Launceston’s events sector is one of the city’s greatest strengths. Events bring people together, showcase our identity and deliver real economic, social and cultural value. In 2023-2024, Council supported events that generated more than 73 million dollars in economic activity and attracted strong local, intrastate and interstate audiences.
With many of Tasmania’s key venues located within the municipality, Launceston is widely recognised as the primary events centre for the north of the state. Our natural environment, open spaces, waterways and heritage streetscapes create a distinctive and unmistakably Launnie setting for events.
The Launceston Events Framework supports the City of Launceston Strategic Plan 2025 - 2035 by clearly setting out Council’s role in leading, enabling and advocating for events. It guides decisions about how we support events that:
• reflect Launceston’s identity and stories
• activate our public spaces and precincts
• deliver meaningful cultural, social and economic value
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