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Working Hours of an SEO Specialist Search Engine Optimization (SEO) is a fast-paced field that doesn't necessarily adhere to the regular definition of working hours. Many people work their Monday to Friday, 9am to 5pm jobs that allow them to "turn off" and enjoy their downtime. On the other hand, SEO specialists are part of a very dynamic field that requires they always keep on top of their game. SEO is a competitive industry where sometimes thousands of blogs and websites are targeting the same audience, not to mention the fact that the rules for SEO are constantly changing. As such, these specialists are constantly learning and developing new techniques to provide their customers with the best possible search rankings.
Research A typical SEO specialist will spend at least an hour every day researching SEO and internet marketing blogs and forums just to stay abreast of developments in their field. In fact, this research time is one of the most critical aspects of the job, as clients are paying for a specialist. SEO professionals cannot simply rely on the techniques of yesterday; otherwise we would all be optimizing our sites without even a moment's thought for social media.