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www.encinitaschamber.com

Volume 6, Issue 7

Routing slip Share Encinitas First with others in your organization:

Library hosts discussion on plastic surgery Skin damage, how to choose a surgeon, corrective procedures among topics

INSIDE The chamber held the first in what is planned to be a monthly series of networking luncheons PAGE 2

Teachers and students from the area had their day as several local businesses got together for a Salute to Education PAGE 5

The county won’t be raising local water rates — but it won’t lower them either PAGE 7

A local environmental group wants to help people and businesses get rid of old gadgets

JULY 2010

By Lillian Cox ENCINITAS — With sunny weather most of the year, it’s not unusual for Encinitans to wear summer clothes well into October. This presents the challenge of being vulnerable to the damaging effects of the sun. It also provides motivation to look and feel your best. As a world-class healthcare destination, Encinitas offers a wide selection of board-certified dermatologists and plastic surgeons to help you do so. To address these issues, the first Encinitas Dermatology and Plastic Surgery Panel will be held from 5:30 to 7:30 p.m. July 29 at the Encinitas Library. The event is sponsored by the Encinitas Chamber of Commerce, and will be moderated by Deputy Mayor Maggie Houlihan. Food and drinks will be served. The evening will begin with a presentation by Dr. Susan Shimomaye, M.D., of the Dermatologist Medical Group of North County. The DR. SUSAN doctor will talk about SHIMOMAYE preventing cancer

A continuing series

ENCINITAS

for world-class health care

COSMETIC SURGERY We have it all. and skin damage from the sun. She’ll also be available to answer questions about advances in dermatologic surgery, including Mohs micrographic surgery, which is considered to be the most effective procedure for treating skin cancer today. Dr. Steve Laverson, M.D., FACS, of Feel Good Plastic Surgery, will follow with a discusDR. STEVE sion of the risks of LAVERSON plastic surgery and why some people are better candidates than others. He’ll also provide an overview of

the benefits of plastic surgery. Laverson reports that the most popular procedures in his practice are breast augmentations, breast lifts and “Mommy Makeovers.” “Pregnancy results in big tummies, bulging tummies and sagging breasts,” he said. “Women want to achieve what diet and exercise can’t do. They want to return to their prepregnancy condition.” The doctor will also discuss how plastic surgery is used to correct problems such as breast abnormalities and symmetry, and sagging arms, which become an issue for women as they get older. Dr. Mario Yco, M.D., FACS, will

be the third presenter. Before becoming a plastic surgeon, Dr. Yco was an otolaryngologist who performed corrective procedures such as rhinoplasty (comDR. MARIO monly referred to as YCO a “nose job”) and various cancer surgeries effecting the ear, nose and throat. Consequently, his practice is divided between head and neck surgeries, and cosmetic surgery. “Women come in to my office most often today for their jowls and necks,” he said. “About 10 to 15 percent of my clients are men. They are working into their 60s and 70s and want to look younger in the workplace.” Dr. Yco will discuss the differences between a full facelift, the noninvasive mini-lift and the newer midi-facelift, which deals with the triangle between the eyes and the upper lip. He’ll explain the difference between photo facials, microdermabrasians, full laser peels and mild DR. BRIAN chemical peels. REAGAN The panel will conclude with a presentation by Dr. Brian Reagan, M.D., FACS, who will provide advice on consumer protection and truth in ❚

see Surgery on 15

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PRSRT STD U.S. POSTAGE PAID ENCINITAS, CA 92024 PERMIT NO. 94

Oktoberfest celebration set for 2010

RETURN SERVICE REQUESTED P.O. Box 232550 Encinitas, CA 92023

Bob Gattinella and Alfredo Gonzalez carry a desk for the chamber’s new location on Encinitas Boulevard. Courtesy photo

New digs for the Encinitas Chamber ENCINITAS — The chamber wants to extend thanks to its staff and members for helping with the recent move from the Second Street location to the new office on

Encinitas Boulevard. Marilyn Phenow kept the Visitors Center running smoothly during the week as she packed up boxes. Rose Santos and Katie Ehlers volunteered

their time and helped with the move throughout the week. Bonnie Woelfel, a new chamber member, helped over the weekend as well. Board members Angel

Haag, Genevieve Wing, Suzanne Perez Swanson, Bob Gattinella, Alfredo Gonzales and Vanessa Keller all made several ❚

see New Digs on 13

ENCINITAS — The Encinitas Chamber of Commerce’s annual Oktoberfest celebration is set for Sept. 26. The event will take place from 10 a.m. to 6 p.m. at El Camino Real and Mountain Vista Drive in Encinitas. There will be more than 200 quality crafts, commercial vendors and community business booths, a German Oktoberfest band and dancers, authentic German food and beer, family attractions, games and more. An estimated 30,000 plus festival-goers are expected this year. For information about vendor booth rentals, e-mail Oktoberfest @gmail.com or call the chamber office at (760) 753-6041.

ENCINITAS FIRST • JULY 2010

Calendar

DIRTY DOGS

The next Encinitas Chamber of Commerce

Sundowner will be held at Encinitas Chamber of Commerce’s new location, 527 Encinitas Blvd., Suite 106 from 5:30 to 7:30 p.m. on

Tuesday, July 20 July 3 “The Misanthrope” by Moliere will be performed at 3 and 7 p.m. July 3 at the Elks Lodge, 1393 Windsor Road. The play explores our celebrity obsessed culture, presented by Classic Youth Theatre, www. classicyouththeatre.org.

July 5 AARP San Dieguito Chapter 239 will present Danny Propp, executive director of Sr. Olympics of San Diego at its general meeting to be held at 1 p.m. July 5 at Belmont Village located at 3535 Manchester Ave. near the Greek Temple. The public is invited and refreshments will be served. For more information, call (760) 753-2456

July 8

dio 2nd Street, 528 2nd Street. For more information, visit www.studio2nd street.com.

July 9-July 11 The annual Encinitas Elks Lodge Hootenanny will be held over three days July 9 through July 11at the Elks Lodge, 1393 Windsor Road. The July 11 festivities will take place from 5 to 9 p.m. and will feature music, dancing, a steak fry dinner and more. The July 10 festivities will take place from noon to 9 p.m. and will feature bands, food, games for kids and a pasta dinner. The July 11 festivities will take place from noon to 6 p.m. and will feature more live music, children’s activities and a barbecue dinner. For more information, call (760) 753-2143 or visit www.encinitaselks.org for a complete schedule of the weekend event.

Con Alma will perform a Thursday Family Fun Night concert from 5:30 to 7:30 p.m. July 8 at San Diego Botanic Garden, 230 Quail Gardens Drive. The event is free with paid July 10 Mike Hynson, author admission. For more information, visit www.sdbgar- of “Transcendental Memories of a Surf Rebel” will den.org. hold a book signing from 1 to 5 p.m. in the Ocean Room of the Encinitas July 8 Jokers & Jacks, two Library, 540 Cornish Drive. dynamic brothers on For more information, visit acoustic guitars and www.endlessdreamspubHargo, a singer songwriter lishing.com. in the Cat Stevens tradition, will play a concert from 5:30 to 7:30 p.m. at July 10 and July 11 San Diego Botanic Garthe Encinitas Library, 540 Cornish Drive. For more den will host an Insect Fesinformation, visit www. tival on July 10 and July 11 from 10 a.m. to 4 p.m. at encinitasconcerts.com. the garden, 230 Quail Gardens Drive. The event is July 9 An Artist Sketch Jam ❚ see Calendar on 12 will be held at 7 p.m. at Stu-

Dirty Dogs in Cardiff-by-the-Sea recently celebrated a ribbon cutting. Pictured front row kneeling are Charlotte Clymer of GoBoboGo, Max and Diesel, Riki-Ann with Cali, Rhett Blue, Dirty Dogs staff member, Tish Tralka with Kalei and a grand opening guest and pal. Back row standing are three grand opening guests, Marilyn Phenow with the Visitors Center; Danny Maretz and Zoey, Elias Btesh, co-owner and manager, Cristina Valentin, Dirty Dogs staff member; Pat Reinhardt of Reinhardt Insurance, chamber ambassador; Encinitas City Councilwoman Teresa Barth; Regina Btesh, co-owner; and Marilyn Kovach of Chef Marilyn, chamber ambassador. Dirty Dogs is an earth-friendly pet product store and spa. Dirty Dogs has the perfect atmosphere and products to make the cleaning experience the most enjoyable and comfortable for both pets and their owners. Not only can your dog go from furball to fabulous at Dirty dogs, but they are also an animal and earth-friendly pet sitting business, and a reliable “training” method with professional handlers. They are open Monday through Friday from 9 a.m. to 8 p.m. and Saturdays and Sundays from 9 a.m. to 7 p.m. Dirty Dogs is located at 2107 San Elijo Avenue in Cardiff-by-the-Sea. Call (760) 944-3647 or e-mail elias@dirtydogsd.com for more information. Courtesy photo

Training offered to control alcohol sales ENCINITAS — The Responsible Beverage Sales and Service ordinance, recently adopted by the city of Encinitas, is aimed at reducing the problem of alcohol sales and service to underage and intoxicated residents. Training is open to participants countywide to support the ordinance, and is being offered from 1 to 5 p.m. July 19 at the Encinitas Community Center, 1140 Oakcrest Park Drive. Encinitas has a require-

ment for all alcohol licensee owners and managers, and all staff that handle alcohol beverages in any capacity including servers and stock persons, to receive alcohol service training by the Department of Alcohol Beverage Control. The training is also open to the general public, and alcohol licensees in other cities. The city is committed to providing an opportunity ❚

see Alcohol on 15

The first networking lunch was held June 3 at Boston’s Pizza in Encinitas. Courtesy photo

First networking luncheon a success By Suzanne Perez Swanson ENCINITAS — On June 3, the Encinitas Chamber of Commerce held its first monthly networking luncheon at Boston’s Pizza in Encinitas. It was a great start to our newest networking venue. Forty-five local entrepreneurs attended and enjoyed a delicious lunch of

pizza, salads and drinks. The event was organized by Terri Novy, membership sales, ambassador and volunteer. Angel Haag, interim executive director, gave a brief update about the chamber, its move to a new office and upcoming events. There was an opportuni-

ty drawing with prizes donated by local businesses but the real reason for the luncheon was networking and plenty of time went to that. There was such positive comment about having adequate time for meeting other business people and exchanging information

that this will become the theme for future luncheons. The format will be networking and more networking while enjoying lunch in various local restaurants. So check www.encinitas chamber. com for time, location, cost, registration information and other details for future events.

ENCINITAS FIRST • JULY 2010

FRESH START

Vice President of the Patrons of Encinitas Parks Steve Lebherz and Fundraising Consultant John Wadas admire with the miniature version of the Tom Dempsey statue by artist Don Reynolds. The Patrons are raising funds for the statue and proposes to give it to the city of Encinitas for the Hall Property park. Courtesy photo

Sculpture proposed for the Hall park ENCINITAS — The community is invited to participate in a public viewing for a proposed lifesized sculpture of Leucadia native and NFL sports legend Tom Dempsey. The statue commemorates the 63-yard, recordsetting kick made by Dempsey on Nov. 8, 1970, that established his as the longest field goal in NFL history. The sculpture would be gifted to the city by the Patrons of Encinitas Parks. The public had a chance to view and comment on a miniature version and their observations will become part of a report to City Council at 6 p.m. July 14. All proposed gifts of public art must first have a period of public viewing before it comes to City Council for consideration. The sculpture, by artist

Don Reynolds, will be cast in bronze and weigh more than 2,000 pounds. The Patrons of Encinitas Parks are proposing to place the sculpture at the Hall property park. “It is great that we are honoring Tom in this way,” said Steve Lebherz, PEP vice president. “This is a way to immortalize a local hero. He overcame so much — it is amazing,” said John Wadas, who is overseeing the fundraising campaign for the sculpture. Dempsey, born Jan. 12, 1947, was an American football/NFL kicker for the New Orleans Saints (1969-1970), Philadelphia Eagles (1971-1974), Los Angeles Rams (1975-1976), Houston Oilers (1977) and Buffalo Bills (1978-1979). He was born and raised in ❚ see Sculpture on 15

Fresh Start Surgical Gifts recently celebrated a ribbon cutting. Pictured from left are Debbie Caligiuri, Encinitas Chamber of Commerce membership liaison; Lupita Morales, medical administrative assistant; Shari Brasher, CEO/executive director; Noemi Juarez, medical assistant; Steve Edwards, director of operations; Mimi Askew, volunteer coordinator; and Sunshine Smith of Taylor Place Real Estate, chamber ambassador. Fresh Start Surgical Gifts transforms the lives of disadvantaged children and young people with physical deformities caused by birth defects, accidents, abuse or disease through the gift of reconstructive surgery, and related health care services. Their vision is to build a community of volunteers committed to seeing that every child with a physical deformity is given the opportunity to have a positive self-image, thereby enriching the lives of both the receiver and giver. To date, Fresh Start has changed the lives of more than 5,000 children with more than $18 million in free medical services. Fresh Start is located at 2011 Palomar Airport Rd., Suite #206 in Carlsbad. For more information, visit www.freshstart.org or call (760) 944-7774. Courtesy photo

Lux hosts last live-in artist of its season ENCINITAS — Lux Art Institute, 1550 S. El Camino Real, will welcome German artist Sati Zech as its final artist-in-residence of its 2009/2010 season. Although technically

Free events take aim at electronic waste Bouquets by Bonnie ENCINITAS — The Solana Center for Environmental Innovation will be holding monthly ewaste collections from 9 a.m. to noon on the fourth Saturday of every month through October. The events are co-sponsored by the city of Encinitas and Recycle San Diego. The collections will be held at the Solana Center, 137 N. El Camino Real in Encinitas, just past the

Sheriff’s station at Via Molena Drive. Visit www.solana center.org to find out what items will and won’t be accepted. Dates of the upcoming events will be June 26, July 24, Aug. 28, Sept. 25 and Oct. 23. Donations will benefit the Solana Center’s countywide, pollution prevention programs. Contact sandy@solanacenter.org.

We Want Your News! Encinitas First wants to help you share your business news. Any type of business news you’d like to share, we want to hear. From ribbon cuttings to new hires to change of location, no news is too big or too small for Encinitas First. Whether you’re a member of the Encinitas

Chamber of Commerce or not, Encinitas First is the place to let everyone know what’s going on in local businesses. Please submit your news to encinitasfirst@ yahoo.com. If you are submitting a picture, please include full names of anyone pictured.

beautifies weddings, whole community ENCINITAS — Bouquets by Bonnie is owned by Bonnie Woelfel, who started the business in 2005. Bouquets by Bonnie creates personalized flowers for wedding and events, using the freshest local flowers. Woelfel also provides flowers for local restaurants and businesses. One unusual aspect of Bouquets by Bonnie is that

she will grow flowers for specific brides. “I have a greenhouse, I shop for the best prices and also provide ❚ see Weddings on 15

FLYERS DESIGNED

TO GROW YOUR BUSINESS Professional graphic designer available to help promote your company, product, service or event.

Please call or email for free estimate. Randall Cornish

760.632.1076 rcornish@RCOcreative.com

referred to as paintings, the works in Zech’s vibrant series titled “Bollenarbeit” — a reference to the vineyard-covered hills and ❚

see Artist on 15

ENCINITAS FIRST • JULY 2010

Financial reform bill aims for Wall Street, hits Main Street 527 Encinitas Blvd. Suite 106 Encinitas, CA 92024 Phone: (760) 753-6041 Fax: (760) 753-6270 E-mail: info@encinitaschamber.com

Interim Executive Director Stephanie Edwards nfn@cox.net

EXECUTIVE BOARD Interim Board of Directors President Genevieve Wing gw.3wings@gmail.com Board of Directors Secretary Suzanne Perez Swanson Suzanne@businessblossoms.com Board of Directors Treasurer Melaini Peet melaini.peet@unionbank.com

BOARD MEMBERS Lynn Banda Lynn.banda@ uniontrib.com Al Delino al@aldelinodesign.com Robert Gattinella Bob@ GattConstruction.com Alfredo Gonzales Alfredo_L_gonzales@ yahoo.com Vanessa Keller VRkeller@ comerica.com Nettie Nelson nettie@ nettieshouse.org Jim Silveira jsilveira@ rchumanesociety.org

By Tom Donohue PRESIDENT AND CEO U.S. CHAMBER OF COMMERCE FROM WWW.USCHAMBERMAGAZINE.COM

The right way to reform financial regulation protects consumers and ensures affordable access to capital for small businesses. The wrong way stalls our recovery by taking needed cash out of the hands of America’s job creators. Congress is headed down the wrong path. It is gunning for Wall Street but, instead, hits Main Street. We agree that there’s a need to protect consumers, end “too big to fail” on Wall Street, and revise regulations. But the legislation that Congress is poised to pass falls

short on several fronts. First, the bill will sock it to Main Street by leaving businesses with less access to capital and less ability to manage risk and create jobs. Higher capital requirements — especially for corporate end users of derivatives — will divert capital from job creation, business expansion, and R&D. Confusing and overlapping rules will discourage lending and capital formation. And with less capital available to lend, the cost to borrow will increase. Second, the legislation doesn’t fix our broken regulatory system — it just layers more new regulations on top of old ones. It

By Richard Houlihan HOULIHAN SMITH & COMPANY FROM WWW.USCHAMBERMAGAZINE.COM

The creation and implementation of a sound family business succession plan can provide a smooth and cost-effective transition of ownership to the next generation. Though family businesses do not have to worry about a federal estate tax in 2010, state estate taxes are still in effect. And barring any unexpected legislation from Congress, the federal estate tax will return in 2011. Therefore, family businesses should consider strategies for reducing their estate tax liability. These include gifting assets and creating family limited partnerships. Gifting assets often requires extensive planning, but handing over a company’s assets piece by piece on an annual basis can be a simple and effective way to avoid paying certain taxes on the transfer. The annual exclusion amount for gift taxes did not change from 2009 to 2010; gifts of $13,000 or less to anyone are tax free. A $1 million

lifetime gift exemption is available as well. These exemption amounts can double when a spouse matches the gifts. However, if the gift is in the form of stock, the gift recipient is subject to capital gains tax. Family limited partnerships are another tool for preserving assets and transferring control to the next generation. When utilized effectively, limited partnerships can protect assets from creditors and allow significant discounts for gift and estate tax purposes. A family limited partnership, or FLP, is a form of a limited partnership where a family member serves as either a general partner, or GP, or a limited partner, or LP, depending on his or her position within the business and family. When the GP transfers assets to the partnership, that person owns all of the limited partnership interests. From that point forward, the GP can transfer limited partnership interests to his or her successors; this is usually done on an annual basis. Gifts of LP interests do not qualify under the $13,000 annual gift tax exclusion; however, they are

SUBMISSIONS

counted against the $1 million lifetime gift exemption. The value of limited partnerships are discounted for the lack of control and marketability limited partners have over the business. The GP retains managerial control irrespective of his or her ownership interests. By structuring your family business as a limited partnership, you can be confident that your family will avoid paying unnecessary taxes as the next generation takes control of the business.

Tips for Limited Partnerships — Establish a limited partnership early. — Transfer the assets you expect to appreciate the most first. — Find a skilled and independent valuation advisor. — Do not set up a family limited partnership if the general partner is in poor health or late in life. — Do not include an offshore trust in the family limited partnership.

By Tom Donohue PRESIDENT AND CEO U.S. CHAMBER OF COMMERCE FROM WWW.USCHAMBERMAGAZINE.COM

To create the 20 million jobs needed this decade to put unemployed Americans back to work and keep up with a growing population, entrepreneurs and businesses large and small — not government — must lead the way. Businesses create almost all new jobs, but their ability to do so is impacted by government rules and regulations. So if the government really wants to help, it can start by passing policies that create an environment in which businesses can succeed. All too often that kind of leadership and common sense isn’t coming from Washington. But as we learned last week when six governors — three Democrats and three Republicans — convened for a summit at the U.S. Chamber, state governments are taking a more business-friendly approach. In conjunction with the summit, the National Chamber Foundation, or NCF, released a study that found that states pursuing a course guided by free enterprise principles fare better economically than those that don’t. By embracing many of the strategies at the core of our free enterprise system — competitive tax rates, open trade, and commonsense regulation — states are helping to jumpstart our economic recovery and create more jobs. What do economically vibrant states do, according to the NCF study? They set the right policies, get out of the way, and let businesses do what they do best — serve customers, create jobs, and ❚ see Enterprise on 15

Travel business a surefire way to boost the economy PRESIDENT AND CEO, U.S. CHAMBER OF COMMERCE FROM WWW.USCHAMBERMAGAZINE.COM

To submit articles, photos and press releases for consideration for an upcoming issue, please e-mail: encinitasfirst@yahoo.com

health care bill, and wondering if government will dramatically intervene in the energy sector. In a market crying out for clearer rules and more certainty, Washington is about to make financial regulations more complex and confusing. Fourth, the bill will help send jobs overseas and undermine America’s global competitiveness. Banning proprietary trading, erecting firewalls between commercial and investment banking, and imposing new restrictions on end users of derivatives will drive business overseas where there is less transparency ❚ see Reform on 15

Family business succession makes transition into the future

By Tom Donohue

Advertising/Production COAST NEWS GROUP 828 North Coast Hwy. 101, Suite C 760-436-9737 E-mail: encinitasfirst@ coastnewsgroup.com

gives more authority to the same regulators that failed to foresee the last crisis. It creates a vast and incredibly powerful new bureaucracy in the Consumer Financial Protection Bureau that is unaccountable to anyone. Businesses and consumers need a modern, efficient regulatory structure — it doesn’t exist now, and this isn’t it either. Third, this massive, confusing and opaque piece of legislation will breed further economic uncertainty. Businesses are already nervous about the pace of economic growth, struggling with the uncertainties of the

Our savior will be free enterprise

If Congress and the American people are looking for something to spur the economy and create jobs, they need look no further than travel and tourism. This is a $700 billion industry providing 7.4 million jobs and generating $186 billion in wages. The industry has been hard hit by the global recession, which has accelerated a disturbing trend. The number of visitors to the United States declined by 2.4 million between 2000 and 2009, costing 440,000 American jobs and more than $500 billion in total travelrelated spending. What can be done to prevent another “lost decade” in travel and tourism — especially when we’re scrambling for ways to kick-start the economy and create jobs? Five things. First, we need to be smart about implementing the recently passed Travel Promotion Act.

This law creates a public-private partnership — without any taxpayer funds — to promote the United States as a travel destination abroad. Most other countries already have nationally coordinated promotion efforts. The Congressional Budget Office says that it will create some 40,000 American jobs. The public and private sectors need to follow through on their commitments to make this venture a success. Second, once we get people to visit, we need to lay out the welcome mat, and that means reducing the “hassle factor.” The wait time to clear customs should be no longer than 30 minutes. Confusing or inadequate signage in our airports must be improved. We must expand programs like Global Entry, which expedites passengers who submit to an extensive screening in advance and pay a fee. We also need to bring more countries into the Visa Waiver program — obtaining visas can be a huge hurdle to travel to America.

Third, we need a dramatic improvement in our infrastructure. Our transportation system must hum with efficiency and create the secure, comfortable environment that travelers deserve and expect. Fourth, we must keep America an attractive destination by strengthening our commercial, cultural and natural environments. We need to preserve our natural heritage, greet travelers with an array of choices, and ensure that new attractions, restaurants, and entertainment options have the chance to take root and grow. Fifth, we need to be aggressive advocates for the industry. We need to beat back politically motivated attacks on legitimate business travel. We must fight attempts to treat travel and tourism as a cash cow that can fund an ever-expanding government. A robust travel and tourism industry isn’t a silver bullet for all our economic problems, but it sure would help. Let’s just do it!

ENCINITAS FIRST • JULY 2010

Rancho Santa Fe Security hosts 2010 Encinitas Chamber of Commerce’s Salute to Education By Suzanne Perez Swanson ENCINITAS — For the 13th year, Denise Mueller and the Rancho Santa Fe Security staff hosted an outstanding event honoring local teachers, students and their parents. Joining with local businesses Garcia’s Restaurant, Today’s Pizza and Salad, Beach Grass Café, Starbucks, San Diego Trophy, Encinitas Foreign and DomesticAuto Repair, Gourmet (By the Slice) Desserts, Pepsi Beverages Company and the Encinitas Union School District, everyone was treated to delicious food and drinks served in a large area decorated with red, white and blue balloon bouquets and plenty of seating for guests. The students received plaques, sponsored by Rancho Santa Fe Security and San Diego Trophy. The teachers and students were

presented with beautiful flowers from Henry’s Market. Each student received a goodie bag filled with donations from AlphaGraphics, Beatrice Peak, HHP; Cookies in Bloom, Cruise and Leisure Travel, Dairy Queen, David Lam/Edward Jones Investments, Dr. Michael Klein Cosmetic Dentistry, El Camino Bike Shop, Encinitas Surfboards, Henry’s, Huntington Learning Center, Jamroc 101 Caribbean Grill, Jonathan Tarr Foundation, Mira Costa College, Mission Federal Credit Union, RSF Security Systems, State Farm Insurance, Stellar Scholar, LLC and Sylvan Learning Center. Entertainment was provided by guitarist Vlad Yavow. Angel Haag, Encinitas Chamber of Commerce interim executive director, and the chamber ambassa-

Musician Vlad Yavow entertains the crowd.

dors team assisted with setup, ticket sales and check-in, food service, distribution of prizes and cleanup. Thank you to Joan Faust, Vanessa Keller, David Lam, Melaini Peet, Mary Purviance, Sunshine Smith, Suzanne Perez Swanson, Claudia Yates and Katherine Wichmann Zacharias. Also assisting were Debbie Caligiuri, membership, and Marilyn Phenow, Visitors Center. The many dignitaries in attendance included Councilwoman Teresa Barth, Councilman James Bond, Mayor Dan Dalager and Deputy Mayor Maggie Houlihan. The teachers and students were recognized individually and congratulated by a long line of school representatives and political officials and their represen-

Denise Mueller, sponsor and hostess with goodie bags and flowers. Photos by Suzanne Perez Swanson

tatives. The smiles and applause that greeted each name were reminders of how highly regarded education is in the Encinitas com-

Jacquie Bond with Councilman James Bond.

Superintendent Ken Noah, San Dieguito High School District; and Dr. Tim Baird, EUSD superintendent.

Deven Herman, holding Coby Herman, says hello to Paul Wulle of the Rancho Encinitas/Edison Academy. Dr. Tim Reeve, EUSD, and Anna Garfinkel.

munity. Bringing more smiles and applause were the opportunity drawing prizes, which had been donated by

local businesses and the Chamber of Commerce. The event received a grade of A+ and a promise that it will continue.

Teachers honored at the event were Bea Piper, Capri Elementary School; Diane DeDonato of El Camino Creek Elementary School; Pam Palmer of Flora Vista Elementary School; Jan Patterson of La Costa Heights Elementary School; John Cotter of Mission Estancia Elementary School; Susan Voaklander of Ocean Knoll Elementary School, District Teacher of the Year; Cher Deering, Olivenhain Pioneer Elementary School; Sydney Sickels, Park Dale Lane Elementary School; Silvia Pezzoli, Paul Ecke Central School’ Marilyn Tobin, Encinitas Country Day School; Cathy Schultz, Rancho Encinitas Academy; Isaac Langen, The Grauer School; P.J. Stanley, The Rhoades School; Anna Garfinkel, Digueno Middle School; David Main, Oak Crest Middle School; Russ Davidson, San Dieguito Academy; LeAnn Lindemeier, Sunset High School; David Emmerson, La Costa Canyon High School; and Kasey Galik of Carmel Valley Middle School, District Teacher of the Year.

From left, Principal Greg Lehmunn of Encinitas Country Day School, James Bynum, Patti Powell, Quinn Powell, student honoree and Shaina Bauman.

Encinitas Mayor Dan Dalager checks in.

Above, prize table. Left, Claudia Yates of GetFitSD, and a chamber ambassador, sells prize tickets.

The house was packed for the event.

Students honored at the event were Jacob Lin of Capri Elementary School; Calder Jones of Ada Harris Elementary School; Kylie Necochea of El Camino Creek Elementary School; Quinn Powell of Encinitas Country Day School; Sanaea Cowasjee of Flora Vista Elementary School; MeiLing Mirow of Rancho Encinitas Academy; Alice Wang of La Costa Heights Elementary School; Paige Stehly of St. John the Evangelist School; Emma Ling of Mission Estancia From left, chamber ambassadors Claudia Yates of GetFitSD; Angel Haag, Elementary School; Savanah Stuart of The Grauer School; Bella Colletta of Ocean Knoll Elementary School; Anna interim executive director of the Shuster of The Rhoades School; Sarina Katznelson of Encinitas Chamber of Commerce; Olivenhain Pioneer Elementary School; Gladys Gruz of David Lam of Edward Jones Investments; Sunshine Smith of Taylor Diegueno Middle School; Sarah Duckstad of Park Dale Lane Place Realty; and Melaini Peet of Union Elementary School; Jesus Aguilar of Oak Crest Middle School; and Corey Parker of Paul Ecke Central School. Bank.

ENCINITAS FIRST • JULY 2010

Center offers West African dance class ENCINITAS — West African dance for fitness will be offered at Encinitas Community & Senior Center in the “Multi-age” category, as an exciting workout for families, individuals and couples on Saturdays July 3 to Aug. 7 from 1 to 3 p.m. The class instructor is national touring artist Ms. Ayo Sharpe-Mouzon. This accomplished teacher/performer has taught throughout San Diego, Los Angeles, Oakland and Sacramento. In 2006, SharpeMouzon was juried onto the Arizona Commission on the Arts Teaching & Performing Roster, and she has also taught and

performed throughout Pennsylvania and Florida, as well as facilitated art residencies through the California Arts Council, the Sacramento Metropolitan Arts Council, the Scottsdale Center for Performing Arts in Arizona and the Alliance for the Arts in Florida. Participants will be totally engaged in this exercise experience that will give you a variety of joyous movements, dynamic African music, drums and authentic (and happy) African songs. Exercise has never been so much fun! For more information, call (760) 917-3685 or visit www.africandance classes.com.

Nominees named for ‘best’ doctor ENCINITAS — For 14 years running, The UnionTribune, in collaboration with its sister website www.SignOnSanDiego. com, has conducted a San Diego’s Best reader poll. This year, four Encinitas doctors from North Coast Health Center were nominated in the Healthy Living category, including: — Audiology: Jerry Saline, Ph.D. and Cris Richards, M.A, Hearing & Neurodiagnostic Center — Cosmetic Surgeon: Ali Lashgari, M.D., Advanced Dermatology & Cosmetic Surgery — Laser Eye Center: Jeff Morris, M.D., Morris Eye Group “I am honored to have made it to the short list of best cosmetic surgeons in San Diego,” Lashgari said. “My staff and I strive to provide the best possible care and are happy that it is reflecting in our patients’ opinion of us.” Voting was held through June 27. Winners

will be announced in August in the UnionTribune and at www. SignOnSanDiego.com. The recent “Best Of” nominations come on the heals of several other local awards for the doctors and dentists of North Coast Health Center. Earlier this February, two groups were selected for Ranch & Coast Magazine’s Best Of 2010 – Healthy Living, including: — J. Patrick Davis, DDS, MS of Dental Specialty Associates for Best Pediatric Dentist and Orthodontist — Also selected was El Camino Pediatrics for Best Pediatrician. In 2009, nearly 20 Encinitas doctors and dentists were chosen from North Coast Health Center for San Diego Magazine’s “Top Doctor” and “Top Dentist” awards. Winning medical specialties included ❚ see Doctor on 12

Welcome! • 5 Rings Financial The Encinitas • Law Office of Joseph L. Chamber of Commerce would like to welcome all Stine • The Ups Store of Encinitas new and renewing Ranch members.

New members • Encinitas Family Wellness • Roberts Healing and Massage • Massage Envy Spa • Terri Rose

New member plaques supplied by:

NATIONWIDE INSURANCE

• Kathy Barry, Olivenhain Country Preschool

Renewing members • 2008, Boston's Gourmet Pizza

Nationwide Insurance in Encinitas recently celebrated a ribbon cutting. Pictured from left are Angel Haag, Encinitas Chamber of Commerce interim executive director; Gracia Draper, Nationwide Insurance; Cecil Goff, Nationwide Insurance; Charles Hatch, Nationwide Insurance; Lily Ruiz, Nationwide Insurance; and Katherine Wichman of Zacharias Insurance, Encinitas Chamber of Commerce ambassador. Nationwide Insurance provides the county with “On Your Side Insurance” for home, auto, business and financial services. Nationwide Insurance is located in the Rancho Santa Fe Plaza at 162 S. Rancho Santa Fe Road, #E100 in Encinitas. They are open Monday through Friday from 9 a.m. to 6 p.m. and appointments on Saturday. For more information, call (760) 704-0677. Courtesy photo

The business of doing business By Richard W. Bennet III FROM WWW.USCHAMBERMAGAZINE.COM

I work with more than 2,000 independent small business owners. They are fundamentally flexible and adapt well to changing conditions on the ground, often much better than big business. History shows that many weather economic storms, only to fail during economic recovery because of cash demands. With today’s liquidity crisis, this historic pattern is likely to be much worse than in the past. Small business owners by their nature love what they do, produce and serve. They are, however, much less likely to revel in the joys of best business practices. The core of the small businessperson’s ethos is helping oneself and not

depending on handouts. To that end, the cure for his or her dilemma starts at home, and the steps needed to revive the health of a business are surprisingly consistent. Below are some important tips for small business owners to help themselves. Get the reporting right. Many small businesspeople love working on what they produce or how they serve, rather than on finances and bookkeeping. That is a mistake in any case, but when cash gets tight, it can be fatal. Nothing can be more basic in personal finance than balancing your checkbook. The same is true for small businesses. Prepare an income statement every month to track your expenses and profits. Keep a quarterly balance sheet to track

your assets and liabilities and have a cash flow statement. It is startling how many businesses get in trouble by not keeping up with these basic fundamentals. Improve your financial statements. Increase your profits by reducing controllable expenses (occupancy costs and overhead), improve the gross margin (reduce the cost of goods and avoid steep discounting), and eliminate losing ventures. Improve your balance sheets by reducing working capital (inventory and accounts receivable), long-term liabilities (rent obligations), and capital expenses. Increase cash flow by taking advantage of trade terms, avoiding penalties, and reducing taxes, among

other courses of action. Seek out a financial advisor to help develop a plan. Then, make the tough decisions and stick by them. Access credit markets. It’s amazing to me how many small businesspeople are reluctant to ask for and press for credit. I have found that more often than not a resilient effort backed by a legitimate plan will work, as long as you understand the lending requirements and stick to the plan. These basic points may seem painfully simple to a business academic, but most small business owners focus on their value creation rather than on business per se. In these tough times, they need to improve the “business of doing business” to survive.

Event planners make it happen for you ENCINITAS — Events Happen is a full-service, creative and fully personalized event planning company specializing in private parties, weddings, social and corporate events. “We help businesses and individuals M. Armentrout said. make their celebratory Events happen was visions come to life,” owner founded in August 2009, and event planner Catherine and was announced and

the website was launched in April 2010. “Events Happen was founded on the principle that people who have reason to celebrate an occasion want to celebrate in a unique and special

CATHERINE ARMENTROUT

way … in an extraordinary and memorable way,” Armentrout said. “We strive to fully understand clients’ goals and wishes by providing exemplary client service, and by designing and delivering unique and ❚ see Planners on 15

Music returns to Lumberyard bakery ENCINITAS — Once again, The Lumberyard Shopping Center and St. Tropez Bakery & Bistro in association with Bubby’s Gelato are bringing live entertainment back to The

Lumberyard on S.Coast Highway 101. For the past 10 years people have been enjoying their meals while dining on the big patio listening to wonderful local musicians.

It is free to anyone who wishes to come by. The entertainment will be on Fridays during the month of June from 6 to 9 p.m. Come enjoy smooth

Jazz Saxman Keith Jacobson and other great local artists. St. Tropez Bakery & Bistro is located in The Lumberyard at 947 S. Coast Highway 101 in Encinitas.

ENCINITAS FIRST • JULY 2010

New media here to stay

Water limits to remain the same

By Kelly McGary FROM WWW.USCHAMBERMAGAZINE.COM

Over the last year, new media — social networking sites, aggregate news services, blogs, email, and other online messaging tools — has taken a foothold, earning a permanent seat in the marketing mix. In the wake of eroded marketing budgets, new media is flourishing, consistently delivering greater ROI than any other medium. From Fortune 500 corporations to your local hardware store, everyone is drinking the digital Kool-Aid. Once considered the domain of teens, the new media ecosystem is increasingly populated by adults and companies or, in other words, potential customers. As of September 2009, 47 percent of online adults used a social networking website, according to Pew Research. As you throw new media into your marketing mix, here are some strategies to consider: Build trust through your website. Customers have more access to information and more options than ever. If you can’t sell trust, your customers will go elsewhere. Therefore, your company website, often the first impression you give to potential customers, should establish trust. You can do this by providing links to news, research, or product reviews. Get to know your customers through blogging. A blog puts a face on your business and reinforces your brand personality. It allows you to foster conversation and debate in a public forum with likeminded people. To friend … Facebook is a prime place to gain exposure when starting a new business or launching a new product. Everyone and everything have a place on Facebook. More than 700,000 businesses use Facebook, and one in three U.S. residents has an account on the social network website, according to Nology Media. One fan page dedicated to Flo — the character in the Progressive Insurance commercials — has more than 490,000 fans. … Or follow? Twitter is ❚

see Media on 15

of Italy, La Costa dei Fiori Lodge recently presented Casa de Amparo with a check for $2,400, GRAZI Sons representing the proceeds from their first Fashion Show at the Hilton Garden Inn Carlsbad Beach. Pictured are Co-Chair Gloria Doty, Casa de Amparo representative Jessica Hittelman, Club President Sadie Tamburine and Chairperson Rosalia Brown. Courtesy photo

Builder has more than 30 years experience ENCINITAS — Gatt Construction, Inc. is a commercial renovation and residential remodeling business that has been in operation for more than three decades. “I’ve been a contractor for over 30 years and began working in the San Diego area in 1994,” owner Bob Gattinella said. Gatt Construction works on kitchens, bathrooms, room additions, commercial tenant improvements, ADA compliance regulations and offers Bobcat services. Gatt Construction also does building repairs and fixes dry rot and termite damage. They also customdesign bathrooms for the physically challenged and specializes in commercial

Bob Gattinella is the owner of Gatt Construction in Encinitas. For details, visit www.gattconstruction.com. Courtesy photo

ADA compliant restrooms. “We have a commitment to quality with an attention to detail,” he added. Gatt Construction joined the Encinitas

Chamber of Commerce to get to know the local businesses better. Gatt Construction can bring to Encinitas quality workmanship, fair prices and knowledge based on

experience. According to Gattinella, the best part about having a business in Encinitas is living here also. Gattinella’s favorite things to do in Encinitas are garden and go to the beach. “We conduct all business with the highest standards of honesty and fairness; we can be trusted,” Gattinella said when asked what he would like people to know about his business. If you have a commercial ❚ see Builder on 10

Scholarships awarded to local youth COAST CITIES — The Boys & Girls Clubs of San Dieguito Foundation is proud to announce that The Leonard & Edith Polster Scholarships for 2010-2011 have been awarded to 18 young people from North County. The awards were presented May 20 at the Del Mar Hilton at a dinner hosted by Leonard Polster. Receiving scholarships from La Costa Canyon High School were Edilberto Arango, Freddy Garcia, Ginny Ramirez, and Rigoberto Vergara; from Oceanside High School, Sheena Smith; from Carlsbad High School were Maria Carvajal, Jessica Hampton, Kelsey Kwasnica, Dylan Lauber, Ariana Ramirez, and Erandy Segovia; from Sunset High School were Nick Gulino, Dulce Perez, Erika Tibbetts,

A total of 18 local high school students were awarded scholarships from the Leonard & Edith Polster Scholarship program. Courtesy photo

Matt Weiss, and Teddi Woolwine; from San Dieguito Academy, Edith Castillo; and from El Camino High School, Cienna Davis.

The Polsters established the Scholarship Program in l988 “to give something back to the community.” To date over 500 students in the San Dieguito,

Carlsbad, Oceanside, and Escondido High School Districts have received financial support totaling over $500,000 for their college educations.

COAST CITIES — Taking into account continued cutbacks to the region’s imported water supplies, the San Diego County Water Authority Board of Directors recently voted to continue current limits on water deliveries to its 24 member retail agencies through June 2011. The board also approved remaining in a Level 2 “Drought Alert” condition for a second straight year, which enables member agencies to keep water use restrictions and other mandatory conservation measures in place. The San Diego County Water Authority is a public agency serving the San Diego region as a wholesale supplier of water from the Colorado River and Northern California. “This winter’s aboveaverage rain and snow prevented our current water shortage conditions from worsening, but we remain only one dry year away from potentially severe shortages,” said Claude A. “Bud” Lewis, Water Authority Board Chair. “We still face significant water supply challenges created by regulatory restrictions on water deliveries from the BayDelta and the lingering effects of the prior three years of drought. We must continue to use water wisely.” The first year of regionwide water shortage allocations and Level 2 water use restrictions began July 1, 2009. Since then, urban water use has fell 15 percent compared to a year earlier. Water Authority officials attribute the reduction in regional water use to several factors — improved water conservation by residents and businesses, suppressed demand due to the ongoing recession, and an average rainfall year following several years of belowaverage rainfall. “The region has responded well to the need to reduce our water use,” Lewis said. “Our residents and businesses will need to continue following water use restrictions in their community.” The board’s decision to continue limited water deliveries, or allocations, means the region will need to continue to keep urban water use at least 8 percent below pre-cutback levels. Specific supply reductions ❚ see Water on 14

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ENCINITAS FIRST • JULY 2010

CEO of local Boys & Girls Club hits milestone

students receive longawaited diplomas Commencement is always a special occasion, a moment in time when students’ hard work is acknowledged and rewarded with a diploma or certificate. The commencement ceremony at MiraCosta College in May held additional meaning because this year the college bestowed honorary degrees

FRANCISCO RODRIGUEZ Spotlight on Higher Education to three World War II-era Japanese Americans whose studies were abruptly interrupted when they were forced into internment camps. Nearly 70 years after the end of World War II, the Japanese Cultural and Community Center of

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d Vi

their trip and to learn about the American culture, the students stay with volunteer host families. Being a host family is a great opportunity for the whole family to get cultural exchange, share the student’s daily discovery of the U.S. and develop a lifelong friendship without having to make a long-term commitment. The students are between 12 and 18 years old, bring their own spending money and are fully insured. They have classes in the mornings, activities in the afternoons and sometimes on the weekends, which means they have a busy

Yukiko Nakamura Sugiyama stands with Dr. Rodriguez before receiving her honorary degree. Courtesy photo

second-generation Japanese Americans. The project was further supported by Assembly Bill 37, authored by Assemblymember Warren Furutani and signed by Governor Schwarzenegger in October 2009. MiraCosta College registrar Alicia Terry jumped into the project with great determination, and after an arduous search of college records was able to identify five Japanese Americans

COAST CITIES — Education First Educational Homestay Programs is looking for families to host an exchange student from Hong Kong or Germany this summer. Every summer, groups of students from all over the world travel to different locations in Southern California for two to four weeks to improve their language skills, experience the culture and to have fun. This summer, EHP will bring 35 students from Germany to San Marcos from July 8 through Aug. 3. A second group of 35 students will be coming to Encinitas July 22 through Aug. 10. To get the most out of

Northern California launched the California Nisei Diploma Project to assist institutions of higher education in locating and conferring honorary degrees on those students who were forced to abandon their studies due to federal Executive Order 9066. Nisei refers to American-born citizens who were

ENCINITAS — Surfin Fire is currently enrolling students of all ages for their summer programs. Don’t be left out in the sun with nothing to do. The Ponto Beach sand bars and Grandview reefs will be pumping this summer. Or come shoot the Oceanside Pier. Try the two-day package and surf Ponto one day and the pier the next, or just hang out all week at one location. Mini packages also offered. Check it out online at Surfinfire.com.

■ World War II-era

Call to surfers!

Diplomas presented to Japanese American students

COAST CITIES — Keith Padgett, a native San Diegan and president and CEO of the Boys & Girls Clubs of San Dieguito, is celebrating 40 successful years in the nonprofit industry. Beginning in 1970, for 13 years he served in various capacities, including owner and executive director for Green Valley Ranch and Paradise Creek Ranch, both 24-hour residential treatment facilities for emotionally disturbed boys. From 1987 to 1991, Padgett was the executive director of the National Multiple Sclerosis Society, San Diego Area Chapter. Padgett’s experience also includes more than 13 years with three Big Brother Big Sister agencies. He orchestrated both the merger of Big Brothers of Greater Los Angeles with Big Sisters of Los Angeles and Big Brothers of King County with Big Sisters of Seattle to create two of the largest and most dynamic BBBS agencies in America. He previously served as executive director of BBBS of the Greater Sacramento Area. Padgett joined the Boys & Girls Club immediately following his tenure with BBBS of Greater Los Angeles and the Inland Empire. During his tenure at the club, the number of children served has increased from 8,000 to 25,000 annually and the annual budget has increased from $2 million to $5.5 million. The club has added a successful middle school sports program that serves 1,300 boys and girls in nine sports. Under his guidance, the Allred, Del Mar and Polster branches have been remodeled. Successfully raising more ❚ see Milestone on 10

www.transtechone.com

To I-78

ENCINITAS FIRST • JULY 2010

American tradition challenged

TRANSTECH ONE

By Robert S. Milligan FROM WWW.USCHAMBERMAGAZINE.COM

Webster’s Dictionary defines free enterprise as the “freedom of private business to organize and operate for profit in a competitive system without interference by government beyond regulation necessary to protect public interest and keep the national economy in balance.” That’s an accurate but somewhat limited and pedestrian description. To most Americans, free TransTech One recently celebrated a ribbon-cutting. Pictured above, from left, Rich Clark, store manager; Luke D’Angelo, director; Debbie Caligiuri, Encinitas Chamber of Commerce membership liaison; Todd Krajewski, CEO of TransTech One; Virgil Llapitan, director of sales; Ron Hill, business development; Andrew Erickson, business development; and Sunshine Smith of Taylor Place Real Estate, chamber ambassador. TransTech One offers full-service IT solutions, including network installation and maintenance, hardware/software maintenance and support, network security and consulting services. The company, wholly-owned by Transcendent One, Inc., recently opened a retail computer service center for local consumers to have access to the highest-caliber of services performed by bona fide IT professionals. To request more information about their services, call (760) 707-5335 or visit the Computer Service Center at 2011 Palomar Airport Road, Suite 110 in Carlsbad. Store hours are Monday thru Friday from 8 a.m. to 6 p.m. and Saturday from 8 a.m. to 1 p.m. Visit www.transtechone.com for more. Courtesy photo

Coast Law Group is community, ecologically minded

ENCINITAS — Coast Law Group is a 12-attorney firm that has been operating in Encinitas since 2004. Their 18 employees are dedicated to serving clients, the community and the environment. “Community responsibility is one of the hallmarks of Coast Law Group. Due to our pro bono and community work, clients become part of the Coast Law Group activist team. We support environmental causes and support domestic violence victims through volunteerism,” said law firm partner David Peck. Coast Law Group joined the Encinitas Chamber of Commerce as part of its community focus. “We enjoy supporting the work of the chamber and joining with

Marco Gonzalez, Seyamack Kouretchian, Rory Wicks, David Peck, Gary Sirota. Courtesy photo

fellow businesses,” Peck said. Coast Law Group offers many things to the city of Encinitas including ongoing advocacy for the community and environment. “And, when necessary, a trusted, multifaceted, local source of legal advisement,” Peck said. The staff at Coast Law

Group enjoys plenty about working in Encinitas. “The proximity to the ocean, the vibrant residents and businesses and the city’s sustainable approach to growth and renovation,” Peck said. “When we represent local businesses owners and entrepreneurs, we encour-

age them to increase their civic participation,” said Marco Gonzalez, managing partner of Coast Law Group. “We live and work here, so it’s only natural that we pitch in to help those in need. Especially in these trying economic times, maintaining a vibrant and healthy

community is critical.” “CLG’s formula for success is pretty simple,” said founding partner and Encinitas resident Gary Sirota. “You take care of the community, and the community takes care of you.” When asked what his favorite things to do in Encinitas were, Peck said it all in one word: “Surf!” He added that the Coast Law Group team enjoys supporting local dining establishments and sharing the charm, class and variety of Encinitas with their clients. Coast Law Group’s practice areas include business and corporate law, civil litigation, and personal injury law, computer and Internet law and environmental and political law. Coast Law Group is located at 1140 S. Coast Highway 101 in Encinitas. They are open from 9 a.m. to 6 p.m. Monday through Friday. For more information, call (760) 942-8505 or visit www.coastlawgroup.com.

came in second.” Vertical Responses Email Marketing Company sponsored the recent national contest for small businesses. Each business made a short video of why they were passionate about their business and what they would do with the money if they won. “Make a cement pathway so that wheelchairs and walkers, old hips and young ❚ see Weidner’s on 13

see Challenged on 11

Builder continued from 7 building and are unsure whether you are in compliance with ADA laws, visit Gatt Construction’s website to see general restroom requirements. Gatt Construction, Inc. is located in Encinitas. The office is open from 7 a.m. to 6 p.m. Monday through Saturday. For more information, call (760) 9436668 or visit Gatt Construction.com.

World continued from 9 schedule already. What they need from the families is a bed, three meals per day and a caring environment to come home to. As a host family you get to pick the student/s you want to host to get the perfect match between student and family. Contact Amelie Hannebicque at Amelie. hannebicque@ef.com or at (781) 267-1421 or contact Anna Renstrom at Anna. Renstrom@ef.com or (805) 637-0959. Visit www.ef homestay. org for more information.

Milestone continued from 9

Weidner’s Gardens wins national contest ENCINITAS — It pays to take a chance! Weidner’s Gardens won a $2,500 second-place prize in the national “Why my Business is Special” contest. “We never thought we would make the finals much less win anything so imagine my surprise when we made the finals,” Evelyn Weidner said. “Then, even better, with the votes of more than 1,000 loyal friends and customers we

❚

From left, Marilyn Phenow with the Visitor Center; Mayor Dan Dalager; Sunshine Smith of Taylor Place Real Estate and chamber ambassador; Councilman James Bond, Debbie Caligiuri of the Encinitas Chamber of Commerce; Evelyn Weidner; Mary Witesman; Deputy Mayor Maggie Houlihan; Marilyn Kovach representing Rotary; and Councilwoman Teresa Barth. Courtesy photo

than $6 million in a capital campaign, the original Lomas Santa Fe Branch was renovated to feature the new Barbara Harper Branch, Doug & Marianne Pardee Aquatics Center, and the Allred, Grant, Fletcher & Lingenfelder Gym. The newest program to the Harper Branch is the Center for a Healthy Lifestyle which helps mitigate childhood obesity by teaching hands-on healthy eating habits and lifestyles to children and the surrounding community.

ENCINITAS FIRST • JULY 2010

Challenged continued from 10 enterprise has a much richer meaning. It is the world’s best known economic system for creating jobs. It enables individuals, families and succeeding generations to move up the ladder of success and achieve a quality of life unattainable in many places around the world. The wealth generated by free enterprise enables us to educate our children, care for the sick and elderly, provide compassionate support for the less fortunate, and clean our environment. Because of American free enterprise, companies have the resources to provide aid to earthquake victims in Haiti and Chile and to tornado victims in Mississippi. They are able to support charities and community organizations. This kind of private sector response to society’s needs and challenges is a distinct streak in American free enterprise, altogether absent or not nearly as evident in most cultures. However, some Americans, including lawmakers, fail to connect the dots between American free enterprise and its many benefits. Instead, they associate free enterprise with negative newspaper headlines about the excesses of a corporate CEO or Wall Street firm, and their reaction is to raise taxes on business, increase regulations, and stifle fair trade. In doing so, they are suffocating the goose that lays the golden eggs — American prosperity, the envy of the world. My top priority as chairman of the U.S. Chamber of Commerce this past year was to be an effective advocate for free enterprise and policies that allow it to thrive. As I make way for the incoming chamber chairman, my work as an advocate for the greatest economic system the world has ever known will continue with vigor. I hope you’ll join me in this vitally necessary and worthwhile effort. It has been my privilege to serve as chairman of the U. S. Chamber.

JUST OUTSTANDING MiraCosta College honored France Magtira, left, and Tabitha Martinez as “2010 Student Employees of the Year” at the May 18 meeting of the board of trustees. Martinez is a student worker in the Disabled Student Programs & Services Office. Magtira works in the Public Information Office. Martinez was chosen because of her engaging personality and willingness to work as a team player. Magtira was chosen because of her success in expanding MiraCosta’s social networking presence, blogging about her student experiences and maintains the college’s Facebook, Twitter and YouTube accounts. Courtesy photos

CLASSIC CAR CRUISE NIGHTS Hot rods, foreign automobiles and classic cars and woodies lined South Coast Highway 101 on June 17 for the 12th annual Classic Car Cruise Nights. Above, Connor Jertberg from Encinitas ogles over a classic, and mom Christine does her best to answer auto inquiries. At right, Retro Rocketts, complements the classic car viewing with retro favorites. Above right, Lily Buckner of Cardiff boogies to the local sound as her family looks on. Photos by Shelby Taylor

ENCINITAS FIRST • JULY 2010

Mayor of Encinitas Maggie Houlihan happily accepts her Clean Water Award from SURFRIDER Deputy Willes, a member of the Advisory Committee of the Surfrider Foundation, San AWARD Elizabeth Diego Chapter. The award was presented at the Surfrider Foundation’s annual art auction at Powerhouse Park in Del Mar. The coveted award is presented once a year to local environmental heroes who have made significant contributions towards helping the Surfrider Foundation fulfill its mission of protecting and preserving our world’s oceans, waves and beaches. Courtesy photo

Calendar

July 17 at the Lux Art Institute, 1550 South El Camino continued from 2 Real in Encinitas. View the paid with admission. For mixed media exhibit by more information, visit artist Sati Zech. For more information, visit www. www.sdgarden.org. luxartinstitute.org.

Fun concert from 6 to 7 p.m. July 29 at San Diego Botanic Garden, 230 Quail Gardens Drive. The concert is free with paid admission. For more information, visit www.sdbgarden.org.

Majur Malou, executive director of St. Luke’s Refugee Network, joins Leucadia residents Sydney Sickels and her husband Dean, a member of the organization’s board of directors, at the seventh annual Encinitas Rotary Wine Festival. The event was held at the San Diego Botanic Gardens on June 5, to raise funds for 14 charities. Courtesy photo

Annual festival goes green and gives back

July 11 Kevin Cooper Music Group will perform as part of the Sunday Concert Series at 2 p.m. July 11 at the Encinitas Library, 540 Cornish Drive. For more information, visit www.encinitaslibfriends.org/Events .php.

July 11 Stranger, a reggae band, will perform a free summer concert from 3 to 5 p.m. July 11 at Moonlight Beach. Bring low back chairs. For more information, call (760) 633-2740 or visit www. encinitasrecreg.com.

July 12 A lecture on Alternative Transportation will be given at 6:30 p.m. July 12 at the Encinitas Library, 540 Cornish Drive. The lecture will cover bicycling, walking and public transit. For more information, visit www. encinitas2035.info.

July 17

ONGOING

A visual art workshop, Watercolor Painting for Summer Pilates Teens, will be held from 2:30 Mat Classes to 4 p.m. July 17 at the For ages 14 through Encinitas Library, 540 Cor- adult will run for six weeks nish Drive. For more infor- starting July 1 through Aug. mation, visit www.sdcl.org. 12. There are two class times on Thursdays 6 to 7 p.m. July 20 and 7:15 to 8:15 p.m. There Words Aloud, an open is also a Monday Pilates mic night for local authors, class running for six weeks presented by San Diego starting July 5 through Aug. Writers, will take place at 9 from 7:15 to 8:15 p.m. The 5:30 p.m. July 20 at the cost for all the classes is Encinitas Library. For more $62.50 residents, and $72.50 information, visit www. non residents. The classes sandiegowriters.org. are held at the Encinitas Community Center, 1140 Oakcrest Park Drive. Call July 21 Lux @ Night will take (760) 943-2260 or visit place at 7 p.m. July 21 at the www.EncinitasRecReg.com Lux Art Institute, 1550 South for details. El Camino Real. The evening is for guests 21 and Farmer’s Market older and will feature live — Sundays from 10 a.m. music, and the mixed media to 2 p.m. at Paul Ecke Cenexhibit by artist Sati. For tral Elementary School more information, visit — Sundays from 2 to 5 www.luxartinstitute.org. p.m. at Flora Vista Elementary School

July 22 July 15 DEMA’s Encinitas Classic Car Night will take place from 5:30 to 7:30 p.m. July 15 at Highway 101 from D to G streets. There will be more than 200 cars, live music and great dining. For more information, visit www. encinitas101.com .

July 15 Hullabaloo will perform a Thursday Family Fun Night concert from 6 to 7 p.m. July 15 at San Diego Botanic Garden, 230 Quail Gardens Drive. The concert is free with paid admission. For more information, visit www.sdbgarden.org.

July 17 Free Saturday will take place from 11 a.m. to 4 p.m.

Peter Srague Trio will perform a Thursday Family Fun Night concert from 5:30 to 7:30 p.m. July 22 at San Diego Botanic Garden, 230 Quail Gardens Drive. The concert is free with paid admission. For more information, visit www.sdbgarden.org.

Yoga for Seniors — Mondays at 2 p.m. at the Encinitas Community and Senior Center — Wednesdays at 3 p.m. at the Cardiff Library, www.silverageyoga.org

Horseshoe Pitching

Age 12 and up, Tuesdays and Thursdays at 5 p.m. at July 25 Oakcrest Park. For more Atomic Groove will per- info, call the Cardiff Riviera form a free summer concert Horseshoe Club at (760) from 3 to 5 p.m. July 23 at 436-5166 Moonlight Beach. Bring low back chairs. 00-5:00pm, Library Figure Moonlight Beach. For more Drawing Group information call (760) 633Will take place from 2740 or visit www.encinitas- 12:30 to 3:30 p.m. Fridays recreg.com. from April 2 to April 30 at 540 Cornish Drive. Call (760) July 29 942-8738 for more informaBlue Creek Band will tion. perform a Thursday Family

ENCINITAS — One of the premiere local fundraisers of the year went “green” this year while setting new standards for excellence among a group known for service. More than 600 people attended the seventh annual Encinitas Rotary Wine Festival at San Diego Botanic Garden on June 5. The attendees enjoyed delectables from area restaurants and first-class wine while listening to local musicians such as Peter Sprague. The event is one of two major fundraisers for the local Rotary club that supports 14 nonprofits with the proceeds. The Rotary Club of Encinitas supports diverse projects such as assisting the Lost Boys of the Sudan and other refugees with adjusting to life in the United States through Refugee Network, Building Homes in Mexico with Project Mercy and purchasing wheelchairs for people in Malawi. At the same time, club members are actively involved in the local community through their personal support of such organizations as the Community Resource Center, the Jonathon Tarr

Doctor continued from 6 allergy and asthma, dermatology, family medicine, orthodonture, pediatrics, pediatric dentistry, and radiation oncology. North Coast Health

Foundation and the YMCA. The organization also supports the community by honoring a Teacher of the Month, Peace Officer of the Year and a Local Peace Maker of the Year. The Encinitas Rotary Club was organized in 1939, as one of 32,000 clubs worldwide that has branches in 168 countries. Rotary has more than one million business and professional members. It is the largest international service organization in the world. Rotarians follow the motto, “Service Above Self” with service projects in their local communities and abroad, addressing such critical issues as peace, poverty, hunger, illiteracy, water, disease and preserving the environment. In an effort to contribute zero waste to the landfill, event organizers worked to source reusable and compostable materials in everything from silverware to serving dishes. One of the beneficiaries of the festival Solana Center for Recycling assisted in greening the effort. “I think it’s fantastic that you can have a party

Center, located at 477 N. El Camino Real in Encinitas, is the largest outpatient health center in coastal North County. The health center is home to more than 200 doctors and dentists representing more than 50 specialties

this big and only throw away one bag of trash,” Shelly Johnson said. The Leucadia resident even used her own wine glass to take home and reuse. “There is nothing worse than going to these things and seeing how much junk is generated,” she said. “But not here. This is the right way to do it.” As a Rotarian for more than 30 years, Encinitas resident Bill Berrier echoed the organization’s service motto as he sold raffle tickets during the event. “We’ve raised over $137,000 in the last two years from this event,” he said. “It’s about giving back to the community.” But the goodwill generated during the fundraiser doesn’t end with the last wine glass washed. Rotarians throughout the world practice the following “Four Way Test” to assure high ethical standards in all of their business and professional activities. When considering the things people think, say or do, Rotarians ask themselves: ‘Is it true? Is it fair to all concerned? Will it build goodwill and better friendships? And will it be beneficial to all concerned?’

plus ancillary services such as imaging, outpatient surgery, laboratory and pharmacy. For more information about all of the physicians at North Coast Health Center, visit North CoastHealth Center. com.

ENCINITAS FIRST • JULY 2010

Weidner’s continued from 10

From left, Evelyn Weidner applauds the christening of her new garden center pathway as Mayor Dan Dalager, Myles Meiche, Max Meiche and Debbie Caligiuri pour Weidner's Good-Stuff Fertilizer and champagne. Photo by Jan Jackson

Geoff Wing moves from the old Encinitas Chamber of Commerce building. Courtesy photo

New digs continued from 1 trips to move items to the new place. Friends and family were also on hand to help out. Geoff and Blake Wing and Stephanie and Elliott Edwards took time on a

Saturday to help get things in order. The chamber will host the next Sundowner at their new location at 5:30 p.m. July 20. The new Encinitas Chamber of Commerce office is located at 527 Encinitas Blvd., Suite 106.

Genevieve Wing and Stephanie Edwards at the new Encinitas Chamber of Commerce office. Courtesy photo

legs will have easier access to the floral beauty,” was Weidner’s choice. The prize-winning cement walkway became a reality on two Saturday mornings, June 12 and June 19. The final pouring of the cement took place June 19. Weidner’s Gardens was buzzing with activity. Friends and customers of Weidner’s were on their knees creating personal messages that will live forever. Dogs’ paws and little hands or footprints were pressed into the wet cement. Encinitas Mayor Dalager, Councilwoman Teresa Barth and Councilman James Bond were on hand to sign in for the city of Encinitas. Debbie Caligiuri from

the Encinitas Chamber of Commerce placed the Chamber of Commerce tile and practiced her ribbon cutting and christening remarks with Mayor Dalager. The not-so-serious christening and ribbon cutting started at 12:15 p.m. with champagne and Weidner’s special “Good Stuff” fertilizer. Local dignitaries, friends and customers made congratulatory and outrageous toasts to the pathway. All who walk on the path from that day forward were promised to have happy lives and successful gardening experiences by Weidner. Door prizes were handed out, and punch and cake consumed. “Never be afraid to take a chance,” Weidner said of her prize-winning video. “Never ever stop growing and never

stop believing that good things can happen.” Weidner and her daughter, Mary, have a lifetime in the growing business. Since opening the nursery in 1973 their nursery has become a regional destination and a floral showplace. Customers become lifetime friends. The Weidners are active supporters of the Encinitas Chamber of Commerce and numerous other community affairs. Weidner serves on the boards of the Community Resource Center and the San Dieguito Heritage Museum, and is active in Rotary and many other flower growing groups. To see the prize-winning video and read how Weidners Gardens began, visit www.weidners.com and click on Winning video or The Story at the bottom of the home page.

ENCINITAS FIRST • JULY 2010

Military dogs honored in Washington, D.C. By Suzanne Perez Swanson ENCINITAS — Jim Silveira, president and CEO of the Rancho Coastal Humane Society and an Encinitas Chamber of Commerce board member, recently accompanied Chyba, a retired military dog to Washington, D.C., to take part in an event to heighten awareness of the plight of dogs whose service with the military has ended. It is estimated that these dogs save an average of 150 lives during their service. Chyba slept at Silveira’s feet on the plane to, Washington, D.C., and toured Arlington National Cemetery with other service dogs. Madeleine Pickens, owner of the Del Mar Country Club, and Chyba’s “adoptive mother,” sponsored the trip and the event. She explained that when a dog’s service ends they are basically homeless and could risk euthanasia. Chyba served in Kuwait and Germany and is now living in “paradise” thanks to Madeleine. Silveira said that the experience of accompanying Chyba to Arlington left him searching for the words to express what it was like to walk the cemetery of America’s

Jim Silveira, president and CEO of the Rancho Coastal Humane Society and an Encinitas Chamber of Commerce board member, with Chyba at Arlington National Cemetery in Washington, D.C. Courtesy photo

honored dead with her and other military dogs. The Rancho Coastal Humane Society is raising funds to sponsor a military dog memorial. The Encinitas Chamber of Commerce is fortunate to have Silveira as a board member who certainly reflects the chamber’s mission to support the community in any way that benefits us all.

Spotlight continued from 9 who were possible candidates for the Nisei Diploma Project. Of these five, Terry located three esteemed alumni of Oceanside-Carlsbad Junior College, or OCJC, as the college was known in 1942, and honored them at this year’s commencement: Yukiko Nakamura Sugiyama, Johnny Yoshimura and Audrey Fujita Mizokami. Yukiko Nakamura Sugiyama was born in 1921 in Brawley, Calif. When her family moved to Oceanside in 1940, she attended OCJC full-time. World War II started during Nakamura’s second year of college, and just before her graduation in spring of 1942, she and her family were relocated to the Poston Camp in Arizona. Her parents were forced to leave behind many possessions that they were never able to reclaim. Before withdrawing from school, the dean of students told Nakamura to gather the course work from her professors, take it all with her to the camp, send it back, and if she completed her studies, he would make sure that she received her degree. In camp, Nakamura studied and sent her work back to

ecause of her circumstances, the honor of participating in commencement back in 1942 was not available to her. This error was corrected 68 years later ...

Oceanside as promised, and she did indeed receive her degree while still interned. Despite her hardship, Nakamura ranked second in her class. After the war, Nakamura settled in San Diego where she raised her family. She and her husband built the home in which they lived for 50 years. Today, Nakamura lives with her son in National City. She has a very full life with three children, six grandchildren and six great-grandchildren. Because of her circumstances, the honor of participating in commencement back in 1942 was not available to her. This error was corrected 68 years later, when Nakamura walked proudly with this year’s graduating class. Fourteen of her family members, representing four generations, were

present as she received her diploma. Johnny Yoshimura was born in Los Angeles and grew up in Oceanside. His family members were farmers on land that is now part of Camp Pendleton. Yoshimura attended OCJC beginning in the fall of 1940. According to his son, Yoshimura was on the college baseball team and played second base, alongside first baseman John McDonald, who later became MiraCosta College’s president. When World War II started, Yoshimura joined the U.S. Army where he served as a staff sergeant, while his parents and other family members were interned at the Poston Internment Camp in Arizona. Yoshimura eventually returned to the Oceanside area, took up farming, and never returned to college. His farm was located

Water continued from 7 within local agencies may vary, depending on how much of its total water supply each agency receives from the Water Authority and how much local water supplies it has available. Level 2 water use restrictions also vary from agency to agency, but typically include restrictions on outdoor watering days and times, prohibitions on washing down paved surfaces, and repairing leaks within a certain time period. Some agencies also limit new water service or have escalating rates to discourage excessive use. The Water Authority urges residents and businesses to contact their local water agency to learn about any restrictions or rates that apply in their community. Additional information can be found at www. sdcwa.org. Although snowfall in the Sierra Nevada in Northern California was well above average this winter, pumping restrictions in the Bay-Delta significantly reduced any water supply benefits from it. The reduced pumping capacity means larger volumes of water are lost during wet years,

in the San Luis Rey River Valley where he and his wife, Amy, raised their five children, four of whom became teachers. Yoshimura passed away in 1981. His daughter, Sandy Gilbert, a MiraCosta College alumna who teaches fourth grade at Olive Elementary in Vista, accepted the honorary degree on behalf of her father. Audrey Fujita Mizokami was born in Carlsbad, and attended OCJC from September 1939 through June 1941, and even worked in the office as registrar for the college. But before she had a chance to complete her studies, she and her family were sent to the Santa Anita Assembly Center where Japanese Americans were held while the relocation camps were made ready. From there, they were sent to the Poston Camp in Arizona, and later transferred to the Granada Camp in Colorado. After the war, Mizokami returned to southern California and until four years ago, lived in Escondido. She currently resides in Hawaii with her daughter. Her daughter attended MiraCosta’s commencement ceremony to accept the honorary diploma on her mother’s behalf. greatly limiting the ability of Southern California water agencies to refill reservoirs to help cope with future dry years. The Bay-Delta is a key water supply source for San Diego County, typically providing up to one-third of the region’s supplies. The restrictions are a major reason why California’s Department of Water Resources, which exports water from the Bay-Delta via the State Water Project, has announced the State Water Project will deliver only 45 percent of requested deliveries in 2010. The Water Authority’s long-term strategy to improve water supply reliability by diversifying the region’s water supply portfolio is offsetting some of the cutbacks from MWD. The Water Authority’s water transfer agreement with the Imperial Irrigation District, along with projects that lined the All-American and Coachella Canals in Imperial Valley, will provide nearly 165,000 acre-feet of additional supply this year. The Water Authority is also working with its member agencies to develop more local water supplies, such as groundwater and recycled water, to further reduce dependence on imported water.

ENCINITAS FIRST • JULY 2010

Surgery continued from 1 advertising. Specifically, he will educate the audience about how to choose the right procedure and the importance in selecting a physician who is qualified to perform plastic surgery. “The way it used to work, only plastic surgeons did plastic surgery,” he said. “Today, a lot of noncore physicians are doing plastic surgery.” Reagan will explain the difference between a

Media

board-certified plastic patients, check with hos- surgeon and you’d never surgeon and a cosmetic pitals to see if they have know the difference.” surgeon. privileges. We work very Reagan also cautions consumers to beware of an increase in procedure branding for popular mini-facelifts that are advertised on television “They claim to be revolutionary procedures and they are not,” he said. “When you have forces more interested in making money, eventually there will be a conflict and the patients will suffer.” “The real litmus test hard to be plastic surThe Encinitas Library is, ‘Are they performing geons. My training was is located at 540 Cornish surgery in a hospital?’” he nine years. A family Drive between D Street said. “Look into their cre- physician can very easily and E Street. The event is dentials, speak with call himself a cosmetic free.

Look into their credentials. My training was nine years. A family physician can very easily call himself a cosmetic surgeon and you’d never know the difference.

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Weddings continued from 3 rentals of chuppahs, shepherd hooks, pillars, arches and trees,” she said. An Encinitas resident, Woelfel joined the Encinitas Chamber of Commerce because she believes in being a part of the community where you live. “Brides I have done weddings for appreciate having someone local who works out of their home,” Woelfel said. “I can help beautify our city, contribute extra flowers to charities, and help plan décor for events.” When asked about the best part of having a business in Encinitas, Woelfel said, “to be a part of a natural lifestyle and contribute to the overall artsy and changing image of our city.” Woelfel makes sure to take advantage of all that living in Encinitas offers. “I love the beach, walking down-

top-of-mind awareness with customers and industry insiders. Increasingly, service providers such as cable companies are providing 24/7 technical support via Twitter. Get personal with email.

Consider dedicating email marketing solely to one-on-one communication. Messages should be personal, relevant, and reinforce what customers perceive to be the unique value of your brand. Leave prospecting to

your social channels. It’s difficult to track potential customers through e-mail marketing anyway, as most people forward e-mails directly from their inboxes, instead of using the “forward to a friend” link provided in their e-mail.

memorable events,” she added. “Along those lines, people want their events to run smoothly, stress-free, and on budget. At Events Happen, we help you do just that. As a passionate planner of all sorts of celebrations, clients can rest assured knowing they have someone who is caring, listens well, meticulous, thorough, highly organized and professional.” Armentrout joined the Encinitas Chamber of Commerce because she feels it is an organization that “truly helps propel a new

business.” She also wanted to network, build professional relationships and make a difference in the community. “The chamber is a great resource for businesses, up and coming or well-established.” Armentrout has lived in Encinitas with her family since 2003. “My husband and I made the conscious decision to be part of a community that not only promotes family and wellness, but also one that is fun, relaxed and beautiful,” she said. “With Events Happen, I hope to bring a sense of calm to those who are thinking of hosting or planning a special

celebration or corporate event but don’t know how and where to begin,” Armentrout said. What is the best part about having a business in Encinitas? “The atmosphere is relaxed, the people are supportive, there is a wonderful connection between surrounding communities such as Carlsbad and Rancho Santa Fe, and we have great schools and Moonlight Beach!” Armentrout said. “Plus, I call it home. Who wouldn’t want to open a business in Encinitas?” Besides working, Armentrout and her family enjoy many of the city’s

amenities. “I love to run the trail that goes around Encinitas Ranch and passes through the golf course. Some other family favorites of ours are frequenting Berry Happy on a warm day, spending the day at Moonlight Beach, shopping at Jimbo’s, and eating breakfast at the Pancake House.” Events Happen is located at 607 Shasta Drive in Encinitas. They are open Monday through Friday from 9 a.m. to 5 p.m. for consultations and meetings, and daily for events. For more information, call (760) 487-1740 or visit www.eventshappen.net

Reform

Enterprise

continued from 4

simply take their business elsewhere. In a global economy, capital goes where it is welcome, safe, and has a good chance to generate a decent return. With this bill, Washington has taken a significant step in the wrong direction, choking off capital to small businesses and others, putting American companies and our financial system at a competitive disadvantage, and undermining job growth.

help the community. These states keep taxes low. They make targeted investments in infrastructure projects and create growth-friendly environments in communities. They work hard to attract science- and technology-based companies that will generate the jobs of tomorrow. They help companies both large and small export. They cultivate human talent through workforce development and strong schools.

In short, these states embrace the free enterprise economic principles that have made the United States the most prosperous society in human history. It’s a simple formula — let businesses be innovative, keep interference in commercial activities to a minimum, and provide the economic infrastructure necessary for growth. Congress, are you paying attention? Those who look to Washington to solve our economic problems will be sorely disappointed. Our

his right foot, his kicking foot — he became a member of the Little League’s very first All Star team. At San Dieguito High School he excelled at football, wrestling and baseball. On the football team, he was the third string field goal kicker and all league tackle. He went on to play football at Palomar College. He wore a modified shoe with a flattened and enlarged toe area, giving

somewhat the appearance of a hammer. He used a straight approach to kick the ball as opposed to the “football/soccer style” used by nearly all place kickers today. Dempsey’s accomplishment led to the NFL passing a rule requiring that all footgear be “normal” regardless of the kicker’s personal situation. He is most widely known for his NFL record 63-yard field goal, kicked in the final five

recovery will come from the bottom up, not the top down. State governments, by residing closer to the people they serve, are uniquely positioned to implement the commonsense policies needed to harness the creativity and passion of the American people. The model for success exists, we just need to use it. To watch video from the governors summit and to read NCF’s report on continued from 2 Enterprising States, visit www.FreeEnterprise.com/ for all licensees to be in compliance by the July 7, 2010, governors. deadline with its eighth ABC L.E.A.D. training free of seconds to give the New charge. Tourism and related Orleans Saints a 19-17 win entertainment, recreation over the Detroit Lions. This record still stands, although and hospitality businesses are it was equaled by Jason important to the economic Elam of the Denver Broncos well-being of North County. The city recognizes that on Oct. 25, 1998. For more information on the selling of alcohol is a legitthe Dempsey sculpture imate activity, and also recogproject, contact John Wadas nizes the need to encourage at jwwadas@aol.com. For safe and responsible business more info on the Patrons of practices related to alcohol Encinitas Parks, visit sales and service. The RBSS ordinance is www.patronsofencinitas designed to reduce youth parks.org.

continued from 7 tops when it comes to building brand equity with little investment. Like Facebook, Twitter reinforces relationships but has the upper hand when you want to retain

Planners continued from 6

Sculpture continued from 3 Leucadia, and lived on Vulcan just south of Orpheus Avenue. His father Huey and mother Laverne ran the local jewelry store in what is now the Encinitas City Hall. Huey was one of the founders of Encinitas Little League where Tom, in spite of his physical disabilities — he was born with no right hand and no toes on

Artist continued from 3 mountains found in the region in Germany where Zech was born — float between paintings, drawings and sculptures. While the displays of thick, bright-red mounds of paint applied on naked strips of linen are visually arresting, it is the process Zech employs to create these cloth fields of intense color that is most remarkable. From June 5 to June 26, Zech will be residing at Lux while creating several bollen works, some of them large-scale. Visitors can “see art happen” while she is in-studio and view her exhibit, featuring numerous examples of these vivid canvases through July 31, 2010. After tearing apart sheets of cloth, Zech assembles the strips — unraveled edges and all — in horizontal and vertical rows. Sometimes overlapping them, she joins the rows with white archival glue, bits of putty-like plaster and thread and applies

Alcohol

town, the quiet and meditative nature, the lagoons and the friendliness,” she named as some of her favorite things to do in the city. “I kayak, read, walk, tutor kids in our area, and shop,” she added. Anyone who has been involved in any aspect of a wedding knows how important it is that the bride be happy. “Most compliments I receive from brides mention that I will really listen to their style and individual needs,” she said. “I will go to the utmost to make their wedding the picture of their dreams.” Bouquets by Bonnie is open daily by appointment only from 8 a.m. to 7 p.m. Woelfel offers brides tours of the flower mart weekdays between 7 and 11 a.m. For more information, call (760) 944-1208 or visit bouquets bybon.com. Bouquets by Bonnie is also listed on TheKnot.com. viscous domes and dots of red paint across the cloth’s surface. The result evokes a uniquely tattered collage, its crimson fingerprint-like shapes spreading like a landscape across the sheet’s ragged lines and seams. Zech has won various scholarships and awards, most recently the Franz Joseph Speigler Prize in 2009. She also participated in a Yaddo Residency in April 2009. Zech made her stateside debut in 2008 at Howard Scott Gallery in New York City and has exhibited in numerous solo and group shows, as well as art fairs, in cities worldwide, such as Berlin, Munich, Frankfurt, Salzburg, Zurich and Bilbao since 1985. Lux Art Institute hours are Thursday and Friday, 1 to 5 p.m.; Saturday, 11 a.m. to 5 p.m.; and cost is $10 for two visits. For more information about donations, memberships, volunteer opportunities and more, visit www.luxart institute.org or call (760) 436-6611.

access to alcohol and the potential for impaired driving in the community. The ABC L.E.A.D. training is a tool to help servers and managers learn the law and liability issues related to the sale of alcohol, and to develop the knowledge and skills necessary to: — Recognize the signs of intoxication — Properly check IDs and identify fakes — Refuse service to underage and intoxicated patrons Questions and registration can be made to Barbara Gordon, a prevention specialist with San Dieguito Alliance, at (858) 354-3800.

ENCINITAS FIRST • JULY 2010