FAIRER AIRFARES July 2024
Central Highlands Development Corporation (CHDC) is calling on government and airlines to support the region by providing more reasonable airfares and reliable services. These measures are crucial for the long-term sustainability of the workforce, residential population, and visitor economy. An effective aviation industry not only connects regional communities with family, friends, and essential services such as healthcare but also drives economic growth, enhances productivity, and supports key commercial sectors such as tourism. The role of the Emerald Airport and its ability to provide reliable, fair, and efficient air travel is indispensable. Emerald Airport handles almost 150 flights each month, including both commercial and charter services, and plays a vital role in supporting the Royal Flying Doctor Service. With over 15,000 passengers passing through the airport monthly, Emerald ranks as the 14th most frequented destination from Brisbane Airport. Airfare prices fluctuate greatly, a challenge the community has faced for over a decade. Research
indicates that more affordable fares are available to those who book well in advance or can be flexible with their travel dates. Unfortunately, many residents face unpredictable travel needs that prevent them from benefiting from these savings. Currently, booking at least a month in advance can secure a weekend return flight for $600. However, last-minute bookings can triple the cost to $1,800. Families needing urgent travel for medical or family reasons may face expenses exceeding $7,000. Despite the introduction of the Embraer E190 by Qantas in May 2024, which expanded seat capacity, pricing during peak periods remains unchanged. CHDC believes that a balance can be reached and is calling for action to make airfares fairer for all.