2018 WORLD DAIRY EXPO • ALLIANT ENERGY CENTER • MADISON, WISCONSIN, USA • WWW.WORLDDAIRYEXPO.COM • LISTEN TO SHOW COVERAGE AT 95.7 FM
EXPO DAILY EDITION ATTENDEE INFORMATION
Tuesday's Attendance: 13,284 total attendees
Wednesday's International Attendance: 1,065 total attendees from 78 countries
In This Issue: Champion Spotlight
page 5
Industry People of the Year page 11
Word on the Street: Youth Contest Participants pages 12-13
Today's Highlights:
7:30 a.m. 10 a.m.
Int'l Brown Swiss Show - Cows and Groups Dairy Forage Seminar
1:30 p.m.
Int'l Guernsey Show - Heifers
1:30 p.m.
Int'l Red & White Show - Heifers
1:30 p.m.
Dairy Forage Seminar
2 p.m. World Premier Brown Swiss Sale 4 p.m. Happy Hour in the Tanbark sponsored by Turner Inc. 6 p.m. Youth Showmanship
SHOWRING RESULTS Text WDERESULTS to 727-493-3976 for Showring results
FLAVORS OF THE DAY
Grilled Cheese
Colby Swiss made by Steve Stettler at Decatur Dairy in Brodhead, Wis.
UW-Madison Cheese Stand next to the Arena Building
Ice Cream
Blueberry Waffle Cone • Butter Pecan • Pirates Bounty GEA Ice Cream Stand located in the Exhibition Hall
#WDE18
Thursday, Oct. 4, 2018
High caliber cows, forages go hand in hand
World Forage Analysis Superbowl held in tandem with WDE BY BRITTANY OLSON Staff writer
Dairy cattle require forages loaded with nutrients to be harvested and stored at peak quality. A ration balanced with quality forages, barring any challenges, allows dairy cattle to reach their genetic and environmental potential. Alex and Mary Olson, who milk 750 cows near Dallas, Wis., and were chosen as last year’s winners in the standard corn silage category during the World Forage Analysis Superbowl, know all too well that making quality forages is no easy task. “No year is the same with different diseases, insects and weather,” Alex said. “We have learned over the years what works best for our soils and the cows, and we try our best to work with the different conditions each year has in store for us. Also, we need a dose of good luck for everything to come together.” With the world’s finest dairy cattle, their breeders and exhibitors, and industry Trade Show exhibitors convening in Madison, Wis. during the first week of October each year, it only seems fitting that the world’s finest forages are also evaluated and judged against the highest standards for all to see while visiting World Dairy Expo. “The founders of the contest wanted to develop an educational program for producers by showcasing field-cured forages while also explaining what we define as high quality,” said Geoffrey Brink, supervisory research agronomist at the U.S. Dairy Forage Research Center, an orga-
PHOTO PROVIDED BY TREVOR OLSON PHOTOGRAPHY
A World Dairy Expo attendee evaluates forage samples of the 2017 World Forage Analysis Superbowl.
nizing partner of the World Forage Analysis Superbowl. Entries are submitted to the competition under one of seven categories: dairy hay, commercial hay, grass hay, baleage, haylage, standard corn silage and brown midrib corn silage. The samples are tested through Dairyland Laboratories in De Pere, Wis., and winners are classified by having either the highest relative forage quality or milk per ton along with a visual component, with the top entries being showcased at Expo.
The hands-on area in which the winning entries are shown is a crucial part of the contest, Brink said. “The importance of the hands-on space at World Dairy Expo is to see what we consider high quality forage,” he said. “People like to see bright green hay, but color isn’t always an indicator. We also want the entries to give the range we see in quality for each category, and also why Turn to FORAGE | Page 4
Trade Show features expanded booths, venue updates BY SHERRY NEWELL Staff writer
The World Dairy Expo Trade Show is aimed at keeping visitors engaged. Providing more space to tenured companies, scheduling new events and updating venues are all part of the effort. “What World Dairy Expo does to enhance the Trade Show is second to what new products and services are brought to the show by the exhibitors,” said Crystal Ripp, World Dairy Expo Trade Show Manager. With that in mind, Expo’s updates have included making a conscious effort to grant expansions to exhibitors who need space to feature their products in a better way. “Our goal always is to provide a showcase to all audiences – farmers, veterinarians, nutritionists and others – so they can learn and view what’s available to them,” Ripp said.
ABBY HOPP/DAIRY STAR
Attendees walk through the Trade Center Oct. 2. World Dairy Expo has updated the venue to be more accommodating for both attendees and Trade Show exhibitors. Expo previously focused on having a certain number of new vendors included each year because of a waiting list for new
exhibitors that is always in place. While many new companies will be exhibiting in 2018, more of the 800-plus established exhibi-
tors have had their requests for new locations or expansions granted. “It won’t be super obvious to visitors, but some of our vendors will have drastically different spaces as a result,” Ripp said. “We’ve kept in mind what we can do to make the most of a company’s investment in World Dairy Expo.” For example, Promat Inc., which sells comfort flooring for stalls, along with the Cowcoon loops, will expand its previous 10- by 40-foot display. The company’s booth was already a large space, but it was hard to make the space inviting for people who wanted to stand on the flooring, according to Beth Menton, Promat Inc.’s sales and marketing coordinator. The newly designed space will give a better idea of how the
Turn to TRADE SHOW | Page 3
Page 2 • Expo Daily Edition • Thursday, October 4, 2018
DAIRY ST R
EXPO SEMINARS All Expo Seminars are held in Mendota 2, Exhibition Hall.
The Expo Daily Edition is published by Dairy Star in conjunction with World Dairy Expo.
Previous Expo Seminars can be found online: www.worlddairyexpo.com
www.dairystar.com
ISSN 020355 522 Sinclair Lewis Ave. Sauk Centre, MN 56378 Phone: (320) 352-6303 Fax: (320) 352-5647 Published by Dairy Star LLC
General Manager/Editor Mark Klaphake - mark.k@dairystar.com 320-352-6303 (office) 320-248-3196 (cell) 320-352-0062 (home) Ad Composition Nancy Powell 320-352-6303 nancy.p@dairystar.com Amanda Thooft 320-352-6303 amanda.t@dairystar.com Consultant Jerry Jennissen 320-346-2292 Editorial Staff Andrea Borgerding - Associate Editor (320) 352-6303 • andrea.b@dairystar.com Krista Kuzma - Assistant Editor (507) 259-8159 • krista.k@dairystar.com Jennifer Coyne - Assistant Editor (320) 352-6303 • jenn@dairystar.com Ron Johnson (608) 874-4243 ron.j@dairystar.com Ruth Klossner (507) 240-0048 cowlady@centurylink.net Danielle Nauman (715) 245-6848 danielle.n@dairystar.com Danna Sabolik - Staff Writer (320) 352-6303 • danna.s@dairystar.com Maria Bichler - Copy Editor 320-352-6303 Advertising Sales Main Office: 320-352-6303 Fax: 320-352-5647 Deadline is 5 p.m. of the Friday the week before publication Sales Manager - Jeff Weyer (Northern MN, East Central MN) 320-260-8505 (cell) jeff.w@dairystar.com Mark Klaphake (Western MN) 320-352-6303 (office) 320-248-3196 (cell) Laura Seljan (National Advertising, SE MN) 507-250-2217 fax: 507-634-4413 laura.s@dairystar.com Jerry Nelson (SW MN, NW Iowa, South Dakota) 605-690-6260 jerry.n@dairystar.com Mike Schafer (Central, South Central MN) 320-894-7825 mike.s@dairystar.com Amanda Hoefler (Eastern Iowa) 320-250-2884 • amanda.h@dairystar.com Lori Menke (Southern WI) 563-608-6477 • lori.m@dairystar.com Megan Stuessel (Western Wisconsin) 608-387-1202 • megan.s@dairystar.com
11 a.m. "Are you raising the right number of heifers?" Sponsored by Micronutrients
1 p.m.
“Are there heifers all over the farm? Should you be raising them all? What impact does the replacement enterprise have on the farm? How do you go about determining how many heifers you should raise? By attending the “Are you rising the right number of heifers” Expo Seminar you can learn a series of questions to help determine what the right answer might be for your farm.”
"KPIs: Your yardstick to improve what matters on your operation" Sponsored by Feed Supervisor Software
“Dairymen are busy and can get overwhelmed trying to use all their records. Using Key Performance Indicators (KPIs) simplifies record analysis and, more importantly, helps them manage their employees.” – DR. TOM FUHRMANN AND TERRY BATTCHER, CONSULTANTS WITH DAIRYWORKS MANAGEMENT SYSTEM
– JASON KARSZES, SENIOR EXTENSION ASSOCIATE, PRO-DAIRY AT CORNELL UNIVERSITY
VIRTUAL FARM TOURS All Virtual Farm Tours are held in Mendota 1, Exhibition Hall.
Previously broadcasted Virtual Farm Tours can be found online: www.worlddairyexpo.com Noon
Young's Jersey Dairy, Inc., Yellow Springs, Ohio Sponsored by American Jersey Cattle Association
2 p.m.
For 149 years, Young's Jersey Dairy, Inc. has been owned and managed by the Young family. In 1958, they began selling milk straight to consumers, and two years later, built a small store. In 2009, the dairy began making farmstead cheese with the milk from the herd's 35 Jerseys. They now sell it and other products in a fullservice restaurant. Today, the farm hosts 1.3 million customers annually, churns 80,000 gallons of ice cream and produces 50,000 pounds of cheese.
Selz-Pralle Dairy, Humbird, Wis. Mycogen Seeds
Scott Pralle and Pam Selz-Pralle own Selz-Pralle Dairy, home to 450 registered Holstein cows and the current world-record holder for milk production, SelzPralle Aftershock 3918. Scott and Pam's commitment to agriculture extends throughout the state and nation in organizations including the Wisconsin Holstein Association, Professional Dairy Producers of Wisconsin, AgSource, Cooperative Resources International and CommonGround.
The Best Brown Swiss Genetics in the Industry THE #1 BULLS FOR Type Udders Production
Ask about our Champions Collection! Fort Atkinson, WI (920)-568-0554 Dan Gilbert (920)-222-9579 Email: Dan@brownswiss.com www.brownswiss.com www.Facebook.com/newgenerationgenetics
Stop by our booth for World Dairy Expo
SPECIALS
Booth AL 187
Expo Daily Edition • Thursday, October 4, 2018 • Page 3
Continued from TRADE SHOW | Page 1 equipment would work in an actual dairy barn, Menton said. “Before this, we were only able to display one stall at a time,” she said. “Now, we can bring all of our product line and you can see what it looks like when you step into a barn.” The company is also holding a customer and dealer appreciation event with appetizers and drinks in its booth Thursday, Oct. 4. Ripp said the Trade Center, which is a temporary structure that houses exhibits, is enhanced for 2018. Formerly known as the New Holland Trade Center, the 2018 version will be a newto-the-show Arcum™ Structure, a rounded-top tent boasting a glass wall on the west end to allow more light into the display area and fans sponsored by SunNorth Systems, Ltd., to help provide more air movement inside. Input from exhibitors in all areas is important to the success of the Trade Show. When it began, Expo created a committee to address the Dairy Cattle Show, and as the Trade Show grew, a second committee was established to help guide the commercial end of the event. Commercial Exhibitor Committee members are elected from among the vendors, and they serve as advocates for both Trade Show exhibitors and their customers.
Get social with
World Dairy Expo!
ABBY HOPP/DAIRY STAR
The Coburn Company, Inc. booth welcomes attendees at the Trade Show. “We talk to the people who have booths to find out what we can do to improve the show,” said Joe Coburn, president of The Coburn Company, Inc., who serves on the committee. “We want to make sure it’s a worldclass trade show to go with the world-class cattle show.” Coburn said it is clear today’s farmers do not have enough time to spend a day at a trade show without a takeaway that will benefit their business. His company’s booths are in three locations and are promoted heavily with pre-show marketing, especially to the 1,200
dealers with whom The Coburn Company works. Still, on-site daily giveaways, T-shirts and even a coloring contest help engage Expo visitors. While an evolving dairy industry has changed WDE’s audience, Coburn said it is still a onestop shop for everything dairy. “And, it’s really a showcase of new technology,” he said. Ripp agreed. “We’re very fortunate in having a 50-plus-year history and many companies see Expo as their very best trade show of the year,” she said.
Trade shows be like #wde18 – Carl Lippert RAILBIRD CLASSES OF THE DAY: Brown Swiss Class 332 Junior Three-Year-Old Cows Compete in Expo's Railbird Judging Contest and see how your placings match up to the official judge. Text RAILBIRD to 727-493-3976 to sign-up.
ABBY HOPP/DAIRY STAR
A representative of Promat, Inc. speaks with World Dairy Expo attendees. This year, the long-time exhibitor has additional space to display their products.
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Page 4 • Expo Daily Edition • Thursday, October 4, 2018
Continued from FORAGE | Page 1 we consider that to be high quality because it is more than just crude protein and fiber
perbowl also hosts a series of seminars Wednesday through Saturday of Expo, presenting talks on any given facet of forage quality, production and management. “The seminars present information producers would use directly, such as producing forages that GEOFFREY BRINK, meet the nutritional U.S. DAIRY FORAGE RESEARCH CENTER needs of dairy cattle or packing density of content. For example, digestforages during the ensiling proibility of the plant cell wall is a cess,” Brink said. new index that was included in the forage testing. In short, we Whether attendees walk want to show people for a high- through the winning forages, or quality forage, this is what we attend one of the seven Dairy Forage Seminars presented on strive for.” In addition to the contest the Forage Seminar Stage durand the hands-on learning area, ing WDE - all located at the the World Forage Analysis Su- east end of the Arena Build-
“In short, we want to show people for a highquality forage, this is what we strive for.”
DANNA SABOLIK/DAIRY STAR
Eugene Rodberg, of Kemin, presents Cortney and Doug Dotterer, of Dotterer Dairy in Mill Hall, Penn., as the Grand Champion Forage Producers of the 35th annual World Forage Analysis Superbowl, alongside World Dairy Expo President Al Deming Oct. 3 at the Mycogen Seeds Forage Superbowl Luncheon. The Dotterers received a $2,500 award for their BMR corn silage entry.
PHOTO PROVIDED BY TREVOR OLSON PHOTOGRAPHY
World Dairy Expo attendees listen to a Dairy Forage Seminar presented last year.
ing - Brink hopes they are refreshed on forage management practices they use at their own farms or learn something new. “We hope attendees learn the standards by which we judge forages, for producers during seminars to be refreshed and to see that the challenges they face are still challenges for everybody else, how to manage those challenges, such as packing density in a silo, and how forage quality is impacted by outside factors,” Brink said.
The 2018 winning forages highlighted in the Arena Building include the following firstplace finishers: Grand Champion First Time Entrant from Baleage Category, Matt Held of Slinger, Wis.; Quality Counts Corn Silage, Hylight Dairy LLC of Adams, N.Y.; Quality Counts Hay and Haylage, Windy Ridge Farm of Marionville, Mo.; Grand Champion Commercial Hay, Lazy 2K Livestock of Wheatland, Wyo.; Grand Champion Dairy Hay,
Swartz and Sons Farms LLC, Gilman, Wis.; Grand Champion Grass Hay, Rosedale Seed of Oxford, Wis.; Grand Champion Haylage, Olson Farms of Lena, Wis.; Grand Champion Baleage, Edwin Leid of Athens, Wis.; Grand Champion BMR Corn Silage, Morrisville State College, of Morrisville, N.Y.; Grand Champion Standard Corn Silage, Frazee Farms of Fabius, N.Y.
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Expo Daily Edition • Thursday, October 4, 2018 • Page 5
White-tail Holly wins with Grace Sauder exhibits Grand Champion of International Junior Jersey Show BY DANIELLE NAUMAN Staff writer
Grace Sauder, of River Valley Farm in Tremont, Ill., took top honors in the International Junior Jersey Show on Wednesday. SV Impression Holly-ET was named the Senior and Grand Champion of the Junior Show following her win in the Five-Year-Old Cow Class. Holly is owned by Ben, Andy, Blessing and Grace Sauder. Reserve Senior and Reserve Grand Champion honors went to Meadow Ridge Jackknife Summer, the winning Six-Year-Old & Older Cow, exhibited by Michael Riebe and Alleah and Emma Anderson of Cumberland, Wis. The Junior Show Intermediate Champion was the winning Milking Yearling, Julie-Ann Tequila Asia exhibited by Analise Stover, of Carlisle, Penn. The Reserve Intermediate Champion of the Junior Show banner went to the winning Senior Three-Year-Old, Fire-Lake Premier Meg, exhibited by Joshua, Hannah, Nicole and Rebecca Sanders, of Hilmar, Calif. During Tuesday’s heifer show, the top Winter Yearling, Meadowridge Fizz Sparkle was selected as the Junior Champion of the Junior Show for Cole Kruse and Gene Henderson, of Dyersville, Iowa. The Reserve Junior Champion of the Junior Show was the
PHOTO PROVIDED BY THE BULLVINE
SV Impression Holly-ET is named the Senior and Grand Champion of the International Junior Jersey Show by official judge Pat Conroy, of Angola, Ind., and associate judge Justin Burdette, of Mercersburg, Penn. Holly is owned by Ben, Andy, Blessing and Grace Sauder of River Valley Farm, in Tremont, Ill., and was the top Junior owned Five-Year-Old. Reserve Senior and Reserve Grand Champion honors went to the winning Aged Cow, Meadow Ridge Jackknife Summer exhibited by Michael Riebe and Alleah and Emma Anderson, of Cumberland, Wis. winning Fall Yearling, Wildweed Primero Lightning exhibited by Michael and Megan Moede and Katie Ledvica, of Algoma, Wis. Judge Pat Conroy and associate judge Justin Burdette placed 109 of junior-owned animals during the International Jersey Show. SV Impression Holly-ET Grace Sauder Tell us about yourself. I’m 14 years old. I’m homeschooled and in my freshman year. I really love crafting and working the cows and choring them.
PHOTO PROVIDED BY THE BULLVINE
Meadow Ridge Fizz Sparkle, the winning Winter Yearling owned by Cole Kruse and Gene Henderson, of Dyersville, Iowa, is named the Junior Champion of the International Junior Jersey Show by official judge Pat Conroy, of Angola, Ind., and associate judge Justin Burdette, of Mercersburg, Penn. The Reserve Junior Champion banner was awarded to the winning Fall Yearling, Wildweed Primero Lightning owned by Michael and Megan Moede and Katie Ledvica, of Algoma, Wis.
STOP BY AND SEE US AT BOOTH EH-2613
Tell us about your animal. Holly is five years old and has had four calves. She is scored EX-94 and is a Rock-Ella Impression daughter of Pleasant Valley Prime Heather EX-96. Last year, Holly was nominated ABA All-American as a Four-Year-Old, and in 2016, she was the All-American Junior Three-YearOld. She won her class both at the AllAmerican show in Louisville, Ky., and here at World Dairy Expo. She was the Intermediate Champion in Louisville and the Reserve Intermediate Champion at WDE. What was your reaction when Holly was named Grand Champion? I was so excited. I’m really glad I have opportunity to show Holly.
How did you get involved in showing dairy cattle? I got started showing when I was maybe five or six years old at the Illinois State Fair. I had always watched my brothers show and I wanted to try it. Once I did, I really enjoyed it. Who has been a mentor for your showing career? What is the best advice they have given you? My brothers have always helped me. They’ve taught me how to set the feet up and keep an eye on the judge. What is your favorite memory of showing dairy cattle? I really like being with my family at the shows, and Holly winning at Expo is very special.
Visit us at booth AL130
Page 6 • Expo Daily Edition • Thursday, October 4, 2018
It’s Christmas in October Feliz Navidad named Grand Champion of International Jersey Show BY DANIELLE NAUMAN Staff writer
Rivendale Farms of Pittsburgh LLC, of Bulger, Pa., celebrated Christmas a little early this year as their winning Four-Year-Old MB Lucky Lady Feliz Navidad-ET took home the Senior and Grand Champion titles at Wednesday’s International Jersey Show. Reserve Grand Champion honors went to the Intermediate Champion, South Mountain Voltage Radiant, who was the winning Junior Three-Year-Old owned by Ernest Kueffner and Terri Packard, of Boonsboro, Md. The winning Aged Cow, RRF Comerica Daisy owned by River Valley Farm and Reinholt Jerseys, of Tremont, Ill., was named the Reserve Senior Champion. Townside Tequila Response R, the second place Four-Year-Old owned by Rivendale Farms of Pittsburgh LLC, was named the Reserve Intermediate Champion. At the conclusion of Tuesday evening’s heifer show, Milksource Gentry Marriot-ET was selected as the Junior Champion following her win in the Fall Calf Class. Marriot is owned by Milksource Genetics and Finca Valparaiso, of Kaukauna, Wis. The banner for Reserve Junior
PHOTO PROVIDED BY THE BULLVINE
MB Lucky Lady Feliz Navidad-ET, owned by Rivendale Farms of Pittsburgh LLC, of Bulger, Pa., is named the Senior and Grand Champion of the International Jersey Show, following a first-place finish in the Four-Year-Old Cow Class by official judge Pat Conroy, of Angola, Ind., and associate judge Justin Burdette, of Mercersburg, Pa. Reserve Grand Champion honors went to the Intermediate Champion South Mountain Voltage Radiant, the winning Junior Three-Year-Old owned by Ernest Kueffner and Terri Packard, of Boonsboro, Md.
Champion was awarded to the winning Summer Yearling, Arethusa Fizz Callie-ET owned by Mikaela Joy Yoder, of Abbotsford, B.C. Pleasant Nook Farms, of Ayr, Ont., took home the coveted Premier Breeder banner, and the Premier Exhibitor banner went to
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Rivendale Farms of Pittsburgh LLC, of Bulger, Pa. In the heifer show, South Mountain Jerseys, of Boonsboro, Md., was named the Premier Breeder and MeadowRidge Jerseys, of Cumberland, Wis., was named the Premier Exhibitor. Official judge Pat Conroy, of Angola, Ind., and associate judge Justin Burdette, of Mercersburg, Pa., sorted through 388 head of top Jersey cattle during the two-day show. MB Lucky Lady Feliz NavidadET Rodney Rankin Tell us about Feliz Navidad. Feliz Navidad is scored EX-91, which was the maximum score for her second lactation. She is just recently fresh with her third calf. She was named the Intermediate Champion and Honorable Mention Grand Champion here last year. She was named All-American as a Senior
Two-Year-Old and a Senior ThreeYear-Old. What does receiving this title mean to you? Her winning is a great honor and means everything, especially to me. It means a lot to the farm, as it was just started up two years ago. How did you prepare for the show and who helped you? We have a great crew. Jason Thomas, Aaron Eaton and my daughter, Kim Cernsa, all have played a great part in the success of our entire string. What trait do you like most about Feliz Navidad? She has a super udder and is such a great, easy cow to work with. What is the best reason to show at World Dairy Expo? We show at Expo to promote our cows and to promote sales of embryos and live cattle.
milc group presents train trac Train trac is an online training platform that transforms how dairies on-board new employees and keep existing employees current on skills and safety training they require to perform their jobs. Find the train trac software at milc's booth in the Exhibition Hall Nos. 4425-4426.
PHOTO PROVIDED BY THE BULLVINE
Milksource Gentry Marriot-ET, the winning Fall Calf, was named Junior Champion of the International Jersey Show for owners Milksource Genetics and Finca Valparaiso, of Kaukauna, Wis. Reserve Junior Champion honors went to the winning Summer Yearling, Arethusa Fizz Callie-ET owned by Mikaela Joy Yoder, of Abbotsford, B.C.
Expo Daily Edition • Thursday, October 4, 2018 • Page 7
Visit Booth
AL 132-133
for LN2 products
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Choose the company with a track record for safety, quality and reliability. Built with the heritage of CryoScience by Taylor-Wharton. Visit our booth to learn more about our secure LN2 products for your dairy operation.
Theodore, AL, USA +1 844-273-7517 CustomerService@WorthingtonIndustries.com WorthingtonIndustries.com/AI
Page 8 • Expo Daily Edition • Thursday, October 4, 2018
Outstanding Booth Awards Presented by Econoprint
JENNIFER COYNE/DAIRY STAR
Commercial Exhibitor Committee member Stefanie Bradley presents Wednesday's Small Outstanding Booth Award to PMI – (from left) Keith Bolsen, Michael Hearne and Brynn Kepler.
JENNIFER COYNE/DAIRY STAR
Commercial Exhibitor Committee member Stefanie Bradley presents Wednesday's Large Outstanding Booth Award to Comfort Hoof Care – (from left) Juan Cadavid, Kimberly Evert, Katie Burch, Cassie Schlender and Colin Peterson.
Daily Herdsmanship Award presented by Select Sires, Inc.
JENNIFER COYNE/DAIRY STAR
Commercial Exhibitor Committee member Stefanie Bradley presents Wednesday's Intermediate Outstanding Booth Award to Trans Ova Genetics – (from left) Emily Warnimont and Sara Kober.
MILK FEVER MASTITIS LAMENESS FERTILITY Solve these problems with a RESCO BOLUS
Looking for distributors Visit us at Booth MC70
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JENNIFER COYNE/DAIRY STAR
Red Brae Dairy, Jenlar and Bleckview – (front, from left) Larry Meyer, Jennifer Meyer, Steve Armbruster, Lea Ann Bleck and Jeff Bleck; (middle, from left) Brady Bleck, Brianna Meyer, Abby Meyer, Austin Meyer, Wyatt Storms and Calli Storms; (back, from left) Bret Long, Elise Bleck, Zoe Ertel and Summer Henschel– are Wednesday's Herdsmanship Award recipients. The string is from Muscoda, Wis.
Expo Daily Edition • Thursday, October 4, 2018 • Page 9
Worl d
Home Expo Home Expo TO
Murray Reissner Ontario 4-H Dairy Cattle Judging Team coach and chaperon Woodstock, Ont., Canada
How many miles did you travel to arrive at World Dairy Expo? Our journey usually encompasses more than 700 miles of travel before we arrive in Madison, Wis. We team up with David Fischer from the University of Illinois to get in extra practice sessions. We then take part in the practice judging session prior to the National 4-H Dairy Cattle Judging Contest. This year will be our 29th consecutive trip to World Dairy Expo with a judging team from Ontario.
Tell us about your journey to World Dairy Expo. Personally, I have been coming to World Dairy Expo since 1974. Since that time, I have missed only one Expo in 40 years and that was due to a dairy cattle judging assignment in Australia. Being a retired employee of the Semex partners, World Dairy Expo was and continues to be the mustvisit event every fall. After I retired in 2011, I was asked to assist the late Bertram Stewart in guiding the Ontario 4-H judging team to Madison, Wis. What does it take to plan for the trip to Madison, Wis.? Our planning for World Dairy Expo starts in late July. We have an Ontario Inter-County 4-H Judging Competition where we judge nine classes of all dairy breeds, as well as write a quiz. Then in the afternoon, contestants give oral reasons on six classes. From all of the results, we come up with a list of winners in each division. There is also an overall winners list, which is a combination of all the scores. From that list of contestants, the top four winners are invited to form the Ontario team that will compete in the National 4-H Judging Competition. This is a one-time, all-expenses-paid trip to WDE and the trip usually lasts for 10 days. Individuals can compete in our contest every year in Ontario with the exceptions being if they are first overall or have been to Madison, Wis., in previous years. Previous Madison, Wis., winners have competed in Ontario in following years as they may qualify for a chance to represent Canada on our team that goes to the European Young Breeders School competition in Belgium every August. Who all helps make the travels go smoothly? What are their responsibilities? Our team is sponsored by the Ontario Dairy Youth Trust Fund, which I am a trustee. Our biggest helper in preparing for Madison, Wis., is Mary
Poirier from Ontario Holstein. Mary has been with the Ontario branch since inception and she TOon has her finger the pulse of everything needed to get us off to Madison, Wis. She makes hotel reservation, orders our jackets, ensures we have health coverage and more. Mary makes my life as a chaperon easy.
What are your must-dos once you arrive at World Dairy Expo? One of our must-dos during WDE was to always visit a restaurant called the “Prime Quarter.” However, the one in Madison, Wis., closed a few years ago due to a fire and has never re-opened. That doesn’t deter us. We make the short drive to Janesville, Wis., to get that “Prime Quarter” experience. Also, we visit the University of Wisconsin-Madison Cheese Stand every day. It has to be the best deal in town and a great way to support the Badger Dairy Club and the dairy industry.
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What do you do during World Dairy Expo when you’re not working? There is so much to see at WDE and so many people to talk and visit with. And, there is always something new and innovative in the dairy industry that is being introduced at WDE. What is your most memorable year traveling to World Dairy Expo? It’s hard to believe it’s been 20 years, but in 1998, I had the pleasure of escorting the Reserve Grand Champion Guernsey. Her name was Maplehurst Hopeful Ex-95 and she was owned by my good friends, the Forster family from Lynden, Ontario. Many of us dream of standing in the center of the showring on the colored shaving as a judge. This was perhaps by biggest adrenaline rush, when in 2012, I was the official judge for the senior division of the Youth Showmanship Competition.
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Page 10 • Expo Daily Edition • Thursday, October 4, 2018
Value Added FArms: Echo FArm Courtney and Beth Hodge Echo Farm and Echo Farm Puddings Location: Hinsdale, N.H. Tell us about your farm – both the award-winning cattle and valueadded products. Unlike most farms, whose stories span generations, our history is short and sweet. Our family started Echo Farm after a summer showing our Jersey and Milking Shorthorn calves at the county fair. What began in 1990 as a “4-H project gone haywire,” spun into the dairy farm that exists today. We began with five Milking Shorthorns and a handful of Jerseys owned by our neighbors, and a make-shift parlor in the garage. Today, we are the state’s second robotic dairy and milk 65 cows (roughly 60 percent Milking Shorthorns and 40 percent Jerseys) with a Lely A4 robot. We are women owned and operated, the first Certified Humane dairy farm in the country and are a 100 percent purchased feed operation. Our cows are bred for longevity and productivity above all else, which gives us the ability to sell show calves and foundation animals for other beginning farmers. In 1997, after years of planning and dreaming of the perfect product to make, Echo Farm Puddings was born. Our aim from the start, was to turn our amazing milk into the absolute best all-natural puddings. All of our processing is done at the farm, from milking the cows to cooking the pudding. The feed the cows eat today becomes the milk they make tomorrow, and the pudding we make the next day. Making that connection gives enjoying our pudding a whole new meaning. Agriculture touches all of us; it is a vital part of the landscape and heritage of New England. We want to preserve that connection and bring an appreciation for farming in our region.
PHOTO SUBMITTED
Echo Farm and Echo Farm Puddings includes – (from left) Rachael Garland, Ariel Garland, Courtney Hodge, Skylar Ryll and Beth Hodge. How did you become involved in the Showring? Our neighbors, the Schofields, introduced us to their Jersey calves and to 4-H. It was an amazing experience and we were instantly hooked.
march out on the colored shavings to show. While the placings may not have landed us in the winner’s circle that was, by far, one of the highlights of our show career.
What is your greatest achievement showing at World Dairy Expo? While we have enjoyed many successes with animals we have shown at Expo in the past, by far, our greatest achievement was being able to take three of our younger employees (who became like little sisters to us) out to Expo to experience showing there for the first time. In 2005, Beth and I brought six calves and Rachael, Skylar and Ariel out for an amazing trip. They each showed against phenomenal showmen from around the country (and Canada) and we all got to
How have value-added products added to your dairy farm? Our value-added business brings in an slightly greater volume of revenue than our milk check and we are currently utilizing 20-25 percent of our available milk. We are on track to increase sales by 15 percent this year. Our goal is to one day process all of the milk we produce into puddings.
What plans do you have for the future of your farm – both in the Showring and with dairy products? We plan to increase the pudding business and spread further down the East Coast. For the dairy farm, we plan to keep breeding for hardy, well-balanced cows that earn their keep and can be productive into their late teens (or longer). We can’t wait until both of Courtney’s children are old enough for the junior Shows and it will be time to introduce the next generation to the amazing opportunity of showing on the colored shavings.
What is your most popular dairy foods product? Why? The only product we produce is pudding and our most popular flavor is chocolate, of course.
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Expo Daily Edition • Thursday, October 4, 2018 • Page 11
World Dairy Expo honor reflects contributions to dairy Hornickel, Keim named Industry People of the Year BY JERRY NELSON Staff writer
Dan Hornickel, DVM, and Chris Keim, DVM, are this year’s World Dairy Expo Industry People of the Year. The two men are co-founders of Sunshine Genetics, Inc., of Whitewater, Wis. Hornickel and Keim were nominated and selected by their peers for their contributions and excellence in the dairy industry and their community. They were formally recognized at World Dairy Expo’s Dinner with the Stars on Wednesday evening in the Exhibition Hall. The business partners met in the 1970s as students at the University of Illinois, where they discovered a shared passion for dairy cattle and the then-emerging field of embryo transplantation technology. After earning their doctorates in veterinary medicine at the University of Illinois College of Veterinary Medicine, Keim and Hornickel each went on to join large animal veterinary practices located 100 miles apart. Hornickel and Keim became interested in early embryo transfer (ET) methods, which, at that time, required surgical transfers. This was also prior to the development of embryo freezing technology. “There were no courses on ET at the time, and there were no textbooks to follow either,” Keim said. “But it was an area that was particularly fascinating to both of us. We dreamed of producing more than one calf per year from the best cows.” In addition to their respective veterinary practices in Wisconsin and Illinois, Keim and Hornickel began to do ET work on nights and weekends.
“It has been most wonderful to work with and meet dairy producers from all around the world.” DAN HORNICKEL,
WDE INDUSTRY PERSON OF THE YEAR
In 1983, Hornickel and Keim left their respected practices and started Sunshine Genetics, Inc., on a 235acre farm near Whitewater, Wis. “Our decision to leave our individual practices and start a fulltime ET business was not without the support of both of our families,” Keim said. “I guess they knew how passionate we were about cows and trusted us with our ideas.” Hornickel and his wife, Connie, have two daughters and three grandsons. They enjoy golf, biking, cooking and travel in their free time. Keim and his wife, Ann, have two daughters, a son and five grandchildren. Keim and his wife enjoy golf, genealogy, biking and travel. “At our farm, we were able to provide individual care for valuable
cows and this gave us more positive outcomes,” Hornickel said. “We knew that if we could control many of the variables that influence embryo production by supervising everything from feeding to breeding at our ET center, we would see good results and attract new clients.” The business grew slowly. Over time, it has become an international company that provides in vitro fertilization (IVF) and ET services to both small dairy farms and large genetic businesses. “We couldn’t have done it without our wonderful employees who cared about our clients, their cows and our business,” Hornickel said. Keim and Hornickel adopted new technology as it developed. Non-surgical ETs, embryo freezPHOTOS SUBMITTED ing and thawing, direct transfer, bo- Drs. Chris Keim (left) and Dan Hornickel are this year's World Dairy Expo Industry vine genomics, sorted semen and People of the Year. IVF are now taken for granted. All of these advances have had a major impact on the cattle industry. IVF technology has developed rapidly in the United States. More than 50 percent of embryo procedures used by farmers involve IVF. Keim and Hornickel’s company is known for its international ET work, becoming a source of top-level Holstein and Brown Swiss embryos. The duo began traveling to Europe and South America in the 1990s. “We transplanted the embryos that we sold to assure good results with the first shipments,” Keim said. “We also trained local veterinarians and did some consulting work. The frozen embryo shipment business continues today, providing income to our breeders, while providing the genetics for the importing country.” International buyers of genetics have discovered Sunshine Genetics is an exciting stop while visiting North America, as many outstanding donor cows can be seen at a single location near World Dairy Expo. Keim and Hornickle’s Brown Swiss herd became well known for donors with deep pedigrees, high protein production and exceptional type. Through embryo technology, they provided elite genetics that contributed to breed development worldwide. “The United States continues to be the best source of outstanding dairy genetics for the rest of the world,” Hornickel said. After more than 35 years in business, Keim and Hornickel decided it was time for change. Dr. Schueller, who joined the company several years ago, purchased the business this past year. Since 2009, Dr. Schuller has developed the IVF program at Sunshine Genetics. “Dr. Schueller and his associate, Dr. Prososki, are both exceptional people and are well-liked by our clients,” Keim said. “They have also inherited most of our long-time staff.” As Keim and Hornickel look back at the careers they developed in the industry, they are humbled for the recognition they have received for their work. “It has been wonderful to work with and meet dairy producers from WDE 2018, all around the world,” Hornickel arena level said. “The two of us were fortunate booth #201 to be a part of this exciting industry at the best time for its development.”
Page 12 • Expo Daily Edition • Thursday, October 4, 2018
Word on the Street World Dairy Expo Youth Contests Participants Nicholas Achen, 19 Parents’ names: Craig and Cindy Achen Lakin, Kan. Youth Showmanship Contest participant
Ashlee Garbers, 15 Parents’ names: Rich and Ann Garbers Rotunda West, Fla. Youth Fitting Contest participant
How long have you been participating in youth contests at World Dairy Expo? I’ve been participating on and off through the years, but about five years total.
How long have you been participating in youth contests at World Dairy Expo? This was the second year I’ve done the Youth Fitting Contest and will be the third time I’ve done the Youth Showmanship Contest.
How do you prepare for the contest? It’s a team efHow do you prepare for fort to prepare for the conthe contest? I practice a lot. test. So, we take it day by day and each specialize in one thing. I clip my own animals for county and state fair, and do my own tops at state fair. I also watch professional fitters while they are working to see the What do you enjoy most about competing at World Dairy Expo? Be- things they do. For showmanship, I try to always use the same heifer. I try ing on the colored shaving and getting to interact with other youth and to pick a heifer that is my size and leads well. I spend a lot of time practiccatch up with friends. This is vacation for us. It is fun, entertaining and a ing leading my heifers. I also went to the showmanship judging clinic held chance to catch up with old friends. here on Monday to hear what the judges will be looking for. What is your most memorable moment participating in the contest? In 2015, I won second place in the Open Show and first place in the Junior Show, then went on to be Intermediate Champion and Reserve Grand Champion of the International Milking Shorthorn Show. That was an accomplishment.
What do you enjoy most about competing at World Dairy Expo? I like the competition and seeing how well I can do.
Lilly Elsass, 12 Parents’ names: Jeremy and Lori Elsass Wapakoneta, Ohio Youth Showmanship Contest participant
Brent Sayles, 19 Parents’ names: Bruce and Caroline Sayles Brant County, Ont., Canada National 4-H Dairy Cattle Judging Contest participant
How long have you been participating in youth contests at World Dairy Expo? This is my first time.
How long have you been participating in youth contests at World Dairy Expo? This is my first year competing at World Dairy Expo.
What is your most memorable moment participating in the contest? My first year doing showmanship I placed 15th. This year in the fitting contest, it was neat that my heifer stood really well. She hardly move a What advice do you have for younger youth wanting to take part in muscle. the contest at World Dairy Expo? Go have fun, take one show at a time. Don’t get intimidated, and even though you spend countless hours prepar- What advice do you have for younger youth wanting to take part in ing for this, you need to know there’s always next year or the next show. the contest at World Dairy Expo? Practice a lot and never give up. It’s all just one judge’s opinion. What is the best thing you saw or did at World Dairy Expo? The best What is the best thing you saw or did at World Dairy Expo? I always thing about Expo is just being here to show and watch the shows. enjoy the Parade of Champions and being able to watch as much of the show as I can, because you get to see the genetics or animals that represent What do you do at World Dairy Expo when you’re not competing? each breed. I like walking my heifers and milking my cow. This is the first year I brought a milk cow here. What do you do at World Dairy Expo when you’re not competing? Catch up with friends, hang out with family and have fun.
How do you prepare for the contest? I’ve been walking my heifer every night here and I practiced every day at home. It’s my seventh year of showing cattle and I showed here last year.
How do you prepare for the contest? We had practice sessions in Ontario, and then on the way down here we judged 20 classes in the
course of four days. What do you enjoy most about competing at World Dairy Expo? I like that there are so many people in a class. At the Ohio State Fair, it’s more What do you enjoy most about competing at World Dairy Expo? I like like 20 head, and here it might be 50. I like more of a competition. placing cows, seeing cows and picking them apart. I hope to be an official judge. It’s something I’ve always done, so I enjoy it. What is your most memorable moment participating in the contest? I haven’t competed yet, but I entered because my dad has always been What is your most memorable moment participating in the contest? working hard with me on showmanship. I was in the Showman to Show- Giving my last sets of reasons, it felt good to be done with the stress and I man Class at the Ohio State Fair and did pretty well. I love showing. felt good about how I did. What advice do you have for younger youth wanting to take part in What advice do you have for younger youth wanting to take part in the contest at World Dairy Expo? Try your best. Pick a calf you can the contest at World Dairy Expo? Be confident and practice a lot. Trust work with; one you can see over top of. what your coaches tell you. What is the best thing you saw or did at World Dairy Expo? Last year, What is the best thing you saw or did at World Dairy Expo? In our when I showed for the first time and placed 15th out of 47 head. string, we have a first-place Junior Two-Year-Old Cow, so helping her get ready for the Showring was pretty cool. We still have half our string left to What do you do at World Dairy Expo when you’re not competing? go, so we’re excited to see how they do. I’m showing my Red & White heifer and I showed a December calf in the International Junior Holstein Show. I’m also helping watch the line, water What do you do at World Dairy Expo when you’re not competing? I and feed for my family’s herd, Quietcove Holsteins, and the others we are help get cows ready to show, socialize or network with other dairy people. with – Zehrview from Illinois and Shadow W from Ohio. Turn to YOUTH CONTESTS | Page 13
Expo Daily Edition • Thursday, October 4, 2018 • Page 13
Continued from YOUTH CONTESTS | Page 12
Seth Carson, 17 Parents’ names: Steven and Vicky Carson Newbury, Vt. National 4-H Dairy Cattle Judging Contest participant How long have you been participating in youth contests at World Dairy Expo? This is my first time at Expo, but I’ve been on the Vermont team for three years and judging since I was 12. How do you prepare for the contest? Our coach, Elizabeth Hall, took us to the Big E for two years, then Louisville, Ky., last year and Harrisburg, Pa., this year. We practice about two or three times a month and go on farm tours all over New England and New York. The farms are mostly Holstein, but we’ve seen every other breed at least once. What do you enjoy most about competing at World Dairy Expo? The colored shavings, because it’s so different and new. What is your most memorable moment participating in the contest? The (judging contest) cows were really awesome. They were the best cows I’ve ever seen in a contest. What was tough was all the people in the Showring; it was tough to see the classes. What advice do you have for younger youth wanting to take part in the contest at World Dairy Expo? Find one spot and stay there the whole time. If you move around, you see different things and can get mixed up. It’s also very intimidating to be with the collegiate judges. You can’t let it get to you. What is the best thing you saw or did at World Dairy Expo? The best thing was watching the International Ayrshire Show’s Four-Year-Old Cow Class because it had the Grand Champion cow in it. I’ve never seen an Ayrshire like that. What do you do at World Dairy Expo when you’re not competing? My favorite thing is watching the shows. I have to work a little bit for GMC Farm from New Hampshire, doing chores and watching the line. I’m also eating plenty of fried cheese curds. There are not many of those in Vermont.
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How long have you been participating in youth contests at World Dairy Expo? This is the first year I’ve come to World Dairy Expo.
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How do you prepare for the contest? I used a calf from the Jersey sale and clipped her head and legs before the contest. I’ve clipped at some 4-H shows and clipped heifers at home to practice. What do you enjoy most about competing at World Dairy Expo? It’s neat to compete against people my age. What is your most memorable moment participating in the contest? My favorite moment during the contest was just taking a breath and looking around to see how many kids were involved. Back home, there’s not a lot of interest. It was really cool to see the large number of kids who are interested. What advice do you have for younger youth wanting to take part in the contest at World Dairy Expo? I’d tell younger kids to clip as much as they can and build up speed, along with technique. Practice makes perfect. What is the best thing you saw or did at World Dairy Expo? The atmosphere here is like no other show; it doesn’t even feel like a regular show. The cows and facilities are so amazing. I was actually shocked by the facilities. What do you do at World Dairy Expo when you’re not competing? We’ve been pretty busy showing, but I’m looking forward to touring around the barns and the booths.
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Page 14 • Expo Daily Edition • Thursday, October 4, 2018
One-on-One
with Jessica Wendt, University of Wisconsin-Madison NAMA
Tell us about yourself. I am the NAMA team coordinator at the University of Wisconsin-Madison. I grew up on a small hobby farm near Stoughton, Wis., with pumpkins and goats, where I was responsible for planting, growing and selling gourds and pumpkins, and used the profits to help pay for college. That is where my interest in agricultural marketing began. What is your role at World Dairy Expo, and what are your main responsibilities? We’re provided a unique, hands-on opportunity to work with companies, learn about their products and interact with show-goers. It gives you a new perspective of how businesses work on a Trade Show level. Throughout the day, I’ll rotate through different booths. Why is it important to be involved in National Agri-Marketing Association (NAMA)? And what have you enjoyed about the experience? This is my fourth year in NAMA, and I’m excited to serve as a leader this year. It’s a way to understand all of the product – from its inception to dealing with its challenges once customers are using it. It’s a great experience to understand how a product gets to a customer. NAMA is a really exciting opportunity to work as a team, solving problems and generating new ideas. As a member of NAMA, what is the importance of participating in World Dairy Expo, and how will this experience help Continued below
you reach your future goals? Expo provides the opportunity to see the wide range of companies and products in the agriculture industry. What has been the most unique or your favorite part of World Dairy Expo? My favorite part is talking to people from all over the world – from visitors from Australia to grade-school kids.
What is your favorite World Dairy Expo or NAMA memory? This is my fourth year at World Dairy Expo, so there have been a lot of great memories. But the people you meet and the connections you create is an awesome experience, and makes it feel more like home. In my time in NAMA, we have been fortunate to win two first-place and one second-place awards. It’s incredible to see your hard work pay off in one moment.
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Expo Daily Edition • Thursday, October 4, 2018 • Page 15
Twelve-year-old leads winning cow in International Junior, Open Milking Shorthorn Show BY SHERRY NEWELL Staff writer
The third time was the charm for Ashley and Colton Brandel, of Lake Mills, Wis., whose Four-Year-Old Cow Maple Fudge of 12 Oaks was named Grand Champion of the International Milking Shorthorn Show minutes after winning her third Grand Champion title of the Junior Show in as many years. Ashley Brandel, who was on the halter for the win, edged out the second place Four-Year-Old, Kuszmar Mega Lely, shown by John P. and Marjorie Kuszlyk, of Batavia, N.Y., who won Reserve Champion honors in the Open Show. The Intermediate Champion of the International Milking Shorthorn Show was the Junior Three-Year-Old Cow, Corstar Presto Mango P-EXP, owned by Cory and Kristen Salzl, of Litchfield, Minn. The Salzls also won Reserve Intermediate Champion honors with their second-place entry in that class, Corstar Presto Lulu-ET. The Junior Champion was Innisfail-Wo Julius Lucy, a Spring Yearling owned by Jeffrey McKissick and Mike Uber, of New Castle, Penn. Mikayla Endres of Lone Rock,
PHOTO PROVIDED BY THE BULLVINE
Maple Fudge Of 12 Oaks, owned by Colton and Ashley Brandel, of Lake Mills, Wis., is named the Senior and Grand Champion of the International Milking Shorthorn Show, following a first-place finish in the Four-Year-Old Cow Class by official judge Brian Behnke, of Albany, Wis., and associate judge Carla Stetzer, of Alma Center, Wis. Reserve Senior and Reserve Grand Champion honors went to the second place Four-Year-Old, Kuszmar Mega Lely-62 owned by John P. and Marjorie Kuszlyk, of Batavia, N.Y.
Wis., won Reserve Junior Champion with KnH Endres Zeus Legendary, the winning Fall Yearling. The Premier Exhibitor of the show was Hardcore Farm, of New Enterprise, Pa., while the Premier Breeder honors went to Hardcore Farm, of New Enterprise, Pa. The banner for Premier Exhibitor of the heifer show was Heavenly Show Cattle, of Monroe, Wis., and the Premier Breeder of the heifer show was Heavenly Show Cattle, of Monroe, Wis. A Senior Two-Year-Old, Lazy M PS LadyLump Exp-ET, was IntermePHOTO PROVIDED BY THE BULLVINE diate Champion and Reserve Grand Maple Fudge Of 12 Oaks, owned by Colton and Ashley Brandel of Lake Mills, Champion of the Junior Show. She Wis., is named the Senior and Grand Champion of the International Junior Milk- is owned by Scotty Young and Brett ing Shorthorn Show, following a first-place finish in the Four-Year-Old Cow Class. Reserve Senior and Reserve Grand Champion honors went to Lazy M PS Lady- Groebner, of Monroe, Wis. HeavenLump EXP-ET, the winning Senior Two-Year-Old exhibited by Scotty Young and ly Creampuff, a Junior Three-YearOld, owned by Johnathon A. Clark, Brett Groebner, of Monroe, Wis. of Cornish, N.H., was Reserve Intermediate Champion of the Junior Show, while Halpins Baby Ruth, shown by Taylor Graves, of Danville, Ky., won the Reserve Senior Champion honors in the Junior Show out of the Five-Year-Old Cow Class.
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The Open Show’s Reserve Junior Champion, KnH Endres Zeus Legendary, was also named Junior Champion of the Junior Show. Designer Genes Butterqueen owned by Kara Yannesse, of Edinburg, Pa., took home the Reserve Junior Champion banner. Judge Brian Behnke of Albany, Wis., placed 218 Milking Shorthorn individuals in the Open Show and 66 in the Junior Show, and was assisted by Carla Stetzer of Alma Center, Wis., as the associate judge. Maple Fudge of 12 Oaks Ashley Brandel Parents: Matt and Tracy Brandel Tell us about Fudge. I’ve been showing her since I was 9, and bought her as a calf. She was the last calf on a sale and Mom didn’t want me to buy her, but I raised my hand. She’s been outstanding as a cow, and Turn to MILKING SHORTHORN | Page 16
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Page 16 • Expo Daily Edition • Thursday, October 4, 2018
Continued from MILKING SHORTHORN | Page 15
was decent as a heifer. She was Grand Champion of the Junior Show here at World Dairy Expo in 2016 and 2017, before winning here today. She was Supreme Champion of the Wisconsin State Fair this year, too.
brother, and my sisters are Katie and Justin. Our family milks about 220 head at Straussdale Holsteins, and we kids have about a dozen Milking Shorthorns.
What was your reaction when you were named Tell us about yourself. I am Grand Champion? I was 12 years old and attend Lake really surprised. It was pretty Mills Middle School, and nerve wracking. am involved in sports, 4-H, Quiz Bowl, Dairy Judging, How did you get involved and the Junior Holstein and in dairy showing and why? Junior Milking Shorthorn Pretty much ever since I’ve Associations. Colton, who been around cows, I’ve owns Fudge with me, is my loved it.
PHOTO PROVIDED BY THE BULLVINE
Innisfail-Wo Julius Lucy, the winning Spring Yearling, was named Junior Champion of the International Milking Shorthorn Show for Jeffrey McKissick and Mike Uber, of New Castle, Pa. Reserve Junior Champion honors went to the winning Fall Yearling, KnH Endres Zeus Legendary owned by Mikayla Endres, of Lone Rock, Wis.
PHOTO PROVIDED BY THE BULLVINE
KnH Endres Zeus Legendary, the winning Fall Yearling owned by Mikayla Endres, of Lone Rock, Wis., was named Junior Champion of the International Junior Milking Shorthorn Show. Reserve Junior Champion honors went to the winning Winter Yearling, Designer Genes Butterqueen, owned by Kara Yannesse, of Edinburg, Pa.
Who has been a mentor for your showing career? And what is the best advice they gave you? Brett Hildebrandt, of Hustisford, Wis. He just tells me to keep on going even if you don’t do good. He says you can’t make her any better, you just
have to keep her looking her What is the best reason best. We’ve had good sup- to show at World Dairy port from friends and family. Expo? To have fun. There’s a lot going on, but a lot of What trait do you like most people to help. about Fudge? When she comes into the Showring, she knows it’s game time.
Next Frontier, NExt Generation featuring Lindsey Rucks, from Okeechobee, Fla. Tell us about your farm. We milk 1,400 cows, and with youngstock have about 3,000 head of dairy cattle. We also have a 1,500-head beef cowcalf herd. We run 1,100 acres. I’m the fourth generation of Rucks to dairy farm. I’m responsible for herd health on our farm, caring for transition cows, and managing the youngstock. When did you first attend World Dairy Expo? Why? I first came to World Dairy Expo when I was 14 to exhibit my Brown Swiss heifer. I’ve exhibited here every year since, for a total of 14 years. What is the most unique part about dairy farming in your region? Most of the farms in our area are larger farms, but also multi-generational family farms. The climate we farm in is unique, as we are in the sub-tropical climate area. The climate also brings certain environmental issues. We aren’t able to grow crops and forages like other regions of the United States; the humidity and heat doesn’t make it possible. A lot of dairy farmers from around the country would laugh if they saw our hay. We have a 100-acre reservoir and staging lagoons. No water leaves the farm; it is all recycled and reused on the farm. At any given time, you can visit the reservoir and see alligators, all the way from babies up to about 8 feet long. They typically don’t bother the cows, but on occasion we’ve had smaller ones end up in our holding area or in the parlor. What do you enjoy most about dairy farming in your region? The best thing about dairy farming in our region is when I see photos of my friends on Facebook having to shovel their way to the barn in January. Then, I can appreciate the climate.
How has World Dairy Expo influenced your farm management practices? The Trade Show always brings us new ideas and innovations. We are always looking for better ways to care for our cows and to make things easier for us and our employees. We also bring home so much from conversations we have with other producers while we are here. It’s amazing how differently everyone across the country does it, but all with the same end goal. There really is no right or wrong way to dairy farm. It’s all about taking care of the cows and producing a quality product. What is one tool you implemented on your farm after attending World Dairy Expo? Our automated calf feeders. We’ve had them now for four years in July, and we are seeing they are having a great impact on our herd. The first group of calves raised on them are in the second lactations and we have seen a lot of benefits. We’re calving our heifers in younger and seeing increased peak milk during their lactations. It’s been better for the calves and better for us. What is the value of attending dairy shows as it relates to your dairy and your position as a young farmer in the industry? The connections and contacts we make and the ability to market our genetics before a global audience. It adds another level of diversity to our operation. Showing cattle is also our hobby, and what we do for enjoyment and recreation. We love our cows, and we choose to take our vacations with our cows. How has World Dairy Expo benefited you in your dairy career? World Dairy Expo has benefited me in my career because of those connections and friendships I’ve been able to make and foster. I’ve met so many people during the years I’ve been coming to World Dairy Expo, and some of my greatest friendships have been born here.
What topic would you like to see at future shows? World Dairy Expo has always been known as the place to be in the dairy industry. It’s where people come to see the newest and the best, the
most exciting and the most innovative. Each year the industry progresses and the things that are offered continue to be more exciting.
Expo Daily Edition • Thursday, October 4, 2018 • Page 17
Attendees, exhibitors hustle through a warm day at Expo
DANIELLE NAUMAN/DAIRY STAR
The Greiwe family, of Sidney, Ohio, make their way to the Showring during Wednesday’s International Jersey Show. Exhibiting dairy cattle is a family affair for many in the dairy industry.
SHERRY NEWELL/DAIRY STAR
Dairy farmers Josh and Megan Docheff, of Mead, Colo., bring their children, Rhett and Hollyn, with them to World Dairy Expo.
SHERRY NEWELL/DAIRY STAR
Melissa Leatherman, of Semex, describes her company’s display to a group of children on World Dairy Expo School Tours.
SHERRY NEWELL/DAIRY STAR
MilkSource partner Jim Ostrom visits with Wisconsin’s Lt. Governor, Rebecca Keefisch, during her visit to World Dairy Expo Wednesday.
DANIELLE NAUMAN/DAIRY STAR
Wednesday’s warm, sunny weather allows World Dairy Expo attendees to enjoy a grilled cheese sandwich and milkshake by the iconic globe.
Page 18 • Expo Daily Edition • Thursday, October 4, 2018
WE SOURCE INGREDIENTS FROM THE BEST SUPPLIERS, INCLUDING THE PLANET.
That’s right. We’re not tied to one component, so we scour the world to find functional ingredients like prebiotics, probiotics, plant extracts and enzymes. Then we use those to create exciting new products that deliver greater performance. Find some of your own at PMIadditives.com.
VISIT US IN TRADE CENTER BOOTH 868 TO LEARN MORE! ©2018 PMI. All rights reserved.
Expo Daily Edition • Thursday, October 4, 2018 • Page 19
World Dairy Expo Yesteryear & Today
Yesteryear PHOTO PROVIDED BY WORLD DAIRY EXPO
Dan Hornickel and Chris Keim exhibit their cattle at the International Brown Swiss Show in 1997.
Today JENNIFER COYNE/DAIRY STAR
Drs. Chris Keim and Dan Hornickel gather at the WDE Welcome Reception Wednesday evening. Drs. Dan Hornickel and Chris Keim are most known for their work as the founders and owners of Sunshine Genetics. The duo is this year's World Dairy Expo Industry People of the Year.
2018 Star Sponsors Boehringer Ingelheim BouMatic Dairy Herd Management Madero Dairy Systems Masters Choice Hybrids Alltech Bayer Animal Health Cowsmopolitan Dairy Magazine Dairy Star Dairy Tech, Inc. Dane County Datamars, Inc. DeLaval, Inc. Elanco Animal Health E-Zee Milking Equipment, LLC Forage Genetics International Hoard's Dairyman John Deere Mycogen Seeds Nasco New Holland Phibro Animal Health, Corp. Select Sires, Inc. State of Wisconsin STgenetics Trans Ova Genetics Udder Comfort International Inc. Y-Tex Corporation Agri-Plastics Mfg. American Guernsey Association Beco Dairy Automation, Inc. Calf-Star Central Life Sciences Compeer Financial The Addison RC Syndicate (Eric & Nicole Lang) Fight Bac Frenchville Trailer Sales LLC GEA Greater Madison Convention and Visitors Bureau GROWMARK, Inc. Holm & Laue Export GmbH ImmuCell Corporation Jetstream Genetics, Inc. MAI Animal Health Milkplan SA MilkSource Genetics Monsanto
Novita Nutrition PMI Nutritional Additives Poly Dome Promat Inc. Semex The Madison Concourse Hotel & Governor's Club Tom Morris Ltd. Turner Inc. Vita Plus Corporation Westway Feed Products Zoetis ABS Global Accelerated Genetics Advanced Comfort Technology, Inc. Ag-Bag AgriLabs Alforex Seeds Allflex USA, Inc. Alliant Energy Corporation American Jersey Cattle Association ARM & HAMMER Ayrshire Breeders Association Best Western Plus Inntowner Madison Boviteq Brown Swiss Cattle Breeders Association Buildings by Alpha Calf-Tel Coburn Company, Inc. Dane County Dairy Promotion Committee Estrotect GenOvations Golden Calf Company Holstein Association USA, Inc. Holstein International International Protein Sires International Stock Food Corporation Kemin Kemps Dairy Products Kingsdale Farms Land O'Lakes, Inc. MTech Dairy Solutions National Dairy Shrine Nutriad, Inc. Papillon Agricultural Company Protexia Quality Liquid Feeds, Inc. Ritchie Industries, Inc. Scherer Inc. Sheraton Madison Hotel Soy Best St. Jacobs ABC
Wahl Clipper & Lister Shearing WG Critical Care, LLC Wisconsin Farm Report Radio Agri-King, Inc. Agrisure Traits American Milking Shorthorn Society Andis Company Barenbrug USA Bioret Agri Bio-Vet, Inc. Canarm Ltd. Clarion Suites at the Alliant Energy Center Clipper Parts & Repair Dairy Farmers of Wisconsin Dane County Holstein Breeders Doda USA, Inc. Ecolab Econoprint Eisenmann Corporation Endovac Animal Health Eurofins Scientific Evolution International FarmFirst Dairy Cooperative Feed Supervisor Software Feedworks USA, Ltd. Forster-Technik GmbH Furst-McNess Company FutureCow Ghost Hollow Graduate Madison Harvestore IDEXX Innovation Center for US Dairy Kansas Department of Agriculture Klussendorf Memorial Association Kuhn North America, Inc. Lallemand Animal Nutrition McLanahan Corporation Micronutrients National Hay Association NC Dairy Advantage NEXGROW Alfalfa Passion Ag, Inc. PNC Bank Prairie Farms Dairy, Inc. Red & White Dairy Cattle Association Rivendale Farms Supreme International Limited Tenderfoot Products University of Wisconsin - River Falls Ventec Canada, Inc. Waikato Milking Systems USA W-L Research Woodchuck Bedding Spreader
Page 20 • Expo Daily Edition • Thursday, October 4, 2018
! E L B I INCRED ! D E T N E D E C E R P UN
! G N I AMAZ ! E V I S S E R P IM
! L A N O I SENSAT Byron Seeds’ customers have won
5 OF THE 7 FORAGE SUPER BOWL CATEGORIES We may run out of categories to win before we run out of adjectives.
• Grand Champion Haylage • Grand Champion Standard Corn Silage • Grand Champion Baleage • Grand Champion Dairy Hay • Grand Champion Grass Hay Grand Champion first time entry
SIX GRAND CHAMPIONS! What’s more exciting than dominating the Forage Super Bowl yet again?...
FEEDING CHAMPION QUALITY FORAGE TO YOUR COWS. Visit our booth (432-434) in the Arena and let’s make your farm a winner next year.
Call 800-801-3596 for more information.
KingFisher
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