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The Times-Picayune 08-08-2025

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New La. SNAP rules ban candy, soda

HEAVENLY DEAL

Goal is to improve health outcomes, reduce Medicaid costs, officials say

BY EMILY WOODRUFF Staff writer

STAFF FILE PHOTO By MAX BECHERER

Elmer Chocolate CEO Rob Nelson shows some of the company’s Easter candy offerings in 2019, including the Heavenly Hash Eggs. Hoffman Family of Companies, based in Florida, has purchased the candymaker.

Florida investment company buys Elmer Chocolate, maker of Gold Brick and Heavenly Hash eggs BY STEPHANIE RIEGEL Staff writer

Elmer Chocolate, the Louisiana candymaker best known for its seasonal boxed chocolates and Gold Brick and Heavenly Hash eggs, has been sold to a family-owned conglomerate based in Florida, ending local ownership of the Ponchatoula manufacturer after nearly two centuries. Hoffman Family of Companies, which describes itself

as a “family equity” firm that operates 120 different companies and brands, including hotels, wineries, airlines and newspapers, declined to disclose what it paid for Elmer, which has estimated annual revenues of around $100 million. But Hoffman co-CEO Geoff Hoffman said his firm’s investment philosophy is to buy strong local brands and help

Making Heavenly Hash Eggs is a two-day process at Elmer Chocolate. PROVIDED PHOTO

ä See CHOCOLATE, page 8A

Arthur Hunter ends N.O. mayoral campaign Ex-judge endorses Royce Duplessis

BY JAMES FINN Staff writer

Arthur Hunter, a retired New Orleans judge who mounted a longshot run for mayor, on Thursday ended that bid to stump for opponent Royce Duplessis, another shake-up in the city’s marquee competition this election cycle. Since joining the race in February, Hunter struggled to carve a path to victory. He raised over $250,000 since launching his campaign with no cash, but faced dif-

WEATHER HIGH 91 LOW 78 PAGE 8B

ELECTION 2025 ficulties raising more, and saw his polling numbers erode after Duplessis, a state senator, announced his bid in June. A recent poll by New Orleans-based Faucheux Strategies ranked Hunter last among four major candidates. Rather than limp along in the contest, Hunter opted to throw his support behind Duplessis on Thursday at a news conference attended by residents and politicos who support both men. Former

Louisiana’s new SNAP rules will ban soda, candy and energy drinks starting in 2026, and there are specific definitions of what that means for shoppers. Candy bars are off-limits, but families can still buy chocolate chips. Energy drinks are not allowed, but Gatorade is, as long as it’s full sugar and not the artificially sweetened version. The rules apply to all of the roughly 850,000 SNAP recipients in the state. The goal, according to Gov. Jeff Landry’s administration, is to improve health outcomes and reduce the state’s Medicaid costs by limiting access to foods linked to chronic diseases like diabetes and obesity.

ä See SNAP, page 10A

Loud aircraft rattle residents

National Guard performing night exercises, officials say BY JENNA ROSS and MARCO CARTOLANO Staff writers

STAFF PHOTO By BRETT DUKE

Arthur Hunter, left, raises hands with state Sen. Royce Duplessis on Thursday after announcing he is ending his campaign in the ä See CAMPAIGN, page 8A New Orleans mayor’s race and endorsing Duplessis.

Business ...................12A Commentary ................7B Nation-World................2A Classified .....................7D Deaths .........................3B Opinion ........................6B Comics-Puzzles .....3D-6D Living............................1D Sports ..........................1C

The roar from the sky shook windows and wineglasses across parts of New Orleans Wednesday night. It rattled residents, too. About 10 p.m., two loud, low-flying jets circled the city — louder and lower than is typical, residents said. Dogs howled, cats cowered, and Uptown and Mid-City residents posted on social media, questioning the source and timing of the sound.

ä See AIRCRAFT, page 10A

12TH yEAR, NO. 361


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