SMALL BRANDING BLOCK INSERT (REVERSE) (250mm x 150mm)
MEDIUM BRANDING BLOCK INSERT (REVERSE) (240mm x 300mm)
LARGE BRANDING BLOCK INSERT (REVERSE) (200mm x 450mm)
BRANDING BLOCK (VISUAL) Outlined version
SMALL
MEDIUM
LARGE
(FRONT) (200mm x 450mm)
BRANDING BLOCK (VISUAL)
BRANDING BLOCK (VISUAL)
SMALL BRANDING BLOCK INSERT
(FRONT & REVERSE)
(220mm x 135mm)
MEDIUM BRANDING BLOCK INSERT
(FRONT & REVERSE)
(240mm x 300mm)
LARGE BRANDING BLOCK INSERT
(FRONT & REVERSE) (200mm x 400mm)
RETAIL 2.0 GONDOLA HEADER 1 (600mm x 200mm)
UNITARY INSERT (FRONT & REVERSE) (FITS CRAGHOPPERS GONDOLA AND 4-WAY STAND) (593mm x 107mm)
GONDOLA HEADER (1120mm x 200mm)
RETAIL 2.0 GONDOLA HEADER 2 (1200mm x 200mm)
SMALL UNITARY SKINS (130mm x 550mm)
CHQ2642 3D PELMET 1 (CONCESSIONS ONLY) (INSTALL REQUIRED - LETTERS SUPPLIED SEPARATELY) (1200mm x 300mm)
PELMET (CONCESSIONS/RETAIL/WHOLESALE) (1200mm x 300mm)
CHQ2644 3D PELMET 2 (INSTALL REQUIRED - LETTERS SUPPLIED SEPARATELY) (1200mm x 300mm)
3D PELMET 3 (INSTALL REQUIRED - LETTERS SUPPLIED SEPARATELY) (1200mm x 300mm)
*Available to order upon request
WINDOW / MIRROR DECAL (500mm x 400mm)
CHQ2616 OPENING TIMES SIGN (220mm x 240mm)
I’M GUARANTEED FOR LIFE
GUARANTEED FOR LIFE
At
All
GUARANTEED FOR LIFE
At
All you need to do is register it with us, keep your proof of purchase and it will be replaced for the same or like-for-like item.
Scan to register your Product Guarantee
CHQ2649 A1 CHANGING ROOM POSTER (594mm x 841mm)
CHQ2647 SMALL BRANDING BLOCK INSERT (FRONT & REVERSE) (250mm x 150mm)
CHQ2647 MEDIUM BRANDING BLOCK INSERT (FRONT & REVERSE) (250mm x 300mm)
CHQ2647 LARGE BRANDING BLOCK INSERT (FRONT & REVERSE) (200mm x 400mm)
BRANDING BLOCK (VISUAL)
Icons -
SMALL BRANDING BLOCK INSERT (FRONT) (250mm x 150mm)
MEDIUM BRANDING BLOCK INSERT (FRONT) (250mm x 300mm)
LARGE BRANDING BLOCK INSERT (FRONT) (200mm x 400mm)
BRANDING BLOCK (VISUAL)
A1 CHANGING ROOM POSTER (594mm x 841mm)
TOPPER (20% OFF) (105mm x 198mm)
(30% OFF) (105mm x 198mm)
(NEW SEASON) (105mm x 198mm) TOPPER (GUARANTEED FOR
(105mm x 198mm)
TOPPER (THERMAL LINED) (105mm x 198mm)
TOPPER (I’M ON OFFER) (105mm x 198mm)
TOPPER (MAKES A GREAT GIFT) (105mm x 198mm)
TOPPER (DUKE OF EDINBURGH) (105mm x 198mm)
TOPPER (BEST SELLER) (105mm x 198mm)
TOPPER (I’M WATERPROOF) (105mm x 198mm)
We use organic cotton in all of our cotton rich t-shirts
WINDOW DECAL (300mm x 300mm)
A4 STRUT (210mm x 297mm)
WINDOW DECAL
(300mm x 300mm)
T-SHIRT STAND HEADER (593mm x 214mm)
I’M REVERSIBLE LUGGAGE TAG (FRONT & REVERSE) (90mm x 200mm) Outlined version
1.1 | Technology
We pride ourselves on our technical innovation that our product teams are always striving to improve year after year. The following POS helps explain our technologies and can we used as a selling aid, please display next to relevant product.
SMALL UNITARY SKINS (130mm x 550mm) LARGE
SKINS (130mm x 1650mm)
LUGGAGE TAG
(FRONT) (90mm x 200mm)
(REVERSE) (90mm x 200mm)
LUGGAGE TAG 1 (FRONT) (90mm x 200mm)
UNITARY INSERT (REVERSE)
(FITS CRAGHOPPERS GONDOLA AND 4-WAY STAND) (593mm x 107mm)
Outlined version
UNITARY INSERT (FRONT)
(FITS CRAGHOPPERS GONDOLA AND 4-WAY STAND) (593mm x 107mm)
version
Outlined version
Outlined version
Outlined version
CHQ2661 SMALL BRANDING BLOCK INSERT (FRONT) (250mm x 150mm)
CHQ2661 MEDIUM BRANDING BLOCK INSERT (FRONT) (250mm x 300mm)
CHQ2661 LARGE BRANDING BLOCK INSERT (FRONT) (200mm x 400mm)
BRANDING BLOCK (VISUAL)
LUGGAGE TAG (REVERSE) (90mm x 200mm) Outlined version Outlined version
UNITARY SKINS
SMALL
(130mm x 550mm)
LARGE UNITARY SKINS (130mm x 1650mm)
LUGGAGE TAG (FRONT) (90mm x 200mm)
SMALL
(FRONT & REVERSE) (250mm x 150mm)
MEDIUM BRANDING
INSERT (FRONT & REVERSE) (250mm x 300mm)
LARGE BRANDING BLOCK INSERT (FRONT & REVERSE) (200mm x 400mm) (VISUAL)
1.2 | Legwear
It all started with our tweed breeches and since then we have continued to build on our position as the leaders in outdoor legwear. As our legwear is at the heart of the brand it’s important we sell all of the features, benefits and sustainability credentials the range offers. Please use all of the following POS along with our VM guidelines document to create a trouser wall destination within your store.
LUGGAGE TAG (FRONT & REVERSE) (90mm x 200mm)
PELMET (1200mm x 300mm)
LIGHTBOX (800mm x 2000mm)
Available for selected Mens styles:
• Kiwi Pro III Trousers
• Kiwi Classic Trousers
• Kiwi Convertible Trousers
• Stefan Trousers
• Steall Trousers
AWARD WINNING
CHQ2648 SMALL BLOCK INSERT
(FRONT & REVERSE) (250mm x 270mm)
CHQ2648 MEDIUM BLOCK INSERT (FRONT & REVERSE) (280mm x 350mm)
CHQ2648
BLOCK INSERT (FRONT & REVERSE) (280mm x 540mm)
(500mm x 800mm)
Available for selected womens styles:
• Kiwi Pro III Trousers
• Kiwi Pro Leggings
• Airedale Trousers
• Aysgarth Trousers
KIWI PRO LEGGINGS
(500mm x 800mm)
CHQ2648 SMALL BLOCK INSERT
(FRONT & REVERSE) (250mm x 270mm)
CHQ2648 MEDIUM BLOCK INSERT (FRONT & REVERSE) (280mm x 350mm)
CHQ2648 LARGE BLOCK INSERT (FRONT & REVERSE) (280mm x 540mm)
BRANDING BLOCK (VISUAL)
BRANDING BLOCK (VISUAL)
BRANDING BLOCK (VISUAL)
SMALL BRANDING BLOCK INSERT (REVERSE) (250mm x 150mm)
MEDIUM BRANDING BLOCK INSERT (REVERSE) (240mm x 247mm)
LARGE BRANDING BLOCK INSERT (REVERSE) (200mm x 430mm)
SMALL BRANDING BLOCK INSERT (FRONT) (250mm x 150mm)
MEDIUM BRANDING BLOCK INSERT (FRONT) (240mm x 247mm)
LARGE BRANDING BLOCK INSERT (FRONT) (200mm x 430mm)
Outlined version
UNITARY INSERT (WOMENS) (FITS CRAGHOPPERS GONDOLA AND 4-WAY STAND) (593mm x 107mm)
UNITARY INSERT (MENS) (FITS CRAGHOPPERS GONDOLA AND 4-WAY STAND) (593mm x 107mm)
Outlined version
Outlined version
Outlined version
Outlined version
* String to be supplied with luggage tags
SMALL UNITARY SKINS (130mm x 550mm)
LARGE UNITARY SKINS (130mm x 1650mm)
QUARTER BAY (500mm x 800mm)
LUGGAGE TAG (FRONT) (90mm x 200mm)
LUGGAGE TAG (REVERSE) (90mm x 200mm)
THIRD WINDOW PANEL 1 (300mm x 1200mm)
THIRD WINDOW PANEL 2 (300mm x 1200mm)
THIRD WINDOW PANEL 3 (300mm x 1200mm)
TOTEM (FRONT) (500mm x 1900mm)
TOTEM (REVERSE) (500mm x 1900mm)
We make a contribution to the DofE charity for every purchase made, helping young people get outdoors.
Find out more at craghoppers.com/dofe-recommended-kit
UNITARY SKINS
UNITARY SKINS
LUGGAGE TAG (FRONT) (90mm x 200mm)
SMALL
(130mm x 550mm)
LARGE
(130mm x 1650mm)
Ideal for the Bronze DofE Award
LUGGAGE TAG 1 (REVERSE) (90mm x 200mm)
Ideal for the Silver DofE Award
LUGGAGE TAG 2 (REVERSE) (90mm x 200mm)
Ideal for the Gold DofE Award
LUGGAGE TAG 3 (REVERSE) (90mm x 200mm)
RECOMMENDED EXPEDITION KIT LIST
Jacket/coat (waterproof and windproof)
WE RECOMMEND: Craghoppers: Vanth and Ossus Waterproof Jackets
Waterproof overtrousers
WE RECOMMEND: Craghoppers: Ascent Overtrousers
2 fleece tops (or similar)
WE RECOMMEND: Craghoppers: Esk Half Zip, Tarvos and Tarvos Jacket
2-3 t-shirts (thermal optional)
WE RECOMMEND: Craghoppers: Charon T-Shirt
2 walking trousers (warm, NOT jeans)
WE RECOMMEND: Craghoppers: Brisk Trousers, Mimas Trousers and Alex Leggings
1 pair shorts (if appropriate)
WE RECOMMEND: Craghoppers: Verve Shorts
Proud to be the recommended kit for the Duke of Edinburgh’s Award since 2010
BAY (500mm
UNITARY INSERT (FRONT & REVERSE) (FITS CRAGHOPPERS GONDOLA AND 4-WAY STAND) (593mm x 107mm)
QUARTER BAY (FRONT & REVERSE) (500mm x 800mm)
TAG (FRONT & REVERSE) (90mm x 200mm)
UNITARY SKINS (130mm x 550mm)
LARGE UNITARY SKINS (130mm x 1650mm)
LUGGAGE
SMALL
2.0 | Unitary
Hangers
Suitable for all accounts.
TOP HANGER CHQ409 (Box of 50)
TROUSER HANGER CHQ950 (Box of 50)
Ply Shoe Risers
Available on request.
Wooden Branded Blocks
CHQ2628
(Approximately £25.00 each)
N.B. Images can be selected from the hub for specific clients - ordered through the Marketing Department.
A5 Pricing Stand
CHQ2606
Available on request.
Contact marketing@craghoppers.com for the inserts template, printed in store.
Luggage Stand (In 4 parts)
CHQ2550, CHQ2551, CHQ2552, CHQ2553
Width 1600mm
Depth 700mm
Height 1800mm 1200mm (rail to floor)
Please note this unit must be ordered in 4 parts. You must order all 4 parts CHQ2550 back panel, CHQ2551 column, CHQ2552 arch and shelves, CHQ2553 base with the assembly instructions attached.
HEAVY - This unit must be lifted by at least 2 people. If it is being moved over a large distance or upstairs/downstairs, please open the box and carry the component parts. Handle with care.
Accessory Display Unit
CHQ2196 / CHQ2197
(Approximately £268.00 each)
Width 615mm
Depth 500mm
Height 1732mm
When ordering unitary cost must be approved.
Supplied with 25 off hooks at 200mm per unit.
NosiLife Sock
CHQ2622
(Approximately
Holds:
Consists
NosiLife Sock
CHQ2623
(Approximately £83.25 each)
Width 370mm
Depth 370mm
Height 440.8mm
Holds:
Consists of 6 arms. Holding approximately 36 units per stand (assuming single sock packs).
3.0 | Additional Resources
Further resources that are available to help bring the Craghoppers Brand Story to life through the Retail experience.
Bespoke Requests
At Craghoppers we have an in-house design team and are more than happy to create bespoke assets for retail and concession accounts.
E-Learning Myagi
Myagi has been adopted throughout the outdoor industry and is used by most of the larger brands and retailers. Craghoppers training videos are an excellent way for staff to learn our products, however nothing beats a good old face to face visit.
To book training please contact: Dave Sewell, DSewell@craghoppers.com 07458 023966 for the North Or Richard Marples, RMarples@craghoppers.com 07738329600 for the South
