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Editorial Dear reader. The Orlando Real Estate Brazil USA comes bringing and showing what’s new in the real property market has of Orlando and region, our focus and our main goal are to inform and mainly help and further enrich your knowledge, all this with the collaboration of our advertiser’s partners. In this issue we present the excellent story of resilience and strength of will to win in life, let’s describe the story of Bruna Sereno, a successful real-estate entrepreneur, CEO of Selecta Realty founded in 2016 and after hard work and dedication became a reference in real estate investing for immigrants. Also in this edition, we’re talking about planning and investment-related solutions and make your dream is to perform the acquisition of your property become a great deal. Many thanks so much for you to partner with us and especially for being with us. Visit our Facebook, Instagram and follow our online edition and share with your friend and family. I hope you enjoy reading our magazine

@orlandorealestatebrazilusa @orlandorealestatemagazine

“If thou shalt think anything, it shall be well with thee, and the light shall shine in thy ways.” (Job 22:28)

OTTO VOGEL PUBLISHER

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SELECTA REALTY IS THE SPOTLIGHT IN THE REAL ESTATE MARKET

ORLANDO

AMERICA FOR EVERYONE!

NEW TIMES IN THE BUSINESS WORLD

THE PERFECT SOFA!!

WINDERMERE: EXCELLENT SCHOOLS, HIGH LIFE QUALITY AND CONVENIENCE

ROTARY CLUB OF BRAZIL ORLANDO

TO BRAZILIANS WHO PLAN TO LIVE IN ORLANDO?

THE CUSTOMIZED PROJECT IS BEING A SALES SUCCESS

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real estate Publisher Otto Vogel Executive Director Bia Vogel Graphic design BrazilUsa Media Group Photos Renata Miranda Advertising (407) 680-9804 – Bia Vogel realestateorlando@brazilusamagazine.com The opinions expressed in articles signed by the contributing writers are the responsibility of the authors and do not necessarily reflect the views of the Magazine. Commercials are the total responsibility of advertisers.

BRAZILUSA MAGAZINE ® www.brazilusamagazine.com Published by ZB Media Group LLC.

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America for everyone!

The United States each year very much increases the reception of foreigners in various occupations, including researchers, entrepreneurs, and investors, but also what everybody asks me is: a Brazilian can develop a business in the U.S. without being resident? The answer is Yes! And I can tell you that everyday foreign national seek new opportunities in the USA since business assembling startups, big businesses, and even small shops. The American market is the key to success for many companies around the world; I can assure you open an enterprise in the United States results in a relatively simple process, but it takes planning and be attentive to details not to result in problems in the future. The creation of a company in the United States as a non-resident businessman is simple, but it is appropriate and important to have serious professionals and with the help of a qualified team in the formation of the company, noting the purpose of the same is of paramount importance for your success. The rise of the dollar is not interrupted by Brazilians in the United States investments, or at least for those who have the money necessary. Dissatisfaction and insecurity with the Brazilian economy explain the surge of interest in entrepreneurship and investment in the US market. Sometime in the past, we could say that the surge of interest if redirected to the real estate market; already today, the diversification of investors created a Rich market on several opportunities. The leading factors to keep in mind before establishing a business in the United States or abroad are: Have much knowledge about the market and/or product you want to undertake. Need to accept your potential client. Search and plan well step by step business plan; it is essential to be successful.

To meet the legal requirements of each region is important. Does market research, and references on the receptive commercial are another important factor for success? In the United States, each State may have numerous laws and requirements for them, the business of the company shall be determined to establish an account of the place where they are located. You can on top obtain more information on medium-sized business Agency (SBA), created in 1953 as an independent agency of the U.S. Government that aims to assist, advise and defend the interests of small enterprises in the States United, in order to preserve free competitive business as well as strengthen the economy. Is the body similar to SEBRAE in native American lands and certainly can assist with questions and issues. There are several existing models in the formation of a business, including the most common in the USA are: * Society with the limited-liability partnership (Limited Liability Partnership)-this society, of two or more partners, is very common in professions like a lawyer, doctor, accounting, etc. * Limited liability partnership (Limited Liability Company or LLC) -this type of thing is extremely standard in the United States. The partners are only responsible for the debts of the partnership with the capital of same, and the agency that deals with taxes at the federal level allows you to choose between paying taxes as a company or a society. * Professional Limited liability business (Professional Limited Liability Company) -This way to register a company is extremely similar to the LLC. The essential difference is that, in these cases, all members of the company must belong to the same profession. After doing these steps and have your company duly established and registered in the United States, the time has come to work hard to win the dream space in the American market. Currently, in the USA, the marketing has an essential function for any type of business. Never forget that a good business plan, dedication, and discipline are essential elements planning for success! Eliete NegrĂŁo 305 922 0006 | 011 99600 4454 eliete.leone@terra.com.br www.elietenegrao.com Eliete Negrao InteligĂŞncia Internacional

BrazilUsa - Orlando Real Estate

New Times in the business world

The question I hear most in the last 10 months is as follows: I want to invest and undertake in the United States but how to start safely and effectively? The answer to this question is straightforward, in all aspects; while many companies can own capital to start your project, others require an external financial resource, but initially, the two scenarios have to want of professional expertise in the U.S. market. At the moment is that the American features a successful model to start new companies on the market, with an original concept and offering the highest financial intelligence the â€œReal Dealâ€? is an innovative project that enables real conditions to invest, undertake and learn, is a singular work of consultancy and technical knowledge. More than that, the program search activity, and differential business diversification. We know that the will to invest in the United States is increasing among Brazilians, but not enough to demand it, it is necessary first of all to have the know-how, planning, and capital. Understand and be fully conversant with the requirements of your future business as well as be capitalized for contingencies comprise, in addition, an element of paramount importance for success. Many different opportunities are emerging in Ameri-

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can soil and with them progressively professionals anxious to assist and help in this new cycle of entrepreneurship; specialized professionals representing companies that have an as main objective to promote and monitor this new business expansion. Taking advantage of this new era in the United States, they are developing excellent opportunities for investors, and entrepreneurs, imagine you can participate in a program that enables a new condition for that company that canâ€™t grow due to lack financial capital, technical expertise, and marketing strategies, all in the same project. In addition, to remain a way to diversify, this strategy can enhance their investments. There are several reasons for investors and entrepreneurs to consider investing in the United States to be an excellent chance. The United States maintains your status as an opportunity for current business and Rich in opportunities, in addition, to represent a market with economic, political and legal structures are stable, offering a wealth of opportunities for companies and investors foreigners. Christopher Lee Regis Real Estate, Business e Franchise Broker christopher.regis@newhomeprograms.com (754)265-6608

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The Perfect Sofa!!

Small, medium, large, modern or classic, the sofa will always be the main protagonist of the room. A blend of comfort and style is what influences the choosing of the ideal sofa. Of outstanding feature in any environment and basic item in any property, choosing the sofa is not an easy task. The first thing is that the furniture sets the tone in the composition of any decor. Also because there are multiple options in the market that leave us even more confused when making the right choice. All the details must be taken into consideration when choosing the ideal model, from size, shape, fabric, color, price and mainly comfort. One of the first concerns should be in trying to put together two characteristics that do not always go together: beauty and comfort. It is important that the sofa is able to adjust into the environment and the lifestyle of the owners. However, other issues must also be solved. Observing size, proportions, colors, types of cushions, fabric and density are essential for a good choice. When it comes to choosing, it is important to know what to do with the sofa. Also itâ€™s not always that the sofa will have the same use, depending a lot on the feel of the room. Often it can stay in a room only to receive guests or it can be used in the

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main room of the house with daily use, to watch television, for example in this case, one should cherish even more for comfort. All of this influences the final choice. For a living room, the right sofa is the one with a smaller depth, cushions, thus avoiding any more â€œrelaxedâ€? position, like when we are watching a movie. In the family room, the sofa is usually larger and can have some reclining mechanism. In the use in the main family room for games and TV, the type and size in relation to the users should be adjusted, observing the number of people in the house and the space available, also following the decoration style in general. Another important aspect is the space available for the sofa. This will determine whether only one or two pieces may be used, or even a sectional. And still the length of the furniture has to be taken into consideration, in order to have room for circulation around the sofa. Besides the style, we have to also think about the color chosen. There is a tendency to use more neutral colors, with beige and gray styles. In addition to the relatively high investment compared to other furniture, strong colors such as red, yellow, blue and prints should be used with caution so as not to compromise the room and not to become an old and boring look.

As for the fabric, the variety is huge. A soft touch and soft texture make the sofa more inviting. Cotton weaves, suede, velvet and silks are more comfortable. But one detail that has to be kept in mind is the routine of the house, with children, pets, the number of people who live there, and the frequency that will be used. For these fabrics, although more inviting, are also more delicate. If this is your concern, think of textures that make your day-to-day life easier, such as natural or synthetic fabrics that facilitate maintenance, or fabrics that contain a high percentage of polyester in its composition, which also help with the long life of the furniture.

After thinking of all of those details, it is time to choose the best sofa for you and your room, whether it has rounded shapes like the traditional ones, or straighter lines, going for the modern look, or even a more retro look, like the mid-century style. It is up to you now, to find the Perfect Sofa!

Milena Castilhos Designer - Florida Prime Design

BrazilUsa - Orlando Real Estate

Windermere: Excellent schools, high life quality and convenience

Known as one of the best places to live in Florida, For those who would rather have some adventure at Walt Windermere has attracted many residents not only because Disney World or Universal Orlando Resort, a 15 minutes of its lovely crystal-water lakes and wooded avenues, but drive will get you to a great family weekend. There are still also for its ongoing development and growth. As new gate some extra options for those who love fishing, and feel like communities have been under construction and roads have having a serene afternoon around one of the lakes spread been duplicated, this noble area tends through time to gain throughout the city. Horizon West, within Windermere area, also offers even more appreciation for its real estate. Its proximity to excellent schools attracts a huge num- some attractive entertaining activities, which aim to provide further leisure options to residents and viber of families looking for a safe and fa“Bay Lake Elementary miliar environment for their children’s le- School, Bridgewater Middle sitors. As a planned area, each part of Horizon West is dedicated to a distinctive actiarning. At least 51% of property taxes are School and Windermere dedicated to improving public schools. vity. Lakeside Village Center and, the brand High School are considered new, Hamlim Town Center are some of the Among some of the best and most recent ones are Bay Lake Elementary School, A-rated schools with scores most popular ones, featuring markets, resvarying from 9-10.” Bridgewater Middle School and Windertaurants, and department stores. Therefore, if you’re looking for a great mere High School. All of them considered A-rated schools with scores varying from 9-10. Moreover, area with a high quality of life to settle down along with your there are also preparatory schools, such as Windermere family, Windermere is certainly the right option. The purPreparatory School (K-12), designated to prepare students chase process might seem complex, but you can have an experienced team on your side. Always aiming for excellence in who wish to start in a well-known university. Despite being a small and peaceful town, and one service, InvestorsInc provides quality care and personalized which does not receive a great number of tourists throu- service to its customers. For over 14 years their priority has ghout the year, Windermere is extremely well located with been taking care of all the procedures throughout the buying easy access to roads and fast lanes, what makes it an extre- process while ensuring security and flexibility. mely convenient place to make home. It is possible to get Brianna Sawyer to downtown Orlando within only a 30-minutes commuREALTOR ® Broker te, the same goes to the airport. When driving 15 minu+1 407 289 9271 tes from Windermere, you’ll also be able to reach Orlando brianna@investorsinc.us Regional Medical Center, one of the area’s largest hospitals.

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Townhomes 3 - 5 bedrooms starting at

$284.900

Beautiful Townhomes in Orlando’s Best Location Ideally located, Royal Estates Luxury Townhomes is in the Windermere city, which is into Horizon West Special Planning Area. The 35 unit townhome development is ideal for those who want to live in Orlando’s best location. The community is surrounded by malls, lakes and parks, and allows access to the highly acclaimed public schools in the area. Only 2 miles away from Magic Kingdom you can watch Disney ﬁreworks from the community! Watch Disney ﬁreworks from the community

m²

3-5

bedrooms

2.5 - 4.5

bathrooms

1788 - 2395 square feet

garage

+ options for you to customize your home is still time to RESERVE NOW there customize your property!

Horizon West

USA Oﬃce

+1 407 569 9197 (Brianna Sawyer)

bwbbuilder.com

contact@investorsinc.us 7550 Futures Dr, Suite 306, Orlando, FL - USA

Brazil Oﬃce

0800 052 1034

contato@investorsinc.com.br Atrium Centro Empresarial, Maringá, PR - Brasil

Information about homes and communities, including, but not limited to pricing, features, specifications, timing, availability, comfort, and site plans are subject to alterations at any time without notice. Images, photographs, features, colors and sizes are for illustrative purposes only and can vary the final result of the house built. The representations contained in this document are the artist's impressions, conceptual interpretations, proposals only and simply intended as illustrations. Square footage is an approximation. Credits: hyku on flickr.com / CC BY-SA; West Orange Chamber Of Commerce.

Rotary in Action! President’s Word: “Every day there is a kindness act from people to help those with needs. Be united makes us stronger to build a better world. The Rotary Club of Brazil Orlando, held on the evening of Tuesday, May 01, 2018 at Gilson’s Restaurant, another educational lecture with our guest Dr. Marco de Andrade with the “Preventive lecture on health and well-being“. The primary goal was to warn of the fact that prevention is always the best medicine.” In this day, the president Patrícia Curcovezki has honored Antonio Fernando Skaf as a member of the month for his dedication as a treasurer to Rotary.

Claudio Castanhola com Rose Guerra, Bruna Paes de Barros, Thafine Machado e Patricia Curcovezki.

formed by young people from 12 to 18 years led by President Richard Curcovezki. Find the Rotary Club of Brazil Orlando on Facebook page @RotaryClubBrazilOrlando. The meetings are allocated at Gilson’s Restaurant - 8191 Vineland Ave twice a month, 1st and 3rd Tuesdays of each month from 7 pm to 8 pm. For more information contact us at (407) 797 7379.

Patricia Curcovezki e Antonio Fernando Skaf.

On May 15th, the President Patricia Curcovezki warmly welcomed the visitor, Lavidson Germinio Curto from Rotary Club of Aracruz and District Governor 2016/17 in Brazil, who came especially to present the social projects. The club receive a book as gift from the member Claudio Castanhola, the book “Management Elite” authored by his brother Alexandre Castanhola Gurgel. The Rotary Club of Brazil Orlando is a Non-Profit Organization with professionals, business people and leaders in their areas to provide humanitarian services, fostering a high standard of ethics, leadership, establishing peace and goodwill wherever life takes us. We also have the Rotaract for young people from 18 to 30 years led by President Bruna Paes de Barros and the Interact

Lavidson Germinio Curto (Rotary Clube de Aracruz) e Patricia Curcovezki BrazilUsa - Orlando Real Estate

TO BRAZILIANS WHO PLAN TO LIVE IN ORLANDO

The difficult social and political situation in Brazil and its significant consequences, unemployment, violence, poor health care, limited education and so many other negative circumstances, make it increasing numbers of Brazilians, thinking out of the country in search of better opportunities they know could find in some other location in the world and Orlando is today perhaps the most desired by a significant part of these Brazilians. It is however extremely imprudent any moderately initiative of this nature without proper planning, where all circumstances typically involved in the process of immigration, be put into consideration. In the middle of the many factors to consider, one of them, really important, is the homes. In a radical change of life, the problem of housing. But with many Brazilians, arrived in Orlando with the intention to settle here and even have expected how and where they reside, which ends up creating disorders

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at the time of arrival, especially if you support children, because here the Schools to be frequented, depend on the place of residence and therefore, housing should be chosen in function of schools of better quality of education. The fact is that itâ€™s getting harder and harder for those who are coming and does not have an immigration process already completed, be able to rent property to reside, because do not have Social Security, do not have a credit history or previous home, the difficulties to approval of the register are getting bigger and the demands often almost impossible to be met. However, with planning, everythingâ€™s silent and for those who wish to establish themselves here in the future, we recommend that you start to take action with regard to housing. An alternative that we recommend and that while still in Brazil is well facilitated is the purchase of a suitable the effects financed by the family. The purchase of this patrimony financed can be

made with only 30% cash and 70% financed in 30 years. The house must be chosen in a region of good schools because it will be in the future the family residence. During these coming years before the patrimony will be rented and lease income paid financing benefits and other expenses as Taxes (PROPERTY TAX), HOA (condominium), insurance, etc. When finally the coming decision is taken, the property must not be over leased, so it can be unavailable by the family, with the advantage then, to occupy the property which will most likely time have a supply of funding, much smaller than the renting a similar property.

Those who be of an interest in starting to follow the steps to correct the problem of housing when your time ahead coming to live in this land of opportunity and want since, I know more details about the requirements for the financing of 70% of the value of a property for your future residence, may contact My Estate Connection, they will provide all the information and help you recover the property best suited to their needs. This region of Central Florida grows at an ever-increasing pace and the current valuation of the substantial estate is already today one of the highest of the United States and expected to accentuate each time more in the future. Does that mean, that even for those not thinking here reside someday, invest in real estate in this land, an intelligent decision. That is why we continue guaranteeing. To invest in real estate in Orlando is a great option!

Armando Soares Broker My Estate Connection (321) 217-4221 Armandocolaco@aol.com

SALE AND RENTAL

BrazilUsa - Orlando Real Estate

Selecta Realty

is the spotlight in the Real Estate market The founding partner of CEO & Selecta Realty Bruna Sereno is proud of the work that has been performing at the helm of the company, which results in your professional credibility and international recognition. Born in the city of JundiaĂ, Sao Paulo, daughter of Sergio and Elena Bruna Sereno, was foreign trade school at Mackenzie University when your father was awarded the 2006 Green Card Lottery. Waiting for a better future, Bruna decided to maintain her studies abroad and at age 20 she moved to the United States. Her arrival in the United States to become the CEO of Selecta Realty has been a long road journeyed. As with almost any immigrant who is starting a life in another country, was working hard, coming to work three jobs at the same time. In Orlando, she attended the College of Business Administration at Webster University, where she graduated in 2010. During the school period, she worked in various segments and functions, such as a waitress, a saleswoman in a clothing store and a lifeguard in one of the largest water parks in Orlando, called Discovery Cove. Despite the routine race between work and study, Bruna found time to devote to training at the gym of Jiu-Jitsu, whose sport is among her favorites. In 2009, attended the State Championship of Jiu-Jitsu, whose event took place in Orlando, that consecrated champion in your category. In the same period competed in bodybuilding, bikini category, having been crowned a champion in the event in Miami. Currently as hobbies reading, athletic facility and training Muay Thai.

BrazilUsa - Orlando Real Estate

Bruna worked for four years in the Finance Department of SeaWorld, where she received experience in the sector of finance and began to assist their relatives and friends in the negotiations and investments in the United States, especially in real estate, considering that at the time the real estate market was very heated, as is the case currently. It was at that time that Bruna held her Real Estate course and became a real-estate broker licensed by the State of Florida, passing to act effectively in the housing market, improving their families, friends and all your customers who believed in her the Mission of finding the property of your dreams or the ideal investment. Bruna served for four years as a consultant to foreign investors in one of the Orlando real estates until 2015 Bruna came to be a Real Estate Broker and the dream of owning her own business started to become reality. In 2016, the Selecta Realty was officially opened, and after much work and dedication she became a reference in real estate investing for immigrants. When we question the Bruna which the secret of success, whereas

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the Selecta has with less than 3 years of existence, and she confirmed to say to us: â€œA couple things in life do not account for the total amount of days past, but rather by the number of moments lived and attitudes taken. The Selecta obtained the result of much planning and utmost dedication. Since the company was opened, it remained my priority each day, because for me it is much more than a job, itâ€™s a relationship of love for

what I do, with immense personal satisfaction in every private conquest. I celebrate every victory and learn from every mistake. I learned humility, and perseverance is the keys to success in any follow-up.” In addition, I know that a company is formed by people because if we are alone we won’t get any place. Therefore, I’m appreciative for all she has done and are part of the trajectory of Selecta; each has a unique role and of paramount importance within the company. The choice of the professionals who make up the Select family is made with much discretion and caution because the goal is to exceed the expectations of them who trust our work promoting excellence results. Since the person who prepares the coffee, even that which carries out the delivery of the keys to the new property. The satisfied client stays true and assists other current customers. Although there are several marketing tools available on the market, and we make various investments in this sector, without a doubt the account of the experience of a satisfied customer is the most important, effective and powerful on the market. There’s the secret of success of Selecta: PEOPLE! Recognition-in these almost three years of perseverance, commitment and dedication, the Selecta has been working to advise foreign investors, offering a personalized service

and excellence, with your team of thoroughly trained experts. The full-time care and responsibility, prioritizing the client, conducts the action, which has your brings more and more fruits of these professional relationships. Recognized internationally and with partners in several Brazilian cities, but also in Bogota, Colombia, the business has reached this level due to an ethic and professional conduct adopted and remains from the beginning. Events The company also has excelled in the realization of events in Brazil: Selecta Invest Roadshow - where in your edits has already achieved more than 1,500 subscribers. With the partnership of companies and professionals, the event has been promoted in various capitals and Brazilian cities like Manaus, Brasília, São José dos Campos, João Pessoa, Recife, Fortaleza, Belém, Florianópolis and other spreading the name of Selecta Realty effectively, becoming one of the leading real estate companies of Florida. The Selecta is located in Orlando and also has a base in Miami, for customers who wish to invest in South Florida. Want to know more about Bruna and Selecta Realty? Follow them on social media and sign up on the site to stay on top of everything that’s going on in the housing market and other news from Florida.

BrazilUsa - Orlando Real Estate

www.selectarealty.com Info@selectarealty.com bruna@selectarealty.com @bruna.sereno @selectarealty

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BrazilUsa - Orlando Real Estate