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2026 MID-YEAR

MARKET REPORT HILTON HEAD ISLAND | BLUFFTON | BEAUFORT | DAUFUSKIE ISLAND

This information is based on data provided by Resides MLS. Resides MLS does not guarantee and is not in any way responsible for its accuracy. Data provided by Resides MLS may not reflect all real estate activity in the market.

TERONERE A LTY. CO M 1 #1 R anked Real EstateCHAR Company in The Lowcountry

LOCAL RANKINGS Charter One Realty

#1 #1 #1

Ranked Real Estate Brokerage in the Coastal Lowcountry for closed sales volume and transactions

Luxury Brokerage for closed sales volume and transactions of $1 Million+ properties

Ranked Real Estate Brokerage Representing Both Buyers AND Sellers in the Coastal Lowcountry

Voted Best Real Estate Company Several Years in a Row

Over 170 Sales Associates And More Than 40 Service Professionals

8 Office Locations Across the Lowcountry

NATIONAL RANKINGS Charter One Realty

Charter One Realty ranks among real estate’s elite brokerages according to several independent organizations that monitor and measure the industry. With nearly $1.6 billion in total sales volume and more than 1,600 completed transactions in 2025, Charter One Realty ranked among the top national brokerages in the U.S. according to the Swanepoel Mega 1000 list, RIS Media Power Broker Survey, and the REAL Trends 500.

TOP

Among approximately 86,000 real estate brokerages nationwide, Charter One Realty ranks among the top 1% of all U.S. brokerages.

CHAR TERONERE A LTY. CO M

THE LOWCOUNTRY Hilton Head Island & Bluffton Region

Key Metrics Mid-Year 2026

Mid-Year 2025

Percent Change

New Listings

4,020

4,143

- 3.0%

Pending Sales

3,045

2,859

+ 6.5%

Closed Sales

2,785

2,692

+ 3.5%

Days on Market

133

+ 92.8%

Median Sales Price

$570,000

$555,000

+ 2.7%

Average Sales Price

$837,554

$806,307

+ 3.9%

% of List Price Received

97.0%

97.5%

- 0.5%

Quick Facts

+ 17.8% Change in Closed Sales June 2026 vs. June 2025

+ 6.8% Change in Median Sales Price June 2026 vs. June 2025

- 11.5% Change in Months Supply of Inventory June 2026 vs. June 2025 4

C H A R T E R O N E R E ALTY.C OM

THE LOWCOUNTRY Hilton Head Island & Bluffton Region

New Listings Month

# of New Listings

# of New Listings Prior Year

% Change

July 2025

577

575

+0.3%

August 2025

568

511

+11.2%

September 2025

686

515

+33.2%

October 2025

612

590

+3.7%

November 2025

435

463

-6.0%

December 2025

372

356

+4.5%

January 2026

640

624

+2.6%

February 2026

654

682

-4.1%

March 2026

762

824

-7.5%

April 2026

723

714

+1.3%

May 2026

642

689

-6.8%

June 2026

599

610

-1.8%

12-Month Avg

606

596

+1.6%

Historical New Listings by Month

CHAR TERONERE A LTY. CO M

THE LOWCOUNTRY Hilton Head Island & Bluffton Region

Closed Sales Month

# of Closed Sales

# of Closed Sales Prior Year

% Change

July 2025

555

479

+15.9%

August 2025

493

479

+2.9%

September 2025

462

413

+11.9%

October 2025

468

405

+15.6%

November 2025

387

386

+0.3%

December 2025

427

389

+9.8%

January 2026

353

355

-0.6%

February 2026

349

373

-6.4%

March 2026

465

473

-1.7%

April 2026

504

444

+13.5%

May 2026

511

535

-4.5%

June 2026

603

512

+17.8%

12-Month Avg

465

437

+6.4%

Historical Closed Sales by Month

C H A R T E R O N E R E ALTY.C OM

THE LOWCOUNTRY Hilton Head Island & Bluffton Region

Days on Market Month

Days on Market

Days on Market Prior Year

% Change

July 2025

+86.5%

August 2025

123

+173.3%

September 2025

130

+124.1%

October 2025

126

+103.2%

November 2025

137

+140.4%

December 2025

131

+81.9%

January 2026

147

+110.0%

February 2026

135

+117.7%

March 2026

139

+93.1%

April 2026

131

+89.9%

May 2026

125

+95.3%

June 2026

130

+68.8%

12-Month Avg*

128

+103.2%

*Days on Market represents the average number of days from the listing date to the date an offer is accepted. This figure is calculated using all applicable transactions from July 2025 - June 2026 and is not a simple average of the 12 monthly values.

Historical Days on Market by Month

CHAR TERONERE A LTY. CO M

THE LOWCOUNTRY Hilton Head Island & Bluffton Region

Average Sales Price Month

Average Sales Price

Average Sales Price Prior Year

% Change

July 2025

$775,783

$726,965

+6.7%

August 2025

$726,522

$739,625

-1.8%

September 2025

$836,522

$790,472

+5.8%

October 2025

$702,780

$791,894

-11.3%

November 2025

$768,034

$772,131

-0.5%

December 2025

$794,399

$783,354

+1.4%

January 2026

$935,301

$843,279

+10.9%

February 2026

$758,228

$837,616

-9.5%

March 2026

$927,965

$857,753

+8.2%

April 2026

$815,722

$805,061

+1.3%

May 2026

$780,470

$775,612

+0.6%

June 2026

$823,146

$743,553

+10.7%

12-Month Avg*

$803,739

$788,943

+1.9%

* Avg. Sales Price is calculated using all applicable transactions from July 2025 - June 2026 and is not a simple average of the 12 monthly values.

Historical Average Sales Price by Month

C H A R T E R O N E R E ALTY.C OM

THE LOWCOUNTRY Hilton Head Island & Bluffton Region

Percent of List Price Received Month

% of List Price Received

% of List Price Received Prior Year

% Change

July 2025

97.4%

97.9%

-0.5%

August 2025

97.0%

97.7%

-0.7%

September 2025

97.0%

97.7%

-0.7%

October 2025

96.9%

97.6%

-0.7%

November 2025

96.8%

97.5%

-0.7%

December 2025

96.9%

97.4%

-0.5%

January 2026

96.5%

97.2%

-0.7%

February 2026

96.8%

97.8%

-1.0%

March 2026

96.9%

97.5%

-0.6%

April 2026

97.4%

97.5%

-0.1%

May 2026

97.4%

0.0%

June 2026

96.9%

97.5%

-0.6%

12-Month Avg*

97.0%

97.6%

-0.6%

* Average Pct. of List Price Received is calculated using all applicable transactions from July 2025 - June 2026 and is not a simple average of the 12 monthly values.

Historical Percent of List Price Received by Month

CHAR TERONERE A LTY. CO M

THE LOWCOUNTRY Hilton Head Island & Bluffton Region

Inventory of Homes for Sale Month

# of Homes For Sale

# of Homes For Sale Prior Year

% Change

July 2025

2,154

1,621

+32.9%

August 2025

2,135

1,636

+30.5%

September 2025

2,152

1,703

+26.4%

October 2025

2,148

1,748

+22.9%

November 2025

2,064

1,760

+17.3%

December 2025

1,936

1,614

+20.0%

January 2026

2,007

1,741

+15.3%

February 2026

2,097

1,881

+11.5%

March 2026

2,186

2,123

+3.0%

April 2026

2,250

2,217

+1.5%

May 2026

2,198

2,206

-0.4%

June 2026

2,101

2,200

-4.5%

12-Month Avg*

2,119

1,871

+13.3%

* Homes for Sale is calculated using all applicable transactions from July 2025 - June 2026 and is not a simple average of the 12 monthly values.

Historical Inventory of Homes for Sale by Month

10 C H A R T E R O N E R E ALTY.C OM

THE LOWCOUNTRY Hilton Head Island & Bluffton Region

Months Supply of Inventory Month

Months Supply of Inventory

Months Supply of Inventory Prior Year

% Change

July 2025

5.0

3.8

+31.6%

August 2025

4.9

3.9

+25.6%

September 2025

4.8

4.1

+17.1%

October 2025

4.8

4.2

+14.3%

November 2025

4.6

4.2

+9.5%

December 2025

4.4

3.8

+15.8%

January 2026

4.5

4.1

+9.8%

February 2026

4.7

4.5

+4.4%

March 2026

4.8

5.0

-4.0%

April 2026

4.9

5.3

-7.5%

May 2026

4.8

5.2

-7.7%

June 2026

4.6

5.2

-11.5%

12-Month Avg*

4.7

4.4

+6.8%

* Months Supply is calculated using all applicable transactions from July 2025 - June 2026 and is not a simple average of the 12 monthly values.

Historical Months Supply of Inventory by Month

CHAR TERONERE A LTY. CO M 11

MID-YEAR HIGHLIGHTS Hilton Head Island

Hilton Head Island Homes Mid-Year 2026

Mid-Year 2025

Percent Change

New Listings

573

648

- 11.6%

Closed Sales

478

456

+ 4.8%

Median Sales Price

$1,177,500

$1,190,000

- 1.1%

Days on Market

111

+ 103.1%

Mid-Year 2026

Mid-Year 2025

Percent Change

New Listings

698

735

- 5.0%

Closed Sales

457

447

+ 2.2%

Median Sales Price

$525,000

$529,000

- 0.8%

Days on Market

131

+ 76.7%

Hilton Head Island Villas

Number of Closed Sales by Price Range HHI by Zip Code (29928, 29926)

Under $500K

268

$500K - $750K

211

$750K - $1M

178

$1M - $1.5M

173

$1.5M & Above

176

Includes Homes, Villas, and Lots

12 C H A R T E R O N E R E ALTY.C OM

MID-YEAR HIGHLIGHTS Mainland 29909 & 29910

Mainland Homes Mid-Year 2026

Mid-Year 2025

Percent Change

New Listings

1,569

1,749

- 10.3%

Closed Sales

1,191

1,099

+ 8.4%

Median Sales Price

$550,000

$535,000

+ 2.8%

Days on Market

139

+ 101.4%

Number of Closed Sales by Price Range

Mainland by Zip Code (29909, 29910)

Under $500K

559

$500K - $750K

362

$750K - $1M

127

$1M - $1.5M

102

$1.5M & Above

146

Includes Homes, Villas, and Lots

CHAR TERONERE A LTY. CO M 13

MID-YEAR SNAPSHOT BY COMMUNITY Hilton Head Island & Daufuskie Island

MLS Area/Neighborhood Daufuskie Island Homes Villas Lots Folly Field Homes Villas Lots Forest Beach Homes Villas Lots Hilton Head General Homes Villas Lots Hilton Head Plantation Homes Villas Lots 14 C H A R T E R O N E R E ALTY.C OM

Mid-Year 2026 Closed Sales

Mid-Year 2025 Closed Sales

Percent Change

23 1 8

18 3 11

+27.77% -66.66% -27.27%

4 45 0

9 45 1

-55.55% 0.00% -100.00%

13 106 1

18 80 2

-27.77% +32.50% -50.00%

185 100 28

65 111 23

+184.61% -9.90% +21.73%

98 14 1

109 10 1

-10.09% +40.00% 0.00%

MLS Area/Neighborhood Indigo Run Homes Villas Lots Long Cove Homes Lots Palmetto Dunes Homes Villas Lots Palmetto Hall Homes Lots Port Royal Homes Villas Lots Sea Pines Homes Villas Lots Shipyard Homes Villas Lots Spanish Wells Homes Lots Wexford Homes Lots Windmill Harbour Homes Villas Lots

Mid-Year 2026 Closed Sales

Mid-Year 2025 Closed Sales

Percent Change

22 0 2

23 1 4

-4.34% -100.00% -50.00%

26 3

23 3

+13.04% 0.00%

30 78 1

26 83 2

+15.38% -6.02% -50.00%

17 3

6 1

+183.33% +200.00%

26 7 0

23 4 0

+13.04% +75.00% 0.00%

120 64 1

120 49 2

0.00% +30.61% -50.00%

10 22 1

8 25 0

+25.00% -12.00% +100.00%

8 0

3 0

+166.66% 0.00%

14 1

22 3

-36.36% -66.66%

9 3 4

13 2 8

-30.76% +50.00% -50.00%

CHAR TERONERE A LTY. CO M 15

MID-YEAR SNAPSHOT BY COMMUNITY Mainland 29909 & 29910

MLS Area/Neighborhood Belfair Homes Lots Berkeley Hall Homes Lots Bluffton General Homes Villas Lots Callawassie Island Homes Lots Colleton River Homes Lots Hampton Hall Homes Lots

16 C H A R T E R O N E R E ALTY.C OM

Mid-Year 2026 Closed Sales

Mid-Year 2025 Closed Sales

Percent Change

26 4

30 2

-13.33% +100.00%

18 6

20 0

-10.00% New

478 57 14

459 35 16

+4.13% +62.85% -12.50%

14 1

18 5

-22.22% -80.00%

30 5

22 7

+36.36% -28.57%

21 3

26 4

-19.23% -25.00%

MID-YEAR SNAPSHOT BY COMMUNITY Mainland 29909 & 29910

MLS Area/Neighborhood Hampton Lake Homes Villas Lots Moss Creek Homes Villas Lots Oldfield Homes Lots Palmetto Bluff Homes Lots Rose Hill Homes Lots Sun City/Riverbend Homes Lots

Mid-Year 2026 Closed Sales

Mid-Year 2025 Closed Sales

Percent Change

36 1 4

39 1 1

-7.69% 0.00% +300.00%

38 1 0

29 2 1

+31.03% -50.00% -100.00%

22 2

21 5

+4.76% -60.00%

74 31

42 30

+76.19% +3.33%

35 3

23 0

+52.17% New

372 1

358 2

+3.91% -50.00%

CHAR TERONERE A LTY. CO M 17

THE LOWCOUNTRY Beaufort Region

Key Metrics Mid-Year 2026

Mid-Year 2025

Percent Change

New Listings

2,186

2,002

+ 9.2%

Pending Sales

1,721

1,569

+ 9.7%

Closed Sales

1,508

1,416

+ 6.5%

Days on Market

132

120

+ 10.0%

Median Sales Price

$454,500

$449,950

+ 1.0%

Average Sales Price

$617,441

$593,553

+ 4.0%

% of List Price Received

97.0%

97.4%

- 0.4%

Quick Facts

+ 10.8% Change in Closed Sales June 2026 vs. June 2025

+ 16.1% Change in Median Sales Price June 2026 vs. June 2025

+ 16.7% Change in Months Supply of Inventory June 2026 vs. June 2025 18 C H A R T E R O N E R E ALTY.C OM

THE LOWCOUNTRY Beaufort Region

New Listings Month

# of New Listings

# of New Listings Prior Year

% Change

July 2025

314

260

+20.8%

August 2025

289

0.0%

September 2025

308

241

+27.8%

October 2025

335

276

+21.4%

November 2025

253

223

+13.5%

December 2025

208

161

+29.2%

January 2026

326

259

+25.9%

February 2026

346

314

+10.2%

March 2026

406

384

+5.7%

April 2026

432

374

+15.5%

May 2026

379

323

+17.3%

June 2026

297

348

-14.7%

12-Month Avg

324

288

+12.8%

Historical New Listings by Month

This information is based on data provided by Lowcountry Resides MLS.Regional Resides MLS MLS.does Lowcountry not guarantee Regional andMLS is notdoes in any not way guarantee and is not in responsible any way responsible for its accuracy. for its accuracy. Data provided Data provided by Resides byMLS Lowcountry may notRegional reflect allMLS real may estatenot activity reflectinallthe real market. estate activity in the market.

CHAR TERONERE A LTY. CO M 19

THE LOWCOUNTRY Beaufort Region

Closed Sales Month

# of Closed Sales

# of Closed Sales Prior Year

% Change

July 2025

300

234

+28.2%

August 2025

267

227

+17.6%

September 2025

240

176

+36.4%

October 2025

264

220

+20.0%

November 2025

219

203

+7.9%

December 2025

254

201

+26.4%

January 2026

163

175

-6.9%

February 2026

203

164

+23.8%

March 2026

270

275

-1.8%

April 2026

265

215

+23.3%

May 2026

289

300

-3.7%

June 2026

318

287

+10.8%

12-Month Avg

254

223

+14.0%

Historical Closed Sales by Month

20 C H A R T E R O N E R E ALTY.C OM

This information is This based information on data provided is basedbyonLowcountry data provided Regional by Resides MLS.MLS. Lowcountry Resides Regional MLS doesMLS not guarantee does not guarantee and is notand in any is not way in any way responsible forresponsible its accuracy. forData its accuracy. providedData by Lowcountry provided byRegional Resides MLS may not reflect all real estate activity in the market.

THE LOWCOUNTRY Beaufort Region

Days on Market Month

Days on Market

Days on Market Prior Year

% Change

July 2025

116

102

+13.7%

August 2025

115

+18.6%

September 2025

124

118

+5.1%

October 2025

119

118

+0.8%

November 2025

118

114

+3.5%

December 2025

116

121

-4.1%

January 2026

143

116

+23.3%

February 2026

121

129

-6.2%

March 2026

128

124

+3.2%

April 2026

140

110

+27.3%

May 2026

132

117

+12.8%

June 2026

128

122

+4.9%

12-Month Avg*

125

116

+7.8%

Historical Days on Market by Month

CHAR TERONERE A LTY. CO M 21

THE LOWCOUNTRY Beaufort Region

Average Sales Price Month

Average Sales Price

Average Sales Price Prior Year

% Change

July 2025

$560,388

$608,864

-8.0%

August 2025

$581,467

$562,094

+3.4%

September 2025

$580,965

$546,691

+6.3%

October 2025

$524,137

$588,843

-11.0%

November 2025

$608,417

$590,694

+3.0%

December 2025

$543,858

$523,087

+4.0%

January 2026

$668,645

$548,884

+21.8%

February 2026

$533,215

$697,538

-23.6%

March 2026

$672,128

$633,701

+6.1%

April 2026

$555,525

$568,529

-2.3%

May 2026

$597,345

$567,738

+5.2%

June 2026

$668,389

$569,358

+17.4%

12-Month Avg*

$591,207

$583,835

+1.3%

* Avg. Sales Price is calculated using all applicable transactions from July 2025 - June 2026 and is not a simple average of the 12 monthly values.

Historical Average Sales Price by Month

22 C H A R T E R O N E R E ALTY.C OM

THE LOWCOUNTRY Beaufort Region

Percent of List Price Received Month

% of List Price Received

% of List Price Received Prior Year

% Change

July 2025

97.4%

97.9%

-0.5%

August 2025

97.0%

97.7%

-0.7%

September 2025

97.0%

97.7%

-0.7%

October 2025

96.9%

97.6%

-0.7%

November 2025

96.8%

97.5%

-0.7%

December 2025

96.9%

97.4%

-0.5%

January 2026

96.5%

97.2%

-0.7%

February 2026

96.8%

97.8%

-1.0%

March 2026

96.9%

97.5%

-0.6%

April 2026

97.4%

97.5%

-0.1%

May 2026

97.4%

0.0%

June 2026

96.9%

97.5%

-0.6%

12-Month Avg*

97.0%

97.6%

-0.6%

* Average Pct. of List Price Received is calculated using all applicable transactions from July 2025 - June 2026 and is not a simple average of the 12 monthly values.

Historical Percent of List Price Received by Month

CHAR TERONERE A LTY. CO M 23

THE LOWCOUNTRY Beaufort Region

Inventory of Homes for Sale Month

# of Homes For Sale

# of Homes For Sale Prior Year

% Change

July 2025

1,079

677

+59.4%

August 2025

1,101

759

+45.1%

September 2025

1,111

795

+39.7%

October 2025

1,166

851

+37.0%

November 2025

1,185

840

+41.1%

December 2025

1,183

805

+47.0%

January 2026

1,217

842

+44.5%

February 2026

1,285

915

+40.4%

March 2026

1,348

994

+35.6%

April 2026

1,419

1,027

+38.2%

May 2026

1,472

1,030

+42.9%

June 2026

1,452

1,084

+33.9%

12-Month Avg*

1,252

885

+41.5%

* Homes for Sale is calculated using all applicable transactions from July 2025 - June 2026 and is not a simple average of the 12 monthly values.

Historical Inventory of Homes for Sale by Month

24 C H A R T E R O N E R E ALTY.C OM

THE LOWCOUNTRY Beaufort Region

Months Supply of Inventory Month

Months Supply of Inventory

Months Supply of Inventory Prior Year

% Change

July 2025

4.6

3.1

+48.4%

August 2025

4.6

3.6

+27.8%

September 2025

4.6

3.7

+24.3%

October 2025

4.7

4.0

+17.5%

November 2025

4.8

3.8

+26.3%

December 2025

4.8

3.6

+33.3%

January 2026

4.9

3.8

+28.9%

February 2026

5.1

4.2

+21.4%

March 2026

5.3

4.5

+17.8%

April 2026

5.5

4.6

+19.6%

May 2026

5.7

4.6

+23.9%

June 2026

5.6

4.8

+16.7%

12-Month Avg*

5.0

4.0

+25.0%

* Months Supply is calculated using all applicable transactions from July 2025 - June 2026 and is not a simple average of the 12 monthly values.

Historical Months Supply of Inventory by Month

CHAR TERONERE A LTY. CO M 25

MID-YEAR SNAPSHOT BY COMMUNITY Beaufort Region

MLS Area/Neighborhood Battery Point Homes Lots Bull Point Homes Lots Cat Island Homes Lots Celadon Homes Lots Coosaw Point Homes Lots Dataw Island Homes Lots Fripp Island Homes Lots Habersham Homes Lots 26 C H A R T E R O N E R E ALTY.C OM

Mid-Year 2026 Closed Sales

Mid-Year 2025 Closed Sales

Percent Change

13 1

12 1

+8.33% 0.00%

5 2

2 3

+150.00% -33.33%

6 9

5 4

+20.00% +125.00%

2 0

6 2

-66.66% -100.00%

6 4

6 1

0.00% +300.00%

38 9

31 5

+22.50% +80.00%

47 5

53 9

-11.32% -44.44%

22 8

29 5

-24.13% +60.00%

This information is based on data provided by Lowcountry Regional MLS. Lowcountry Regional MLS does not guarantee and is not in any way responsible for its accuracy. Data provided by Lowcountry Regional MLS may not reflect all real estate activity in the market.

MLS Area/Neighborhood Harbor Island Homes Lots Lady's Island Homes Lots Mossy Oaks Homes Lots New Point Homes Lots Pigeon Point Homes Lots Pleasant Point Homes Lots Port Royal Homes Lots Royal Pines Homes Lots Shell Point Homes Lots Spanish Point Homes Lots St. Helena Island Homes Lots

Mid-Year 2026 Closed Sales

Mid-Year 2025 Closed Sales

Percent Change

24 1

16 5

+50.00% -80.00%

159 36

194 32

-18.04% +12.5%

35 0

29 1

+20.68% -100.00%

4 0

0.00% 0.00%

10 1

15 0

-33.33% +100.00%

11 7

10 7

+10.00% 0.00%

49 7

78 4

-37.17% +75.00%

19 2

22 4

-13.63% -50.00%

10 1

17 1

-41.17% 0.00%

1 0

3 0

-66.66% 0.00%

25 24

36 24

-30.55% 0.00%

CHAR TERONERE A LTY. CO M 27

BROKER AGE IN THE LOWC OUNTRY No matter the price range, our brokerage successfully represents, markets, and sells more properties than any other brokerage in the Coastal Lowcountry.

MARKET DOMINANCE THAT TRANSLATES INTO RESULTS These figures represent more than market share; they represent exposure, negotiating power, and confidence at the closing table. Our leadership position gives your property a competitive advantage from day one.

ONE Property SOLD Every 5 Hours in 2025.

1,600+

MORE THAN 3X GREATER

Buyers & Sellers Represented in 2025.

Sales Volume than the Nearest Competitor.

SALES VOLUME BY COMPANY For All Hilton Head Island & Mainland Areas Closed From 01/01/2026 - 06/30/2026

$995 Million+ ($995,331,644) COMPANY #2

$327M

COMPANY #3

$226M

COMPANY #4

$223M

COMPANY #5

$214M

28 C H A R T E R O N E R E ALTY.C OM

The Trusted Name in Luxury Real Estate Luxury real estate requires more than exposure; it demands expertise, precision, and access to the right audience. Charter One Realty has earned its reputation as the Lowcountry’s trusted luxury brokerage by consistently representing more million-dollar buyers and sellers than any other firm in the market.

Our luxury listings benefit from a powerful combination of local market dominance and global reach, ensuring your property is presented to discerning buyers who recognize and value exceptional properties. Most of the Lowcountry’s luxury listings have one thing in common: they are represented by Charter One Realty.

Representing More $1 Million-Plus Buyers Than Any Other Brokerage In The Lowcountry Number of Buyer-Side Transactions | January 1, 2026 - June 30, 2026 134 COMPANY #2

COMPANY #3

COMPANY #4

COMPANY #5

Representing More $1 Million-Plus Sellers Than Any Other Brokerage In The Lowcountry Number of Seller-Side Transactions | January 1, 2026 - June 30, 2026 188.5 COMPANY #2

COMPANY #3

COMPANY #4

COMPANY #5

32.5

*Half transactions may occur when a property is co-listed, with each brokerage credited for one-half of the transaction.

CHAR TERONERE A LTY. CO M 29

VISITED WEBSITE IN THE LOWC OUNTRY CharterOneRealty.com

IT IS NOT ABOUT BEING ONLINE IT IS ABOUT BEING FOUND ONLINE. We continue to push boundaries and learn new techniques to drive the most relevant buyers to CharterOneRealty.com maximizing the potential for your property to be found quickly on the web. Our innovative online marketing campaigns place us in top positions on all search engines, which means that when your property is listed with Charter One Realty, it will receive maximum exposure ensuring your listing is seen by engaged and qualified buyers.

30 C H A R T E R O N E R E ALTY.C OM

2025 WEBSITE VISITOR TRAFFIC Top 10 Local Brokerage Websites as Ranked by Visitors*

700,000

BlufftonRealEstates.com

HiltonHeadHomes.com

SpringIsland.com

LowcountryRealEstate.com

Weichertcp.com

100,000

HomesonHiltonHead.com

200,000

TheAllianceGroupRealty.com

300,000

DanielRavenelsir.com

400,000

CollinsGroupRealty.com

500,000

CHARTERONEREALTY.COM

NUMBER OF WEBSITE VISITORS

600,000

0 *This information is based on data provided by SimilarWeb from 1/1/2025 - 12/31/2025. The content, data, and other information contained and provided on or through the product is for informational purposes only. Such information is believed to be reliable; however, SimilarWeb does not warrant its accuracy, timeliness, or completeness.

O U R E F F E C T I V E P R I N T & D I G I TA L T E C H N I Q U E S D E L I V E R R E S U LT S

More Than

1.25 Million Pageviews in 2025

Over 650,000 Website Visitors in 2025

Found on

Page One A LTY. CO M 31 ofCHAR SearchTERONERE Engine Results

THE LUXURY NETWORK Local Expertise. Global Reach.

LE ADING R E AL E STAT E COMPA NIES OF T HE WORLD Selling more homes than any other national real estate organization, the brokers that make up this network excel because of their ability to make referrals to one another with ease and frequency. Leading Real Estate Companies of the World brokers are ranked #1 in more top U.S. markets than any franchise and represent properties in ALL price ranges. Charter One Realty residential listings are promoted on LeadingRE.com, found on 550 affiliate websites throughout 70 countries, and showcased to more than 135,000 associates worldwide.

LUX URY P O RTFO LIO INT ERNAT IONA L* As a unified collection of the world’s most experienced, respected, and well-known experts in luxury real estate, this powerful network participates in more transactions than any other national franchise or global real estate organization. 200 luxury affiliates | 55 countries | LuxuryPortfolio.com | For listings $1 Million and up Charter One Realty’s $1M+ residential listings are posted on LuxuryPortfolio.com and displayed on key websites worldwide, including The Wall Street Journal, Mansion Global, MarketWatch, Barron’s, Penta online, Juwai, YouTube, WeChat, Country Life, JamesEdition, Expansion, and Bloomberg Property Listings.

W H O ’S W H O IN LUXURY REA L ESTAT E* * For over 36 years, Who’s Who in Luxury Real Estate has represented the world’s top high-end real estate professionals from both independent and franchised companies and has provided them with the best possible marketing tools and connections to the best luxury real estate professionals around the world. For listings $500,000 and up. Charter One Realty residential listings ($500K+) are promoted on LuxuryRealEstate.com and found on 420+ affiliate websites throughout 42 countries and showcased to more than 130,000 associates worldwide.

*Reserved for properties listed at $1,000,000 and above | **Reserved for properties listed at $500,000 and above

32 C H A R T E R O N E R E ALTY.C OM

When Your Property is Listed with Charter One Realty it is Posted on LuxuryPortfolio.com* More than 3 million affluent consumers visit the flagship website, LuxuryPortfolio.com, every year to browse in a setting dedicated solely to significant properties and a discerning lifestyle.

POSITIONING YOUR PROPERTY WHERE AFFLUENCE LIVES - WORLDWIDE From global financial publications to luxury real estate portals, your property is showcased in environments trusted by high-net-worth buyers. This strategic placement reinforces value, credibility, and desire, even before a showing occurs.

wsj.com

ons & Websites

propertylistings.ft.com

mansionglobal.com

jamesedition.com

barrons.com and Penta online

juwai.com

leadingre.com

countrylife.co.uk

expansion.mx

marketwatch.com

WeChat

romotion

, all properties automatically n additional

o find your listing and your marketing plan our seller.

luxuryportfolio.com to sync on all websites; see pricing

*For qualifying properties.

CHAR TERONERE A LTY. CO M 33 LUXU RY P O R T FO L I O I N T ER NAT I O NA L® M ED IA K I T 2023 | 24

THE LIFESTYLE THAT DRIVES DEMAND Some places sell sunshine. The Lowcountry sells a rhythm. Life here moves with water, weather, and light. Mornings start earlier because the air is better, the marsh is quieter, and the dog, the paddleboard, or the golf tee time all make more sense before the heat arrives. Afternoons slow down. Evenings often end outside. That is the real draw of Hilton Head Island, Bluffton, and Beaufort. People move here not just for a house, but for a version of life that feels more open-air, more connected to the natural world, and a little less rushed. That part is not a myth. It is built into the place itself.

What makes the area unique The Lowcountry is not just coastal. It is tidal. Marshes, estuaries, and creeks produce a landscape that changes visibly every day. That is why architecture, settlement patterns, and recreation here have always responded to heat, breezes, and water. Bluffton’s historic district explicitly notes that early site selection and building design were shaped by high ground, shaded lots, and river breezes. Hilton Head’s pathway network and public beaches make outdoor access unusually democratic for a high-demand coastal destination. Beaufort’s waterfront park, day dock, and Spanish Moss Trail give the city a public realm that feels lived-in, not stage-set. Culture matters just as much as scenery. The region lies within the Gullah Geechee Cultural Heritage Corridor, created to recognize, sustain, and celebrate the contributions of Gullah Geechee people. On Hilton Head, the Gullah Museum preserves language, traditions, and artifacts, while Historic Mitchelville Freedom Park interprets the first self-governed town of formerly enslaved people in the United States. Climate is part of the Lowcountry identity too, for better and worse. Beaufort County’s 1991–2020 climate normal shows a mean annual temperature of 67.2°F and 45.02 inches of precipitation. In plain English, that means a lot of usable outdoor days, mild winters, and humid summers.

34 C H A R T E R O N E R E ALTY.C OM

Why people choose the Lowcountry People choose the Lowcountry because it offers an unusual combination: coastal scenery, strong lifestyle amenities, and enough infrastructure to support real life, not just vacation life. Hilton Head adds beaches, pathways, golf, and on-island commercial air service. Bluffton adds regional access, daily convenience, and a fast-growing full-time population base. Beaufort adds a walkable historic core, waterfront identity, and a deeper military and preservation culture. Together, they create a menu of lifestyles rather than a single relocation story. For retirees and second-home buyers, the appeal is obvious: South Carolina exempts federally taxed Social Security benefits from state income tax, and the state’s homestead exemption removes property tax on the first $50,000 of fair market value for qualifying homeowners over 65, among others. That financial backdrop helps explain why Hilton Head skews older, with 39.2 percent of residents age 65 and over. For working households, Bluffton is often the most practical starting point. The town describes itself as the “Heart of the Lowcountry,” and that is not just branding fluff. It is central to Hilton Head, Beaufort, Savannah, and the I-95 corridor, and it has grown quickly enough that its 2025 population estimate reached 36,807, up 33.0 percent from the 2020 estimates base. That growth helps support more day-to-day retail, services, and newer neighborhoods, but it also creates real pressure on roads and water resources. For military households, healthcare workers, and people who want a more traditional small-city feel, Beaufort holds a different kind of appeal. The city sits on Port Royal Island, its original core is a National Historic Landmark district, and the wider Beaufort area is shaped by Marine Corps Air Station Beaufort, Parris Island, and Naval Hospital Beaufort. That military presence is not peripheral. It is part of the local economy, civic identity, and day-to-day community fabric.

“The Town provides over 72 miles of public pathways.” That single fact explains why Hilton Head feels unusually livable for walkers and cyclists, not just postcard-pretty.

Historic Mitchelville honors “the nation’s first self-governed town of formerly enslaved people.” That is not side history. It is central Lowcountry history.

– HiltonHeadIslandSC.gov – ExploreMitchelleville.org This information is based on data provided by Resides MLS. Resides MLS does not guarantee and is not in any way responsible for its accuracy. Data provided by Resides MLS may not reflect all real estate activity in the market.

Beaufort is the “second oldest town in South Carolina.” Its historic atmosphere is not manufactured. It is structural. – CityofBeaufort.org CHAR TERONERE A LTY. CO M 35

CHARTER ONE REALTY

11 & 5 Park Lane, Hilton Head 843.785.4460

CHARTER ONE REALTY NORTH

200 Merchant Street, Hilton Head 843.681.3307

CHARTER ONE REALTY PROMENADE

1 Promenade Street, Suite 101, Bluffton 843.815.0055

CHARTER ONE REALTY COMMERCIAL

1 Promenade Street, Suite 101, Bluffton 843.815.0055

CHARTER ONE REALTY BELFAIR

2 Belfair Oaks Boulevard, Bluffton 843.757.7710

CHARTER ONE REALTY BERKELEY HALL

1024 Berkeley Hall Boulevard, Bluffton 843.815.8400

CHARTER ONE REALTY SUN CITY

10 William Pope Drive, Bluffton 843.705.2830

CHARTER ONE REALTY BEAUFORT

203A Carteret Street, Beaufort 843.379.4460

CharterOneRealty.com Ranked Among the Top 500 Brokerages in the U.S. Follow Us on Social Media: @charteronerealty_

2026 Lowcountry Real Estate Mid-Year Market Report