A name that commands instant respect and trust the world over
When the prestige of the Coldwell Banker Caine name aligns with the expertise of today’s leading luxury real estate masters and the reach of an international network in 50 countries and territories, the extraordinary is possible
BRAND POWER
GLOBAL CONNECTIONS
A LEADER IN LUXURY
MARKETING MASTERS
MARKET EVALUATION
This is the Coldwell Banker Caine Global Luxury program at its essence.
A LEADER IN LUXURY
Exceeding expectations, and creating exceptional experiences
OVER 90 YEARS OF SUCCESS
$1,259,895,908 Six $260 Million 220 2,670 2025 SALES VOLUME
OFFICES ACROSS THE UPSTATE 1
GLOBAL CONNECTIONS
Crossing oceans, continents, and language barriers
POWER IN NUMBERS
The Coldwell Banker brand is a true global force, with the power to showcase exceptional properties and reach affluent buyers around the world. Through a master franchise network located in 50 countries and territories*, we offer unmatched services in their local languages.
Albania
Andorra
Argentina
Aruba
Bahamas
Bermuda
British Virgin Islands
Cambodia
Canada
Cayman
Islands
Chile
* AS OF 12/31/2025
93,000+
50 AGENTS COUNTRIES & TERRITORIES*
Costa Rica
Curaçao
Dominican Republic
Egypt
England
France
Grenada
India
Indonesia
Ireland
Italy
Jamaica
Luxembourg
Malta
Mexico
Monaco
Northern
Cyprus
Paraguay
Portugal
Saudi Arabia
Sint Maarten
Spain
Switzerland
Tanzania
Turkey
Turks & Caicos
United Arab Emirates
United States
Uruguay
U.S. Virgin Islands - St. Croix
U.S. Virginin Island - St. Thomas
Zanzibar
MARKETING MASTERS
Setting a new standard by which many of the world’s finest estates are bought and sold
360° MARKETING APPROACH
We offer an impressive global stage from which to showcase your home. With the Coldwell Banker Caine Global Luxury Program, I am truly borderless and come armed with a complete suite of tools designed to share the beauty of your home with an affluent audience at all times, no matter where they happen to be in the world.
EXPANSIVE ONLINE SYNDICATION
Finding a discerning buyer for a one-of-a-kind property takes ingenuity - and an expert command of today’s online arena. The Coldwell Banker Caine Global Luxury program has mastered the art of digital marketing, ensure your property is seen by the widest possible audience of qualified buyers. Luxury properties that are marketed through the program will enjoy immediate syndication through a comprehensive network of prominent real estate websites, including WSJ.com, JamesEdition.com, RobbReport.com, UniqueHomes.com and international websites through Properstar*
ELITE INTERNATIONAL SYNDICATION
The Coldwell Banker Caine Global Luxury Program has joined forces with some of the world’s most exclusive high-performance real estate syndication websites to maximize the global exposure of your luxury home.
75+ 41+ 135.79 PORTALS COUNTRIES MILLION POTENTIAL BUYERS*
The Coldwell Banker Global Luxury website is designed to maximize global exposure and buyer interest for your property. Featuring a dynamic, responsive listing and profile experience, it connects an affluent audience to some of the world’s finest homes. Engaging editorial content is crafted and curated for the site’s discerning audience, while multiple language translations and currency conversion tools enable international buyers to tailor their user experience.
THE EDIT
The Official Blog of the Coldwell Banker Global Luxury Program
For the discerning consumer, the Coldwell Banker Global Luxury program offers an exclusive glimpse into the world of luxury real estate, with curated content that provides insights and inspiration. From the breathtaking homes in sought-after destinations to unparalleled amenities and lifestyle offerings, coldwellbankerluxury.com/editorial showcases the epitome of luxury living.
SOCIAL MEDIA
The social media landscape is yet another global stage where the beauty of your home may be shared. Powered by a dedicated and social media specialist, the Coldwell Banker Caine social channels deliver a unique perspective on fine living and fine homes across the Upstate. In 2025, Caine social saw impressive results.
5,827,112
IMPRESSIONS
26,876
ACCOUNT VISITS
173,333 16,583
VIDEO VIEWS INTERACTIONS
3,420,025 1,592,642
AD VIEWS TOTAL ACCOUNTS REACHED
STRATEGIC MEDIA AFFILIATIONS
From TheNewYorkTimesto CondéNastTraveler , the Coldwell Banker luxury program encompasses a distinguished portfolio of media affiliations to ensure your property’s exposure to affluent readers around the world.
FINANCIAL & NEWS
CRAINS NEW YORK BUSINESS
CHICAGO TRIBUNE
FINANCIAL TIMES
MANSION GLOBAL
THE NEW YORK TIMES
THE WALL STREET JOURNAL
LUXURY LIFESTYLE
BILLIONAIRE
COUNTRY LIFE
DREAMER
DUPONT REGISTRY
DWELL
ELITE TRAVELER
JAMESEDITION
NOB HILL GAZETTE
OCEAN HOME
PRIVATE AIR LUXURY HOME
ROBB REPORT
BOATING
BOAT INTERNATIONAL
CRUISING WORLD
SAILING WORLD
YACHTS & YACHTING
CONDÉ NAST LUXURY GROUP
ARCHITECTURAL DIGEST
BON APPÉTIT
CONDÉ NAST TRAVELER
GOLF DIGEST
GQ
THE NEW YORKER
VOGUE
WIRED
EQUESTRIAN
EQUESTRIAN LIVING
HORSE & RIDER
THE PLAID HORSE
PRACTICAL HORSEMAN
CITY LIFESTYLE & SPECIFIC INTEREST
MODERN LUXURY
THE REAL DEAL
UNIQUE HOMES
FARM & RANCH
LAND.COM
THE LAND REPORT
INTERNATIONAL
ASIA TATLER
CONDÉ NAST UK REAL ESTATE
JUWAI
PROPGOLUXURY
PROPRIÉTÉS LE FIGARO
SIMPLY ABU DHABI
MEDIA RELATIONS
Guided by the belief that each home has a story to tell, the Coldwell Banker Luxury Program offers elite clients the opportunity to share their homes’ unique narratives through the media.
As part of a bespoke marketing plan, I may work closely with regional marketing teams to leverage strategic media relationships in order to showcase your home to the widest possible affluent audience. Harnessing the global influence of these media players has historically generated exposure for our most notable listing in top-tier outlets such as TheNewYorkTimes,Forbes,and CNBC.
Coldwell Banker averaged 131 media mentions daily, which equates to $108 million in ad value in 2024, reaching 4.2 billion customers*.
BROKER-TO-BROKER NETWORKING
CB EXCLUSIVES
With this powerful online marketing platform, I can showcase your extraordinary property to brokers within our company in minutes for greater exposure, before it even hits the MLS.
BROKER OPEN HOUSE
To ensure that your property is front and center in the local real estate community, top-performing brokers will be invited to a private reception at your home.
DISTRIBUTION OF MATERIALS
Property marketing materials, including but not limited to postcards, flyers, and brochures will be distributed through the Coldwell Banker Global Luxury network to keep the broker community informed.
TARGETED MARKETING
The Coldwell Banker Global Luxury program enables me to identify the right affluent clientele for your exceptional home. Our relationship with WealthEngine gives me access to the largest database of high-new-worth individuals in existence, elevating direct marketing for some of the most exclusive properties to a new level. By curating the data base on lifestyle, interest, and net worth, the precise audience of affluent buyers most likely to purchase your home can be targeted.
PROFESSIONAL PHOTOGRAPHY
I believe in using professional-quality photography an videography that portray the architectural integrity and character of a property. We have cultivated relationships with local photographers and videographers who are skilled in the art of capturing the beauty of your home and presenting it in the best possible light to affluent buyers.
PHOTOGRAPHY PARTNERS
Serge Kaminski
Christian & Christian @house_exposures
PROPERTY MARKETING MATERIALS
Even with the rapid embrace of digital media, the modern luxury consumer still appreciates the tactile experience of holding a beautiful brochure or printed invitation in their hands. I will work closely with you to craft a collection of collateral for your property. From direct mail campaigns to open house programs, these elements are crucial to marketing your property.
AUTUMNWOOD TRAIL
RAVEN ROAD
MARKET EVALUATION
A strategy based on unparalleled expertise and an intimate knowledge of current industry trends
STRATEGIC PRICING ANALYSIS
A strategic pricing analysis, or SPA, is a report that pulls data from the multiple listing service (MLS) based on buyer and seller activity in your area. Information in your SPA includes:
LUXURY PROPERTIES IN YOUR AREA RECENTLY SOLD
LUXURY PROPERTIES IN YOUR AREA THAT FAILED TO SELL
PENDING SALES IN YOUR AREA
LUXURY ACTIVE LISTINGS IN YOUR AREA
I will use this information to develop a pricing and positioning strategy that creates a perception of value, makes your property competitive and generates excitement among buyers.
STEP-BY-STEP
Backed by an exclusive and comprehensive suite of luxury marketing support and resources, I have the expertise to guide you through every step of the home selling process.
STEP 1 PRICING
• Prepare a strategic pricing analysis (SPA)
• Review market conditions
• Review other homes on the market
• Discuss your home-sale goals
• Determine the optimal listing price
STEP 2 PREPARING
• Remove clutter
• Clean and make repairs
• Stage your home for sale
• Consider a home protection plan
• Complete listing documents and disclosures
STEP 3 MARKETING
• Install distinctive Coldwell Banker yard sign
• Promote your home on the MLS
• Syndicate your home’s listing to real estate websites nationally and internationally
• Implement your customized property marketing plan
• Respond to online buyer inquires
• Arrange showings
• Communicate Feedback
STEP 4 CLOSING
• Evaluate offers and negotiate best price and terms
• Facilitate inspections
• Coordinate closing date, time, location, and contacts
• Monitor buyer financing and home appraisal
• Follow up on details
• Close the sale
Your extraordinary home deserves representation of an equally extraordinary caliber.
Experience the superior levels of local expertise, personal attention, and utmost discretion that come with the power of Coldwell Banker Global Luxury.
