LUXURY
$150M+ 190+ 170+ TOTAL SALES TOTAL TRANSACTIONS POSITIVE REVIEWS 23+ YEARS OF EXPERIENCE
CARRIE FREEMAN PEARSON
With over 23 years of experience in residential real estate, I’ve guided hundreds of clients across Snohomish County, King County, and the Greater Seattle Area. In 2025, I was honored to be recognized among the Top 1% of Realtors® in Washington and nationwide reflecting a career built on trust, results, and lasting relationships.
My approach is concierge-style and deeply relationship-driven, with a strong focus on delivering results tailored to each seller’s unique goals, whether they’re maximizing value, timing the market, or navigating a major life transition. From strategic pricing and skilled negotiation to staging, design, and preparation, every detail is thoughtfully managed to create a seamless, elevated experience from list to close.
I combine local market expertise with refined, design-forward marketing and AIenhanced strategy to position every property at its highest potential. This ensures maximum visibility, stronger buyer interest, and results that outperform the market.
Whether it’s a luxury estate, a first home, an investment property, or a private offmarket opportunity, my focus remains the same, precision, discretion, and exceptional results. When you’re ready, I’m here to guide your next move with clarity, confidence, care and results.
4
THE TEAM
REAL ESTATE PARTNER | CONSTRUCTION INSIGHT & INVESTMENT STRATEGY
l've been working in real estate for over 25 years, starting my career by leading and supporting teams of agents, including managing offices with more than 100 brokers. Over the years, l've gained experience across residential sales, new construction, and land development, which has given me a well rounded perspective on property value, construction quality, and long-term potential.
I approach every transaction by looking at the details that matter most to my clients. Whether it's evaluating a home, preparing a property for sale, or exploring land development possibilities, I focus on what will help each client make informed and practical decisions. I aim to break down complex situations into manageable steps and make sure my clients understand every part of the
CLIENT EXPERIENCE MANAGER AND TRANSACTION SPECIALIST
When selling a home or other properties, your experience should feel organized, supported, and seamlessly managed from start to finish. As Client Experience Manager and a licensed Washington Real Estate Broker since 2017, I ensure every transaction is handled with precision, care, and efficiency, from contract to close I bring real hands-on experience from both sides of the real estate transaction, as an agent and as a client experience manager, giving me a unique perspective to guide you through every step.
I work alongside Carrie to support our clients and the day-to-day operations of the team Together, we focus on maintaining a high touch, relationship driven experience, making sure every client feels guided and informed throughout their real estate journey My experience and background allow me to provide practical insights at every stage, helping clients navigate decisions with clarity and perspective. Our team works closely with each client to ensure every decision is well-informed and strategically planned When you're ready to move forward, we're here to help J E F F P E A R S O N S A R A H E A G L E
From the moment you begin your selling process, I keep your transaction on track, timelines aligned, and communication clear. You won't have to worry about deadlines, paperwork, or next steps, I coordinate every detail behind the scenes so you can move forward with confidence. I work closely with Carrie and the team to maintain clear communication between buyers, sellers, and all parties involved. With my background in residential sales, high-volume transaction coordination, and brokerage operations, I have a deep understanding of compliance, timelines, and best practices. I also bring experience in home staging and marketing coordination, contributing to the polished presentation our listings are known for.
Known for my responsiveness, warmth, and proactive approach, I ensure each transaction progresses smoothly while providing consistent, calm, and detail driven support throughout the process. Our team works closely with every client to ensure every decision is well-informed and strategically planned. When you're ready to move forward with Carrie and our team, I'm here to help.
THE TEAM
S A M A N T H A B O I T
Samantha Boit is a highly accomplished staging professional whose work elevates every property she touches through a refined, intentional, and design-driven approach. Samantha and her team has an exceptional ability to interpret a home’s architecture and character, then enhance it in a way that feels natural, elevated, and immediately compelling to today’s buyers.
As part of my trusted listing team, Samantha brings a polished design sensibility and a strategic understanding of how presentation drives perception and value. Her staging is never generic every space is thoughtfully curated to highlight flow, maximize light, and create an emotional connection from the moment a buyer walks in or views the home online.
She understands how to strike the perfect balance between sophistication and approachability, ensuring each home feels current, cohesive, and beautifully presented without ever feeling overworked. Her attention to detail and ability to see a property’s full potential consistently results in stronger first impressions, elevated photography, and increased buyer interest.
Samantha Boit plays a key role in positioning my listings at their absolute best, helping each property stand out in a competitive market and resonate deeply with qualified buyers.
"SHE MADE THE ENTIRE EXPERIENCE AS EASY AND RELAXING AS IT COULD BE!"
TESTIMONIALS
"Carrie is an outstanding agent. Honest, hardworking, reliable and kind. She has sold 2 homes for us and we highly recommend her. She is a top professional and helped us a lot by getting better contractual terms. Carries is truly the best and we will never use another agent." - Lee Sherry
"Selling homes can be a very stressful endeavor, particularly in this period...we feel so fortunate our paths crossed Carrie's because she made the entire experience as easy and relaxing as it could be! Carrie has been such a pleasure to partner with, offering a top-notch professional support, packaged in a very friendly and un-pressuring approach! Communication has been outstanding all through the process, with zero blind spots whatsoever. Working with Carrie has been a 100% positive experience!! We could have not asked for more...super happy (and we'll be back!!!) THANK YOU Carrie!" - Andrea Peggion
Carrie did an exceptional job listing and selling my home and I cannot recommend her highly enough from the very beginning. She was caring, professional, knowledgeable, and incredibly attentive. This was a complicated sale, Carrie handled every step with patience, kindness and confidence. Her calm and steady guidance made a stressful situation so much easier to navigate. What truly set Carrie apart was her responsiveness and dedication. She answered texts and phone calls within 30 minutes or less, and very often within just minutes. That kind of communication is rare and made such a difference to me throughout the process. I always knew she was fully invested and available whenever I had a question or concern. Carrie’s advice was consistently excellent. She recommended staging the home and the transformation and presentation was amazing. It truly elevated the property and helped lead to a faster sale. Her experience and judgment were clear in every recommendation she made and I am grateful I trusted her expertise. There may be many good realtors in the Snohomish County area, but in my opinion, Carrie is simply the best. She goes above and beyond for her clients and works tirelessly to make sure every detail is handled with care. If and when I am in the market to buy another home, Carrie will absolutely be my realtor. If you want someone who is knowledgeable, professional, responsive, and truly dedicated to selling your property I would recommend Carrie without hesitation. - David Detullio
7
8207 228th St
3 Beds 2.5 Baths
4,600 Sq Ft
$2,000,000
Sold Off-Market
4733 Storm Lake Rd
4 Beds 4 Baths
2,994 Sq Ft
$1,500,000
15821 NE 164th St
4 Beds 3.5 Baths
4,618 Sq Ft
$2,200,000
8354 Olympic View Dr
3 Beds 2.5 Baths
3,014 Sq Ft
$1,550,000
17317 22nd St NE
4 Beds3 Baths
3,000 Sq Ft
$1,360,000
8344 Olympic View Dr
3Beds 2.5 Baths
3,472 Sq Ft
$1,750,000
R E C E N T L Y S O L D
JOHN L. SCOTT REAL ESTATE - SNOHOMISH
At John L. Scott Real Estate, we recognize that the sale of a home is both a significant financial decision and a deeply personal experience. Our approach is defined by a commitment to elevated service, clear communication, and complete transparency, ensuring our clients feel informed, confident, and expertly guided from initial consultation through closing.
Rolling12monthsofHomessalesandHomes Listed
JohnLScott Remax/Elite
RankedamongtheTop10AgentsintheofficeandwithintheTop 150brokersnationwidefromSnohomishCounty,CarrieFreeman representsalevelofexpertisefewachieve.BackedbyJohnL. ScottSnohomishthe#1top-producingbrokerageinSnohomish Countyforbothhomessoldandhomeslistedeverypropertyis strategicallypositionedformaximumexposure,strongerdemand, andexceptionalresults.
A DIFFERENT STANDARD - OUR SIGNATURE APPROACH
Strategic Listing Preparation
A tailored, design-forward plan to position your home for market at the highest level ensuring it stands out from the start. Included:
Professional photography, drone, and cinematic video
Expert staging to elevate presentation and buyer appeal
Professional window cleaning for a polished, light-filled finish
Full move-out cleaning to ensure a pristine showing condition
Comprehensive pre-listing home inspection to identify and address any issues upfront
Concierge Vendor Partner Support & Coordination
Access to a trusted network of professionals for cleaning, landscaping, maintenance, and repairs, seamlessly managed on your behalf.
Elevate Program
Enhance your home’s value with strategic updates now and in some cases, pay at closing allowing you to maximize your return without upfront costs.
Custom Staging
Thoughtfully curated design to highlight your home’s best features, create emotional connection, and inspire buyers.
01 / AGENT REPRESENTATION
My team and I are experienced, trusted real estate professionals with over 50 years of combined expertise, dedicated to representing you and your property with excellence.
03 / PREPARE HOME
Make necessary repairs, declutter, and stage your home (if needed) to enhance its appeal to potential buyers. We will also provide expert guidance on how to position your home for maximum marketability.
05 /OFFER MANAGEMENT & EXPERT NEGOTIATION
We will present all offers on your home and expertly guide you through negotiations to achieve the strongest possible outcome.
07 / LOAN & INSPECTION PHASE
The buyer works with their lender to finalize financing and complete required steps, including inspections, appraisal, and any remaining due diligence. During this phase, contingencies are addressed and the transaction moves steadily toward closing.
02 / PRICE POSITIONING
We will analyze comparable sales, current market trends, and the condition of your property to strategically position your home with a compelling asking price.
04
/ ELEVATED MARKETING & EXPOSURE PLAN
We will create a strategic marketing plan to promote your property, including MLS exposure, high-quality photography and video, open houses, and targeted marketing and advertising to qualified buyers.
06
/ UNDER CONTRACT & TRANSACTION MANAGEMENT
You and the buyer have agreed to the terms and executed the contract. From here, the critical work happens behind the scenes as we expertly manage timelines, contingencies, and communication to ensure a smooth, successful closing.
08 / CLOSING & SETTLEMENT
Transfer of funds and ownership are complete, and the seller is packed and ready to move. We’re here to assist every step of the way, including access to our trusted vendor list for movers and any final needs.
UNDERSTANDING CUR
It’s important to remain open to buyer and agent feedback. If activity is limited, we will strategically evaluate pricing and marketing to elevate interest and momentum. 02 03 04 05
DISTINCTIVE & UNIQUE PROPERTY FEATURES
We evaluate your property’s unique features and amenities to understand how they influence its value compared to local comparable homes.
STRATEGIC MARKET PRICING
Based on our custom market analysis and your property’s unique features, we establish a competitive, strategic price. Overpricing can extend time on market and reduce interest, while underpricing may leave value unrealized.
INTENTIONAL PRICING APPROACH
In a competitive market, pricing slightly below market value can attract more buyers and drive multiple offers. Alternatively, in highly desirable locations or with sought-after features, strategic premium pricing can lead to a faster sale at a higher price.
MARKET RESPONSIVENESS -ADAPTIVE MARKET STRATEGY
The first step in our pricing s analysis. We evaluate recent how similar properties are pe P R I C E P O S I T I O N I N G & S T R A T E G Y
PREPARING YOUR HOME TO SELL
HOME PRE-INSPECTION
We coordinate a professional pre-listing home inspection, fully covered by us to identify any potential issues in advance. If anything arises, well proactively address repairs or strategically adjust pricing to position your home for success.
CURATED PRESENTATION
A cluttered or overly personal space can make it difficult for buyers to envision themselves in the home. We recommend removing personal items and maintaining a clean, organized presentation while the home remains occupied during the marketing period.
PRE MARKET IMPROVEMENTS & REPAIRS
We address any necessary repairs or improvements prior to going to market, supported by a proactive pre-inspection to ensure the home is fully prepared from day one. This may include items such as minor plumbing issues, wall repairs, and updating dated fixtures. Our trusted network of vetted vendors allows us to efficiently complete all recommended work to a high standard.
MARKET-READY STAGING & ELEVATED HOME PRESENTATION
A professional deep clean and curated staging by our team will elevate the homes presentation and appeal to prospective buyers. Thoughtful staging highlights the property’s best features and helps buyers envision themselves in the space. Staged homes consistently achieve stronger buyer interest and in many cases, more competitive offers compared to vacant or nonstaged properties.
EXTERIOR PRESENTATION - FIRST IMPRESSION STRATEGY
First impressions matter, and we focus on elevating the home’s exterior presentation This may include refreshed landscaping, a newly painted front door, or a professional power wash to enhance overall curb appeal
PROFESSIONAL MEDIA & VISUAL STORYTELLING - CINEMATIC PROPERTY MARKETING
We utilize professional photography, cinematic video, drone imagery, Matterport, and Showcase technology to present your home at the highest level. This elevated visual marketing is essential in capturing attention online, highlighting the homes best features, and ensuring it stands out in a competitive market.
01
PROFESSIONAL PHOTOGRAPHY & AERIAL IMAGERY
The first step is a professional media capture, producing high-quality photography and cinematic video of your property. The imagery is carefully composed to be bright, clear, and to highlight the home’s most compelling features.
ELEVATED MARKETING STRATEGY & EXPOSURE PLAN
CINEMATIC VIDEOGRAPHY (FOR LUXURY AND LARGER HOMES) 03
For select luxury and larger estates, we create an immersive virtual tour experience that allows qualified buyers to explore the property from their computer or smartphone. This provides a true sense of scale, flow, and layout, helping buyers connect with the home and envision the lifestyle it offers.
CUSTOM PROPERTY WEBSITE + PERFORMANCE ANALYTICS
Your property will be syndicated across all major real estate platforms, including Zillow, Redfin, and Realtor.com, ensuring maximum digital exposure. A thoughtfully crafted property narrative highlighting its features and location will accompany the listing. As part of John L. Scott’s exclusive partnership with Zillow, our listings are positioned for enhanced visibility and premium placement.
04
DIGITAL ADVERTISING
Your property will be strategically promoted across key social media platforms, including Facebook, Meta, & Instagram to expand reach and visibility. Targeted digital campaigns will be deployed to engage qualified buyer demographics, along with retargeting ads to maintain consistent exposure. Additionally, we will personally distribute your listing to our proprietary database to further amplify awareness.e. 02
HIGH IMPACT MARKETING
05
CURATED OPEN HOUSES WITH EXCLUSIVE NETWORK INVITATIONS
During the first weekend on market, we host strategically planned open houses designed to generate immediate interest and strong initial momentum. This launch creates a compelling first impression, allowing buyers to experience the home in person while we highlight its key features and engage real-time feedback to maximize early demand. For select high-end properties where an open house is not preferred, we maintain the same level of momentum thro only showings and curated buyer while still driving strong market e
07 BROKER-TO-B NETWORK EXP
We leverage the full strength of th to maximize exposure for your pr highlighting its unique features th campaigns, social media, and esta relationships both online and in p real estate office in Snohomish Co local presence provide your home distinct advantage in today’s mark
06 PROFESSIONALLY DESIGNED MARKETING SUITE
Custom-designed flyers, brochures, and mailers will be created to showcase your home and strategically distributed to local businesses and qualified prospective buyers. We utilize both targeted and circle marketing strategies to reach the most likely and best-positioned buyers for your property. In addition, we execute a coordinated Listing Launch campaign, delivering curated mailers to prospective buyers to generate early interest build momentum and maximize exposure from day
08
LISTIING LAUNCH & EXPOSURE STRATEGY
We thoughtfully craft a compelling narrative around your home, highlighting its most distinctive features and strategic appeal, and position it across the most impactful real estate platforms for maximum exposure. This ensures your property is not only seen, but distinctly remembered by the right buyers.
HOUSE CLOSING PROCESS
TITLE SEARCH & INSURANCE
We will open title and a title search will be conducted to ensure that the seller has clear ownership of the property and that there are no liens or other issues with the title. Title insurance is needed by the buyer to protect against any issues that may arise in the future.
CLOSING DOCUMENTS
We will review from Escrow the closing disclosure with you. The closing disclosure outlines the final terms and costs associated with the sale. Both the buyer and seller will need to review and approve this document before moving forward.
CLOSING COSTS
Both the seller and buyer will have closing costs, which may include title search fees, title insurance, appraisal, and other transaction expenses. We are happy to prepare and provide a detailed Seller Net Sheet for your review.
TRANSFER OF OWNERSHIP
The title & escrow company facilitates the transfer of ownership from seller to buyer. The seller delivers the keys, and the buyer takes possession of the home.
BUYER THE
BUYER PERSONA - Typically 35–65, often established in both career and lifestyle priorities.
High-income professionals or business owners—commonly in tech, healthcare, or entrepreneurship—with flexibility to work remotely or hybrid. Some may be semi-retired or transitioning into a more lifestyle-focused phase of life.
The most likely buyer for this property isn’t “everyone” it’s a very specific, lifestyle-driven profile. This is someone who is deeply connected to nature and intentionally seeking it in their everyday life. They’ll be drawn to the trails, the stream, the privacy, and the quiet, natural beauty that surrounds the home. The presence of wildlife, the peaceful setting, and the ability to step outside and instantly feel removed from the noise of the world is exactly what they’re looking for. For this buyer, the property itself is the experience they’re not just purchasing a home, they’re investing in a way of living where nature, space, and serenity take priority.
They’ll love how the land feels usable and immersive whether that’s morning walks on the trails, listening to the stream, or simply enjoying the stillness and privacy that’s increasingly hard to find. This is someone who values the emotional connection to a property just as much as the physical features, and who likely sees this as a long-term retreat, not a temporary move.
This buyer may be coming from the Eastside or Seattle—areas like Bellevue, Redmond, or Kirkland—ready to trade congestion, traffic, and close neighbors for space and calm, often with the flexibility of remote or hybrid work. At the same time, there’s a strong likelihood the right buyer is local to Snohomish someone who already understands and appreciates this lifestyle, possibly even a nearby homeowner or neighbor looking to move up into more land, greater privacy, and a more elevated property.
They’re typically a high-income professional or business owner who values a turnkey experience and doesn’t want to take on a project. They see the land not just as acreage, but as a lifestyle asset something to be enjoyed daily. While the size of the property is impressive, what ultimately resonates with them is the privacy, the setting, and how the property lives and feels—not just the total number of acres.
onnectdirectlywithmefor onalizedguidanceandinsights.
