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2016 WORLD DAIRY EXPO • ALLIANT ENERGY CENTER • MADISON, WISCONSIN, USA • WWW.WORLDDAIRYEXPO.COM • 95.5 FM

Daily Edition SUNDAY, OCTOBER 2, 2016

IN TODAY’S ISSUE: Henry Holdorf, BDC General Chair, page 4

Q&A: Cattle exhibitors travel to Madison, page 5

Topp brothers judge at WDE,

pages 6-7

Getting ready for World Dairy Expo, pages 8-9

TODAY’S SCHEDULE: CATTLE SHOWS & SALES 10 a.m.

6:30 p.m.

Youth Fitting Contest in the Estrumate Sale Pavilion World Dairy Expo Bovikalc Cattle Exhibitor BBQ in the Estrumate Sale Pavilion Sponsored by Boehringer Ingelheim Vetmedia Inc. Meet with friends and family at the Sunday evening BBQ sponsored by Boehringer Ingelheim Vetmedia Inc. In addition to a delicious meal, exhibitors can pick up pre-ordered season passes and dairy cattle exhibitor bags. Youth can pick up shirts for the Junior Shows.

SHOW RESULTS New this year! Receive Showring results via text. Text WDERESULTS to 727-4-WDEXPO

DAIRY ST R

The Expo Daily Edition is published by Dairy Star in conjunction with World Dairy Expo.

All roads lead to Expo

East and West coast dairymen bring cows to Madison BY MISSY MUSSMAN Staff writer

For some dairymen, traveling to World Dairy Expo takes much longer than a few hours. Dale Bendig of Gettysburg, Pennsylvania, and Ryan and Freynie Lancaster of Tillamook, Oregon, know all too well the amount of planning and the time it takes to make it to Expo. “It takes a lot to make sure things go smoothly,” Bendig said. Bendig has 20 head of cattle at Expo this year, 15 of which are milking cows. With 870 miles separating his farm and Madison, Wisconsin, the first thing Bendig ensures is that he has the registration papers and certificates of veterinary inspection for the cattle he is transporting. “You don’t want to travel that far and realize the cow can’t get off the trailer because you don’t have what you need,” Bendig said. After the paperwork, transportation for the cattle and supplies is the next step to organize. “We line up a truck to haul the cattle in and make sure we have enough supplies like

WORLD DAIRY EXPO

The show crew visits on Thursday while setting up for their showstring at World Dairy Expo. The Lancasters traveled from Oregon to exhibit cattle and will tie in this string. bedding, hay and feed so don’t have to buy any on grounds,” he said. Once transportation lined up, Bendig services vehicles the week before 870-mile trip.

we the is the the

“I’ve broken down before and have bought tires in every state we travel through,” Bendig said. “Breakdowns take a lot of time and money and can be our biggest challenge.” In the days leading up to

Expo, Bendig dispatches the supply trailer a day before the cattle trailer. “When we get there with cattle, everything is set up and Turn to ROAD | Page 2

From fitting contest winner to herdsman

How fitting helped Trent Styczynski get there BY RON JOHNSON Staff writer

Trent Styczynski began fitting cattle for people at his county fair when he was 12 years old. He had been doing so for free until someone approached him and told him he should be making some money. “I got approached by a guy who told me I should start charging, because I was losing him a lot of business. Some it all kind of took off from there,” Styczynski said. In 2010, the Dairy Cattle WORLD DAIRY EXPO PHOTO Exhibitor Committee made Trent Styczynski is shown after he won the World Dairy Expo the decision to separate the Youth Fitting Contest in 2010.

fitting component of the Youth Showmanship Contest into its own contest at World Dairy Expo. This created the perfect opportunity for Styczynski to show off the skills he had been honing by participating in that first World Dairy Expo Youth Fitting Contest with several others from across the United States. Earning first-place honors, Styczynski was surprised with how he placed but knew that he had done his best. “I was pretty confident in my work and thought I did a good job.” He remembers how the judge especially liked the way he blended the hair on his animal, so no lines were visible. According to StycTurn to CONTEST | Page 3


Page 2 • Expo Daily Edition • Sunday, October 2, 2016

Continued from ROAD | Page 1 ready to go,” Bendig said. Finally, on the Thursday or Friday prior to Expo, Bendig milks the cows they are taking, feeds and waters them, and loads them on the trailer right before leaving at 5 p.m. “Leaving at that time makes us less likely to hit rush hour traffic near Chicago,” Bendig said. “That can eat up a lot of time if we hit Chicago at the wrong hour. If we think we’re going to hit a lot of traffic in Chicago, we take a different route.” If there are no problems and traffic runs smoothly, Bendig can make it to Madison in 15 hours. “Ideally, we drive straight through and milk the cows when we get here,” Bendig said. “We have two people in each vehicle and rotate driving every four hours.” However, when things do not go smoothly, Bendig stops to milk the cows. “We milk them in the trailer with a portable vacuum pump and bucket at truck stops or at dairy farms we know along the way,” Bendig said. “After years of doing this, we’ve met a lot of WORLD DAIRY EXPO people along the way, so we know of The Lancaster crew unloads their cattle trailer at the cattle tent on Saturday morning. The Lancasters drove 2,100 miles to people to call or stop at or that can help Madison. us find someone to get us on our way again.” The Lancasters also have a long 96%, who won Grand Champion that check on the cows. Twice a day, they journey to the colored shavings, but year, on the trailer,” Lancaster said. stop at truck stops to milk the cows and instead of 870 miles, their journey is “Luckily, there was a nice man pulling do chores. 2,100 miles, taking them nearly 40 a horse trailer that helped us fix it.” “Milking and feeding is done right hours. Once everything is ready, the cows, there on the trailer,” Lancaster said. With a trip that long, the five cows bedding and equipment are loaded in This year, Lancaster’s trip began www.dairystar.com they brought to Expo this year were the the trailer and leave one week before the on Sept. 27 at 2 a.m., with six milking ISSN 020355 top priority when preparing for the drive cows show. cows. 522 Sinclair Lewis Ave. out. “Ryan and I don’t travel with the After 34 hour on the road, Lancaster Sauk Centre, MN 56378 “The main thing we do is prepare cows anymore, but we send them with and his crew stopped at a dairy farm 40 Phone: (320) 352-6303 Fax: (320) 352-5647 them for the trip,” said Freynie great cow people that do that trip year minutes outside of Madison on Sept. 28 Lancaster. “Keeping the cows in the after year,” Lancaster said. at 10 p.m. Published by Dairy Star LLC right condition is key, because they do There are two guys per truck and “The cows stayed at the farm until General Manager/Editor lose weight on the trip out to Expo. trailer. the following morning when we moved Mark Klaphake - mark.k@dairystar.com That’s why it’s very important that we “They usually drive straight them to the barns in Madison,” Lancaster 320-352-6303 (office) have the right kind of feed to send with through, taking turns driving and said. “It was a pretty uneventful trip, 320-248-3196 (cell) the cows.” sleeping,” Lancaster said. “They usually which is how we like it.” 320-352-0062 (home) The Lancasters also have their each drive or sleep for six hours.” However Bendigs trip was not as Ad Composition trucks and trailers serviced before Unlike the Bendigs who battle smooth. Nancy Powell 320-352-6303 making the trip. Chicago traffic to get to Expo, the “It was long and wet, he said. “It nancy.p@dairystar.com “We check the brakes and lights, Lancasters do not have that problem. rained most of the way. We were delayed Amanda Thooft 320-352-6303 too,” Lancaster said. “We also service it “We don’t have any certain city that about an hour to 1.5 hours because of amanda.t@dairystar.com in Madison before going back home.” we’re concerned with,” Lancaster said. the traffic with the rain.” Consultant That is important to them because “We mainly just keep an eye on the Despite the set back the cow are Jerry Jennissen 320-346-2292 in 2001, the Lancasters were on the way weather, especially on our drive back.” now settled in on the grounds. Editorial Staff home when one of the tires on the truck After getting on the road, the “Other than the rain the cattle did Andrea Borgerding - Managing Editor blew in the middle of the night. drivers do stop for normal fuel ups and great,” he said. “They ate and drank and (320) 352-6303 • andrea.b@dairystar.com “We had Gloamin Ren Libby EX- bathroom breaks, and take that time to are ready for the week.” Krista Kuzma - Assistant Editor

DAIRY ST R

(507) 259-8159 • krista.k@dairystar.com Missy Mussman (320) 429-1084 missy@dairystar.com Ron Johnson (608) 874-4243 ron.j@dairystar.com Ruth Klossner (507) 240-0048 cowlady@centurylink.net Jennifer Coyne (320) 352-6303 jenn@dairystar.com Cassie Olson (715) 245-6848 cassie.o@dairystar.com Brittany Olson (320) 352-6303 brittany.o@dairystar.com Advertising Sales Main Office: 320-352-6303 Fax: 320-352-5647 Deadline is 5 p.m. of the Friday the week before publication Sales Manager - Jeff Weyer (Northern MN, East Central MN) 320-260-8505 (cell) jeff.w@dairystar.com Mark Klaphake (Western MN) 320-352-6303 (office) 320-248-3196 (cell) Laura Seljan (National Advertising, SE MN) 507-250-2217 fax: 507-634-4413 laura.s@dairystar.com Jerry Nelson (SW MN, NW Iowa, South Dakota) 605-690-6260 jerry.n@dairystar.com Mike Schafer (Central, South Central MN) 320-894-7825 mike.s@dairystar.com Lori Menke (Eastern Iowa, Southern WI) 563-608-6477 • lori.m@dairystar.com Megan Stuessel (Western Wisconsin) 608-387-1202 • megan.s@dairystar.com

The Bendigs' cattle settle in after traveling from Gettysburg, Pennsylvania.

WORLD DAIRY EXPO


Expo Daily Edition • Sunday, October 2, 2016 • Page 3

Continued from CONTEST | Page 1

Trent Styczynski – back row, second from left – is pictured with the participants of the 2010 Youth Fitting Contest.

zynski, a dairy animal that has the equivalent of a “bowl” haircut is not terribly good looking. For his accomplishment, Styczynski received a cash award and a set of top-of the-line Aesculap clippers, made in Germany. “I thought it was cool,” Styczynski said. “As a kid, I never won a lot of awards. It seemed like it was one of my greater accomplishments.” Styczynski had been attending World Dairy Expo for a number of years, but 2010 was the first chance he had to stay in Madison and work at the show. Although he’d attended World Dairy Expo a number of years, 2010 was his first time working at the event. “I went to judging contests for FFA, but I never got to stay, because of football,” Styczynski said. Off the gridiron and back in the show ring, Styczynski had a 2010

“As a kid, I never won a lot of awards. It seemed like it was one of my greater accomplishments.” TRENT STYCZYNSKI

that he described as “my knockout year, I thought. It really got me going.” His knockout year included not only the victory at Expo but also a second place finish overall as an individual at the North American International Livestock Exposition (NAILE), in Louisville, Ky, leading his Wisconsin 4-H team to a second place finish overall as well. Styczynski’s interest for dairy cattle started on his family’s grade Holstein farm near Pulaski, in eastern Wisconsin. His parents, Jeff and Tammy Styczynski, milk 140 cows there. As for himself, Styczynski, now 24, is the herd manager at Jauquet Holsteins, Luxemburg, Wisconsin. The farm, owned by Jeff Jauquet, milks 75 registered cows, according to Styczynski.

Previously, Styczynski worked at a farm in Quebec, Canada and was the assistant herdsman at MilkSource Genetics, Kaukauna, Wis. Styczynski also has a small herd of his own cattle and hopes to one day have his own farm. He no longer fits cattle full time, but can’t seem to stay away from it completely. Styczynski clips all the cattle on the Jauquet farm as well as finds time to work on 100 or more head at eight to 10 shows each year. His stops include World Dairy Expo, the Midwest National Spring Holstein Show, the Wisconsin State Holstein and Jersey Shows, NAILE, and the Wisconsin State Fair. Over the years, Styczynski has learned that helping a dairy animal look her best is not a quick task. “You’ve got to have patience and you’ve got to know how to read cattle – what would benefit them and what would make them look worse?” Styczynski said. “There are a lot of different factors (that come into play), like feeding programs, the thickness of the blade you use, and where you use it.” Before switching on his clippers, Styczynski likes to step back and get an overall look at the animal. For example, he aims to see whether it is too fat or too thin, and how its legs look. “If you want the animal to look good, you have to put some time and effort into it,” he said. When it comes to the topline, Styczynski can spend anywhere from 10 minutes to half an hour. It’s the hardest part to clip, according to him. “The topline is right up there for the judge to see,” he noted. “And it really adds a lot of style from afar.” Styczynski has some words of wisdom for the beginning fitter. “Fitting doesn’t start with the clippers. You can only do so much with them.” Instead, getting an animal to its peak appearance might take a month to a year and a half. That’s because its overall physical condition comes

into play in the show ring. While Styczynski might not be clipping professionally anymore, he still enjoys bringing animals out to shows like Expo. Styczynski will have a “community string” of cattle from Jauquet Holsteins, animals housed there, and some from Styczynski’s clipping clients at WDE this year. Even though Styczynski can no

WORLD DAIRY EXPO

longer compete in the youth contest, he still looks forward to the competition of fitting and showing in the Showring. “I guess that’s the fun part of the show. You get to compete against a lot of your friends.” The Youth Fitting Contest will begin at 10 a.m. today in the Estrumate Sale Pavilion.

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One-on-One

Page 4 • Expo Daily Edition • Sunday, October 2, 2016

with with Henry Holdorf, Badger Dairy Club General Chair

Henry Holdorf, 21 Hometown: Ellsworth, Wis. Year at college/Major: Senior studying Dairy Science How many years have you helped with WDE? Four What has been your role in prepping for WDE? My role was recruiting workers and a lot of the management and behind-the-scenes type work leading up to Expo. This week at Expo, I will continue to be working in a manager type role, delegating duties and keeping workers on task, while trying to help where I can. Continued below

How have you been able to balance school work and Expo preparation? My schedule is fairly light due to preplanning my classes, I only have about two hours of class every day. The only part that has been hard is trying to find time for this and the research and lab work that I am working on.

milk removal, setting up the Showring and the grounds prior to Expo, cleaning up manure in the Showring throughout the week, putting up signage around the grounds and transferring materials around grounds, and taking care of and monitoring the milkhouse. On top of all of this, our members are also responsible for running the Cheese Stand.

GRILLED CHEESE.

How many hours do you plan to put in volunteering this week and the weeks leading up to and following Expo? In about How much sleep do you expect to get in a night during Expo? It is probably around four hours. We get here around 5 a.m. and three weeks I will work about 200 hours leave the grounds around 11 p.m. Why did you decide to take on this role? Two years ago I decided to take on the co-chair role and that develops into the What does Expo mean to you? It’s fun. It’s stressful and during role I have now. I figured someone needed to do this, so it might it you start to think "this isn’t so great" but when it’s over you miss it and wish you were still doing it, because it really is a lot as well be me. of fun. I think it is also an opportunity for us, as students, to work How many students are helping during the week? What are together with friends we normally wouldn’t be able to spend as their duties? Roughly 100. They are responsible for manure and much time with.

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The Word on the Street

Expo Daily Edition • Sunday, October 2, 2016 • Page 5

What is your favorite part about exhibiting cattle?

Dean Dohle (sitting, left) Pleasant Hope, Missouri Kim Grewe Cumberland, Wisconsin

Gene Hall Cushing, Oklahoma

How many years have you been exhibiting at Expo? A little over ten years.

How many years have you been exhibiting? Going on 14 years.

How many animals do you have and what breeds? We have 13 here and there are 15 in the string, and they’re Guernseys. What is your favorite part about exhibiting animals at Expo? I love the competitiveness and the friendships. Who is your favorite cow to walk the colored shavings and why? I’m going to have to go with one of my own, MiWil Tiller Malibu. She’s how my husband and I met and she is what started this journey. She has also produced alot of daughters who have walked the colored shaving for my husband and I.

How many animals do you have and what breeds? We have 15 here with 4 tie-ins, so 22, and they’re all Ayrshires. What is your favorite part about exhibiting animals at Expo? The exposure you get from your cattle. Within the breed that we work with, we market a lot of cattle, so it helps with marketing. Who is your favorite cow to walk the colored shavings and why? Mine would probably be Veronica, the Jersey. She’s just a cow that has stood time, years and years and unbeatable.

Tell us about the team helping you this week. I have about 10 of the most unbelievable people helping this week.

Tell us about the team helping you this week. We have seven people total.

How do you balance showing and operating your farm at home? It’s hard because I also have a full time job off the farm. Luckily, I have amazing inlaws, my husband’s parents, that hold down the fort while we are gone and allow us to do this and represent the farm.

How do you balance showing and operating your farm at home? For us this is a key for promoting our breed and our bred and owned animals. We sell a lot and do embryo work and if you don’t get out and expose your cattle, no one sees them, so this is the best place to be. This is why it’s worth the trip and time to be here. We have more hired hands and family taking care of the farm while we are here.

Tell us about your trip to Expo this year. It took just over four hours. I couldn’t have asked for a better drive in. The people who were hauling in with us didn’t have to stop so I was very happy. Tell us about your farm. At our farm back home, Valley-Gem Farm, we milk 150 head of nearly all breeds with primarily Guernsey. We are milking in a double eight parallel parlor. We have been working on a lot of renovations lately because we are working on transferring the farm over to my husband, Brandon, and I. We just built a new pack barn for the show and dry cows and then we are also growing and harvesting all of our feed for the cattle.

Tell us about your trip to Expo this year. It takes about 14-15 hours. The trip is always good but tiring. We came in Friday night, about 5:00, so we left home around 2 or 3 a.m.

How many years have you been exhibiting? As an exhibitor I’ve been here since 1998 but I have been coming and working for other people since 1988. How many animals do you have in your string and what breeds? We have 14 in our string. There are Milking Shorthorns, Jerseys and Holsteins. What is your favorite part about exhibiting animals at Expo? Well if you are going to be in the industry nowadays, you have to set the first week of October aside because it’s the greatest show on Earth.

Fort Atkinson, WI (920)-568-0554 Dan Gilbert (920)-222-9579 Email: Dan@brownswiss.com www.brownswiss.com www.Facebook.com/newgenerationgenetics

How many animals do you have and what breeds? There are 9 animals, a combination of Holsteins and Red & Whites. Who is your favorite part about exhibiting animals at Expo? The atmosphere one, and the cows two. I really enjoy being able to spend time around the cows.

Tell us about your farm. We milk 43 Jerseys, 21 Excellent and 11 Very Good. We milk in a double four herringbone parlor with an open pack. We also have about 60 beef mama cows at home of mixed breeds.

Tell us about your farm. We are on a rotational grazing program. The herd is averaging 23,000 pounds of milk per cow and we are milking about 120 cows.

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How many years have you been exhibiting? Two years. I am helping Westcoast Holsteins this year.

How do you balance showing and Who is your favorite cow to walk operating your farm at home? the colored shavings and why? Good help. That’s the biggest thing. Oak Grove Nikolia, she was the Grand Champion Milking Shorthorn Tell us about your trip to Expo this year. It was close to 4,000 Kiloin 2003 and one of my own. meters. It was a long trip with a lot How do you balance showing and of boring flat land. We left Wednesoperating your farm at home? day at Noon and it took us 30-some Great support staff. My wife and the hours total. We got here Friday night boy that helps me back home, with- at about 8:30. out those two and my son, I couldn’t Tell us about your farm. We milk do what I love to do. 730 cows, a combination of RegisTell us about your trip to Expo tered and Grade Holsteins, in a 40 this year. The guy driving at the end stall rotary parlor. We grow corn, of the trip missed our last turn, so barley, and buy some alfalfa for the our trip was 10 miles longer than it cows as well. should have been, but otherwise the 620-mile drive was great.

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Page 6 • Expo Daily Edition • Sunday, October 2, 2016

Two Topp brothers judging at World Dairy Expo

BY RON JOHNSON Staff writer

BOTKINS, Ohio – Ask Phil Topp how the cows are doing and you might receive a lengthy answer. Do you mean the Holsteins? Or maybe you’re inquiring about the Brown Swiss.

Then again, the question could relate to the Jerseys or the Milking Shorthorns. Topp-View Farm, Botkins, Ohio, is home to registered cattle of all four of these breeds. Phil, the youngest of the Topp brothers, is the

associate judge of the International Jersey Show at this year’s World Dairy Expo. Meanwhile, oldest brother Eric, is the official judge for this year’s International Milking Shorthorn Show. Keith,

WORLD DAIRY EXPO

Eric Topp was a judge during the 2015 World Dairy Expo. This year he is the official judge for the International Milking Shorthorn Show

the middle brother, will not evaluate cattle this year, but in 2013 he was selected to judge the International Ayrshire Show. Along with her trio of sons, Mary Lou Topp, will be at World Dairy Expo watching from the stands. She and her late husband, Don, founded Topp-View Farm in 1976. “I give a lot of credit to my mother,” Phil Topp said. WORLD DAIRY EXPO That’s because she kept Phil Topp (left) sets up his animal in the Showring during the 2015 World Dairy Expo. Phil is the the registered cattle business associate judge of the International Jersey Show at this year's World Dairy Expo.

going after Don’s death. Phil was only eight at the time, while Keith was 14 and Eric was 16. Topp-View has grown to 130 head, with 60 milking. The farm consists of 50 acres that grows hay and corn. Sometimes the family rents a bit of land, but still ends up buying grain, Phil said. The whole family works together. The brothers and their mother all milk, with a cousin occasionally filling in. Turn to TOPP | Page 7


Expo Daily Edition • Sunday, October 2, 2016 • Page 7

Continued from TOPP | Page 6

The farm began with registered Holsteins, because that’s the breed Don and Mary Lou each grew up around. When the herd had grown to 25 cows, the first Brown Swiss joined the team. “We were told about a good cow and we ended up buying her. A year later, she was the Grand Champion Brown Swiss at World Dairy Expo in 1999,” Topp said. Jerseys came next, after a farm sent one to the Topps to manage. The Topps liked that cow and bought her, too. Milking Shorthorns are the newest addition. Topp said he bought his first registered Milking Shorthorn at a local stockyard. These days, the Topps sell an average of 10 cows and heifers a year to other farms. “We breed for type, not genomics,” Topp said. The Topp-View Herd has a rolling herd average of approximately 22,000 pounds of milk, according to Topp. He said the fat test is about 3.7 percent, while the protein test is 3.9 percent. The somatic cell count is always under 100,000, he said. Topp-View’s milk is sold to Dairy Farmers of America (DFA) and ends up at a Dannon yogurt facility just 10 WORLD DAIRY EXPO miles from the farm. Keith Topp (left) was the associate judge for the International Ayrshire Show in 2013, assisting lead judge Paul Trapp.

“We were told about a good cow and we ended up buying her. A year later, she was the Grand Champion Brown Swiss at World Dairy Expo in 1999.” – PHIL TOPP

When the Ohio State Fair in Columbus, Ohio, an important dairy event for the Topps, rolls around, family members take turns staying home. Topp showed 16 of the farm’s Holsteins and Milking Shorthorns there this past August. The following week, Eric and Keith exhibited 22 Jerseys and Brown Swiss in Columbus. The family was able to find success at the Ohio State Fair as well,

as one of the farm’s Jerseys earned Grand Champion honors of the Junior Show. Keaton Topp, one of Topp’s nephews, was the leadsman. For Topp, the show season is filled with not only exhibiting the farm’s animals but also judging shows. Topp started judging dairy cattle 15 years ago, when he was 24. He figures that he will judge seven or eight shows this year. The shows include the Indiana State Fair, several county fairs, and, of course, World Dairy Expo. While both his brothers have judged at World Dairy Expo in previous years, this will be Phil’s first time evaluating cattle on the colored shavings. “I’m really looking forward to it,” he said. Topp said he is not nervous about working at the premiere dairy cattle event. “I don’t have to give reasons or anything,” he said. “As the associate

judge, I’ll assist the lead judge and maybe place the bottom third of the class. It depends on what the official judge needs.” Topp-View Farms has exhibited at World Dairy Expo for 20 years. A few years back, the Topps were named Premier Exhibitor for their Brown Swiss. In addition, they had the Reserve Grand Champion in 2005 and the national Total Performance Winner. Topp said the family has at least three long-term goals: attain a

BE THERE FOR EVERY MOMENT OF JERSEY A C T I O N

25,000-pound herd average, shrink the calving interval to 12 months, and be chosen as both Premier Breeder and Premier Exhibitor at World Dairy Expo. In 2010, the brothers were chosen to receive the Young Breeder award for their work with Brown Swiss. To people thinking of becoming involved in the registered cattle business – no matter what the breed – Topp has one bit of advice. “Buy something with a good pedigree.”

Tuesday 3:00 p.m. in the Coliseum International Jersey Show through Junior Champion

Wednesday 7:30 a.m. in the Coliseum International Jersey Show through Grand Champion 2:00 p.m. in the Exhibition Hall, Mendota 1 Virtual Farm Tour: Twinbrook Creamery Lynden, Washington 7:00 p.m. in the Sale Pavilion Top of the World Jersey Sale Scan for online catalog from Jersey Marketaing Service, sale manager

Thursday 12:00 noon in the Exhibition Hall, Mendota 1 Virtual Farm Tour: Mapleline Farm LLC Hadley, Massachusetts

USJersey Exhibit in the Coliseum, Arena Level 101

6:30 p.m. in the Exhibition Hall National Dairy Shrine Awards Banquet Honorees include the Distinguished Dairy Cattle Breeders for 2016, Bearl and Joanne Seals, Sun Valley Farm, Cloverdale, Oregon

Saturday 12:00 noon in the Exhibition Hall, Mendota 1 Virtual Farm Tour: Ponderovey Jerseys Glendale, Arizona 5:00 p.m. in the Coliseum Parade of Champions and Selection of 2016 Supreme Champions American Jersey Cattle Association

USJersey National All-Jersey Inc.

WORLD DAIRY EXPO

The Topps had a showstring of Brown Swiss cattle at World Dairy Expo a few years ago and will once again exhibit this year.

Call (614) 861-3636 Log on USJersey.com Write 6486 E. Main St., Reynoldsburg, OH 43068

Every Day, Tuesday through Saturday from 9:00 a.m. to 5:00 p.m. in the Coliseum at Arena Level 101. Plan to visit and be sure to register for this year’s door prizes.


Page 8 • Expo Daily Edition • Sunday, October 2, 2016

Getting ready for World Dairy Expo “Isn't it crazy how the busiest, most stressful week of the year is the one we anticipate the most?” - KRISTEN BROEGE

WORLD DAIRY EXPO

Cattle are unloading as they arrive at the Alliant Energy Center.

“Far too many memorable expo moments to count, no matter where I am in life, it's always like coming home when I get to the fairgrounds, see you soon Madison! – KELLY REYNOLDS, CORFU, NEW YORK

Barn displays are put up as cattle exhibitors prepare for Expo.

WORLD DAIRY EXPO

WORLD DAIRY EXPO

A milk pipeline is assembled in the Pavilions as the MilkSource crew set up.

WORLD DAIRY EXPO

Badger Dairy Club member, Will Walleser, hangs the Supreme Champion banners in the Pavilions.

Trade Show exhibitors place large equipment.

WORLD DAIRY EXPO

Turn to GETTING READY | Page 9


Expo Daily Edition • Sunday, October 2, 2016 • Page 9

Continued from GETTING READY | Page 8

Cattle are being washed as exhibitors move in.

WORLD DAIRY EXPO

Stalls are bedded with straw before exhibitors bring cattle into the Pavilions.

WORLD DAIRY EXPO

WORLD DAIRY EXPO

Semi trailers enter the grounds to drop off large equipment for Trade Show exhibitors.

WORLD DAIRY EXPO

Cattle trailers line the street next to the Pavilions as exhibitors unload cattle and tack.

WORLD DAIRY EXPO

Rick Bovre and John Erbsen hang fans above stalls in the Pavilions.

Floor mats are assembled prior to cattle entering the Pavilions.

WORLD DAIRY EXPO


Page 10 • Expo Daily Edition • Sunday, October 2, 2016

Technology improves the Expo experience

BY JENNIFER COYNE Staff writer

Every fall, World Dairy Expo brings excitement to the Alliant Energy Center for exhibitors, attendees and those at home to enjoy the week’s activities from afar. Over the last 50 years, the show has continually evolved with the latest advances in technology, furthering the Expo experience. “We’ve come a long way in a short time,” said Laurie Breuch, WDE Dairy Cattle Show Coordinator. The path to real-time results In the early days of the Dairy Cattle Show, all cattle entries and show results were recorded by pen and paper. With time, both tasks

“We've focused on sharing information using social media, and now this year, texting.” – LAURIE BREUCH

evolved to an online system. “For a while, paper was the only source for results – recording them, printing them and distributing them,” Breuch said. Beginning with the 2012 Expo, tablets have been incorporated to maximize accuracy of the show results by using a barcode scanning

WORLD DAIRY EXPO

Beginning with the 2012 Expo, tablets have been incorporated to maximize accuracy of the show results by using a barcode scanning mechanism.

mechanism. It then allows for efficient real-time sharing of the results across different avenues, such as ExpoTV, Expo’s website, Facebook, Twitter and now texting Results are continually reviewed and updated to ensure the most correct information is available for viewers. “Announcers use it, people around the world use it,” Breuch

said. “We’ve focused on sharing information using social media, and now this year, texting. It’s amazing we can implement these things, and we’re taking full advantage of it.” Ann Marie Magnochi, Dairy Cattle Show Manager, agreed. “Prior to working for Expo, I was at home one year painting the calf barn and streaming the show on my phone at the same time,” she

said. “It was like I was there.” However, the success of this system is not without the dedicated assistance of those that understand the technology. “With their help, we’ve asked questions and tested new things,” Breuch said. “Thankfully, it’s all worked from the get go.” Turn to TECHNOLOGY | Page 11

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Expo Daily Edition • Sunday, October 2, 2016 • Page 11

Continued from TECHNOLOGY | Page 10

Maximizing the experience Each improvement made at the show is to enhance the exhibitor and attendees’ experience at the show and watching from home. As the dairy industry continues to evolve, Trade Show exhibitors are looking for the latest innovations to bring to attendees. With every show season, more automated equipment, devices and tools are highlighted. “Even companies you may not think of as needing newer technology will have it,” said Kayla Sonnenburg, Trade Show Manager. “They’re keeping up with the changes of the industry and recognizing the needs of dairy farmers.”

“We're maximizing the time people have to get their cattle ready for the show; especially after some have a 30-plus-hour drive...” – ANN MARIE MAGNOCHI

In the same token, Dairy Cattle Show exhibitors are reaping the benefits of technology through the state-of-the-art New Holland Pavilions and milking parlor. “Everything is all custombuilt to provide quality products to exhibitors,” Magnochi said, “including superior ventilation in the Pavilions and a cow I.D. system in the milking parlor.” Additionally, R.F.I.D. tags have made animal identification and health check-in upon arrival at the grounds much faster and easier. Previously, exhibitors kept health records and identification papers

WORLD DAIRY EXPO

An Expo voluneer scans the tag on a cow for checking in. The use of R.F.I.D. tags have made animal identification and health check-in upon arrival at the grounds much faster and easier.

with their string and Expo staff and veterinarians would then spend time confirming the paperwork matched the animals once they settled into the barns. Now, an electronic wand scans the animal’s I.D. tag, matches it to exhibitor provided data in the online entry system and records the health check-in date and time. The online dairy cattle system is one integrated system. “It would take 10 to 30 minutes

just to health check-in one animal. With this technology, cattle are getting in and settled quickly,” Magnochi said. “We’re maximizing the time people have to get their cattle ready for the show; especially after some have a 30-plus-hour drive, they no longer have to wait to get in the pavilions.” As with all great advancements, challenges are inevitable. However, on Expo grounds, the benefits

The fresher the forage the happier the herd

immensely out-weigh any form of a setback. “We’re always looking for ways to improve,” Magnochi said. While enhancements have been made to the Expo experience, there is always opportunity for more – opportunity that Expo is eager to grasp. “We have big desires and the future is out in front of us,” Breuch said.

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Page 12 • Expo Daily Edition • Sunday, October 2, 2016

years

Celebrating

of World Dairy Expo

1967-1976 Looking back to...

The first Dairy Cattle Show at the 1967 World Dairy Expo was held in the Arena Building, now home to part of the Trade Show.

1967

The 4-H judging team from Wisconsin won the 4-H Judging Contest held at World Dairy Expo in 1972.

The fledgling show opens on September 15, 1967, with the name World Food Exposition. The event runs from Sept. 15Sept. 24. In 1969, the 10-day event was officially rebranded as World Dairy Expo.

Cheryl Johnson, Cinderella of the World, places a crown on the head of the 1967 Grand Champion Holstein.

The 1968 Grand Champion Holstein cow was presented with a banner, blanket and a Grand Champion trophy.

A group of men help with deplaning cattle in 1972.


Expo Daily Edition • Sunday, October 2, 2016 • Page 13

JOIN US FOR THE OPENING CEREMONY Tuesday, October 4th at 8 a.m.,

outside the northeast end of New Holland Pavillion 1 and see history in the making with a special 50th Anniversary surprise reveal.

1972

Newly introduced educational seminars quickly gained widespread popularity with attendees. The Silo Singers were a part of the entertainment offered in 1976 at World Dairy Expo.

Wind Drift Countess Nora was selected as the first Supreme Champion at World Dairy Expo in 1970.

1976

While a few Canadians were showing at Expo by the early 1970s, Lowell Lindsay realized many more Canadian exhibitors “were missing the boat” by not being there. That is why Lindsay, James Walker, and Joe Snyder formally organized a group of Ontario breeders to show cattle at World Dairy Expo.

Attendees walk through the trade show in 1975.

Dairy farmers from across the globe use World Dairy Expo as a place to exchange ideas in 1975.

Buyers gather on the floor of the coliseum for the 1968 Holstein sale.

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Page 14 • Expo Daily Edition • Sunday, October 2, 2016

World Dairy Expo Virtual Farm Tours highlight exceptional dairy operations

For over 15 years, World Dairy Expo Virtual Farm Tours have been bringing the best dairy operations in North America to attendees at the Alliant Energy Center. This year is no exception featuring dairies that have value-added products, focus on cow comfort, utilize technology, are innovative, produce quality forages, are a family commitment, are expanding and are community partners. These free tours include a half-hour visual presentation of the operation by the owners or herd managers with time for questions and discussion afterwards. Tours are presented daily, Tuesday through Saturday, in the Mendota 1 meeting room in the Exhibition Hall. All presentations will be available for viewing after the show on the Expo website. Below is the schedule of tours.

Tuesday, October 4 at 2 p.m. Hosted by: Kings Ransom Farm, Schuylerville, N.Y. Highlights: 1,000 milking/ Value-Added Dairying Sponsored by: Holstein Association USA, Inc.

Wednesday, October 5 at Noon Hosted by: Kellercrest Registered Holsteins, Inc., Mount Horeb, Wis. Highlights: 326 milking/Cow Comfort and Environmental Stewards Sponsored by: Vita Plus Corporation

Wednesday, October 5 at 2 p.m. Hosted by: Twin Brook Creamery, Lynden, Wash. Highlights: 185 milking/Utilizing Technology Sponsored by: Lely

Thursday, October 6 at Noon Hosted by: Mapleline Farm, LLC, Hadley, Mass. Highlights: 135 milking/Innovation Sponsored by: American Jersey Cattle Association

Thursday, October 6 at 2 p.m. Hosted by: Ruby Ridge Dairy, Pasco, Wash. Highlights: 2,300 milking/Forage Quality and Precision Feeding Sponsored by: DuPont Pioneer

Friday, October 7 at 2 p.m. Friday, October 7 at Noon Hosted by: Ocooch Dairy, Hillsboro, Hosted by: Forget-Me-Not Farms, Cimarron, Kan. Wis. Highlights: 8,900 milking/Expansion Highlights: 736 milking/Family Sponsored by: Kansas Department Commitment of Agriculture Sponsored by: Quality Liquid Feeds, Inc.

Saturday, October 8 at Noon Hosted by: Ponderovey Jerseys, Glendale, Ariz. Highlights: 2,000 milking/ Community Partners Sponsored by: Betaseed, Inc.

Celebrate the 50th Anniversary of World Dairy Expo! Give a shout out at #Celebrate50 and see it published in coming issues of Expo Daily Edition.


2016 W�ld Dairy Expo Star Spons�s FIVE STAR SPONSORS

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Accelerated Genetics Agri-Plastics Mfg. Allflex USA, Inc. ANIMART Boehringer Ingelheim Vetmedica, Inc. Calf-Star Calf-Tel Datamars, Inc. DuPont Pioneer Fight Bac GEA Greater Madison Convention and Visitors Bureau Holm & Laue Export GmbH Holstein Association USA, Inc. International Stock Food Corporation Jetstream Genetics, LLC Land O’Lakes, Inc. MAI Animal Health Madero Dairy Systems Milkplan SA MilkSource Genetics Nutriad, Inc. Poly Dome Semex The Madison Concourse Hotel and Governor's Club Tom Morris Ltd. Valmetal Group Westway Feed Products Y-Tex Corporation

ABS Global Adisseo Advanced Comfort Technology AgriLabs Alliant Energy Corporation American Guernsey Association American Jersey Cattle Association American Wood Fibers Inc. Ayrshire Breeders Association Beco Dairy Automation, Inc. Best Western Inn on the Park BMO Harris Bank Brown Swiss Cattle Breeders Association Crowne Plaza Madison Dairy Star Dairymaster USA, Inc. DeLaval Ecolab Estrotect Holstein International International Protein Sires Kemps Dairy Products Merrick Animal Nutrition, Inc. Milk Products, Inc. National Dairy Shrine Papillon Agricultural Company Quality Liquid Feeds, Inc. SCR Dairy, Inc. Sheraton Madison Hotel Soy Best St. Jacobs ABC The Coburn Company, Inc The Edgewater Trioliet Wahl Clipper & Lister Shearing

Aesculap AG Germany Ag-Bag AIC Waikato American Milking Shorthorn Society Andis Company Animal Health International Badgerland Financial Best Western Plus Inntower Madison Betaseed, Inc. Bio-Vet, Inc. CRV USA Clarion Suites at the Alliant Energy Center Dairy Management Inc. Dairy Nutrition Plus Dane County Holstein Breeders FarmFirst Dairy Cooperative Feed Supervisor Software Feedworks USA, Ltd. Furst-McNess Company FutureCow Graduate Madison Harvestore Jefo Koffmann Industries, LLC IDEXX Immvac Inc. Jaguar Animal Health Kansas Department of Agriculture Klussendorf Memorial Association Lallemand Animal Nutrition Land O'Lakes Animal Milk Products Co. Penergetic Solutions Promat Inc. Provimi NA Quality Liquid Feeds, Inc. Red & White Dairy Cattle Association Ritchie Industries, Inc. Swiss Valley Farms Virtus Nutrition WG Critical Care, LLC Wisconsin Farm Report Radio Wisconsin Milk Marketing Board Woodchuck Bedding Spreader


Page 16 • Expo Daily Edition • Sunday, October 2, 2016

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