The Small Business Handbook is an annual publication by Business North Carolina in partnership with the N.C. Small Business and Technology Development Center. The 2020 handbook features stories about marketing, finances, human resources, and resilience during the COVID-19 pandemic and the experiences of four small businesses in the state. Hot Sugar Pop, Sensory Analytics, Gardner Law, and ImageMark have all found ways to successfully contribute to their businesses during the pandemic. The beneficial resources available to small businesses in North Carolina are featured throughout this engaging small business handbook.
