In an exclusive interview with She & Success Business Magazine, Fatima Abdillahi, Founder of Agentflow, shares how small, intentional automations can unlock meaningful growth for women-led service businesses Drawing from years of building large-scale AI systems, Fatima now focuses on a different challenge: helping everyday founders reclaim time, reduce operational stress, and scale without needing technical teams or massive budgets
Fatima Abdillahi is the Founder of Agentflow, a Toronto-based AI automation company helping small and mid-sized businesses streamline operations and scale smarter through intelligent workflows. With over a decade of experience in software engineering and technical program management, Fatima has led AI-driven initiatives at organizations like The Canadian Press and built products such as the Federal Elections Reporting System and the International Olympic Committee’s data reporting platform for more efficient reporting, forecasting, and analysis
Passionate about the intersection of AI, entrepreneurship, and impact, Fatima is on a mission to make advanced automation accessible to everyday businesses, not just big tech.
When she’s not building tech, Fatima mentors young engineers and champions inclusive innovation in Canada’s startup ecosystem.
You’ve led complex AI and data platforms for major organizations, and now you’re focused on making automation accessible for everyday businesses. What inspired you to start Agentflow, and why was it important for you to serve small and mid-sized service businesses specifically?
After years of running AI and data teams at big companies, I kept noticing the same problem; the most powerful automations were only built for organizations with huge budgets and full-time engineers Meanwhile, small and mid-sized service businesses, like agencies, consultants, and nonprofits, were stuck piecing together a bunch of fragmented tools and doing way too much work manually.
The idea for Agentflow really hit me while talking to founders and operators I was working with They were wasting hours every week on things that should’ve taken minutes such as chasing leads, handling intake forms, juggling schedules, and keeping all their different apps in sync These weren’t tech problems because the tools already existed, but they just weren’t made for people who don’t code or have an IT department
That’s why I decided to focus on smaller service businesses They’re the ones closest to their customers, so they feel every bit of friction right away But custom solutions are usually way out of their price range For them, saving even a few hours a week can make a real difference in their margins, how many clients they can take on, and just how stressed they feel day-to-day
So I built Agentflow to close that gap: to bring the kind of serious AI automation that big enterprises get, but package it into simple, dependable workflows that any business owner can set up, trust, and grow with - no engineering team required
Many consultants, accountants, brokers, lawyers, and therapists are overwhelmed by admin work but don’t see themselves as “technical.” How do you explain the idea of mini-apps to non-technical founders, and what simple first workflow do you usually recommend they automate?
I explain mini-apps as small, focused assistants that handle one job really well without changing how they already run their business Instead of asking them to “learn AI” or adopt a complex platform, I frame it as giving each repetitive task its own helper
For example, rather than thinking about automation broadly, I’ll say: “What if you had a tiny app that greets new inquiries, asks the right questions, organizes the information, and tells you exactly what to do next?” That immediately makes it concrete and unintimidating
Mini-apps work especially well for nontechnical founders because they’re interactive, personalized, and feel more like a conversation than software They can be triggered by a form, an email, or even an uploaded image or document, and respond with a clear outcome such as next steps, a summary, or a draft message.
You’ve seen firsthand how automating even a single process can free up hours every week. Can you share one or two examples of mini-apps that had an outsized impact on a small team’s time, revenue, or client experience?
The first mini-app I usually point to is lead intake and follow-up It’s high-volume, timesensitive, and emotionally draining when done manually For one small service team, we built a mini-app that responded instantly to new inquiries, asked a few tailored qualification questions, summarized the responses, and surfaced a clear next step This reduced response times from hours to minutes, saved several hours each week, and increased conversions simply because no lead went cold or forgotten.
The second example focused on post-service follow-up and documentation The team was spending significant time writing summaries, action items, and follow-up messages after each client interaction We built a mini-app that took their raw notes or forms and turned them into structured summaries and readyto-send follow-ups in their existing format What had taken 20–30 minutes per client dropped to just a few minutes
As a woman founder working at the intersection of AI and operations, how do you think nocode and mini-apps can level the playing field for women entrepreneurs who may not have technical teams, big budgets, or automation expertise?
No-code tools and mini-apps fundamentally change who gets to benefit from AI For many women founders, the barriers aren’t ambition or capability It’s access to time, capital, and technical support When automation requires engineers, long implementations, or large budgets, it unintentionally excludes a lot of capable operators
From an operations perspective, this matters because women founders often carry a disproportionate amount of invisible work such as admin, coordination, emotional labor, on top of running the business Automating even one of those processes can create breathing room, not just efficiency
What excites me most is that these tools don’t require permission Women can test, iterate, and scale automation on their own terms, which accelerates confidence, decision-making, and ultimately revenue
For women running service-based businesses who are curious about AI and automation but feel intimidated or don’t know where to start, what practical steps would you suggest they take in the next 30 days to identify one workflow, and turn it into a simple, useful mini-app?
I’d tell them to ignore AI for a moment and start with time. For the first week, simply notice which tasks you repeat every day or every week, especially the ones you dread or keep postponing. Those are usually the best automation candidates.
In week two, pick just one workflow and write it out in plain language: what triggers it, what information you need, and what a “good outcome” looks like. For many service businesses, this is lead intake, followup, or post-session summaries. The goal isn’t perfection, it’s clarity.
In week three, use a no-code tool or a simple automation platform to turn that workflow into a small assistant. That might mean a form that asks smarter questions, an automated response that feels human, or a miniapp that summarizes inputs and suggests next steps Keep it narrow and useful
By week four, test it with real clients and adjust based on what feels helpful versus annoying A successful mini-app isn’t about complexity, it’s about removing one piece of friction from your day Once you feel that time come back, everything else feels far less intimidating.
Disclaimer: The views and opinions expressed in this interview are those of the featured guest and do not necessarily reflect the official policy or position of She & Success Business Magazine. Our mission is to amplify authentic voices, highlight diverse leadership journeys, and share insights that inspire and empower women entrepreneurs and leaders across Canada.
Canada’s entrepreneurial environment offers several opportunities for women driving change in climate innovation The City of Toronto’s Women4Climate Toronto Mentorship Program is tailored to meet the growing need for empowering Green Innovators This has accelerated that momentum This six-month initiative supports women to lead bold climaterelated projects and start-ups in Toronto
Projects and initiatives must align with the City's climate priorities, including transportation, sustainable buildings, renewable energy and the circular economy Selected mentees participate in networking events, attend four knowledge labs on business, communications, and climate strategy, and work with mentors from a variety of industries throughout the program (January to June 2026) Upon successful completion, participants also earn a $500 honorarium
But there is one high point that makes it stand apart from others The initiative strives to encourage further development There will be a pitch competition in July 2026 with a $15,000 prize for the winner and $5,000 for the top three runners-up
Follow this link to get an overview of the impact of the program, from those who have benefitted from it. https://x.com/cityoftoronto/status/1987999980129276413?s=20
This mentoring provides a blend of community, financial incentives and support for corporate leaders, social innovators and entrepreneurs who want to grow climate solutions Applications for mentors and mentees are due on November 20 and December 6, respectively, for the upcoming round, which opened on October 29, 2025
Don’t miss the chance to join a movement where innovation blends well with impact. If you are a woman in Toronto, lead the way toward a greener future
Subscribe to She & Success Business Magazine and follow us on she&success.ca to stay updated on funding opportunities, entrepreneurial insights, and inspiring stories of women making a difference across Canada
Disclaimer: This article is for informational purposes She & Success Business Magazine does not endorse or guarantee any products or services mentioned Readers should conduct their own research and due diligence
BusinessWoman oftheMonth JennPatterson
How Jennifer Patterson Is Transforming Women’s Hormonal Health in Canada
Jennifer Patterson is unique in the field of Canadian women ' s health innovation With a background in advertising and senior positions at Google Canada and TD Bank Group, Jenn has also worked with some of the most promising businesses in the nation as CMO at NEXT Canada, where she developed an entrepreneurial spirit She’s currently working to change the way Canadian women obtain hormonal health care through Coven Women's Health
Jenn is devoted to addressing pressing issues, empowering women, and practicing empathetic, proactive leadership She cofounded, runs, and develops the brand for Coven Women's Health, a virtual clinic revolutionizing hormonal healthcare for Canadian women
As we honour her as the Business Woman of the Month for She & Success we look further into her work and expertise as the CoFounder and CEO of Coven Womens Health
A Personal Mission Becomes A Business With
Purpose
Jenn’s own experience with hormone disruption, including debilitating migraines, PMDD, and perimenopause, as well as her perception that the system wasn't designed with women experiencing difficult transitions in mind, influenced Patterson's decision to pursue a career in women ' s health entrepreneurship
She co-founded Coven Women's Health with OBGYN Dr. Michelle Jacobson after gaining strategic and operational experience through an MBA and leadership roles. Together, they developed a "patient-first, collaborative care model" that aims to expedite the process of diagnosing and providing support for women with hormonal health issues
Rethinking Hormonal Care In Canada With Coven Women’s Health
Perimenopause, menopause, post-menopause, cancer-survivorship hormonal treatment, and general hormonal concerns are all handled under one roof at Coven Women's Health, a virtual clinic that promotes hormonal health and supports lifestage transitions Some of its key features include:
No waitlists or referrals needed
Accessible, virtual appointments
A multidisciplinary care team, led by OBGYN Dr Michelle Jacobson, made up of nurses, health coaches, doctors, nutritionists, and therapists
Fair and transparent pricing with eligibility for HSA and Extended Benefits reimbursement
According to recent data, many Canadian women over 40 feel unprepared for menopause, and the symptoms of hormonal shift are not well identified or addressed. For example, according to a nationwide survey from the Menopause Foundation of Canada, 54% of women thought menopause was still taboo, and 46% felt unprepared for this period of life
Additionally, there are over 10 million women in Canada over the age of 40: 3 out of 4 of them experience menopausal symptoms that interfere with their daily lives
The McKinsey Health Institute report suggests that closing the women ' s health gap in Canada may increase the countrys GDP by roughly CAD $37 billion a year by 2040, making it more than just a health issue In this regard, Coven Women's Health’s strategy goes beyond business; it is part of a larger initiative to address structural deficiencies in women ' s health, particularly regarding midlife hormone treatment
Jennifer Patterson’s Leadership Encourages Entrepreneurs
Patterson's experience provides several lessons for Canadian women entrepreneurs and business-minded professionals:
Looking Ahead
Coven Women’s Health and Patterson are concentrating on additional innovations such as integrating AI solutions to optimize administrative workflows, allowing clinicians to spend more time with patients and less on paperwork
The team has also recently launched programs focused on long term outcomes related to PCOS, weight control, libido, and sexual health.
Conclusion
Women's hormonal health is a very human issue, and Jenn applies business strategy to it while paying attention to lived experience, rather than just the market.
Utilizing technology and caring designThe use of collaborative teams, virtual care delivery, and intelligent user experience (UX) demonstrates that innovation is often about how you deliver care, rather than just what you deliver.
Patterson points out that, because of Canada's sometimes inflexible infrastructure, innovation lies in enhancing what already exists
Addressing culture and stigma - As part of "health equity and economic opportunity" for Canadian women, she contributes to a change in the narrative by recognizing hormonal health, perimenopause, and menopause as valid business landscapes and health marketplaces.
Jennifer Patterson has transformed a personal struggle into a meaningful business Her leadership at Coven Women's Health demonstrates how Canadian businesspeople can strategically and empathetically address unfulfilled needs Her work serves as a source of motivation for Canadian women experiencing hormonal changes, as well as for Canadian companies looking to expand into underserved health markets
At this point in her career, Patterson is doing more than just starting a business By paving the way for women ' s voices to be heard and for their care to be customized, she is contributing to a change in the culture of health care She is therefore a fitting candidate for She & Success's "Business Woman of the Month" spotlight
Subscribe to She & Success Business Magazine and follow us on she&success.ca to stay updated on funding opportunities, entrepreneurial insights, and inspiring stories of women making a difference across Canada.
Disclaimer: This article is for informational purposes She & Success Business Magazine does not endorse or guarantee any products or services mentioned Readers should conduct their own research and due diligence.
This Holiday Season SupportWomen-OwnedBusinesses
The holiday season is an excellent opportunity to make buying decisions that benefit local communities and increase impact. In 2025, promoting womenowned businesses in Canada entails increasing entrepreneurship, creating jobs, and fostering innovation across industries Canadian Christmas consumers can make a significant difference by intentionally selecting women-led brands for their gifts and experiences Every purchase, social share, and community event contributes to the success of more female entrepreneurs and the circulation of wealth in the local community
Growth, Equity, and Community
Women Business Enterprises Canada's campaigns and national initiatives, such as #ShopFromWomen, demonstrate that purchasing from women-owned businesses promotes gender parity and economic stability The gender gap in entrepreneurship, which is particularly pressing because women still own less than one in five Canadian firms, is reduced when more Canadians purchase from women-led brands
By supporting cutting-edge goods and services and diversifying supply chains, purchasing from women-owned companies also boosts economic resilience. Participating in a movement for positive change and gaining access to fresh ideas are two benefits of experiencing these brands Finding verified women-led brands to support this December is made simpler by WBE Canada's Holiday Guide and The Brand is Female's Shop from Women Directory
Shopping Local, Sharing Online
Showcase top Canadian women-led brands for holiday giving
AUSMA Jewelry: Small-batch, ethically produced Baltic amber and silk jewelry from Toronto
437 Swimwear: Celebrity-approved designs located in Toronto that promote body confidence
Mad About Style: Winnipeg's fashion basics, proudly led by women
Downie Wenjack offers indigenous artists, food, and wellness goods
Lisa Gozlan Jewelry and EVIO Beauty offer gifts for beauty and wellness
Even social media gets joyful! Take a photo of your favourite local find, tag the brand, and encourage friends to #ShopFromWomen small acts of sharing have a significant impact.
Community Engagement
Beyond purchases, participating in neighbourhood events and campaigns boosts support for female entrepreneurs Attend or share information about artisan markets, women-focused pop-ups, and business awards these platforms increase awareness and open up new options for female founders
Important gatherings like the International Women's Day artisan markets in local towns and the WBE Canada National Conference enable Canadians to find hidden treasures and build relationships Over the holidays, volunteering or working with women-owned businesses on charitable drives increases significance and social impact
Sharing for Impact
Holiday buying is just one aspect; promoting womenowned companies and telling brand stories foster longterm advocacy Encourage people to shop, share, and publish by using your social network, neighbourhood get-togethers, office discussions, or local online communities Send friends, family, and coworkers the Shop from Women Directory, Christmas guides, or your best independent selections
Through product reviews, campaign showcasing, and brand tagging, influencers and opinion leaders play a significant role Reach increases, and the importance of diversity, resiliency, and creativity in Canadian business is reaffirmed with each share and referral
Mental Wellness and Meaningful Choices
More than just business, supporting women-owned brands fosters purpose and well-being for both consumers and business owners Experts emphasize that making thoughtful purchases and getting involved in the community give the holidays a greater significance, reducing stress and fostering thankfulness Female business executives advise making purchases in accordance with one ' s own principles and society's requirements.
While shopping, take a moment to check in on your personal welfare or write in your appreciation diary Collaborating on Christmas gifting programs with local women-led social entrepreneurs Striking a balance between introspection, community joy, and holiday bustle
Setting limits, acknowledging little victories, and contributing to regional causes are some mental health advice for business owners and gift-givers Selecting presents that help women creates a sense of purpose, extends influence, and strengthens the idea that every action matters for a greater good over the holiday season
Shop, Share, Celebrate
This holiday season, every Canadian can support women-owned companies and entrepreneurs by shopping locally, sharing stories, and participating in community activities and campaigns Purposeful decisions promote economic empowerment, creative innovation, and stronger communities for everyone
By shopping and sharing, Canadians celebrate skill and variety while also providing the best type of gift: meaningful effect Bring friends and family into the cause, support brands led by women and underrepresented founders, and establish a Christmas empowerment tradition that will linger until the new year.
Subscribe to She & Success Business Magazine and follow us on she&success.ca to stay updated on funding opportunities, entrepreneurial insights, and inspiring stories of women making a difference across Canada.
Disclaimer: This article is for informational purposes. She & Success Business Magazine does not endorse or guarantee any products or services mentioned Readers should conduct their own research and due diligence
TheDigitalLegacyofHouseofGolde
In an exclusive interview with She & Success Business Magazine, Golden J. Johnson, founder of House of Golde, offers a rare look into the mindset and methodology behind one of today’s most quietly influential voices in digital legacy building Known for reshaping how entrepreneurs think about visibility, identity, and long-term impact, she has introduced a new era of leadership rooted not in constant reinvention, but in intentional refinement
Golden J Johnson is a digital legacy strategist, business and creative consultant, certified mindset and success advisor, certified in artificial intelligence, and founder of House of Golde House of Golde is a refining and growth firm based in Mississauga, Ontario ,serving and certifying entrepreneurs and brands across the globe.
Her background spans creative direction, neuroscience, organizational change, and digital strategy. She helps leaders build credibility, align identity with vision, and architect a digital legacy that outlives trends Golden J Johnson is known for her visions and curated blueprints for growth, her legacy minded frameworks, and her ability to translate complex ideas into practical systems entrepreneurs can use immediately
Her work blends AI literacy, mindset discipline, and creative strategic refinement to help founders grow with integrity and long term impact. Her core focus is clarity, confidence, and legacy that can be seen, searched, and sustained.
House of Golde began as a consulting firm but has evolved into a global movement for legacy-driven leadership. Could you walk us through that evolution and what inspired its transformation into a brand that champions digital legacy and refinement?
My clients happen to span across many industries. When I first started out I coached leaders and owners from the business, fashion, architecture, tech, and hospitality industries The evolution happened very quickly, I am very keen to patterns and notices that leaders across all industries were held back by identity, structures, and the way they thought about their business Their mindset were managing their business, their growth, and lifestyle Every client shaped our signature House of Golde evolved client by client Every leader I worked with shaped what eventually became The Refining Suite, because I kept seeing the same truth: growth never comes from drastic reinvention It comes from subtle, strategic refinements skills, systems, and mindset shifts that compound over time and strengthen both the brand and the person behind it Those client transformations became the blueprint, and witnessing them confirmed this methodology works across industries, stages, and personalities
You’ve spoken about the rise of Generative Engine Optimization (GEO). How do you see GEO changing how small businesses approach visibility and digital positioning in an AI-first economy?
I think its an amazing pivot, right now GEO is free to do it takes a specific visibility stack to get in, some AI literacy, and background in SEO fundamentals but once you ’ re in its a new wave of visibility no need for ads or an expert, I designed blueprints for customized visibility stacks for many start up founders to get in on GEO and they’ve had great success One thing I’d say is its not for everyone and its always best to connect with a expert who can guide you to future proof legacy and business GEO is a important contender but not a end all tactic We still require human relationship building and human strategies for business success GEO helps us get to humans who are actively searching for our offers and services, without the need of our attention towards it
You emphasize “refinement” over “reinvention.” What does refinement look like in practice for entrepreneurs looking to sustain relevance, trust, and authority in rapidly changing markets?
I created a youtube video on this “micro habits for success ” its about the small steps we take everyday to align our embodiment with our goals Many entrepreneurs think they take a strategy, and then apply it to achieve the goal however there is so many nuances being missed. Instead of reinvention - which based on studies is very difficult for the mind to actually except, I found that refining is the best way, I’ve seen 100% of my clients do well with refining than reinvention whether thats for branding, operations, team structure, and of course their own mindset Refinement isn’t a temporary thing It’s a lifestyle
For entrepreneurs in fast-moving markets, it looks like this:
Tightening your message until it cuts through noise, not adds to it.
Reviewing your systems weekly so nothing relies on memory or mood.
Updating your offers based on real data, not ego or old assumptions.
Strengthening credibility signals ( proof, case studies, reviews ) before scaling
As AI tools become more integrated into branding and business, what ethical pitfalls should small business owners be aware of? How do you personally ensure that innovation at House of Golde always aligns with integrity and human values?
AI is speeding up branding, content, and decision-making, but that acceleration comes with ethical landmines most small business owners overlook The pitfalls aren’t dramatic they’re subtle Borrowed identity is the first When founders let AI take over their voice, their brand starts to sound like everyone else, and trust dissolves quietly The second is fabricated authority: AI makes it easy to exaggerate results or present expertise you can’t defend. Then there’s careless data handling … feeding client information into tools without knowing where it’s stored or how it’s used Over-automation is another trap When everything becomes a shortcut, the brand becomes cold And behind all of this sits the biggest risk: hidden bias AI is trained on imperfect data, which means its outputs can reinforce stereotypes if left unchecked
Re-aligning your identity so the person running the business matches the brand you’re building. AtHouseofGolde,innovationisfilteredthroughalegacy mindsetandtheresponsibilityofyourdigitallegacy.AI supportsyourvoice..itneverreplacesit.Ourtrainings showfoundershowtousegenerativetoolsforstrategy andcreationwithoutlosingtheiridentity.Clientdatais protected,anonymized,andhandledwithcare. Automationenhanceshumanconnection,noterasesit. Everysystemischeckedintentionallythroughalegacymindedlens.
Its a lifestyle of adjusting small things early so you never have to “fix” big things later Thats being a legacy minded entrepreneur is all about
Innovation means nothing if it compromises trust The future belongs to brands that stay human while scaling intelligently
As someone trusted by hundreds of entrepreneurs and global brands, what final advice would you give to small business leaders seeking to build a brand and legacy that lasts beyond trends and technological shifts?
If I had to give one final piece of advice, it would be this: build for longevity, not applause Trends fade Algorithms shift Tools evolve But the leaders who last are the ones who operate from identity Your business isn’t built by the big moments; it’s built by the small, strategic, consistent decisions you make when no one ’ s watching
Choose truth over trends. Choose systems that protect your digital legacy, not shortcuts that dilute it. Let AI support your thinking, but never outsource your integrity or your voice And remember: a brand that outlives you is built on alignment of what you say, what you deliver, and who you become in the process
Disclaimer: The views and opinions expressed in this interview are those of the featured guest and do not necessarily reflect the official policy or position of She & Success Business Magazine. Our mission is to amplify authentic voices, highlight diverse leadership journeys, and share insights that inspire and empower women entrepreneurs and leaders across Canada.
With the bright and shiny festive season around the corner, Canadian women entrepreneurs are showing how well lit the path is by introducing inspiring gifts, services, and campaigns that, in addition to celebrating the season, also empower local communities Every holiday season bears an opportunity to support women-led businesses that blend creativity, purpose, and social impact
Through their enterprises, these women are fostering meaningful connections, from wellproduced, unique products to health getaways and considerate humanitarian endeavours This guide showcases the best of what female businesses have to offer, whether youre looking for the ideal gift, a wellness experience, or ways to give back It also provides advice on striking a balance between business success and personal well-being over the holiday season
Canadian Women-Led Businesses
Canadians looking for meaningful holiday gifts can highlight local women-led businesses that provide one-of-a-kind products, services, and experiences From fashion and jewelry to wellness and home, these brands mix quality and purpose
Mad About Style: Capsule wardrobe basics created in Winnipeg for fashion enthusiasts
Shy Wolf Candles are Taylor Swift-inspired, handpoured, and environmentally friendly, made in Grey Highlands, Ontario
Gems & Juniper: An Ontario-based artisan who creates jewelry, including personalized cremation and breast milk pieces
Birch Jewelry and Press-On Nails (Etsy) offers thoughtful accessories and cosmetic products
Indigenous-Owned: Browse Downie Wenjack's curated Indigenous gift guide for artisans, food, and crafts.
Choosing women-led products encourages creative entrepreneurship, promotes local economies, and provides presents with meaning and impact
Services & Experiences
Women-owned businesses in the travel, wellness, and creative sectors offer retreats, courses, and online consultations for individuals seeking unforgettable experiences
Wellness Retreats: Online classes and wellness retreats are offered by women-run yoga businesses, making them ideal for giving health and mindfulness as gifts.
Creative Workshops: Enroll in courses taught by Canadian founders in jewelry-making, flower design, or ceramics.
Responsible Travel: For 2025 and 2026, reserve vacations with women-owned travel companies that prioritize sustainability and genuine community ties
By promoting self-care, personal development, and quality time spent with loved ones, these services encapsulate the festive spirit During the holidays, many founders collaborate with nonprofits to donate to philanthropic causes.
Balancing Success and Wellbeing
It may be both enjoyable and stressful to run a business over the holidays Prominent Canadian businesspeople stress the value of purposeful gratitude, boundaries, and mindfulness
Experts advise entrepreneurs to plan their downtime: Even when work is hectic, schedule time for relaxation and family.
Journaling gratitude: Every week, reflect on your successes and express gratitude to those who helped; this promotes optimism and mental well-being.
When feasible, delegate: Assign holiday tasks to team members.
Celebrate small successes: Use team celebrations, gifts, or thank-you notes to mark accomplishments
Business executives who include wellness activities in their daily routines not only prosper financially but also safeguard their wellbeing, feel connected, and begin the new year with renewed energy and inspiration
Gratitude and Giving Back
Women entrepreneurs frequently organize festive programs to benefit communities, such as donating a portion of their profits, organizing food and toy drives, and encouraging volunteerism. Brands like Diva International, for example, donate sustainable menstrual products to juvenile shelters and indigenous communities, and many retail founders hold pop-up events with proceeds going to local NGOs
These campaigns continue to emphasize the importance of practicing appreciation Founders propose setting aside time to thank clients, partners, and teams via personal notes, social media spotlights, or workplace meetings These gestures promote loyalty, improve well-being, and give holiday businesses greater purpose
Festive Self-Care Checklist
A short self-care and success checklist for female entrepreneurs over the holidays:
Curate holiday product and service bundles from local womenowned businesses to share with customers and employees
Set aside non-business hours for relaxation and celebratory events.
Write one thank-you message per week to partners, team members, or clients.
Delegate tasks and say no to unnecessary commitments.
Attend at least one virtual workshop or mental health seminar to improve your personal well-being
Contribute to at least one giving effort, such as food, gift, or contribution drives.
Reflect and make three intentions for the new year, focusing on balance and joy.
Remember that the holiday season is about connection, thankfulness, and making an impact business success develops alongside selfcare, community, and sharing
Shine Bright Together
Celebrating the holidays through Canadian women-led businesses gifting, giving, and growing together has a positive impact on families, communities, and entrepreneurs themselves. Women leaders ensure the brightness of their personal and professional lives by selecting meaningful presents, promoting well-being, and adopting gratitude rituals The new year will begin with fresh purpose, energy, and optimism the ultimate gift of an energized community
Subscribe to She & Success Business Magazine and follow us on she&success.ca to stay updated on funding opportunities, entrepreneurial insights, and inspiring stories of women making a difference across Canada. Disclaimer: This article is for informational purposes She & Success Business Magazine does not endorse or guarantee any products or services mentioned. Readers should conduct their own research and due diligence
2025Canadian WomenEntrepreneur AwardWinners
In 2025, Canadian women entrepreneurs set new records by creating groundbreaking businesses, innovating across industries, and having a significant social impact The 33rd annual RBC Canadian Women Entrepreneur Awards and the RPA Women Entrepreneur Awards Gala, both of which showcased the fantastic experiences and achievements of visionary business leaders, were significant events that recognized this spirit
Their experiences serve as evidence of the strength of tenacity, inventiveness, and the assistance offered by Canadian networks and communities committed to promoting women in business
The 2025 RBC Canadian Women Entrepreneur Awards: Champions of Growth and Innovation
Presented by Women of Influence+, the RBC Canadian Women Entrepreneur Awards are regarded as the top national award for women in business, honouring long-term influence, leadership, and innovation Seven exceptional honorees from a variety of industries, including fintech, health, fashion, conservation, and civic service, were recognized at a banquet in Toronto in 2025
Meet the 2025 Award Winners:
Micro-Business Award: Nancy Wingham, Nuez Acres
Start-Up Award: Alexa Suter, Huha
RBC Momentum Award: Rasha Katabi, Brim Financial
Social Change (Regional): Erin Seeley, YWCA Metro Vancouver
Social Change (National): Catherine Grenier, The Nature Conservancy of Canada
Every laureate's journey offers a different perspective on effect and perseverance Nancy Wingham of Nuez Acres built a successful microbusiness known for excellence and community involvement out of her love of health and natural ingredients The creative force of Huha, Alexa Suter, revolutionized the fashion and wellness start-up industry by upending the development of women ' s health-focused underwear In the meantime, Rasha Katabi at Brim Financial spearheaded a remarkable expansion in Canadian fintech by introducing accessible financial products and a committed work environment
The social impact winners were equally inspiring: Erin Seeley (YWCA Metro Vancouver) advocated for womens empowerment and shelter projects, while Catherine Grenier of The Nature Conservancy increased national conservation efforts. Chantal Michel (Librairie Raffin Inc.) received an award for digital and community innovation in the book and education industries Fatima Ebrahim Jivraj, who runs Family Braces, has set a new benchmark for patient care and small business success
The RPA Women Entrepreneur Awards: Recognizing Leaders Driving Change
The RPA Women Entrepreneur Awards, now in its seventh year, are hosted by the Society of Professional Accountants of Canada and recognize women who are driving economic advancement and providing community leadership This event, which is closely related to Canada's Small Business Week, is unusual in that it recognizes entrepreneurs based on their ability to inspire and drive transformation for themselves, their organizations, and entire industries, rather than their category or scale
The absence of costs or entry barriers highlights the award's dedication to inclusivity and accessibility As a representation of Canada's expanding network of women-led success stories, winners are chosen for outstanding innovation, company expansion, and social service The goal of the RPA-WEA's stringent selection procedure and ongoing advocacy initiatives is to reduce gender disparities in professional and entrepreneurial domains
Journeys of Impact The Ripple Effect of Leadership
These award winners' accomplishments go beyond their personal lives, empowering women across Canada These women inspire the next generation to take risks in business and society, start projects in education and social change, and offer their knowledge as mentors Increased representation continues to support both a diversified national identity and economic progress, from startups to industry giants
Inspiration for 2026
In addition to honouring past accomplishments, the tales honoured at these awards serve as a source of inspiration for future possibilities As more women pursue entrepreneurship in 2026, the values of creativity, inclusivity, and fortitude will remain crucial Women of Influence+, RPA Canada, and several grassroots networks will continue to offer platforms, recognition, and mentorship, enabling Canadian women to achieve ever-greater victories and inspirational journeys
Subscribe to She & Success Business Magazine and follow us on she&success.ca to stay updated on funding opportunities, entrepreneurial insights, and inspiring stories of women making a difference across Canada.
Disclaimer: This article is for informational purposes She & Success Business Magazine does not endorse or guarantee any products or services mentioned Readers should conduct their own research and due diligence
MarjorickFoisy,
A Deep tech Pioneer in Canada
Ranked among the world’s top 10 university-linked incubators by UBI Global, Centech is recognized as a leader in Deep tech incubation Its programs support high-potential startups addressing some of society’s most pressing challenges from medical devices and digital health to clean energy and advanced materials These industries require talent, technical rigor, and specialized support, and Centech has built its ecosystem to drive growth at every stage
Leadership That Shapes Centech’s Future
Centech has been shaped by leaders who believe deeply in the transformative power of technology. From 2016 to 2023, its former CEO strengthened international reach and helped establish Ax C, the collaborative innovation hub where Centech now thrives
IsMontreal’sLaunchpad forDeeptechInnovation
Centech, a top-tier incubator powering a new wave of innovation across Québec and beyond, sits at the heart of Montreal’s emergence as one of North America’s fastest-growing tech hubs Established in 1996 by the École de technologie supérieure (ÉTS), Centech supports technology entrepreneurs and innovators in developing scalable solutions with global impact
Its mission is to provide entrepreneurs with the tools, coaching, training, and connections needed to transform engineering- and science-based concepts into successful companies Centech specializes in Deep tech, with focus areas including advanced manufacturing, Industry 4 0, medtech, microelectronics, quantum technologies, clean technologies, and smart mobility. Through its Collision Lab, Centech also accelerates corporate innovation by connecting startups with major companies to co-develop concrete solutions.
In January 2024, Marjorick Foisy was appointed as Centech’s new General Manager, bringing a fresh vision and a strong commitment to inclusive innovation As a woman leader in the Deep tech and startup ecosystem, she embodies the mission of She & Success Business Magazine by championing the next generation of women entrepreneurs.
Her leadership marks a new chapter focused on expanding opportunities, increasing diversity in Deep tech, and strengthening an ecosystem where bold ideas, and the women behind them, can fully flourish.
Targeted Acceleration and Propulsion
Centech’s programs are designed for committed entrepreneurs Each year, more than 140 companies are supported through its programs. The 12-week Acceleration program gives founders access to professional mentoring, practical training, and an extensive network of industry experts Startups that reach commercialization potential can then join Propulsion, a two-year program focused on longterm growth, funding readiness, and go-to-market strategy
Participants benefit from hands-on business guidance and connections to engineering expertise, prototype facilities via Ax c and ÉTS, and key industry partners essential ingredients for transforming complex concepts into impactful technologies
Open Innovation and Corporate Partnerships
Centech’s Collision Lab is a unique open-innovation hub that connects startups with large companies to codevelop concrete, sector-specific solutions With partners such as Airbus, Thales, Merck, Bell Canada, CAE, the Port of Québec, and Alstom, this collaborative model accelerates technology adoption and reflects the practical, cross-sector innovation culture that defines Québec
Why Startups Choose Centech
Deep tech Drives Competitiveness
Centech’s focus on engineering-driven innovation strengthens Québec and Canada’s position in the global Deep tech landscape The region is already recognized as a world-class hub for scientific and engineering excellence, and Centech helps turn that strength into economic impact
Partnerships Amplify Reach
High-impact collaborations, such as the 2024 partnership with Alstom to develop sustainable mobility solutions, show how Centech connects startups with global industry leaders to accelerate real-world adoption
Its commitment to sustainability, equity, and inclusion helps strengthen Québec’s innovation landscape Centech is actively working to increase the presence of women-led companies across its strategic sectors, reflecting its dedication to building a more diverse Deep Tech environment.
Building for the
Future
With support from government and industry partners, Centech continues to grow its reach. Its expanding collaborations with founders, investors, and corporate innovation leaders help ensure the next generation of digital and deeptechnology startups have the resources they need to thrive
What sets Centech apart is not space or funding, but a comprehensive ecosystem Its programs connect founders with mentors, industry partners, investors, and technical resources, enabling deeper learning, faster iteration, and stronger commercialization outcomes
Centech supports sectors that will define the future: clean energy, advanced manufacturing, medtech, AI/ML, quantum technologies, and climate innovation areas where Québec talent and Canadian entrepreneurs excel
Driving Real Impact in Québec’s Tech Ecosystem
Centech has contributed to the creation of thousands of jobs and hundreds of millions of dollars in investment Its alumni continue to lead in their fields, demonstrating the power of structured support for high-potential innovators. Today, its network brings together entrepreneurs, students, investors, large enterprises, and ecosystem partners across Canada and internationally
The addition of new initiatives, combined with Centechs presence in Ax C, a space where the innovation ecosystem connects and collaborates, reinforces Montreals position as a global centre for talent, investment, and startup development
Conclusion
More than just an incubator, Centech is open to all and serves as a launchpad for ambitious entrepreneurs who want to use technology to change the world. It actively encourages greater participation from women and diverse founders, while offering a collaborative community committed to building a bold future for Québec and Canada Learn more about future events, collaborations, and programs at centech co/en
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Disclaimer: This article is for informational purposes She & Success Business Magazine does not endorse or guarantee any products or services mentioned. Readers should conduct their own research and due diligence
As business leaders and change agents, Canadian women entrepreneurs demonstrated the value of giving, mentoring, and celebrating throughout 2025 These female executives actively support local economies and promote fairness through everything from year-end donations and celebratory charity campaigns to professional mentorship programs and employee volunteer work In addition to inventiveness, Canadian entrepreneurs are known for their generosity and thankfulness, demonstrating that success entails helping others just as much as increasing earnings.
Empowering Women to Lead
A key component of Canadian women ' s entrepreneurship is mentoring. Programs such as WeBC's One-to-One Mentoring pair up aspiring business owners with seasoned founders for six months of goal-setting and support Mentees report new skills, strategic alliances, and improved clarity on their business vision They also receive practical counsel, respite from loneliness, and commercial confidence Women's perspectives are further amplified through national initiatives like the TD Women in Enterprise mentorship series and EWG's international mentorship modules, which also foster digital skills and financial literacy
"Storytelling and personal coaching are how we remove barriers and build confidence," says Takondwa, a leader who works with EWG to coach first-generation women founders Mentorship boosts collective well-being, encourages resilience, and ignites new businesses across Canada, demonstrating that all entrepreneurs gain from offering and receiving advice
Stories of Giving Back
In 2025, Canadian women entrepreneurs led numerous charitable activities Award-winning executives from the RBC Canadian Women Entrepreneur Awards and the RPA Gala increased Christmas charitable collaborations, gave sales revenues to local food banks and shelters, and organized volunteer drives Notable social changemakers, such as Carinne Chambers-Saini (Diva International), worked on period poverty initiatives, providing environmentally friendly products to youth shelters and Indigenous communities
Acknowledged for her work at the Weston Frontlines Centre, Stachen Frederick organized staff and youth for holiday toy collecting campaigns, mental health resource awareness campaigns, and neighbourhood clean-up initiatives Giving has a cascading impact that builds better, more compassionate communities for all generations, strengthens families, and supports neighbourhood organizations.
Equality in Celebration
For Canadian women entrepreneurs, festive impact is becoming increasingly common To assist womenowned microbusinesses and seasonal pop-up markets, owners launch "buy local, give local" marketing initiatives during the holiday season Events like the Women Entrepreneurs Summit highlight the value of helping small businesses by combining year-end networking with charitable donations and motivational training
The ripple effect is what makes these stories unique: prosperous female entrepreneurs use their personal success to empower their communities They encourage upcoming corporate leaders to enhance others through outreach, philanthropic giving, and mentoring The genuine worth of women ' s entrepreneurship in Canada is demonstrated by national awards and initiatives that honour both social impact and commercial achievement
These initiatives are growing as 2026 approaches Driven by women who have benefited from support and now return the favour, new mentoring programs aimed at Indigenous, immigrant, and marginalized entrepreneurs are emerging To ensure the next generation has access to resources, role models, and a culture of giving back, local business groups work with schools and nonprofits to spread the festive spirit and entrepreneurial expertise
Looking Forward with Gratitude
In Canada, women ' s entrepreneurship is now deeply ingrained with giving back, mentoring, and spearheading celebratory activities These CEOs create more than just enterprises; they foster joyous customs, equity, and hope that uplift communities and inspire people to embrace growth and charity Women who mix ambition and compassion will write the next chapter, establishing a legacy that encourages all ambitious business owners to lead with heart and vision
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Disclaimer: This article is for informational purposes She & Success Business Magazine does not endorse or guarantee any products or services mentioned Readers should conduct their own research and due diligence
Strong support networks, changing community initiatives, and an increase in networking events are the main drivers of Canada's flourishing network of female entrepreneurs In 2025, peerdriven initiatives, business groups, and government policies all contributed to the growth and success of women-led firms. Using national tools, collective wisdom, and deliberate review rituals as their compass, female founders consider what it takes to make ambitious goals for the upcoming year as the year draws to a conclusion
Canada’s Women Entrepreneurship Strategy (WES)
At the center of Canada's initiatives is the multibillion-dollar Women Entrepreneurship Strategy (WES), a government program aimed at addressing long-standing barriers and giving equitable access to finance, mentorship, and market opportunities Since its founding, WES has empowered over 400,000 female entrepreneurs, fostering a stronger ecosystem and providing direct access to grants, loans, and training. Key WES components are:
The Women Entrepreneurs Loan Fund (loans of up to $50,000)
The
Inclusive Women’s Venture Capital Initiative
The WES Ecosystem Fund (capacity development for incubators, accelerators, and peer-to-peer assistance programs)
WES collaborates with regional hubs, such as the Women Entrepreneurship Knowledge Hub (WEKH), to support research, policy advocacy, and connectivity
Community Programs and Networking Events
Public and private community programs give women grassroots access to peer support, mentorship, and expertise Organizations such as Startup Women (Startup Canada) hold free instructional webinars, inperson workshops, industry roundtables, and awards programs nationwide throughout the year Regional partners, such as Futurpreneur's Women in Entrepreneurship Initiative, offer resources for skill development, networking, and mentoring tailored to women entrepreneurs at various stages of their businesses
forWomen Entrepreneurs inCanada
Prominent yearly gatherings, including the RPA Women Entrepreneur Awards and the WBE Canada National Conference, unite activists, business executives, and prospective entrepreneurs, creating connections that endure long after the events
An Actionable Year-End Checklist
As the holidays approach, women entrepreneurs can do an organized year-end review to celebrate accomplishments and set goals for future growth Here's a practical checklist based on best practices from Canadian founders and business coaches:
Review the Core Goals: List your goals for 2025 Which goals were reached, surpassed, or should be reset for 2026?
Analyze key metrics. Evaluate financials, sales, customer feedback, and operational milestones. Determine what went well and where you can improve
Document successes and learnings. Capture personal and team achievements, as well as lessons from setbacks—pride and humility pave the route for progress.
Reconnect with Your 'Why': Evaluate how well your business reflects your personal values and mission
Plan for Change: Identify two strategic pivots or investments needed to achieve next year ' s goals
Schedule gratitude journaling: Send thankyou notes to clients, partners, mentors, and employees
Celebrate together: Organize a celebratory team session to express gratitude, reflect, and set the tone for 2026.
Draft SMART goals for 2026: Make your plans actionable and measurable so they can be easily reviewed next year.
Festive Goal-Setting and Gratitude Rituals
Women entrepreneurs advise formalizing thankfulness through team rituals and written reflections, combining business with seasonal spirit Simple or digital, keeping a gratitude journal makes it easier to identify which collaborations, initiatives, or mentors provided exceptional value this year Some leaders encourage a culture of group achievement by asking everyone to "share one win and one thank you " during a year-end team retreat or holiday party
Clarifying intentions and igniting new goals can be achieved by solitary entrepreneurs who set aside a mindful moment each week in December for introspection and future visioning In addition to enhancing company ethos, thoughtful social media posts that express thanks also highlight partners and collaborators.
The best practices for establishing goals include combining celebration and accountability: in early 2026, the founders create two or three ambitious yet attainable goals, record the necessary personal activities, and communicate these with at least one advisor for follow-up
Progress, Connection, and Celebration
For women leaders getting ready for 2026, year-end rituals, community activities, and support from Canada's Women Entrepreneurship Strategy provide both tactical and emotional fuel Entrepreneurs end the year with a fresh sense of purpose and vigour by leveraging networks, assessing the year transparently, and incorporating gratitude into team culture and business strategy
Every Canadian businesswoman has a plan in a world where reflection and support go hand in hand: make the most of the resources at her disposal, foster a sense of community, and acknowledge even the most minor victories One aim, one thankfulness, and one audacious move at a time are the building blocks of the next chapter
Subscribe to She & Success Business Magazine and follow us on she&success.ca to stay updated on funding opportunities, entrepreneurial insights, and inspiring stories of women making a difference across Canada. Disclaimer:This article
asCanadianWomen Preparefor2026
Canadian women entrepreneurs are establishing a vibrant agenda for expansion and innovation as 2025 draws to a close Women entrepreneurs are prioritizing technology adoption, market expansion, and social impact initiatives thanks to encouraging national policies and growing networks The Women Entrepreneurship Strategy (WES) and other economic initiatives in Canada are opening up new avenues for advancement These opportunities are being used by forward-thinking leaders to support audacious goals, fortify their teams, and establish long-lasting equity across industries.
Growth and Innovation Strategies
Business experts and experienced entrepreneurs emphasize the need for long-term planning to drive innovation and build businesses Erin Sisko, founder of The Elleiance Network, recommends setting ambitious but achievable goals, measuring progress, defining impact, and seeking community partnerships
The 2025 Capital Elle Business Impact Award, which provides $50,000 in funding and support to women founders expanding into underfunded industries in 2026, exemplifies this
The federal government's updated economic plans for 2025-2026 incorporate gender equality within mainstream funding channels, procurement, and export growth As a result, more women business owners will have access to operating cash, early-stage financing, and specialized innovation support Commentators such as Mary Ng (Minister of Export Promotion) note that women-led businesses are leading the next wave in technology, creative industries, and sustainable business, emphasizing teamwork and flexibility
Entrepreneur’s Perspectives Funding, Programs, and Networks
Social impact is becoming a top priority for Canadian women entrepreneurs in 2026 Leaders see the connection between commercial progress and societal value, from eco-friendly operations to diversity efforts and mentorship programs The creators intend "to double down on purpose-driven work whether that's community training, environmental stewardship, or advocacy for women ' s leadership," according to a recent study from Women Leading Change in Social Impact.
Additionally, innovators are committed to expanding mentorship networks, promoting employee welfare, and recruiting inclusively Women entrepreneurs ensure success benefits not only shareholders but also their communities and the environment by incorporating values-driven missions into their strategic goals Networks like WESK and WEKH, as well as award programs like the Elleiance Impact Award, support social enterprise and help leaders track and report successful results
Planning for Uncertainty
In today's world, planning necessitates mastering uncertainty Expert counsel emphasizes the significance of scenario thinking, financial resilience, and agile leadership The majority of business owners advise adopting flexible labour practices, embracing digital transformation, and reviewing operational goals quarterly To overcome early-stage funding shortages and encourage risk-taking in growth, Canada's 2025 budget includes long-term investments in womens business centers, support for the creative economy, and a new $750 million capital project launching in 2026
Leaders may exchange best practices, refine strategies, and obtain timely information on funding, procurement, and export prospects through peer networks and sector groupings. These steps ensure that objectives are both challenging and attainable, even in a rapidly changing economic environment
Canadian women entrepreneurs are leveraging a growing network of support to turn their ambitions into reality To promote greater involvement in high-growth industries, the Women Entrepreneurship Strategy offers a range of funding, education, and mentorship initiatives, as well as regional innovation funds The 2026 budget allocates funds to women entrepreneurs at all stages of development through targeted investments in AI, cutting-edge technology, creative sectors, and social innovation
To help women define business milestones and celebrate victories, leading networks such as WESK, WEKH, and Elleiance offer training, peer circles, and focused advice services Green awards enable creative companies to take the lead in sustainability, while export development programs and national trade missions offer exposure to new markets When combined, these routes ensure sustained growth and inclusive success for women-owned businesses
Canada’s Vision for Women in Business
By 2026, Canada wants to address financing gaps, increase the number of companies owned by women, and establish women as leaders in social impact, innovation, and employment creation Regional equity and diversity remain at the forefront of the national agenda thanks to the Gender Results Framework, which is integrated into economic policy As women entrepreneurs proactively engage in procurement, export, the creative industry, clean technology, and community development, policy experts expect even greater advancements
In addition to planning for expansion, Canadian women entrepreneurs are spearheading a national movement for resilience and constructive change through a variety of new financing options, network development, and prestigious industry awards New chances for empowerment, connection, and long-lasting influence are anticipated in the upcoming year
Subscribe to She & Success Business Magazine and follow us on she&success.ca to stay updated on funding opportunities, entrepreneurial insights, and inspiring stories of women making a difference across Canada.
Disclaimer: This article is for informational purposes She & Success Business Magazine does not endorse or guarantee any products or services mentioned Readers should conduct their own research and due diligence
OnWomenEmpowerment &FestiveImpact
In Canada, 2025 was a watershed moment for recognizing women-led corporate accomplishments Women entrepreneurs from Saskatoon to Burlington attended signature events such as Saskatchewan's WESK Gala and Ontario's HERhalton These events not only acknowledged entrepreneurial success through awards but also created dynamic marketplaces to showcase member businesses, encourage collaboration, and honour the long-term benefits of mentorship and resilience
The WESK Gala celebrated its 30th anniversary with unique tributes and time capsules, highlighting the history of empowering women since 1995 HERhalton electrified female business owners with thought-provoking panels, engaging keynotes, and genuine networking, resulting in lasting partnerships and new projects for the coming year
National Awards and Recognitions
National programs such as the RPA Women Entrepreneur Awards, the WBE Canada National Conference, and the Women of Influence RBC Awards highlighted trailblazers, innovators, and role models from coast to coast These meetings bring together hundreds of women and supporters to celebrate progress, innovation, resilience, and the positive influence women have on their communities and the economy.
To ensure that a variety of success stories and paths were highlighted, new categories in 2025 honoured not only corporate performance but also community impact, growth through adversity, and leadership in innovation To empower and have an impact on Canadian business, finalists and honorees use their platforms to mentor the next generation through seminars and cross-regional connections
Diverse Voices
Indigenous women entrepreneurs are becoming more well-known for fusing commercial success with social responsibility, community empowerment, and cultural preservation Indigenous leaders have a platform to network, secure funding, and uphold tradition through business, thanks to initiatives such as the Indigenous Women's Entrepreneurship Fund and events like International Women's Day Indigenous women are pushing change, promoting economic resilience, and preserving cultural origins through anything from ecofriendly businesses to digital-first endeavours.
Festive Impact
At the Immigrant Women Entrepreneurs Forum, immigrant women shared their experiences of flexibility, creativity, and cross-cultural leadership while also celebrating their impact Success stories include entrepreneurs starting new businesses, securing community grants, and inspiring others through mentoring and workshops These gatherings foster safe environments for education, development, and unity, demonstrating how bravery and teamwork can overcome obstacles and create new opportunities community building Marketplace pop-ups like WESK and regional gatherings like HERhalton give small business owners a chance to showcase their goods, interact with clients, and support charitable causes Additionally, these markets urge customers to "buy local, support women " by highlighting women ' s contributions to local economies
Greater aspirations for 2026 are being fueled by the momentum from 2025's awards, events, and community get-togethers WESK, HERhalton, Indigenous networks, and newcomer forums are examples of support systems that provide women with visibility, resources, education, and collective power With focused initiatives for business training, finance access, and mentoring, regional, cultural, and national networks are growing
There is a conscious push to elevate underrepresented founders, including minority, Indigenous, rural, and newcomer women, to build a better, more inclusive entrepreneurial ecosystem. Looking ahead to 2026, Canadian networks promise more peer-to-peer events, grant and financing opportunities, collaborative market access, and story-sharing platforms that promote economic and social development
Spirited Celebration and Empowerment
Canada's women-led business sector will conclude 2025 united in celebration, gratitude, and purpose Awards, marketplaces, and galas raise voices, encourage inclusivity, and spark change, while the diversity of Indigenous and immigrant creators infuses every event with inspiration and hope Together, these women are creating a more prosperous, more vibrant economy and society by sharing wisdom and developing new traditions of connection and support
Looking ahead, every Canadian entrepreneur, regardless of background, has access to opportunities for growth, equality, and impact The next chapter will be written collaboratively, festively, and boldly, making it a year of empowerment and substantial change for women in business.
Subscribe to She & Success Business Magazine and follow us on she&success.ca to stay updated on funding opportunities, entrepreneurial insights, and inspiring stories of women making a difference across Canada.
Disclaimer: This article is for informational purposes She & Success Business Magazine does not endorse or guarantee any products or services mentioned Readers should conduct their own research and due diligence
DigitalSkillsforWomen+ inNovaScotia
It can be intimidating to break into the tech industry, particularly for women and gender diverse individuals without formal training in the sector This is being changed by Digital Nova Scotia's Digital Skills for Women+ program, which provides newcomers and career-switchers in Nova Scotia with a free, accessible, and encouraging introduction to digital careers As a result, more women in technology in Canada are boldly pursuing fulfilling careers and starting companies in one of Canada's fastest-growing industries
Inclusive Learning Designed by Women, for Women
Women who experienced the conventional obstacles to entering the technology sector personally created Digital Skills for Women+ It does not presuppose prior industry experience, unlike other bootcamps The curriculum helps learners navigate the world of digital opportunities, demystifies industry jargon, and boosts confidence Content is tailored to each group ' s requirements and goals and delivered in batches of six, three-hour virtual sessions spread over seven weeks Topics covered include digital marketing, analytics, SEO, databases, cybersecurity, programming, and more
After completing the program, participants have a stronger foundation in digital skills and the confidence to pursue careers in tech or further education The sessions emphasize the functional "language of the industry" and introduce participants to in-demand skills that influence everything from cybersecurity to internet business. Real tech job experiences, tools, and next steps are revealed through guest sessions with professionals in the field
Most importantly, Digital Skills for Women+ emphasizes that the tech industry welcomes people from all backgrounds and that diversity fuels innovation Anyone can build a career in tech, no matter their past training or experience Alumni testimonials show how people transitioned from non-technical industries into data management, digital marketing, and even artificial intelligence, underscoring the fundamental idea that anyone interested and willing to learn can build a career in this industry
Free, Flexible, and Supported by Community
The program is entirely free for selected applicants, thanks to funding from sponsors, the Atlantic Canada Opportunities Agency, and Digital Nova Scotia The format is accessible to working parents, students, and those with hectic schedules because of its flexible scheduling, which includes classes on Thursday evenings or Saturday mornings Strong demand and frequent new cohorts attest to women ' s growing interest and their high levels of satisfaction with the experience
Advancing Diversity in Nova Scotia’s Digital Economy
Digital Nova Scotia’s goal is to support the province's thriving, inclusive digital economy For the industry's future, this entails developing innovative, self-assured, and diverse leadership, as well as addressing talent shortages A key component of this strategy is Digital Skills for Women+, which connects graduates to opportunities and supports the growth of Nova Scotia's economy in tandem with the community's changing demographics
Digital workforce programs bridge the gap between traditional career paths and the changing digital economy Diversity advancement is crucial, and it provides people with the knowledge, skills, and resources they need to thrive in technology-driven industries
Conclusion
Digital Skills for Women+ is a welcoming first step for women and gender-diverse people eager to explore digital, whether to start a new adventure, upskill, or launch a business Digital Nova Scotia is making sure the province's tech industry gets stronger and more inclusive every year by fostering a sense of community and confidence Visit here to learn more about the program and latest updates: https://digitalnovascotia com/
Subscribe to She & Success Business Magazine and follow us on she&success.ca to stay updated on funding opportunities, entrepreneurial insights, and inspiring stories of women making a difference across Canada.
Disclaimer: This article is for informational purposes She & Success Business Magazine does not endorse or guarantee any products or services mentioned. Readers should conduct their own research and due diligence
withInspirationfor WomenEntrepreneurs
The Canadian entrepreneurial scene in 2025 is a monument to the strength of community, tenacity, and development in an era of joy and appreciation. To encourage newcomers and aspiring leaders, Canadian women entrepreneurs are sharing their insights Their experiences combine practical guidance, joyous thankfulness, and hard-won lessons, proving that success comes from forming relationships and overcoming obstacles as a team
From Dreamers to Doers
The creator of Knix, Joanna Griffiths, advises young female entrepreneurs that "rejection is redirection " After being turned down by 200 investors, she focused on honesty, listened to her clients, and consistently reimagined her product range to create a multimillion-dollar intimate clothing firm By following her instincts, seeking guidance, and taking calculated risks, Manjit Minhas, co-founder of Minhas Breweries, entered a field dominated by men and expanded her business to a global scale.
Nancy Wingham's experience with Nuez Acres shows newcomers how important it is to innovate while remaining loyal to your roots Her Indigenous-founded company uses local customs and ecological agricultural methods to produce waterless beauty products, demonstrating that social and financial success can be fueled by genuineness and purpose
Starting and Scaling Your Venture
Mentors in Canada emphasize the need to "start before you feel ready " Plan your business carefully, but don't let perfectionism keep you from starting. Seek mentorship and expand your network. Attending industry events and connecting with seasoned founders can lead to opportunities for guidance, collaboration, and funding
Networking: To gain access to resources and mentorship possibilities, sign up for initiatives like Startup Women or make use of the Women's Enterprise Center's services
Continuous Learning: To keep ahead of trends and pick up new abilities, invest in yourself through workshops, online courses, and business seminars
Digital marketing: To reach a larger audience and draw clients, create your online brand utilizing social media, a business website, and digital marketing tools
Financial Management: Utilize government grants, funds dedicated to women, and support groups that facilitate the transition from startup to scale.
Celebrating Wins, Big and Small
Entrepreneurs across Canada reflect on their paths with gratitude in the run-up to the holiday season Many tell tales of using small gestures, such as team dinners, handwritten thank-you notes, and community service, to commemorate first sales, significant collaborations, and team achievements To improve company culture and welfare, one founder in Western Canada has a custom of throwing celebrations where everyone shares one business victory and one personal thank-you
Here are some doable actions for aspiring Canadian women entrepreneurs based on the experiences and wisdom of wellknown founders and mentors:
Create targeted support networks with mentors, industry colleagues, and reliable advisors.
To monitor growth and happiness, set reasonable company goals and review them at year-end.
Accept flexibility and be prepared to change items or company strategies as you gain knowledge.
Invest in digital skills to increase resilience and growth.
Celebrate perseverance rather than just accomplishments and reflect frequently.
Reconnect with mentors, express gratitude to staff, and make optimistic plans for the future during the Christmas season.
Success as an entrepreneur is an ongoing process The holiday season serves as a reminder to take it slow, rejoice, and anticipate new opportunities while appreciating the lessons learned
Closing Reflections
The route for ambitious female entrepreneurs in Canada includes resilience, innovation, and gratitude. Personal tales and joyful customs bring the group together, creating a culture in which gratitude motivates ambition Whether starting a business or scaling one, advice from experienced leaders and mentors helps new founders put their best foot forward Exploring accessible networks, embracing constant learning, and remaining optimistic pave the way for a great new year
In 2026, allow the accomplishments, support, and excitement shared by the Canadian business community to inspire ambitious new adventures Celebrate your victories, praise your staff, and shine together, knowing that every tale, challenge, and triumph will inspire the next generation of female business leaders
Subscribe to She & Success Business Magazine and follow us on she&success.ca to stay updated on funding opportunities, entrepreneurial insights, and inspiring stories of women making a difference across Canada.
Disclaimer: This article is for informational purposes She & Success Business Magazine does not endorse or guarantee any products or services mentioned Readers should conduct their own research and due diligence
Inspiration&Actionon
In 2025, Canadian women entrepreneurs had to navigate a business environment marked by shifting consumer behaviour, volatile markets, and persistent resource shortages. However, their sense of community and resiliency guarantee the industry's continued success These leaders provide lessons for all budding entrepreneurs while turning challenges into opportunities, from obtaining capital to mastering technology and navigating supply chain disruptions Networks like WESK and the Women Entrepreneurship Knowledge Hub (WEKH), as well as Canada's Women Entrepreneurship Strategy (WES), continue to drive this advancement and foster a supportive culture
Adaptability is crucial, as entrepreneurs like Nancy Wingham (Nuez Acres), Joanna Griffiths (Knix), and Michele Romanow (Clearco) show Romanow advises startups to use data, consumer feedback, and strategic innovation to overcome uncertainty, focusing on "turning tough periods into pivots " Griffiths promotes "genuine branding and radical openness, " gaining customers' loyalty by attending to their needs directly even in the face of hundreds of rejections Indigenous leader Wingham emphasizes the value of combining innovation and tradition, using her ancestry to differentiate Nuez Acres in the clean cosmetics industry
According to a recent study, 75% of female entrepreneurs said they successfully handled changing consumer behaviour, and the majority focused on value-added changes, such as improving customer service, rather than cutting prices. The most significant obstacle to technology adoption, according to nearly half, is finance; nevertheless, those who are successful do so by persevering, accepting grant programs, and forming strategic alliances
Lessons from Founders
Closing Gaps In Funding, Tech,
and Supply Chain
For Canadian women entrepreneurs, funding remains the most significant obstacle; many report difficulty securing investment, growing their businesses, and implementing new technologies
Successful leaders advise overcoming these structural obstacles through peer mentorship, women-focused funds, and government subsidies
The Women Entrepreneurship Knowledge Hub (WEKH) and WESK provide founders with funding, support programs, peer mentoring, and vital information
Supply chain uncertainty and hefty tariffs remain continuing problems Top entrepreneurs offer actionable suggestions such as diversifying suppliers, rethinking logistics, and investing in technology in small, incremental steps According to the 2025 State of Women's Entrepreneurship study, businesses with majority-female ownership have higher overall innovation rates, indicating their ability to prosper despite complexity.
Technology Adoption: Barriers and Breakthroughs
Adoption of technology may be both a stimulus and a challenge With 12 3% of companies reporting AI use, women-led enterprises are slightly behind male-led enterprises in this regard However, their total innovation rate is higher than that of male-led organizations, indicating a distinct approach to creativity and problemsolving Common recommendations include using government incentives to offset upfront expenses, participating in pilot programs for emerging technologies, and beginning with basic digital tools for customer management and marketing
Canadian founders advise working together on technology projects and participating in knowledge-sharing programs through hubs such as WEKH This makes digital transformation accessible to everyone by creating an environment where best practices, supplier lists, grant application guidance, and peer help are all in one location
Building a Lasting Community
Young and budding founders frequently emphasize the need to reach out to Canada's community networks "Don't go it alone build your expertise and confidence through peer mentorship," advises one WeBC program graduate, highlighting the importance of national mentoring groups and expert advising sessions in decision-making and progress WESK provides assistance, particularly to newcomers and microbusinesses, through free programs meant to enhance confidence, skills, and community connections
Experienced mentors who work with WEKH and WESK encourage their colleagues to support one another, publicly recognize accomplishments, and "balance business ambition with personal welfare " The ripple effect opens up new avenues for education, teamwork, and individual achievement
A growth mindset and organized support are essential components for emerging leaders to break through the glass ceiling.
Canadian female entrepreneurs believe that long-term success involves both individual grit and collaborative effort An inclusive and empowering ecosystem is built on sector organizations, mentor networks, and government programs Women are encouraged to continue learning, sharing, and creating through support programs such as free business advice, targeted loans, workshops, and networking events
The momentum in 2025 suggests that these networks should continue to lobby for government reforms, additional funding, and broader acceptance of diversity and inclusion in entrepreneurship Almost 19% of Canadian firms are now owned by women, with Indigenous and newcomer founders on the rise, fueled by shared wisdom and mutual resilience
Subscribe to She & Success Business Magazine and follow us on she&success.ca to stay updated on funding opportunities, entrepreneurial insights, and inspiring stories of women making a difference across Canada.
Disclaimer: This article is for informational purposes She & Success Business Magazine does not endorse or guarantee any products or services mentioned Readers should conduct their own research and due diligence
In an exclusive interview with She & Success Business Magazine, Ezza Zahoor-Malik, Founder & CEO of Zalik Academy, opens up about the vision, courage, and conviction behind one of Canada’s most impactful educational movements. What began as a small act of service during the pandemic has grown into an international academy serving over 30,000 families a testament to Ezza’s unwavering belief that every child deserves confidence, mentorship, and someone who sees their greatness
Ezza Yasmeen Malik-Zahoor is a Canadian educator, entrepreneur, and community leader whose work focuses on empowerment, confidence-building, and creating real opportunities for children and families She is the Co-Founder and President of Zalik Academy, an educational organization that has served over 30,000 families worldwide, offering tutoring, enrichment programs, sports, mentorship, entrepreneurship, and academic coaching. Her mission is to help children believe in themselves, build confidence, and discover their greatness.
The Woman Behind the Drive:
You began public speaking at just six years old and have been driven by a lifelong passion for education and empowerment. What inspired you to launch Zalik Academy, and how has your own journey as a firstgeneration immigrant shaped your mission to serve diverse families?
I began public speaking at six years old, inspired by my family’s journey as first-generation immigrants My parents escaped persecution, arriving in Canada in fight-or-flight mode, seeking peace, harmony, and better opportunities for their children Their resilience and hope deeply shaped my passion for education and empowerment.
Growing up, my grandmothers, my mom, and the women in my family raised me and my sisters to be independent, strong, and self-reliant In a community where women were often taught to depend on men, my family said, “No you girls are going to be independent, change the world, and show the power of girls ” That belief gave me a strong sense of purpose from a young age The men in my life my dad and uncles also encouraged me, saying, “Ezza, you ’ re meant to be the Prime Minister of Canada You’re meant to change the world ” Their words fueled my drive to serve the community and carry our legacy forward
Growing up in a large, close-knit family, I saw how unity helped us overcome hardships Seeing many immigrant families struggle, I became a source of support for education and guidance After becoming an early childhood educator and earning my Master’s of Teaching, I’ve dedicated over a decade to serving thousands of families through community centers and nonprofits
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Zalik Academy honors the Zahoor and Malik families’ legacy of humanitarian service. Founded by my husband and me, it’s an institution of love, hope, and inspiration, empowering families and nurturing the next generation.
As a woman of color and a first-generation immigrant, you’ve faced unique challenges in gaining recognition and support for your business. What were the most defining moments in overcoming these barriers, and what lessons did they teach you about leadership and perseverance?
As a woman of color and first-generation immigrant, launching and growing Zalik Academy came with many challenges Being the first in my family to start a business, I often faced doubts and a lack of support People questioned whether business should be my life or purpose, but Zalik Academy is who I am it’s my passion and mission
Six years ago, when I was just beginning, many thought my vision was unrealistic. They didn’t believe a teacher like me could build something meaningful But through hard work, perseverance, and belief in my purpose, I manifested that vision on my own I’ve always stood on my own two feet and remained focused, even when resources and funding were hard to come by
Today, Zalik Academy has partnered with respected organizations like Rubicon and Toronto Kids Fashion Week, growing into a platform that serves and empowers families and youth in our community
These experiences taught me that leadership means never giving up, especially when others believe in your vision Perseverance means pushing forward through doubt and setbacks because the work we do impacts families, survivors, and the next generation That responsibility fuels my commitment every day
Zalik Academy has served over 30,000 families worldwide, offering programs that go beyond academics to teach entrepreneurship and empowerment. What key values guide your educational approach, and how do you measure the real impact of your work?
At Zalik Academy, my educational approach is guided by core values of compassion, empowerment, and service to humanity. As my dad always said, “Love for all, hatred for none ” this principle shapes how I teach and lead. We focus not only on academics but on nurturing entrepreneurship, resilience, and confidence in every child
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Our programs are designed to support each student’s unique journey, especially those facing challenges. We believe in meeting children where they are and helping them grow at their own pace.
I measure the real impact of my work through the success and growth of the families and children we serve When students share their achievements and express how they’ve been inspired, or when families send their prayers and gratitude, I know our mission is making a difference
For me, serving humanity and fostering a community built on love and respect is the heart of Zalik Academy That love and connection is the true measure of our success
You’ve turned your personal history and faith into sources of strength and purpose. How have your experiences as an Muslim woman influenced the culture and leadership style within Zalik Academy?
My experiences as a Muslim woman have deeply shaped the culture and leadership style within Zalik Academy by grounding everything we do in the values of compassion, resilience, and community service Growing up with the principles of love for all, hatred for none, instilled by my faith and family, I lead with empathy and inclusivity This perspective encourages us to create a nurturing environment where every student feels valued and empowered, regardless of their background
Faith has also taught me the importance of perseverance and humility, which translates into a leadership style focused on servant leadership putting the needs of others first and fostering growth both academically and personally At Zalik Academy, we emphasize not only academic excellence but also character development, entrepreneurial spirit, and giving back to the community, reflecting the holistic values inspired by my personal journey
Ultimately, my identity as a Muslim woman fuels a purposedriven approach that champions diversity, uplifts marginalized voices, and strives to build a legacy of positive impact through education and empowerment
Your work represents empowerment on multiple levels—cultural, educational, and personal. What message would you like to share with women and young girls around the world who dream of becoming changemakers in their own communities?
To all the young women and girls around the world, especially my students, my Zalik WARRIORS,
I want to say this: Your background, culture, and personal story are powerful sources of strength never underestimate their value Empowerment begins when you believe in yourself and your unique ability to make a difference, no matter the obstacles you face.
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Every day, fight for yourself and for the women in your community. Stand tall even when it’s hard, because your courage creates a path for others to follow. Remember that change starts with small, consistent steps and a commitment to serve others with compassion and courage. Embrace your identity fully, let your faith or values guide you, and don’t be afraid to lead with kindness and resilience. Surround yourself with a supportive community, seek knowledge relentlessly, and never stop dreaming big.
You have the power to transform not only your own life but also the lives of countless others Your voice matters, your vision matters, and your leadership can light the way for future generations Keep pushing forward your journey is already inspiring the world
With love, Mrs. Malik
Disclaimer: The views and opinions expressed in this interview are those of the featured guest and do not necessarily reflect the official policy or position of She & Success Business Magazine Our mission is to amplify authentic voices, highlight diverse leadership journeys, and share insights that inspire and empower women entrepreneurs and leaders across Canada.
Women-Led Ventures
Canada's entrepreneurial environment is being fueled by diverse women-founded enterprises that drive innovation, social impact, and industry leadership. From fintech and health to Indigenous entrepreneurship, Canadian women are transforming ambitious ideas into sustainable businesses This trend is evident in companies such as Clearco, Knix, Nuez Acres, and Huha, which symbolize not only sectoral brilliance but also the values of equity and community Their stories demonstrate the strength of vision, resilience, and women ' s revolutionary influence in technology, retail, health care, and finance
Fintech for Inclusive Growth
Michele Romanow co-founded Clearco, which revolutionized startup funding by introducing revenue-share money for online retailers Under Romanow's direction, Clearco eliminates the obstacles women typically face when seeking venture capital by providing flexible, non-dilutive financing Data-driven finance can make entrepreneurship more accessible and equitable The company has invested in over 10,000 businesses, with a notable increase in funding for initiatives led by women, Black, and Indigenous founders
Numerous Canadian entrepreneurs were motivated by Clearcos business model to grow without giving up ownership, and the company ' s leadership team publicly supports diversity representation in venture capital and technology. Clearco is an anchor story in Canada's fintech industry thanks to Michele Romanow's open approach to scaling, funding, and shattering obstacles
How Knix Is Transforming Retail & Wellness
Joanna Griffiths founded Knix to create intimate wear that is radically inclusive and comfortable for all women Her innovation leakproof, functional underwear spawned a new product category, and Knix's marketing encouraged women to embrace authenticity and confidence
As CEO, Griffiths guided Knix to global success by focusing on real needs, authenticity, and customer-first innovation, breaking major sales records and spreading Canadian design ideas worldwide Her entrepreneurial journey included 200 rejections before she secured financing, and she used her success to change how businesses communicate with women
Knix operates in the fashion, health, and wellness sectors, with campaigns and community events recognizing "unapologetically powerful" female founders
Nuez Acres Leading An Indigenous Beauty Innovation
Nancy and Anthony Wingham co-founded Nuez Acres, Canada's only Indigenous-owned pecan oil skincare firm, known for its waterless cosmetic products and its devotion to tradition and sustainability The business, which originated in British Columbia and is influenced by Chihuahuan cultural history, promotes pure beauty by working with local farmers and adhering to ethical practices
Pecan oil, an untapped resource, became their breakthrough ingredient, resulting in a product line that honours family traditions, supports Indigenous communities, and promotes environmentally conscious business practices Nancy Wingham's story exemplifies resilience, vision, and community influence, demonstrating how women can develop enterprises founded in both innovation and culture
Startup Winner and Wellness Trendsetter
With carefully crafted, mineral-infused underwear that puts women ' s health and confidence first, Alexa Suter's company Huha is transforming both fashion and wellness Suter's 2025 Women of Influence Awards "Startup Category" medal solidified Huha's status as one of Canadas most promising wellness entrepreneurs
Alexa's journey includes product innovation, industry disruption, and the development of a brand that prioritizes women ' s mental and physical health Huha's rapid expansion and social impact are evidence of Canada's vibrant startup scene, especially those founded by women who use their platforms to drive positive change
Sector Diversity Beyond the Numbers
The narratives of Clearco, Knix, Nuez Acres, and Huha illustrate sector diversity: women-led businesses are represented in fintech, retail, social change, Indigenous entrepreneurship, and health These companies fund underrepresented founders, develop inclusive marketing strategies, support Indigenous farming, and promote self-care to have a greater impact than just making money The following generation is inspired by the ripple effect, which also enhances Canada's community, economy, and culture Collectively, these founders demonstrate that when women take the lead, diversity and innovation thrive
Subscribe to She & Success Business Magazine and follow us on she&success.ca to stay updated on funding opportunities, entrepreneurial insights, and inspiring stories of women making a difference across Canada.
Disclaimer: This article is for informational purposes She & Success Business Magazine does not endorse or guarantee any products or services mentioned Readers should conduct their own research and due diligence
Kelsey’s work begins where strategy ends, in the body, the beliefs, and the survival patterns that high-capacity women have learned to carry
Through subconscious and somatic work, she helps women release the internal weight they’ve held for years and finally lead from calm, rooted power.
With a background in NLP, Hypnotherapy, and Life Coaching, Kelsey holds space with rare depth, combining practical tools with profound energetic clarity.
She’s the reason the rooms at Clarté feel so grounding The softness that makes clarity possible and the safety that makes growth sustainable
JessicaFrigon,Co-Founder,Clarté
With two decades in operations, leadership, and entrepreneurship, Jessica has built the back end of several companies, launched a startup from a blank screen, and helped high-earning women founders step out of the weeds and into sustainable growth.
At HavenOaks, she serves as a Fractional COO for six- and seven-figure founders; designing the systems, teams, and strategy that support scale without selfsacrifice
She doesn’t just consult She embeds She brings sharp strategy and soft powerstructure that holds, long-term
But what she couldn’t find? A room that held her, not just her business - her whole self. So she built it...and she asked Kelsey to join her.
Together, they created Clarté to offer what didn’t exist:
A space where the woman behind the business is seen, supported, and held; emotionally, strategically, and energetically
This is a room for the woman who’s already done the work and wants to grow without losing herself in the process
What inspired the creation of Clarté, and how does it differ from traditional business networks or women’s groups for highachieving founders?
Clarté was born from a shared experience of walking into rooms full of brilliant women and still feeling unseen Traditional networks often focus on output, performance, or transactional connections, but rarely nurture the woman leading the business herself Many highachieving women excel professionally yet feel isolated, overextended, or like they have to perform rather than simply be
We wanted something radically different: a private, highly curated community where women are seen for who they are, not just what they do Clarté blends expert-led strategy, intentional programming, in-person experiences, and deeply supportive connections to nourish both the business and the woman behind it. It is a space built for clarity, grounded leadership, and belonging, where women can grow without losing themselves For the first time, Vancouver will have a home where sixand seven-figure women founders can lead, connect, and thrive on their own terms
The rise of women founders in Vancouver is impressive, yet many still feel isolated or stretched thin. What are some of the unseen emotional and personal challenges you’ve noticed among the women in your community?
Even women leading multi six- and seven-figure businesses often feel a quiet isolation. Some haven’t even attended founder-focused events because they've felt the spaces available haven’t been designed for them They’ve told us: “I didn’t think it would be worth stepping away from my business or life ” Or, “It didn’t feel like it was built for where I’m at ” Many carry the weight of responsibility for their companies, teams, and families without a space to process or recharge
These pressures can lead to burnout, self-doubt, and a sense of invisibility, despite outward success Networking events and traditional business groups rarely address these deeper needs, offering surface-level panels that share the same generic advice that leave women drained instead of energized
Why do you believe true success and sustainability require care for both the business and the woman behind it? How does Clarté’s approach blend business strategy, wellbeing, and meaningful connection?
A business can only grow to the level of the woman leading it When she is grounded, clear, and supported, her creativity, decision-making, and presence expand naturally When she is depleted, overextended, or disconnected from herself, everything in the business reflects that strain True success and sustainable growth require attention to both the company and the woman behind it
Clarté’s approach integrates expert-led business strategy, conscious leadership development, accountability structures, and immersive wellness experiences into a single, intentional framework Members participate in founder dinners, expertled sessions, wellness experiences, and curated opportunities for deep connection Each element is designed to support the whole woman, her clarity, energy, and resilience, while providing actionable tools to elevate her business By blending strategy with wellbeing and meaningful connection, Clarté ensures growth feels sustainable, aligned, and deeply fulfilling
As Clarté prepares for its first season, you are inviting a small group of founding members to be part of something new in the ecosystem for women founders. What makes this launch moment meaningful, and what kind of growth or support can women expect from being part of the very first cohort?
The launch of Clarté’s first season is extraordinary because it marks the arrival of something Vancouver has never seen: a thoughtfully curated community designed to honor the woman behind the business Many high-capacity women lead remarkable companies yet experience isolation, overextension, and the pressure to perform rather than simply be This inaugural cohort is invited to step into a space where they are truly seen, supported, and celebrated
Members will experience a full year of intentional programming, including expert-led strategy sessions, strategic planning intensives, accountability circles, founder dinners, and restorative wellness experiences Every element is designed to cultivate clarity, groundedness, and meaningful connection, supporting women to grow their businesses without losing themselves in the process
For high-capacity women seeking more clarity, groundedness, and fulfillment, what advice would you share about leading from within and finding authentic support on their journey?
The first step is to slow down enough to hear yourself High-performing women often move so quickly that they disconnect from their own intuition Clarity returns when you pause, listen, and reconnect with what you truly need rather than what your role or your business demands
Support is essential Surround yourself with women who see and understand the pressures you carry, who value the whole person behind the achievements, and who can provide both challenge and compassion Seek spaces where you can be fully yourself without performing
Allow yourself to be seen and supported. Many women are skilled at carrying others but uncomfortable receiving Accepting support, guidance, and presence from others is not a weakness; it is the foundation for sustainable leadership When women lead from a place of groundedness, clarity, and authentic connection, they grow both personally and professionally, and their businesses thrive alongside their lives
Disclaimer: The views and opinions expressed in this interview are those of the featured guest and do not necessarily reflect the official policy or position of She & Success. Our mission is to spotlight women leaders and visionary communities that inspire holistic success and wellbeing for entrepreneurs across Canada and beyond.
ClosingtheCapitalGapinCanada
Even though their companies promote growth, innovation, and social impact across the country, Canadian women entrepreneurs face substantial obstacles accessing venture capital and angel financing This dilemma led to the creation of Women Funding Women Inc (WFW), a Collective uniting female investors and founders to boost angel activity, amplify funding access, and empower entrepreneurs through practical collaboration
The gender funding gap is a well-known issue in Canada. Recent estimates indicate that women entrepreneurs receive less than 4 cents per dollar invested in venture capital. The Women Entrepreneurship Knowledge Hub and Queen's University's Smith School have both confirmed this percentage.
Not a Fund - a Collective with a Mission
Women entrepreneurs in Canada are driving innovation and creating new opportunities across every sector of the economy This is where the WFW fits in Founded in 2023, WFW clearly states what makes it unique: it is a platform, a community, and a movement with a mission, not an investment fund It is part of a vibrant national ecosystem that also includes women-focused venture funds like The51, Spring Capital, Sandpiper Ventures and BDC's Thrive Platform for Women; private networks such as Women's Angel Network Canada; and initiatives such as the Government of Canada's Women Entrepreneurship Strategy
Founder’s Fireside Chat
WFW’s Founder's Fireside Chat is a flagship virtual event series held quarterly in collaboration with Guardian Capital Advisors Each virtual session features a live founder chat, moderated by WFW, diving into the company ' s story, cap table, growth trajectory, and their funding ask Then, it’s the audience's turn to engage in a live Q&A In a supportive and encouraging setting, each session provides women founders seeking funding the opportunity to make a direct pitch to potential angel and venture capital investors
New to Investing? You’re in the Right Place
Meet 2025's inaugural cohort: Tara Tomulka and Megan Loach Tomulka, co-founders of Rawcology; Rachel Bartholomew, founder of Hyivy Health; Shirook Ali, founder of Ecosystem Informatics Inc.; Shalini Gupta, founder of Asima Health In a world where organizations like Spring, The Firehood, SheBoot, Backbone Angels, and Women's Equity Lab are trying to transform startup funding for Canadian women, events like these are essential.
The Women+ Investor Incubator at Elevate and the resources for aspiring angels provided by OKGN WMAN and the National Angel Capital Organization (NACO) are strengthened by WFW's goal WFW offers The Angel Insights Series in partnership with Richard Rooney, promoting informed action to foster a more equitable and dynamic investment landscape in Canada
WFW also launched The Spotlight: Women Who Fund & Found in partnership with Scotiabank Women Initiative, exploring authentic stories from Canadian women shaping innovation and investment.
The WFW Collective, a collaborative network, enables founders and new investors to learn together This helps women business owners develop resilient companies that make meaningful contributions to Canada’s economic growth. It also encourages women startup founders to pioneer innovative ideas and create ventures that shape Canada’s entrepreneurial landscape
Monthly Newsletters, Insights, and Resources
Women business leaders inspire progress through vision, determination, and a commitment to empowering others The latest information, funding opportunities, and partnerships from the broader Canadian women ' s entrepreneurship ecosystem are curated in WFW's monthly newsletter Subscribers receive timely updates from Women and Gender Equality Canada (WAGE), research-backed insights from the Women's Enterprise Organizations of Canada (WEOC), and current grant listings from Canada51 Hub, ReInvest Wealth and helloDarwin
“Despite years of attention, the funding gap for women entrepreneurs remains persistent, driven not by a lack of talent but by systemic barriers. Collaborative initiatives like Women Funding Women help shift this reality by widening networks, normalizing women as founders and funders, and creating spaces for women to pitch, invest, mentor, and champion one another. When women back women, we don’t just close the funding gap - we redefine who gets to build, lead, and scale the next generation of companies,” says Dr. Sherry Shannon-Vanstone, WFW Co-founder and CEO.
An Open Invitation
Women Funding Women advocates for public initiatives, platforms, and funds that challenge the status quo and support Canada in meeting rising global standards for women ' s access to capital
Women founders in Canada are transforming challenges into opportunities through creativity and community-driven innovation WFW extends an open invitation to all such women
WFW fosters a growing, learning community and a platform for impactful collaboration, whether you ' re a woman founder looking to connect with like-minded investors or a potential investor seeking a meaningful, supported entry into the ecosystem. To learn more or subscribe to the open newsletter visit womenfundingwomen.ca.
Subscribe to She & Success Business Magazine and follow us on she&success.ca to stay updated on funding opportunities, entrepreneurial insights, and inspiring stories of women making a difference across Canada.
Disclaimer: This article is for informational purposes She & Success Business Magazine does not endorse or guarantee any products or services mentioned. Readers should conduct their own research and due diligence
Lisa Simone Richards JournalingConfidence:
onEmpoweringFemaleFounders
In an exclusive interview with She & Success Business Magazine, Lisa Simone Richards, Co-Founder and CEO of Pearl Spark Pages, opens up about the pivotal moment that inspired her to create a journaling practice specifically for women in business. What started as a spark during a season of self-doubt has evolved into a powerful brand that helps female founders shift their inner dialogue, build confidence, and reconnect with their own strength.
Co-FounderandCEO ofPearlSparkPages
Lisa Simone Richards is the co-founder and CEO of Pearl Spark Pages, a luxury stationery brand created to help female founders push past imposter syndrome, build self-confidence, and grow thriving businesses through mindful selfreflection. After two decades as a publicist helping women-led startups gain visibility, Lisa realized she was facing the very challenge she had coached so many founders through imposter syndrome. Even with years of experience, she saw how our inner dialogue shapes the way we show up in business and in life Determined to change that narrative, Lisa developed a journalling framework that helps women entrepreneurs cultivate confidence, selftrust, and authenticity a practice that became the foundation for Pearl Spark Pages Through beautifully designed paper products and powerful daily rituals, Lisa’s mission is to help women see themselves the way the world already does capable, confident, and ready to shine, one page at a time.
Pearl Spark Pages began from your own experience with imposter syndrome. What was the moment that inspired you to create the Female Founders Journal, and how did it shape your vision for the brand?
In October 2024, 20 years into my PR career, I was on stage speaking to a room of 150 female founders about how to get visibility After I got off stage there was applause and some cool clips on Instagram, but what nobody knew was what an absolute fraud I felt like I’d been struggling with getting PR for myself and for my clients
Despite a really solid track record of results over the last two decades, I felt like I had no place speaking on that topic And that’s when I realized that I wasn’t the only woman who felt like a fraud, or had repeating negative self-talk A 2020 KPMG study reported that more than 75% of women leaders experience imposter syndrome at some point in their ca
It became the beginning of Pearl Spark Pages The month before, I had an idea to create a guided journal for business that differed from what already existed But that experience on stage inspired a brand focused on helping women entrepreneurs truly feel as confident on the inside as they seemed on the outside
After two decades in publicity helping women-led startups gain visibility, what was the biggest challenge in shifting from service to product-based entrepreneurship, and how did you navigate that change?
Everything was a huge shift - it was doing a complete 180!
In my experience, whether I was delivering PR services through coaching, consulting or agency services, things could be turned around on a dime and the price points were typically in the four- and five-figure range so volume didn’t need to be huge
Changing to a product-based business, first there’s finding the right manufacturer which can be a whole adventure in itself Allocating lead time for product design, manufacturing samples, going into mass production, having products shipped to you, but also getting into shipping products to your customers. And then of course learning to sell in volume - I went from signing retainer clients to selling a $40 product There are so many things that I’ve had to learn!
In just a year, Pearl Spark Pages went from an idea to being featured in major stores. What key lessons— about resilience, visibility, or strategy—stood out to you during this rapid journey?
The growth journey has been so quick It was September 2024 when I had the idea for a guided business journal while I was at the Indigo in Sherway Gardens Mall in Toronto And then just a little over one year later, in October 2025, I had my first in-store author event at that very same store with my guided journal!
One of my biggest learnings in this experience has been not to dismiss a spark of an idea I could have easily had the idea for a journal, shut it down, and moved on with the day But I’m so glad I leaned into that possibility, did the research, saw the white space and ran with it
Also, as an only-child, I’m a natural lone wolf But this last year has absolutely shown me the power of you can go fast alone, but you can go further together The community of female founders around me are the ones who helped me learn, who supported my crowdfunding campaign to bring the product to life, and they’re the ones who order the product now Community as a genuine marketing strategy has felt more meaningful than an ad spend
Pearl Spark Pages is about more than just paper— it’s about creating spaces for self-trust and collective support. How do you nurture a sense of community among your customers, and why is this so crucial for women founders?
It’s been so interesting to observe how community is being created through this self-reflective process I’ve been hosting virtual Journaling for Business Success workshops in different female founder communities where women can go beyond ticking off their next todo task, and actually take an hour for themselves to reflect on their growth and step into their confidence as CEOs
I’m also seeing customers buy a copy for themself and their business besties as an accountability practice. One woman received a Female Founders Journal as a gift and immediately ordered four the next day to share with her friends - I loved seeing that It’s also cool to see business coaches gifting it to their clients as a tool to support their mindset, and make their jobs as coaches a bit easier
For women entrepreneurs struggling with selfdoubt or imposter syndrome, what actionable advice would you offer to help them transform inner dialogue and move forward with authentic confidence?
I loved hearing Skims and Good American CEO Emma Grede say on a podcast (paraphrased) that the most important relationship you have is with yourself, and that you need a daily practice where you speak to yourself kindly that can rewire your inner narrative
It reinforced why the 180+ unique prompts in the Female Founders Journal are designed very intentionally with two specific frameworks: BRAGS and PEARL
Every morning prompt is designed to help you BRAGS (not a typo!) on yourself to start the day with inner-confidence:
Build confidence
Reframe thoughts
Affirm strengths
Grow mindset
Self-reflect
An example is ‘What’s a recent compliment you received and how did it make you feel?’
To close the day, an evening prompt encourages you to reflect on a PEARL of wisdom, acknowledging your achievements and success:
Progress
Evolution
Accomplishment
Reinforced Positivity
Lasting Gratitude
An example is ‘What’s something you ’ ve achieved in the last 90 days that brings you joy?’
Replacing five minutes of scrolling with five minutes of reflecting on our growth and what we ’ re proud of ourselves for will shift our inner dialogue and move forward with authentic confidence
Disclaimer: The views and opinions expressed in this interview are those of the featured guest and do not necessarily reflect the official policy or position of She & Success. Our mission is to spotlight women leaders, their entrepreneurial journeys, and their impact providing insights that inspire and empower women entrepreneurs and small business leaders across Canada
Redefining MarketingLeadership
In an exclusive interview with She & Success Business Magazine, Roshni Wijayasinha, Founder and CEO of Prosh Marketing, reflects on the bold career moves and entrepreneurial instincts that shaped her path from global tech brands to becoming a leading voice in fractional marketing leadership After nearly two decades in the industry, Roshni has carved out a distinctive space supporting high-growth startups with strategic marketing expertise long before the Fractional CMO model became widely adopted.
Roshni's a seasoned marketer with almost 20 years of marketing experience, bringing brands, products and companies to market across a variety of industries She started her career on the agency side, then worked at leading global tech giants like Microsoft and Sony before falling in love with startups, helping two exit for 9 figure valuations Roshni then started Prosh Marketing, a consulting practice where her and 150+ Fractional CMOs help growing businesses with part-time / on demand marketing leadership and consulting. Roshni’s also a Mentor / Advisor at a number of incubators and accelerators, teaches Startup Marketing in the Masters of Management program at the Schulich School of Business, writes for the Forbes Communications Council, and is an angel investor with The Firehood
RoshniWijayasinha, FounderandCEOofProshMarketing
Your journey spans global brands like Microsoft, Sony, and Kobo before launching Prosh Marketing. What experiences during your corporate career inspired you to start your own venture, and how did you identify the need for a Fractional CMO model to help startups scale efficiently?
I fell in love with startups working at Kobo, at the time, a small company selling ereaders and e-books in an early market Watching that company grow was an exciting part of my career and from there, I realized that I wanted to focus my career on helping growing business
Throughout my career, I also had a chance to lead several teams Helping grow talent, coaching team members and rallying people together around a shared purpose has been extremely fulfilling and I wanted to create a place where I could really nurture marketers and work with great people who all shared a similar passion around helping businesses grow
As a woman building a marketing firm in a maledominated space, you faced both skepticism and underrepresentation. How did you overcome these challenges, and what steps did you take to build confidence, credibility, and community within the industry?
I’ve always had great role models to look up to - women who were driving innovation, change and impact in their careers Seeing these women break barriers and grow encouraged me to push as hard as I could as well
Confidence came over time and with successes, but so has credibility By consistently trying to add value to others wherever I can, I’ve been able to build a reputation as someone who has deep expertise in marketing for startups and helps where possible This has also allowed me to build a community around me that I can count on
Together, empathy and creativity help me foster trust, collaboration, and open communication, whether I’m working with a founder navigating uncertainty, mentoring a team, or partnering with other entrepreneurs to bring an idea to life
Prosh Marketing has supported over 100 businesses across North America. What do you believe sets your leadership and marketing approach apart, and how do you ensure that each client engagement drives both growth and empowerment?
Our approach is a truly integrated and hands-on approach that stretches beyond strategy but also includes implementation guidance and leadership, differing from traditional consultants We believe in not only setting the right strategic direction but also helping to build up in-house teams and capabilities through coaching, so our clients can become selfsustainable and more efficient
We also have a network of vetted implementation partners to assist our clients, which helps them drive results faster and more cost effectively.
Through mentorship, angel investing, and public speaking, you’ve made a point of uplifting women in startups and technology. What advice would you give to emerging female leaders who want to break into leadership roles and create businesses that make a meaningful impact?
My biggest advice for emerging female leaders is that it all starts with your mindset so believe in yourself and go for it
Secondly, nothing replaces hard work Consistency and persistence often make the difference
You emphasize empathy and creativity as cornerstones of your business model. How do these qualities influence your decision-making and the way you build relationships with clients, teams, and other entrepreneurs?
Empathy allows me to truly understand the challenges, goals, and pressures my clients and teams face, and not just from a business perspective but from a human one. Ultimately, it helps me tailor solutions that fit their context rather than applying a one-size-fits-all approach
Creativity, on the other hand, drives how I approach problem-solving and growth It pushes me to look beyond conventional marketing playbooks, experiment with new ideas, and find innovative ways to create impact with limited resources which is especially important in the startup world, when there are limited budgets
Finally, help others along the way. Kindness pays itself forward in a magical way and when you lift others up, it strengthens the entire community and creates more opportunities for everyone
Disclaimer: The views and opinions expressed in this interview are those of the featured guest and do not necessarily reflect the official policy or position of She & Success Business Magazine Our mission is to amplify authentic voices, highlight diverse leadership journeys, and share insights that inspire and empower women entrepreneurs and leaders across Canada