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The California Lumber Merchant - February 1958

Page 1

We are told profits and lew housing starts will be sl-ow to oome back or

.-"ii;;;

increase this year.

We are sure there are profits

to be had in the retail market - call it what you wiII: remodel, shoulder-trade, do-ityoursel f.

Generally speaking, that is

EXCEPT --

we are finding out "or"""t-

you can't profitably service this customer with a fork lift.

Maybe we can duplicate the supermarket approach to their customers - AT LEAST WE CAN TRY.

As a stocking wholesaler, serving Northern Cal-ifornia, w€ are planning to help you - the dealer - obtain your maximum advantage from this situation. We have some ideas, and are constantly gathering more proven

thoughts.

This is part of our function: to work with you in putting these programs to profitable use. Soon we will be contacting as many of _you aq lvq_can -- In the meantime, don't hesitate to call us, Andover 1-1600, 0ak1and. 1958 is not a year to waste time.

HARDWOOD HEADQUARTERS SINCE 1872 Phones:

5OO HIGH STREET

OAKTAND T

OAKTAND-ANdover l -l 600 SAN FRANCISCO-ATwqier 8-1430


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The California Lumber Merchant - February 1958 by 526 Media Group - Issuu