BUFF SS27 RUNNING Catalog by BuffUSA

RUNNING COLLECTION 2027

BORN OUT OF A LOVE FOR ADVENTURE

Our founder, Joan Rojas, was looking for a protective solution to the sun, wind, and cold as he toured the country roads of Catalonia on his motorcycle. He tirelessly sketched and researched before landing upon the solution: a seamless microfiber tube.

Lucky for Joan, he was born in an area famous for textile manufacturing. In 1992, at his family's knitting factory - he produced the first samples of what would one day become our famous BUFF® neck gaiter. Word spread fast. This unique product was a game changer for outdoor lovers and soon fans were found everywhere.

Joan’s spirit of invention and passion for adventure and the outdoors are still at the very heart of everything we do.

Images: Joan Rojas, BUFF® Founder

On a mission to inspire a more conscious world through the thrill of adventure

Today, BUFF® remains a family-owned company based in the heart of Catalonia. We focus on producing high-quality gear that is tough on adventure and easy on the planet. We offer an entire line of accessories, from caps to headbands and beanies to balaclavas, all designed to help people live more outdoor moments.

BUFF® HEADQUARTERS

Design center, manufacturing and distribution facility in Igualada

(Barcelona, Spain)

MADE IN HOUSE

just outside

DESIGN AND DEVELOPMENT

Our in-house design and product team drives each season’s collection by turning market trends, customer feedback, and their vision into innovative products. They handle everything from concept to prototyping, ensuring each product looks great and performs even better.

CLICK HERE or scan the QR code to learn more about how our products are made.

WAREHOUSE AND DISTRIBUTION MANUFACTURING

Downstairs, our manufacturing team transforms designs into reality with precision and expertise. They oversee every step of the process, using advanced machinery and skilled craftsmanship to ensure each item meets our high standards.

Our warehouse, located within our headquarters and manufacturing facility, efficiently distributes products to 77 countries. This centralized setup enhances control over quality, environmental impact, and social standards, ensuring smooth storage, preparation, and shipping.

Located

Barcelona, our headquarters is a bustling design center, manufacturing and distribution facility.

SUSTAINABLE COMMITMENT

of units sold during 2024/25 comprise natural or recycled materials. 78%

of energy used at BUFF®’s in-house manufacturing facility comes from renewable sources since 2019.

88% of production is done in our carbon-neutral Barcelona factory. of suppliers are sourced locally in Spain, reducing carbon impact and supporting regional economies.

0 fabric waste

Million plastic bottles recycled 61M

61 million plastic bottles recycled since 2018 to make BUFF® products as sustainable as possible.

The seamless construction of our multifunctional neckwear creates zero fabric waste in the manufacturing process. We achieved carbon neutrality in all our direct operations.

NEW COOLNET UV® AIR

COOLER. LIGHTER. BETTER PERFORMANCE. UPF 50+

When the sun is high and the pace picks up, you don’t need more gear — you need smarter gear. CoolNet UV® Air delivers sun protection that feels light and airy against your skin, with fresh2SKIN® technology for an instant cooling effect on contact.

Featuring Outlast® temperature regulation and UPF 50+ certification, it reflects our commitment to developing innovative, high-performance solutions for real-world conditions.

CoolNet UV® Air keeps you cooler, longer.

UPF 50+ SUN PROTECTION

INSTANTLY COOLING UPON CONTACT, POWERED BY OUTLAST®

MADE WITH 95% RECYCLED CONTENT

UPGRADE VS CURRENT COOLNET UV®

• 60% longer-lasting coolness

• 35% better instant cooling

• 12% lighter

• 15% better moisture management

• Higher UV protection

NEW TECH UV BANDANA

Sun-ready function meets modern style. The Tech UV Bandana takes the iconic square format and reimagines it for today’s outdoor athlete, worn on the neck, tied on the head, or draped your way. Crafted in quick-dry fabric with cooling technology, at just 44g it’s the lightest upgrade to your kit this season.

FROM HEAD TO TOE

SOCKS

BIO-BASED ULTRALIGHT EVO BY FULGAR® YARN

Composition: 88% Polyamide, 12% Elastane. Made in Spain

MESH ZONES FOR MAXIMUM BREATHABILITY

CONTROL FIBERS WICK AWAY SWEAT

TECHNICAL FEATURES

Bio-Based ultralight Evo by Fulgar® Yarn.

Mesh zones for maximum breathability.

Moisture-control fibers wick away sweat.

Engineered arch compression for stability.

Smart Mint Cooling and plant-based odor control.

Bio-Based ultralight Evo by Fulgar® Yarn. Mesh zones for maximum breathability.

Moisture-control fibers wick away sweat.

COOLNET TM ANKLE

COOLING AND PLANT-BASED ODOR CONTROL

LIGHTWEIGHT WITH MESH ZONES FOR MAXIMUM BREATHABILITY

MOISTURE CONTROL FIBERS WICK AWAY SWEAT

Composition: 53% Polyamide, 25% Polyester (Recycled), 22% Elastane. Made in Italy

LIGHTWEIGHT WITH MESH ZONES FOR MAXIMUM BREATHABILITY

COOLING AND PLANT-BASED ODOR CONTROL

CONTROL FIBERS WICK AWAY SWEAT

Composition:

53% Polyamide, 25% Polyester (Recycled), 22% Elastane. Made in Spain

26040724 DULL BLUE

S 137788.724.03.00

M 137788.724.04.00

L 137788.724.05.00

XL 137788.724.06.00

26040303 DESERT S 137788.303.03.00 M 137788.303.04.00

L 137788.303.05.00 XL 137788.303.06.00

26040225 PEACH FLUOR S 137788.225.03.00 M 137788.225.04.00 L 137788.225.05.00 XL 137788.225.06.00

26040538 PINK S 137788.538.03.00 M 137788.538.04.00

137788.538.05.00

137788.538.06.00

COOLNET TM CREW

COOLING AND PLANT-BASED ODOR CONTROL

LIGHTWEIGHT WITH MESH ZONES FOR MAXIMUM BREATHABILITY

MOISTURE CONTROL FIBERS WICK AWAY SWEAT

Composition: 53% Polyamide, 25% Polyester (Recycled), 22% Elastane. Made in Spain

26041724 DULL BLUE

S 137789.724.03.00

M 137789.724.04.00

L 137789.724.05.00

XL 137789.724.06.00

26041303 DESERT S 137789.303.03.00 M 137789.303.04.00 L 137789.303.05.00 XL 137789.303.06.00

26041225 PEACH FLUOR S 137789.225.03.00 M 137789.225.04.00 L 137789.225.05.00 XL 137789.225.06.00

26041538 PINK S 137789.538.03.00

137789.538.04.00

137789.538.05.00

137789.538.06.00

QUICK DRY FABRIC WITH MAXIMUM BREATHABILITY

Composition:

ENGINEERED ARCH COMPRESSION FOR STABILITY

LIGHT CUSHIONED ZONES FOR BLISTER -FREE SPEED

58% Polyamide, 20% Elastane, 18% Polyester (Recycled), 4% Polyamide (Recycled).

Made in Spain

26042933 LIGHT GREY

S 137790.933.03.00

M 137790.933.04.00

L 137790.933.05.00

137790.858.04.00 L 137790.858.05.00

XL 137790.933.06.00 26042858 GINGKO S 137790.858.03.00

QUICK DRY FABRIC WITH MAXIMUM BREATHABILITY

Composition:

ENGINEERED ARCH COMPRESSION FOR STABILITY

LIGHT CUSHIONED ZONES FOR BLISTER -FREE SPEED

58% Polyamide, 20% Elastane, 18% Polyester (Recycled), 4% Polyamide (Recycled).

Made in Spain

26043933 LIGHT GREY

S 137791.933.03.00

M 137791.933.04.00

L 137791.933.05.00

XL 137791.933.06.00

26043858 GINGKO

S 137791.858.03.00 M 137791.858.04.00 L 137791.858.05.00 XL 137791.858.06.00

CAPS & HATS

5 PANEL GO

WITH 76% RECYCLED CONTENT

Composition:

Crown: 48% Polyester, 47% Recycled Polyester, 5% Elastane, Visor and undervisor: 48% Polyester, 47% Recycled Polyester, 5% Elastane. Side mesh panels: 94% Recycled Polyester, 6% Elastane. Inner sweatband: 100% Recycled Polyester. Made

SAM TAYLOR

LIGHTWEIGHT BREATHABLE CONSTRUCTION

Composition:

Crown: 100% Nylon, Visor: 100% Nylon. Inner Sweatband: 100% Polyester. Made in Asia

COOLNET UV® PACK SPEED CAP

VENTILATED FOR ENHANCED AIRFLOW COOLING TREATMENT

Composition: Crown and Bill: 86% Recycled Polyester, 14% Elastane, Inner Sweatband: 100% Recycled Polyester. Made in Barcelona UPF 50 SUN

FLEXIBLE VISOR

Composition:

Crown: 100% Nylon.

ADJUSTABLE FLAT TAPE CLOSURE

MOISTURE-WICKING SWEATBAND

Inner Sweatband: 100% Polyester. Adjustable strap: 100% Polyester. Made in Asia

5 PANEL AIR

PERFORMANCE

Composition:

Front Panel: 100% Recycled Polyamide. Back Panels: 100% Polyester.

Visor: 100% Recycled Polyamide.

Inner Sweatband: 92% Recycled Polyester, 8% Polypropylene.

DESERT CAP

MULTIPOSITION NECK CAPE OVERLAPS FOR ENHANCED AIRFLOW

360º UPF 50 SUN PROTECTION

Composition:

Crown And Bill: 100% Recycled Nylon.

Undervisor: 100% Recycled Nylon.

Cape: 100% Recycled Nylon.

Elastic Sweatband: 51% Nylon, 31% Polyester, 18% Elastane.

Made in Asia MADE WITH 80% RECYCLED CONTENT

GO BUCKET HAT

Composition:

Crown and Bill: 100% Nylon.

ELASTIC SWEATBAND FOR PERFECT FIT

Undervisor: 100% Nylon. Elastic Sweatband: 52% Nylon, 37% Polyester, 11% Elastane.

Made in Asia

27000338 DUNE

S/M 135763.338.20.00

L/XL 135763.221.30.00

L/XL 135763.338.30.00 SOLID GINGER S/M 135763.221.20.00

NECKWEAR

Composition: 95% Recycled Polyester, 5% Elastane.

Ultralight quick-dry fabric

Seamless 4-way stretch construction

2700D715

SEAMLESS 4-WAY STRETCH

Composition:

UPF 50 SUN PROTECTION

MADE WITH 95% RECYCLED CONTENT

95% Recycled Polyester, 5% Elastane.

Made in Barcelona

DRYFLX®

Composition:

24,5% Recycled Polyamide, 24,5% Polyamide, 47% Recycled Polyester, 4% Elastane.

Made in Barcelona

TECH UV BANDANA

Composition:

85% Polyester (Recycled), 15% Elastane. Made in Barcelona

Ultralight quick-dry fabric

Composition:

100% Merino Wool.

Made in Barcelona

27000839

HEADBANDS

Composition: 95% Recycled Polyester, 5% Elastane.

COOLNET UV® SLIM HEADBAND

Composition:

93% Recycled Polyester, 5% Elastane, 2% Silicone.

Made in Barcelona

Silicone grip for stay-in-place fit 5.5 cm width

Quick-dry fabric

FASTWICK HEADBAND

ODOR RESISTANT MADE WITH 94% RECYCLED CONTENT

Composition: 94% Polyester, 6% Elastane. Made in Barcelona

DRYFLX® HEADBAND

QUICK-DRY FABRIC

360º REFLECTIVITY

SEAMLESS 4-WAY STRETCH

Composition:

24,5% Recycled Polyamide, 24,5% Polyamide, 47% Recycled Polyester, 4% Elastane.

MERINO LIGHTWEIGHT HEADBAND

Made in Barcelona

ARM SLEEVES

UV ARM SLEEVES

Composition:

Fabric: 86% Polyester, 14% Elastane.

Elastic Tape: 80% Polyester, 11% Elastane, 9% Nylon.

Silicone grip for stay-in-place fit

WHERE RUNNERS PUSH LIMITS, BUFF® PERFORMS

Present in some of the world’s most iconic races — including the Barcelona Marathon, UTMB, Sainté Lyon and Berlin Marathon, among many others — BUFF® combines deep expertise in the running world with innovative, high-performance products trusted by runners across every distance and terrain.

RETAIL FIXTURES & POS

PROMOTIONAL MATERIAL

FOR BRANDING

FIXTURES

We are happy to introduce our comprehensive program of Fixtures and POS to help elevate BUFF® brand and products in your store. Focusing on product technology and brand values, these POS items are created to bring customers closer to our product and make purchasing decisions easier.

FOR WINDOWS & HIGHLIGHTING AREAS

RECOMMENDED FOR PREMIUM RETAIL ACTIVATIONS

WINDOW LIGHT DISPLAY

Ref. 537957

OAK TOTEM ISLAND

Ref. 555289

· Base Measures: 37x37 cm.

· Metal structure with a wooden base and a led lighting circle around it.

· 3D heads or other accessories can be put on it.

· Can be used in both window & highlighting area.

· Option to display at 3 different heights.

· Value: 650,00€

· Base Measures: 36x40 cm.

· Made of oak venner wood & iron.

· 3 different heights: 110 cm, 90 cm, 70 cm.

· Movable shelves to cover different sides.

· 3D heads or other accessories can be put on them.

· Can be used in both window & highlighting area.

· Easy Set Up.

· Value: 325,00€

*Option to put an image behind it. The image dimensions are 90 cm width x 180 cm height. It can be printed double-sided.

Intersport Chamonix (FRANCE)

FIXTURES

When customers find a store easy to navigate, they're more likely to return. Our goal is to simplify the shopping experience and support informed purchasing decisions. With thoughfully designed fixtures, BUFF® products become more visible, accessible, and appealing - helping to drive sales. We understand that visual merchandising is both an art and a science, and that well-planned store fittings are essential. Discover the following pages to explore our wide range of fixtures, signage, and display solutions.

OAK WALL DISPLAY

· Fixture of 116x220x52 cm.

· Metal structure covered with oak veneer wood divided in 3 pieces.

· New Yellow logo made of lacquered MDF with black screen-printed logo.

· Maximum capacity of 30 hooks (for neck products).

· This display includes:

· 30 hooks.

· It comes in one box of 120x100x28 cm.

· Value: 900,00€

OAK GONDOLA SALES DISPLAY

· Fixture of 118x140x53 cm.

· Metal structure covered with oak veneer wood divided in 3 pieces.

· New Yellow logo made of lacquered MDF with black screen-printed logo.

· Both sides can be used.

· Maximum capacity of 30 hooks (for neck products).

· This display includes:

· 30 hooks.

· 4 wheels.

· It comes in one box of 120x56x150 cm.

· Value: 980,00€

EXTRA PAIR OF SLATS FOR

Ref. 533852

· Accessory of 116x28,8x8 cm.

· 2 extra slat walls of oak veneer wood

· Value: 175,00€

EXTRA PAIR OF SLATS FOR OAK FLOOR DISPLAY

Ref. 561293

· Accessory of 48x28,8x8 cm.

· 2 extra slat walls of

OAK FLOOR DISPLAY

· Fixture of 48x160x44 cm.

· Metal structure covered with oak veneer wood in 2 pieces.

· New Yellow logo made of lacquered MDF with black screen-printed logo.

· Both sides can be used.

· Maximum capacity of 24 hooks (for neck products).

· This display includes:

· 24 hooks.

· 4 wheels.

· It comes in one box of 165x50x20 cm.

· Value: 585,00€

OAK COUNTER DISPLAY

· Fixture of 30x51,4x26 cm.

· Rotatory metal structure covered with oak veneer wood divided in 2 pieces.

· New Yellow logo made of lacquered MDF with black screen-printed logo.

· Both sides can be used.

· Maximum capacity of 4 hooks (neck products).

· This display includes:

· 4 hooks.

· It comes in one box of 30x30x40 cm.

· Value: 230,00€

ACCESSORIES

From flexible displays to impactful visuals, every deatall is crafted to support your sales and enhance the shopping experience.

FOR WINDOWS & HIGHLIGHTING AREAS

MANNEQUINS

· Measures: 25x18Ø cm.

· Tube made of paper pulp.

· Easy to place in any location.

· Value: 12,00€

Measures:

DISPLAYS

· Measures: 25x18Øx29,3 cm.

· Metal hook with paper pulp tube shape holder.

· Value: 90,00€

· Measures: 18x26Øx17,5 cm.

· Metal hook with a cap paper pulp shape holder.

· To display one cap and hang till other 4 caps below.

· Value: 55,00€

· Measures: 23,5x33,5 cm.

· Metal hook tray with a metal / wooden logo.

· Maximum capacity: 5 caps.

· Value: 82,50€

SIGNAGE PROGRAM

IMAGE DISPLAY

· Display doubled-sided of 40x27x6,4 cm.

· Printed in recycled cardboard honeycomb, it stands by itself.

· Value: 19,50€

Seasonal message Activity: Urban Run

POP UP

Our mission is to create welcoming retail environments that combine aesthetic appeal with functionality. While advertising brings customers into the store, effective merchandising guides them toward the right choice.

A tailored brand corner developed by combining retailer fixtures with BUFF® POS accessories and display elements, creating a seamless integration of signage and lifestyle imagery. Key components include mannequin heads, paper pulp tubes and feet, cap hooks, and visual display elements.

Reischmann Fashion & Mode, Kempten (GERMANY)