Meet the finalists for the 75th annual Retailer Excellence Awards! From the best specialty retailers to our first-ever Diamond Award honorees, these are the top stores, sales reps and vendors of 2026.
COMFY AT HOME 105 BEAUTY IN THE BASICS
The cozy aesthetic has returned. Consumers want their homes to feel as good as they look, emphasizing textured home accents, soft textiles and goods that feel familiar.
The power of natural (and limited) ingredients in makeup and personal care products is capturing the attention of young shoppers. This round-up highlights goodies that get back to the basics.
115 HAPPY HAUNTING
Next to Christmas, Halloween is the second-most shopped for holiday. Check out these wickedly good seasonal gifts and decorations that will have your customers smiling for spooky season.
125
GAME DAY GEAR
Fall is almost here. Help shoppers cheer for their favorite football team with stylish game-day apparel and accessories, festive tableware and themed gifts.
on the cover
Page 96
Cozy Corners
Page 33
Special Section: 75th REA Finalists
Page 115 & 125
Fall Finds for Game Day and Halloween
On the Cover: Carol & Frank coastal-inspired layers from Summer ’26 collection. C&F Enterprises. cnfei.com
DEPARTMENTS
Page 16
Editor's Letter
Page 18
Business News
Page 136
On the Web
Page 152
Show Previews
Page 153
Market Calendar
RETAIL
Page 33
Special Section: REA Profiles
Page 68
Savvy Store Solutions by Carol Schroeder
INDUSTRY INSIGHTS
Page 72
re:Gifting by Warren Shoulberg
Page 74
Play by Play by Pamela Brill
Page 76
The Fine Print by Zander Brekke
Page 78
Best at Work Insights by Jaime Zepeda
Page 80
Road Reps by Angela Schmook
Page 82
4 Questions With Amy Collo
Page 84
It All Adds Up
TRENDING GIFTS
Page 95
Home Accents Spotlight: Independence on Display
Page 96
Feature: Curating Comfort
EDITOR IN CHIEF Lenise Willis 336.605.3817 | lwillis@giftsanddec.com
HONG KONG, INDONESIA, KOREA, MALAYASIA Quentin Chan | 852.2366.1106 PHILIPPINES, SINGAPORE, TAIWAN, THAILAND fax 852.2366.1107 | quentinchan@leadingm.com INDIA Kaushal Shah | +91 22 2305 9305 | kaushal@kaushals.com
EDITORIAL DIRECTOR Bill McLoughlin
PRODUCTION SPECIALIST Corey Edwards
DIGITAL MEDIA SPECIALIST Ariel Perez
SENIOR DIRECTOR OF DIGITAL OPERATIONS Chris Schultz
DIGITAL OPERATIONS MANAGER Randy Melton
DIRECTOR OF MARKETING AND CREATIVE SERVICES Melanie Bingham
PRESIDENT AND CEO Hal Cohen
CHIEF FINANCIAL OFFICER John Coughlan
CHIEF DIGITAL AND REVENUE OFFICER Kurt Hawks
1633 New Garden Rd, Unit #163, Greensboro, NC 27410 336.605.0121 bridgetowermedia.com
DALLAS IS THE ONE
Discover trend-right collections and new resources to help your store stand out. It’s the single, smarter way to stay ahead. ONE MARKETPLACE. ONE EASY TRIP.
Total Home & Gift Market
JUNE 24-30, 2026 | TEMPS 24-27
Gift & Home Market + KidsWorld SEPTEMBER 15-17, 2026
Shining Bright
This year marks a major milestone for all of us here at Gifts & Decorative Accessories: the 75th anniversary of our Retailer Excellence Awards. Since 75 years is considered a diamond anniversary, we knew we had to “shine bright like a diamond” and celebrate in a big way.
For this summer’s celebration, we’re not only praising outstanding retailers, but also the people and companies that have helped shape our industry. In honor of the REA’s diamond anniversary, we are proud to introduce our first-ever Diamond Awards, recognizing some of the most influential retailers, sales rep agencies, manufacturers and industry influencers of our time. These honorees have not only helped shape the gift and home industry over the years, but have also made a lasting impact through innovation, leadership and longevity.
Our editorial team spent a great deal of time reflecting on the businesses and individuals who have left their mark on this industry, and narrowing down the honorees was no easy task. We hope you’ll take some time to read more about them in this issue’s retail special section and celebrate alongside us. In addition to the Diamond Award honorees, you’ll also meet all of our annual REA finalists, including 24 amazing retailers, 15 valuable sales reps and the top 10 manufacturers of the year, as voted on by our readers.
“This year, we’re not only praising outstanding retailers, but also the people and companies that have helped shape our industry.”
Of course, while honoring the past and present of the industry, we’re also always looking ahead at the trends helping retailers connect with the next generation of shoppers. One category that continues to gain momentum is natural personal care products. Consumers — especially millennials, Gen Z and even Gen Alpha shoppers — are increasingly drawn to products that emphasize clean ingredients, wellness and self-care. Social media has only accelerated the popularity of this category. Viral skincare routines, “get ready with me” videos and wellness-focused content continue to influence purchasing habits and introduce younger consumers to new brands and products at lightning speed. For retailers, this presents a huge opportunity to bring in new customers. To help retailers capitalize on the trend, this issue includes a roundup of natural make-up and bath-and-body products that are perfect for store displays, tester stations and special-occasion gift baskets.
Speaking of fun and trend-forward products, this issue is also packed with seasonal inspiration. Be sure to check out our product roundups featuring Game Day gifts, apparel and accessories, along with Halloween décor and gifts, to prepare for the fall season ahead.
As always, thank you for allowing us to celebrate this incredible industry alongside all of you. Here’s to 75 years of excellence — and to many more ahead. We hope to see you all at this month’s REA gala!
Lenise Willis Editor in
Chief
NY Now Gets Strategic Reset after sale
Dorothy Belshaw, the brand-new co-owner of NY Now, firmly believes New York is ready to return in full force to the trade show circuit.
“I one hundred percent believe in this market,” she said in an interview soon after Rockview Management Group, a privately financed company owned by Belshaw and her business partners William Lacey and Karen Olson, announced its purchase of the more than 100-year-old show. Within 24 hours of their announcement, Belshaw said, she got flooded with excited calls and texts from industry members eager to participate in a revived NY Now.
The show, acquired in April from Emerald Expositions for an undisclosed sum, was once a cornerstone of the regional gift and home market. Historically, it was strong in the tabletop and gift categories, and it commanded attention on the national stage. Over the past 10 or more years, however, its focus shifted away from its core categories, and many of its key tabletop and gift exhibitors, restless and disillusioned, left.
“There is absolutely a need for that show,” said Belshaw, a 33-year trade show veteran who was involved with the show for more than 15 years under George Little Management from the early '90s through 2012, and served as its director for seven years.
“This is a highly geographically fragmented industry. Eightyfive percent of buyers don’t have the wherewithal to travel distances to a show. Years ago, there was a show every 250 miles. That was not practical. But the primary regions need to be serviced by a market.”
Shoppe Object, founded in 2018 by Jesse James, Deirdre Maloney and Minya Quirk, quickly rose to fill what it perceived
as a void in the market. Shoppe Object was later acquired by Andmore.
“We made a bet on Shoppe Object because it was growing so rapidly and had captured a piece of the market that people had been missing,” said Belshaw, who served in a variety of leadership positions at Andmore, including president from 2024 to 2025.
But there is a need for more than one New York show, she said.
“Shoppe is amazing, but not enough on its own. [New York] needs a large, commercial base so Shoppe can be optimized in some way.
“We do intend to work productively with Shoppe Object. We won’t be under one roof. [Shoppe Object takes place at the Starrett-Lehigh Building on 11th Avenue.] Shoppe’s venue is right for them. It’s important for buyers to have those two flavors. Both shows need to succeed for the greater market. We will be very differentiated but equally important,” Belshaw said.
Reinvigorating the Historic Show
Though the acquisition is complete, the real work is just getting started for Rockview Management. The group has inherited a more-than-100-year legacy, but it will be working to refresh the show and rebuild its future.
“I do believe that for NY Now to be reinvigorated, it needs a laser-focused team that’s not focused on other shows or categories,” Belshaw said. “We will make decisions quickly, be willing to make mistakes, and communicate directly with people.”
One of the biggest hurdles Rockview Management will face
Image courtesy of NY Now.
is convincing both exhibitors and buyers to return to the show. Buyers need to see a robust roster of exhibitors to make it worth their while, Belshaw said. And when vendors come back, they will want to be satisfied with the number of retail buyers attending. It’s a case of what comes first, the chicken or the egg.
“We will manage expectations. We can’t do this overnight. It will grow and get bigger,” Belshaw said. “We will be focused on the intentional rebuilding of categories. We will articulate what we will be doing at each show and be super communicative.”
Focusing on Categories that Sell
Belshaw, Lacey and Olson will focus on rebuilding the categories that previously performed well in New York: tabletop, paper, personal care and accessories, handcrafted and home.
The team has a good relationship with the Tabletop Association, the manufacturer-based organization that runs the biannual New York Tabletop Show, and with Kristi Forbes, who manages the show for the association. “I want to expand on that,” Belshaw said. “We will take that further and farther. We are looking to bring those brands back. Tabletop is a solid category in the Northeast, always has been.”
Everyone predicted the death of the stationery business in the internet and email era, yet greeting cards have become gifts in themselves, said Belshaw. “There are so many new designers and manufacturers of cards. It’s a very powerful category, especially in New York. With no stationery show, it’s an opportunity to expand. NY Now has an association with the Greeting Card Association, and we will continue to work with them.”
“Personal care, fashion accessories and better baby all should, and can, be revived. There are good lead exhibitors in all those categories.”
Regarding the handcrafted category, “New York was at one time the largest artisan show in the country, with almost 500 makers and artisans, global and domestic. It was powerful. It was how handmade came to be a wholesale category instead of D2C. Shoppe has done a great job of bringing on a focused group of artisan makers, but there are many more out there. It is an opportunity,” Belshaw explained.
New York at one time had a home offering that included finished home textiles, all the way through to occasional furniture, floor covering, “significant” decorative accessories and wall art, according to Belshaw. “It was robust,” she said. “It served a purpose for the greater New York and Northeast designer base. The big designers go to High Point, where they get the meat and potatoes to service their projects. But they always had New York to focus on smaller pieces and accessories without the weight of having to see all their primary suppliers in High Point. It’s a category that can be revived, but in an intentional and thoughtful way, with resources that are designer focused.”
In rebuilding these categories, Belshaw will lean on her experience in building Las Vegas Market many years ago.
“I will definitely take a page from my old playbook there,” she said. “It was the same thing of the chicken and the egg. It doesn’t happen overnight. You need to manage expectations and have clear communication. You have to check back in [with exhibitors and attendees] and say, ‘Here’s where we are. We hit that market, we missed it a little, here’s how we are going to catch up.’ Very raw and honest communication is very important to me. You need total transparency. You also need to partner with customers to strengthen the market. They’re invested in making it work, too.”
A New Management Team on the Scene
Belshaw, a 2024 Woman of Influence, is CEO of Rockview Management Group. Lacey is the chief financial officer and Olson, the chief marketing officer. Both Lacey and Olson were Andmore executives for many years.
“I really enjoyed working with them," Belshaw said. "We each have different skill sets. We work differently. We each respect what the other brings to the table. We’re not afraid of productive dissonance. Conflict is important to get to the right answer.
“I went to each of them when this idea [of reviving a New York show] was percolating. I said, ‘I’m thinking of doing this, would you help me think through things?’ Bill said, ‘I want to be part of that.’ It was the same for Karen. I asked her, ‘How do I market this differently? Would you be willing to do a project for me?’ She wanted to be a part of it.
“That’s how we got to be self-funded. It’s amazing to be in this position right now.”
One member of the existing NY Now team, Ashley Ciofrone, will transition to Rockview Management Group. Ciofrone has worked on the show for roughly 12 years and has “longevity, institutional knowledge and a strong connection to the gift industry,” Belshaw said. Rockview is building the rest of its team now, including a sales group.
New York’s Position in the Market
New York’s larger-than-life reputation is both its biggest benefit and its biggest detractor, according to Belshaw, who grew up in Manhattan.
“New York is magnetic. You can feel the vibrancy of the city; you can see the consumerism happening. There’s nothing like it. Yes, it’s expensive to stay in New York. But it’s also expensive to stay in any major city. Also, there are great, less-expensive options to stay in the city as it gentrifies. Going to market and staying at market is a different proposition than it was 15 years ago.”
Belshaw maintains that the cost of exhibiting in New York is not significantly higher than at other markets. The show takes place at the Jacob K. Javits Convention Center, which not only provides the support and service that a large trade show requires, but also has been refurbished and is now easier to work in, with a labor crew that is easier to work with than in the past. “When you are coming to a market and writing tons of orders, you will put up [with a lot],” she said of exhibitors. “Their return on investment will go up, and that’s when things start to gel for the customer.”
The biannual show will remain on its February/August timeframe. The next show will be Aug. 2-4, 2026.
Editor’s note: Emerald Expositions could not be reached for comment about the sale.
Image courtesy of NY Now.
Andmore CEO Retires as Company Makes Executive Team Transitions
Andmore has announced several leadership changes to its executive team, including the retirement of CEO Jon Pertchik, effective May 31. Pertchik was announced as the company’s new CEO in April 2024.
Andmore’s board of directors has established an executive committee, comprising current executives: Amory Wooden, newly promoted chief revenue officer; Greg Avitabile, president and chief operations officer; Robert Klein, chief financial officer; and Ximena Juncosa, chief human resources officer.
The committee will assume expanded responsibilities to help strengthen Andmore’s operating structure and align the business around its most critical priorities. It will report to the board, including Blackstone representatives and Andmore Executive Chairman Bob Maricich.
“We have fostered a team of exceptionally talented leaders at Andmore, and this new structure is designed to put that talent in the driver’s seat to move the business forward,” Pertchik said.
As chief revenue officer, Wooden will oversee Andmore’s marketing and leasing teams under one unified revenue-
generating structure. Previously CMO, she also will assume responsibility for business development.
Avitabile, a company veteran of more than 30 years, will assume responsibility for Andmore’s technology team, as well as oversight of Shoppe Object.
Klein will continue to oversee Andmore’s strategic and financial priorities as CFO. He also will assume responsibility for the company’s corporate development function.
Juncosa will continue to lead Andmore’s people and culture strategy. She also will assume responsibility for Andmore’s legal department and work closely with that team to ensure continued partnership and support across the organization.
Katie Potter, chief strategy officer and general counsel, and Landon Williams, chief technology officer, stepped down from their roles on May 31.
“Andmore has an exceptionally strong foundation built on decades of market leadership and an unmatched industry network,” said Maricich, who is also the founder and former CEO of Andmore. “We have full confidence in the path ahead.”
TO LAST
Atlanta, Las Vegas Rebrand Temps
A popular market section is getting a new look in Atlanta and Las Vegas just in time for the summer market season. Andmore has announced it is rebranding the temporary exhibits section and will debut the area under the “First Finds” moniker.
The rebrand is more than a name change — it is redefining the role of the temporary exhibits, Andmore said in a press release. The change is being made to celebrate the market sector as a discovery-driven destination for thousands of emerging brands. Changes have been based on extensive buyer and exhibitor feedback to create a “more intentional, energized experience.”
“Buyers come to market to discover what’s next — and First Finds puts that experience front and center.” — Amory Wooden, EVP and CMO of Andmore
“Buyers come to market to discover what’s next — and First Finds puts that experience front and center,” said Amory Wooden, EVP and CMO of Andmore. “This is where new ideas show up first, where emerging brands gain visibility and where buyers can uncover products before they scale. It’s about capturing that moment of discovery and building the experience around it.”
Thousands of lines will be organized into curated neighborhoods in the new First Finds section at Atlanta Market, Atlanta Apparel and Las Vegas Market. Key elements of the area include:
• Early access to emerging brands and under-the-radar products
• A more approachable, flexible environment for both buyers and exhibitors
• Increased emphasis on connection and relationshipbuilding
• A heightened sense of urgency and excitement with expanded collections and amenities
To add to its role as a hub for discovery, market attendees can expect enhanced programming, activations and on-site experiences designed to bring visibility to First Finds.
Atlanta Market and Atlanta Apparel will kick off the summer market season as they run concurrently at AmericasMart Atlanta June 9-14. Las Vegas Market will be July 26-30.
DMC to Debut temps 'Evolution'
Dallas Market Center is gearing up to bring an “evolved” version of the Temps to this summer’s Total Home & Gift Market.
Running June 24-30, the Total Home & Gift Market will feature a reimagined version of all Temps neighborhoods in two buildings, including a new fashion destination on the 13th floor of the World Trade Center.
All categories in the Temps will be located in either the World Trade Center or Trade Mart, including the following highlights:
• World Trade Center 13th Floor — Expansive new destination for jewelry, fashion accessories and a juried collection of apparel and accessories called Boutique.
• World Trade Center 12th Floor — The largest collection of new and emerging exhibitors, trending products and one-of-a-kind finds. This year will feature an updated floor plan for easy access to categories across the floor.
• World Trade Center 11th Floor — The new home of Cash & Carry, previously located at Market Hall, which includes gifts, home décor and vintage. It also includes the GO Texan products of gifts and gourmet from across that state.
“The Temps are the discovery zone for the newest, most in-demand products that can help retailers stand out,” said Dallas Market Center president and CEO Cindy Morris. “Presenting remerchandised portions of the show and updating the presentation of new exhibitors will help create even more traffic and opportunities for exhibitors to reach buyers.”
“Presenting remerchandised portions of the show and updating the presentation of new exhibitors will help create even more traffic and opportunities for exhibitors to reach buyers.”
— Cindy Morris, Dallas Market Center CEO
Amy Harper, EVP of marketing at DMC added: “Visiting the Temps at Total Home & Gift Market is now even easier. We have product destinations that can be seamlessly browsed, with fabulous merchandise and high energy. The list of great companies participating continues to grow.”
The Temps will be open June 24-27. More information on the Total Home & Gift Market can be found at dallasmarketcenter.com.
Claxton Collective's New Platform Encourages Real, 'Grounded' Conversations
While the media and company websites are brimming with business success stories, Co-founder Kate Duff and the team at consulting firm The Claxton Collective think it's more important to share real-world advice, failures, challenges and stories aimed at helping others to grow. That's why the company has created a new community platform for the gift and home wholesale industries.
A new space for operational insight, peer connection, and ongoing industry conversation across the gift and home ecosystem, the Claxton Collective Community is a new online platform designed to bring together founders, sales leaders, operators, reps, creatives, and industry partners across the wholesale gift ecosystem. The community was created in response to a need for real-time conversation beyond trade shows and traditional networking environments, Duff said.
“Some of the best conversations in this industry happen between markets, in showrooms, and in group chats,” Duff said. “We built the Collective Community to create a space for those conversations to continue beyond market.”
The platform includes three primary areas:
• Conversations: Founder interviews, roundtables, and operational discussions with leaders across the industry
• Community: A private discussion space for questions, idea sharing, collaboration and peer connection
• Courses & Tools: Practical systems, education, and resources built from real-world wholesale experience
The community will also host live office hours, workshops, and collaborative sessions with experts in sales, operations, technology, product development and leadership. Learn more and join the community at claxtonconsulting.co.
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OneCoast Expands Fashion Portfolio with Giftcraft Partnership
Thanks to a new partnership between OneCoast and Giftcraft, OneCoast will exclusively represent Giftcraft’s Charlie Paige and Astral brands to independent retailers across the United States, beginning June 1. The partnership expands OneCoast’s fashion brand offerings while extending Giftcraft's reach through OneCoast's national network of independent retailers.
“We are thrilled to welcome Charlie Paige and Astral to the OneCoast family," said Becky Dill, vice president of sales at OneCoast. "Their dedication to creating stylish, accessible fashion and jewelry makes them a natural fit for our curated brand offering. This partnership is about more than expanding our fashion category; it is about bringing our retail partners high-quality, authentic products that truly resonate with their customers. We look forward to this exciting new chapter together.”
creating stylish, accessible fashion and jewelry makes them a natural fit for our curated brand offering.”
— Becky Dill,
VP of sales at OneCoast
Charlie Paige is a contemporary lifestyle fashion brand that creates trend-forward apparel and accessories for women who value both style and versatility. It has broad appeal across boutiques and specialty retailers.
Astral is a contemporary jewelry collection created to "inspire confidence, individuality, and effortless self-expression." Designed as an extension of the Charlie Paige lifestyle aesthetic, Astral blends trend-forward styling with timeless appeal, offering curated pieces that feel both elevated and easy to wear.
“We are incredibly excited to partner with OneCoast, whose deep expertise and unique ability to serve the independent retail and gift market make them an ideal partner to help expand our reach," said John Brooks, head of U.S. sales at Giftcraft. "Through this partnership, we look forward to bringing Charlie Paige and Astral’s signature blend of modern style, versatility, and giftable appeal to more retailers nationwide.”
The new partnership comes on the heels of other new OneCoast additions, including Too Good Gourmet, the largest women-owned cookie manufacturer in the US. OneCoast began representing the gourmet brand May 1, just ahead of the summer markets.
Life’s little and big moments deserve to be seen and remembered.
RETAIL
Our shop sells American-made crafts, including some items retailing for hundreds of dollars. I recently discovered a chip in the rim of a raku vase by a wellknown potter. No one on my staff mentioned seeing this happen, so I reviewed the security footage.
SEE MORE PAGE 68
“ “While you can never eliminate mistakes, you can work to create an environment where they’re reported, learned from and thus less likely to happen again.”
75th Annual Retailer Excellence Awards
Get to know the prestigious finalists for this year’s special diamond anniversary event.
by GDA Staff
For 75 wonderful years, the annual Retailer Excellence Awards (REA), presented by Gifts & Decorative Accessories (GDA), have honored the best of the best in the gift and home industry. The awards program celebrates the creative tactics, successes and resilience of independent retailers across the nation, alongside the top sales representatives and manufacturers of the year. Though the awards program is centered on retailers, it is the single biggest event in the gift industry that honors each aspect of our business: passionate retailers, helpful sales reps and quality vendors.
Here, we announce and delve into the details of each REA finalist, including 24 retailers who excel across eight niche categories, 15 sales reps across five regions, 10 vendors and, exclusive for this year only, 12 Diamond Honorees. The Diamond Awards will be handed out to the key retailers, manufacturers, sales rep agencies and industry influencers who have made their mark on the industry and stood out over the decades.
Gift for Life will also present a special award in honor of the diamond anniversary event: The Lifetime Humanitarian Award to Gift for Life Founder Peter Schauben of Schauben & Co. In support of the charitable organization, GDA has leant its stage to Gift for Life to present an award for more than a decade and encourages attendees to donate to its cause, which has been in support of World Central Kitchen since 2020.
In addition to making a donation online at giftforlife.org/donate, attendees can donate to a raffle to both win prizes and contribute to Gift for Life’s goal of raising funds for World Central Kitchen.
These REA finalists and Gift for Life’s honoree will be celebrated at an in-person cocktail hour and awards ceremony June 24 at the Hilton Anatole in Dallas, in conjunction with the Total Home & Gift Market. Visit retailerexcellenceawards.com for more information about the gala.
Editor’s note: Honoree profiles, with the exception of the Diamond Award honorees, were written using an artificial intelligence program and supported by honoree nominations, submissions and written responses. Each profile was reviewed, fact-checked and edited for accuracy by Gifts & Decorative Accessories editorial staff.
Nominees for Multiple Locations
Patina Stores
Patina Stores operates eight locations across Minnesota and continues to expand while staying focused on experiential retail. Led by President and CEO Liz Barrere, the employeeowned company has spent more than three decades sparking joy, creativity and connection through quality experiences and immersive displays. Patina’s strong neighborhood ties and emphasis on tactile experiences have helped it stand out in a rapidly changing retail environment. The company’s creative merchandising, community relationships and customer-first culture continue to fuel growth while maintaining the personality and warmth that define the brand.
Simply Chic Boutique
Founded by Britney Spivey in 2010, Simply Chic Boutique has grown from a single location into a thriving retail business with three owned and two franchised stores across Louisiana. The company’s success is rooted in strong customer relationships, carefully curated merchandise and a welcoming shopping environment that “reminds women of their worth” and encourages repeat visits. A key to Spivey’s success is her ability to tailor each store to its local community. While maintaining a strong and consistent brand identity, each location is thoughtfully curated to reflect its surrounding market — whether through college gameday apparel, sorority merchandise, or product tied to local festivals and concerts. Through steady expansion and a commitment to the customer experience and the uplifting of women, Simply Chic Boutique has established itself as a trusted and engaging retail destination.
The Sample House
The Sample House has served the Dallas-Fort Worth area for more than 60 years, growing from a small Dallas gift and home décor shop into five Texas locations. Founded in 1958 by Foster and Nancy Poole, the family-owned company remains focused on personal connection and memorable customer experiences. Each store features carefully selected gifts, seasonal décor and home accents designed to inspire discovery and excitement. Customers often describe shopping there as an experience filled with unexpected treasures. The retailer’s willingness to adapt through evolving layouts, merchandising and community engagement has helped it remain successful while preserving the warmth and personal service that have defined the business for generations.
Nominees for Specialty Store
Cami Monet
Cami Monet in Winter Park, Fla., combines watercolor artistry, stationery and party goods into a colorful retail experience centered on creativity and storytelling. Founded by artist Cami Monet Miller, the shop specializes in custom paper products, calligraphy and designs that help customers celebrate meaningful moments. Miller’s passion for capturing memories through art and creating personalized products has helped the business build a loyal following. The store’s cheerful atmosphere and whimsical merchandise reflect its belief in the lasting power of paper and thoughtful design. Through artistic expression, strong branding and carefully curated products, Cami Monet continues to offer customers distinctive pieces filled with personality and charm.
Messner Bee Farm
Messner Bee Farm in the Kansas City metro area focuses on natural beekeeping practices and handcrafted products made from honey and beeswax. Owners Erik and Rachael Messner oversee the beekeeping operation and production of raw honey, candles, lip balm, beard oil and solid perfume created from carefully processed beeswax harvested directly from the hives. Customers are invited to experience the full story behind the products, from the bees building comb to the finished handcrafted items. Messner Bee Farm’s commitment to sustainable practices, education and artisan craftsmanship has helped it build a distinctive presence within specialty retail. Its store design and hive-inspired cash wrap are eye-catching and create an immersive shopping experience.
Old Vine Kitchen Emporium
Old Vine Kitchen Emporium in Hermann, Mo., combines culinary retail, hospitality and storytelling into a destination shopping experience. The store features curated kitchenware, specialty foods, gourmet pantry items and distinctive gifts designed to celebrate cooking, entertaining and gathering. Seasonal tablescapes and wine-country-inspired displays encourage customers to slow down, explore and engage with the merchandise. The owners have focused on creating an atmosphere where shopping feels immersive and welcoming rather than transactional. Beyond product, Old Vine Kitchen Emporium is a community gathering space, hosting tastings, holiday open houses, themed events, and collaborative promotions with neighboring businesses.
Nominees for Social Media and Online Initiatives
Fleurty Girl
Fleurty Girl has grown from a T-shirt business launched in 2009 into a retail brand with nine locations across Louisiana and Mississippi and a strong online presence. Led by Founder Lauren Haydel, the company uses digital storytelling, engaging social media and an updated website to connect with customers and expand its reach. Featuring curated seasonal collections, intuitive navigation and seamless mobile checkout, the website has allowed the brand to expand nationally while maintaining the feel of a local boutique. Social media plays a central role in the store’s outreach, with Instagram, Facebook, TikTok, and Pinterest used to highlight new products, store moments, and local culture.
Mellow Monkey Gifts & Décor
Mellow Monkey Gifts & Décor transformed a warehouse gift and home décor store in Stratford, Conn., into a statewide destination through creative and entertaining social media content. Store Owner Howard Aspinwall uses humor and behind-the-scenes videos to create excitement and encourage customers to visit the store despite its tucked-away location. Owner-driven videos, fashion showcases and relatable online content have helped build a loyal audience that regularly engages with the brand and visits the store in person. By embracing authenticity, Mellow Monkey has demonstrated how social media can drive traffic and create community for independent retailers. (Photo by Laura St. John Photography)
The Go Girl Shoppe
The Go Girl Shoppe in Mebane, N.C., uses Facebook and Instagram to highlight the importance of shopping small and supporting local businesses. Owner Meghan Wagner regularly shares new arrivals, “must-try” items, community events and in-store activities while promoting other downtown businesses and organizations. Through authentic storytelling, regular interaction and community-centered content, The Go Girl Shoppe has built strong customer loyalty and increased visibility for both the business and the surrounding downtown area. Live sales further extend that connection, allowing customers who aren’t local — or who can’t make it into the shop — to still experience The Go Girl Shoppe in real time. According to Wagner, using social media for her business is “just as important as opening the doors each day.”
Nominees for Store Design/Redesign
Apple Butter and Shugie’s
Apple Butter and Shugie’s in Morris, Ill., successfully reinvented its retail space after facing years of building challenges following a property sale and lease agreement. Owners Jane and Stuart Kerr relocated and redesigned the store with the help of family members and friends who contributed to the extensive effort. The updated shop reflects decades of retail experience while preserving the welcoming atmosphere customers have come to expect since the business opened its brick-and-mortar location in 1991. The redesign strengthened the store’s presence on Liberty Street and reinforced its commitment to creativity, resilience and community support. Apple Butter and Shugie’s continues to thrive through determination, collaboration and customer connection.
Gage Lake Life Store
Gage Lake Life Store transformed a vacant optician’s office in downtown Lake Geneva, Wis., into a fully branded retail storefront in just 50 days. The redesign expanded awareness for the company and introduced new customers to the Gage Marine and Pier 290 brands. The space features visually cohesive merchandising, strong branding and a layout designed to encourage browsing and repeat visits. By quickly converting an empty property into an engaging retail environment, the company demonstrated creativity, efficiency and strategic growth. The redesigned store not only increased sales, but also strengthened the brand’s visibility within the downtown shopping district and surrounding lake community.
Paper Trail
Nestled in Rhinebeck, N.Y., Paper Trail celebrated its 20th year in business with a strategic store refresh. Owners Maureen Missner and Serine Hastings repainted and carefully updated the store to improve flow, enhance product presentation and create a more immersive customer experience. The redesigned space balances organization with visual inspiration, allowing merchandise to feel approachable while still delivering a sense of excitement and surprise. Customers are encouraged to explore thoughtfully curated displays filled with stationery, gifts and artistic details. Through intentional layout changes and strong visual storytelling, Paper Trail has created a welcoming environment that reflects the owners’ passion for retail and meaningful customer experiences.
Nominees for Visual Merchandising
Mangiacotti Barn
Mangiacotti Barn in Attleboro, Mass., uses color, height, composition and carefully selected merchandise to guide customers through emotionally engaging spaces filled with texture and inspiration. Drawing from years of experience in product development and sourcing, owner Michele Mangiacotti creates cohesive presentations that encourage discovery and interaction. Every display is designed with customer experience in mind, balancing creativity with strong merchandising principles. Mangiacotti Barn’s ability to blend artistry, product curation and visual impact has helped establish the store as a distinctive destination where thoughtful presentation plays a central role in the shopping experience.
Rachelle M. Rustic House of Fashion
Rachelle M. Rustic House of Fashion in Cannon Beach, Ore., has built a reputation for intentional merchandising, polished displays and a shopping experience centered on individuality and self-expression. The store’s carefully planned layouts and product presentations encourage customers to explore complete looks and styled collections. The retailer’s motto, “Be Uniquely You,” is reflected throughout the customer experience and reinforced by a dedicated team committed to bringing the vision to life. The store’s thoughtfully curated displays that blend rustic charm with modern elegance set it apart from other stores.
Stanford Medicine Gift Shop
The Stanford Medicine Gift Shop in Palo Alto, Calif., was designed to provide comfort, joy and healing through thoughtful retail design and visual merchandising. Floor-to-ceiling windows fill the store with natural light while carefully arranged displays create a calming, uplifting environment for patients, visitors and staff. Merchandise presentations are intentionally designed to support emotional well-being and encourage moments of connection within the hospital setting. Rooted in Stanford Health Care’s mission of compassion and healing, the shop blends creativity with functionality to create a welcoming retail experience unlike a traditional hospital gift store. Its innovative design and emotionally supportive atmosphere continue to leave a meaningful impression on its customers, first-time visitors and regular staff alike.
Nominees for Store Events
Embers Candle Bar
Founded in 2018 by Vicki, Shara and Bailee Derks, Embers Candle Bar in Lee’s Summit, Mo., has built its business around experiences, memory-making and community connection. The company invites customers to create personalized candles while participating in interactive events designed to encourage creativity and togetherness. From first-time visitors to longtime regulars, guests are welcomed into an atmosphere focused on hospitality and lasting experiences. The business believes scent has the power to create meaningful memories, and its events are designed to strengthen personal connections through shared activities. Embers Candle Bar continues to grow by combining hands-on retail experiences with a strong commitment to customer engagement and community building.
The Grove
Located in Lake Oswego, Ore., the Grove has become known for hosting energetic, community-focused events that consistently draw enthusiastic crowds. From book signings and ladies nights to popular Mahjong gatherings, the store creates experiences that encourage customers to connect, learn and return often. Events frequently feature local makers, authors and interactive activities that strengthen relationships within the community while driving store traffic. The retailer’s ability to create welcoming, well-organized gatherings has helped transform the store into a social destination rather than simply a place to shop. By continually introducing new event concepts and encouraging participation, The Grove has built a loyal customer base and a reputation for memorable in-store experiences that customers often line up around the block for.
Tiger Lily
The Tiger Lily floral, home and gift shop in Fort Payne, Ala., has transformed its holiday events into a tourism draw for the scenic mountain town. The retailer’s annual Christmas Open House attracts hundreds of visitors each year through coordinated marketing, mailed invitations, social media outreach and visually immersive seasonal displays. Customers from across the Southeast travel to experience the festive event and explore the store’s extensive holiday merchandising. The business also hosts events throughout the year designed to strengthen customer relationships and create memorable shopping experiences.
Nominees for Socially Responsible
Grandpa Shorter’s Gifts
“At Grandpa Shorter’s Gifts, social responsibility is not a side project. It is woven into how we do business, how we serve our community, and how we define success,” said owner Jennifer Shorter of the Petoskey, Mich., store. The family-owned retailer supports children and families across northern Michigan through scholarships, camp sponsorships and local partnerships designed to strengthen the community. The company helped establish the CG & Ruth Shorter Scholarship Fund at Camp Daggett and continues to support programs that create opportunities for area youth. Beyond financial support, the store prioritizes kindness, service and meaningful customer relationships. Two key examples of the store’s kindness and leadership include its Letters to Santa program, where the staff personally answers hundreds of collected letters, and its partnership with a High School special needs program that invites two interns into the store each week.
The Kitchen Store & More
Owned by Jeanne Smyers, Kitchen Store & More in Conway, Ark., has turned personal hardship into meaningful community support. Store Manager Tricia O’Connor drew from her experience with pregnancy loss and infertility to drive the store’s charitable outreach and advocacy while continuing to grow a welcoming retail business centered on connection and service. For more than 15 years, The Kitchen Store has hosted fundraisers to support the work of The Perinatal Bereavement Program in partnership with the Conway Regional Health Foundation and have raised more than $250,000 to date. Through other fundraisers, the store has become known for its compassion, authenticity and commitment to supporting others through difficult experiences.
Webster’s Community Pharmacy
Webster’s Community Pharmacy in Altadena, Cali., has served the community for 100 years and became a critical resource following the devastating Eaton fire in early 2025. Co-owner Meredith Miller and her team quickly organized donations and essential supplies for families who lost homes and businesses in the disaster. While surrounding businesses were destroyed, Webster’s remained open and continued providing medications, healthcare support and assistance to residents navigating an overwhelming crisis. The pharmacy’s commitment to compassionate service strengthened its connection with the community during a period of tremendous hardship and continues to define its role as a trusted neighborhood institution.
NOMINEES FOR HOME DÉCOR STORE
Retailers chosen in partnership with Home Accents Today and its 2026 Retail Stars.
Caitlin Wilson
Caitlin Wilson Dallas is a stylish home-goods boutique and flagship store for interior designer Caitlin Wilson, who is known for her colorful, pattern-rich aesthetic rooted in classic design with a modern twist. Wilson’s strong social media presence and engagement helped her brand gain national attention, leading to her first brick-and-mortar shop in San Francisco before she expanded to Dallas. The store carries rugs, pillows, wallpaper, lighting, furniture and accessories. Shoppers often mention thoughtful service and quality pieces, with some personalization services like monogramming available. Over time, the brand has introduced new lines, including children’s products and collaborations.
Patina Vie
Patina Vie founder Sarah Willet was selling her antique and vintage finds on Etsy when she caught the attention of Good Morning America’s Lara Spencer, who put her business on the map. Over the last 12 years, Patina Vie has had dozens of licensed partnerships with companies like Anthropologie, ABC Home and Selfridge’s in the U.K. Eight years ago, the local community leaders in Ripon, Wis., approached her and asked her to consider opening a brick-and-mortar store. Although she had no experience in retail, she couldn’t pass up the opportunity. One of its biggest product categories is tabletop, which is designed in collaboration with The Zrike Company. The store has a small cocktail lounge called The Sipping Room where visitors can order a drink and sip while they shop or simply linger and talk.
Tidewater Lighting
Since Tidewater Lighting & Design opened its first lighting showroom in Madison, Conn., in 2021, owner Carla Snowdon has been on a mission to provide her coastal community with the most effective lighting for her community. The first store was so successful, she opened a second location in Saybrook, Conn., which ended up doubling the revenue from the original store. As a result, Snowdon shut down the first location in 2025 to focus attention on the growing community in Saybrook. In both locations, Tidewater Lighting has racked up awards, earning several Lighting Showroom of the Year Awards and garnering a nomination at the 2026 ARTS Awards for Lighting Showroom/East. Snowdon attributes her success to her 40 years in the lighting industry, working with residential and trade customers.
NOMINEES FOR SALES REPRESENTATIVE OF THE YEAR –NORTHEAST
Kim Bartolotta of The Link Companies
Kim Bartolotta has spent more than 40 years in the gift industry, primarily serving New England states through the Link Companies. Her approach goes well beyond catalogue selling. She makes regular store visits to assess product and plan restocking and uses her sharp eye for trends to recommend creative display strategies that meaningfully improve shelf appeal. Retailers describe her not as a typical sales rep but as a strategic advisor: someone who listens carefully to a store’s identity, offers solutions quickly when challenges arise and remains deeply invested in each account’s long-term growth.
Jeff Gales of The Link Companies
Jeff Gales has been a rep in the gift industry for 18 years, currently serving as a territory manager with the Link Companies covering Western Pennsylvania and Northwestern Virginia. Known for his humility, positive energy and genuine care for his customers, Gales has grown his territory year after year while simultaneously owning and operating two retail stores and two bakeries of his own — a testament to his discipline and time management. He consistently goes beyond the transaction to understand each retailer’s needs and offers solutions that help their businesses thrive.
Debbie Traynor of Anne McGilvray & Co.
Debbie Traynor has been in sales for more than 30 years, including a decade with Anne McGilvray & Company, covering Western Connecticut, the Hudson Valley, the Bronx, Staten Island and Southern New Jersey. Walk into any store in her territory and her influence is immediately visible: thoughtfully merchandised displays, well-ordered shelves and store owners who speak of her with genuine appreciation. Traynor is hands-on in every account, helping with displays, offering smart ordering guidance and advocating directly with vendors on her retailers’ behalf. She is also mentoring her daughter in the territory and generously guides fellow reps within her agency, sharing her strategies and experience without reservation.
NOMINEES FOR SALES
REPRESENTATIVE OF THE YEAR –SOUTHEAST
Meredith Emory of The Portico Collection
Meredith Emory has been with the Portico Collection for three years, covering Louisiana. In that time, she has built a reputation as one of the most attentive and enthusiastic reps her retailers have encountered. Emory takes inventory, restocks shelves, and refreshes displays. She then follows up with an email summary so busy store owners never miss a beat. Her sharp eye for trends keeps stores well-positioned, and she adapts her communication style to meet each customer’s needs. At market, she brings thoughtful display suggestions and helps buyers envision how pieces will live in their stores. Her response time is consistently fast, and her energy consistently high.
Ashley Miller McKinney of Gib Carson Associates
Ashley Miller McKinney represents Gib Carson Associates across Eastern North Carolina, where her retailers describe her as far more than a sales rep — she functions as a project manager, advocate and strategic partner rolled into one. McKinney tracks shipments, resolves invoice issues and follows through on every open task with speed and precision that her customers say is unmatched. Her consultative approach is rooted in strong product knowledge, genuine integrity, and a deep understanding of each customer’s goals and has contributed to substantial business growth for her accounts over the past six years.
Lessley Singleton of Two’s Company
Lessley Singleton has been a territory manager with Two’s Company for 15 years, covering Mississippi and Northern Alabama. In a landscape where many reps are rarely seen or heard from, Singleton stands out through consistent in-person visits, proactive communication and availability around the clock. She keeps her retailers informed of seasonal arrivals, pre-order opportunities, and product specials without overselling and always offers her honest opinion when asked. Her customers appreciate that they can text her at any hour to check stock, place orders or track back orders, and count on a quick response every time. Her upbeat, steady presence is a constant that her retailers rely on.
NOMINEES FOR SALES REPRESENTATIVE OF THE YEAR –CENTRAL/MIDWEST
Julie Dakin of Gib Carson Associates
Julie Dakin has been with Gib Carson Associates for more than 11 years, covering Central and Southwest Ohio and Northern Kentucky. A trusted resource to the independent retailers she serves, Dakin brings deep product knowledge and genuine enthusiasm to every buying session. She takes time to learn each store’s customer base and tailors her recommendations accordingly, walking buyers through complex product lines with patience and clarity. Dakin advises on assortment size and display strategy, and volunteers to help retail clients set up ahead of major events. When order or invoice issues arise, she personally follows through until the problem is resolved.
Carolyn Goldman of OneCoast
Carolyn Shingleton Goldman brings more than 20 years of experience across sales, retail ownership and territory management to her role as Oklahoma Territory Manager for OneCoast’s Gift Division. Goldman understands her retailers’ unique store identities and never pressures a buyer to take on product that isn’t a good fit for the store. Her genuine curiosity about what does and doesn’t work in each shop keeps her recommendations relevant and respected. Retailers describe her as consistently welcoming — at market or on the road — with a warmth that extends to staying late after a long day at market to ensure a late customer got their orders in.
Michelle Swearengin of KBD Sales
Michelle Swearengin began her career in the industry in January 2000 and now represents KBD Sales across Southwest Missouri and Northeast Oklahoma. In a territory where many reps go unseen, Swearengin stands out through constant, proactive contact — visiting stores in person, sending texts, and keeping buyers informed of specials, new arrivals and items being discontinued. She hosts open houses and brand events, working alongside her retailers to drive foot traffic and sales. In the showroom, she is often there early and stays as late as needed to support her customers. Her ability to anticipate seasonal trends and understand each retailer’s brand makes her far more than an order taker.
NOMINEES FOR SALES REPRESENTATIVE OF THE YEAR – WEST
THE YEAR – WEST
Sharon Hannah of Anne McGilvray & Co.
Sharon Hannah has been a sales representative with Anne McGilvray & Co. for 27 years, covering Los Angeles, Ventura and Santa Barbara counties. Her career path through showroom management, manufacturing, and retail has given her a multidimensional understanding of the industry. Hannah pairs sharp business instinct with genuine enthusiasm, consistently matching retailers with products that resonate with their specific customers rather than simply pushing a line. Her ability to spot emerging trends and champion new product brings fresh energy each season. Retailers describe their check-ins with Hannah as interactions they genuinely look forward to — filled with warmth, authenticity and trust earned through a consistent, results-driven partnership.
Heidi Park of Anne McGilvray & Co.
Heidi Park’s career in the gift industry spans more than 30 years, beginning in her family’s business, Park Avenue Agents — founded by her mother in 1976. For the past decade she has represented Anne McGilvray & Co. across Western Washington and Alaska. Park’s industry roots give her an instinctive understanding of what works at retail, and she applies that knowledge with directness and honesty her buyers deeply respect. She tells it like it is, whether advising on assortment, calling out underperforming categories, or encouraging a retailer to try a new vendor. Retailers say her clarity consistently leads to better buying decisions and they applaud that she prioritizes in-person connection across a large, demanding territory.
Lenice Snedden-Coury of CMA
Lenice Snedden-Coury has represented CMA, now under the Ivystone umbrella, for more than 26 years, serving the Los Angeles, San Fernando, San Gabriel Valley and South Bay areas. Colleagues describe her as the first to respond to any question, whether from a customer, a vendor or a fellow rep seeking guidance. She shares her organizational expertise freely — including tips on road readiness for newer representatives — and has embraced emerging tools like AI to sharpen her work. Even after a particularly challenging year in which many of her accounts were affected by wildfires, Snedden-Coury persevered, took on new lines and met every task with her trademark can-do attitude.
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NOMINEES FOR SALES REPRESENTATIVE OF THE YEAR –SOUTHWEST
Deanna Cornwall of OneCoast
With nearly 15 years in the business, Deanna Cornwall is currently a territory manager with OneCoast, working across North Houston, East Texas and parts of Louisiana. Cornwall’s value to her retailers goes well beyond product knowledge: she studies sales history, guides assortment decisions based on real data, and provides reliable follow-through on shipping and fulfillment so her customers always know where their orders stand. She brings fresh energy and keen merchandising instincts to every visit, helping stores choose products that fit their customers and their brand perfectly. Her retailers say she genuinely feels like part of their team — a true partner invested in shared success.
Joanie Fleming of Road Runners
Joanie Fleming is beginning her 10th year as a sales representative, currently working with Road Runners and serving the Fort Worth and West Central Texas market. Fleming is known throughout her territory for the kind of genuine warmth that turns business relationships into lasting friendships. She shows up to support store events, assists with merchandising, and meets her retailers with patience and understanding whenever they need to regroup. She even bakes cookies for her customers during market. Her responsiveness and professionalism make her a reliable liaison between vendors and retailers.
Brooke Roberson of Diverse Marketing
Brooke Roberson has worked with Diverse Marketing for more than six years as a gift sales representative covering the greater Houston area. Known for her ability to truly listen before offering opinions or suggestions, Roberson has earned a reputation as a rep who understands her customers and who listens wholeheartedly before offering her opinion. She takes full ownership of her accounts, investing time to understand each store’s customer profile and carefully building assortments that drive sell-through and foster sustained loyalty. Her communication is clear and timely, her followthrough is disciplined and she approaches every vendor and retailer interaction with professionalism and optimism.
TOP 10 VENDORS OF THE YEAR
Amanda Blu
Amanda Blu is a Kansas-based wholesale supplier specializing in women’s gifts, jewelry, loungewear, slippers and fashion accessories. Founded in 2004, the company focuses on trend-driven collections and combines global sourcing expertise with responsive customer service to help retailers merchandise accessible products that appeal to modern consumers.
Burton + Burton
Burton + Burton is a family-owned wholesale company recognized as one of the world’s largest balloon and coordinating gift suppliers. Founded in 1982 and headquartered in Georgia, the company offers balloons, seasonal décor, plush, containers, floral supplies, and occasion-based gifts.
Coco + Carmen
Coco + Carmen is a boutique-inspired wholesale fashion brand offering women’s apparel, handbags, jewelry, and accessories. Known for emphasizing coordinated merchandising opportunities for retailers., the company supplies specialty retailers and boutiques with versatile collections including denim, loungewear, ponchos, and seasonal fashion pieces.
Creative Co-Op
Creative Co-Op is a leading wholesale home décor and lifestyle brand offering curated collections of furniture, decorative accessories, kitchenware, lighting, and seasonal products. Founded in 2001, the company emphasizes distinctive design, natural materials, and global inspiration that blends modern trends with timeless, relaxed aesthetics for consumers.
DM Merchandising
DM Merchandising develops impulsedriven gift, fashion, and lifestyle products designed for specialty boutiques and retail stores. The company manages multiple in-house brands featuring accessories, personal care items, travel essentials and novelty gifts. Known for trend-focused merchandise and creative packaging, the company helps retailers drive add-on sales with affordable, visually engaging products.
Kalalou
Kalalou is a wholesale home décor and gift company known for artisan-inspired furnishings, decorative accents, garden accessories, and seasonal merchandise. Founded by husband-and-wife entrepreneurs, the brand emphasizes handcrafted character, vintage influence, and globally sourced designs.
Mud Pie
Mud Pie is a lifestyle wholesale brand offering gifts, home décor, women’s fashion, and children’s products. Founded in 1988, the company is recognized for seasonal collections, entertaining essentials, baby gifts, and coordinated merchandise designed for specialty retailers. Mud Pie combines playful design, accessible pricing, and trend-conscious styling to help retailers create engaging shopping experiences across multiple categories.
Old World Christmas
Old World Christmas specializes in handcrafted blown-glass ornaments inspired by traditional European techniques dating back to the 1800s. The wholesale company offers extensive collections featuring holiday classics, food themes, travel icons, and pop culture designs. It is recognized for detailed craftsmanship and collectible appeal.
Primitives By Kathy
Primitives By Kathy is a wholesale gift and décor company offering rustic, farmhouse-inspired home accents, signs, textiles, seasonal products, and accessories. Founded in 1997, the brand is known for witty sentiments, vintage styling, and versatile collections that resonate with independent retailers.
Tag
Tag is a wholesale home décor and tabletop company offering kitchenware, entertaining essentials, seasonal décor, textiles, candles and giftables. The brand focuses on combining functional design with contemporary style, helping retailers curate coordinated lifestyle collections. Tag emphasizes quality craftsmanship, trend awareness, and globally inspired aesthetics that support everyday living.
Diamond Manufacturers
Kurt Adler
Celebrating its 80th anniversary this year, Kurt Adler has been offering both timeless and trendy Christmas ornaments and holiday décor since its inception in 1946. The family-run business prides itself on its longstanding relationships with both employees and buyers, some of which have stayed with the company for 30, 40 and even 50 years. The company owns several well-known product brands and licenses, including Santa’s World, Steinbach, Fabriche, Noble Gems, and Hollywood Nutcrackers, and is known for offering a wide selection of products that include both classic pieces and pop-culture driven décor.
Mary Meyer
Founded in 1933 during the Great Depression, Mary Meyer has defied the odds and continues to succeed and meet the growing needs of the fast-paced toy and children’s gifts industry. Mary Meyer has not only kept up with evolving children’s developmental needs and safety regulations, but continues to be family-run with third-generation Meyers at the helm. The company is known for its soft plush characters, Taggies, teethers and other baby gifts, as well as its rich, family-run history.
Mud Pie
Founded in 1988 by Marcia Miller, Mud Pie has received the most REA nominations since the awards program began recognizing the Manufacturer of the Year. Not only have retailers given Mud Pie their kudos over the years, but the company itself has grown, adapted, and expanded to meet ongoing buyer and consumer needs. Expanding into new categories, like baby gifts and toys, Mud Pie has succeeded over the last several decades because of its constant drive, trendy gifts and apparel and relationships with its retailers. The Georgia-based company has also been deeply involved in its community, making considerable donations to March of Dimes, the American Cancer Society, Toys for Tots and Operation Shower over the decades.
Diamond Retailers
A. Dodson’s
Based in Suffolk, Va., A. Dodson’s is a specialty gift store offering apparel, home furnishings and gifts. Owned by Alison Dodson, who grew up in her grandfather’s general store, the store has received several accolades over the years, including a global retail recognition from the Global Innovation Awards (GIA). Dodson is known for her collaboration with manufacturers and her goal of helping to build a better working relationship between vendors and buyers. She is incredibly involved in the industry and even helped to spearhead a POS solution by working with key vendors to create Product Fastlane, a new dashboard that streamlined the data process, in 2018. Dodson regularly participates in panels at markets and offers retail advice through market events and her social media channels.
Orange Tree Imports
Celebrating its 50th year in business just last year, Orange Tree Imports is a treasured and long-standing specialty shop nestled in the Monroe Street Shopping District of Madison, Wis. The shop is a prime example of how to tap into the spirit of community and nurture a loyal staff. The shop is run by owner Carol Schroeder, who literally wrote the book on retail: Specialty Shop Retailing: How to Run Your Own Store. More than 40,000 copies have been sold to date, including a Russian translation, and its fourth edition offers expanded information about competing with Amazon, using social media effectively and other important topics for today’s retailers. Schroeder isn’t just an example of quality retail; she’s also a retail influencer, having written countless columns for Gifts & Decorative Accessories with tips for storeowners.
Paddington Family of Stores
Based in Ashland, Ore., the Paddington Family of Stores is a family-run retail brand that is helping to push the gift and retail industry into the next era with a focus on sustainable business. The store has won multiple Retailer Excellence Awards for its innovation in green retail and store events. Run by mother-daughter duo Pam Hammond and Kelly Jean Cooney, the brand has expanded over the years to include three busy storefronts: Paddington Station, Inspired by Oregon, and The Paddington Jewel Box; as well as a permanent pop-up, Paddington Express. The duo was honored in 2019 by Gifts & Decorative Accessories for its green initiatives, which included installing solar panels and working with manufacturers to reduce packaging waste. Paddington Station first opened its doors in 1973 with the Hammond family taking over in 1993.
Diamond Sales Rep Agencies
Diverse Marketing
Founded in 1959, Diverse Marketing, part of the Diverse Companies family of brands, is a sales agency with a rich history in the toy and gift industry. What started as a toy rep agency has greatly expanded into a comprehensive brand, now representing big names like DM Merchandising, and showing at five key markets in Atlanta, Las Vegas, Dallas, Minneapolis and Seattle. The agency is part of a growing family, too. With CEO Wes Hardin leading Diverse Companies, the family of brands’ portfolio has expanded, including the acquisition of Next Step Reps in 2023. Its full portfolio now includes Diverse Marketing, Diverse Insights, SE Marketplace, High Five Inc., Next Step, Synchro, KidStuff & GiftStuff PR, and Diverse Brands.. Diverse Marketing’s success can be clearly seen over the years, especially when it doubled its showroom space at Las Vegas Market just ahead of the 2023 shows.
Ivystone
With the most individual nominations in the regional Sales Representatives of the Year category, Ivystone has been a force in the sales rep industry. CEO Doug Cofeill, Gift for Life’s 2025 Industry Achievement Award honoree, is well-known in the gift and home industry and has helped to shape the landscape through partnerships with Schauben & Co and Aesthetic Movement, as well as acquisitions and mergers, like that of OneCoast and Sales Partners. As the CEO since 2010, Cofiell has helped Ivystone expand its portfolio, which now includes Simblist, CMA and OneCoast. The Ivystone brand itself represents more than 100 manufacturers, including the national representation of Demdaco, Capri Blue, Consuela, Hazel Mazel, Beatriz Ball and Rifle Paper Co. The brand has impressive and sizeable showroom spaces at AmericasMart, Dallas Market Center and World Market Center Las Vegas.
The Link Companies
What started as the Southern Link in 1985, the Link Companies is now an expansive sales agency consisting of 90+ salespeople in 10 unique agencies covering 42 states. Not only has the company made big moves throughout its history, including switching to an employee-owned model and acquiring NextGen Dallas, but it’s also known for its philanthropic work. With a portion of every order going to one of its charity partners, including Children’s Healthcare of Atlanta, Wellspring Living, Heart on Main Street, and World Central Kitchen (WCK), the Link Companies has donated more than $1 million.
Diamond Influencers
Ashley Alderson of the Boutique Hub
The founder and CEO of the Boutique Hub and Hubventory, Ashley Alderson has built a thriving community of more than 100,000 retailers. A mom and entrepreneur, Alderson founded the company in 2013 and has since been a driving force in retail education, collaboration and connection. With her company, Alderson is helping to keep retailers up to date and connected, ensuring a solid future for independent retail. She was named a Woman of Influence by Gifts & Decorative Accessories in 2024 and has been named to Inc. Magazine’s 5000 list multiple times.
Todd Litzman of MarketTime
Todd and Jannetta Litzman have been helping to shape the technology sector of the gift and home industry for 30 years and counting. As the co-founders of Showroom Solutions, which later became known as Brandwise before being acquired by MarketTime, the duo have been leaders in software-as-a-service solution technology and have helped countless manufacturers succeed digitally. As the current CEO of MarketTime, Todd continues to help push the industry forward in the digital landscape.
Bob Negen of Whizbang Retail Training
Bob Negen, co-founder of Whizbang Retail Training, is a regular face in the retail world, offering storeowners advice at market events, on the Whizbang Retail Training website, and through its Retail Success Summit and Retail Mastery System. The brand even runs a private Facebook group for retailers where they can connect, share advice and challenges, and ask questions.
“We are so excited to recognize these industry icons alongside our regular Retailer Excellence Award winners at this summer’s gala,” said GDA Editor-in-Chief Lenise Willis. “We wanted this year’s awards gala to feel special and also honor how far both the magazine and the industry have come since the first REA celebration in 1951. Recognizing even more industry excellence with the Diamond Awards felt like the right way to do it.”
GIFT FOR LIFE’S LIFETIME HUMANITARIAN AWARD
Peter Schauben, president of sales rep agency Schauben & Co and founder of Gift for Life, is being honored with the group’s first-ever Lifetime Humanitarian Award in recognition of his decades of dedication to Gift for Life and his fundraising efforts for World Central Kitchen, AIDS research and aid, and more.
“Peter Schauben is the very heart of Gift for Life,” said Emalee Hoffman, chair for Gift for Life. “As the founder of GFL, his vision and leadership over the past 30 years have helped raise a truly life-changing amount of money for charity, transforming countless lives through generosity, compassion, and purpose. His impact reaches far beyond his professional achievements — Peter has shaped the culture of giving within our industry, and we are incredibly proud to honor him.”
“Receiving the Lifetime Humanitarian Award is deeply meaningful to me,” said Peter Schauben. “Founding Gift for Life was never about recognition — it was about creating lasting impact through generosity and community. I am grateful to everyone who has walked alongside me on this journey, and I hope you will join me in celebrating this honor by donating to World Central Kitchen through Gift for Life and helping us continue to make a difference.”
Donations in celebration of Schauben’s honor will benefit World Central Kitchen and can be made online at giftforlife.org/ donate. Attendees may also buy raffle tickets for prizes during the gala, with proceeds going to World Central Kitchen.
Schauben has been a pillar of the gift and home industry, with a career that began in California’s retail gift market in 1971. In 1975, he expanded into the wholesale arena, building expertise in sales management with a focus on artisan-driven fashion, accessories, and giftware.
In response to the devastating loss of industry colleagues to AIDS, he founded Gift for Life in 1992, creating a unified voice for the gift industry in the fight against HIV/AIDS. In 2021, the organization pivoted to support World Central Kitchen’s
COVID-related hunger relief and has since raised more than $763,000 for WCK and provided more than 100,000 hot, nutritious meals for those in crisis around the world.
In 1994, Schauben went on to establish his own Atlanta-based sales agency. Schauben & Co is a premier multi-line sales organization serving the southeastern United States, featuring an Atlanta showroom that provides visionary direction to brands and retailers alike.
Usually, Gift for Life presents its Industry Achievement Award at the REAs, but decided to create a new award for this year only to honor Schauben’s unique contributions.
Past recipients of Gift for Life’s Industry Achievement Award include: Doug Cofiell, CEO of Ivystone (2025); Dorothy Belshaw of Andmore (2024); Todd and Jannetta Litzman of MarketTime (2023); Warren Shoulberg (2022); Patti Carpenter (2021); Adam Glassman of O, The Oprah Magazine (2020); Anna and Nathan Bond of Rifle Paper (2019); Mitch and Seth Nash of Blue Q (2018); The Beekman Boys (2017); Julie Chavez and Joe Cerbo of Chavez for Charity (2016); Tom Mirabile of Lifetime Brands (2015); Dave Thomas and Kevin Mundt of HomArt (2014); Gregg Corzine and David Klass of Archipelago (2013); Les Mandelbaum and Paul Rowan of UMBRA (2012); Michael Aram of Michael Aram (2011) and Randy Eller of Eller Enterprises (2010).
Peter Schauben
THANK YOU!
We celebrate our honorees, guests and sponsors for making this year's event so special. We certainly got it right when we named these awards a er "excellence." Our industry has quite a bit of it.
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Q & A
BREAKING THE MOLD
Retailer Carol Schroeder shares how retailers can address employee accidents and broken merchandise, plus how their store can stand out by adding social experiences.
Oops! Employee Breakage
Q: Our shop sells American-made crafts, including some items retailing for hundreds of dollars. I recently discovered a chip in the rim of a raku vase by a well-known potter. No one on my staff mentioned seeing this happen, so I reviewed the security footage. Sure enough, I saw the vase tip over and hit the shelf when one of my employees was dusting. How should I handle this loss?
A: You are dealing with two major issues here – the cost of a valuable piece of inventory that may now be worthless, and the loss of confidence in a staff member who did not report the incident. There isn’t much you can do about the dollars lost, frankly. But I’d encourage you to think through the consequences of your actions before confronting the individual responsible for the breakage. Retail employees do not make high wages, so it’s easy to see why your employee might have feared that you would insist on payment for the breakage. By not reporting what happened, this individual is now also afraid that once you discover the truth, they will be fired.
It’s commendable that the staff member was working to keep the store clean, and of course accidents do happen. We have a policy that if a mistake occurs once, we don’t treat it as a big deal. But if there is a pattern of errors or accidents, it can be costly. An employee responsible for multiple broken items might have a physical issue that would suggest reassigning their duties, or perhaps the need for added training in merchandise handling.
Your next step is to arrange to meet privately with the
employee responsible for the chip in the vase. Explain that while you do track losses from breakage, you don’t expect employees — or customers — to pay for the item they accidentally broke. Mention that it would have been better for them to have spoken up, though, so that damaged merchandise wasn’t on display at full price. Broken items can potentially pose a safety risk, especially if they are sharp or unstable.
Tracking losses from breakage can help discover problems that can be corrected, such as very fragile items put where customers can handle them, or close to the edge of a shelf. Perhaps you have displays in high traffic areas where coats or purses are likely to brush into them or tempting items in reach of small children.
You’ll also want to log broken items before disposing of them in order to accurately track your inventory totals. Keeping a breakage log will help you differentiate between known losses and those of an unknown cause such as shoplifting or employee theft. Let your employees know how they should report an item that they break or find broken. While you can never eliminate mistakes, you can work to create an environment where they’re reported, learned from, and thus less likely to happen again.
Creating Experiences
Q: I've read that Gen Z shoppers are returning to malls because they crave in-person social outlets. I’m hopeful the local mall where my shop is located will make it, but it’s not looking good.
A: Wouldn’t it be great if malls became cool again? Unfortunately, that’s not likely to happen on a large scale, because there
just aren’t that many left compared to in their heyday. But statistics do show that some premium malls that include dining and entertainment along with shopping are doing well.
The study about Gen Z returning to mall shopping includes some hopeful data for independent stores everywhere. Gen Z, or Zoomers, are now about 14-29 years old. They are “digital natives,” which means that the internet and social media have always been part of their lives and shopping online is normal.
Being able to touch, feel and try on items is therefore an unexpected and enjoyable experience. You also offer them the instant gratification of being able to make a purchase and take it home, for example a birthday gift or new game for a get-together that evening. Staff picks, mentions of community involvement, free beverages and other personal touches create interaction on a level impossible to offer on Amazon.
Gen Z is also part of the thrifting trend, which turns visits to vintage or thrift stores into the hunt for something unexpected. Serendipity is a feature in most independent stores, so even if your goods are not vintage, this emphasis on surprise and delight is a promising development. Plan your visual merchandising so that your entire inventory can’t be absorbed in a single glance.
You want to make walking through your store a journey of discovery. And don’t forget that many shoppers now enjoy sharing their finds on social media, so it’s a plus to offer photo ops or clever signage.
People of all ages are rediscovering the joy of shopping as a group activity. Getting together with friends might include grabbing something to eat or drink — and also browsing through interesting stores. Consider aligning your hours to accommodate the early evening activities in your area. Perhaps you could do a shared promotion with nearby restaurants and coffee shops.
It’s important that we realize that for some customers, local shops provide a social hub, not just a place for financial transactions. Many people who work from home or live alone have little interaction with real people — and loneliness is becoming pandemic in our society. The way we greet visitors to our store, and the conversations we engage in with them, can make a real difference, and encourage future visits. Set aside time soon to brainstorm how your shop can do more to create real connection, unexpected discovery, and a sense of belonging that will attract Gen Z and other shoppers longing for something beyond the digital world.
Carol L. Schroeder is co-owner of Orange Tree Imports in Madison, Wis., and the author of “Specialty Shop Retailing: How You Can Succeed in Today’s Market.” Her book and weekly blog can be found at specialtyshopretailing.com.
INDUSTRY INSIGHTS
Remember just a few years ago in the depths of the pandemic, all the experts were saying the industry’s trade shows and markets would never be the same again? People would be spooked ... and they’d quickly move to doing virtually all of their business online? Well, so much for the experts. SEE MORE PAGE 72
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“The point is that wherever and however it’s being done, the interactions between buyers and sellers remain the fundamental foundation of the industry.”
The Summer Show Winds
Remember just a few years ago in the depths of the pandemic, all the experts were saying the industry’s trade shows and markets would never be the same again? People would be spooked about coming into contact with each other and they’d quickly move to doing virtually all of their business online?
Well, so much for the experts.
As we move into the second half of this decade, the gift and home industry’s major wholesale buying events in Atlanta, Dallas, New York and Las Vegas are, if not 100 percent back to pre-pandemic levels, pretty damn close. Given the more recent wild cards of tariffs, a soft economy and just now a war in the Middle East that is driving up costs, all of these shows and markets are doing just fine. In fact, coming into the summer show season we’re seeing pro-active and assertive activities that reinforce the strengths of each of these events.
“Coming into the summer show season we’re seeing pro-active and assertive activities that reinforce the strengths of each of the major events.”
The biggest news is the change of ownership and management of NY Now. Only a few years ago it vied for the largest and most important buying event on the industry calendar but more recently had serious fallouts in both exhibitors and attendees, a victim of both self-imposed and external factors, most notably the emergence of Shoppe Object as a legitimate competitor.
But only a few weeks ago the news broke that industry veteran Dorothy Belshaw was leading a group that was buying the show from its current owner, Emerald Expositions, and would bring
a more hands-on approach to running it. We’ll see the first signs of this changeover in August but it will no doubt not be until 2027 that more tangible signs will appear of its new direction.
In the meantime, Shoppe, now located in a venue more appropriate in size, layout and location, continues to grow with its focus on maker goods and more design-oriented merchandise.
In the meantime, the three market center shows in Atlanta, Dallas and Las Vegas are all introducing new formats for their temporary exhibitors, always a key component of their events. For Atlanta and Las Vegas, both owned by show giant Andmore, the temps areas are being rebranded First Finds, reflecting that these are the areas where new companies first appear and retailers often work these areas first before they shop the permanent showroom areas. Exhibitors are being reorganized into “neighborhoods” for a more cohesive shopping experience for buyers, Andmore said.
Dallas, too, is reorganizing its temps areas in what it calls an evolution, concentrating its exhibitors across several floors on its campus, primarily in the World Trade Center.
Now, please, don’t think I’m shilling for the market centers here. The digital side of the wholesale buying process, led by Faire, continues to gain momentum and acceptance and is a viable alternative for many buyers in many situations.
The point is that wherever and however it’s being done, the interactions between buyers and sellers remain the fundamental foundation of the industry. Any supplier not bringing newness to the marketplace every season and every retailer not making a sincere effort to check it all out is just not longed for this world. “Same as it ever was” is not a strategy for success.
Every season brings a new twist, a fresh variation, something different than existed before. It’s the way the wind blows in the gift and home business.
Warren Shoulberg has reported on the gift and home industry for most of his career. He is often quoted in national media like the New York Times and CNN, and contributes to several trade publications, Forbes.com and the Robin Report.
Market goers mingle at AmericasMart during the summer 2025 Atlanta Market. (Photo by Amanda Erd)
Viral Sensations at Retail
When Shawnta’ Ray, owner of Happy Up Inc. stores in St. Louis, Mo., received her 2026 NeeDoh shipment, it took less than one day for her entire stock to sell out. “There was a line of customers wrapped around both of our stores, in the rain, on April Fool’s Day,” she recalled, and she wasn’t kidding.
Similar scenarios are playing out at toy and gift retailers across the country. At Kiddywampus, several hundred shoppers lined up at the three Minneapolis area outlets, while at Bing’s in West Des Moines, Iowa, NeeDoh fanatics waited two hours before the store opened, when hundreds of products were sold within 30 minutes. “We have thousands on order, and we can’t get them fast enough,” owner Val Veiock said.
“When the fad inevitably cools, we won’t be starting from scratch. We’ll have a direct line to the customers who connected with us, giving us the ability to continue the relationship.”
—Val Veiock, owner of Kiddywampus
Even though it’s been nearly a decade since Schylling first introduced its best-selling brand The Groovy Glob, NeeDoh remains a hot commodity for kids and kidults alike. Unlike the pre-Internet Cabbage Patch Kids and Beanie Babies, the social media-fueled success story has prompted retailers to rethink how they’re managing demand for must-have toys. We talked to store owners to find out how they are navigating the NeeDoh sensation and what tactics they can apply to future fads.
Readjust communication channels. At The Curious Bear Toy & Book Shop in Fircrest, Wash., which has been carrying NeeDoh for the past seven years, owner Jennifer Luna realized that maintaining a call list of interested customers had become impractical. With more than 50 names and growing, she shifted to an email newsletter, announcing product deliveries upon arrival. Real-time updates via social media supplement this approach which, Luna said, “not only streamlines communication, but helps us build a stronger, long-term marketing audience.”
Bing’s also transitioned from a text list that became unwieldy, to social media notifications. Veiock noted how this decision prompted customers to follow the store online, shifting the outreach from retailer to consumer. Bing’s no longer accepts NeeDoh phone orders or holds and doesn’t sell NeeDoh on its website. “The inventory tracking was impossible; we couldn’t pull orders off the floor fast enough because customers in the store were grabbing them, too,” she explained.
NeeDoh by Schylling. schylling.com
Limit inventory. Retailers are just as concerned about discouraging resales as they are about meeting their customers’ needs. The Curious Bear currently permits up to two NeeDoh purchases per person, and at Bing’s and Happy Up, the cap is four per customer. Until demand levels off, this allows all shoppers to experience trending products, while discouraging competitor mark-ups.
Tap into existing relationships. Whether through sales reps or the vendors themselves, maintaining close ties with supply chain providers has its advantages. Mom-and-pop shops can learn from larger retail outlets, like Books-A-Million, which cultivated a longstanding partnership with Schylling. “We had projections in place that allowed us to pull inventory forward as the demand increased,” Vice President of Merchandising Erica Graf said.
Designate shopping times and access. Consider adjusting hours of operation to accommodate shoppers without disrupting your business. Kiddywampus hosts NeeDoh drops, announcing the date and time in advance, and holds them before store hours. Because these events can generate crowds, this tactic eliminates the mayhem for non-NeeDoh customers.
Keep an eye on the big picture. Fads, by definition, come and go, but can serve as a learning experience for long-term success. At Bing’s, the NeeDoh craze boosted its social media presence, expanded its customer base, and introduced shoppers to a broader range of products. “When the fad inevitably cools, we won’t be starting from scratch,” said Veiock. “We’ll have a direct line to the customers who connected with us, giving us the ability to continue the relationship, drive repeat business, and carry that momentum into whatever comes next.”
Pamela Brill has covered the toy industry for 20-plus years. The former senior/managing editor of Playthings magazine, she serves as an ambassador for the Toy Association’s Genius of Play and writes for numerous national business and lifestyle publications.
Navigating the New Tariff Landscape
If you import goods, or buy from vendors who do, the past year has been a crash course in trade law that nobody signed up for. Sweeping tariffs imposed under the International Emergency Economic Powers Act (IEEPA) added as much as 145 percent to the cost of goods imported from China and significant duties on imports from dozens of other countries. Vendors scrambled to absorb costs, passed surcharges to retailers, raised prices, or some combination of all three. Retailers either swallowed the increases or passed them to consumers where they could.
Then, on Feb. 20, the Supreme Court ruled that those tariffs were unlawful. Now, the refunds are beginning — for some.
Who Gets the Money
This April, U.S. Customs and Border Protection launched a new electronic portal called CAPE (Consolidated Administration and Processing of Entries) to process refund claims for IEEPA duties paid between April 2025 and February 2026. Only the Importer of Record, the company that actually paid the duty to Customs, is entitled to a refund. That means the refunds flow to importers: the vendors and brands who sourced goods from overseas and paid duties.
“Whether downstream parties, like retailers who paid tariff surcharges or consumers who paid higher prices, have any legal entitlement to a share of those refunds is a question the courts are only beginning to address.”
Refunds are not automatic. Importers must affirmatively opt in, navigate the new CAPE system, and wait for CBP to process and approve their claims. For importers who qualify, the steps are concrete and require prompt action. CBP has placed the burden squarely on importers, and it is up to each eligible business to pursue its own refund.
The Trickle-Down Question
For retailers and consumers, the picture is less clear, and it’s playing out in courtrooms across the country.
The reality is that many importers absorbed a meaningful
portion of IEEPA tariffs themselves, squeezing margins and delaying price increases as long as they could. Others passed a portion of those costs downstream through surcharges or higher pricing, often with little choice given the scale of the duties involved.
Now that refunds are flowing back to importers, the question of what happens next is unsettled. Retailers and consumers didn’t pay the IEEPA tariffs directly, but did pay them indirectly in the form of higher prices or surcharges — a fact plaintiff’s attorneys are starting to take note of. A number of class action lawsuits have been filed against companies including Costco and FedEx, with plaintiffs arguing unjust enrichment, that companies unfairly received a benefit at consumers’ expense.
Whether downstream parties, like retailers who paid tariff surcharges or consumers who paid higher prices, have any legal entitlement to a share of those refunds is a question the courts are only beginning to address. What is certain is that refunds flow to the Importer of Record first, and the legal and commercial questions surrounding pass-through liability are likely to be an ongoing issue for importers, vendors, and retailers to navigate for some time to come.
What’s Still in Effect
The Supreme Court's ruling struck down IEEPA tariffs specifically — it did not dismantle the broader tariff landscape. Existing Section 301 tariffs on Chinese goods, Section 232 tariffs on steel, aluminum, and other materials, and a new 10 percent global tariff under Section 122 of the Trade Act of 1974 all remain in effect, though the Section 122 tariff faces ongoing legal challenges and is set to expire on July 24, 2026.
More significantly, the administration has indicated that it intends to restore tariff rates to their previous levels, this time through Section 301 authority, which stands on considerably stronger legal ground than IEEPA. In March 2026, the U.S. Trade Representative launched new Section 301 investigations targeting major trading partners including China, the EU, Japan, India, Mexico, and Vietnam. Treasury Secretary Scott Bessent signaled in April that tariff rates could be back to their previous levels by early July. The IEEPA chapter may be closing, but the broader tariff story is far from over.
Zander Brekke is a Georgia-licensed attorney who has sat on both sides of the table — first as a corporate president and in-house counsel in the consumer products industry, now as the founder of A. Brekke Law Group. He represents vendors, brands, retailers and executives navigating the legal and regulatory challenges that come with building and running a consumer products business. Visit abrekkelawgroup.com for more, or contact Brekke at abrekke@abrekkelawgroup.com.
The Real Reason Employees Leave
COVID did something to us that a decade of wellness programs never could. It forced us to look directly at our own mortality and ask, with unusual honesty: is this how I want to spend my time?
That question did not stay at the dinner table. It followed people into their offices, their Zoom calls and their one-on-ones with managers who had no idea it was coming. The result is a workforce that is no longer content to simply be employed. They want to be growing. And here is where most leaders get it exactly wrong.
When they sense dissatisfaction, they reach for salary. It is the default lever, the one that requires no vulnerability, no real conversation and no self-examination as a leader. Throw money at it. Problem solved. Except it is not solved. It is postponed.
Money has a law of diminishing returns, and your compensation strategy almost certainly hit it before you realized it.
Progress Has No Ceiling
Behavioral science has consistently found that the feeling of making meaningful progress — on a skill, a project, a career or yourself — is one of the most powerful drivers of motivation and engagement that exists. And yet it is the thing that leaders talk about least and invest in most sporadically.
Made in Virginia
At Wind River®, our chimes are made in Virginia and inspired by the shores, mountains and valleys of the place we call home. From top to bottom, tubes to strikers—every Wind River® chime is made almost entirely from American-sourced materials.
Most companies spend enormous energy measuring employee satisfaction and tracking retention metrics. These are lagging indicators. They tell you what already happened. The leading indicators, the ones that actually predict whether someone will stay engaged and perform, are things like: do they feel they are growing? Do they have access to stretch opportunities? Are they being challenged at the edge of their current capabilities? Does their manager know what they want in their career?
If you cannot answer those questions for your top five people right now, you have a gap worth closing. You do not need a new HR system or a consulting engagement to start fixing this. You need 30 minutes and the willingness to ask better questions.
Block time with one of your top performers this week. Ask them: what keeps you here? What do you love about this organization? What do you wish were different? What skills are you trying to build right now, and are you finding any support for that here? Those questions do two things simultaneously. They surface information you cannot afford to not have. And they send a signal that you cannot buy with a bonus: I see you. I want you to grow here. Your ambitions matter to this organization.
Some employees want stretch projects. Others want more visibility across the organization. Some want structured skill development. Some simply want to know there is a path forward. You will not know which until you ask. And when you do not ask, you default to salary negotiations and exit interviews.
The companies that are winning on culture and retention right now are not necessarily the ones with the biggest compensation packages. They are the ones where leaders pay close enough attention to know what their people are actually reaching for and then find ways to put it within reach. That is not a budget line item. It is a leadership practice. And it starts with a single conversation.
Jaime Raul Zepeda is EVP, principal consultant for Best Companies Group and COLOR Magazine, part of BridgeTower Media. Best Companies Group can analyze your organization’s health, team dynamics and leadership’s effectiveness. Email Zepeda at jzepeda@bestcompaniesgroup.com.
Celebrating 40 Years
For 40 years, Wind River® chimes have marked life’s most important moments, and what began as one artisan’s vision has grown into a cherished tradition where every wind chime is still hand-crafted, hand-tuned and inspired by nature.
As we celebrate our 40th anniversary, we’re deeply grateful for the community that has carried Wind River forward. Here’s to you, and all the harmony still to come.
Celebrate with the return of Corinthian Bells® Black Spectrum— a high-gloss black wind chime alive with iridescent flecks that reflect every color of light. Back for a limited time, inspiring unlimited harmony.
Atlanta Gift Show June 9-14, 2026 Building 2, 9th Floor, Suite 9410
Plan Ahead for Peak Sales
It Pays to be an Insider
I recently had the chance to talk with Ashley Miller McKinney, Eastern North Carolina and key account sales representative for Gib Carson Associates, about what it takes to succeed as a sales rep in today’s gift and home industry. Her perspective is especially unique because she has seen the business from multiple angles. Before becoming a rep, she built and managed a retail business that grew from a small basement startup into two storefronts and a wholesale apparel company. After selling those businesses in 2017 and 2019, she moved into multi-brand sales representation.
That well-rounded experience has influenced her approach to work today. As McKinney explains, becoming a multi-brand sales representative allowed her to combine everything she had learned as both a retailer and a vendor.
McKinney emphasizes something many in our industry recognize: the top reps often have a deep understanding of retail operations and customer needs. This knowledge enables them to do more than just place orders. They become trusted advisors, connectors, and problem solvers for both retailers and vendors.
Finding the Rhythm of the Road
For independent reps, the role demands constant balancing. Time is divided between visiting stores, preparing for trade shows, servicing accounts, and managing the increasing number of digital tools that now influence the buying process.
McKinney has established a rhythm that reflects the realities of the modern sales rep’s schedule. “In my seventh year as a sales representative, I spend about eight months of the year on the road three days a week,” she explained. “I usually reserve a mid-week day and Fridays for office tasks like reviewing orders, following up with buyers, and managing the many moving parts behind the scenes.”
Like many salespeople today, she emphasizes flexibility. “The digital landscape continues to grow,” McKinney said. “Every retailer works differently. Some prefer in-person visits, while others lean toward email, text, phone calls or B2B platforms. To truly support your customers, you have to engage with all of those channels.”
The Rep-Retailer Relationship
At the core of the gift and home industry is the relationship between retailers and their representatives. Reps offer curated product knowledge, trend insights, and access to new brands. Retailers contribute customer feedback and a practical understanding of what sells on the floor.
McKinney emphasizes that the relationship works best when everyone in the chain, from the vendor to the sales rep to the retailer, communicates clearly and consistently. “If I could change one thing about how the industry works today, it would be stronger communication and operational support from vendors to the sales teams they hire to represent their brands,” she said. “Sales reps are the face of the brand and the frontline connection to retail buyers.”
That communication includes everything from accurate inventory data to timely updates about product changes and shipping timelines. When reps have reliable information, they can guide retailers toward better buying decisions and help maximize fulfillment. “In today’s digital retail world, buyers act quickly,” McKinney observed. “If inventory and availability aren’t accurate, they won’t wait for a rep to find answers. They’ll simply move on to another brand.”
Angela Schmook is the vice president of operations and marketing at Road Runners, and the co-founder of Reps Are Local Too, an organization dedicated to supporting independent sales representatives. With a passion for strengthening relationships between reps, retailers and brands, Schmook advocates for the vital role local sales reps play in helping businesses thrive.
Q & A
4 QUESTIONS WITH Amy Collo
The Yankee Candle VP of Retail shares how the brand used insights to design its refreshed Mall of Georgia location and expands on why experiential retail is so important to the future of brick-and-mortar stores.
To remain relevant, brands must reassess and refresh according to shoppers' constantly evolving behavior and needs. Recently, Yankee Candle relaunched its Mall of Georgia store with an immersive grand opening and a new store design that leans into experiential retail.
Q: How did the Yankee Candle team develop the concept for the refreshed store?
A: “We conducted a series of shop-alongs across multiple locations to better understand how guests navigate and experience the retail environment. These sessions gave us deeper insight into not only what guests purchase, but also how they shop, what captures their attention, and which elements contribute to a memorable in-store experience.
“Importantly, we grounded these learnings in Yankee Candle’s 50 years of craftsmanship and heritage, ensuring the concept reflects the brand’s legacy while evolving to meet how today’s guests want to shop. The findings directly informed the store design, merchandising approach and overall concept.”
Q: Can you explain the key elements of the new store that create that experiential retail experience?
A: “A dedicated fragrance library organizes scents by family to guide discovery, while the rest of the store is merchandised by collection with a mix of candles and home fragrance. This complements the convenience of online shopping by offering an immersive, in-person scent journey that helps guests explore and discover fragrances.
“Guests can create a custom photo candle on the spot [at the Personalization Station], building on our online personalization offering with the added benefi t of immediate creation. This allows for instant gratification, in-the-moment gifting and a more interactive, hands-on experience in store.”
Q: What has the brand seen in terms of in-store engagement since the redesign?
A: “Since launch, we’ve seen encouraging levels of traffic and strong guest engagement within the space. The layout and ‘fragrance library’ concept are prompting guests to shop by olfactive family, which is driving exploration and discovery. This approach builds on the brand’s long history in fragrance, inviting guests to engage more deeply with the scent portfolio.
“Guests are spending more time interacting with the assortment and engaging with key marketing elements throughout.”
Q: How might this new concept inform future retail strategy?
A: “This prototype is providing valuable learnings around shopping patterns, store layout preferences, and the role of both digital and physical touchpoints. It also allows us to explore new ways to express the brand’s heritage and craftsmanship in a modern retail environment. We are gaining a clearer understanding of what resonates most with guests from both a merchandising and marketing standpoint. These insights will help guide future retail decisions and inform how we approach potential expansion and evolution of the concept.”
The GLOBAL CANDLE MARKET is expected to GROW from $10.45 billion in 2024 to $13.19 BILLION by 2030.
Source: Research and Markets, Candle Market Research Report 2026
BY THE NUMBERS HOME FRAGRANCE
As the trend of making sanctuary spaces within their own homes continues, consumers are gravitating towards home fragrance products in waves. Candles remain top of the list — more than three-quarters of consumers (76 percent) planned to buy at least one this year — but they aren’t the only home fragrance product on wish lists. A whopping 80 percent of Gen Z consumers are interested in fragrance sprays, as are 66 percent of millennials and 64 percent of Gen X, according to the 2026 Gift Book Consumer Survey. Essential oils and wax melts are also drawing attention with the younger consumer bases and may be worth stocking in your inventory. Consider a variety of scents, from popular fl orals and fresh linens to spices and citrus-based fragrances, to please the masses.
Home fragrance products consumers are most likely to buy in the next 12 months
still the most
candle type, with 93% of consumers planning to purchase one this year.
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In celebration of the country’s semi quincentennial — 250 years as an independent nation — many consumers have been on the hunt for pieces that project U.S.A. pride. Patriotic products have always had a market as consumers dress up their homes for Memorial Day and Independence Day, but this year has seen an uptick in demand for the special anniversary.
Everything from fashion to kitchenware is having a moment for the occasion, but simple home accent pieces are not to be overshadowed. Sincere Surroundings has released its Americana Summer Collection, featuring a variety of décor pieces both large and small. These shelf sitters are just two of many options within the collection.
The America 250 sitter seen here is a beautiful piece made of cedar wood that is ideal for sitting on a shelf or table or even hanging on a wall. Its 6-inch square
size makes it stand out without being too large and the printed application makes for bold colors that are appealing even from a distance.
The Home of the Brave sitter is slightly smaller, coming in at 5.25 inches by 5.25 inches. It is made of high-end solid pine wood with a smooth printed finish on all sides. Both pieces are designed and printed in the U.S.
Both Americana pieces are perfect for celebrating not just this year’s milestone anniversary, but for celebrating patriotic holidays every year. They can stand on their own for subtle points of prides or be part of larger displays.
Shelf sitters from the Americana Summer Collection. Sincere Surroundings. sinceresurroundings.com
Can be hung on a wall or displayed on a shelf
INDEPENDENCE ON DISPLAY
by Amanda Erd
Made of cedar wood and pine wood
Suman collection. Elisabeth York. cnfei.com
CURATING Comfort
In a pivot from recent years, today’s consumer is less focused on how their spaces look and more focused on how they feel.
by Anne-Marie Earl
Comfort-forward design is quickly becoming the defining mindset of today’s home furnishings market, and consumers are settling into it comfortably. As Americans continue to prioritize wellbeing, relaxation and meaningful living spaces — as well as joy — homes are evolving into personal sanctuaries designed to soothe, restore, invite connection and showcase individuality. For independent retailers, this shift presents a valuable opportunity to curate collections that speak directly to how people want to feel in their spaces: calm, grounded and completely at ease.
The movement goes beyond oversized throw pillows wrapped in soft textiles -— though they play a key role. Comfort-forward interiors embrace warmth through every detail. Natural elements, handcrafted accents and pieces with character and authenticity are especially resonating with today’s consumer.
The Case for Cozy
For many, home is no longer about creating a Pinterest-perfect, Instagram-worthy space designed to impress others. Instead, it has become a personal sanctuary where they can feel most relaxed and authentically themselves. Soft textures, warm lighting, natural materials and familiar, inviting décor all contribute to an atmosphere that feels restorative rather than performative. Consumers are gravitating toward interiors that support how they want to live, not how they want a room to look in a photograph.
Garry Schermann, senior vice president of sales at
Creative
Co-Op, explained, “People want their spaces to feel intentional and personal — like a true reflection of who they are.”
Colleen Hall, senior vice president of C&F Enterprises, added, “With so much uncertainty and noise in the world around us, consumers are increasingly looking to their homes as spaces of comfort, retreat and emotional connection. People want environments that help them slow down, recharge and feel grounded.”
This mindset is also fueling a move away from rigid, one-sizefits-all trends. Rather than replicating a popular style, customers are embracing spaces that feel collected, layered and personal.
Abigail Ahern, London-based designer and owner of the home furnishings company named after herself, said, “I firmly believe that creating your home is about surrounding yourself with things that you love and that resonate with the heart.” Consumers want homes that reflect their routines, personalities and emotional needs, whether that means having a reading nook in a quiet corner of the home or curating a mix of old and new decorative accents that create a sense of familiarity.
Understanding the philosophy behind this shift is essential. Today’s customers are not simply shopping for décor; they’re investing in how they want to feel at home.
Comfort-Forward Must-Haves
Cutting the clutter is first and foremost when amping up the comfort factor. Consumers are gravitating toward products that blend comfort with practicality — organizational baskets,
boxes and trays are as stylish as they are functional, and washable textiles are a no-brainer for families. Ruth Singh, national sales manager at Hazel Mazel, said, “We’re seeing consumers prioritize products that blend comfort with practicality. Soft textiles, functional kitchen accessories, decorative storage solutions, and meaningful tabletop pieces are all strong categories right now … they make everyday rituals feel elevated.”
Candles, diffusers and room sprays are increasingly viewed as part of the overall home experience, helping consumers establish a mood and create a sense of calm. Soft, familiar scents such as sandalwood, vanilla, linen, cedar and amber contribute to the feeling of home as a personal retreat. “Fragrance is huge right now — whether it’s a beautifully crafted candle or a diffuser, scent has a powerful way of making a space feel lived-in and welcoming,” Schermann said.
Another category gaining momentum is faux botanicals. Consumers love the organic softness greenery brings to a space, but many are opting for high-quality faux stems and arrangements that offer beauty without the upkeep.
“I love to reflect nature’s beauty with faux botanicals like seasonal garden blooms and nature-inspired scents like rosemary, vetiver and eucalyptus,” Ahern said. “It makes us feel connected to the outside landscape, boosting the cozy feels inside.” Realistic faux botanicals allow shoppers to introduce nature-inspired elements into their homes in a low-maintenance, practical way.
Further, health-conscious shopping habits are also influencing
purchasing decisions. More Americans are paying attention to the materials used in the products they bring into their homes, particularly seeking out items made without per- and polyfluoroalkyl substances (PFAs) and other potentially harmful chemicals. Seann Dwyer, brand creative director at Demdaco, noted, “We are also looking at labels more. PFAs are a concern. From the types of paint we use, the fibers used to create pillows and rugs, to the food we are consuming and how we are storing it, we are considering wellness every step of the way. Because of this, interior designers are paying attention to the materials that have natural textures, mineral color stories, and wood grains.” Products that prioritize safer materials and cleaner living environments align naturally with the broader desire for homes that feel comforting, restorative, and well considered.
Color Theory
Color plays a powerful role in how a home feels, making it one of the most important elements in comfort-forward design. Today’s consumers are choosing palettes that create emotional warmth within their living spaces. Rather than focusing solely on trenddriven shades, shoppers are becoming more intentional about selecting colors that reflect their personalities and influence their mood in meaningful ways.
Neutral tones continue to anchor the comfort-forward movement because of their calming and grounding effect. Warm whites, soft taupes, sandy beiges and earthy clay tones create a sense of ease that helps spaces feel restful and inviting. “We have graduated out of gray!” Dwyer said. These hues provide a
versatile foundation that allows consumers to layer textures and furnishings without overwhelming a room.
At the same time, comfort-forward design does not mean colorless interiors. Hall noted, “We’re seeing consumers become much more confident with color, although the approach is less about bold statements for the sake of trend and more about creating emotional atmosphere. Earth-inspired tones continue to resonate strongly, warm browns, olive greens, clay, rust, muted blues, and soft mineral shades all help create spaces that feel grounded and restorative.” Whether through throw pillows, artwork or decorative accessories, these touches of color help a space feel collected and reflective of the people who live there.
Creative Co-Op is well known for its inspirational color stories and vignettes. Schermann noted, “We’re definitely seeing a strong pull toward warm, earthy, grounded tones — think terracotta, warm whites, rich greens, blues and deep caramels. There’s something really telling about that. When the world feels uncertain or fast-paced, people tend to reach for colors that feel safe and rooted in nature. That said, we are seeing some consumers layer in deeper, moodier hues like forest green or rich burgundy to add depth and personality. It’s less about bold risk-taking and more about creating spaces that feel intentionally curated and emotionally grounding.”
This shift also reflects a broader move away from rigid design rules and one-size-fits-all aesthetics. Consumers are prioritizing authenticity over perfection, choosing colors that evoke familiarity, nostalgia, or happiness rather than simply following what is trending online.
Of trending colors, Singh said, “Neutral, earthy tones continue to resonate because they create a sense of calm and timelessness, but there’s also growing demand for playful pops of color that feel optimistic and personal. At Hazel Mazel, bright colors and unexpected combinations continue to perform really well because consumers are looking for little moments of joy in their homes. I think it reflects where people are emotionally
right now — they want comfort and stability, but they also want personality and fun.”
A Touch of Texture
If color sets the mood of a space, texture is what brings it to life. In comfort-forward design, the sensory experience of a home has become just as important as how it looks. Consumers are increasingly drawn to interiors that feel inviting not only visually, but physically — spaces where every surface, fabric and finish contributes to a sense of warmth and ease.
The tactile experience has become a subtle but powerful driver in purchasing decisions. Shoppers want to touch and
Colorful throws and pouf. Hazel Mazel. hazelmazel.com
Vases and decorative accents. Creative Co-Op. creativecoop.com
Baychester throw. Carol & Frank. cnfei.com
interact with the materials in their homes, gravitating toward products that feel soft, substantial or otherwise satisfying. A nubby bouclé pillow, a smooth yet weighty ceramic vase, or a finely woven throw can all elevate a room simply through their tactile presence. These details create a layered environment that feels lived-in and emotionally engaging. Ahern said, “It’s impossible to overdose on texture so I always advise to add more. Different textures excite the eye and draw you into the comfort of the space.”
When it comes to what is trending among C&F Enterprises buyers, Hall noted, “We’re seeing strong demand for layered textures, soft brushed fabrics, chunky knits, quilted details, faux fur, washed cottons and richly woven textiles.”
Natural and organic materials are especially central to this movement. Wood with visible grain, stone with subtle variation, hand-thrown pottery, woven fibers, and imperfect finishes all contribute to a sense of authenticity that machine-perfect surfaces often lack. Consumers are embracing these natural variations as part of a home’s character, appreciating the beauty in irregularity and craftsmanship.
This preference for texture also reflects a broader desire for connection — to materials, to makers, and to a slower, more intentional way of living. Handmade or artisan-inspired pieces carry a sense of story and individuality, making a space feel more personal and grounded. Even small details, like raw edges, stitched seams, or brushed finishes, can add depth and dimension that enhance the overall comfort of a room. “Consumers are drawn to pieces that feel unique and Tea towels and teacup. Hazel Mazel. hazelmazel.com
handcrafted because they help a space feel collected rather than overly designed,” Singh said.
Inviting Spaces
More than ever, consumers are shaping their spaces to feel welcoming, relaxed and ready for connection, with a clear shift toward homes that support everyday togetherness. “Dwyer asked, “When there are people, how do you maintain that sense of healing? How do you still bring energy but not chaos? We are adapting to a level of social elasticity. Our homes are open systems allowing people to self-pace, flow and reduce social fatigue.”
Gatherings are becoming less formal and more spontaneous. Instead of carefully staged entertaining, people are inviting friends and family into lived-in spaces where comfort takes priority over presentation. The focus is on ease — relaxed seating, casual conversation and environments where no one feels pressure for things to look perfect.
Of home gatherings, Schermann said, “Home entertaining has made a real comeback, and it feels more relaxed and intimate than it used to. People aren’t as focused on formal dining — they want spaces that feel inviting and easy. We’re seeing strong demand for casual entertaining pieces: decorative trays and serving boards, interesting glassware, candles and tabletop accents that set a mood.”
Lighting is kept warm and soft, Ahern noted, and layered textiles help create a sense of coziness that makes guests feel instantly at home.
Merchandising Tips
Maximize sales of comfy home decor with these quick tips from the pros.
1. “Layering hard and soft goods together is extremely effective. A loveseat styled with coordinating throws and pillows immediately demonstrates texture, color, and comfort while encouraging multiple-item purchases.” — Colleen Hall, C&F Enterprises
2. “We always encourage our retail partners to shop our assortment with a ‘room in mind’ approach — curating across categories so that the display feels cohesive and lifestyle-driven. Seasonal refreshes also keep things exciting and give customers a reason to come back. And don’t underestimate the power of scent on the sales floor — having a candle burning is one of the simplest and most effective ways to create an emotional connection the moment a customer walks in.” — Garry Schermann, Creative Co-Op
3. “Don’t underestimate impulse-friendly products at checkout — small gifts, magnets, frames and functional trinkets continue to drive strong add-on sales for our retailers!” — Ruth Singh, Hazel Mazel
KEEPING IT SIMPLE
by Lenise Willis
The minimalist beauty aesthetic and products with clean, simple ingredients are reigning supreme in the personal care industry. After the rise in popularity of tinted moisturizers, lip oils and other minimal self-care products on social media, shoppers are moving away from complex, multi-step routines in favor of fewer, highperforming products that emphasize natural results and ingredient transparency.
This “less but better” mindset aligns closely with the rapid growth of natural and organic formulas in both the makeup and skincare space, as consumers increasingly seek products free from synthetic additives and perceived irritants. In fact, as many as 88 percent of U.S. consumers actively look for personal care products made with natural ingredients, according to a 2025 report by Statista.
Check out this selection of minimalist makeup and organic bath-and-body items for a clean, refreshing and effective display.
Skincare collection for all skin types. Camille Beckman. camillebeckman.com
Tea Tree Face Cream. Luxiny. luxiny.com
Illumination Juice Facial Tonic. Farmhouse Fresh. farmhousefreshgoods.com
Skincare collection. The Naked Bee. nakedbee.com
Goat Milk Body Butter in Sea Treasures. Dionis. dioniswholesale.com
Clean Rain Body Butter. Honey Hill Farm. honeyhillfarm.com
Body Butter. Generation Bee. generation-bee.com
Botanical hand creme with shea butter. Kiss Me In The Garden. kissmeinthegarden.com
Hand Cream. Generation Bee. generation-bee.com
Kale Water Weightless Moisturizer. Farmhouse Fresh. farmhousefreshgoods.com
Goat Milk Body Butter in Milk and Honey. Dionis. dioniswholesale.com
Shea Butter Body Lotion in Eucalyptus Mint. Yuzu. yuzusoap.com
Clean Rain Body Scrub. Honey Hill Farm. honeyhillfarm.com
White Tea Bath Soak. Latika. latikabeauty.com
Pré de Provence Spirulina and Vitamin C Gift Set. European Soaps. europeansoaps.com
Halloween has quickly become the second most popular holiday, only trailing Christmas, when it comes to consumers making purchases. According to the 2026 Gift Book Consumer Survey, younger consumers are the most likely to purchase for the spooky season: 63 percent of Gen Z and 61 percent of millennials said they plan to purchase new décor this year. Gen X is getting in on the fun, too, with more than half (53 percent) looking for new Halloween pieces. And while they aren’t first in line, nearly one-third of baby boomers plan to shop for the season as well.
There are plenty of fresh takes on classic Halloween motifs — think pumpkins, ghosts, witches and skeletons — to add to customers’ seasonal collections. From stationery to home décor, we’ve gathered a slew of haunted products sure to add plenty of scare factor to your shelves.
Halloween Dangle Leg Pillow. Mud Pie. wholesale.mudpie.com
Halloween - 5 oz Refillable Soy Wax Candle. Pavilion. wholesale.paviliongift.com
“Ghouls Just Wanna Have Fun” Greeting Card. Talking Out of Turn. talkingoutofturnwholesale.com
Halloween Mini Balloon Kit. CR Gibson Signature. crgibson.cb-gift.com
Creating Quality Confections For 116 Years
Using only the very finest ingredients, our fifth generation, family-owned Minnesota candy company is so dedicated to crafting candies and creating delicious caramels and chocolates that our original owners, Albert & Helen Abdallah, would be extremely proud. LET
~ wrapped caramels, boxed chocolates, single served, impulse items
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Every occasion is celebrated with candies, Fall, Holiday, Valentines, Easter, Patriotic
With BTM Business Connect, you can seamlessly submit announcements tailored to your needs, ensuring timely publication in both our online and print editions.
Charges apply for these announcements and can be processed via our online submission form.
GEARING UP FOR GAME DAY
by Amanda Erd
As summer winds down and the leaves start to crisp, a switch happens for consumers. Pool life and summer sunshine take a back seat while cozy sweaters and pumpkin patch vibes take over. One telltale sign that fall is upon us is the craze of game day.
Though it certainly can apply to all sports throughout the year, football season is a moment all on its own. From college football fans to dedicated fanatics for the pros, consumers love gathering to watch games each week and cheer on their favorites. The season spawns several opportunities for at-home entertaining, calling for fun serving pieces and playful tableware. Fashion has its moment, too, as diehards look to support their teams in style. We’ve gathered a variety of products perfect for piecing together a starting lineup for your store’s game day display.
Elsa Bamboo Poncho and Willow V-neck Gameday Sweater. Top It Off Accessories.
TRENDING
Game Day kitchen collection. C&F Home. cnfei.com
Football Glass Tray. Mud Pie. wholesale.mudpie.com
Toothpick Caddies. Mud Pie. wholesale.mudpie.com
May Contain Alcohol Pitcher with Spoon. Totalee Gift. transpacbrands.com
Game Day pillow. Peking Handicraft. pkhc.com
Home Field Embellished Table Runner. Design Imports. designimports.com
Pennant Flag Keychains. Freshwater Curated Goods. shopfreshwater.com
Gridiron Game On Paper Dinner Plate. Design Design. designdesign.us
#1 Fan Woven Striped Towel. C&F Home. cnfei.com
Fido’s Football. Play Pet. playpetbrands.com
Dad Jokes: Football Edition. Gift Republic. giftrepublic.com
Game Day Bag Charm. Shiraleah. shiraleahwholesale.com
TRENDING GIFTS – STYLE PULSE
Fan Fashion
Decorating for the game doesn’t stop with the house. These pieces will keep customers stylish while rooting on their favs.
Game Day Sweatshirt. Shiraleah. shiraleahwholesale.com
Happy Feet Game Day Slippers. Coco + Carmen. tgbbrands.com
Game Day Fanny Pack. La Chic Designs. linktr.ee/lachicdesigns
Scrunchie Charm Set. The Darling Effect. thedarlingeffect.com
3D Football Socks. Living Royal. livingroyal.com
“There’s No Crying in Baseball” hat. Pippi Post. pippipost.com
Beaded Football Bracelet. Splendid Iris. splendidiris.com
Game Day Beaded Coin Pouch. La Chic Designs. linktr.ee/lachicdesigns
All in One Crossbody Bag, Collegiate Collection. Vera Bradley. verabradleywholesale.com
Gifts & Decorative Accessories proudly supports
AMERICAN MADE
The ocean is a powerful force that has mesmerized cultures across the globe for centuries. Known for its mineral-rich and homeopathic, healing waters, it’s both pivotal to life and yet not always easily accessible to all.
Kaimana, which creates sustainably sourced, mineral-rich bath soaks made with Hawaiian sea salt, magnesium and essential oils, brings the healing powers of the sea conveniently to consumers’ bathtubs.
Founded by Eli Aizenstat, the company’s mission is simple: Heal yourself with the gifts of the ocean and give back to heal the ocean.
“I grew up in a coastal community where the ocean was part of everyday life,” Aizenstat said. “My father instilled a simple ritual in me early on: swimming in the sea no matter the season. He believed deeply in the ocean’s ability to heal, energize and restore. Over time, I experienced that for myself. The ocean became more than just a place; it became a source of physical and mental reset.”
Looking to share the restorative power of the ocean and help others make it apart of their daily ritual, Aizenstat founded Kaimana.
“What makes our soaks different is that we focus on both function and experience,” he added. “It’s not just about scent or aesthetics, it’s about how your body feels after the bath: relaxed, restored and reconnected. We also take a more intentional approach to scent, using clean,.island-inspired.profi.les.that.feel.transportive. and grounding, without being overwhelming.”
Concerned with the ocean’s health as much as
Made with Pacific sea salt sustainably sourced from Molokai, Hawaii
consumers, Aizenstat keeps sustainability and giving back top of mind. Not only does the company use 100-percent recyclable packaging, but it has also pledged to remove one pound of trash from the ocean for every pound of salt sold. By partnering with Heal the Ocean, the company has helped remove 500 pounds of trash from the sea.
Kaimana also sustainably harvests its key ingredient, Hawaiian sea salt, from the island of Molokai. The salt is gathered through traditional solar evaporation methods, which also ensures the preservation of more than 80 essential trace minerals.
“People are increasingly drawn to rituals that help them slow down and reconnect, and the ocean has always represented that sense of restoration,” he said of the company’s appeal. “There’s something deeply grounding about bringing elements of Hawaii into a daily routine. From the mineral-rich sea salt harvested on.Molokai.to.the.scent.profi.les.inspired.by.the.islands,. it creates a sensory experience that feels both calming and transportive.
“At the same time, consumers are looking for more than just an escape; they want products that actually do something. The combination of functional ingredients and a meaningful, place-based story allows people to.feel.both.the.physical.benefi.ts.and.the.emotional. connection, even from home.”
Recovery Bath Soak. Kaimana. kaimana.shop
BRINGING HOME HAWAII
by Lenise Willis
GIFTS WORTH DISPLAYING
The year is certainly not short on gift-giving holidays. From Mother’s Day and Father’s Day to Valentine’s Day and special occasions like bridal and baby showers, there’s a day to honor just about anyone with a gift. But finding the right gift year after year can be challenging for consumers. Here, the editors at Gifts & Decorative Accessories dish on their three favorite home accents that would work great in any special-occasion display.
LENISE WILLIS
Floral Frame
riflepaperco.com
When I was pregnant with my now one-year-old daughter, I got a lot of baby shower gifts, mostly the needed essentials. But one gift I continue to treasure, even after she’s outgrown her swaddle.sacks.and.onesies,.is.my.fl.oral. picture.frame.from.Rifl.e.Paper.Co.. Though I usually associate the brand with.its.fi.ne.stationery,.it.also.makes. beautiful home accents. The picture frame features a decorative glass border designed.with.colorful.fl.owers.and.holds. a standard 4x6 photograph. I’ve never admired the back of a picture frame before, but this one is worth noting. Its soft green velvet backing and goldbutton clasps are impressive and make the frame feel even more special as a keepsake gift. To match the frame’s preciousness, I’ve used it to frame Sophie’s.fi.rst-month.milestone.
AMANDA ERD
Teachers Plant Seeds Canvas gloryhaus.com
When gifting for teachers, I always give something thoughtful or useful paired with a gift card to their favorite store or restaurant. This year, I was lucky enough to come across this adorable shelf sitter from Glory Haus when browsing my local gift store. Normally, I would avoid these types of gifts because I understand teachers can’t possibly display every gift they get from 20-plus students each year, but my son’s teacher loves.fl.owers,.so.I.couldn’t.pass.this.one. up...The.beautiful.fl.owers.painted.on.the. canvas are colorful and vibrant without being gaudy. The canvas itself is 7 inches by 5 inches — perfect for sitting on a shelf or a desk without taking up too much space. It also comes ready to hang! After all, teachers really do plant seeds that stay with our kids forever. And they deserve all the appreciation for it.
GDA STAFF PICK
Taper Holder tagltd.com
There’s no gift more classic than the candle, but gift-givers can up the ante with these decorative taper holders by Tag. The fused-glass design is trendy, playful.and.colorful,.but.still.easy.to.fi.t. into many different decor styles. They can work individually as a table accent or.as.a.pair.for.a.fi.replace.mantel.. The lighthearted design, colors and fruity accents make them easy gifts for birthdays, Mother’s Day and more. And since recipients can use them to hold their favorite tapers, they won’t be quickly disposed of like traditional candles. Display them with a selection of tapers from Tag to encourage the recipient to go the extra mile and gift them with a candle included. As consumers continue to lean toward traditional with a twist, these taper holders are sure to catch plenty of eyes.
New Fall/Holiday Fragrances
Step into new seasonal fragrances with K. Hall Designs Applewood Bourbon. Aged bourbon swirls with refreshing red apples and hints of maple, deepened with cedarwood and musk for the quintessential fall fragrance.
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AWARDS SEASON
The GDA team is excited to honor our Retailer Excellence Awards finalists in Dallas later this month, and we are even more excited to introduce you to them all in this issue! Read about each finalist here and then head to our website later this month to see who won. (Photo from 2025 gala). giftsanddec.com
UP FIRST: ATLANTA!
Thanks to the FIFA World Cup, the summer market season kicks off early with Atlanta Market first on the list! Our editorial team is geared up and ready to bring you all of the latest trends and products straight from AmericasMart. Be sure to check our Instagram each day for live coverage!
@gifts_and_dec
“Customers who shop local appreciate the personal connection that comes from knowing what you and your staff are most passionate about.”
— Carol Schroeder, Orange Tree Imports
@gifts_and_dec
LIVE AT SUMMER MARKETS
Prefer Facebook over Instagram, but still want to keep up with our editors’ coverage of markets? No need to fear — we post live market updates to our Facebook stories, too! We’ll be sharing highlights from each market we attend this summer, plus links to overall market trend articles.
@giftsanddecmag
COMING SOON
PRODUCT PROFILES
CROSSROADS ORIGINAL DESIGNS
DESIGN IMPORTS
I HEART EYEWEAR
DOUGLAS CO., INC.
COOPER’S MILL
PINE CREEK
KAY DEE DESIGNS
C.R. GIBSON
PINEAPPLE PATCH, INC.
PRODUCT PROFILES
SPI HOME
48170 – HIPPO ACROBAT DESKTOP DECOR
Your eyes do not deceive you. Our decor know how to do some neat tricks! Resin, 5.5"H x 8"W x 4.5"D.
| 800-223-4438
@ www.spi-home.com
PINE CREEK FREEPORT GREEN/ MUSTARD/TAN COLLECTION
Soft tones of Sage Green/ Mustard/Tan create a cozy, vintage vibe. Available in runners, table squares, and a throw.
| 570-558-6291
@ shoppinecreek.com
COZY COCOON BLANKET & PILLOW
Soft, textured, and effortlessly layerable, Cozy Cocoon brings instant warmth to any space. A year-round favorite for gifting, it’s the kind of comfort that sells itself.
| 800-621-8350
@ tagltd.com
PRIMITIVES BY KATHY MINI FRAMED ART
Add a touch of elegance anywhere with our versatile framed art pieces using the attached hanger, magnet or removable easel.
| 866-295-2849
@ primitivesbykathy.com
READING FOREST FRIENDS
Bring a touch of storybook charm with this delightful trio featuring a scholarly fox, curious squirrel, and a relaxed bunny, each perched with their favorite book and finished in a warm, antique gold patina.
| 800-443-3540
@ www.razimports.com
PRODUCT PROFILES
BEATRIZ BALL NEW ORLEANS
ENCANTO
VENTO PEDESTAL (PISTACHIO AND WHITE)
Our ENCANTO Vento Pedestal in Pistachio and White is remarkable for its sculptural shape and endless versatility. With rhythmic curves and dynamic styling, this pedestal piece is as practical as it is decorative. Handcrafted using our signature sand-casting process and finished with a food-safe enamel. Made of eco-friendly aluminum alloy and dishwasher safe. Sku: 9123. MSRP: $252.
| 504-224-2324
DESIGN IMPORTS
HYDRANGEA COLLECTION
Now available year round! Bring the beauty of the season to your home with the Hydrangea Garden collection—where soft blues and greens, crisp whites, delicate florals, and classic stripes come together in full bloom.
| 800-344-4115
@ www.designimports.com
TWELVE STONE ART
TUMBLED MARBLE SCRIPTURE STONE
Handcrafted in the USA. Quarried in the mountains east of the ancient city of Ephesus.
| 714-986-6370
@ beatrizballwholesale.markettime.com
TAG
MARTINI APPETIZER PLATE
Shake up the shelf with our Martini Appetizer Plates. Perfectly sized for apps and easy to gift, they add instant personality to bar and entertaining displays.
| 800-621-8350
@ tagltd.com
@ twelvestoneart.com
NORA FLEMING
ONE GIFT. EVERY OCCASION. The nora fleming “creative quill” mini celebrates creativity and self-expression with an elegant feather design, while supporting charitable initiatives that help the arts flourish.
| 630-231-2500
@ www.norafleming.com
PRODUCT PROFILES
KAY DEE DESIGNS
NEW OYSTER BAY COLLECTION
This beautiful coastal-themed collection features oysters, seashells, shorebirds and sailboats. Offering mitts, towels, aprons and placemats in shades of watercolor blues, they will bring the coastal feeling to your kitchen décor. Please visit Kay Dee Designs in Atlanta, Dallas and Las Vegas to see all of our fabulous collections.
| 800-537-3433
@ www.kaydeedesigns.com
PINE CREEK
SADIE VALENTINE’S SHEEP
What’s not to “LOVE” about her! Decorate her basket with flowers or candy to create a charming display for Valentine’s.
| 570-558-6291
@ shoppinecreek.com
NORA FLEMING
ONE GIFT. EVERY OCCASION.
COOPER’S MILL
BLUEBERRY MUFFIN BAKING MIX
Create bakery-style treats in your own kitchen with this premium mix from Cooper’s Mill. Simply add your favorite fresh blueberries to this 16 oz. pantry staple for light, fluffy, and delicious muffins every time.
| 866-247-0156
@ www.crossroadsfamily.com
The nora fleming “home of the free” mini features a patriotic top hat design, perfect for celebrating summer gatherings, holiday weekends, and all-American moments in style.
| 630-231-2500
@ www.norafleming.com
STONEWALL KITCHEN
RESERVE WILD MAINE BLUEBERRY JAM
Launching exclusively in Gift & Specialty, this premium blueberry jam features more real fruit and less sugar for a bold, elevated flavor in every bite.
| 888-326-5678
@ stonewallwholesale.com
PRODUCT PROFILES
C.R. GIBSON
A LITTLE SUNSHINE RECIPE BOX & RECIPE CARDS
Collect the meals you return to — weeknight staples, seasonal favorites, and recipes worth sharing! Item Number: Q4P-300 A Little Sunshine Recipe Box
Q12-300 A Little Sunshine Recipe Cards
| 877-725-5584
@ crgibson.cb-gift.com
VANCE KITIRA CANDLES
Vance Kitira candles offer a refined glow with their signature textured finish and beautiful, modern colors. Designed for a long, clean burn, they bring effortless elegance to any space.
| 800-443-3540
@ www.razimports.com
PRIMITIVES BY KATHY
SLOW LIVING
Fun sentiments that celebrate and encourage enjoying life at home on ready-to-hang metal signs sized to fit anywhere.
| 866-295-2849 @ primitivesbykathy.com
K. HALL STUDIO
ALPINE NOEL 60HOUR JAR CANDLE
Crisp air rushes through the pines outside a cozy chalet. Cinnamon, vanilla and citrus swirl together while the fireplace roars.
| 314-961-1990
@ www.khallstudio.com
SERENE HOUSE USA INC.
TRACE WAX WARMER
Aromatherapy your way. Crafted for modern living, now compatible with Serene Pods and traditional wax melts.
| 856-673-4117
@ www.serenehouseusa.com
RAZ IMPORTS
PRODUCT PROFILES
ETCHED SNOWFLAKE FROSTED 3D FLAME CANDLES
Our new holiday candle collection showcases a variety of styles, colors, and materials, featuring both 3D flame and moving flame options. Explore exciting new designs for 2026 alongside many of your favorite returning classics.
| 877-874-3750
@ www.ragonhouse.com
CROSSROADS ORIGINAL DESIGNS CHERRY TOBACCO CANDLE
Create an atmosphere of sophisticated warmth with this Cherry Tobacco candle from Crossroads. Enjoy the inviting aroma of sweet, dark cherries infused with fragrant tobacco, featuring subtle hints of lime, rose and creamy vanilla.
| 866-247-0156
@ www.crossroadsfamily.com
KURT S. ADLER, INC.
3.5" RESIN MAHJONG ORNAMENTS 2/A (A2407)
Celebrate the timeless game of strategy and luck with this thoughtful gift for Mahjong lovers and game enthusiasts alike.
| 212-924-0900
@ www.kurtadler.com
FALL 2026 LIMITED EDITION WAX MELTS
Celebrate the season with our Limited Edition Christmas Wax Melts! Wrapped in festive gift-tag packaging, they’re perfect for stockings or holiday gifts.
| 801-771-8650
@ www.candlewarmers.com
HOMESICK HOLIDAY TRADITIONS CANDLE
Wrapping the presents one by one. Singing carols, baking sweet cookies and waiting for the big day.
| 855-819-3397
@ www.homesick.com
RAGON HOUSE
CANDLE WARMERS ETC.
PRODUCT PROFILES
BLOSSOM BUCKET
CHRISTMAS ANGEL TRIO
Celebrate the season with these charming 5" resin angels from Blossom Bucket. Featuring heartfelt sentiments about friendship, these beautifully crafted figurines serve as a meaningful holiday gift to honor those special people in our lives.
| 866-247-0156
@ www.crossroadsfamily.com
KURT S. ADLER, INC.
7" WOODEN HALLOWEEN NUTCRACKER 3/A (HW1936)
THE WHITEHURST COMPANY, LLC
2026 HOLIDAY COLLECTION BY DESIGNER EDDIE ROSS
Inspired by classic holiday nostalgia in an unexpected, joyful color palette, Whitehurst introduces the latest Holiday Collection by designer Eddie Ross. Atlanta Showroom – Bldg 1, 19th Floor, E14.
| 585-473-4790
@ www.thewhitehurstcompany.com
Featuring three assorted designs with festive Halloween details, these nutcrackers are perfect for collectors or seasonal decorating with a playful, eerie flair.
| 212-924-0900
@ www.kurtadler.com
MEIMOI
CELEBRATE THE HOLIDAYS WITH MEMOI!
Cozy up this season with socks, slippers, loungewear, and gifts for the entire family. Featuring Mistle Toes Cozy Crews — ultra-soft plush socks with non-skid soles. The perfect holiday gift, each pair comes packaged in a festive ornament with a gift tag.
| 877-453-8268
@ www.memoi.com
OLD WORLD CHRISTMAS
BLOWN-GLASS ORNAMENTS
The premier collection of exclusive blown-glass, hand-painted ornaments. Call us to become a dealer in your area.
Easy, affordable Halloween personalization with LEGO® stickers— removable, repositionable, and perfect for decorating everyday essentials. Ages: 6+. MSRP: $3.99 for each sticker sheet. Available August 2026.
@ santoki.com
PRIMITIVES BY KATHY
VINTAGE HALLOWEEN SIGNS
Bring vintage holiday charm to seasonal displays with our collection of metal signs displaying nostalgic Halloween art and rustic detailing.
| 866-295-2849
@ primitivesbykathy.com
SAWDUST CITY LLC
SMALL & SPOOKY
Our small signs are perfect little accents for Halloween, Fall and other seasonal displays. Made in the USA. Solid wood, many colors and designs.
| 800-528-6008
@ www.sawdustcitywholesale.com
WALLSCENTS™ FRAGRANCE PLUGGABLES
Elevate every room with the WallScents™ Fragrance Pluggables, designed to fill your space with long-lasting, welcoming scent, all in a beautifully compact form.
| 801-771-8650
@ www.candlewarmers.com
MARY MEYER
STYLE SCOUT JINX BLACK
CAT (70041)
Mary Meyer is debuting a 2026 Halloween collection and this cat is sure to be a customer favorite.
| 800-451-4387
@ marymeyer.com
CANDLE WARMERS ETC.
PRODUCT PROFILES
KERUSSO
SWEATER-KNIT FLEECE
This new lux mid-weight crewneck is crafted with plush, textured knit yard and features ribbed cuffs, neckband and waistband.
| 800-424-0943
@ wholesale.kerusso.com
DM MERCHANDISING
PINEAPPLE PATCH, INC.
COUNTDOWN
TO CHRISTMAS ADVENT CALENDAR COLORING T-SHIRT
Cotton T-shirt features 25 festive images for kids to color daily for a unique, creative and interactive holiday activity and memorable Christmas keepsake families will love year after year. Includes six fabric markers. Secular or nativity designs available.
| 434-260-0730
@ pineapplepatch.com
SIMPLY SOUTHERN
CHRISTMAS CREW PLAID APPLIQUÉ PULLOVER
This cozy heather grey pullover features oversized red tartan plaid “Christmas Crew” appliqué lettering that delivers classic Christmas charm with a bold boutique look. The mock neck silhouette and relaxed fit add an elevated touch while keeping it easy and comfortable to wear. Perfect for holiday parties, gifting, and everyday festive styling, this is an easy seasonal statement piece with strong giftable appeal.
| 336-274-7889
@ www.simplysouthern.com
ALWAYS COZY HOODED PONCHO
The latest soft-and-cozy comfort item from award-winning brand, Hello Mello! Top pick for gift, home, spa and travel.
| 800-548-6784
@ www.247dm.com
DM MERCHANDISING
GIA VEGAN LEATHER CROSSBODY
New from award-winning brand, Kedzie! Super affordable for gifts and self-purchase with a high-end design and real-leather feel.
| 800-548-6784
@ www.247dm.com
PRODUCT PROFILES
PEEPERS BY PEEPERSPECS
CENTER STAGE POLARIZED SUNGLASSES
Our most popular frame in sunglasses. Daring oversized soft-square shape with spring hinges for all-day comfort and easy wear.
| 219-872-4413
@ wholesale.peepers.com
snoozies! ®
HAPPY DOG/SAD DOG
From snoozies! Fall lineup. How could you not just love these faces! Non-skid sole, machine washable.
| 252-650-7000 ext. 210
@ www.snoozies.com
I HEART EYEWEAR GLORY KIDS SUNGLASSES
Don’t forget the little ones! Sunglasses feature polycarbonate brown lenses with maximum UVA/UVB protection. Microfiber drawstring pouch included. Check out our full line of kids sunglasses.
| 800-247-7667
@ www.ihearteyewear.com
WIKKI STIX CO. ADVENTURES ACROSS AMERICA FUN BOOK
Beautifully illustrated, Adventures Across America is the perfect book to celebrate America’s 250th birthday! Kids will love completing each scene with the enclosed 72 Wikki Stix!
| 800-869-4554
@ www.wikkistix.com
KIKKERLAND DESIGN FISHERMAN GROOMING KIT
5 essential grooming tools in a charming fisherman tin. Compact, clever and catch-worthy.
| 212-678-2250
@ www.kikkerlandwvholesale.com
PRODUCT PROFILES
TINTE COSMETICS
YOU’RE THE BALM
Tinte Cosmetics offers their latest top-selling flavor ICE POP just in time for July 4th. Our top-selling trio kit offers a cute bag and three different products. Roll on the sweet memories with our Rollerball Lip Potion and slide down memory lane with our slider tin lip balm. This kit also comes with the Kissing stick and waterproof vinyl sticker celebrating 250 years of awesomeness! Re-live your summer and enjoy the sweet memories with this delicious kit. All products are formulated with organic, natural ingredients and proudly Made in the USA.
| 305-793-0399
@ www.tintecosmetics.com
FARMHOUSE FRESH
HONEY HEEL GLAZE®
Called an “Instant Pedicure in a Jar,” this nourishing golden organic date honey serum revitalizes tired feet! From the Oprah’s O-List to your feet—brush it on for pure bliss.
| 888-773-9626
@ fhfpartners.com
DM MERCHANDISING
BUBBLY EVER AFTER FOAMING CLEANSER MASK
New skincare from Lemon Lavender! This fun bubbling cleanser mask is a homerun basketbuilder alongside pajamas, accessories, and impulse.
| 800-548-6784
@ www.247dm.com
DM MERCHANDISING
COLD SHOULDER HOT & COLD NECK WRAP
A gift-ready favorite with strong self-purchase appeal! New tempsmart gel neck wraps designed to sell effortlessly alongside self-care and comfort apparel.
| 800-548-6784
@ www.247dm.com
FARMHOUSE FRESH
FARMHOUSE FRESH® ADVENT CALENDAR
Twelve days of the most luxurious farm-to-skin favorites, rooted in over 21 years of organic harvests. Limited quantities available. Shop early.
| 888-773-9626
@ fhfpartners.com
PRODUCT PROFILES
PRIMITIVES BY KATHY
TEDDY BEAR BABY & KIDS
Cuddle up to this collection of lovable toys, mealtime accessories, and functional décor that is lovingly designed with huggable teddy bear appeal.
| 866-295-2849
@ primitivesbykathy.com
DOUGLAS CO., INC.
TATE
TEDDY BEAR COLLECTION (1301, 1372, 6346)
Meet Tate the Teddy Bear, an all-new character and baby collection by DOUGLAS. The collection includes a Teddy Bear SShlumpie (1301), Lil Snuggler (1372), and Teether (6346). This sweet golden brown teddy bear has a buttery soft, texture material, made for the warmest snuggles.
| 800-992-9002
@ douglascuddletoy.com
WARMIES ® BY INTELEX USA
NEW SESAME STREET WARMIES
WARMIES ® BY INTELEX USA
NEW WORLD TOUR WARMIES
Warmies are the #1 bestselling heatable plush and wellness gifts—microwavable, lavenderscented, and weighted for soothing warmth, relaxation, and everyday comfort.
@ warmies.com
Warmies are the #1 bestselling heatable plush and wellness gifts—microwavable, lavenderscented, and weighted for soothing warmth, relaxation, and everyday comfort.
@ warmies.com
DOUGLAS CO., INC.
TATE TEDDY BEAR HUG (6059)
DOUGLAS’s newest Tate Teddy Bear collection also includes a Baby Teddy Bear Hug. The Hug comes with two pieces, a cozy outer swaddle and a removable baby doll wearing a custom print, unique to this collection.
| 800-992-9002
@ douglascuddletoy.com
PRODUCT PROFILES
WORLD BUYERS GIFT & HOME D é COR
OVER 50 BRAND NEW MATCHBOXES!
You won’t believe your eyes — every imaginable theme to delight every customer. Bold and quirky to classic and elegant, there’s a perfect match for everyone! Register online for wholesale account!
| 800-996-7531
@ www.worldbuyers.com
STICKERS NORTHWEST
24 POCKET MINI TRIO COUNTERTOP STADIUM DISPLAY
The Mini Trio Display holds 24 designs and fits neatly on a 12" shelf—ideal for checkout. Perfect for customizing water bottles, laptops, tablets and more.
| 253-344-1236
@ www.stickersnorthwest.com
DM MERCHANDISING OFFICE SMACKDOWN DESKTOP PUNCHING BAG
New from top impulse brand, Modern Monkey! Hilariously giftable and checkout gold, this item sells itself wherever you stock it.
| 800-548-6784
@ www.247dm.com
C.R. GIBSON WOODLAND FLORALS ZIPPERED PLANNER
Designed for thoughtful planning and everyday organization, this cork cover planner features delicate floral detailing and a convenient zippered pocket for storage. Item number: MJZP-403002
| 877-725-5584
@ crgibson.cb-gift.com
HARVEST HOUSE PUBLISHERS
ONE-MINUTE PRAYER FOR MEN AND WOMEN WITH CANCER
One-Minute Prayers offers bitesized devotions, Scripture verses, and prayers to help men and women cope with the fear, anxiety, and uncertainty that comes with cancer. MSRP $9.99 hardback.
| 888-501-0160
@ harvesthousepublishers.faire.com
show previews
Summer Markets
June 2026
Atlanta
Atlanta Market
June 9-14
AmericasMart Atlanta
atlantamarket.com
Show hours: 9 a.m. – 6 p.m.
Highlights:
• Atlanta Market will showcase several new permanent showrooms including Cheap Carl’s, Dottie Hart, Ice World Manufacturing, Magnetic Me (at Lemonade Stand), Mark Garland, Native to Nowhere Agency, Road Trips + Friends, Teddy Lessner, Vane & Hart and Wild Republic.
• .The temporary exhibits will be unified under the “First Finds” moniker to spotlight emerging, trend-forward and limited distribution brands. This streamlined lineup simplifies discovery for buyers seeking fresh inventory and unique resources.
Events:
Tuesday, June 9
Shop the Top
Building 2, Floor 18
Showrooms on the 18th floor will host a coordinated celebration with a playful “cherry on top” theme. Participating showrooms, which include Darrah & Company, Demdaco, OneCoast and Transpac Brands, will serve cherry-inspired bites and beverages, and team members will be dressed in red.
Tuesday, June 9
12 Tips from Mud Pie’s Showroom Manager
Building 2, Floor 18, 1800A 3 – 5 p.m.
Get ready to deck the halls with pro-level flair as Mud Pie’s showroom designer unwraps tips to make your space shine! It’s the ultimate masterclass for turning your vision into a masterpiece.
Thursday, June 11
Sparkle on 17
Building 2, Floor 17
All Day
Participating showrooms across the 17th floor of Building 2 will shine in sparkly attire and décor for this festive event. They will also offer breakfast bites in the morning and refreshing popsicles in the afternoon by a roving King of Pops cart. Throughout the day, many showrooms will also offer a selection of beverages, including wine, beer and soda.
Dallas
Total Home & Gift Market
June 18-24
Dallas Market Center
dallasmarketcenter.com
Show hours: 8:30 a.m – 6 p.m.
Highlights:
• Total Home & Gift Market will feature a reimagined version of all Temps neighborhoods in two buildings, including a new fashion destination on the 13th floor of the World Trade Center.
• Several companies will be unveiling fresh expansions and new showrooms, including NextGen Dallas’ expansion to a three-showroom footprint totaling 27,000 square feet, now located in TM 1028, 1418 and 2040.
Events:
Wednesday, June 24
Trend Tour & Party with Boutique Hub
WTC 8 - KidsWorld Studio
1 – 2 p.m.
Explore Dallas Market Center with Samantha Conner of The Boutique Hub! This exclusive event will showcase the season’s most anticipated trends, and retailers will learn all about shopping the 8th floor. Discover new collections firsthand and gain valuable insights into what’s next in children’s apparel, accessories, footwear, toys and gifts.
Wednesday, June 24
Retailer Excellence Awards Gala
Hilton Anatole
6 p.m.
Gifts & Decorative Accessories celebrates 75 years of the Retailer Excellence Awards with the 2026 award ceremony! The prestigious program highlights 24 independent retail finalists across eight niche categories with the final winners being announced on stage during the gala. In honor of the 75th anniversary, this year will also include special Diamond Awards for industry impact.
Thursday, June 25
Temps Swag Crawl on 11
WTC 11 - Temps
1 p.m.
Be one of the first 50 buyers to hit the 11th floor and load up on free swag from your favorite temp booths. Only one registered buyer per store will receive a swag bag.
JUNE
Market Calendar
24-30 28-30
SAN ANTONIO, TEXAS
ASTRA Marketplace & Academy
Henry B. Gonzalez Convention Center astratoy.org
LOS ANGELES
LA Market Week & LA Kids Market
California Market Center californiamarketcenter.com
ATLANTA
Atlanta Market AmericasMart atlantamarket.com
ATLANTA
Atlanta Apparel AmericasMart atlanta-apparel.com
MINNEAPOLIS, MINN.
Minneapolis Gift, Home, Apparel & Accessory Show
Minneapolis Mart mplsmart.com
DALLAS
Apparel & Accessories Market
Dallas Market Center dallasmarketcenter.com
DALLAS
Kidsworld & Lightovation
Dallas Market Center dallasmarketcenter.com
DALLAS
Total Home & Gift Market
Dallas Market Center dallasmarketcenter.com
NEW YORK, N.Y.
SFA Summer Fancy Food Show
Jacob K. Javits Convention Center specialtyfood.com
Note: In most cases, shows are open to the trade only. Dates listed are provided by show managements. Before traveling to an event, however, please verify the particulars with the organizer by visiting the website. 5-8 8-10 9-14 14-17 16-19 24-27 9-14 June-August 2026
CHICAGO
NY Now Javits Center nynow.com 21-23 25-27 26-27 26-30 2-4 25-27 20-24 19-21
Mix Chicago Gift & Lifestyle Special Edition
Mix Chicago Mart silverliningshows.com
SEATTLE, WASH.
Seattle Market Week
Seattle Mart seattlemart.com
ATLANTA
Casual Market Atlanta AmericasMart casualmarketatlanta.com