dairy Club Member; as a mother, I watched my children and family members participate in the Dairy Cattle Show and Youth Showmanship Contest and helped with tours of the farms; as a working adult, I’ve had a chance through the companies I’ve worked for to participate as a Trade Show exhibitor, school tour guide, Virtual Farm Tour host, recognition award sponsor and show announcer. For seven years, I was on staff at World Dairy Expo, and had the pleasure of manning the media room at the show. I have to say that I’ve not been asked to balance work and volunteering at Expo. They seem to dovetail with each other. I think I’m like most people you find at World Dairy Expo. It’s more like we forsake the normal schedule for this week each year, in order to spend as many hours as possible with a group of people who share a common denominator – our lives all revolve around the love and care of dairy cows. What is the most challenging part of announcing Dairy Cattle Shows? The announcers’ job is really just to facilitate the show. Not only are you introducing the winners to the audience seated ringside, you’re also constantly making barn calls to make sure the next class is waiting in the wings in order to keep the show moving. The most challenging thing for me is trying to make sure that the words and tone of the announcements honor the achievement. So much work, luck and time have gone into each animal that is presented at this show. When you are fortunate enough to be among the top three in any class, or selected Grand Champion of the breed, each of us, as an announcer, wants to make sure that amazing accomplishment is properly recognized. What is your favorite memory of being a Showring announcer at World Dairy Expo? I still get goosebumps when I hear Seth Johnson, who was Executive Secretary of the American Guernsey Association at the time, announce, “It’s the Guernsey!” the year that Ashley Sears and Pie won both the Junior Supreme and Supreme Champion of the Show. Like I said, you want the words and the tone to immortalize that special moment, and I think Seth did just that.
W O R L D DA I RY E X P O Thank You Daily Ad-Saturday.indd 1
EH 2801-2905 8/16/2017 2:22:12 PM
Expo Daily Edition • Saturday, October 7, 2017 • Page 9
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Page 10 • Expo Daily Edition • Saturday, October 7, 2017
Something For All Ages At Expo
MARK KLAPHAKE/DAIRY STAR
DANIELLE NAUMAN/DAIRY STAR
Brooke Cornell of Berlin, Pa. concentrates on the judge during the Intermediate Division of the Youth Showmanship contest.
Ava Gard (from left), Luke Kastenson, Meghan Sullivan, Ali Holub, Jessica Wendt, Emma Gwidt and Andraya Errthum make grilled cheese sandwiches at the UW-Madison Cheese Stand at World Dairy Expo. Members of the Badger Dairy Club and Collegiate Farm Bureau operate the booth.
See you at World Dairy Expo We each have a unique dairy story, yet one thing connects them all: a passion for the cow.
MARK KLAPHAKE/DAIRY STAR
Bob Niemer and his son, David, take a look inside the cab of a John Deere utility tractor during World Dairy Expo yesterday.
Our dairy passion has driven 130+ years of innovations, and we know the best stories are yet to come.
MARK KLAPHAKE/DAIRY STAR
Cyrus Conard, of Sharon Spring, N.Y., clips a calf in preparation for the International Holstein Show Fall Heifer Calf Class Friday afternoon. The calf was exhibited by Elmvue Farms. Join us at booths EH3011 – 3315 and TM 754 to see how far we’ve come and learn where we’re going.
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MARK KLAPHAKE/DAIRY STAR
Steve Bartlam (left), from Easy Fix, visits with Aaron Mitchell of Mitchell Dairy located in Winnebago, Ill.
Expo Daily Edition • Saturday, October 7, 2017 • Page 11
MARK KLAPHAKE/DAIRY STAR
Doug Brown (left), Larry Landsgard and Trent Henkes attentively watch the International Holstein Show Spring Heifer Calf Class in the Coliseum Friday afternoon.
MARK KLAPHAKE/DAIRY STAR
World Dairy Expo attendees stop for lunch on Friday afternoon.
KRISTA KUZMA/DAIRY STAR
Josh York from Elkhorn, Wis., sports a dairy-related sweatshirt during his trip yesterday to Expo. York works on a 140cow dairy. MARK KLAPHAKE/DAIRY STAR
Lisa Semmel, of Pennsylvania, looks over the art work available at Steel Cow's booth in the Exhibition Hall.
KRISTA KUZMA/DAIRY STAR
Greg Happ mans one of the cameras during the International Guernsey Show yesterday.
Page 12 • Expo Daily Edition • Saturday, October 7, 2017
A tireless advocate for dairy Hershey named 2017 Dairy Woman of the Year BY BRITTANY OLSON Staff writer
As much as she enjoys being a dairy farmer, Marilyn Hershey also loves working to promote and develop the industry and the products that her farm plays a role in producing and sustaining. Hershey – nominated by her peers for her involvement and excellence in the dairy community and selected as the 2017 Dairy Woman of the Year – milks 850 registered Holsteins at Ar-Joy Farm with her husband, Duane, in Cochranville, Penn. “We farm an hour west of Philadelphia and are 40 minutes north of the Chesapeake Bay watershed, which is a watershed that’s on the radar for a lot of people,” Hershey said. “It makes for some interesting
farming.” Hershey and her husband are also in the process of building a methane digester on their dairy. They believe it is a good fit given their proximity to one of the United States’ largest cities and, also, the environmentally-sensitive area in which they farm. “We should have the digester running by mid-September,” Hershey said. Hershey, who already leads a busy life on the farm, has been extensively involved in dairy promotion efforts for many years. On top of working to promote dairy locally, regionally, and statewide, she currently presides over the Dairy Management, Inc. (DMI) Board of Directors as Vice Chair, and serves on the 36-member National Dairy Promotion and Research Board.
PHOTO SUBMITTED
Marilyn Hershey and her husband, Duane, stand with Lady Lace.
“I enjoy the direction and efforts behind DMI and dairy checkoff organizations,” Hershey said. “We’re doing a lot of great things right now with DMI and the National Dairy Promotion and Research Board. I truly enjoy that part of dairy farming.” Hershey’s husband also serves on the Land O’Lakes board of directors, making for lots of meetings and leadership responsibilities at Ar-Joy Farm. “It’s a busy life,” Hershey joked. “He has meetings during months when I don’t.” Her reaction when she found out she’d been chosen as World Dairy Expo’s 2017 Dairy Woman of the Year was nothing short of complete surprise, astonishment and shock. “I was watching my grandson, Wyatt, that night when I found out,” Hershey said. “My first response was, ‘That’s amazing! How did this happen?’ and then my second thought was, ‘I’d better put this boy to bed.’” Given her decades of experience as a dairy farmer and industry leader, Hershey has a few words of wisdom for anyone in the dairy community, but especially for women, whether they’re on the farm milking cows or working in the industry. “We need to stay strong and hang in there. Prices aren’t where they should be or need to be, and it’s been a hard couple of years,” Hershey said. “It’s not an easy life, but it’s a good life and there is no better place to raise a family.” She also expressed the need for dairy women to communicate, no matter the cir-
PHOTO SUBMITTED
Marilyn Hershey is this year's World Dairy Expo Dairy Woman of the Year. Hershey milks 850 registered Holsteins with her husband, Duane, in Cochranville, Penn., and currently serves as Vice Chair on the Board of Directors for Dairy Management, Inc. cumstances. “Women in the dairy industry need to be real with each other and hang together. We need to be able to communicate with each other in good times and bad,” Hershey said. “We really do need each other.” Between her roles as a dairy farmer, industry leader and an advocate for women in the dairy industry, it is easy to understand why Hershey was chosen for this award. She
humbly admitted that earning such a prestigious distinction has not really sunk in yet. “When I consider the list of [women] who were awarded this honor before me, it is an awesome list of people. It’s truly an honor,” Hershey said. Hershey and her fellow World Dairy Expo Recognition Award winners, were honored on Wednesday night at Dinner with the Stars.
Expo Daily Edition • Saturday, October 7, 2017 • Page 13
Outstanding Booth awards presented by Filament Small Division Award
JENNIFER COYNE/DAIRY STAR
MSW Plastics is recognized with Friday's Small Outstanding Booth award. Pictured are (from left) Commercial Exhibitor Committee member Melanie Burgi, Will Renner of MSW Plastics and award sponsor representative Larry Nelson.
Intermediate Division Award
Daily Herdsmanship Award presented by Select Sires, Inc.
JENNIFER COYNE/DAIRY STAR
Dirk Thompson and Crew (front, from left) – Nathan Jensen, Rachel Coyne, Sarah Butler, Dirk Thompson and Corey Couch – are Friday's Herdsmanship Award recipients. Dirk Thompson and Crew are from Champagne, Ill.
UW-Platteville’s 35th Annual
Pioneer Dairy Classic Sale
Saturday, October 28th, 2017 • 11 a.m Open House October 27th @ 5-9 p.m. • Lancaster, WI
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Worl d JENNIFER COYNE/DAIRY STAR
Select Sires is recognized with Friday's Intermediate Outstanding Booth award. Pictured are (from left) Commercial Exhibitor Committee member Melanie Burgi, Nicole Vanderploeg, Dori Lichty, Dave Sime, Richey Peterson and Maurie Kline all of Select Sires, and award sponsor representative Larry Nelson.
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JENNIFER COYNE/DAIRY STAR
Dupont Pioneer is recognized with Friday's Large Outstanding Booth award. Pictured are (from left) Commercial Exhibitor Committe member Melanie Burgi, Michelle Sandbulte and Dann Bolinger of Dupont Pioneer, and award sponsor representative Larry Nelson.
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Page 14 • Expo Daily Edition • Saturday, October 7, 2017
TheWorldWord on the Street Dairy Expo Trade Show Exhibitors Kade Walker Hatfield Manufacturing Gooding, Idaho Booth: AR 464-467 Tell us about your booth at World Dairy Expo. We sell things such as freestall headlocks and other equipment for dairies. My coworker and I are the only two people in the booth all week. We planned and designed the booth, laying it out before we came so we knew where to place things when we got here. How do you prepare for a week-long show like Expo? It usually takes about six months of preparation – everything from what we will have in the booth and what banners we will hang to what literature we will set out. This year, we are pushing our website and online ordering program. Who is your target audience during World Dairy Expo and why? There are two: potential dairy farming clients we have not reached yet and existing customers, being able to see them face-to-face. It is sometimes our only place to meet them. What is one way you draw attendees to your booth? We try to bring a piece of equipment no one else will have. Playing a video in our booth also helps bring people in. What is the most beneficial reason for attending World Dairy Expo for your business? How does this further develop your business? It is very beneficial to meet with existing customers face-toface. We ask them if we are meeting their needs, if they’re happy with their products and services, and what we can do to improve our products. It is also a great place to show new products and try to get new clients. What is one product that will be showcased in your booth in 2017 and why? This year, we brought a multi-use tractor with attachments for pushing up feed and grooming stalls. It’s unique.
Colin Kingston AMBIC Equipment Limited Oxfordshire, England Booth: EH 1311-1314
Greg Roger and Steve Geier John Deere Financial Johnston, Iowa Booth: MC 12
Tell us about your booth at World Dairy Expo. We have two booths and we’ve been coming here for 10 years. We store some stuff here and fly in the rest when we come in from England. We have fiberglass images on the backboard and examples of our products in glass displays.
Tell us about your booth at World Dairy Expo. We are a finance company for John Deere. We finance any John Deere equipment. We are telling people about our multi-use account and the opportunity to finance parts and service along with their crop seed purchases. We have three different people working each day. Two people will work the booth while the other takes a break and walks around the grounds. This is our only day working here.
How do you prepare for a week-long show like Expo? It starts a long way in advance with us figuring out what products we want to promote. We start promoting our products and upcoming visit to Expo via Twitter and our website. We fly in Sunday and set up on Monday. It takes about eight and a half hours to fly from London to Chicago. We drive from there. The staff we plan to use is selected six months in advance.
How do you prepare for a week-long show like Expo? We usually have a meeting before Expo to prep people who will be working the booth. We are not really selling a product, so we really only have to answer questions while we are at the booth.
Who is your target audience during World Dairy Expo and why? We export 80 percent of our production, so the U.S. is a big market for us. The AMBIC name is well-known. We are also looking for export opportunities, specifically in South America.
Who is your target audience during World Dairy Expo and why? Any sort of farmer, especially those who are John Deere customers looking for financing or any farmer looking for a way to finance their crop inputs.
What is one way you draw attendees to your booth? Mainly the fiberglass cow and the displays.
What is one way you draw attendees to your booth? We are friendly as people walk by and give them a chance to sign up for the drawing for our toy Gator we are giving away.
What is the most beneficial reason for attending World Dairy Expo for your business? How does this further develop your business? The opportunity to talk to farmers and distributors and be in touch with the market and how it’s evolving. It gets us more recognized worldwide. What is one product that will be showcased in your booth in 2017 and why? Our automated spray system that reduces labor in rotary milking parlors. It improves the process control and gets the same result every time.
What is the most beneficial reason for attending World Dairy Expo for your business? How does this further develop your business? It is a great way for us to interact with customers. We are also supporting the local community by having our booth. We like being able to support the event. It is important for us to have a presence here because it is a big event with a lot of people. What is one product that will be showcased in your booth in 2017 and why? We are really focusing on our multi-use account, which allows John Deere owners the opportunity to finance their parts and repairs.
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Expo Daily Edition • Saturday, October 7, 2017 • Page 15
TheWorldWord on the Street Dairy Expo Trade Show Exhibitors Ginger James AgroChem, Inc. Saratoga Springs, N.Y. Booth: EH 6003 Tell us about your booth at World Dairy Expo. We are a full-line dairy chemical manufacturer out of New York. New in our booth this year is our hoof care line. We are a leader in the industry of that, being able to set up protocols for different dairies, so we are trying to highlight that in our booth. We are promoting our automatic dosing system, which is a way to improve footbaths in order to have better efficacy. How do you prepare for a week-long show like Expo? We look at our goals and what we are trying to accomplish. We also ask, who are we targeting? And making sure that marketing aspect is being seen in the booth we try to plan. From there, we plan on who’s going to come, in terms of who are likely the people that are going to be attending, the dealers, dairymen and from which area. We try to set up meetings ahead of time so everybody is most efficient with their time. Who is your target audience during World Dairy Expo and why? As manufacturers we sell to dealers, but also we get out on dairy farms to troubleshoot and do important things like that. We are targeting dairies to see our products and our brand. But, we do value our dealers coming by to see more of what we are doing. We really enjoy our time with them. What is one way you draw attendees to your booth? We want something that people can actually see. Although we are a chemical manufacturer, we are doing our automatic dosing system, so we have one of those here and we have a footbath that just looks like a footbath with a cow in it. We are not selling those, but the idea is to get something to see and make people stop and say, "What are they doing here?" We do have a giveaway of products and a television of some of the different things we are doing. What is the most beneficial reason for attending World Dairy Expo for your business? How does this further develop your business? It’s a gathering of ideas. It’s very much the superbowl of the dairy industry. You have five days of potential new customers and existing customers with dairy, new dealers and international opportunities. We also need to continue networking with other companies to see what people are doing and to see if there is something you can work together on or keep in mind, so if a customer wants something or is interested in something you have an idea of who to tell them to go to. I feel your company needs to be at World Dairy Expo, if you are not here it’s probably a bad sign.
Jason Switzer Agri Feed International LLC Rockwell, Iowa Booth: AL 163
Rob Wills British Livestock Genetics Devon, England Booth: MC EB5, EB6 Tell us about your booth at World Dairy Expo. British Livestock Genetics is an organization that promotes companies from England. It helps British businesses establish new clients around the world. These businesses include veterinarians, auctioneers, breeders industry associates and commercial farms and more. My business is UK Sire Services. I am the unofficial manager of the booth while here at Expo. I am the only one to be in the booth, but I brought 15 people here with me to promote their business. It is my 22nd year at World Dairy Expo. How do you prepare for a week-long show like Expo? I work with an exhibit expert, Laurie Stodhal, who is based in Madison, Wis. I designed the booth. I wanted it to be artistic, but simple. Our slogan is: “It’s in our DNA.” It took me six months to prepare for coming to Expo. Who is your target audience during World Dairy Expo and why? We mostly target the international attendees, because there are many people who travel to World Dairy Expo. It makes it easy to do business. We can cover several countries in one location. One of the people who traveled with me was able to talk to people from France, Holland, Germany, Italy, Canada, the U.S. and Uruguay all in one morning. What is one way you draw attendees to your booth? The position of our booth is one way to draw attendees. It is on the stairs landing going up to the international lounge in the Coliseum so it is easy for international visitors to locate; however, being on the landing also allows it to still be visible to people from the U.S. who are not coming to the international lounge. Facebook has also been helpful to direct people to our booth, along with our website. What is the most beneficial reason for attending World Dairy Expo for your business? How does this further develop your business? This is the Mecca of networking in the dairy industry. There are so many people here to talk to. Plus, the camaraderie is great. The U.S. is also always at the forefront of research in equipment, breeding and software, so I like coming to see what is going on in the industry.
Tell us about your booth at World Dairy Expo. I am the owner of the company, which manufactures yeast fermented products – probiotics derived from the yeast cell wall. It comes in a liquid, dry and powder form. We have five people here, but usually only one or two of us are working the booth in shifts. How do you prepare for a week-long show like Expo? It takes us about two weeks to prepare. We get the booth ready, make the literature to take with us and set up appointments with other people in the industry, among other things. Who is your target audience during World Dairy Expo and why? We do business with distributors, dealers, feed companies and dairy farmers. Almost 99 percent of our business is international. We are just now getting into the United States' market. What is one way you draw attendees to your booth? Key words, such as immunity, gut health and all natural, on the booth help draw people in. It works for the most part. We try to keep the booth simple and to the point. What is the most beneficial reason for attending World Dairy Expo for your business? How does this further develop your business? The international interaction is very beneficial. We usually meet with people from about 30 countries during World Dairy Expo. It saves a lot of time and money. What is one product that will be showcased in your booth in 2017 and why? The dispersible powder is the product we are talking about the most. It is very versatile because it can be put in water systems and milk replacer powder. It reduces the cost per head per day by 30 percent compared to the other dry product we carry. With the milk price right now, this is a hot item.
What is one product that will be showcased in your booth in 2017 and why? We are not selling or promoting one product because we represent such a diverse group of people in agriculture. Our main objective is to promote these British agricultural businesses to others.
What is one product that will be showcased in your booth in 2017 and why? In our hoof care line, it's always Heal Max. We are really the only alternative to formaldehyde that has similar mechanisms of healing. Also, our dosing system for better efficacy, potential cost savings and reduce labor for the dairymen.
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Page 16 • Expo Daily Edition • Saturday, October 7, 2017
Sneezy wins it all BY KRISTA KUZMA Staff writer
Lead judge Chad Ryan and associate judge Brian Kelroy placed 88 animals in the International Junior Red and White Show yesterday. Redtag Destry Sneezy-Red-ET, owned by Chase Savage from Union Bridge, Md., took home the Grand Champion Trophy. Sneezy was the first-place Four-Year-Old Cow and Senior Champion. Reserve Grand Champion went to Milksource Dty Tammy-Red-ET, exhibited by Grady and Lane Wendorf from Ixonia, Wis. Tammy was the Reserve Senior Champion and first-place Five-Year-Old Cow. The Intermediate Champion went to the first-place Junior Three-YearOld Cow, Lichty Acres Htry Fire-Red, owned by Hope and Tanner Morrison of Peterson, Minn. Following her in the Reserve Intermediate Champion title was the first-place Senior ThreeYear-Old Cow, Kamps-Hallow Acapella-Red-ET, exhibited Grady and Lane Wendorf from Ixonia, Wis. Junior Champion was the first-place Fall Heifer Calf, Ms-Aol DB Raspberry-Red-ET, exhibited by Jaydn Kimball of Windham, Maine. Cleland Defiant Kailene-Red, the first-place Fall Yearling Heifer, exhibited by Grady and Lane Wendorf from Ixonia, Wis., took Reserve Junior Champion. Redtag Destry Sneezy-Red-ET Chase Savage Tell us about yourself. I am 13 years old and an eighth grader at New Market Middle School. I play basketball and show cows – Red and White Holsteins, Black and White Holsteins, and Jerseys. My parents are Chip and Isha. We milk 30 cows, some of which are ours while the others are cows we board for other people. Tell us about your animal. We purchased her. Last year, she was the Reserve Grand Champion of the Junior
THE BULLVINE
Redtag Destry Sneezy-Red-ET, exhibited by Chase Savage, took home Grand Champion honors during the International Junior Red and White Show yesterday. Milksource Dty Tammy-Red-ET, exhibited by Grady and Lane Wendorf, claimed Reserve Champion. Show at Expo and was Grand Champion at the All-American Junior Show in Pennsylvania. I really like her rear udder. It is big and has good veins. She’s a calm cow. She is one of my favorites. I have six cows here. What was your reaction when you were named Grand Champion the International Junior Red and White Show? I was surprised because the cow that was Reserve Grand Champion beat me last year. I was also excited. How did you get involved in dairy cattle showing, and why? I live on a dairy and my dad started putting cows in my name. What do you enjoy most about showing? When you win, it feels good. I also like leading the cows. It is really fun. I practice with my animals about 10 hours each week.
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Who has helped you the most in your showing career? And how have they helped you prepare for today’s show? My dad helped me the most. He taught me how to lead. He also picks out my animals with me and gets them ready with me. What is your favorite memory of showing dairy cattle? My favorite memory was when I was Supreme Champion of the Junior Show at the AllAmerican Junior Dairy Show four years ago. It was the first time I had shown there. What do you enjoy most about being at World Dairy Expo? This is my fourth time at World Dairy Expo. I have been here the whole week. I like showing and watching most of the shows. Milksource Dty Tammy-Red-ET Grady and Lane Wendorf Tell us about yourself. I (Grady) am 14 years old and live on a 100-animal dairy with 40 milking cows. My parents are Troy and Sarah Wendorf. We also farm 1,300 acres of cash crops. I am in 4-H and a part of the Red and White Association. In my FFA chapter, I am applying for the crop manager position, which is in charge of the school farm. I go to Oconomowoc High School. I am also in the Milwaukee Youth Symphony where I play the trombone. I am involved in dairy bowl and competed at the national convention last year. Tell us about your animal. We purchased her as a Spring Calf at the Milk Source tag sale. I have shown her since then except last year when my friend, Dawson Nickels, showed her. He used to own her with us. She won Grand Champion last year. She acts like a diva. She is my dad’s pet and she gets what
she wants. I could let go of the halter and she would come over and snuggle with me. What was your reaction when you were named Reserve Grand Champion of the International Junior Red and White Show? I thought it was pretty cool, but I was also nervous because the judge is someone I look up to as a Junior Holstein leader. How did you get involved in dairy cattle showing, and why? My uncle owned the farm before my dad bought it. My uncle showed cows and was a fitter. I showed some of his cows and eventually we bought a few. My dad took over the farm two years ago. My uncle still does the crops on the farm. What do you enjoy most about showing? I like making a lot of friends while here. The people you meet here are amazing. Who has helped you the most in your showing career? And how have they helped you prepare for today’s show? My grandpa, Niles, and my dad. My grandpa taught me the basics of how to show and my dad has taught me the ropes of the farm. In addition to taking care of the cows, I also drive grain cart, side dress corn, and help with making hay. What is your favorite memory of showing dairy cattle? Having fun after the show. It is so fun when everyone is happy and not stressed because they do not have to get the cows ready to show. What do you enjoy most about being at World Dairy Expo? I get to see a lot of people. There are people here from all over the world.
Welcome to the World Dairy Expo!
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Expo Daily Edition • Saturday, October 7, 2017 • Page 17
Fanny takes Grand Champion BY KRISTA KUZMA Staff writer
Meadow Green Abso FannyRed, owned by Triple-T, T&L Cattle, Berry, F&D Borba and F&C Borba of North Lewisburg, Ohio, took Grand Champion yesterday in the International Red and White Show where lead judge Chad Ryan and associate judge Brian Kelroy placed 262 total animals. The firstplace Aged Cow, Six-Year-Old and Over was also named the Senior Champion. Reserve Grand Champion went to Heatherstone RedhotRed, the first-place Junior ThreeYear-Old Cow owned by Milk Source, LLC of Kaukauna, Wis. Redhot was also the Intermediate Champion. Reserve Senior Champion went to Miss Apple Snapple-Red-ET, the first-place Four-Year-Old Cow owned by Milk Source, LLC, while the first-place Senior Three-YearOld, Miss Pottsdale Dfi Tang-Red, owned by Golden Oaks farm of Wauconda, Ill., took Reserve Intermediate Champion. The first-place Winter Yearling Heifer, Greenlea Ad Annie-RedET, owned by Michael P Heath, E William and Mark Iager of Westminster, Md., took home Junior Champion. Ms-Aol DB RaspberryRed-ET was Reserve Junior Champion. She is the first-place Fall Heifer Calf, owned by Jaydn Kimball of Windham, Maine. Premier Breeder went to Apple Partners, LLC of Lanark, Ill., while Premier Exhibitor went to Grady and Lane Wendorf of Crescentmead of Ixonia, Wis. Meadow Green Abso Fanny-Red Triple-T, T&L Cattle, Berry, F&D Borba and F&C Borba
THE BULLVINE
Meadow Green Abso Fanny-Red, exhibited by Triple-T, T&L Cattle, Berry, F&D Borba and F&C Borba, earned Grand Champion of the International Red and White Show. Heatherstone Redhot-Red, exhibited by Milk Source, LLC, was named the Reserve Grand Champion.
What are three reasons you show at World Dairy Expo? It gives us a chance to win and be competitive with other good cows in the nation. We do it because we love cows. We also get to meet new people.
How many total head do you have at Expo and where can Redhot be found on grounds? We have 26 head here. Redhot is in Pavilion 1, aisle 2 on the north side.
Heatherstone Redhot-Red Milk Source, LLC
Tell us about Redhot. We bought her last year. She was Reserve Grand at Expo and the Royal as Tell us about Fanny. She was Re- a Two-Year-Old Cow. She is a serve Intermediate Champion at great cow to work with. She is a World Dairy Expo as a Three-Year- Rainyridge Barnie daughter that is Old cow. At the Royal, she was scored EX-92. Grand Champion last year and Reserve Grand Champion the year be- What was your reaction when fore. She was also Supreme Cham- you were named Reserve Grand pion last year at the All-American Champion of the International Dairy Show in Harrisburg, Pa. We Red and White Show? We were bought her as a Three-Year-Old all really excited for the cows. Cow. What does receiving this title What was your reaction when mean to you? It was a great honor you were named Grand Cham- to have a cow that did that well at pion of the International Red and Expo amongst the greatest cows in White Show? We were excited. We the world. gave out a yell. How did you prepare for the What does receiving this title show and who helped you? She is mean to you? It’s hard to explain. housed in a box stall at Milk Source It means a lot and is something we Genetics. A crew of six people take strive for. care of her and the rest of the cows there. They spend a lot of time with How did you prepare for the show them to prepare them for shows. and who helped you? Fanny lives Here at Expo, there is a group of 10 in a pack barn with other special people taking care of the 26 animals cows at Triple T Holsteins in Ohio. in the string. What trait do you like most about What trait do you like most about Fanny? We like her udder. It’s near Redhot? Her mammary system is perfect. incredible. It has great veination, tight attachments and a great seam. How many total head do you have at Expo and where can Fanny be found on grounds? Triple T Holsteins has about 20 animals here. Fanny is in Pavilion 2 in aisle 14 on the south side.
What are three reasons you show at World Dairy Expo? The first is the quality of cattle we compete against. The second reason is the exposure of our animals to a large amount of people in order to market good genetics. The third reason is for the camaraderie and all the friends that gather at the week-long event.
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Page 18 • Expo Daily Edition • Saturday, October 7, 2017
Discover new dairy innovations MP Armektron Fast-4-All Milkplan SA is introducing their lastest milking system - the MP Armektron Fast-4-All. This product is adaptable to parlors of all sizes. It offers comfortable movement for the animals and optimizes labor for a smooth milking process. Find MP Armektron and other products from Milkplan SA in booths 4114 and 4115 in the Exhibition Hall.
Expo Daily Edition • Saturday, October 7, 2017 • Page 19
World Dairy Expo Yesteryear & Today
Today Yesteryear WORLD DAIRY EXPO
Mike Snyder presents an award at the 1980 Holstein Show at World Dairy Expo. Mike Snyder is a staple figure at World Dairy Expo. From leading in the Showring to assisting with the shows as a volunteer, Snyder has devoted many years to the event.
DANIELLE NAUMAN/DAIRY STAR
Snyder volunteers during the International Red & White Show Thursday afternoon.
2017 Star Sponsors Boehringer Ingelheim BouMatic Dairy Herd Management Elanco Animal Health Madero Dairy Systems New Holland Artex Barn Solutions Ltd. Bayer Bioret Agri Central Life Sciences Compeer Financial Cowsmopolitan Dairy Magazine Dane County E-Zee Milking Equipment, LLC Forage Genetics International Hoard's Dairyman John Deere Masters Choice Hybrids Merck Animal Health Monsanto Mycogen Seeds Nasco Phibro Animal Health, Corp. Select Sires, Inc. State of Wisconsin STgenetics Trans Ova Genetics Udder Comfort International Inc. Y-Tex Corporation Accelerated Genetics Agri-Plastics Mfg. Alltech Beco Dairy Automation, Inc. Calf-Star Datamars, Inc. Eric & Nicole Lang Estrotect Fight Bac GEA Greater Madison Convention and Visitors Bureau Holm & Laue Export GmbH Holstein Association USA, Inc. ImmuCell Corporation Insight FS Jetstream Genetics, LLC MAI Animal Health
Milkplan SA MilkSource Genetics Poly Dome Semex The Madison Concourse Hotel & Governor's Club Tom Morris Ltd. Vita Plus Corporation Westway Feed Products Zoetis ABS Global Adisseo Advanced Comfort Technology Ag-Bag AgriLabs Allflex USA, Inc. Alliant Energy Corporation American Guernsey Association American Jersey Cattle Association American Wood Fibers, Inc. ANIMART Arm & Hammer Animal Nutrition Ayrshire Breeders Association Best Western Premier Park Hotel Boviteq Brown Swiss Cattle Breeders Association Buildings by Alpha Calf-Tel Cargill Animal Nutrition Coburn Company, Inc. CROPLAN by Winfield United Dairy Star DeLaval, Inc. DuPont Pioneer GenOvations Holstein International International Protein Sires International Stock Food Corporation Kemin Kemps Dairy Products Kingsdale Farms National Dairy Shrine Nutriad, Inc. Papillon Agricultural Company Quality Liquid Feeds, Inc. Sheraton Madison Hotel Soy Best St. Jacobs ABC WG Critical Care, LLC Wahl Clipper & Lister Shearing
Agrisure Traits Agri-King, Inc. American Milking Shorthorn Society Andis Company Barenbrug USA Best Western Plus Inntower Madison Bio-Vet, Inc. Blue River Hybrids Clarion Suites at the Alliant Energy Center Clipper Parts & Repair CRV USA Dane County Holstein Breeders EcoPlanet Environmental, LLC Eisenmann Corporation FarmFirst Dairy Cooperative Feed Supervisor Software Feedworks USA, Ltd. Furst-McNess Company FutureCow Graduate Madison Harvestore Hyatt Place Madison/Verona IDEXX Immvac Inc. Innovation Center for U.S. Dairy Kansas Department of Agriculture KeyAg Distributors Klussendorf Memorial Association Kuhn North America, Inc. LIC Lallemand Animal Nutrition Lely MIOX Corporation NEXGROW Alfalfa Passion Ag, Inc. Prairie Farms Provimi Purina Animal Nutrition, LLC Red & White Dairy Cattle Association Sanctuary Veterinary Malaysia Slot Drain Systems Virtus Nutrition W-L Research Wisconsin Farm Report Radio Wisconsin Milk Marketing Board Woodchuck Bedding Spreader
Page 20 • Expo Daily Edition • Saturday, October 7, 2017
MASTITIS? Mycoplasma alkalescens Mycoplasma arginini Mycoplasma bovigenitalium Mycoplasma bovis Mycoplasma canadense Mycoplasma species Prototheca species
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STREP Streptococcus dysgalactiae Streptococcus uberis Streptococcus species
STAPH Staphylococcus aureus Staphylococcus chromogenes Staphylococcus species
MYPRO Mycoplasma alkalescens Mycoplasma arginini Mycoplasma bovigenitalium Mycoplasma bovis Mycoplasma canadense Mycoplasma species Prototheca species
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